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Introducing the nngw'o U.S.Plywood Corpolatiolt.
The new U. S. Plywood makes Weldwood@ paneling. And ls the world's largest manufacturer of lollipop sticks.
The new U. S. Plywood sells a colorfast, all-mineral building panel called Glasweld@.
The new U.S. Plywood produces a total of 36 different varieties of glues, wood finishes, and preservatives. And markets a full line of doors.
The new U. S. Plywood makes the world's only vinyl-surfaced wood siding that looks freshly painted, and stays that way for years. lts name is PF-Lo Siding.
The new U. S. Plywood shred$ wood fibers, chips and flakes and cooks them to make new uses for wood in products that never exi'sted before.
The old U. S. Plywood did all this, too.
But, for one reason or another, most of the people who knew us for our Weldwood paneling didn't know us for our glues. And if they knew our Glasweld, they didn't know our PF-L. Or vice versa.
So to help set the record straight, from now on we're identifying all of these, and the many other products we sell, under one corporate signature. You'll be seeing more and more of it on the things we make.
So that, in the months to come, people will begin to know us better as the source.for an ever-expanding diversity of new building materials.
And new uses for that ever-new material: wood.
There is nothing too "new" for the new U. S. Plywood Corporation.
Distributing units in all principal cities.
Holnes
. REDWOOD
AIR-DRIED KIIN-DRIED GREEN
STUDSPOSTSSPTIT PRODUCTS
DOUGLAS FIR
WHITE FIR
PONDEROSA PINE SUGAR PINE
Building Activify Gothers Steom
With the January rate of new housing starts nationally at 1,243,000 units, the highest level since June last year, economists and money market analysts are predicting a better year for housing than they were a few months ago.
Key to the expected upsurge in housing activity is a drastic thaw in the money market with savings once again flowing into savinp and loans and commercial banks. Many market analysts expect that mortgage rates, will decline as more funds are available for mortgages. However, some of the experts judge it will take another four to eight months before the easy money policy of the Federal Reserve Board will be reflected in normal operations for savings and loans and banks.
The bellwether of future home building activity, building permits issued statistics compiled by the Census Bureau, indicate that new permits issued in January were at an annual rate of 893,000 units, a I7.B per cent increase over the December rate. The January 1966 rate was 1,255,000 units.
Fire Sweeps Hqmmond Yqrd
A devastating fire swept through Ha-mond Lumber Company's Bellflower, Calif. branch yard Feb. I, razing two warehouses containing finish lumber, wallboard and other building materials.
Original damage estimate reached as high as $250,000, but Hammond officials reported the loss was only about half that figure. No one was injured.
Firemen were hampered in fighting the blaze by a crowd of more than 3,000 curious spectators who gathered to witness the fire which could be seen for miles.
Hammond expects to have the yard completely rebuilt by the end of this month, "even better than it was," acrording to F. I[r. Kaster, office and credit manaqer.
Lumber Size Froy Drogs On
"At Holmes, fosl shipment is the nqme of the gqme . . roil or T&T"

Production & Home Off ice
Fred HolmesCorl ForceJim Buckner
P.O. Box 665Ft. Brogg, Colif. 95437 Phone l707l 96/,4058 TWX: 707-573-8259 flap about the softwood Iumber
The seemingly never-ending standards is continuing on.
The FHA has approved "until further notice" their acceptance of ll/r" lumber as an alternative standard, while two other federal government agencies shuffie papers and analyze results on last year's balloting.
The latest word was that by March 15, or until 30 days after notice is given to promulgate a standard by the government, the present standard remains in efiect.
Jopon Big Plywood Mqrket
Orders from Japan for more than I2.5 million sq. ft. of American softwood pywood, placed between last November and January 3I, have contributed to the current recovery of the plywood industry, hard hit in recent months by the decline in new housing starLs.
James R. Turnbull of the American Plywood Association, said that ooovernight, Japan has become as large a market as Europe."
From 1964 tlrough the first I0 months ol 1966, only 1,856,594 sq. ft. (s/s-inch basis) of structural softwood plywood had been exported to Japm. In 1964, when the plywood association started promotion of the Japanese export market, 239,960 square feet were shipped to Japan.
Frqn Holmes Phone VOn 4r''34878
Phil Crosslin (Ooklondl Phone Ulsl 533-5326
Pellq Distribufor Moves
Word & Hqrringfon Buys Rossmqn
The seven-yard Ward & Harrington Lumber Co. has bought Rossman N{ill & Lumber Co. Ltd. und it" facilities in Long B"uih. Orange a_nd Wilmingon, Calif. for an estimated purchase price of around gl million.
The yards will be operated under the name of Rossman Lumber Co. Former Rossman president Guy J. Barnett and executive vice president Francis O'Sullivan have left the operation.
, "The Rossman_purchase is in line with our long-range expansion plans," reported Laurence R, "Larry', Henderson] genJral ,nun"g", of Ward & Harrington. 'iWe're optimistic about the future of ihe lumber business and are planning to add one or two more yards within a year," he added.
The three Rossman yards will be completely revamped and remodeled, beginning with the Orange opeiation, and will be ,,integrated into the Ward & Harrington system,', Henderson said.
Founded in 1943 by Gil Ward'and Frank Harringron, the southern California chain currently has yards in Brea, L"a Habra, Fullerton, Newqort Beach, Santa Ana, Laguna Beaci and Cap_ istrano Beach. The firm also operates warr-ington Lumber co. a. a tract sales facility and as a distribution ya.d for the other branches.
Bough Nomes McDonqfd
, !9t1ra1 Los Angeles lumberman Stanley G. ,,Sandy,, McDonald has joined Baugh Forest Products Corp., City of Injustry, Calif., heading up -their newly-organized dealer r"*1"" d"partment.
McDonald, a past president and director of the Lumber Association of southern crlifornia, was for many years active in the management of Owens-Parks Lumber Co. of Los Angeles and most recently held an executive post with the Sun Lumber" organization.

He is-working closely with southern California dealeri, assistirrg them with problems which arise in their business operation.
Baugh's new dealer service department was estabiished to pro- vide free information and counsel on general administration. accounting interpretation and control. handling and transportation, personnel relations, land use, marketing anI sales, buying and financing.
"This isn't a new or -unique concept,,, said Baugh president YiJtl"-- E _Baugh. "ft's found in every other major ildurtry. W" feel it's high time someone organized such a prog.u- for the lumber industry," he concluded.
Deqler Associqtion VP Resigns
Thomas Sneddon has resigned as executive vice president of the NLBMDA to become the new head of the National Housing Center in washington, D.c. Sneddon had been with the Nationariumber and Building Materials Association since 196I.
James M. Shedden, president of NLBMDA, said that Sneddon,s move was a "great loss to the association."
There was no word about Sneddon,s successor. The National Housing Center is an affiliate of the National As-sociation of Home Builders.
President's New Code Commission
In a surprise move, President Lyndon B. Johnson established a Commission on Building Codes, Zoning Laws and Taxation, as an adjunct to the building code activities in the Departmeni of Housing & Urban Affairs.
Committee chairman is ex-senator Paul Douglas of lllinois, who has had virtually no experience in the construction industrv. He is assisted by commission members, none of whom are builiing officials or who represent any industry manufacturer.
FROM THE ffTARKETS WORLD
We Bring You
lmported A Domertic HARDWOODS
Yord qnd Cqrlood Sqles
*Philippine Mohogony Our Speciolty
West Coost Softwoods
Engineered Wood Products
Remonufqclurers with Complele
J. $IAnlIom & $ou INCORPORATED
l93OO South Alqmedq
Compton, Colif.
SPruce 4-2220
4770 Disttict Blvd.
Vernon, Colifornio
Phone: LUdlow 9-5581