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DYIG INDUSTRIEs. N.r, OiaB. LA

ATIXN I{lllWon( NC., Shdryi, lA

IAFAYITTE WOoD WORXS' lNC., l,hFtb, Ll

N)DISON COnP,. &d@n. Ms

ADDISON COnP., nddsh, NC

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ADDTSON CfrP.. GEMtr.. SC

DltG INIXTSInIES, M.niold., TN

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Get Ready For The Up-Swlng

llow do you scll millwork in the nridst of a rccession? "Whcn thc going gcts tough. thc tough gct going." itnswcrs l:ric lr. (ilass. president, Thc l'ancy ('orp., a stair parts ntanulircturcr. " | )on't panic. " o Incrcnsc cuslomcr scrviccs. o Incrcusc producl and snles lrnining. o Incrcasc nrarkcting sales clTorts. o Look lor new products. o Stand firm on gross margins. o Maintain invcntory levels. o ('ontinue to scll an updated product. o Watch controllable costs. llc aggressive. o l)on't panic.

Thc following nrc his rccommcndations for nraking it through thc downturn.

G-P Forest Management Plan

Georgia-Pacific Corp., one of the world's largest forest products companies, announced it has developed new forest management guidelines that protect wildlife, water and soil quality, and address other ecological and aesthetic concerns as well as the sustainability of harvest yields.

"Company foresters have developed a plan that in most cases goes beyond state guidelines or voluntary management practices. Our plan takes the initiative in improving forestry practices and protecting the environment," said Walter Jarck, corporate directorforestry resources.

Georgia-Pacific is the largest private timber land owner in the United States. The new guidelines are specific to conditions in each of its western, eastem and mid-continent divisions.

Home lmprovement

(Continued .lrom page 2 3 ) mean that housing market activity will continue to have a positive impact.

For the professional segment of the market, 1992 sales are estimated at $38.3 billion. Growth rates for this segment are expected to exceed the consumer sector. averaging an annual growth rate of 6.8Vo between 19931996.

Income growth of 2.3%o over the next five years will stimulate growth in the professional sector as consumcrs hirc prof'essionals to handle major structural projects for existing homes as well as a variety of repair and maintenance projects. Income growth combined with the existing home salcs growth will stimulate the profcssional market in 1992 and beyond.

HClActive ln New Show

The Home Center Institute will take an active role in developing educational seminars for the first National Building Products Exposition and Conference, Aug. 14-17 at the Chicago Hyatt Exhibition Center.

Larry P. Kunz, president and c.o.o., Payless Cashways, has agreed to give the keynote address at the show which will be held in conjunction with the Aug. l6-19 Hardware Industry Week and the National Hardware Show. Weyerhaeuser, Abitibi Price, Tilecera and Alcoa Building Products have booked booth space, according to general manager Pat Dolson. Because of a renovation underway at the Rosemont Convention Center, the location has been changed. It will now be closer to the McCormick Place Complex used by the National Hardware Show.

Wood Retailers Morc Optimistic

Almost 68% of the dealers in a nationwide survey are more optimistic about 1992 than they were about 1991 with 5OVo expecting the dollar volume of their wood product sales to climb.

Only 29% of the retailers surveyed in 1990 were optimistic about 1991 with only 20% expecting better sales. Their expectations were met with 5l % of the retailers contacted reporting 1991 wood products sales lower than those of 1990. Only 35% had an increase.

In the west, 41 % had improved l99l sales, according to Random Lengths, Eugene, Or., which conducts the annual survey.

Sonlhcm Agocla0on Ncws

((;otrtittuctl |rcm pagc l9)

Hamer Co., Kcnova, W.V., and Cleorge Barrett, Weekly Hardwood Review, Charlotte, N.C.

President Bonnie Hoover, Neff Lumber Mills, Broadway, Va., will preside Saturday tnorning with panelists from the hardwood flooring industry, kitchen cabinet manufacturers and wholesale yards participating in a question and answer session. Offi cers and board members will be elected.

President's dinner speaker Dr. James A. Tompkins will discuss "Winning Manufacturing."

The association is sponsoring a furniture design competition for students at the Kendall School of Art and Design, Grand Rapids, Mi. Awards will be presented at the International Woodworking Fair in Atlanta, Ga., Aug.22-25.

How To Survive Hard Times

o Do the same work for more profit o Decrease fixed costs o Avoid bad credit risks o Stay on top of receivables o Reduce overhead

. Manage direct costs o Keep a positive mental attitude

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