Here's why WITTA Makes the d iff ere nce prolitable

Get the stock you need

Tis true, "You can't do business from an empty wagon", but, you can also lose money by being understocked. Let Mallco be your warehouse and get the "turn" you need to make money. Over 35,000 items in stock at all times.

Get it when you need it

Our computerized inventory system makes certain that your orders are filled promptly, accurately. Six semi-trailer trucks deliver to your store on schedule. No other distributor serving the Southwest has more or better facilities with which to satisfy you.

Get it at the right place

As a member of the Sentry hardware group, as well as the largest full service wholesaler of lumber.

building materials, and sporting goods in the Southwest, Mallco enjoys the benef its of volume purchasing and passes the lower prices on to you. Your customer gets better value and you get more prof its.

Get it where you are

24 Mallco salesmen cover Arizona, New Mexico, El Paso, Colorado Springs, Las Vegas. For more than 30 years (since 1946) Mallco has made the profitable difference for many retailers. Let Mallco make the profitable difference for you. Call for a Mallco man today.

nEC0Glllll0ll in solid lorm lor immediate past pres. Ralph Cardwell, right in lll from Bill Cowling. l2l Chuck Jenkins, David J. Barry, Carl Weber. l3l Ted and Eileen Shafer, Dave Metzgar. l1l Jack Secoy, Jerry Essley, Tom Philips. l5l Wayne

"New Directions for the 198Os"

E OR THE third. time in three F vears- the Lumber Association of S6uthern California drew record attendance to its annual Management Conference. Approximately 400 attended the Palm Springs, Ca., event, held again at the Spa Hotel.

The conference is also the time of its annual election and a new slate of officers and directors was presented to the assembled. The new president is Paul Orban, Jr., Orban Lumber Co., Irwindale, Ca.; lst v.p. is Gordon Beach, Rygel Lumber Sales, Newport Beach, Ca.; 2nd v.p., Peter Ganahl, Ganahl Lumber, Anaheim, Ca. The new treasurer is Jim Frodsham. South

Story at a Glance

Bay Forest Products, Orange, Ca.; and new secretary, Milt Johnson, Home Lumber Co., San Bernardino, Ca.

New Directions for the 1980s, the convention theme, was a common thread through many of the speeches, including the keynote talk by Don-Lee Davidson, president of Davidson Industries, Mapleton, Or., and current president of the National Forest Products Association.

He said that in our new decade and into the 1990s, there would have to be a balance between

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