
25 minute read
Finalists & Winners by Brand
Gemma Priggen for Frontline19, Hopeline19, One Crisis Has Caused Another made for adam&eveDDB by Academy, Selected Works and Factory, directed by Novemba.
Agency adam&eveDDB Executive Creative Directors Ant Nelson & Mike Sutherland Agency Producers Katie Heaselgrave & Hannah Needham Chief Creative Officers Richard Brim Joint CEO Mat Goff Creative Directors Darren Beresfor & Richard Gayton Head of Planning Will Grundy Deputy Head Jack Bayley of Integrated Production Business Director Louis Lunts Account Director Renee James Agency Creative Richard Gayton
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Production Company Academy Director Novemba Producer Gemma Priggen Cinematographer Jamie Ackroyd Production Designer Louis Simonon Production Manager Cara Mills Executive Producer Medb Riordan Editing Company tenthree Editor Stephen Dunne VFX/Post Companies Selected Works & Electric Theatre Collective VFX Supervisor Wes Colourist Jason Wallis
Sound Company Factory Sound Designers Simon Haggis & Dan Beckwith
FINALISTS & WINNERS BY BRAND
110 Industries, Vengeance Is Mine, The Revenant made by TrailerFarm, directed by Moog Gravett.
CRAFT Young Arrows – Chloe Bostock, Cinematic Artist
adidas, This is Arsenal made for Iris by Object & Animal, Electric Theatre Collective and 750mph directed by Karim Huu Do.
ARROWS Fashion & Apparel
adidas, GMR made for adam&eveDDB by Blink Productions, Absolute Post and 750mph directed by Pedro Martin-Callero.
ARROWS Innovation & Immersive Experiences
AFK Arena, Toilet made for Wieden+Kennedy by Blink Productions, Untold Studios and 750mph directed by Nick Ball.
CRAFT Animation (CGI) – Tom Raynor, Alex Kulikov, Alex Doyle, Chloe Dawe and Tim Van Hussen
Alzheimer's Society, Cure the Care System made for Engine by Academy, Black Kite Studios and Machine Sound directed by Novemba.
ARROWS Best Over 60 Second Commercial Charity & Public Service
CRAFT a Director – The Frank Budgen Award – Novemba a Casting – Dan Hubbard a Editing – Stephen Dunne
Amazon, Alexa's Body made for Lucky Generals by Hungry Man, The Mill and Beacon Street Studios, directed by Wayne McClammy.
ARROWS a Digital Services, Electronics, Computer Games & Toys Best Over 30 & Upto & Including 60 Second Commercial
CRAFT a Writing – George Allen and Lizzie Moore Director – The Frank Budgen Award – Wayne McClammy
Amazon, Prime Video, An Unlikely Friendship made for Carmelo&Willy by Blur x Outsider, The Mill and Ballad x Zelig Sound, directed by Chris Balmond.
ARROWS Entertainment & Sport Promotions
CRAFT a Animation (CGI) Director – The Frank Budgen Award – Chris Balmond
Amazon, Alexa, Before Alexa made for Droga5 by Somesuch x Revolver, The Mill and String and Tins, directed by Steve Rogers.
ARROWS International – The Non-British Arrow
CRAFT Director – The Frank Budgen Award – Steve Rodgers Amazon, Alexa, Ironing made for Droga5 by Biscuit Filmworks, The Mill and String and Tins, directed by Andreas Nilsson.
ARROWS a UK Campaign – The John Webster Award Digital Services, Electronics, Computer Games & Toys
CRAFT Production Design – David Lee
Amazon, Alexa, Opera made for Droga5 by Biscuit Filmworks, The Mill and String and Tins, directed by Andreas Nilsson.
ARROWS a UK Campaign – The John Webster Award Digital Services, Electronics, Computer Games & Toys
CRAFT Costume & Wardrobe – Selina Wong
Amazon, Alexa, Pompeii made for Droga5 by Biscuit Filmworks, The Mill and String and Tins, directed by Andreas Nilsson.
ARROWS a UK Campaign – The John Webster Award Digital Services, Electronics, Computer Games & Toys
Amazon, Prime, Rapunzel doesn't need a prince made for Joint by Hungry Man, Electric Theatre Collective and Factory, directed by Wayne McClammy.
ARROWS Best Upto 30 Second Commercial
Amazon, Prime, The Show Must Go On made for Lucky Generals by PRETTYBIRD, Electric Theatre Collective and 750mph, directed by Melina Matsoukas.
ARROWS Best Over 30 & Upto & Including 60 Second Commercial Retailers
Amazon, Amazon Music, Unbox a world of music made for Droga5 by Blinkink, Freefolk and Jungle, directed by Stevie Gee and Essy May.
CRAFT Animation (2D & Stop Motion) – Andy Biddle, Anthony Farquhar-Smith, Reg Issac, Nathan Flynn and Rosie Tonkin
American Red Cross, Give Time made for BBDO NY by Caviar, MPC and Q Department/Honeymix, directed by Benjamin Mege.
CRAFT Editing – Anne Perri
Apple, Airpods, Jump made for TBWA by Rogue Films X Imperial Woodpecker, directed by Sam Brown.
ARROWS International – The Non-British Arrow
Apple, The Whole Working-From-Home Thing made for Apple by SMUGGLER, A52 and 750mph, directed by Mark Molloy.
ARROWS International – The Non-British Arrow
Asda, George, Arrive Like You Mean It made for Impero by Armoury, Cheat and Wave, directed by Mr Yankey.
CRAFT Original Music – Kwame 'Kz' Kwei-Armah Jnr. Young Arrows Production – Mr Yankey (Ato Yankey), Director
Aston Martin, Cognizant F1 Team, I / AM made for Havas London by Havas Studios and Bubble TV, directed by Adam Javes.
CRAFT Young Arrows Craft – Asa Greenwood, Junior Sound Design, Composer
Avanti West Coast, Trains, Feel Good Travel made for adam&eveDDB by MJZ, Untold Studios and 750mph, directed by Tom Kuntz.
ARROWS a Transport & Tourism
CRAFT Animation (CGI) – Tom Raynor, Tim van Hussen, Chloe Dawe, Alex Doyle and Suvi Jokiniemi VFX – Ben Cronin, Tom Raynor, Rebecca Clay, Alex Doyle and Suvi Jokiniemi
B&Q, DIY Retailer, Build a Life made for Uncommon Creative Studio by Knucklehead, Electric Theatre Collective and 750mph and Soundtree Music, directed by Chris Hewitt.
ARROWS Retailers
B&Q, Later Means Never made for Uncommon Creative Studio by Blinkink Studio and Machine Sound, directed by Sam Gainsborough.
CRAFT a Young Arrows Production – Sam Gainsborough, Director Animation (2D & Stop Motion) – Sam Gainsborough, Andy Biddle, Tobias Fouracre, Steve Warne and Renee Zhan
B&Q, DIY Retailer, We Will Grow Again made for Uncommon Creative Studio by Riff Raff Films, MPC and Pitch and Sync & Sountree Music, directed by The Sacred Egg.
ARROWS Retailers
Barclaycard, Cool Cool made for Droga5 by Biscuit Filmworks, Selected Works and 750mph, directed by Andreas Nilsson.
ARROWS a Financial & Corporate Services
CRAFT a Costume & Wardrobe – Mr Gammon
BBC, BBC Christmas 2021 made for BBC Creative by Outsider, None and Factory, directed by James Rouse.
ARROWS UK Campaign – The John Webster Award
CRAFT Casting – Hammond Cox Casting
BBC, BBC Christmas, This Is Our BBC. This Is Our Christmas. made for BBC Creative by Outsider, Freefolk and Factory.
CRAFT Director – Frank Budgen Award – James Rouse BBC, BBC Sounds, To be Moved made for BBC Creative by Rogue Films, The Mill and Factory, directed by Sam Brown.
ARROWS Entertainment & Sports Promotion
BBC, BBC Sounds, The Power Of BBC Sounds made for BBC Creative by Rogue Films, The Mill and Factory, directed by Sam Brown.
ARROWS Young & Emerging Talent Award – Craft – Joshua Gibbard, Music Supervisor and Producer
BBC, BBC Sounds App, The Power of Sound made for BBC Creative by Rogue Films, The Mill, Factory and SIREN, directed by Sam Brown.
CRAFT Creative Use of Music – Anthony Moore at Factory, Josh Gibbard and Sián Rogers at SIREN
BBC, RuPaul's Drag Race UK, Season Two made by BBC Creative.
CRAFT Costume & Wardrobe
BBC One, Line of Duty, Line of Duty Easter Egg Hunt made by BBC Creative.
ARROW Innovation & Immersive Experiences
BBC Sport, Olympics 2020, Let's Go There made for BBC Creative by Nexus Studios, The Mill and Factory, directed by Kibwe Tavares, Jonathan Gales, Paul Nicholls.
ARROWS Best over 30 & Upto & Including 60 Second Commercial Entertainment & Sport Promotions Integrated Campaign
CRAFT a Achievement in Production – Sarah Bradbury, Mike Bell, Isobel Conroy, Alan Traquair and Judy Hill a Animation (CGI) – Dylan White, Fantasista Utamaro, Fergal Hendrick and Ben Blundell a Production Design – Fantasista Utamaro, Sean Hogan and Kikuo Ohta Original Music – Kenji Kawai VFX – Mike Chapman, Fergal Hendrick, Ben Blundell and Elle Lockhart
BlackRock, i-Shares, Eleanor T. Fitzsimmons made for DDB San Francisco by Biscuit Filmworks LA, JAMM and Barking Owl, directed by Isaiah Seret.
CRAFT a Colourist – Jean-Clément Soret
Bloody Good Period, Typically made for Mother London by Strange Beast and Jungle, directed by Anna Ginsburg and Caitlin McCarthy.
CRAFT Animation (2D & Stop Motion) – Anna Ginsburg and Caitlin McCarthy
Bolt, Where to? made by OB Management, Jake Armstrong, Whitehouse Post London, Youngster Post, Duncan Russell and OPM LONDON, directed by Thomas James.
ARROWS Transport & Tourism
CRAFT Cinematography – Franklin Dow Young Arrows Production – Thomas James, Director
Boomin, Get there first with Boomin made for SNAP LDN by Rattling Stick, No.8 and Wave, directed by Andy McLeod.
ARROWS Financial & Corporate Services
BrewDog, Beer for All made for Droga5 by Biscuit Filmworks, Electric Theatre Collective and No.8, directed by Jeff Lowe.
ARROWS a Alcoholic Drinks Best Over 60 Second Commercial
CRAFT a Writing – Sara Sutherland and Ash Hamilton Production Design – David Hamilton
British Airways, You Make Us Fly made for Ogilvy UK by Rattling Stick, No.8 and Wave, directed by Andy McLeod.
ARROWS Transport & Tourism
British Vogue x Tiffany, First Acts made for British Vogue by Somesuch, Jess Vincent and CAJM, directed by Ned Botwood.
CRAFT Young Arrows Production – Ned Botwood, Director and Director’s Assistant
BT, BT Sport, Hope United made for Saatchi & Saatchi by Stink Films, The Mill and Factory, directed by Matilda Finn.
ARROWS Digital Services, Electronics, Computer Games & Toys
CRAFT a Sound Design – Mark Hills
Burberry, Winter 2020/21 Collection, Festive made by Riff Raff Films, MPC and 750mph, directed by MEGAFORCE.
ARROWS a Fashion & Apparel a Best Over 60 Second Commercial
CRAFT a VFX – Alex Lovejoy, Fabian Frank, Ryan Hancocks, Mithun Jacob Alex and Amresh Kumar a Colourist – Matthieu Toullet a Creative Use of Music – Twenty Below Music, Burberry, Dreya Mac, Joe Murphy and Jonty Howard a Director – The Frank Budgen Award – MEGAFORCE Sound Design – Sam Ashwell
Burberry, Winter 2021/22 Collection, Open Spaces made by Riff Raff Films, MPC and 750mph, directed by MEGAFORCE.
ARROWS a Fashion & Apparel a Best Over 60 Second Commercial
CRAFT a Director – The Frank Budgen Award – MEGAFORCE Achievement in Production – Matthew Fone and Cathy Hood VFX – Alex Lovejoy, Ryan Hancocks, William Laban, Marko Perendija and Sabanayagam Veerasekaran
Cadbury, The Originals made for VCCP by Academy, Freefolk and Wave, directed by Billy Boyd Cape.
CRAFT Casting – Sue Odell CALM, The Invisible Opponent made for Seven Stones and AMVBBDO by MPC and Wave, directed by Zac Ellis and Marcus Dryden.
ARROWS a Best Over 30 & Upto & Including 60 Second Commercial a Charity & Public Service
CRAFT Creative Use of Music – Tin Drum Music VFX – Dan Lorenzini, Polly Roberts, Silambarasan R P, Sabeed Rahiman K P and Manmohan Singh
Change the Ref, Gun Control/Gun Awareness, Lost Class made for Leo Burnett Chicago by Hungry Man, Parliament and Beacon Street Studios, directed by Bryan Buckley.
ARROWS The Social impact Award
Channel 4, Altogether Different made by 4creative, Untold Studios and Factory, directed by Alex Boutell.
ARROWS Integrated Campaign
Channel 4, Married at First Sight UK made by 4creative and Lucky Cat, directed by Will Clark.
ARROWS Entertainment & Sports Promotions
Channel 4, Merry Different made for 4creative by Biscuit Filmworks, Electric Theatre Collective and Factory, directed by Jeff Lowe and David Kolbusz.
CRAFT Writing – Chris Rice, Greg Carter, Eoin McLaughlin, Lynsey Atkin, David Kolbusz and Jeff Lowe
Channel 4, Paralympics, Super. Human. made for 4creative by Serial Pictures x Somesuch, Time Based Arts and Factory, directed by Bradford Young.
ARROWS a Best Over 60 Second Commercial a Entertainment & Sports Promotions a Charity & Public Service a Integrated Campaign The Social Impact Award
CRAFT a Creative Use of Music – Leland Music Colourist – Simone Grattarola Director – The Frank Budgen Award – Bradford Young Editing – Amanda James Sound Design – Anthony Moore and James Utting Writing – Eoin McLaughlin, Lynsey Atkin, Scott Taylor & Andy Shrubsole
Channel 4, Super. Human. (Ian Treherne Film) made by 4creative, directed by Sam Baker.
CRAFT Young Arrows Production – Sam Baker, Acting Junior Director
Channel 4, The Great British Bake Off made by 4creative, Intro UK and Platform Post, directed by Robin Mahony.
ARROWS UK Campaign – The John Webster Award
Chevrolet, Suburban & Tahoe, Chevrolet Since 1935 made for Commonwealth//McCann by MJZ and MPC, directed by Rupert Sanders.
CRAFT Colourist – Mark Gethin
Childline, Nobody Is Normal made for The Gate London by Blinkink, Rowdy and Major Tom, directed by Catherine Prowse.
ARROWS Best Over 60 Second Commercial Charity & Public Service
Chipotle Mexican Grill, Chipotle products, A Future Begins made for Observatory by Nexus Studios and Fonic, directed by Johnny Kelly.
CRAFT Animation (2D & Stop Motion) – Johnny Kell and Nexus Studios
Churchill, Insurance, Slide made for Engine by Pulse Films and Untold Studios, directed by Sam Pilling.
CRAFT VFX – Jon Wood, Sebastian Caldwell, Rebecca Clay, Tim van Hussen and Simon Legrand
Co-Op, Round Are Way made for Lucky Generals by Academy, Time Based Arts and Soundtree Music, directed by Billy Boyd Cape.
CRAFT Creative Use of Music – Danny Hunt, Kendal Peters, Joe Mallett and David Mannall
Coca-Cola, Diet Coke, Just Because made for Droga5 by Anonymous Content, MPC and 750mph, directed by Autumn de Wilde.
ARROWS Food & Non-Alcoholic Drinks
CRAFT Costume & Music – Cynthia Lawrence-John Production Design – Marie Lanna
Coca-Cola, Coke Christmas, Real Magic made for dentsu MB UK by Rogue, Selected Works and Factory, directed by Sam Brown.
ARROWS Food & Non-Alcoholic Drinks
Dacia, Dacia Ingenious Production made for Publicis.Poke by Iconoclast, MPC and Prodigious, directed by Vania & Gal.
ARROWS Automotive
Danish Road Safety Council, Public Service Announcement, Helmet Has Always Been A Good Idea made for &Co. / NoA by new-land Production, Copenhagen VFX and Kevin Koch, directed by Tore Frandsen.
ARROWS a International – The Non-British Arrow
Deutsche Telekom, Next Generation made for Saatchi & Saatchi by Somesuch, Electric Theatre Collective and Factory, directed by Vincent Haycock.
ARROWS Digital Services, Electronics, Computer Games & Toys
Deutsche Telekom, Telecommunications, Project Futureproof made for Saatchi & Saatchi by Somesuch, Electric Theatre Collective and Factory, directed by Rollo Jackson.
CRAFT Colourist – Luke Morrison DFS, What's Your Thing? made for Pablo London by Drool Production Ltd, Untold Studios and 750mph, directed by Freddie Powell.
CRAFT a Production Design – Laura Ellis Cricks Original Music – Benjamin Woodgates for Leland Originals
DHL, DHL Express, License To Deliver made for 180 Amsterdam by SMUGGLER and MPC, directed by Adam Berg.
ARROWS Financial & Corporate Services
CRAFT Cinematography – Linus Sandgren
Diageo, Guinness, Welcome Back made for AMVBBDO by Outsider, Jam and Radford Music, directed by Chris Balmond.
ARROWS a Alcoholic Drinks
Durex, Naturals Lube, The Uncomfortable Truth made for Havas London by Missing Link films, Absolute Post and 750mph, directed by Alicia MacDonald.
ARROWS Household Goods
CRAFT Young Arrows Agency – Rosie Bird Smith, Copywriter
EA Sports, FIFA21, FIFA21 x Midnight Ramadan League made for adam&eveDDB by Pulse Films, Time Based Arts and Factory, directed by Bassam Tariq.
ARROWS a Digital Services, Electronics, Computer Games & Toys a The Social Impact Award a Entertainment & Sport Promotions Best Over 30 & Upto & Including 60 Second Commercial Best Over 60 Second Commercial Integrated Campaign
CRAFT Casting – Bassam Tariq, Neil Andrews, Selma Ahmed and Genevieve Gransden
eBay, All The Ways To Win made for McCann London by MJZ, Electric Theatre Collective and String and Tins, directed by Tom Kuntz.
CRAFT Editing – Russell Icke
Edeka, Supermarket, The Raindrop That Wants To Become A Snowflake made for Jung Von Matt by Anorak and The Mill, directed by Christopher Riggert.
CRAFT Animation (CGI) – Jorge Montiel Meurer, David Hempstead, Ben Turner and Michael O'Donoghue
Education Above All, Child Soldier made by Across the Pond and GCRS London, directed by Matt Rhodes.
ARROWS Charity & Public Service
EE, Phonesmart License made for Saatchi & Saatchi by BlinkProductions, Black Kite and Butter Music & Sound, directed by Will Hooper.
CRAFT Original Music – Eric Hoffman
Essity, Bodyform/Libresse, #wombstories made for AMVBBDO by Chelsea Pictures, Framestore and 750mph, directed by Nisha Ganatra.
ARROWS a Household Goods (#wombstories) a Best Over 60 Second Commercial (#wombstories) a Innovation & Immersive Experiences (#painstories) a Integrated Campaign (#wombpainstories) a The Social Impact Award (#wombstories)
CRAFT a Animation (2D & Stop Motion) (#wombstories) – Haein Kim, Laura Jayne Hodkin, Carine Khalife, Salla Lehmus, Roos Mattaar and Kate Isobel Scott Editing (#wombstories) – Elise Butt Sound Design – Sam Ashwell and Jake Ashwell
Essity, Plenty, Xmess made for AMVBBDO by Somesuch x Revolver, Time Based Arts and 750mph, directed by Steve Rogers.
ARROWS a Household Goods Best Over 60 Second Commercial
Facebook, Portal Go, Lesson No. 5 Life's a Stage made by Sticker Studios, MPC and 750mph, directed by Luke Brookner.
CRAFT Costume & Wardrobe – Mekel Bailey
Facebook, App, Longboard Family made for Droga5 by Object & Animal, The Mill and Barking Owl, directed by FKA twigs.
CRAFT Cinematography – Stuart Winecoff
Farrow & Ball, Modern Emulsion, Protection made for BMB by Hungry Man, MPC and Wave, directed by David Kerr.
ARROWS a Household Goods UK Campaign – The John Webster Award
CRAFT Writing – Will Marsden and Jordan Down
Farrow & Ball, Modern Emulsion, Vino made for BMB by Hungry Man, MPC and Wave, directed by David Kerr.
ARROWS Household Goods UK Campaign – The John Webster Award
Football Beyond Borders, Abi: Being Black &6teen made for Dark Horses London by Caviar, Electric Theatre Collective and 750mph, directed by Lainey Richardson.
ARROWS a Branded Entertainment
Ford of Europe, Night Swim made for AMVBBDO by SMUGGLER, nineteentwenty and Bark Soho, directed by Adam Berg.
ARROWS Automotive
Formula E,Change. Accelerated made for Uncommon Creative Studio by Academy, Electric Theatre Collective and Wave, directed by Marcus Soderlund.
CRAFT Cinematography – Daniel Voldheim Frontline19, Hopeline19, One Crisis Has Caused Another made for adam&eveDDB by Academy, Selected Works and Factory, directed by Novemba.
ARROWS Best Over 60 Second Commercial Charity & Public Service Integrated Campaign The Social Impact Award
CRAFT a Young Arrows Production – Gemma Priggen, Producer a Director – The Frank Budgen Award – Novemba Achievement in Production – Katie Heaselgrave, Hannah Neadham and Gemma Priggen Creative Use of Music – Joe Rice at SixtyFour Music
George at ASDA, School Wear, Arrive Like You Mean It made for Impero by Armoury, Cheat and Wave, directed by Mr Yankey.
ARROWS a Retailers Best Upto 30 Second Commercial
Glenmorangie, It's Kind of Delicious and Wonderful made for DDB Paris by 2B Management, MPC and Michael Kiwanuka, directed by Miles Aldridge.
CRAFT Colourist – Philip Hambi
Google, Digital Search Engine, What are you searching for this Summer? made by Uncommon Creative Studio and Pitch & Sync & Machine, directed by Josh Tenser.
ARROWS Digital Services, Electronics, Computer Games & Toys
Great Ormond Street Hospital Children's Charity, The Power of Play – Hey Duggee: The Play Badge made for adam&eveDDB by BBC Studios & Studio AKA.
ARROWS Branded Entertainment
Green & Black's, Wildly. Deliciously. Organic. made for VCCP by Somesuch, Time Based Arts and Factory, directed by Kim Gehrig.
ARROWS a Food & Non-Alcoholic Drinks Best Upto 30 Second Commercial
CRAFT a Colourist – Simone Grattarola a Sound Design – Anthony Moore Creative Use of Music – Luke Fabia and Neil Athale Editing – Thomas Grove-Carter
Greenies, Dental Treats, Snowman made for adam&eveDDB by Biscuit Filmworks, Cherry Cherry VFX and Factory, directed by Jeff Lowe.
ARROWS a International – The Non-British Arrow
Greenpeace, Wasteminster made by Park Village & Studio Birthplace, Method & Madness and GCRS London, directed by Studio Birthplace.
ARROWS a The Sustainable Impact Award Charity & Public Service
CRAFT a Animation (CGI) – Method & Madness
Gucci, Fashion, Aria made by April Productions and Coffee & TV, directed by Mert Alas and Marcus Piggott.
H&M, One/Second/Suit made for Uncommon Creative Studio by Anonymous Content, directed by Mark Romanek.
ARROWS Fashion & Apparel
Hardees, Go All In made for and_us by Big Kahuna Productions, EIGHTY4 and Sary, directed by Angelo Cerisara.
CRAFT Young Arrows Production – Angelo Cerisara, Director
Hennessy, Alcohol, Maurice Ashley & The Black Bear School made for Droga5 by Somesuch, Framestore and Wave, directed by Daniel Wolfe.
CRAFT Colourist – Simon Bourne
Hey Girls, Period products, Seeing Red made for adam&eveDDB by PRETTYBIRD, Untold Studios and Factory, directed by Margot Bowman.
ARROWS Innovation & Immersive Experiences
Hitachi, COP26, Racing To Zero made for Mamapool by Rattling Stick, Absolute Post and Bark Soho, directed by Ivan Bird.
ARROWS a The Sustainable Impact Award
Home Office, Police Recruitment, Untold: The Police (EP1: Life as a Black Police Officer) made for 4creative by Armoury, Okay Studio and Brendan Crehan, directed by Jack Laurance.
ARROWS a Branded Entertainment
Huggies,Welcome To The World, Baby made for Droga5 by SMUGGLER, A52 and 750mph, directed by Mark Molloy.
ARROWS International – The Non-British Arrow
CRAFT Editing – Stewart Reeves and Trish Fuller
Humane Society International, Prevention of Animal Testing, Save Ralph made by Arch Film Studio, Siamese and Robert McKenzie, directed by Spencer Susser.
CRAFT a Animation (2D & Stop Motion) – Tobias Fouracre a Production Design – Andy Gent a Achievement in Production – Lisa Hill
IKEA, Homeware/Furniture, Every home should be a haven made for Mother London by PRETTYBIRD, Black Kite Studios and Sam Ashwell at 750mph, directed by Tom Noakes.
ARROWS Household Goods
IKEA, The Hare made for Mother London by Pulse Films, NineteenTwenty and 750mph, directed by Sam Pilling.
CRAFT Costume & Wardrobe – Natalie Humphries IKEA, Little Robot made for Mother London by Pulse Films, Nineteentwenty and 750mph, directed by Ninian Doff.
ARROWS a The Sustainable Impact Award
CRAFT VFX – Chris King, Chrys Aldred, Bill McNamara, Adam McHale and Eva Bennett
ITV, Poison - Drama vs Reality made for Uncommon Creative Studio by SMUGGLER and Electric Theatre Collective, directed by Tom Hooper.
ARROWS a UK Campaign – The John Webster Award Entertainment & Sport Promotions
John Lewis & Partners, Unexpected Guest made for adam&eveDDB by SMUGGLER, nineteentwenty and Factory, directed by Mark Molloy.
ARROWS a Retailers
John Lewis & Partners + Waitrose & Partners, Give a Little Love made for adam&eveDDB by Pulse Films, Untold Studios, Factory and Leland Music, directed by Oscar Hudson.
ARROWS a Retailers
CRAFT a Original Music – Jamie Hartman + Celeste Animation (2D & Stop Motion) – Oscar Hudson, Chris Hopewell, Andy Gent, Anthony Farquhar Smith, Sylvain Chomet, Anete Melece, MegaComputeur, Anna Mantzaris and Shotopop
Just Eat, Takeaway, Did Somebody Say made for McCann Craft by Riff Raff Films, The Mill and String and Tins, directed by FranÇois Rousselet.
CRAFT a Original Music – Snoop Dogg, Toni Robinson, Doc Brown, Adam Smyth and String and Tins
Kepak Food, Rustlers, Dance Fight made for Droga5 by Biscuit Filmworks, The Mill and String and Tins, directed by Jeff Lowe.
ARROWS a Food & Non-Alcoholic Drinks
CRAFT Original Music – Jeff Lowe
Kepak Food, Rustlers, Red Riding Hood made for Droga5 by Biscuit Filmworks, The Mill and String and Tins, directed by Jeff Lowe.
ARROWS a Food & Non-Alcoholic Drinks Best Over 30 & Upto & Including 60 Second Commercial
Kiyan Prince Foundation, Long Live the Prince made for Engine, Framestore, nineteentwenty and String and Tins, directed by David Dearlove.
ARROWS a Innovation & Immersive Experiences a Integrated Campaign a The Social Impact Award a Charity & Public Service
Klarna, Get Smooth Again made for NORD DDB by Caviar, No.8 and Sheep Music & Banjo Soundscapes, directed by Los Perez.
ARROWS Financial & Corporate Services
Kopparberg, High Five made for Neverland by Somesuch, Time Based Arts and 750mph, directed by Alex Hulsey.
ARROWS Alcoholic Drinks
Ladbrokes, Gambling, Drummers made for Neverland by Rogue, Electric Theatre Collective and Factory, directed by Sam Brown.
ARROWS Financial & Corporate Services
CRAFT a Achievement in Production – Harriette Wright and Polly Ruskin
Macmillan, Macmillan Cancer Support, Whatever It Takes made for AMVBBDO by Iconoclast, Stitch and 750mph, directed by Jonathan Alric.
ARROWS a Charity & Public Service a Best Over 60 Second Commercial
CRAFT a Casting – Coralie Rose a Editing – Nicolas Larrouquere a Director – The Frank Budgen Award – Jonathan Alric
Mars Incorporated, SHEBA, Hope Reef made for AMVBBDO by Framestore and ECHOLAB, directed by Murray Butler.
CRAFT Animation (CGI) – Grant Walker, Jed Fisher, Michael Baker, Joel Best and Alex Jeremey
Mars Petcare, SHEBA, Prison – The Cats That Rule The World made for AMVBBDO by Flare Productions, nineteentwenty and Bark Soho, directed by Geoffrey O'Connor.
ARROWS Branded Entertainment
McDonald's, Imaginary Iggy made for Leo Burnett by Object & Animal, Jules Janaud, Framestore and 750mph, directed by Bert & Bertie.
CRAFT a Young Arrows Agency – Cristina Rosique Gomez & Amy Bushill, Creative Team
McDonald's, Inner Child made for Leo Burnett by Passion Pictures, Framestore and Anthony Moore & Josh Campbell, directed by Againstallodds.
ARROWS Retailers
McDonald's, McDelivery, McDelivery & The Movies made for Leo Burnett by Bold, Black Kite Studios and 750mph, directed by Matthew Swanson.
ARROWS a Sponsorship Campaign
Meow Wolf, Immersive Art Experiences, Convergence Station made for Wieden+Kennedy Portland by Biscuit Filmworks, Absolute Post and JOINT, directed by Andreas Nilsson.
ARROWS a International – The Non-British Arrow
Meow Wolf, Immersive Art Experiences, Omega Mart made for Wieden+Kennedy Portland by Biscuit Filmworks, KEVIN and Meow Wolf, directed by Andreas Nilsson. Met Police, Crime Stoppers, Hard Calls Save Lives made for AMVBBDO by Academy, MPC and Factory, directed by Seb Edwards.
ARROWS a UK Campaign – The John Webster Award
Meta, Facebook, Skate Nation Ghana made for Droga5 NY by Love Song, Time Based Arts and Soundtree Music, directed by Bafic, Elliott Power and Justyna Obasi.
CRAFT a Editing – Paul Watts Creative Use of Music – Sunny Kapoor at Curation
Mondelez, Cadbury Dairy Milk, Bus made for VCCP by Academy, Freefolk and Wave, directed by Frederic Planchon.
ARROWS Food & Non-Alcoholic Drinks
CRAFT Casting – Hammond Cox Casting
MoneySuperMarket, Money Calm Bull made for Engine by Blink Productions, Untold Studios and Jungle, directed by Nick Ball.
ARROWS a Financial & Corporate Services
CRAFT Production Design – Olly Williams VFX – Dave Fleet, Martino Maddedu, Alex Kulikov, Luke Massingberd and Rebecca Clay
Mountain Dew, Drink, Melt made for TBWA\Chiat\Day NY by Biscuit Filmworks, KEVIN and Mountain Dew, directed by Andreas Nilsson.
ARROWS a Best Up to 30 Second Commercial
Nacoa UK, Pokerface made by Radical Media, directed by Alexander Kühn.
CRAFT a Young Arrows Production – Alexander Kühn, Director
Network Rail, There's Always Hope made for Ardmore by Great Guns and Jungle, directed by Duncan Christie.
ARROWS Transport & Tourism
New York Times, Life Needs Truth made for Droga5 by Somesuch, Method Studios and Wave, directed by Kim Gehrig.
CRAFT a Editing – Tom Lindsay a Creative Use of Music – Luke Fabia, Neil Athale and Peter Raeburn
Nike, ACG, Elementary – A Journey to a Higher Plane made for DAZED by Stink Films, The Mill and 750mph, directed by Felix Brady.
ARROWS Fashion & Apparel
CRAFT a Achievement in Production – Romy Waller and Shea Coleman a Cinematography – Konrad Losch a Sound Design – Randall Macdonald
Nike, Football, Land of New Football made for Wieden+Kennedy by Stink Films, The Mill and GCRS London, directed by Felix Brady.
ARROWS Fashion & Apparel
CRAFT Achievement in Production – Joe Togneri and Ben Croker Creative Use of Music – Parlophone Ltd
Nike, Nike Apparel, New Heights made for Wieden+Kennedy by Somesuch, Nest Productions, Evolutions and 750mph, directed by Dan Emmerson.
ARROWS Branded Entertainment
Nike, Nike apparel, The Toughest Athletes made for Wieden+Kennedy by Somesuch, Time Based Arts and 750mph, directed by Felix Cooper.
ARROWS a Best Over 30 & Upto & Including 60 Second Commercial Fashion & Apparel
Nike, Modest Swimwear, Victory Swim made for Wieden+Kennedy Amsterdam by Rattling Stick, Trim and GCRS London, directed by Sara Dunlop.
ARROWS Best Over 60 Second Commercial
Nike, You Can't Stop Us made for Wieden+Kennedy by Pulse Films, A52 and JOINT, directed by Oscar Hudson
ARROWS a Fashion & Apparel Best Over 60 Second Commercial
CRAFT Director – The Frank Budgen Award – Oscar Hudson
Nike Korea, Fashion, A New Day made for Wieden+Kennedy Tokyo by Object & Animal, MPS Shanghai and Wave, directed by Natalie Rae.
CRAFT Cinematography – Rina Yang
On The Beach, Travel & Holiday Provider, Someday made for Uncommon Creative Studio by Pulse Films, Black Kite Studios and Wave, directed by Sam Walker.
ARROWS a Transport & Tourism
Otrivin, Air Bubble made for Saatchi & Saatchi by Papaya, directed by Tomasz Knittel.
ARROWS Innovation & Immersive Experiences
Otrivin, Air-purifying playground, Be Kids made for Saatchi & Saatchi by Stink Films, Black Kite Studios and Wake the Town, directed by Tino.
ARROWS Household Goods
P&O Ferries, A Calling made for Publicis Poke by Academy, MPC and Soundtree Music, directed by Si & Ad.
ARROWS a Transport & Tourism Path Financial, The Way Forward made by Hatch London, Blue Zoo and Makewaves Audio, directed by Mark Harrison and Dane Winn.
ARROWS The Sustainable Impact Award
PlayStation, PlayStation 4 Pro, Feel the Power of PlayStation made for adam&eveDDB by Iconoclast, The Mill and 750mph, directed by Romain Gavras.
ARROWS Best Over 30 & Upto & Including 60 Second Commercial Digital Services, Electronics, Computer Games and Toys
PlayStation, Masterbrand, Play Has No Limits made for adam&eveDDB by Riff Raff Films, Untold Studios and Factory, directed by FranÇois Rousselet.
CRAFT a Costume & Wardrobe – Kate Forbes Achievement in Production – Nikki Cramphorn and Jane Tredget Production Design – Pirra Lorenzo
PlayStation, PlayStation 5, Play Has No Limits made for adam&eveDDB by Biscuit Filmworks, Time Based Arts and String and Tins, directed by Dan DiFelice.
CRAFT Animation (CGI) – Sam Osborne, Nick Smalley and Chris Wood
Prada, Prada SS21 – MULTIPLE VIEWS made for Concrete Rep by Partner Films Ltd, Martine Syms, Okay Studio and Jake Nadrich, directed by Martine Syms.
CRAFT a Young Arrows Craft – Kai Blamey Nguyen, Cinematographer
Refuge, 50th Anniversary made for BBH by Optical Arts, Electric Theatre Collective and GCRS London, directed by Optical Arts.
ARROWS Charity & Public Service
Sainsbury's, Food, A Christmas to Savour made for Wieden+Kennedy by Pulse Films, Time Based Arts and 750mph, directed by Ninian Doff.
ARROWS Retailers
Sainsbury's, Gravy Song made for Wieden+Kennedy by Pulse Films, Assembly Rooms and Factory, directed by ThirtyTwo.
ARROWS Best Over 30 & Upto & Including 60 Second Commercial
Samsung, Samsung Galaxy S20FE, Inspired By A True Photo made for Mother London by Somesuch, Time Based Arts and Factory, directed by Max Weiland.
CRAFT Creative Use of Music – Leland Music
Sandy Hook Promise, Charities, Teenage Dream made for BBDO NY by SMUGGLER, MackCut and Human, directed by Henry-Alex Rubin.
ARROWS International – The Non-British Arrow
Setapp, Disappearance made for Droga5 by Biscuit Filmworks, Electric Theatre Collective and 750mph, directed by Jeff Lowe.
ARROWS a UK Campaign – The John Webster Award Best Over 60 Second Commercial Digital Services, Electronics, Computer Games & Toys