U.S. Shows the Flag

11 N important adjunct to Batibois Alnternational (see acco mpany in g story) was the concurrent conferences, meetings and presentations held in buildings adjacent to the exhibition hall.

While the French Timber Federation was responsible for the majority of the meetings, American interests were well represented at the Bordeaux, France gathering.

A seminar on U.S. wood products was presented jointly by Robert Kincaid, European marketing mgr. for both Southern Forest Products Association and Western Wood products Association, and M.G. Robert VerHorst, the Belgium-based representative for the American Plywood Association's European Division. Their presence, plus M.T. Fast. ApA's director of international operations, and Philip Benfield, associate director from APA's London office,was visible proof of America's growing determination to be an important, continuing factor in Europe's expanding wood market.

Kincaid noted that their activities "countered claims that America has been in and out of the European market. We now have established offices to show our intention to stay. We feel it's imperative to maintain "n upp.a.ance on a continuing basis to demonstrate our interest in producing products for these markets."

In a slide presentation, with French translation, Kincaid broadly sketched

(Please tuln to pase 39)