Home Truths - Showroom Edition

THE BOOK OF

HOME TRUTHS SHOWROOM EDITION

To support our valued network of manufacturers, installers and locksmiths with the important information to best represent the Ultion brand and enhance their own brand proposition and presence.

Our aim is to help our customers sell more.

The industry as we know it We all know that for far too long, sub-standard security devices have been fitted to new doors in homes. This, coupled with burglars becoming faster and more sophisticated, is blighting society. Homeowners are reliant on our industry to advise them on the best front door and associated technology to secure their home. Spending £2,000 on a door and placing a £5 lock on it presents the opportunistic burglar with access to their home in under 9 seconds. This is not only detrimental to them as a family, but calls into question the quality of the door manufacturer and installers. A solid steel door with the toughest multi-point locking system could still be opened if it had a sub-standard cylinder on it. The security of the door is controlled by the barrel – not the door.

HOME TRUTH #1

64% OF BURGLARIES HAPPEN WHEN SOMEONE IS AT HOME

You are not home alone.

Nearly two thirds of break-ins happen whilst you are in your home. This staggering fact shows that your door security is not just there to protect your belongings.

HOME TRUTH #2

30% OF BURGLARIES SEE HOMEOWNERS COMING FACE TO FACE WITH THE INTRUDER

This should set alarm bells ringing.

A burglary is committed every 40 seconds in the UK and 30% of the time, the resident comes face to face with the burglar. It’s enough to keep anyone awake at night.

HOME TRUTH #3

9 SECONDS ARE ALL IT TAKES FOR A BURGLAR TO SNAP A STANDARD FRONT DOOR LOCK AND ENTER A HOME

Door manufacturers and installers need to get a grip on home security. Fast.

The humble mole grips. Not the most sophisticated piece of hardware in the toolbox but in the wrong hands, they are very effective.

This pair of mole grips can get through a standard front door lock in under 9 seconds and most likely driving away in an unsuspecting homeowner’s car in under 15 seconds.

HOME TRUTH #4

BETWEEN THE HOURS OF

12PM &4PM IS ROUGHLY THE TIME MOST BURGLARIES TAKE PLACE

Most burglaries occur at night, right?

Wrong!

When you think of a burglar you typically imagine someone sneaking around in the night unnoticed, but in actual fact most burglaries take place between 12pm and 4pm, so it helps to be cautious all day long.

HOME TRUTH #5

76% OF BURGLARS GO THROUGH A DOOR, NOT THE WINDOWS, BECAUSE IT’S QUICKER AND BETTER

Knock knock. You are only as secure as your weakest lock.

The majority of home break-ins are the result of opportunity. Most burglars don’t want to go to extreme lengths to get into your home. They target easy points of entry, where they are most likely to go unnoticed. Using an Ultion in all door locks provides this protection.

HOME TRUTH #6

1IN8 NEVER RECOVER EMOTIONALLY FROM A BREAK-IN TO THEIR HOME

Burglars take more than belongings, they steal your confidence and sense of safety.

Too many people are still having to deal with the trauma of being burgled. The impact of burglary doesn’t just involve the financial cost of replacing stolen goods and repairing any damage. It can have a significant impact on your emotional health too, as well as your sense of comfort in your own home. Of course, protect your home and your belongings, but make triple sure you protect yourselves.

HOME TRUTH #7

, 77 000 BICYCLES ARE STOLEN EVERY YEAR IN THE UK

Love your new bike?

Not as much as a burglar does.

Burglars target homes that they think will contain valuables. According to crime data, 77,000 bicycles are stolen every year in the UK. This works out at about one bike stolen every 90 seconds. You can stay one step ahead of burglars by understanding what they are likely to target and fitting an Ultion lock on your doors.

HOME TRUTH #8

, 22 500 HOMEOWNERS FALL VICTIM TO A SHED BURGLARY EVERY YEAR

We have Ultion locks for your pad.

We also have padlocks for your garages & sheds.

Many people don’t secure their shed or garage in the same way they do their homes – often using an easy-to-break lock or padlock to protect valuable contents such as a car, bike or lawnmower. An opportunistic burglar will try a shed or garage first because they can find the tools they need to break into the main house.

OUR PRODUCT

ULTION TECHNOLOGY ★ MOLYBDENUM CORE ★ 60% THICKER THAN A NORMAL KEY ★ LOCKDOWN MODE – 2 SACRIFICIAL ELEMENTS ★ 20 POINT DRILL PROTECTION ★ ANTI-TAMPER PIN DESIGNS All of this prevents snapping, bumping, pulling, blow torch and lock picking attacks.

To bring the Ultion technology to life, point your smart phone camera at this QR code to activate our Augmented Reality model.

DISCOVER MORE >

OUR CORE TECHNOLOGY What makes an Ultion lock so incredibly tough is the molybdenum core that forms its independent central cylinder shield. 25% denser than iron, this metal is not only extremely ductile and resistant to corrosion, but has one of the highest melting points of all pure elements. Just the supreme lock-snapping protection you need to defeat the most hard-nosed intruders.

MOLYBDENUM 25% DENSER THAN IRON EXTREME DURABILITY

42

Mo 95.96

ULTION FOR THE HOMEOWNER ★ BUILT TO PROTECT AGAINST ALL KNOWN ATTACK METHODS ★ TESTED UNDER REAL-LIFE CONDITIONS ★ UPGRADE ALL YOUR DOORS TO INCLUDE ULTION LOCKS AND OPEN THEM ALL WITH JUST ONE KEY ★ LOCKDOWN MODE ACTIVATES AT THE FIRST SIGN OF TAMPERING, PREVENTING ENTRY ★ FREE ULTION KEY CONTROL PROTECTION ★ 20-POINT PROTECTION AGAINST DRILLING ★ ALL ULTION LOCKS COME WITH A £2000 GUARANTEE. THAT’S HOW CONFIDENT WE ARE THAT NO BURGLAR WILL GET PAST AN ULTION ★ EASY AVAILABILITY OF KEYS ★ ‘MADE FOR ULTION’ ACCESSORIES INCLUDING COLOUR CODED KEYS, KEYS WITH BUILT-IN TORCH AND GLOW IN THE DARK KEYS

Success Story

Rob Targeted Homeowner Sutton Coldfield

THIEVES THWARTED BY ULTION “Somebody targeted our house to steal our car off the drive. The intruders snapped the lock in half but the Ultion did what it was designed to do. It wasn’t until we returned home the next morning that we found the damage to the front door and called the police, they did a full assessment of the front door and the back door and confirmed that the only thing that stopped the burglars from breaking into the house was the Ultion lock. It was worth every penny.”

Success Story

Amjid Targeted Homeowner Derby

THIEVES THWARTED BY ULTION “When I got home, I saw the house was secure but someone had snapped the handle and the external barrel of the cylinder lock. However, the main part of the cylinder was still in the door and stopped the burglars getting in. When I saw what happened I contacted a locksmith immediately – and later that day I tweeted to recommend Ultion to everyone I knew.”

The Added Value of Ultion

SINGLE KEY FOR ALL DOORS

ULTION KEY CONTROL FOR ADDED SECURITY

Upgrades

Added Security

When you buy an Ultion lock, you can upgrade all of your other door locks and operate them using the same key. Gone are the days of having a big bunch of keys for your house.

Once you have registered your Ultion lock, any further keys ordered with the unique code will trigger an approval email for authorisation before they go into production. This is an added level of security for your home.

£2000 GUARANTEE

MADE FOR ULTION ACCESSORIES

Guarantee

Beyond Locks

We believe in our locks so much that each of them comes with a £2000 security guarantee.

Ultion extends beyond locks. We have a portfolio of accessories that include: key torches, smart locks, security handles, padlocks, USB key trackers and lock lubricant.

EVERYBODY APPROVES

APPROVED BY LOCKSMITHS DIAMOND

Sold Secure Diamond. Few locks survive the test designed with the Master Locksmith Association and carried out by locksmiths.

POLICE PREFERRED SPECIFICATION Secure By Design. The official UK Police flagship initiative combining the principles of ‘designing out crime’ with physical security.

ACHIEVES THE HIGHEST BRITISH STANDARD TS007-1 KM657241

Ultion is accredited with a grade six Kitemark rating.

ULTION IS SO SECURE EVEN THE HOME OFFICE USES THEM. As part of the Safer Streets initiative, Brisant Secure worked with the Police in crime reduction efforts in areas that were identified as being at highest risk from crime.

Alongside investing in better fencing and lighting, the Home Office purchased 1,000 Ultion cylinders to upgrade existing locks to make homes more secure against burglary.

That our locks are chosen by the Home Office to be installed in at risk homes in vulnerable areas is a true testament to the extreme security of our products. The Safer Streets initiative is a vital scheme to help protect homes and communities across the country, and we’re proud to be part of it.

NICK DUTTON Director