How to expand pressure treated wood sales

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dation System can mean increased pressure treated wood sales and profit for a retailer.

Two uses of the Permanent Wood Foundation System (the new name for the All-Weather Wood Foundation System) are ripe for promotion and development-basements for stick built houses and foundations for manufactured homes. Both uses offer benefits for the building and the manufactured home industries.

The Permanent Wood Foundation can save builders time and money, says the Wood Products Promotion Council. A simple system consisting of foundation stud walls made from pressure-preservative-treated wood and supported by gravel or poured-inplace concrete footings, the PWF is an engineered system that has been extensively tested and proven in the last 20 years. Recognized by dl the major model building codes, it has been used in some 80,m0 structures all over the country.

The system is especially adaptable for manufactured homes because the sections can be prefabricated, trucked to the site and in place a few hours after a manufactured home chassis is placed on footings and stands or piers. Other advantages are not hav-

Sfory at a Glance

Pressure lrcated wood sales tips...how the Permanent Wood Foundatlon fits specialized needs ol building and manufactured housing industdes... ways to reach potential customers.

ing to wait for concrete to cure, installation in almost any weather and savings reportedly as high as 2590 over concrete or masonry foundations. Additionally a manufactured home with a wood foundation is considered permanent housing in many jurisdictions. It also satisfies HUD/FHA requirements for a permanent foundation, meaning that a manufactured home with a Permanent Wood Foundation can qualify for a 3Gyear loan.

The second potential market for the Permanent Wood Foundation is the wood basement. The National Association of Home Builders rates livable basements important in the home of the future.

The Permanent Wood Foundation System is the ideal way to provide the desired basernent, claim proponents of the system. Acmrding to the National Forest Products Association, the design, fabrication and installation requirements for wood founda- tions are accepted for federal building programs, the three nationally recognized model building codes, each of the 19 existing state building codes and hundreds of local codes.

With this established, it is now up to the wood industry to accomplish acceptance by the builders. Associations involved in the Wood Products Promotion Council program, including the American Plywood Association, Southern Forest Products Association and Western Wood Products Association are concentrating on expanding builder use of treated wood foundations.

With this type of support, a dealer can develop interest and use of the PWF in his own market area. Literature from the Wood Products Promotion Council and the cooperating associations can be a starting point. Informed and armed with such materials, sales people can begin to make sales presentations on PWF. Interest and knowledge can be increased by asking an association fieldman to conduct a seminar for builders, architects and specifiers in the area.

The product and the market exist. It's up to the dealer.

Preframed with Concrete Footing fffMSt[ forest of redwood products ; COMPANI with Granular Footing G,&R stands tall on a whole

Prefabricated

G&R has an extensive selection of redwood materials plus direct mill shipping to your yafd by rail or truck.

For Inquiries call Marty Olhiser, sales mgr.

Craig Cookingham, assistant sales mgr.

Chris Jepsen, production mgr.

Ken Osborn

John Cavallo

Randy Fulks

Tom Henderson (Minneapolis 612-541-1235)

Norman Rollins (Oklahoma City, Ok. 405-728-2550)

G&R LUMBER COMPANY P O. Box 156 Cloverdale. CA 95425 (7O7) 894-424r

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