ELEVATE
SALES
YOUR
WITH OUR DYNAMIC PORTFOLIO OF BRANDS
OUR BUSINESS
A DIVERSE AND DIFFERENTIATED PORTFOLIO OF GREAT TASTING BRANDS THAT PEOPLE LOVE
IRN-BRU
• IRN-BRU IS THE 3RD LARGEST FLAVOURED CARBONATE BRAND IN CONVENIENCE NATIONALLY*
• IRN-BRU IS THE NO.1 SCOTTISH GROCERY BRAND*
• GROWING FASTER THAN FANTA, TANGO AND VIMTO*
• NATIONAL MUST STOCK VARIANTSREGULAR AND XTRA (NO SUGAR, XTRA TASTE)
TASTES PHENOMENAL
IRN-BRU 1901 a very special vintage BRU’D TO THE 1901 RECIPE BRU’D TO THE 1901 RECIPE DRIVE NEW AND IMPROVED SALES
PWR-BRU
• BIGGEST ENERGY NPD LAUNCH IN THE LAST 3 YEARS*1
• 77% OF SHOPPERS WHO BOUGHT WOULD BUY AGAIN*2
RUBICON
• RUBICON IS THE FASTEST GROWING OFC, GROWING AT 46% YOY*1
• RUBICON SPARKLING ADDS MORE VALUE TO THE CATEGORY THAN ITS COMPETITORS*2
• TAKE HOME HAS DOUBLED IN THE LAST 2 YEARS*3
RUBICON SPRING
• RUBICON SPRING HAS BEEN THE NO. 1 FLAVOURED SPARKLING WATER FOR FIVE YEARS IN A ROW*1
• BRIDGES THE GAP BETWEEN FLAVOURED CARBONATES AND WATER
• FLAVOURED SPARKLING WATER DELIVERS MORE THAN DOUBLE THE VALUE OF PLAIN WATER*2
• RUBICON SPRING IS 6X BIGGER THAN ITS NEAREST BRANDED COMPETITOR, OUTSELLING THEM BY £24M*1
RUBICON RAW
BARR FLAVOURS
• UK'S BIGGEST RANGE OF FLAVOURS*
• GREAT TASTE, QUALITY AND VALUE
• FANTASTIC CHOICE OF BEST SELLING FLAVOURS
• THE UK’S NO.1 CARIBBEAN SOFT DRINK*
• UNIQUE FLAVOURS APPEALING TO DIFFERENT TASTES KA RECIPES OFFER AN AUTHENTIC TASTE OF THE CARIBBEAN
KA
IT'S ALL ABOUT TASTE AND CHOICE
Tailor your soft drinks to your local shopper needs and o er a point of di erence to your shop!
TASTE TASTE CHOICE CHOICE
PLANOGRAMS
SKU PALLET MAKE UP
AVAILABLE TO BUY SOON AT YOUR LOCAL WHOLESALER YOUR BARR DIRECT FLAVOURITES