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O S U A T H L E T I C S LOGO IDENTITY GUIDE


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

2

O S U A T H L E T I C S LOGO IDENTITY GUIDE

Note registration mark


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

O S U A T H L E T I C S LOGO IDENTITY GUIDE

3


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

4

O S U A T H L E T I C S LOGO IDENTITY GUIDE


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

O S U A T H L E T I C S LOGO IDENTITY GUIDE

5


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

6

O S U A T H L E T I C S LOGO IDENTITY GUIDE


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

O S U A T H L E T I C S LOGO IDENTITY GUIDE

7


PRIMARY LOGO Authorized Colors One and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

8

O S U A T H L E T I C S LOGO IDENTITY GUIDE

HASHSTAGS #okstate (primary hashtag, always lower case) #GoPokes


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY

O S U A T H L E T I C S LOGO IDENTITY GUIDE

9


PRIMARY LOGO Authorized Colors One and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes

Helmet decal

POSSE star Phantom Pete

LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE Star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY OSU specific

10

O S U A T H L E T I C S LOGO IDENTITY GUIDE

Cowboy baseball hat only


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Barbwire custom wordmarks

Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange Bandana Pattern LOGO HIERARCHY

O S U A T H L E T I C S LOGO IDENTITY GUIDE

11


PRIMARY LOGO Authorized Colors One and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange LOGO HIERARCHY Marshall badge

12

O S U A T H L E T I C S LOGO IDENTITY GUIDE


PRIMARY LOGO Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana Marshall Badge Season of Orange 2017-18 marketing slogan

LOGO HIERARCHY

O S U A T H L E T I C S LOGO IDENTITY GUIDE

13


PRIMARY LOGO

PRIMARY ATHLETIC MARK

Authorized Colors One- and two-color Correct / incorrect color applications HASHTAGS SECONDARY MARKS

1-COLOR / 2-COLOR PRIMARY ATHLETIC MARK

Pistol Pete and standard versions Sport / club specific Petes LIMITED / EXCLUSIVE USE MARKS

SECONDARY ATHLETIC MARKS

Football helmet decal Phantom Pete POSSE star Baseball cap only Bedlam Series Barbwire / Bandana

LIMITED USE / EXCLUSIVE ATHLETIC MARKS

Marshall Badge Season of Orange LOGO HIERARCHY

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O S U A T H L E T I C S LOGO IDENTITY GUIDE

Football helmet decal only

Baseball cap only

Profile for Oklahoma State

OSU Athletic Style Guide  

OSU Athletic Style Guide  

Profile for brandosu