STPER CEDARSERYICE

auention to your environmental sensitivity. Emblazon a vest, jacket, sweater or shirt with the name of your company and the messrge "Bringing You Products From America's Renewable Forests."

Establish a librry of filns and/or video tapes including "The Continuing Forest," "Caring for the Forest" and "In Harmony With Nature" by The Temperate Forest Foundation. Show them frequently until employees become enthusiastic believers, confident of repeating the infonnation. Schedule presentations of the films before civic organizations, handing out frt sheets. Help teachers responsible for environmental cours€s to understand the renewable resource story. Sponsor visits each year by one or two educaton to key producing regions such as the fJi here s no better westem Red Cedar than that manufactured bv members of I the Western Red Cedar Lumber Association. And no better sewice. Ve're I committed to product quality and customer satisfaction. The WRCL{ svmbol is your assurance that the cedar you buv is milled under strict qualit.v controls to meet your expectations time after time.

But the WRCIA is more than iust a qrnbol. We back our members' producs with field staff in the west, midwest and southern regions. And we promote those producs through advertising, Iiterature, tradeshows and seminars.

Write, phone or fax today for your free literature list and 'Where to Buy Guidel

Western Office Western Red Cedar lumber Association 1200 - 555 Burrard Street, Vancouver. BC V7X lS7 Canada

Phone: (604) 684-0266 Fa,r: (604) 687-4930

Midwestern Office Westem Red Cedar Lumber Association

P.O. Box 2888, Naperville, Ill 60567-2888 USA

Phone: (708) 369-2828 Fax: (708) 369-8651

Southeastern Office Western Red Cedar lumber Associalion 4290 Bells Ferry Road, Suite 106 - 581, Kennesaw, GA 30144 USA Phone: (404) 928-3318 Fax: (404) 59r-8593

Nortbern Calfornia redwoods o visit nurseries, observe the forest's life cycle and meet the true cmservationists whose lives are committed to renewing forests.

With every sale, acknowledgemenL prqosal and invoice, include a message proclaiming your commitment to buyrng goducts ftmr forests cmrmiued to renewal. Maintain a file of mills and wholesale distributors committed to doing business the "Gr€en" way.

Put your time and knowledge to work at Oe grass roots level where the most convincing ge.strEe is eye to eye confidence in Oe truth of the message, Canton stresses.

Kitchen Cabinet Meeting

Kitchen Cabinet Manufacturers Association's 38th annud convention is at the Hyatt Regency Grand Cypress, Orlando, Fl., May 23-26.

Speakers include Senator Richard G. Lugar; consultant D. Bruce Merrifield, Jr.; American Forest & Paper Association's Ma* Rey; economist Dr. Kermit Baker. and Dr. Sheila Sheinberg.

Hardwood Mfrs. New Otficers

Arnold Curtis, Northwest Hardwoods, Federal Way, Wa., is the 1993-94 president of the Hardwood Manufacturers Association.

Stephen H. Conger, Sr., Coastal Lumber Co., Weldon, N.C., is first vice president, and Greg Kitchens, Kitchens Brothers Manufacturing Co., Utic4 Ms., second vice president.

Nine new directors were elected at the March 25-26 annual meeting in Williamsburg, Va.: James Adams, William Browning, Milton Cole, Roy Cummings, Homer Keadle, Larry Kitchens, Ron Mercer, Charlie Netterville and Richard Youmans.

The Robert B. Hendricks MemoriaUHardwood Manufacturers Association Scholarship has been created in honor of HMA's 1992-93 president, who died in January. Available to junior and senior students majoring in forest science at the College of Agricultuml and Life Sciences, University of Wisconsin/Madison, the first $2,000 scholarship will be awarded for the 1993-94 academic year. An endowment goal of $50,000 will be raised through contributions.

Speakers at the meeting included Washington Times editor Arnaud de Borchgrave discussing the elusiveness of a unified European market; Michael Buckley, European director of the American Hardwood Export Council, updating European market conditions; quality improvement ex- pert Joe Baim, Total Quality Management; American Forest Resource Alliance vice president Mark Rey, the industry's legislative outlook; Louisiana State University's Dr. Sun Joseph Chang, log scanning, and American Forest & Paper Association chainnan Dana Fitzpatrick, reviewing the recent merger of the National Forest Products Association and American Paper Institute.

HMA's 1993 production university and lumber production expo will be Sept. 15-17, Stouffer Riverview Plaza Hotel, Mobile, Al. The 1994 annual meeting will be March 23-25, Royal Sonesta Hotel, New Odeans. La.

Southern Pine Goes Western

Southern pine continues to move across the Rocky Mountains to cap_ ture western markets. Even Sunset Magazine, the "Bible" of western home owners, gardeners, chefs and do-it-yourselfers, has succumbed.

A 20 tt. garden center designed and built by senior writer Peter Whiteley will be on peflnanent display at Sunset's test garden in Menlo Park, Ca. A million readers learned how to build it in a three page, four color feature in the March issue.

Designed with sections measuring 4 ft. wide, 84 in. high and24 in. deep, the unit used treated southern pine 4x4s, 2x4s and 2x6s with a translucent roofof fiberglass. Southern pine lattice panels provide a background for the structure.

Southern Pine Marketing Council supplied the lumber rhrough California Cascade, a treating firm located near Sacramento, Ca.

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