New Fn@duets

Ond Selecfed Soles Oids

Hardware Twosome

For the decorator-minded home buyer, Schlage offers two new lever locks for interior doors.

The Bristol is styled in the attractive Colonial motif. The Sonora. with its more rugged trim, complements the architectural design of Latin American and Mediterranean countries.

In additio4, both locks provide a service to children and handicapped persons where ease of operation is important. These "horizontal" locks are suggested for bedrooms, bathrooms, passage doors, and upon request, can be specified for the inside trim of an outside keyed lock.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach. Ca. 92660.

Hardware Merchandiser

The Harloc Products Corp. has a new spring action merchandiser called Sam for short.

Harloc has also created a unioue Sam character to promote the merchandiser. As soon as one lockset package is removed, Sam pushes the next package up front, always keeping.. the lockset display "neat as a pln

Sam is very flexible since he is of modular construction. He will work in as little as 2' in small stores or with any number of modules that large stores may require.

Each module is 2' wide and includes five heavy wire interlocking racks with identification strips.

Colorful headers with mounted demonstrators make Sam the ultimate in self-service lockset selling. Modules are supplied free of charge with certain minimum quantity lockset orders.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Bcach. Ca.92660.

How Are Your Drawers?

Rubbermaid's shelf and drawer liners are on sale for orders postmarked through March 31.

Liners with normal suggested retail prices of $ 1.29 and $2.49 are now on sale at suggested prombtional prices of $ 1.09 and $ 1.99 respectively.

Also available are two shelf packs, two pre-ppcks, five assortments and two shelf finer displays. The displays, half price during the promotion with shelf and drawer line assortments. measure 26" wide and 48" wide x 70" high.

Decorative floral print liners come in avocado, burnt orange, chocolate and gold. Solid color liners are offered in avocado, chocolate, gold, white and yellow. Solid and decorated shelf liners are 12" wide in lengths of l0' and 21', shelf and drawer liners are 22" wide in 5' and lo/z'lengths.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach, Ca. 9?660.

Unique Folding Doors

Only Woodfold Doors are manufactured with a continuous pin hinge hardware system applied to both top and bottom of the door to insure positive controlled action, according to the manufacturer. Twin nylon wheel assemblies are riveted through the axle to metal hinging.

Woodfold doors are available in four series: 300 for commercial/institutional/residential room dividers and passage doors in natural hardwood;

The Merchant Magazine

24O for the same market, but in vinylJam; 22O for room dividers; and 140 for closet and storage walls. The 240, 22O and l4O arc available in vinyl only.

The 300 and 24O series are designed to divide church classrooms, for visual barriers .in restaurants, to enclose specialty shops in covered malls, to securely close off drug and liquor departments in retail stores. The unique features of Woodfold ensures they will stay put in open and closed positions and provide security and rigidity when fully extended. They stack in a minimum space.

The firm guarantees its doors against defects in material and workmanship for the life of the building in which they are installed. The exclusive distributor for the doors in Southern California is DE Doors of South El Monte.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach. Ca.92660.

Fits Inch or Metric

A uniquely designed wrench introduced by Metrifast adjusts to fit over 20 different sizes of inch or metric huts and bolts from 3118" - l-3116" or 9mm-20mm across flats.

Multi-Wrench automatically adjusts to the fastener eliminating trial and error methods utilized with conventional wrenches. The uniquely angled gripping surface acts as arachet wrench by eliminating the need to realign the tool after each turn as is necessary with conventional wrenches. The new tool is designed to grip at least 3 sides of the nut or bolt simultaneously without rounding off or damaging the corners of the fastener.

The design ensures that the torque applied to the fastener increases as the turning gets rougher, even on badly damaged or rusted bolts that foil ordinary socket wrenches.

Made of chrome plated steel with polished heads, the tool measures 8Yz" long, and is available from Metrifast, 5l S. Denton Ave., New Hyde Park, NY I1040, $5.98 postpaid.

WRITE: Thc Merchant Magazine, 4500 Campus Dr., suite 476, Ncwport Beach. Ca. 92660.

Do The Twist

New, economical Snip 'n Twist green or white plastic covered steel wire made by Tie Easy, Inc. allows the user to dispense and cut the proper amount of tie needed for any bagging, tying or bundling job in the home, garage, workshop and garden.

Available in 100'rolls on a blister pack dispenser card with built-in stainless steel Fail-Safe cutter, it is packaged with full color display cards.

WRITE: The Merchant Magazinc, 4500 Campus Dr., suite 476, Newport Beach. Ca. 92660.

February,1977

Dog Gone!

The Pet-Eze Co. has developed a unique pet door panel for sliding glass doors, enabling pets to enter and exit a dwelling without assistance.

The attractive panel is constructed of sturdy aluminum and tempered safety glass and contains an internal lock for security. A magnetized pet entry flap provides insect and weather protection.

It is easily inserted into the existing track of a sliding door and is then affixed to the frame. The sliding glass door then closes and locks into the panel. No structural modification of the sliding door is required.

WRITE: The Merchant Magazinc, 4500. Campus Dr., suitc 476, N-wport Beach. Ca. 92650.

Home Water Purifier

RainSoft Water purifiers filter bacteria and other pollutants from home water systems with a CP-2 cylindrical unit which installs under a kitchen or bathroom sink. In addition to filterine bacterial elements, it also r"rnou.i dirt, algae, sand, rust and sediment rrom water.

To improve the taste, color and odor of water, the CP-2 utilizes activated carbon particles. On the avera1e, one water purifier cartridge purifies approximately 1,000 gallons of water before it requires changing.

No tools are needed to replace the filter cartridge or activated carbon in the unit. Simply unscrew the three sections, and replace both filter and carbon particles. Model CP-2 measures 19" tall when fully assembled, and operates at a flow rate of ll8 to ll4 gallons per minute depending on pressure.

WRITE: The Mcrchant Magazine, 4500 Campus Dr., suite 476, Ncwport Bcach, Ca.92660.

Guards Up!

A new security device to protect home, life and property in homes, apartments and motels is from LatchGard div. Air-Flo Co.,Inc. For security, the vinyl-coated aircraft cable is placed over the inside door knob. The cable is anchored to the door studding with a 3" lag bolt. The simple, ingenious device resists cutting devices.

WRITE: The Merchant Magazinc, 4500 Campus Dr., suite 476, Ncwport Beach. Ca.92660.

Electric Eye Sink

A newly-designed electric eye sink control called Aquatron can be used even to convert already-installed sinks to automated operation. It is a complete system.

Aquatron saves time, labor, water and energy costs, perfect for public rest rooms, fits any sink.

Water flows automatically when hands interrupt the electric eye beam, water stops when hands are removed from the sink.

The unit can be used for new construction, when remodeling, or for converting existing sinks. Can be operated for half a year on the cost of less than the price of one pack of cigarettes.

It features preset water temperature and adjustable pressure regulation when used in conjunction with hot/ cold mixing valve. The new design is completely unaffected by sunlight or room lights. All-solid-state design insures reliability. no lamp bulbs to burn out and require replacement. It uses safe 12 volt dc power level.

WRITE: The Merchant Magazinc, 4500 Campus Dr., suite 476, Newport Beach. Ca. 92660.

In addition to providing the normal distribution tunctions of salesmen service calls. war€housing, trucking, credit and cataloging, PGL goes a t€w steps furtherin the area of providing the following: eADVERTTSTNG o

Plant Hanger Line

An expanded and complete line of new plant hangers and accessories is from Stanley Hardware. Over 50 different plant hanger items, finishes and free take-home plant care brochures from the Stanley Plant Idea Centers in hardware outlets are available.

Some of the new items include: "Hang-A-Plant," a plant hanger which .converts up to 8" diameter pots into decorative plant hangers in minutes in a kit which has four 8" lengths of decorative chain. "C" hook connector and metal saddle are available in black and brass finishes with step-bystep assembly instructions on back of card. Adjustable plant hanger (CD 729)

The Merchant Magazine priced at $2.79 and $2.99, depending on finish.

Another new item that creates a greenhouse atmosphere is the Plant Hanger Track (V7 3 I ) an adjustable plant hanging system that allows for variation in decorating with plants. Four swivel hooks slide to desired position on a ceiling-mounted track for rotation of plants towards the light. White finish is designed to blend with ceiling. Four-color packaging illustrates decorative effects, contains instructions for installation and free pamphlet inside guides you to decorating with the plant hanger track. Additional new items include decorative ceiling hooks, rotating ceiling hooks, plant swivel attachments, decorative chain kit and chain extenders, universal plant hooks, with and without swivels, for use on drapery rods, rain gutters, overhead plant swivels, and "S" hooks, decorative brackets and swivel ceiling hooks and a plant shelving system, an alternative to hanging plants.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach, Ca. 92660.

Cash Hammer Promo

A cash-back, major hammer promotion, with everybody cashing ir, is by Stanley Tools.

To help wholesalers and retailers price these hammers promotionally to consumers, Stanley is of fering a 5% discount on orders placed February through April 30, 1977. For the consumer, Stanley will refund $1.63 when the customer buys either of these hammers with the special offer sleeves, mails the sleeve along with cash register receipt to Stanley. A check for $1.50 plus 13 cents to cover the mail-in postable will be sent to the consumer with a free bonus plan sent along with the check.

Four fast moving hammers that are priced for d-i-yers or pros include features found on top of the line hammers, like Stanley's exclusive Rim-Tempered face that minimizes chipping of critical areas providing greater safety for the user. All steel chrome-plated tubular steel handled

H1-ll2 and Hl-112A (ripping claw) hammers have contoured vinyl grips. For consumers who prefer fiberglass handled hammers, the 52-416 and 52516 have the exclusive tapered assembly that eliminates the possibility of the head flying off.

WRITE: The Merchanr Magazine, 4500 Campus Dr., suite 476, N-wport Beach. Ca.92660.

Water Miser

Omni Flow Controls are compact, easily installed devices for faucets and shower heads that conserve water and can reduce water and associated utility costs at least 20%.

It limits the amount of water to a flow rate of 3 gallons per minute for showers and 2 gallons per minute for faucets. Normal flow is up to 8 gallons per minute.

It produces a laminar stream of water which looks sparkling clear and clean. The water feels softer, is splash-free and is quieter than an aerator flow. The unit is thc only one that meets newly established standards for shower head flow control.

WRITE: The Merchant Magazine, 4500 Campus Dr.. suite 476, Newport Beach. Ca. 92660.

Special Weatherstripping

A new option feature has been added to the Bel-Air Combination, Plaza, Mo-Bel-Air Units and other combination doors in their line: extra special weather stripping for extra protection from problem conditions.

This new weather strip protects you from unwanted dust, water, and wind. The stripping is neatly encased at the bottom of each sash unit to provide a higher degree of protection.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach, Ca.92660.

Plumbing Sales Aid

New packaging will help the Classic Brass Div. of the Crane Company to sell its decorative plumbing fixtures through retail outlets, claims president Leonard Sudman.

The solid-brass plumbing fixtures

Free Reader Service

For more informatlon on New Products and N€w Litorature, write fhe Merchant Magazine, 4500 Campus Dr., Suite 476, Newport Beach, Ca. 92660. Please mentlon issu€ date and page numb€r so w€ can proc€ss your requ6st fasterl Many thanksl come in 13 styles and 13 finishes, including black marble, white marble, smoke, tiger eye and silver ermine.

The products will now be packaged in two-color corrugated containers designed and produced by United Container and Display Co., Los Angeles. Silk-screen-printed brown stripes on a white background cover the entire box. A die-cut door in the top can quickly be removed by the dealer to convert the container into a display. A clear acetate window covers the opening to protect the contents.

The fixture is held in place by a die-cut insert. Fittings are packaged beneath the insert.

There will be no increase in wholesale prices of the products, Sudman said.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach. Ca. 92660.

New Sprayer, New Washer

The Broyhill Co. has a new line of motorless sprayers as well as power washer. The lawn and garden sprayers have wheel mounted ground driven squeeze pumps that operate as the unit is towed or pushed.

Units can be equipped with a handle for push operation or a tongue for towing behind a garden tractor or riding mower. A uniform 3' spray width is provided by four nozzles and two pumps driven by dual 10" wheels.

The rust and corrosion resistant 5 gal. plastic container is simply lifted in or out of the carrier frame for easy filling and cleaning.

Suction hose assembly includes a shut-off valve and a garden hose thread fitting for simple connection to the container. List $109.50.

The new power washers utilize

Get Cooking!

Square Cookers, snapwagon and Tabletop Gas Grills were all at Structo's display booth at the recent Winter Housewares Show.

The Square Cookers, featuring a 350 sq. in. cooking surface, are constructed of 20 gauge steel, in both gas and charcoal models. They have a five-position, level adjusted, removable firepan and five fully adjustable vents. Compactly packaged and easily assembled, they are built strong with a super-rigid aluminum leg structure. Suggested retail price, $44.95.

The Snapwagon's grills feature an adjustable charcoal fire pan with six separate heat settings and a large heattempered glass in the oven door. The top model in the line also features a chrome-plated grid that automatically household electricity and garden hose water supply. The variable pattern spray wand changes from high pressure rinse to soap cycle injection with a twist of the nozzle. moves forward when the oven door is opened making food easier to tend. Suggested retail price $34.14.

Built-in holder for liquid detergent or wax containers carries different size jugs including standard round and rectangular shapes up to 2Yz gal. Washer body and cover is custom molded from sturdy rust and corrosion resistant polyethylene. Units are compact and portable with 10" wheels for easy mobility. These new Power Washers are available n lY2, 2, 3, gal per minute up to 550 psi., and 2, 4 gaI. per minute up to 1000 psi. Prices start at $269.50.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach. Ca. 92660.

The Tabletop Gas Grill (model #7960 - suggested retail price S64.50) allows hookup of a 1 lb. propane fuel tank (not included) directly to its regulator. For easy portability and storage, the tank and regulator can be stored inside the grill, which features a 160 sq. in. cooking grid, a 12 3/a" x 3" stainless steel burner and chrome-plated steel folding legs. The casing is of durable, rustproof cast aluminum and has a removable toP cover and features cool phenolic handles for easy portability. Heatradiating permanent volcanic rock is included with each grill.

WRITE: The Merchant Magazinc, 4500 Campus Dr., suite 476, Newport Beach, Ca. 92660.

Patio Storm Door

"Perfect Mate',' a sliding patio storm door, installs over (or mated to) an existing patio door.

Gerkin Co. officials state it will orovide an additional 60 cu. ft. of insulating dead air space between a present patio door and the outside elements.

Tests on the door also showed that it greatly reduces drafts, noise, condensation and frost problems, all long-time problems of patio doors.

its construction offers a luxurious look and feel to make it ideal for livingroom, dining-room, and bedroom areas.

Fifteen high lustre colors include eleven "naturals" that are ideal for today's natural decorating schemes. They are: Coffee Bean, Pecan, Cinnamon Stick, Wild Rice, Iced Tea, Dried Wheat, Blonde, Copper Cream, Red Lacquer, Lamb's Wool, Golden Harvest, Green Ice, Willow, Flagstone, and Blue Glen.

Available in l2' width, Exton has a suggested retail price of $7.95/sq. yd.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476, Newport Beach, Ca. 92660.

Aldenrall's for Real

One of the most adaptable of all species, alder, has become a handsome panel product called Alderwall. It is a hardwood with a particularly soft, warm look that fulfills all the qualities and capabilities expected with a natural wood product.

and install, and adapts equally well to horizontal, vertical or diagonal application.

After removing existing trim, the bronze-tone aluminum frame is fixed to the outer wall, over the present opening. Pre-assembled bronze-tone sliding panels (with tempered glass) easily install into the double-weatherstripped frame.

WRITE: The Merchant Magazine. 4500 Campus Dr., suite 476, Newport Beach. Ca. 92660.

Plush Carpet for Builders

"Exton" - a low-profile saxony plush carpet made of IOO% lonestaple nylon with a jute secondary back - has just been introduced by Armstrong; it is expected to be approved under FHA-UM44C, Class II-A, Class l.

An autoclave heat-setting process locks the twist in plied yarns to minimize unraveling of tufts under traffic.

Exton has exceptional softness as well as good resistance to abrasion;

Simpson Building Supply Co. offers Alderwall in Washington, California and Alaska, supplying the panels for application in offices, commercial buildings and residences.

Alderwall adds a dimension of quality that prefinished panels can't match. It is far more durable than most popular softwoods, accepts color and stain gracefully, is easy to handle

The panels are t&g reversible, with a smooth face on one side, resawn on the reverse. Lengths are end matched. The panels are 112" thick, and come in nominal widths from 3" to 6". and in random lengths from I' to 8'. Alderwall is packaged in protective 8' cartons containing approximately 30 sq. ft. of surface coverage.

WRITE: The Merchant Magazine, 4500 Campus Dr., suite 476. NEwport Beach. Ca. 92660.

Wilcox Jerry Wilcox to PSF

New to their sales force at PSF, lnc. in Sacramento, Ca., is Jerry Wilcox, according to Bob Bonner.

A well-known veteran lumberman, Wilcox has worked for Tahoe Timber. Dant Forest Products and the former R. F. Nikkel div. of DiGiorgio Corp. He most recently was employed by Rocklin Forest Products of Roseville, Ca.

Marketing Who's Who

The .1976-77 Distribution Directory of North American Wholesale Lumber Association is now being distributed to members and interested forest products companies.

This annual "Who's Who" of forest products marketing is updated each year and distributed to over 5,000 offices throughout the U.S. and Canada. The 72-page book lists each of the 530 member firms alphabetically, by market penetration and describes their products and services. Key personnel and communication information is also provided.

Postpaid copies are available at $5 through the NAWLA Western Office, 6l I Terminal Sales Building, Portland, Or.97205.

Home Center Set Up

(Continued from page 13) larity, but the merchandise mix must include basic tools, hardware and other home nraintenance supplies.

One of the major problems home centers confront is space, even the largest ones find it at a premium. For most, it means that large, bulky, space-consuming, lunrber/building products must be selected carefully: only the fastest moving items are disolaved on the sales floor. And they -should follow the "modular merchandising" concept of putting related items together.

Some building materials centers put covered outdoor sales areas to good use. This means customers can make their purchases, pay for them at a ehe.ckout located in the outside area and llo'ad the merchandise conveniently ihto their cars.

RE-EtECTED chairman of the American Lumber Standards Committee at the annual meeting was John Kelly, of Wood Markets, Inc., Arcata, Ca. The meeting was held in Bloomington, Mn.

This has .been but a brief look at what it takes .to get into consunteroriented, home improvement center retailing. The specifics would fill volumes. The National Retail Hardware Association and its 24 affiliated state and regionil hardware associations in the U.S. are well prepared to answer your questions and to provide you with modernization and merchandising tips and techniques.

LANE.STANTON VANCE

(Continued from page 32 ) son for what success we have had, and complete milling facilities and devotion to service has added to our growth," Vince Besinque observes.

On the hardwood side. the company carries many species, including, oak, ash, birch, hackberry, poplar, elm, maple, walnut, and alder. Additionally, they import mahogany from the Philippines, teak from Thailand, meranti from Malaysia and walnut from Nicaragua. BurnieBoard hardboard is brought in from Australia.

Some of their specialty items are meranti jams, furniture-dimension in both hardwood and softwood and veneers from the Fiji Islands. As with all their buying, "it is from the best producers we can find, not the cheapest," says Vince Besinque.

Softwood is sold and inventoried in both upper grades and common grades. Lumber Sales sells carloads and lcl construction lumber to retail yards and in export to Australia.

The new company has added two additional stockholders as board members and officers, These are Don Moreland, vice-president and Jack Havens, secretary.

The important post of controller is held by Carl Patterson, recently retired as Colonel, United States Air Force. Charlie Wilson is the chief hardwood buyer and Lloyd Webb the softwood buyer. Director of communications is that renowned,operator Gail Morford. Grace Stein, Evelyn Steed and Martha Scott run the computers.

As to future growth, top management remains mum, but if the past is any indiction, we won't be too surprised to see another shingle hung on the corporate board beforel much more time passes.