Evolution of Online Product Designing Tools and Reasons behind Their Popularity

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Evolution​ ​of​ ​Online​ ​Product​ ​Designing​ ​Tools​ ​and Reasons​ ​behind​ ​Their​ ​Popularity

Mass​ ​production​ ​was​ ​a​ ​part​ ​of​ ​several​ ​ecommerce​ ​stores​ ​for​ ​long.​ ​And​ ​the​ ​customers​ ​kept​ ​buying whatever​ ​was​ ​available​ ​online.​ ​But​ ​then​ ​they​ ​expressed​ ​their​ ​willingness​ ​to​ ​create​ ​personalized​ ​products or​ ​buy​ ​things​ ​that​ ​reflect​ ​their​ ​personality.​ ​Entered​ ​Product​ ​Customization​ ​Technology​ ​and​ ​started winning​ ​the​ ​hearts​ ​of​ ​customers.​ ​Although​ ​the​ ​technology​ ​was​ ​embraced​ ​by​ ​customers,​ ​there​ ​were some​ ​issues​ ​faced​ ​by​ ​ecommerce​ ​store​ ​owners.

Firstly,​ ​product​ ​customization​ ​tools​ ​were​ ​not​ ​readily​ ​available.​ ​If​ ​they​ ​were,​ ​they​ ​were​ ​quite​ ​expensive.

Secondly,​ ​it​ ​was​ ​difficult​ ​to​ ​standardize​ ​some​ ​of​ ​its​ ​features.​ ​And​ ​thirdly,​ ​as​ ​these​ ​products​ ​were demanded​ ​in​ ​one​ ​or​ ​two​ ​pieces,​ ​it​ ​was​ ​difficult​ ​to​ ​assign​ ​resources​ ​for​ ​production.​ ​In​ ​order​ ​to​ ​cope​ ​with the​ ​demands​ ​of​ ​personalized​ ​products,​ ​retailers​ ​were​ ​in​ ​frantic​ ​need​ ​of​ ​one​ ​solution​ ​for​ ​every​ ​product type.​ ​And​ ​of​ ​course,​ ​a​ ​technology​ ​that​ ​makes​ ​personalization​ ​cost-effective​ ​and​ ​easy.

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Advent​ ​of​ ​the​ ​right​ ​technology The​ ​demand​ ​for​ ​online​ ​product​ ​designer​ ​tool​​ ​resulted​ ​into​ ​the​ ​making​ ​of​ ​web-to-print​ ​solutions​ ​which can​ ​be​ ​integrated​ ​with​ ​the​ ​websites​ ​of​ ​ecommerce​ ​store​ ​owners,​ ​enabling​ ​their​ ​customers​ ​to​ ​create personalized​ ​products​ ​from​ ​the​ ​scratch.​ ​These​ ​products​ ​were​ ​created​ ​using​ ​HTML5​ ​technology​ ​and​ ​were fully​ ​customizable.

Several​ ​retailers​ ​started​ ​embracing​ ​this​ ​technology​ ​due​ ​to​ ​the​ ​reasons​ ​given​ ​below:

1.​ ​It​ ​comes​ ​with​ ​easy​ ​integration​ ​and​ ​maintenance The​ ​design​ ​tools​ ​and​ ​extensions​ ​are​ ​extremely​ ​easy​ ​to​ ​install​ ​and​ ​can​ ​be​ ​seamlessly​ ​integrated​ ​to​ ​your Magento​ ​ecommerce​ ​store.​ ​As​ ​these​ ​extensions​ ​are​ ​open​ ​source,​ ​retailers​ ​can​ ​also​ ​customize​ ​different functions​ ​according​ ​to​ ​the​ ​requirements​ ​of​ ​their​ ​customers.​ ​You​ ​can​ ​find​ ​companies​ ​that​ ​provide​ ​with these​ ​tools​ ​at​ ​yearly​ ​or​ ​monthly​ ​subscription​ ​basis​ ​and​ ​also​ ​set​ ​up​ ​a​ ​readymade​ ​web-to-print​ ​storefront if​ ​the​ ​need​ ​be.​ ​There​ ​are​ ​Magento​ ​certified​ ​developers​ ​who​ ​help​ ​with​ ​upgradation​ ​and​ ​maintenance​ ​of your​ ​product​ ​designer​ ​tool​ ​by​ ​accepting​ ​nominal​ ​fees.

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2.​ ​It​ ​helps​ ​to​ ​win​ ​customer​ ​loyalty The​ ​digital​ ​customers​ ​of​ ​today​ ​are​ ​also​ ​known​ ​as​ ​“Millennials”.​ ​And​ ​as​ ​they​ ​are​ ​digital​ ​natives,​ ​they thrive​ ​on​ ​internet​ ​for​ ​every​ ​indulgence​ ​including​ ​getting​ ​information,​ ​communicating​ ​or​ ​buying​ ​the products​ ​of​ ​their​ ​choice.​ ​They​ ​are​ ​willing​ ​to​ ​pay​ ​any​ ​amount​ ​to​ ​get​ ​what​ ​they​ ​want.​ ​By​ ​adopting​ ​a product​ ​designer​ ​tool,​ ​retailers​ ​can​ ​offer​ ​their​ ​customers​ ​with​ ​the​ ​freedom​ ​of​ ​personalization​ ​and​ ​give value​ ​for​ ​their​ ​money.​ ​Through​ ​a​ ​tool​ ​like​ ​this,​ ​customers​ ​can ● ● ● ●

Display​ ​their​ ​art​ ​to​ ​others Select​ ​images,​ ​clip-art​ ​and​ ​colours Merge​ ​different​ ​features​ ​and​ ​create​ ​innovative​ ​products Have​ ​a​ ​preview​ ​of​ ​designed​ ​product​ ​and​ ​checkout​ ​easily

3.​ ​It​ ​drives​ ​innovation These​ ​tools​ ​have​ ​helped​ ​retailers​ ​and​ ​customers​ ​to​ ​think​ ​beyond​ ​print.​ ​Retailers​ ​no​ ​longer​ ​have​ ​to indulge​ ​into​ ​mundane​ ​printing​ ​tasks​ ​and​ ​can​ ​boost​ ​their​ ​sales​ ​by​ ​helping​ ​customers​ ​to​ ​create personalized​ ​gifts,​ ​business​ ​verticals​ ​and​ ​marketing​ ​collaterals.​ ​If​ ​you​ ​want​ ​to​ ​go​ ​beyond​ ​the​ ​realms​ ​of stereotypical​ ​printing​ ​errands,​ ​investing​ ​in​ ​a​ ​tool​ ​like​ ​this​ ​is​ ​a​ ​great​ ​idea.

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Why​ ​is​ ​the​ ​popularity​ ​likely​ ​to​ ​increase​ ​in​ ​the​ ​future?

User-engagement​ ​is​ ​one​ ​of​ ​the​ ​major​ ​objectives​ ​of​ ​marketing​ ​strategies​ ​today.​ ​It​ ​is​ ​important​ ​to​ ​involve the​ ​customers​ ​and​ ​drive​ ​them​ ​from​ ​just​ ​surfing​ ​around​ ​your​ ​store​ ​to​ ​purchasing​ ​your​ ​product.​ ​A​ ​product designer​ ​tool​ ​makes​ ​customers​ ​visit​ ​your​ ​ecommerce​ ​store​ ​often,​ ​engages​ ​them​ ​in​ ​interactive​ ​activities like​ ​sharing​ ​and​ ​commenting​ ​on​ ​social​ ​media,​ ​helps​ ​customers​ ​to​ ​get​ ​attached​ ​to​ ​your​ ​products​ ​as​ ​the product​ ​is​ ​designed​ ​by​ ​them.

The​ ​popularity​ ​of​ ​these​ ​designer​ ​tools​ ​will​ ​rise​ ​in​ ​the​ ​future​ ​as​ ​they​ ​address​ ​all​ ​the​ ​demands​ ​of customers,​ ​provides​ ​them​ ​with​ ​a​ ​memorable​ ​buying​ ​experience​ ​and​ ​gives​ ​them​ ​a​ r​ eason​ ​to​ ​come​ ​back to​ ​your​ ​ecommerce​ ​store​.​ ​It​ ​also​ ​brings​ ​several​ ​referrals​ ​resulting​ ​into​ ​increased​ ​brand​ ​awareness​ ​for your​ ​business.

You​ ​can​ ​find​ ​several​ ​user-friendly​ ​and​ ​feature​ ​rich​ ​tools​ ​that​ ​help​ ​your​ ​customers​ ​to​ ​design​ ​on​ ​t-shirts, caps,​ ​bags,​ ​mugs,​ ​mobile​ ​covers,​ ​jewellery​ ​and​ ​much​ ​more.​ ​Make​ ​sure​ ​you​ ​invest​ ​into​ ​one​ ​of​ ​these​ ​at the​ ​earliest​ ​as​ ​it​ ​is​ ​one​ ​of​ ​the​ ​must​ ​have​ ​technology​ ​in​ ​today’s​ ​times!

Original​ ​Post https://www.brushyourideas.com/blog/evolution-online-produ ct-designing-tools-popularity/

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