Identify your business goals

■ Your ranking analysis up to this point has included keywords that are actively driving visitors from Google to your website. By defining your business goals, it becomes easy for you to make good reputation management Google. The next step is to do keyword research to identify the terms that may boost your organic traffic and establish your desired ranking position.

Make a link-building plan

■ Reviewing what we’ve done thus far in brief

■ Through our ranking analysis, we can see how we receive visitors from Google.

■ The ranking objectives have been established.

■ We’ve identified certain key phrases that can help us raise our ranks.

■ Search engine optimization (SEO) has been updated, as well as our current pages.