FESTIVAL DEMOGRAPHICS & IMPACT
2023 SEASON DEMOGRAPHIC OVERVIEW Annual Audience Members
49,229
Education ASSOCIATES DEGREE/SOME COLLEGE GRADUATE DEGREE
COLLEGE GRADUATE
Household Income
$75K – $99K
$25K – $74K
6%
Geographic Representation $500K+
11%
$100K – $199K
31%
COLORADO: 6% TEXAS: % FLORIDA: % : CALIFORNIA: % MEXICO: % OTHER: %
$200K – $499K
Visitor Type 26% Average Age 44 OR UNDER 45 - 54 65+ 55 - 64
19%
6%
LOCAL IN-STATE DAY
30%
IN-STATE OVERNIGHT
36%
OUT OF STATE INTERNATIONAL
89%
CAME SPECIFICALLY FOR THE FESTIVAL