SHOW AIIE]IDEES FOR PEN]IIES OTI IHE DOtlAR

All ad rates in EXPO PREVIEW have been discounled trom 23% to 59% off the combined, already-low rates in The Merchant Magazine and Building Products Digest, resulting in savings from $840 to $1380 for a single insertion!

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EXPO PREVIEW appears in the pre-show issues oi both The Merchant and The Digest, reaching 17,000 retail and wholesale distributors of lumber and building products. Catch their attention belorethev arrive at the hectic Expo.

All ads are full color-at no extra charqe!

When Smart Businesses Partner with DMSi Everything Gets a Little Better. \Mhy? BecaLrscr)i\rSi has bcor around lonq cnoruJh to knorv horv t.o nrake yrur br-rsiness t hrir.e.

Ancl rve knou. t.hal r'oLrr sLrccess depencls orr prrlven pre-engineerccl sofin ar c proclrrcls fiom arr irrclrrst.r-y leacler For o,,,c.r 20 vears DMSiis unicluc vision llrs been provir-ru t.hat. change is goocl. -lLrst usk ar1, of orrr ovcr 200 satisfied cr rstonrers. When yrrr rc rcady Lo t.cc it. up tvit.h a mnnine part.r-rcr: rl\..e l)MSt a call. or r.isit oLrr rvcb siLe norv at www.dmsi.com. \\ie'll slrorv t,oLr rvavs Lo inrprorc_toLrr [rLrsincss tl-rat also mrght. jrrst. improveylrr lifi:. VrLillscc t.hat. rvhen l.oLr par-t ne r. rvit h I)NISi. Change iS gOOd.

$kaxge Your &ife Tndaf! 4ll2"ssffi.&&90 www.dm$l.com

'2msl Distribution Management Systems, lnc

of qnswerr! ln{rease your millwork ssles

Asking the right questions con help steer column customers to the right product for their iob.

Serving 13 Southern states

PUBLISHER David Cutler (dculler@ioc.net)

SEt{lOR EDITOR David Koenig {dkoenig@ioc.nel)

ASSOCIATE EDITOR Dave DelVal (ddelval@ioc.nel)

CONTRIBI TING EDITORS Dwight Cunan, Gage McKinney, Earl Moore

AD SALES MANAGER Chuck Casey (chuck@ioc.net)

AnT XllRgCTOR Marlha Emery CIRCULAII0N Autumn Schwanke

How to Advertise

Contac.l qc dlrytlrlng offl ces for @l

U.S.A.: Chrcft Casey, 4500 Campue Odve, Suite 480, llelrpnrt Beach, Ca. 9286&1872, Phone (949) 852ngq, Fax 949-852-0231

E-mail chuck@ioc.rret

IiITERIIEI ADS: 9add Gdler, www.building : products.com. Phone (949) 852-1990 Fax 949-852-0231 E{re$ &ffer@ioc.nel

How to Subscribe

CallAutumn at (S49) S52-19S0

,or send a chock lor fie fuWing amount to fiuilding products D'tgest 4*Fcampus Drive, Suite 480, Nevport B€adr, Ca.9266G1872:

US-A.: Orre year (12 issues), $25

Two years, $41 'lhree yearo, $56 FORElF'il 1rw yoar pald in a&ame i:r us tunde):

Surface-Canada or Mexico, $37 other countries, $rl5

Air rates also available.

Single cop$es, $3 + shipping

Back issues (yvten availabl€), $4.50 + shipping

About the Cover

a DEG( tO Dri fot. Itt Cedar, of Course.

The iront cover is a paid adverlisement, this month sponsored by Weyerhaeuser's national network of Customer Service Centers.

lmagine your customer finding out, after he moved into his new home, that for a minimal cost, he could've had roof decking and wall sheathing that not only would've kept his home more comfortable, but also would've cut his cooling bills as much as 25ok? You'd be hot under the collar, too. And do you know who your customer would be hot under the collar at? You. The builder.

To ensure that you don't receive any unpleasant phone calls, or damage to your reputation, just tell your prospective homebuyers about the energy saving product called SOLAR BOARD'Radiant Barrier Sheathing, made by International Paper. It's laminated with polished aluminum that refects up to 97"/o of. radiant heat from the sun, which keeps attics 20-30o cooler, which reduces energv costs to cool a home bv as much as 25olol And in Winter, SOIAR BOARD helps hold heat in a house as well. Your customers will be grateful to you for as long as they own their home.

However, if you've akeady sold homes without SOLAR BOARD, pray those homeowners don't find out it costs only a few dollars more per sheet than regular sheathing. It won't take them long to figure out that SOLAR BOARD would've paid for itself very quickly and, after energy savings into their pockets month after month, for years to come. That For complete information about SOIAR BOARD and the name of the wholesaler nearest you, just call us at l-800-527-5907. You'll see for yourself, the only thing SOIAR BOARD heats up is your sales.