New Fn@duets

Ond Selecfed Soles Oids

Ior betler mqrketing

Stoy Alive With Deqdlock

Kwikset Sales has a new extra security cylinder deadlock.

Designed to meet the need for a high security lock to help protect against increasing burglaries, every internal part is solid steel or brase.

There are two heavy-duty steel reinforcing rings to resist pulling or prying the cylinder from the doorg. There is a heavy steel tapered guard which revolves with any attempt to twist it off with any pipe wrench or cylinder tool and to resist prying or cutting. All are equipped with a 1" extra long brass deadbolt with a heavy-duty treated steel rod insert inside the bolt.

\MRITE: The Merchant Magazine, 6?3 So. Lake, Pasadena, Ca. 91101.

Fibergloss Fix Up

Fibre Glass Evercoat Co., Inc. has announced the new ttSalemaker.t'

The 36" merchsndiser is specifically designed to enable shoppers to make the proper selection of fiberglass, polyester and epoxy reinforcing resins for repair and maintenance on boat, auto, camper, home, sporting equipment, and more.

"Shelf Talkers" identify each product and describe where and how it is used. Durable all steel construction with colorful baked enamel finish. Sets up in minutes without tools.

WRITE: The Merchant Magazine, 673 So. Lake, Pasadena, Ca.91101.

Dew-lt-Yourself Sprinkler Kit

A new, professional, automatic underground sprinkler system has been designed for the growing d-i-y market by Turf Irrigation.

It hag everything the homeowner needs to install his own profeesional undergtound sprinkler system; impulse type sprinkler head, water timer, 100' of polyethelene pipe 8nd all fittings. '

The Kicker-In-The-Can pop up sprinkler head is fully adjustable from part to fult circle, with a touch of the finger. A deflector baffle controls the radius spray for controlled water sprinkling for areas up to 6,000 sq. ft. The sprinkler is installed flush to the turf in a protective cannister.

The water timer turns on the system, causing the sprinkler to pop up and water tbe lawn. The sprinkler retracts to its original position, flush to the ground, when the timer automatically shuts off the system. No sprinkler to trip over, no mowing problems.

It takes only 2 hours or less to install using only a spade, screw driver and knife. Suggested retail price is $39.99.

WRITE: The Merchant Magazine, 578 So. Lake, Pasadena, Ca.91101.

Tronslucent Pqtio Roofs

Two new patterns of Filon-StripesG) fiberglass pdnels are bolder than tlre earth tones that initiated the original concept of multi-colored translucent panels. They retain the rib shape that has won consumer acceptance.

"Liberty" has broad bands of white and blue, with red accent stripes. It is a bright, summery pattern tbat addr a festive air to the patio. "Citrus" has alternating stripes of lemon and lime on the crowns, with accent stripes of orange in the white valleys. It filters the sunlight to spread an aura of a cool forest glen. The translucent panels provide more than decorating highlights to the home.

They are sold in lengths of 8, 10 and t2', all 26" wide. Ribs are spaced 4" apart and are %" deep.

WBITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca.91101.

"Upsondowns"

The bold vertical line treatment of Marlite's new "Upsandownst' paneling helps create a feeling of spacioumess in a relatively small area.

The eye-catching pattern comes in 16" x 8' prefinished hardboerd planks, whose T & G edges slmplify fitting. Concealed metal clips and wallboard adhesive assure a strong bond to old walls or new framing.

WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

A IUB RECESS kit from Marlite in all four of its Sarona patterns, blue, green, rose and white, is newly introduced. Each tub recess kit cmtains two cartons. First one contains one 5'x 6'Sarona panel for the back wall and two 30" x 6' pan€ls for ilre side walls. The second contains harmonizing aluminun moldings, carlking and a package of nails. The adhesive is provided separately by the dealer, Suggested retail price for the kit is $54.75; $59.95 with I gallon of MCrlite's C-375 adhesive. WRITE: Ihe Merchant Magazine,573 S. Lake, Pasadena, Ca. 9ll0l.

The Internotionol look

The new "International Iook" ent4r door line from Bel-Alr Door Co. of Alhambra" Ca., features continental motifs that complement most building styles.

The elegance of these doors is readily apparent in the two difrerent handfinished and expertly hand-carved finishes that are available. The smooth hand-rubbed walnut finished mahogany doors reveal the full beauty of the natural wood grain while the antique finish gives an attractive weathered appearance.

All doors are manufactured with kd lumber and all joints are permanently bonded with a durable exterior grade glue. Hand application of several coats of exterior walnut finish including marine grade, exterior spar varrrish insures exeellent weathering characteristics. The standard size ig 36" x 80" z L%," and special sizes are available upon request.

BIAUTIFUI LERMA "lnternational Look" from Bel-Air Door with a smooth, hand-rubbed walnut finish.

New Melomite Pqlterns

Three new Melamite patterns to enhance the attractivenegs and durability of furniture tops, kitchen cabinetry and case goods have been introduced by Johns-Manvilla Ma-Koru, a ver'lr exotic woodgrain pattern suggestive of Oriental splendor, is said to be one of the most unusual reproductions ever developed in high-pressure decorative laminates. Its textured finish is a blend of brown wood hues lightly touched throughout with other colors and black accent streaks.

Castilian Ha,rvest is a stone finish that captures the popular warm harvest gold color. The Tortoise Its.lia pattern, also in a stone finish, highlights tlrc rich brown mottled effect mixed in with a vivid sunshine gold.

\ilRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Cla. 91101.

It Comes To You

How do you reach the rear of a cabinet that's located over a refrigerator? Install a pull-out tray, and it comes to you.

The pu.ll-out tray is a fessible solution to the problem, thanks to a apecial elide that makes possible deep cabinets over the refrigeraton as well as nsrt to it, or in narrow closets that instantly convert to abundant storage areas.

The "special slide" is the HDI series 702 slide, according to Hardware Designer€, Inc. It is said to inCtsll with a minimum of effort and witlrout any supporting woodwork. It is made of cold rolled steel with a diamond-head, baked-on finish. Its premium steel ball-bearing aetion is said to assure smooth sliding operation. A unique feature of the slide is a patented universal swivel bracket that permits simple mounting on top, bottom or side, and prevents installation error.

TilRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca- 91101.

Mini Flooring Sqles Cenler

A mini sales center for PermaGrain Flooring is ofered by Arco Chemical Co. The four-color display is aimed at assisting the flooring dealer in introducing PermaGrain acrylic/ wood flooring and new patterns to the retail market.

This attention-getting display stands only 61" high by 14" wide and includes actual PermaGrain acryIic/ wood samples, literature and photographs of typical installations.

WRITE: The Merchant Maga2ine, 6?3 So. Lake, Pasadena, Ca. 91101.

Amszon Teok Flooring

Wood-Mosaic Corp. is adding easyto-install Arnazon teak hardwood parquet flooring to its line.

Made of a wood highly popular in South American homes, it combines the hardness of oak with the warm colors of teak. Amazon Teak is moderately priced, ofrering a saving ovet Asian teaks.

Amazon Teak is irvailable in a classic clustered squane pattcmeach square composed of four smaller square sections made up of seven wood slats, arranged in opposing grain patterns.

Because of its beauty and durability, the new flooring is ideal for private homes and apartments, including heavy traffic areas in commercial establishments.

Amazon Teak is sold in two forms: completely prefinished for d-i-y or unfinished for sanding and flnishing after installation.

IYRITE: The Merchant Magazine, 673 So. Lake, Pasadena, Ce. 91101.

P-O-P Lqminqte Merchondiser

A self-genrice merchandiger for the display of its laminated plastic sheet material has been introdueed by Parkwood Laminates, Inc. The unit is intended for p.o.p use in building supply dealers' and horne improvement center outlets.

The modular unit stande 6' end occupies 6 sq. ft. It holds 1,000 sq. ft. of laminate sheets, plus Parkwood Adhesives. It can be stocked with six assortcd sizes of solid colors, patterns and woodgrains.

WRITE: Ttre Merrchant Magazine, 6?8 So. Lake, Pasadena, Ca. 91101.

Adiustoble Cqntilever Rqck

Jarke Corp. has recently developed the new, improved Steeltree ca,ntilever rack. The rack helps eliminate congested areas and provides adjustable, Bnobstructed, horizontal storage levels. Products,such as steel, brass, alumipum and wood, etc. that are stacked in long lengths can now be stored easily. These racks are easy to erect and can be rearranged or relocated to meet user needs.

Single or double sided units are Bvailable in heights from 8, 10 and 12'. Our basic unit consists of two uppights either single or double, and a brace set, either three foot or six fooL

WRITE: The Merchant Magazine, 673 S. Lake, Pasadena, Ca. 91101.

New Roll-Out-Troy

Hardwarc Designers, Inc. has a new roll-out-tray for use in the kitchen, vanity, workshop and closet. The fi777 lunit is a fully assembled, completely finished, unitized tray, shelf or drawer. It comes with heavy duty fi702 sheel ball bearing drawer slides attached.

The tray itself is of vinyl covered V-joint construction in standard gray wood grain. It is said to install in minutes with a minimum of effort and without any supporting woodwork. Any pull-out drawer front can be readily attached, or it can fit behind a hinged door.

WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

Six New Corpel Styles

Six new carpeting styles created for lumber and building supply dealer merchandising have been introduced by The Celotex Corp.

The new carpets are: Ililltop: A continuous filament nylon in hi-lo design. This style affords dealers a short high styled color line and is available in jute or high density foam backing. Danilo: A continuous filament, heavy denier, high luster, multi-level nylon carpet. Its unusual styling is created by the new TAK dye system. This is a moderate price carpet and is marketed to both residential and commer-

Wcrtcrn Lumbor ond Bulldlng llotorlolr ,|IEICHANT

cial customers, Scottish Moor: A continuous filament sculptured design. It is made from Cadon, Monsanto's new multi-lobal nylon. It is a heaw 3690 denier yarn with excellent abrasion resistance and crush recover.

IVRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

Got The Messoge?

Wear gour safetg hat . . . and hnae a d,ce d,ay is the theme of a new eye catching safety poster introduced by General Sales Aids which ig gure to command attention.

"With the goverament emphasis on enforcing safety regulations it is important that the safety message not only be seen but be noticedr" says Paul Wayne, vp., marketing.

Printed in a bright yellow and black on a quality 80f, stock, it measures t7" x28'. Sample poster $1.

\ilBITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.

Ponel Adhesive Disploy

Miracle Panel Adhesive, made specifically for installing all types of prefinished paneling, wallboard, hardboard, and plywood, is now available in new shipper/display containing 24 l1-fl. oz. cartridges. Point-of-Sale promotion eopy on the display reads "Faster Than Nailing." One cartridge installs up to four 4'x 8'panels.

WRITE: The Merchant Magazine, 5?3 So. Lake, Pasadena, Ca. 91101.

Hit The Bricks

A unique installation system called Glue & Grout now makes easy, lay-ityourself work of putting down a brick floor over almost any surface, almogt anywhere in the house.

Glue & Grout was developed for Bricover Floor Brick, itself a unique idea as the first replica brick made only for floors, to ofrer professionals and home handymen a brand-new handsome, lifetime alterrrative to other flooring materialg.

The system features a squeezebottle applieator that makes grouting similar to icing a cake. The first of the two Glue & Grout steps is to get the individual high-density polyester brick firmly into a thin bed of Bricover Mastic Mortar. Then the squeeze bottle is used to squirt Bricover Selfleveling Grout into the joints.

Except for brushing on a low-gloss sealer coat, recommended to seal out dust and enrich the brick tones, that's it.'WRITE:

The Merchant Magazine, 6?8 So. Lake, Pasadena, Ca. 91101.

Versotile Preflnished Window

' Flex-Pac, Andersen Corporation's four-in-one prefinished window for home manufacturerg and lower cogt housing markets, is now available in two colors, white and new Terratone. - It is a completely faetory-agsembled and prefinished wood window tlrat may be used ag a casement or awning unit, with or without divided lights. White rigid vinyl grilles, removable for eesy nraintenance, pmvide a traditional style window. Without grilles, Flex-Pac is a eontemporary style window.

FIex-Pac units are prefinished inpide and out with two coats of electrostatically applied urethane. No onsite painting is needed. AII hardware ls installed in the factory. Beveled casing on all four sides allows proper draining whether the window is inptalled as a casement, or turned 90 degrees for an awning instaUatioh.

TV'RITE: The Merchant Magazine, 5?3 So. Lake, Pasadena, Ca. 91101.

Plqster-look Pqnel

A primed surface and a new shiplap edge have been added to Masonite's Stuccato panel siding.

The deeply embossed hardboard siding with the simulated skiptroweled texture will continue to be offered with e pre-painted white surface.

The new shiplap for all Stuccato panels incorporates a groove about %" wide and approximately the same depth. It gives the effect of 8R €xpansion joint sometimes used in stucco walls, although less noticeable.

With the new shiplap edge, Masonite is offering an 8d (2\h") galvanized box nail finished white to match the prepainted panel.

WBITE: The Merchant Magazine, 5?3 So. Lake, Pasadena, Ca, 91101.

Putty Pencil Disploy

New full color bubble-card packaging for Magic Putty Pencils is suitable for pegboard or display rack. It features a full color, action photo designed to attract maximum consumer attention. It's about half the size of competitive eards. This permits dealers to sell as much pmduct in half the space.

Putty Pencils quickly and easily fill nail holes and remedy surface defects in paneling and woodwork. A line of only 16 wood shades to reduce display space and inventory, they are simply rubbed over the hole after finishing the wood. No mixing of colors and putty is required. Pencils are beveled on both ends for added convenience.

IfRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.