SOUTHERN ASSOCIATION

dealers and associates distributed 85.000 white pine seedlings throughout Kentucky, Part of KLBMDA's Trees are America's Renewable Resource campaign, the give-away is an annual event.

Lumberments Assoclatlon of Texas named Walter Foxworth, Foxworth-Galbraith Lumber Co., Dallas, Lumbemtan of the Year and Roger "Pete" Smart, Temple-Inland Forest Products, Diboll, Associate Member Representive of the Year. (See the June issue of Building Products Digest for full coverage of the April 15-18 convention and expo in San Antonio.)

Florida Lumber & Bulldlng Materlal Dealers Assoclatlon's stunmer conference will be June 10-13 at tbe PGA National Resort & Spa, Palm Beach Gardens.

A business roundtable for owners and managers and board of directors, Florida Wood Council and Truss Executive Committee meetings are on the agenda.

Sporting events including a croquet tournament are planned for the resorfs 19 tennis courts, five racquetball courts, five tournament golf courses and five croquet lawns.

Oklahoma Lumbermen's Associatlon installed Glenn Nusz, Resident Lumber Co., Texhoma, as president at its annual meeting and board luncheon.

Other officers are David Kennedy, The T.H.Rogers Lumber Co., Oklahoma City, vice president, and Lowell Dillon, Hope Lumber Co., Edmond, Eeasurer.

New directors: Randy Skinner, Tahlequab Lumber, Tahlequah, Districts I & 2; Brian Jordan, McClain Building Center, McAlester, Disrict 3; Charles Poarch, C & L Building Supply, Watonga, District 4; Phil Kennedy, Comanche Home Center, Lawton, Districts 5 & 6. Associate directors: Dale Scott. Arrowhead Lumber Sales, Oklaboma City, and Cleo Nunley, Rich-Mix Products, Oklaboma CitY.

Carollnas-Tennessee Butldtng Materlal Associatlon's summer management conference will be at the Opryland Hotel, Nashville. Tn.. June 10-13.

Signs Encourage Customer Buying

In-store signs and merchandising help a customer make a decision to buy.

"Retailers should stick to basics," says Sonja Larsen, an ex-v.p. of Target Stores and author of Srgzs That Sell. "I have seen stores spend many thousands of dollars for a questionable program or product, when all they need is an effective sign program. For less than $2,500, any retail- er can get a large increase in merchandising impact."

An effective signage prograrn must use printed signs. "Years ago, handwritten signs might havo communicated a homestyle look, or even a last minute price reduction," she says. "That's not true now. We are a visual society. People expect a printed look."

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LEADING execulives from the counlrv's mosl prestigious orest producls compan ies presented their views of timber supply issues at the inleraclive 'Where Will The Wood Come From?" session ooenino lhe 1993 National Home Center Show-and Conference. Panelists represenling seven home cenlers, building supply retailers and forest products dislribulors resoonded wilh reaclions and queslions. (1) Speaker A. D. "Pete' Conell, presidenl and ceo, Georqia-Pacific, Dave Mortensen. (2) Linda Pridiy, Debra Wilgenbusch. (3) John Janssen, Chuck lon, Charles ttl(19) Bruce Horwath. Kevin McGauley, Vic Emley, Fred Van Dyke (20) Bruce Milean, Alan Bodnaruk, Av Laniado. (2'l ) Howard Josey Joe Flemming (nl Dut Kane (23) Owen Lloyd. 124) Brran Hawrysh (25) Jjm Lawson (26) Kim Curlin. Jeff Popowirz (27) Bill Smith Dan Slerling (28) Paul Robbins, Doug Feeney Lunchtiire ieminars, speakers and a showcase of thousands of buildino oroducts kept those atlending the show, l',,taich Zt23 at McCormick Place, Chrcaqo, ll., occupred, although there was time foitalk of luilbei shortages and high prices.

Holsopple. (4) Ron Nystrom, Mike DeLong. (5) Eb Balie;, John'Ramsey. (6) Eall Hankamer lll. (7) Mike Ventura, Randy Beck (8) Al Pevonka, Michael Brown. (9) Jack Emmerl, Michael Kujacznski (10) Paul Brown, Scott Greene, (1 1) Brian Spellmeyer, Mark Fish, Brian Foran. (12) Paul Hylberl, Alvin Ballachay. (13) Kevin Gammonley, Jim Weir, (14) Bill Adams, Ken Fishbein, Gary Smith, Mike Sims, Scott Klein. (15) Paul Berlrand, Carl Stucker lll, Wayne Parker. ('16) John Poyser. (17) Joe Baughn, Earl Anderson, Stan Conning. (18) RolV Skifton, Heclor Segura.