Boutique Magazine February 2023

FEBRUARY 2023

BUSINESS SENSE FOR FASHION RETAILERS

ISSUE 147

Spring blooms

In-season buys Family-owned brands Crane and Kind AW23 collections

UK Customer Service +44 07368175176 ukinfo@franklyman.com

EDITOR’S LETTER

EDITOR Gemma Ward gemma@bpmedialtd.co.uk PRINT AND ONLINE SALES Julie Neill – julie@bpmedialtd.co.uk Tel 01795 515288 Tel 07960797383 DESIGN AND PRODUCTION Jack Witcomb – jack@bpmedialtd.co.uk CREDIT CONTROL Jilly Barker - Jilly@bpmedialtd.co.uk PUBLISHERS Julie Neill, Beccy Wells MANAGING DIRECTOR Julie Neill © 2022 Boutique Professional Media Ltd, Office 2, The Old Stable Block, Crescent Road, Faversham, Kent ME13 7GU. No part of this magazine may be reproduced or stored in a retrieval system or transmitted in any form – electronic, mechanical or physical – without express prior permission and written consent of the publisher. Contributions are invited and when not accepted will be returned only if accompanied by a fully stamped and addressed envelope.

Manuscripts should be type written. No responsibility can be taken for drawings, photographs or literary contributions during transmission or in the editor’s hands. In the absence of an agreement the copyright of all contributions, literary, photographic or artistic, belongs to Boutique Professional Media. The publisher accepts no responsibility in respect of advertisements appearing in the magazine and the opinions expressed do not necessarily represent the views of the Publisher. The Publisher cannot accept liability for any loss arising from the late appearance or non publication of any advertisement.

ON THE COVER:

Image courtesy of Lily and Me; Tel: 01452 207 766 E: info@lilyandmeclothing.com lilyandmeclothing.com

Buying brilliance

W

ith buying season well and truly underway, it’s been uplifting to see so many buyers remaining positive about the months ahead. Despite the challenging economic climate, train strikes and cold snaps, retailers have returned to trade shows in full force this season.

So much so that event organisers have reported a notable increase in visitor numbers, sell-out stand space and bigger orders compared to this time last year.

Some major trade shows have shared fresh plans to improve their formats and aid buyers in these uncertain times. Just Around the Corner made its successful debut at larger venue Manchester Central recently (read more on page 15) and announced it will roll out new sectors already trialled at its London edition next season. Meanwhile, Harrogate Fashion Week organisers plan to extend the show’s duration to a three-day event for SS24 as it grows in popularity among buyers and exhibitors (full story on pages 16-18). Finally, there was big news at Hyve’s Spring Fair and Moda as new plans to modernise the show were revealed to press (we’ll share more as soon as we can).

Back to this edition and there’s an accidental family theme running throughout as we spotlight those working with their spouses, siblings and parents. First, we highlight some of our favourite family-owned fashion and lifestyle suppliers over on SHOP SHOP TALK TALK

pages 30-31. We also interview Polly McLachlan, one half of the infectiously fun sister duo behind Devon indie Crane and Kind, on pages 63-66.

Plus, there’s a Q&A with the all-sister founding trio of Bristol’s Grace and Mable on page 68.

Lastly, like the rest of the country, we’ve been thinking about ways to save money this month. We know lots of small businesses are struggling with escalating expenses, so we’ve collated some top expert tips on minimising retail costs on pages 59-61. Bira CEO Andrew Goodacre also shares some wisdom on growing during a recession in his monthly column on page 70.

We hope you find inspiration on our pages to continue the positivity into spring.

Gemma Ward, Editor Follow us on Instagram @boutique.magazine and Twitter @boutiquemag PAGE PAGE TITLE TITLE

STOCK UP

Stock Up

WHAT TO BUY NOW

Cool Cooltotobe bekind kind

SIDMOUTH’S SIDMOUTH’S CRANE CRANE ANDAND KINDKIND IS BREAKING IS BREAKING THETHE MOULD MOULD WITH WITH ITS ITS SUPER-STYLISH SUPER-STYLISH PRODUCT PRODUCT MIX,MIX, BRIGHT BRIGHT PINKPINK SHOPFRONT SHOPFRONT ANDAND INFECTIOUSLY INFECTIOUSLY FUNFUN SOCIAL SOCIAL MEDIA MEDIA POSTS POSTS

FF

ounded ounded by sister by sister duo Polly duo Polly muchmuch in day theirjobs. day But jobs.asBut theasCrane the Crane more more refined refined offer offer that we that we in their McLachlan McLachlan and Jemma and Jemma and Kind brandbrand flourished, flourished, they they felt didn’t felt didn’t completely completely disregard disregard the theand Kind Lascelles, Lascelles, Devon’s Devon’s CraneCrane parents’ started started to consider to consider the possibility the possibility of of parents’ taste. taste.

So, weSo, decided we decided to testto test and Kind and is Kind bestisknown best known for for the water opening a bricks-and-mortar a bricks-and-mortar shop shop the water by selling by selling these these types types of of opening its bubble-gum its bubble-gum pink façade, pink façade, stylishstylish products and going and going full-time. full-time.

“We knew “We knew a a products ourselves ourselves online.” online.” product product offer and offerhigh andenergy high energy dancedance The sisters physical space space wouldwould bring bring a newa new The sisters realised realised that merging that merging physical routine routine videosvideos on social on social media.media.

The The their very lease lifeoftolife thetobusiness,” the business,” says says theirdistinctive very distinctive skillsets skillsets wouldwouldlease of physical physical store, store, whichwhich first opened first opened in in createcreate “We also “Wewanted also wanted to engage to engage a formidable a formidable force.force.

Graphic Graphic Polly. Polly.

2018, 2018, is positioned is positioned just moments just moments from from withcustomers our customers in-person in-person and and designer designer Polly, Polly, who has whopreviously has previously with our the seathe insea Devon’s in Devon’s Sidmouth.

Sidmouth.

And And worked createcreate a sense a sense of community.” of community.” worked for Conde for Conde Nast, Nast, bringsbrings with the with aim thetoaim provide to provide a shopping a shopping creativity, creativity, fashion fashion knowledge knowledge and a and a Coastal community community experience experience that makes that makes peoplepeople smile,smile, its its strongstrong eye foreye aesthetics for aesthetics to theto table. the table.Coastal the perfect the perfect unit became unit became range range includes includes vibrant vibrant ethically ethically made madeMeanwhile Meanwhile Jemma’s Jemma’s background background as a as aWhenWhen available in their in their coastal coastal hometown, hometown, goodies goodies for thefor entire the entire family.family. corporate corporate tax accountant tax accountant meansmeans she she available said itsaid felt itlike felttoo likegood too good an an The business The business beganbegan onlineonline in in can take cancare takeofcare theof numbers. the numbers.

“We “We Polly Polly opportunity opportunity to miss: to miss: “It had “Itbeen had been a a 2015 2015 after the aftersisters the sisters spotted spotted a gap a gap have very havedefined very defined roles and roleswe’re and very we’re very shop shop for asfor long as as long we as could we could in theinmarket the market for stylish for stylish ScandiScandi- clear on clear who’s on who’s responsible responsible for which for whichsweetsweet remember, and we’d andalways we’d always admired admired inspired inspired baby clothes baby clothes and teethers: and teethers:area,” area,” says Polly. says Polly.

“We don’t “We step don’ton step on remember, the building from from afar. Itafar. hasIta has verya very “Jemma “Jemma was pregnant was pregnant at theattime the time each other’s each other’s toes, and toes,I and thinkI think that’s that’s the building traditional Victorian Victorian shop shop front front and couldn’t and couldn’t find babywear find babywear she she why our whypartnership our partnership worksworks so well.” so well.” traditional with original curved curved glass glass windows. windows. wanted wanted to buytoinbuy theinUK,” the says UK,” says In theInbeginning the beginning the co-founders the co-founders with original Weknew just knew we could we could turn itturn intoit into Polly.Polly.

“Shops “Shops and websites and websites in places in placesboth ran boththe ransite thefrom site from their parents’ their parents’We just the most the most beautiful beautiful shop.”shop.” like Australia like Australia and Denmark and Denmark had ahad a spare spare room room while while continuing continuing to work to work | FEBRUARY | FEBRUARY 64 | boutique.

64 | boutique.

2023 2023

After After securing securing the unit theand unit and also stocks also stocks jewellery, jewellery, homewares homewares a week a week creating creating content. content.

“We take “We take signing signing the lease, the lease, the sisters the sisters and womenswear and womenswear from from labelslabels such such a three-pronged a three-pronged approach approach and try and try beganbegan bringing bringing their their visionvision to life.to life. as Charli as Charli and Chalk. and Chalk.

To complement To complement to find to afind balance a balance between between tellingtelling They They carried carried out most out most of theofrefit the refit its bold its product bold product selection, selection, it alsoit also the story the story of theofshop the shop authentically, authentically, themselves themselves with the withhelp the of help their of their sells own-label sells own-label Live Kind Live Kind offering offering selling selling products products and having and having fun,” fun,” father,father, Michael.

Michael.

Keen Keen to create to create a a tees and teessweatshirts and sweatshirts featuring featuring says Polly. says Polly.

“We don’t “We don’t tend to tend plan to plan strongstrong brandbrand identity, identity, they painted they painteddesigns designs created created

by Polly.

by Polly. too far too infar advance in advance as weas want we want to to the store’s the store’s exterior exterior brightbright pink, pink, Building Building on itson digital its digital roots,roots, CraneCrane keep keep our posts our posts fresh fresh and react and react to to muchmuch to “raised to “raised eyebrows eyebrows around around and Kind and Kind continues continues to selltoonline sell online trends. trends.

Plus, Plus, as we’re as we’re a small a small shop shop the town.” the town.”

But their But their bold move bold move paid paid too, proudly too, proudly tellingtelling shoppers shoppers they’re they’rewe never we never knowknow what what will still willbe still in be in off: “Coming off: “Coming from from a graphic a graphic designdesignsending sending “a little “a sea littleairsea in air every in every stock stock if we if filmed we filmed or photographed or photographed background, background, I felt having I felt having a strong a strong parcel.” parcel.”

TodayToday the revenue the revenue is evenly is evenlyproducts products too far too infar advance.” in advance.” visualvisual representation representation and point and point spilt across spilt across onlineonline and in-store, and in-store, with with direction direction of difference of difference was key,” was says key,”Polly. says Polly. an impressive an impressive 40 per40cent perof cent sales of sales NewNew With With four years four years now under now under its belt, its belt, “We’re“We’re now known now known as theas‘pink the ‘pink generated generated directly directly from from e-commerce. e-commerce. this season marksmarks a brand-new a brand-new shop’,shop’ so this , soisthis something is something we’ve we’ve Part of Part thisofisthis driven is driven by transactions by transactionsthis season direction for the forindie the indie as it unveils as it unveils definitely definitely achieved.” achieved.” mademade via online via online indie indie marketplace marketplace direction a fresh shop shop refit and refitexpanded and expanded CraneCrane and Kind’s and Kind’s product product Trouva, Trouva, whichwhich Polly Polly describes describes as its as itsa fresh womenswear womenswear range.range.

Polly Polly says the says the rangerange includes includes everything everything from from “bread“bread and butter.” and butter.” scaling scaling up of up its of adult its adult clothing clothing is is cute organic cute organic cottoncotton baby grows baby grows SocialSocial mediamedia is a key is apart key of part of largely downdown to changes to changes in thein the and wooden and wooden toys for toys the forkids the to kids to CraneCrane and Kind’s and Kind’s strategy strategy - and -itand it largely childrenswear market: market: “It’s become “It’s become knitwear, knitwear, candles candles and tees andfor tees mums for mums takes takes up a significant up a significant portion portion of of childrenswear more more competitive competitive as more as more and dads. and dads.

Key children’s Key children’s brands brands time. time.

Whether Whether it’s coming it’s coming up with up withmuchmuch mainstream brands brands have improved have improved include include Liewood, Liewood, Bob and BobBlossom, and Blossom, new ideas new ideas or filming or filming Instagram Instagram mainstream designs designs and fabrics,” and fabrics,” she says. she says.

Wilson Wilson and Frenchy, and Frenchy, Marmalade Marmalade reels reels and TikTok and TikTok dancedance routines, routines, their their in theinpast thecouple past couple of years, of years, Sky and SkyPigeon and Pigeon Organics.

Organics.

The shop The shopthe sisters the sisters spendspend at least at one leastday one day “Plus,“Plus, | boutique. | boutique. | 65 | 65 FEBRUARY FEBRUARY 2023 2023

A family affair

W

hile many of us could never imagine working with family members, some companies are driven by sibling, spouse and parent-child teams. Here we reveal some of the industry’s most successful family-owned brands and agents to have on your radar for 2023…

NOREEN & HEMANT PURI, POMODORO FEBRUARY 2023 | boutique. | 29

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AutAuum Atunm tuWn minW nteW inr ti2en3rte2Cr3o2lC 3leoC cltloeiolclneticotnion Leeds Leeds Leeds & London && London London Showrooms Showrooms Showrooms th th th th& th February th February & 13February 13 London London London Shoe Shoe Shoe Show Show Show – 12– 12 –&1213 0800 0800 0800 6129009 6129009 6129009 www.carolccollections.com www.carolccollections.com www.carolccollections.com

AutAuum Atunm tuWn minW nteW inr ti2en3rte2Cr3o2lC 3leoC cltloeiolclneticotnion Leeds Leeds Leeds & London && London London Showrooms Showrooms Showrooms 0800 0800 0800 6129009 6129009 6129009 www.carolccollections.com www.carolccollections.com www.carolccollections.com

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THE FASHION TROUSERS BRAND To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows GODSKE GROUP, LONDON SHOWROOM, Ground Floor, Great Titchfield House, 14-18 Great Titchfield Street, London W1W 8BD TEL: 0207-636 3063 | FAX: 0207-636 3863 | EMAIL: pug@godske.com

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows GODSKE GROUP, LONDON SHOWROOM, Ground Floor, Great Titchfield House, 14-18 Great Titchfield Street, London W1W 8BD TEL: 0207-636 3063 | FAX: 0207-636 3863 | EMAIL: pug@godske.com

10 | boutique. | FEBRUARY 2023

www.pomodoroclothing.com

FEBRUARY 2023 | boutique. | 11

ANTHONY PACKER

SHOWING DATES: 16th January – 3rd March London Showroom: 8 to 14 Feb Meliá White House Hotel, Albany St, London NW1 3UP Manchester showroom: 19 to 23 Feb Chambers space, Elliot House, 151 Deansgate, Manchester M3 3WD CONTACT: Tel: 07525 059100

12 | boutique. | FEBRUARY 2023

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Apt Collections Int Ltd

www.aptcollections.co.uk

+44 20 75803202

FASHION FIX

Fashion Fix

ESSENTIAL NEWS FOR FASHION INDIES

JATC MANCHESTER

Just Around the Corner debuts at Manchester Central

B

uyers braved snow and sub-zero temperatures last month to attend the latest edition of Just Around the Corner (JATC) Manchester. Taking place at the city’s historical Manchester Central venue for the first time, there was an upbeat atmosphere as retailers and exhibitors looked forward to the new season ahead.

Over 80 brands unveiled their AW23 collections at the show including womenswear labels B.Young, Black Colour DK, Grace and Mila, Ichi, Lily and Me, Soaked in Luxury, Sugarhill Brighton and Traffic People. Further cementing JATC’s position as an order-writing exhibition, organisers also introduced a new discount incentive for buyers this season on orders placed with participating brands.

Organiser Juls Dawson says he was pleased with visitor numbers, which were “in line with last season” despite the cold snap. He says: “The

new venue received bundles of praise from exhibitors and visitors alike; it’s full of industrial charm and a dream to set up in and visit. There is plenty of space to grow for future shows and we will definitely be back in July.

“We only expect the future Northern editions of JATC to continue to grow. We already have plans for SS24 to roll out our new Lifestyle and Beauty section in Manchester, which debuted in London in February, as many of the categories in this zone don’t have a trade platform in the North."

JATC offers visitors a “buyerfriendly environment,” serving free barista coffee and hot drinks to attendees with pastries and complimentary lunches from street vendors. This season buyers warmed themselves up with cheese toasties and sides of slaw washed down with hot cups of coffee.

Sue Jackson, founder of online fashion boutique Studio 12, said she really enjoyed visiting the

show: “There was a superb laidback atmosphere with cool music, great food and drink (always a bonus when energy levels are waning) and an eclectic mix of brands. The Spanish brand I picked up was well worth the trip alone.”

Meanwhile, Tara Knapp at Australia Luxe Collective said the brand was really pleased with the overall experience: “We’ve previously been to the London JATC show and were hoping Manchester would be great for seeing Scottish and Northern boutiques - it has not disappointed. As a brand we like the straightforward no fuss approach.

It’s so refreshing and there’s such a nice vibe!”

First launched in 2020, JATC is the UK’s only multi-gender fashion and lifestyle trade show held in two separate locations. Its sell-out London edition took place at The Truman Brewery on Brick Lane from 8-9 February, attracting a record number of visitors.

FEBRUARY 2023 | boutique. | 15

FASHION FIX

Theo Paphitis shares retail advice at Spring Fair Small Business Sunday founder Theo Paphitis took to the stage at Spring Fair this month as part of the show’s continuing ethos to support and guide new industry talent.

Interviewed by The Sun’s Ashley Armstrong, the former Dragons’ Den panellist shared advice and anecdotes with a packed audience. He said: “Business is common sense – don’t be shy, stick your elbows out and know your numbers,” adding that “50 per cent of all small businesses fail in the first two years because people haven’t done their homework.”

He continued: “Lots who fail the first time go on to succeed the second by learning from their

mistakes, finding places to get help and understanding the things that really matter in business.”

When asked how small businesses can manage their cash flow post-pandemic and in a cost of living crisis, the Robert Dyas owner admitted: “It has been difficult.”

He said: “You couldn’t make it up with Russia and Ukraine, rising inflation and energy costs. We have to build in what we’re doing with some margin for error, but I still believe there is opportunity.

As a small business, if you remain agile and survive for the next three years in this market, you’ll have great foundations.”

Olehenriksen appoints Anine Bing as global Scandi brand advisor Danish fashion designer Anine Bing has been appointed as global Scandi brand advisor for 40-year-old skincare brand Olehenriksen. The award-winning skincare company says it hopes the partnership “will help amplify diverse elements of Scandi culture and our Scandinavian-inspired skin wellness approach in a fresh, modern way.”

Renowned for her effortlessly cool wardrobe essentials, Anine Bing has been an authority in Scandinavian style since her 16 | boutique. | FEBRUARY 2023

eponymous label’s launch in 2012.

Inspired by Scandinavian simplicity and American energy, she has built a global fashion house focused on everyday wardrobe essentials and investment pieces for modern women seeking a timeless yet rebellious approach to style.

The fashion designer’s new role will see her lending her Scandiforward skincare and lifestyle expertise to Olehenriksen, with key responsibilities ranging from creating social media content to spearheading cross-branded collaborations.

Harrogate Fashion Week to extend duration to three days Harrogate Fashion Week (HFW) organisers have announced the show will increase its duration to three days next season following a successful AW23 edition. Founders Wendy Adams and Sarah Moody said its latest event attracted over 35 per cent more buyers than last year with exhibitors reporting a “significant increase in sales.”

This season’s show was its biggest yet with an additional third hall inside the Harrogate Convention Centre. Key exhibitors included regulars Orientique, Marble, Pomodoro, Dolcezza, Lily and Me and Kevan Jon while show newcomers Kate and Pippa, Amazing Woman and Patricia Eve also presented their collections.

“The growth of the show is the main reason for extending to three days, as buyers would find it too difficult to cover the show in two days,” says Moody. “We have confirmed re-bookings of just over 85 per cent, and already received new enquiries from brands wanting to join us.”

Noreen Puri, co-founder of Pomdoro, says she’s pleased with the event’s growth: “Harrogate Fashion Week once again delivered the feel-good factor. With an everincreasing number of brands and a three day show on the horizon, it is evolving into a much-needed national show.”

THE VERY BEST OF FASHION UNDER ONE ROOF ERFO • FRANK WALDER • JUST WHITE • KRIS FASHION • MANISA • MARINA V • RELAXED BY TONI • TONI

SHOWING WINTER 2023 FROM 16TH JANUARY – 24TH FEBRUARY 2023 Open weekend Saturday 11th February & Sunday 12th February 2023 THE COLLECTIONS WILL ALL BE IN OUR LONDON SHOWROOM AND WE ARE VERY WELL EQUIPPED FOR VIRTUAL APPOINTMENTS IF YOU ARE NOT COMING TO LONDON.

35 Percy Street, London W1T 2DQ T: 020-7636-4207 • E: sales@partnersinfashion.co.uk

www.partnersinfashion.com

FASHION FIX

Boutique

Industry “upbeat and optimistic” as Scoop returns to Saatchi Gallery Scoop returned to the Saatchi Gallery earlier this month for its AW23 edition, attracting its “highest ever” visitor numbers for an autumn show.

Now in its twenty-second season, the two-day event showcased an exclusive edit of over 250 contemporary womenswear, menswear, accessory and lifestyle collections expertly curated by creative director and founder Karen Radley.

Brands at the show included HIGH in collaboration with The Royal Academy of the Arts, Tandem, Hanro, Signal, Les Racines du Ciel, Meme Road, NotShy, BRGN, Ivy Copenhagen, Eberjey, Chelsey Greene, Fringe, Beyond by Vera, Peachaus, Eribe, Gaston Luga, Ines de la Fressange and Transit as well as menswear from North Sails, Jack&Me and Mos Mosh.

Buying teams attended from independents including Pamela Shiffer, Elizabeth Rose, The Dressing Room, Chloe James Lifetyle, Young

barometer INDUSTRY SALES FIGURES DECEMBER 2022 (VERSUS DECEMBER 2021)

Ideas, Cordelia James, Kate Bird, Gemini, Javelin, Jules B, Doyles and McElhinneys.

Pamela Shiffer, founder of London indie Pamela Shiffer, described the show as “beautiful.”

She said: “Personally, I think it’s been my favourite to date because we picked up three new brands and there are a lot more we are thinking about. This is exactly the show we need in the UK - a mix of price points and beautifully curated. Well done to the team!”

Commenting on the success, Karen Radley added: “We are closing doors on what has been an immensely successful season! There has been wonderful positivity from retailers on the diverse edit of designers across womenswear, accessories, lingerie and men’s; designers are upbeat and optimistic about the season ahead.”

Elie Saab launches exclusive lingerie collab with Aubade French lingerie brand Aubade is launching an exclusive capsule collection for AW23 in collaboration with Lebanese fashion designer Elie Saab. Dropping into stores from the beginning of July, the range includes lingerie and nightwear that can also be worn as daywear.

Renowned for his glamorous red-carpet gowns worn by the likes of Beyonce and Angelina Jolie, the new designs mark Saab’s first-time creating lingerie.

The 17-piece Aubade x Elie Saab collection includes both lingerie and nightwear encompassing four bra 18 | boutique. | FEBRUARY 2023

styles, four bottoms, suspenders, bodies, a negligee, shorts, long silk pants and a kimono.

Aubade has collaborated with a string of high-profile fashion designers in recent years including Christian Lacriox, Viktor and Rolf, the Karl Lagerfeld brand and Iris van Herpen.

Retail prices for the Aubade x Elie Saab line range from €80 - €300 while a two-piece underwear set costs €200.

The range will be sold by Aubade via its website and standout alone stores in France as well as its network of retail stockists.

+ 2.42% Average sales quantity

+ 4.08% Average selling price

-1.08% Profit margin These figures represent findings from a cross section of independent online and bricks-and-mortar retailers around the UK. Total stock management and EPoS provider Top to Toe has compiled this industry index to offer Boutique readers an insight into what’s happening on the high street and online. Tel: 0203 376 5888 E: info@toptotoe.com Toptotoe.com

Apt Collections Int Ltd

+44 20 75803202

www.aptcollections.co.uk

FASHION FIX

Release the hounds

Chalk’s new Hound range includes super-plump dog beds, cosy fleece blankets, Sherpa toy bones and colour coordinating leads, collars and bandanas. Shoppers can also treat their four-legged friends to luxurious shampoos, mists and paw balms to keep them smelling fresh. £POA; E: info@chalkuk.com wholesale.chalkuk.com

Green with envy

Tap into the green stone jewellery trend this season with Scream Pretty’s Oval Baguette Hoop Earrings. Crafted in sterling silver with the option of 18ct gold plating, each is inlaid with five baguette-cut cubic zirconia stones to add a pop of green sparkle to outfits. £21.50; E: trade@screampretty.com tradescreampretty.com

Treasure trove ELEVATE YOUR OFFER WITH OUR PICK OF MUSTHAVE WOMENSWEAR AND ACCESSORIES

Tank girl

Spring florals

Available for in-season delivery, the SS23 collection by From My Mother’s Garden features bold kimonos and accessories in a bouquet of spring florals. This short lightweight kimono in Passionflower print will bring joy to rails as soon as it lands in store. £POA; Tel: 07825 148 040 E: info@frommymothersgarden.co.uk frommymothersgarden.co.uk 20 | boutique. | FEBRUARY 2023

Blended with a touch of alpaca, Lily and Me’s pretty pointelle knit Cedar Tank is available in four colourways. Layer the soft taupe version with its Vintage Poppy pincord shirt for an effortlessly stylish look. £20.50; Tel: 01452 207 766 lilyandmeclothing.com

Sunshine essential

Get ready for longer days with Sugarhill Brighton’s Jolene rainbow checkerboard midi dress. Its bright print will look great paired with trainers and minimalist accessories. £26.80; Tel: 01273 911 393 sugarhillbrighton.com

screampretty.com tradescreampretty.com 01753 424160 | sales@screampretty.com 10% OFF your first order with HELLO10* *minimum order value applies

FASHION FIX

Water world

Crafted in an exclusive waterproof PU fabric, Rains’ crossbody Frame Bag 2.0 is the ultimate accessory for staying chic while braving the great outdoors. £POA; E: jc@rains.com

Accessible fashion

Founded by two female friends whose lives have been tragically touched by cancer, And Able creates stylish adapted clothing for people undergoing medical treatment.

Its range includes everyday clothing and nightwear with specialist additions such as strategically placed zips, Velcro fastenings and pouches. £POA; Tel: 01904 373 022 E: info@and-able.com and-able.com

Boutique loves…

THE HOTTEST FASHION DROPS FOR SS23 AND BEYOND

Investment piece Offering a capsule collection of limitededition womenswear, British label Sirens creates sophisticated dresses and separates in silky viscose such as this beautifully finished Bella Shirt. £POA; E: info@sirenslondon.com sirenslondon.com

Autumn update Nodding to the brand’s love of colour, Marble’s AW23 collection features luxurious fabrics and flattering silhouettes.

Hero styles include bold jumper dresses, knitted pleated skirts, a coated bomber jacket and its signature printed dresses.

Wholesale prices range from £7 - £50 while the minimum order requirement is £2,500; Tel: 0141 882 6743 marblefashions.co.uk 22 | boutique. | FEBRUARY 2023

Summer essential Crafted in the softest vacchetta calf skin leather, ATP Atelier’s cut-out khaki sandals work for every summer occasion – from holidays and special events to going into the office. £POA; E: sales@atpatelier.com

FASHION FIX

Summer feeling

Bring some sunshine to your accessories edit this season with Lily Charmed’s Sunflower Necklace. The brand’s pieces are cast in recycled 925 sterling silver with the option of 18 carat gold plating, while each comes in its own ribbon-tied gift box. £16.50; E: sales@lilycharmed.com

Silk road

Fair trade label Genki uses upcycled silk saris to create a sustainable range of womenswear.

The brand works with independent tailors and fabric traders in India, sourcing vintage silk saris from family-run businesses and turning them into new clothing by hand. Its range includes pretty wrap tops, bomber jackets, dresses and pyjamas in vibrant prints. £POA; Tel: 01904 670 321 E: sales@sharedearth.co.uk sharedearth-trade.co.uk

Crowing glory

Made using leftover fabric from its womenswear collection, Ethereal London’s Black Tulip Rainbow Hair Tie is the perfect finishing touch for effortless hairstyles this spring. £POA; E: sofia@blackpr.co.uk

Eco chic SUSTAINABLE PRODUCTS AND BRANDS

Blue rinse

Crafted in a Lyocell, recycled cotton and organic cotton blend, Samsøe Samsøe’s straight-fit Marianne jeans are a great choice for conscious denim shoppers this SS23. £POA; E: vitus@samsoe.com

Supply & demand

With the aim to create a more transparent supply chain, each product in the new Detox Denim collection by Armedangels features a sewn-in QR code that shoppers can scan to track its entire journey. £POA; E: shop@armedangels.com 24 | boutique. | FEBRUARY 2023

Our showrooms are based 5 miles from the City centre of Manchester on the East Lancashire Road, within easy reach of surrounding motorways or a short taxi ride from Piccadilly Station. We have ample free parking directly outside.

We have a varied selection of international brands to suit all ages and budgets. If you would like to come along and view any of our collections or for more details, please do get in touch.

CLO US T

H

G

CON S

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Warmest wishes from Amanda and the Team

(SPRING ONLY)

AMANDA KNIGHTS FASHION AGENCIES 338 East Lancashire Road, Swinton, Manchester M27 0LJ 0161 236 4455 | 07801 979682 sales@knightsfashion.co.uk www.knightsfashionagency.co.uk

FASHION FIX

#Grid goals TOP POSTS WE’VE LIKED ON THE ‘GRAM THIS MONTH

@jatcevents

@scoop.london.show

“Thank you to everyone who has popped over to see us so far on Day 1 of our Manchester AW23 edition.”

“See you tomorrow, lots of love, The Scoop Team x”

@ jupe_mundesley

@harrogatefashionweek

“Buying today for next Autum Winter!

Saatchi Gallery London.”

“And that’s a wrap… Thank you so much to all of our wonderful exhibitors and shoppers who came to this season’s #HarrogateFashionWeek”

Social butterflies

THREE INSPIRATIONAL INSTAGRAM ACCOUNTS TO FOLLOW NOW

@promostyl_official

@numph_offical

@feather_and_stitch

Follow Promostyl for daily updates on the latest fashion and lifestyle trends as hunted down by its talented global team.

With a vibrant feed showcasing its colourful womenswear collections, hit the follow button on Danish womenswear brand Numph for a daily dopamine dose.

Named one of the UK’s best boutiques

by The Times and Grazia, Richmondbased indie Feather and Stitch specialises in effortlessly cool Danish and French brands.

26 | boutique. | FEBRUARY 2023

PROMOTION

Spring to life

WELCOME IN THE NEW SEASON WITH THE LATEST PIECES BY FROM MY MOTHER’S GARDEN

C

reated by Colmers Hill Fashion owner Penny Callaghan, award-winning brand From My Mother’s Garden produces beautiful womenswear and accessories in sustainable fabrics and exclusive prints.

The label’s collections are based on photographs of blooms and botanicals, with colourful pieces ranging from hero silky viscose kimono jackets and velvet robes to womenswear separates, scarves, make-up bags and raincoats.

Available on short order, this season’s range features a bouquet

of colourful garden flower prints including forget-me-nots, passionflowers, cherry blossom, dahlias and cornflowers in soft pastels to vibrant hues. There’s a new range of tulle dresses, tops and panelled skirts as well as a mid-length kimono. Standout styles include a Sweetpea fit and flair Tulle Dress (pictured), a new lime Passionflower print short lightweight kimono and Forget-Me-Not linen mix shift dresses in stunning electric blue.

Wholesale prices are £8 - £45 per piece while the minimum order requirement is £300.

CONTACT: Tel: 07825 148 040 frommymothersgarden.co.uk

FEBRUARY 2023 | boutique. | 27

STOCK UP

Stock Up

WHAT TO BUY NOW

A family affair

W

hile many of us could never imagine working with family members, some companies are driven by sibling, spouse and parent-child teams. Here we reveal some of the industry’s most successful family-owned brands and agents to have on your radar for 2023…

NOREEN & HEMANT PURI, POMODORO FEBRUARY 2023 | boutique. | 29

Personal touch

STOCK UP

FAMILY-OWNED FASHION SUPPLIERS TO BRING JOY TO YOUR RAILS THIS SEASON AND BEYOND

LILY AND ME

COSTER COPENHAGEN

The brainchild of husband-andwife team Pia and Chris Coster, Danish womenswear label Coster Copenhagen focuses on timeless style and everyday comfort. The label, which first launched in 2012, combines clean Nordic lines with a versatile colour palette and unique prints. Its stylish collection includes staple separates, dresses in a variety of silhouettes and prints, puffa coats and smart outerwear.

Meanwhile, there’s a NOS range including cotton basics, shirts, tailored trousers and cashmere knits for in-season delivery.

CONTACT: Tel: 0045 5084 9855 costercopenhagen.com 30 | boutique. | FEBRUARY 2023

Based in the Cotswolds, lifestyle label Lily and Me was created in 2007 by husband-and-wife team Hari Bhatta and Amelia Haywood.

Its team also includes Amelia’s brother and sister-in-law Ben and Jo as well as youngest sibling Polly.

The brand creates modern, joyful and quality clothing using exclusive fabrics featuring its own hand-drawn and painted prints.

With a focus on sustainability, it uses recycled, sustainable or organic fabrics whenever possible while it has full control over its Nepal-based factory, paying workers fair wages and providing safe conditions. For AW23 its collection includes easy-wear dresses and separates in botanical inspired prints and cosy knitwear crafted in organic yarns and alpaca blends.

CONTACT: Tel: 01452 220 7766 lilyandmeclothing.com

SCREAM PRETTY

Award-winning jewellery brand Scream Pretty launched in 2016 when sisters Lucy Lee and Jessica Pearce decided to trial a small earrings range following the success of sister brand Lily Charmed. Almost seven years later and Scream Pretty is successful in its own right, offering a full range of trend-led fashion jewellery for affordable price points. Its pieces include quirky necklace pendants, statement rings, bracelets and necklaces crafted in sterling silver with the option of gold plating.

Meanwhile, its comprehensive line-up of earrings has everything shoppers need to create a showstopping curated ear.

CONTACT: tradescreampretty.com

STOCK UP

CAROL C COLLECTIONS

Family-run fashion distributor Carol C Collections supplies highly commercial international womenswear brands while providing a friendly and efficient service.

Founder Carol Capener, who won the Lifetime Achievement award at the Boutique Star Awards 2022, heads the team with the help of daughter Lisa and husband Andrew. The company imports several brands to our shores from all over the globe which are delivered to stockists directly from its Leeds-based headquarters. This eliminates additional import duties, costs and delays for retailers. Key brands in its portfolio include Foil and Moke from New Zealand, Australian labels Orientique and Tirelli (pictured above), Oopéra raincoats and French label Tara Vao. It has also recently welcomed feminine brands Dress Addict and Sacha Drake to its roster for SS23 and AW23.

CONTACT: Tel: 0800 612 9009 E: info@carolccollections.com carolccollections.com

POMODORO

Launched from a Paddington basement in 1992, Pomodoro is the creation of husband-and-wife duo Noreen and Hemant Puri. Both bring unique talents to the table: Hemant, a chartered accountant by trade, takes care of the finance and management while Noreen leads design and marketing. Throughout its 30-year history, Pomodoro has evolved from niche label to fully fledged fashion brand. Today it boasts a loyal customer base and year-round product launches, offering co-ordinated collections that mix knitwear and jerseys with eye catching prints. For AW23, its line-up includes glamorous dresses and chic coats alongside knitwear spanning lighter blends through to chunkier textures.

CONTACT: Tel: 0208 961 4000 pomodoroclothing.com

LOUIS & CO MAISON

Inspired by the French Riviera and made in Hampshire, Louis and Co Maison is the brainchild of husband-and-wife duo Lea Salomone and George Gros. Its hand-poured candles are made from 100 per cent natural soy and feature bold fragrances designed to transform any room. Meanwhile, its range of reed diffusers are blended by hand and packaged completely plastic free. Bestselling scents include the rich and aromatic Le Feu, refreshing cèdre and Mediterranean fig tree inspired Figue Noire. The company also offers a white-label service for boutiques wanting to offer ownbranded home fragrances.

CONTACT: Tel: 07816 641 264 E:info@louisandcomaison.com FEBRUARY 2023 | boutique. | 31

NEW COLLECTIONS

Wardrobe favourites

MUST-HAVE STYLES FROM LILY AND ME’S AW23 COLLECTION

Something special

Available in a pretty Folk Floral print, Lily and Me’s Jersey Swing Dress features a flattering drape and just enough stretch to be the perfect fit and flare dress for special occasions. £22

Everyday choice

Based on a Lily and Me best seller, the recycled brushed polyester Abigail Top in a bespoke largescale bloom print is an everyday wardrobe favourite. £16.50

Blooming lovely

Blending two hero prints – Dhalia Bloom and Cumulus – Lily and Me’s Braidstone Dress looks great paired with its navy cord Utility Jacket. £25

Cosy club

Made from a blend of recycled polyester with a touch of wool, the Skylore Cardi features a cosy finish while honeycomb stitch detail creates interest in its cocoon-shaped striped sleeves. Style over Lily and Me’s Ecovero viscose dresses. £23.50 CONTACT: Tel: 01452 207 766 E: info@lilyandmeclothing.com lilyandmeclothing.com 32 | boutique. | FEBRUARY 2023

Perfect print

Made from Ecovero Lenzing jersey viscose, the easy-wear animal print Witcombe Skirt looks great styled with Lily and Me’s Cornwell Pointelle knitwear. £21

Clothes For Joyful Living

Showing at: INDX Harrogate Just Around the Corner

orders@lilyandmeclothing.com

lilyandme.com

+44(0) 1452 207 766

W E C A R E W H AT Y O U W E A R To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows GODSKE GROUP, LONDON SHOWROOM, Ground Floor, Great Titchfield House, 14-18 Great Titchfield Street, London W1W 8BD TEL: 0207-636 3063 | FAX: 0207-636 3863 | EMAIL: pug@godske.com

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows GODSKE GROUP, LONDON SHOWROOM, Ground Floor, Great Titchfield House, 14-18 Great Titchfield Street, London W1W 8BD TEL: 0207-636 3063 | FAX: 0207-636 3863 | EMAIL: pug@godske.com

London

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows GODSKE GROUP, LONDON SHOWROOM, Ground Floor, Great Titchfield House, 14-18 Great Titchfield Street, London W1W 8BD TEL: 0207-636 3063 | FAX: 0207-636 3863 | EMAIL: pug@godske.com

FASHION EXPRESS

DELIVERY NOW S/S 23

S/S 23

FASHION EXPRESS DELIVERY NOW

To view UK showroom dates and show venues near you please visit www.godske.com/g-en/trade-shows GODSKE GROUP, LONDON SHOWROOM, Ground Floor, Great Titchfield House, 14-18 Great Titchfield Street, London W1W 8BD TEL: 0207-636 3063 | FAX: 0207-636 3863 | EMAIL: pug@godske.com

Off the rails

NEW COLLECTIONS

BREATHE NEW LIFE INTO YOUR STORE’S LINE-UP WITH THESE MUST-HAVE WOMENSWEAR AND ACCESSORIES COLLECTIONS

SAHARA

Family-owned lifestyle brand Sahara has been creating contemporary womenswear with a unique aesthetic for over 40 years. Inspired by the spirit of adventure, its designers create timeless clothing for the individual using luxurious natural fabrics and traditional techniques. For AW23 its collection is inspired by dreams and fairy tales, featuring whimsical prints in navy, burgundy and violet alongside flashes of electric green and burnt orange. Intricate patchwork prints nod to the mythical patterns found on medieval tapestries while floral prints transform into enchanted forests or faraway jungles.

Confetti prints mimic stars on textured fabrics, creating a unique 3D look and photorealistic clouds in emerald bring a contemporary feel to the ethereal collection. These statement pieces sit alongside its best-selling autumn basics, elevated in soft marl jersey and cotton velvet. Minimum order £3,000.

SHOWING AT: 101 Crawford Street, London (until 3 March), Elliot House, 151 Deansgate, Manchester (19-23 February).

CONTACT: Tel: 0207 483 8435 saharalondon.com

POMODORO

Inspired by global trends and everyday glamour, British brand Pomodoro creates an eclectic womenswear collection in striking prints and vibrant colours. Aimed at modern women aged over 40, its designs are stylish, timeless and versatile. For AW23 its focus is on the art of effortless dressing, offering wear-anywhere-dresses that make every day styling a breeze. There’s also a capsule eveningwear collection comprising sequin separates, luxurious velour and stunning metallic jacquard styles to take shoppers from day to evening. Hero pieces include a zebra jacquard jumper, eye-catching wool blend coat, animal fur gilet and v-neck long-sleeved floral print wrap dress. Wholesale prices are around £25 per piece on average while the minimum order requirement is £1,000.

SHOWING AT: Pomodoro’s London showroom and in-store by appointment only – contact the brand directly for details.

CONTACT: Tel: 0208 961 4000 pomodoroclothing.com

MARA GIBBUCCI

New to the UK for SS23 and AW23, Polish womenswear brand Mara Gibbucci produces hand-made garments in organic and natural fabrics such as linen, cashmere and alpaca. The label launched in 1997 as the brainchild of designer Tamara Gibus, who artfully combines innovative designs with sustainable materials to create each unique collection. Beautiful Italian fabrics and bold colourways form the basis of each collection, which are then hand-crafted into distinctive garments. Standouts for 42 | boutique. | FEBRUARY 2023

SS23 include flowing linen dresses, asymmetrical hem tops and loose-fitting trousers. Meanwhile, for AW23, its range includes long-sleeved linen and cotton dresses, recycled polyester puffa coats, linen tunics and separates as well as statement wool jackets and outerwear. Wholesale prices range from €65-169 per piece on average while there is no minimum order requirement.

SHOWING AT: Asia House, 63 New Cavendish Street, London (until 17 February) and in-store by appointment only.

CONTACT: Tel: 07504 117 954 E: info@jpf.london jpf.london maragibbucci.com

AUTUMN / WINTER ’23 LOND ON SHOW ROOM By appointment only: 30 Jan - 3 Mar 2023 MAN C HESTER SHOW ROOM By appointment only: 20- 23 Feb 2023

C O N TAC T Tristan Lucazeau +44(0)207 4838 461 Victoria Watson +44(0) 20 743 8438 wholesale@saharalondon.com

Saharalondon.com

NEW COLLECTIONS

YACCOMARICARD

Epitomising timeless Japanese design, Yaccomaricard creates directional womenswear with a distinctive aesthetic combining attention to detail, superior fabrics and impeccable workmanship. For AW23 its design team builds on the foundations of its signature transitional pintuck cotton shirts, adding sculptural, three-dimensional details, boutis quilting, recycled fabrics and art deco-inspired appliqués. Expect a varied colour palette of earthy tones such as white clay, iron and jute sitting alongside geranium red, coral and lime. Key pieces include an oversized denim and katsuragi appliqué jacket, A-line pintuck shirt with raw edging and a classic Japanese pintuck shirt designed to be worn in two different ways.

Wholesale prices are around £89 per piece on average.

SHOWING AT: The Ivories, 6-18 Northampton Street, London (10 Feb – 10 March) and Zoom appointments (collection books, swatch, videos and images available on request) CONTACT: Tel: 07813402941 E: pauline@yaccomaricard.london yaccomaricard.london

DANTE

Established for over 30 years, Dante supplies quality jewellery in a wide range of designs and colourways to complement mainstream womenswear brands. Sold in-season, its extensive range includes statement necklaces, vibrant pendants and coloured pearls. For SS23 its range includes bright, pastel and monochrome colour combinations that nod to the latest trends. Buyers are able to create their own unique edit to match their new season clothing ranges, with colour options including soft and bright yellow, vibrant pink, emerald and lime alongside lilac, blue, grey, cream and brown. Hero pieces include a handmade multicoloured raffia and resin pendant, a simple handmade black statement necklace and a casual metal necklace with matt gold and scratched silver discs. Wholesale prices are around £11-14 for necklaces on average while there is no minimum requirement for online orders.

SHOWING AT: Visit the brand’s website to view its full digital catalogue.

CONTACT: Tel: 01260 226 588 dantejewellery.co.uk

TIRELLI

Offering a standout collection of casual separates, Australian brand Tirelli is the perfect choice for everyday laid-back style. The collection boasts high quality sophisticated designs with wearable shapes in natural fabrics. Sister label Weekend by Tirelli completes the range with stylish leisurewear to offer shoppers a comprehensive off-duty wardrobe. For AW23 buyers can expect a key focus on cosy chunky knitwear in numerous colourways and styles alongside statement winter puffer coats and staple shirting.

Key colourways for the season include electric blue, hot pink and deep green as well as classic navy, grey, cream and black.

Wholesale prices are around £29 for knitwear on average while the minimum order requirement is £1,500.

SHOWING AT: London showroom (9 – 17 February) and Carol C Collection’s Leeds showroom until March.

CONTACT: Tel: 0800 612 9009 carolcollections.com 44 | boutique. | FEBRUARY 2023

amma.gr-

AMMA & MAZI S23 available to order for April delivery!

APPOINTMENTS: M: +44 (0)7504 117954 E: info@jpf.london W: www.jpf.london Lookbook available online at www.jpf.london

Tate Fashions 64B Roseville Road Leeds, LS8 5DR +44 7712398549 +44 1132459064

www.Lizabella.co.uk

ACCESSSORIES

Fashion Extras GEMMA WARD PICKS OUT THIS MONTH’S BEST SHOES, BAGS AND HOMEWARES

Sound investment

Perfect for Father’s Day gifting, Wingback’s premium quality men’s wallets are made to order and hand stitched in England using vegetable tanned Tuscan leather. £POA; E: megan@wingback.co.uk wingback.co.uk

Take a hike

Crafted in the finest quality suede and nappa leather, ATP Atelier’s hiking shoes will look great styled with straight-legged jeans and trousers this AW23. £POA; E: sales@atpatelier.com 48 | boutique. | FEBRUARY 2023

Summer walk

Designed in Switzerland and handmade sustainably in Europe, Inuikii’s Sabot Venezia summer clogs come in a variety of fresh colourways to suit every style. £84.50; Tel: 0041 448626118 E: nicole@inuikii.com

Hands-free kit

With genius details and perfectly placed pockets to stash keys, tech and a water bottle, KeriKit’s premium leather Murphy crossbody is one of the most stylish bum bags we’ve seen. £POA; Tel: 0161 818 9038

Beach bound

Get ready for warmer days with Coster Copenhagen’s beach-perfect leather and cotton tote. It’s the perfect size for carrying picnic blankets and sunshine essentials. £POA; Tel: 0045 5084 9855

Female supporter

Vibrant jewellery brand Coluri creates premium fair-trade watches that support international women’s charities.

Standouts include this Kahlo Watch with interchangeable strap. £POA; uk.coluri.com E:elena@coluri.com

Cool runnings

D.A.T.E sneakers are made in Italy using the country’s finest materials. We love the brand’s contemporary shapes and vintage-inspired colourways. £POA; Tel: 07816 893 902 E: claire@goldfinchagency.com

Recycled material

Ethical brand Jewelled Buddha creates eco-friendly clothing and accessories made by skilled artisans in India such as intricate-print silk scarves and handcrafted jewellery. £24.97; E: hello@jewelledbuddha.com

ACCESSSORIES

Dog lover

Offering leads, collars and poop bag holders made from sustainable Petacertified vegan apple leather, Skylos Collective’s products are perfect for conscious animal fans. £POA; Tel: 07587 855 714 E: ella@skyloscollective.co.uk

Easter celebrations

Ethical stationery brand Com Bossa Studio creates unique and luxurious greeting cards in Scotland printed on sustainable paper. 3pk £4.50; Tel: 07812 022 014 E: suzanne@combossa.co.uk

Word up

Emblazoned with the brand’s logo, Munthe’s Gully socks will add interest to ankles all summer, whether teamed with trainers and dresses or – no judgement sandals. £POA; E: hlm@munthe.com

Woman to woman

Born in a beach hut in Thailand, British accessories brand Konoc now designs and crafts its key rings, leather jewellery and canvas pouches by hand from its Surrey-based design studio. £POA; E: info@konoc.com konoc.com

Orange crush

Available with coordinating shorts and cover ups, Rabens Saloner’s orangehued cotton cap will keep hair and heads cool and protected on the beach. £POA; E: julie@rabenssaloner.com rabenssaloner.com

Zero waste

Re-purposed using left over fabric from its shirt collection, Saywood’s zero waste hair accessories are one of the prettiest ways to look after the planet this SS23 and beyond. Tel: 07745 245 512 E: info@saywoodstudio.co.uk

Think pink

Crafted in a beautiful handloom print, Summer Copenhagen’s bucket hat will keep shoppers looking chic in the sunshine. It coordinates with its mainline collection, too. £POA; E: tadas@summerycopenhagen.com

Spring floral

Made using leftover fabrics from its clothing collection, Ethereal London’s sustainable silk front and woven back cushions will breathe new life into interiors this SS23. £POA; E: sofia@blackpr.co.uk

Sole trader

Featuring an on-trend contrast-colour lug sole, Gerry Weber’s ankle boots are perfect for toughening up floral winter dresses or pairing with tailored trousers and jeans. £POA; Tel: 01530 830 921 E: office@josefseibel.co.uk FEBRUARY 2023 | boutique. | 49

BRAND SPOTLIGHT

Easy elegance ADD A REAL POINT OF DIFFERENCE TO YOUR RAILS WITH PARISIAN BRAND MARINA V

F

ounded in 2018 by French fashion designer Marina Vartsou, her eponymous brand offers thoughtfully designed, feminine and elegant womenswear. The collection is designed for women who love fashion and offers chic pieces for every hour of the day. Known for fine trimmings, specialist weaving techniques, crochet, fringing and jacquard fabrics, the range offers a real point of difference for boutiques.

Each seasonal range encompasses around 130 styles with the line split into several stories. Inspired by women around the world, its creator

produces show-stopping pieces combining versatility, uniqueness and uncompromising quality: “Building a brand is a journey,” she says. “Every place I’ve visited has built my conception of the Marina V woman. London taught me freedom of expression, Hong Kong broadened my perceptions of what style is, Milan refined my tastes and provided me with creative stimuli, as did Rome with its breath-taking culture and history. Paris, however, was the ultimate destination; the global hub of fashion, the city of lights and above all the origin of my vision to create Marina V.”

CONTACT: Tel: 0207 636 4207 partnersinfashion.com

Time to shine

STAND OUT FROM THE CROWD THIS AW23 IN FOIL’S PREMIUM QUALITY DRESSES, KNITWEAR AND SEPARATES

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ew Zealand womenswear label Foil offers a strong collection of casual separates boasting innovative designs and premium fabrics.

With a focus on the finer details, the label is known for its special finishing touches and outstanding quality that helps it stand out. Foil’s garments are crafted in the finest quality New Zealand merino wool, natural fibres such as ramie, cotton and linen as well as innovative synthetic materials that are designed to last. For AW23 its collection focuses

on cosy and stylish pieces for cooler climates. Buyers can expect printed viscose dresses, washable merino wool knitwear in numerous colourways and several variations of the brand’s signature cotton shirts. With a beautiful colour palette updated each season, its striking prints and coordinated plains make it easy to create a unique collection for your customer base. Wholesale prices are around £29 for knitwear and £32 for dresses while the minimum order requirement is £1,500. Showing in London (9-17 February) and Leeds (until March).

CONTACT: Tel: 0800 612 9009 E: info@carolccollections.com carolccollections.com 50 | boutique. | FEBRUARY 2023

Showing at Partners in Fashion, 35 Percy Street, London; minimum order requirement £1,500.

Changing seasons

BRAND SPOTLIGHT

AUTUMNAL HUES AND BOTANICAL PRINTS UNITE IN LILY AND ME’S DRAMATIC AW23 COLLECTION

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nspired by art, crafts and the natural world, British lifestyle brand Lily and Me marries one-of-a-kind prints with timeless shapes to create its joyful womenswear collections. The family-owned business is nestled in the Cotswolds and its team prides itself on offering stockists an exemplary service. With a focus on sustainability, it is also working with its global suppliers to improve its eco-friendly options.

For AW23 its collection reflects the change in seasons both in nature and pace of life. Centred on two different colour stories, Harvest is inspired by the hues of

changing leaves while Hedgerow evokes woodland walks. The range is crafted in sustainable fabrics including Lyocell, Eco Vero and organic cotton while its new knitwear collection is crafted in a recycled yarn and alpaca blend.

Expect an abundance of printed blooms, abstract botanicals and textures designed to be styled with knitwear and plain jerseys from early autumn until Christmas.

Key pieces include its full-length Leafield Dress with frilled hem and lace trims, best-selling Skylore cardigan in updated colourways and the Clarissa cord shirt in a new vintage floral print.

Wholesale prices are around £18 per piece on average while the minimum order requirement is £1,00.

CONTACT: Tel: 01452 220 7766 lilyandmeclothing.com

All dressed up FIND SOMETHING SPECIAL THIS AW23 WITH TATE FASHION’S INTERNATIONAL BRAND LINE-UP

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ulti-brand agency Tate Fashions supplies a headtuning range of short and forward order daywear and occasionwear dresses from across the UK and Ireland. Buyers can expect a comprehensive selection of pieces featuring bold prints and colourways, luxurious fabrics, contemporary silhouettes and standout details– all for competitive price points. Daytime label I.nco offers classic pieces for modern women with flattering silhouettes, quality fabrics and fun vibrant prints. Gracie.B, meanwhile, offers easy-fit jersey

styles in plain colourways and prints for every day and special occasions. If you’re looking for inseason stock, Ella Boo offers bright and beautiful dresses available for immediate delivery. Lastly, Lizabella and Bella Premium offer occasion and day dresses that are perfect for weddings, race days and other special events. Renowned for its perfect fit, styling, shapes and sizing, Lizabella’s new season collection includes vibrant hues alongside classic gold, silver, pink and navy. Available from UK 8-24 on selected styles; showing via agent showrooms nationwide; wholesale prices range from £29.99 per piece

for daywear up to £205.99 for occasionwear while the minimum order requirement is £1,000.

CONTACT: Tel: 0113 2459 064/ 07712 398 549 E: tatefashions@hotmail.com/ info@lizabellafashions.co.uk lizabella.co.uk FEBRUARY 2023 | boutique. | 51

ANTHONY PACKER SHOWING DATES: 16 Jan – 24 March London Showroom: 8 to 14 Feb Meliá White House Hotel, Albany St, London NW1 3UP Manchester showroom: 19 to 23 Feb Chambers space, Elliot House, 151 Deansgate, Manchester M3 3WD

COLLECTIONS

Luukaa | Privatisation Ewa I Walla | Grizas | Neirami Vetono | Yellow label | Simclan

ANTHONY PACKER SHOWING DATES: 16 Jan – 24 March London Showroom: 8 to 14 Feb Meliá White House Hotel, Albany St, London NW1 3UP Manchester showroom: 19 to 23 Feb Chambers space, Elliot House, 151 Deansgate, Manchester M3 3WD CONTACT: Tel: 07525 059100

ANTHONY PACKER SHOWING DATES: 16 Jan – 24 March London Showroom: 8 to 14 Feb Meliá White House Hotel, Albany St, London NW1 3UP Manchester showroom: 19 to 23 Feb Chambers space, Elliot House, 151 Deansgate, Manchester M3 3WD CONTACT: Tel: 07525 059100

FEBRUARY 2023 | boutique. | 53

STOCK UP

In neutral

DRESSING IN HEAD-TO-TOE NEUTRALS IS ONE OF THE EASIEST WAYS TO PERFECT SPRINGTIME CHIC

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go-to for minimalist fashion lovers, neutral tones were prominent on the catwalks again for SS23.

Warm muted shades of chocolate brown, beige, taupe and apricot showed up in several major designer collections from Burberry to MaxMara. The good news is that neutrals are easy to style and work for everyone: pair with summer brights or as a monochromatic head-to-toe look à la Naomi Campbell for Tod’s. Here are some of our new season favourites…

BELTED CARDIGAN, QUE, £POA

BLOUSE, SUMMERY COPENHAGEN, £POA

KNITTED TOP, RABENS SALONER, £POA

SANDALS, MUNTHE, £POA JULIA TROUSERS, SAMSOE SAMSOE, £POA

ROSA SHOE, ATP ATELIER, £POA

54 | boutique. | FEBRUARY 2023

STOCK UP

COSMETICS BAG, CHALK, £POA

JUMPER, RABENS SALONER, £POA BLOUSE, COSTER COPENHAGEN, £POA

SWEATER, MUNTHE, £POA

BAG, ATP ATELIER, £POA

JEANS, I’CONA, £POA GILLI PANTS, NOTES DU NORD, £POA

INGA T-SHIRT, SAMSOE SAMSOE, £POA

ATP ATELIER E: sales@atpatelier.com, CHALK wholesale.chalkuk.com, COSTER COPENHAGEN Tel: 0045 5084 9855 costercopenhagen.com, I’CONA Tel: 0207 636 3063 godske.com, MUNTHE E: hlm@munthe.com, NOTES DU NORD E: sales@notesdunord.com, QUE Tel: 0207 636 3063 godske.com, RABENS SALONER E: julie@rabenssaloner.com, SAMSOE SAMSOE E: vitus@samsoe.com, SUMMERY COPENHAGEN E: tadas@summerycopenhagen.com

FEBRUARY 2023 | boutique. | 55

STOCK UP

Peep show SHOW OFF SOME SKIN WITH ONE OF SS23’S MOST TANTALISING TRENDS

TOP, NOTES DU NORD, £POA

L

ace, laser-cuts and broderie anglaise were key themes on the SS23 catwalks, with dresses and separates revealing just a hint of skin underneath. The trend was spotted across the continents from Carolina Herrera’s intricate gowns in New York to Rotate and Remain’s lacy separates in Copenhagen. Sheer fabrics are ideal for everyday summer dressing while working particularly well for occasionwear. Hero styles to consider for your rails include delicate dresses and tops finished with embroidered mesh overlays. Tailored shirts, meanwhile, have been given a romantic update with intricate laser-cutting techniques. Lastly, expect lace to show up in unexpected places such as cute crop tops, skirts and daring see-through trousers. Bring on the sunshine.

SHIRT, COSTER COPENHAGEN, £POA

BRA, SAMSOE SAMSOE, £POA

TOP, MUNTHE, £POA

DRESS, MUNTHE, £POA

DRESS, NOTES DU NORD, £POA

TROUSERS, GOMAYE, £POA

COSTER COPENHAGEN Tel: 0045 5084 9855 costercopenhagen.com, GOMAYE Tel: 0207 636 3063 godske.com, MUNTHE E: hlm@munthe.com NOTES DU NORD E: sales@notesdunord.com notesdunord.com, SAMSOE SAMSOE E: vitus@samsoe.com

56 | boutique. | FEBRUARY 2023

020 8560 2323

AUTUMN / WINTER 2023

www.adinilondon.co.uk

DOWN TO BUSINESS

Down to Business

INSIGHT FOR FASHION INDIES

ATP ATELIER

Tipping point

A

s business costs continue to spiral, leading industry experts reveal how indies can save money without scaling down their growth plans...

FEBRUARY 2023 | boutique. | 59

DOWN TO BUSINESS

7 ways small business owners can save money

in 2023

FROM NEGOTIATING CHEAPER DEALS WITH SUPPLIERS TO REDUCING THE BURDEN OF ONLINE RETURNS, BUSINESS EXPERTS REVEAL HOW INDIES CAN CUT THEIR COSTS IN 2023...

1. Smarter energy saving

Energy bills are among the biggest culprits of today’s astronomical small business costs. By now you’ll be aware that switching to LED lightbulbs and turning down your thermostat can help reduce your usage. However, new technology is giving some SMEs an even clearer view of how much electricity they’re consuming - enabling them to take immediate action.

Offering a more in-depth alternative to supplier smart metre displays, these new business tools can identify energy usage down to a single plug socket, providing business owners with valuable data so they can take be proactive about saving costs.

“Our Business Energy Intelligence system is an energy data visualisation tool that can identify how and when a business is using energy, alerting you if you need to take action from 60 | boutique. | FEBRUARY 2023

any anomalies causing an unexpected jump in usage,” says Mohammed Kavla from SSE Energy Solutions (info.sseenergysolutions.co.uk).

“Knowing when power is being used needlessly can help small businesses save money – and these days it all adds up.”

2. Return to sender

According to returns management software provider ZigZag Global, retail returns in the UK are increasing year on year – and they’re costing small businesses a lot of money. Its research shows return rates jumped by 14 per cent in 2022, with 22 per cent of all products bought in January 2023 being sent back for a refund.

While most online retailers have historically offered shoppers a free online returns service, some are now recovering lost profits by

charging for the privilege: “I expect to see more retailers looking to introduce paid returns and for that to become increasingly normalised in 2023,” says ZigZag CEO Al Gerrie. “We’ve supported several retailers in trialling paid returns over the last few years, and none have switched back again. This is an important indicator that the strategy is not only working, but here to stay.”

For indies that want to continue offering free returns for regular customers but still want to save costs, Gerrie suggests offering the service as part of a loyalty scheme: “This could work, for example, by offering customers a free return on their next order or free returns on orders over £100,” he says.

“There is also the opportunity for retailers to introduce free returns to incentivise customers to return

DOWN TO BUSINESS items more quickly, as this will help retailers in restocking and reselling popular items.”

3. Bag a discount

Reducing supplier costs is a great way for small businesses to save money and securing discounts might not be as difficult as you think. Retailers were offered a reduction on orders placed with participating brands such as Louche London at this season’s Just Around the Corner, which is expected to return as an incentive for SS23.

Some brands such as Lily and Me also offer customers a discount on stock if they pay early. “Our normal payment terms are 30 days from the date of the invoice, however, if settled within seven days the customer can deduct a prompt payment discount off their invoice total,” says the brand’s Polly Webb.

Meanwhile, the cost-effectiveness of joining a buying group should not be understated when it comes to reducing stock costs. James Crabtree, head of fashion at INDX organiser Associated Independent Stores (AIS), explains: “AIS makes use of a bespoke central payment system (CENPAC), allowing members to save both time and money through improved settlement discounts from our network of worldwide suppliers.”

Finally, Peter Marshall, CMO at digital marketing agency Add People, says small business owners should try and reduce costs on everything else they pay for: “Negotiating is vital for any small business from your supplier contracts to the conditions of your lease,” he says. “Getting a lower price allows you to save on your cash flow, get better deals and help you remain competitive - all of which you need to succeed, particularly in periods of financial turmoil.”

4. Next gen card payments

Indies can save money on every sale they make by swapping their card payment provider. Launched last year, Lopay claims to cost less than a third of big-name players

like PayPal while providing retailers with a free card reader, too.

Co-founder Richard Carter says: “When you’re looking for ways to trim your outgoings, there’s one regular cost that’s easy to miss: the fee you pay to take card payments.

Because it’s automatically deducted from each transaction, this cost can pass by unnoticed. But with big name payment brands like PayPal charging small businesses up to 2.9 per cent for the privilege, the cost quickly mounts up.

“Switching to a new generation, low-cost payment app is an instant way to save money on every sale you make. Lopay charges as little as 0.79 per cent and we even offer our card reader for free.”

5. Open all hours?

The way people shop is changing – and retailers need to adapt. Some high street pub chains and restaurants have introduced reduced opening hours to save on energy and staffing costs – and this is a move some experts say we could see more of in retail too.

Charlotte Rees John, partner and head of Irwin Mitchell’s consumer sector group, says: “Small retailers should analyse when the peaks and troughs in trade are and choose their hours to match peak periods rather than having the lights and heating on for minimal returns.”

When it comes to staff wages, she also suggests introducing extra incentives to ensure employees feel valued: “Instead of offering a pay rise, smaller retailers could consider introducing more staff benefits such as bigger discounts, increased amounts of holiday entitlement, or greater flexibility on working hours.”

6. Magic marketing

Digital marketing is a vital part of running a small business in 2023 – but it can be expensive and time consuming to get right. If you feel you need to improve your knowledge, there are free resources available online alongside in-person

workshops and events via Growth Hub (use Google search to find out what’s on offer in your area).

The government also offers funded courses for small business owners through its Help to Grow scheme (helptogrow.campaign.gov.uk).

According to retail expert Wizz Selvey (wizzandco.com), one of the best ways to market your business is by building a personal brand - and all that costs is your time. “Digital fatigue is a big challenge as more people crave meaningful human interaction,” she says. “Integrating your story and point of view into your business so you are recognised is powerful. People buy from people.

Creating an emotional connection by ensuring you and your business are memorable will unlock more growth and revenue. You are your biggest asset!”

7. Join the club

While it may seem counter intuitive to pay for subscription fees in the current climate, becoming a member of an industry association can help you save money in the long-term. Bira offers its members a range of benefits including a free legal helpline providing advice on employment issues, contracts and health and safety. Members can also benefit from cheaper business insurance deals with an insurance partner specialising in retail businesses. There’s also free access to a buying group, which includes every day items you may need for your business such as LED light bulbs. Meanwhile, members can receive preferential rates on card processing with Global Payments, while Bira’s broker can help retailers find a cheaper energy deal. Lastly, its weekly newsletter includes exclusive money saving offers, with special deals on everything from website developers to the AA. “There are great benefits of being part of a bigger community,” says CEO Andrew Goodacre. “We are convinced that we save all our members their subscription fees if they buy into our services.”

FEBRUARY 2023 | boutique. | 61

AUTUMN WINTER 2023

Available to view from Sunday, February 12th to Thursday, March 16th.

By appointment only at No. 12 The Ivories 6-18 Northampton Street Islington London N1 2HY

We can accommodate virtual appointments and sample boxes.

Collection line sheets, swatches, videos and photos are available upon request. pauline@yaccomaricard.london 07813402941

SHOP TALK

Shop Talk

INDUSTRY OPINION

Family values

F CRANE AND KIND

irst launched as an online business in 2015, Devon indie Crane and Kind has amassed a strong following thanks to its cool sustainable products and refreshingly fun appeal.

Here we speak to Polly McLachlan, one half of its founding sister-duo, about buying, working with family and remaining fluid in business…

FEBRUARY 2023 | boutique. | 63

SHOP TALK

Cool to be kind

F

SIDMOUTH’S CRANE AND KIND IS BREAKING THE MOULD WITH ITS SUPER-STYLISH PRODUCT MIX, BRIGHT PINK SHOPFRONT AND INFECTIOUSLY FUN SOCIAL MEDIA POSTS

ounded by sister duo Polly McLachlan and Jemma Lascelles, Devon’s Crane and Kind is best known for its bubble-gum pink façade, stylish product offer and high energy dance routine videos on social media. The physical store, which first opened in 2018, is positioned just moments from the sea in Devon’s Sidmouth. And with the aim to provide a shopping experience that makes people smile, its range includes vibrant ethically made goodies for the entire family.

The business began online in 2015 after the sisters spotted a gap in the market for stylish Scandiinspired baby clothes and teethers: “Jemma was pregnant at the time and couldn’t find babywear she wanted to buy in the UK,” says Polly. “Shops and websites in places like Australia and Denmark had a 64 | boutique. | FEBRUARY 2023

much more refined offer that we felt didn’t completely disregard the parents’ taste. So, we decided to test the water by selling these types of products ourselves online.”

The sisters realised that merging their very distinctive skillsets would create a formidable force. Graphic designer Polly, who has previously worked for Conde Nast, brings creativity, fashion knowledge and a strong eye for aesthetics to the table.

Meanwhile Jemma’s background as a corporate tax accountant means she can take care of the numbers. “We have very defined roles and we’re very clear on who’s responsible for which area,” says Polly. “We don’t step on each other’s toes, and I think that’s why our partnership works so well.”

In the beginning the co-founders both ran the site from their parents’ spare room while continuing to work

in their day jobs. But as the Crane and Kind brand flourished, they started to consider the possibility of opening a bricks-and-mortar shop and going full-time. “We knew a physical space would bring a new lease of life to the business,” says Polly. “We also wanted to engage with our customers in-person and create a sense of community.”

Coastal community

When the perfect unit became available in their coastal hometown, Polly said it felt like too good an opportunity to miss: “It had been a sweet shop for as long as we could remember, and we’d always admired the building from afar. It has a very traditional Victorian shop front with original curved glass windows.

We just knew we could turn it into the most beautiful shop.”

PAGE TITLE

After securing the unit and signing the lease, the sisters began bringing their vision to life.

They carried out most of the refit themselves with the help of their father, Michael. Keen to create a strong brand identity, they painted the store’s exterior bright pink, much to “raised eyebrows around the town.” But their bold move paid off: “Coming from a graphic design background, I felt having a strong visual representation and point of difference was key,” says Polly.

“We’re now known as the ‘pink shop’, so this is something we’ve definitely achieved.”

Crane and Kind’s product range includes everything from cute organic cotton baby grows and wooden toys for the kids to knitwear, candles and tees for mums and dads. Key children’s brands include Liewood, Bob and Blossom, Wilson and Frenchy, Marmalade Sky and Pigeon Organics. The shop

also stocks jewellery, homewares and womenswear from labels such as Charli and Chalk. To complement its bold product selection, it also sells own-label Live Kind offering tees and sweatshirts featuring designs created by Polly.

Building on its digital roots, Crane and Kind continues to sell online too, proudly telling shoppers they’re sending “a little sea air in every parcel.” Today the revenue is evenly spilt across online and in-store, with an impressive 40 per cent of sales generated directly from e-commerce.

Part of this is driven by transactions made via online indie marketplace Trouva, which Polly describes as its “bread and butter.”

Social media is a key part of Crane and Kind’s strategy - and it takes up a significant portion of time. Whether it’s coming up with new ideas or filming Instagram reels and TikTok dance routines, the sisters spend at least one day

a week creating content. “We take a three-pronged approach and try to find a balance between telling the story of the shop authentically, selling products and having fun,” says Polly. “We don’t tend to plan too far in advance as we want to keep our posts fresh and react to trends. Plus, as we’re a small shop we never know what will still be in stock if we filmed or photographed products too far in advance.”

New direction

With four years now under its belt, this season marks a brand-new direction for the indie as it unveils a fresh shop refit and expanded womenswear range. Polly says the scaling up of its adult clothing is largely down to changes in the childrenswear market: “It’s become much more competitive as more mainstream brands have improved their designs and fabrics,” she says.

“Plus, in the past couple of years, FEBRUARY 2023 | boutique. | 65

SHOP TALK the baseline price of baby and childrenswear has really crept up.

We’ve been feeling increasingly aware of the value of people’s money now more than ever, so our buying considerations have doubled down to ensure products we sell will last through seasons as kids grow. Or we choose pieces that can be passed on as hand-me-downs.”

Brexit has had an impact on the store’s brand roster over the past couple of years, too. Then there’s the added pressure of rising inflation and a cost of living crisis: “We’ve had to stop buying in some brands altogether because of the import duties,” says Polly. “Then material costs have increased, and some final product prices have doubled as a result. People are buying differently now. As a business you can’t stick your heels in - you have to be fluid. For us this presents an opportunity to try something new.”

Over the coming months the indie will integrate six new womenswear brands to its line-up, all sourced from Europe and Australia via UKbased agents. Polly says her aim has been to seek out lesser-known designers and pieces that will create a unique offering: “Whether it’s the detail, material or construction, I’ve tried to pick out unique pieces that are all a bit different and that I’d want to buy myself.”

Polly hopes the wider womenswear offer will appeal to tourists looking for a memento from their holiday: “East Devon is a destination for holidaymakers,” she says. “Whenever I go away, I like to buy a piece that’s special to that trip that I couldn’t find at home, so I’m also hoping our range will appeal to visiting tourists too.”

When it comes to choosing new brands and products, the co-founder says sustainability is always the default option for Crane and Kind: “I don’t think you can make a buying decision without being conscious in 2023,” she says.

“These days it’s so easy to find cool products that are ethically made.”

66 | boutique. | FEBRUARY 2023

We are family

Eighteen months ago, full-time shop manager Amelia joined the team - freeing up Polly to focus on strategy and buying. She continues to take on freelance projects as a graphic designer while sister Jemma straddles working for the family business alongside an external role.

“Hiring a salary position was a big step for us,” says Polly. “But as the business grows you have to learn to invest - both in terms of time and money.” A true family business, the sisters’ mum Judy also helps out on the shop floor while dad Michael has taken on the role of “maintenance manager.”

Working closely with family members can have its downsides.

However, Polly says these can always

be turned into a positive: “As sisters we’re able to say exactly what we think. That can be a double-edged sword, but we’re always able to resolve any issue we have quickly.

We don’t trust anyone as much as we trust each other.”

Moving into 2023, the duo is feeling positive about the future.

While Polly admits there’s an element of holding on in the current climate, they are very ambitious about what they can achieve: “You’ve got to dream big,” she says. “A second store and increasing our online reach would be brilliant. We want to establish ourselves as a destination. So, for now, we’re seeing where the next wave takes us – and we’ll be doing it one Tiktok dance at a time.”

Love notes

PROMOTION

HOW TOP TO TOE’S EPOS SYSTEM CAN HELP INDIES CHARM SHOPPERS THIS FEBRUARY

W

ith in-store sales up 1.9 per cent in boutiques last month compared to December, it’s clear that shoppers are still keen to visit physical stores. In fact, according to Wrap’s Retail Survey, 60 per cent of UK shoppers actually prefer situational shopping. With this in mind, it’s now more important than ever to make the most of themed promotions and social occasions.

February presents indies with a great opportunity to attract new customers and reward loyal fans. Looking for both the perfect Valentine’s gift and deal, shoppers are likely to be

driven by visual elements such as themed gift wrapping, a perfectly merchandised browsing experience and a dedicated section of mostloved items. Consider giving your boutique (and website) a makeover with colourful displays that grab shoppers’ attention.

To sweeten the deal, Pancake Day will close off this month’s shopping spree offering the potential for in-store giveaways and contests. Consider bringing in the fun to a usual every-day in-store visit with a small pancake treat for each customer.

With the right EPoS system in place, you can keep in touch

with your customers much more effectively. Top to Toe’s Customer Management feature shows retailers who is buying and what they are interested in, but also highlights any customers who haven’t visited your shop for a while. This gives retailers the opportunity to create personalised offers to boost customer loyalty. So, stay on top of your stock and connect with clients by sending email or text updates sharing product news and special promotions.

CONTACT: Tel: 0203 376 5888 toptotoe.com

Don’t miss an issue Contact us now to renew your subscription of boutique magazine for 2023 Please email julie@bpmedialtd.co.uk Boutique-magazine.co.uk/subscribe

FEBRUARY 2023 | boutique. | 67

SHOP TALK

“We plan to focus more on sustainability this year”” GRACE AND MABEL’S CO-FOUNDERS DISCUSS ATTERLEY’S COLLAPSE, BREXIT AND STAYING POSITIVE IN UNCERTAIN TIMES

S

ister-trio Daniela Benson, Kirstie Smith and Shelley Davey-Presland first opened Grace and Mabel in Bristol in 2007. Offering a cool curation of high-end European brands, the store’s concept was such a hit that another boutique followed in Bath just three years later. Here the co-founders reveal the story behind the business as well as their plans for navigating 2023…

What are your career backgrounds?

All three of us have a background in fashion or retail, which has helped shape the business into what it is today. Daniela started her own successful brand that she ran for many years, Kirstie worked in Whistles in London, which taught her everything she knows about visual merchandising, followed by a manager’s role in Karen Millen.

Shelley, meanwhile, worked in Marks and Spencer where she held many roles from sales to customer service.

What led to the launch of Grace and Mabel?

Daniela stumbled across an empty shop in Bristol’s Clifton and approached Kirstie and Shelley with the idea of opening up our own boutique. It was something we’d always wanted and Daniela saw the perfect opportunity for this to get started.

Why did you want to go into business together?

We all share a passion for fashion and retail and had a dream of owning our own shop. We all hold the same core values on 68 | boutique. | FEBRUARY 2023

how we’d like to run the business.

Plus, we were all under the same impression that Clifton Village and Bristol as a whole was missing something that we felt we could provide: a fun safe space to explore fashion and new brands that the city had not seen yet.

How is trading at the moment in your stores?

We had a very positive Christmas period and sales were comparable to last year’s despite all the doom and gloom in the press. We’ve seen an increase in traffic to our website too and we’re so very grateful to all our lovely loyal customers who continue to support us in these uncertain times.

How about online?

Things were looking good online before the recent collapse of Atterley.

We used this online platform to reach a wider customer base but now UK indies are owed thousands - some tens of thousands – of pounds worth of sales that we just may never see. It’s a very uncertain time for us as this kind of loss could have detrimental effects for many independent businesses.

What are your key brands and categories?

Our core brands include Stine Goya, Baum und Perferdgarten, Stella Nova, Paul Smith and Weekend Maxmara. We are mostly known for clothing, however we stock some amazing small lifestyle brands too such as Candier Candles, &Klevering and Donna Wilson - the list truly goes on and on!

What’s been most challenging aspect of running your business from the past 12 months?

The impact of Brexit continues to be challenging. We are still having huge issues when goods get shipped to and from the EU with increased costs on customs duties on goods. Our e-commerce sales to the EU have also declined substantially. Rising bills continue to be a threat – especially the crippling pressure of rising energy costs - alongside the on-going recovery from the economic impact of the pandemic.

What is your main focus for 2023?

In 2023 we hope the business will continue to be successful and we will continue with our commitment to great customer service while delivering amazing collections.

The cost of living crisis will understandably see many households cut back on their non-essential spending but we are hoping things will settle down and customers will continue to want to shop small and keep the independent high streets alive. We plan to focus more on sustainability this year in line with greater demand among our customers. We also have some very exciting plans under wraps for later this year, so watch this space!

SHOP TALK

PHOTO BY MICHEILE DOT COM ON UNSPLASH

“Now is the time to be curious and look for new opportunities - even if you don’t feel like it” ANDREW GOODACRE, CEO AT BIRA, ON GROWING YOUR BUSINESS DURING A RECESSION

“A

nyone involved with retail will say they are currently dealing with a toxic mix of rising business costs and lower sales. Under these circumstances it can be difficult to focus on anything other than survival and cutting costs.

That would be entirely appropriate.

Yet, we also need to look at the possibility of growth in a recession – is it possible?

“Firstly, I would say that business owners have to overcome the fear of a recession – we can all talk ourselves down. Interestingly, in recessions, history tells us that brands with perceived quality and those offering real value do well.

Recent Christmas sales figures support this trend and suggest that businesses caught ‘in the middle’ have fared worse. So, focus on quality and value at the same time for a winning combination.

“Also, retailers need to accept instability. The last three years have 70 | boutique. | FEBRUARY 2023

shown us that change and instability are the norm for high street businesses. I don’t think business owners can wait for a so-called better time to make changes. Now is the time to be curious and look for new opportunities - even if you don’t feel like it. A positive way is to become part of a like-minded community to share thoughts. The best high streets have all sorts of businesses working together to build something better, both now and for the future.

“Next, I would urge indie retailers to try and find new income streams, whether that’s through new products, new technology or new markets. This is not easy as it involves risk, but this risk can be mitigated by sharing ideas with customers, speaking to shoppers and simply looking at what is happening in the retail sector in general.

Technology also cannot be ignored.

Often technology can be daunting to the smaller retailer, and yet good use of simple technology can open

up new markets and increase the customer base. Technology can also reduce costs and help us work a little bit more efficiently. Best of all, free training is still available through programmes such as BT Skills for Tomorrow (business.bt.com/whychoose-bt/skills-for-tomorrow/).

“Finally, and I know I have said this before, sustainability is still an opportunity. All the research is telling us that shoppers want to spend money with retailers who have good sustainability credentials.

As a small retailer you can make small changes quickly and these will make a difference. Some changes will not be seen by the consumers (such as switching to LED lightbulbs), but the consumer does need to know that you are moving towards a more sustainable business model. Bira has been working with a concept called Green Street. It’s early days, but the general idea is to create streets and areas that will be known for sustainability and we are continuing to develop this idea.

“I genuinely believe that growth can be achieved, and at the very least, platforms can be laid that will make the business better in the future. I am also very aware of the immediate pressures faced by business. We continue to lobby government for more support to allow indie retailers to adapt and improve. Importantly, the government, like the high street, must also focus on growth in a recession.”

To view the full collection and digital catalogue visit our website

www.dantejewellery.co.uk Spring collection and digital catalogue are available on our website T: 01260 226 588

Email: info@dantejewellery.co.uk

www.dantejewellery.co.uk

No quibble returns policy via our FREEPOST address FEBRUARY 2023 | boutique. | 71 if an item is not what you expected

Telephone 01260 226 588

Email : Info@dantejewellery.co.uk

BUYER’S GUIDE Accessories Capri Clothing T: +44 203 819 0819 E: sales@capriclothing.co.uk W: www.capriclothingonline.com Euroleathers Euroleathers are a supplier of premium shoe and leather care products and accessories.

HQ: Ibex House, Ferrofields, Brixworth, Northampton NN6 9UA T: 01604 881 097 E: sales@euroleathers.com W: www.euroleathers.com From My Mothers Garden Contact name Penny Callaghan T: 07825 148040 / 01308 426517 E: info@frommymothersgarden.co.uk W: www.frommymothersgarden.co.uk Scream Pretty Company name - Lily Charmed Ltd Brand names - Scream Pretty Contact name - Lucy Lee T: 01753 424160 E: trade@screampretty.com W: tradescreampretty.com / screampretty.com Tempest Designs Fashion Jewellery, Handbags & Accessories Contact: Sarah Tempest T: 01656 842102 E: enquiries@tempestdesigns.co.uk W: www.tempestdesigns.co.uk

Business Futura Retail Solutions Ltd The Old Forge, The Street, Tidmarsh, Reading, Berkshire, RG8 8ER T: 01189 841925 E: sales@futurauk.com W: www.futura4retail.co.uk 72 | boutique. | FEBRUARY 2023

Top To Toe Lyonsdown House 23-29 Hendon Lane, London, N3 1RT Software Systems T: 020 3376 5888 E: info@toptotoe.com

Messe Frankfurt France E: visitorservice@france. messefrankfurt.com Show dates : 6-8 February 2023 at Paris le Bourget Moda/ Autumn and Spring Fair Organiser: Hyve Group Website: www.moda-uk.co.uk

Events and Exhibitions Boutique Star Awards Organiser : Boutique Professional Media Ltd T: Tel 01795 515288 E: Julie@bpmedialtd.co.uk Event Date : 8th November 2022 Harrogate Fashion Week Harrogate Convention Centre W: harrogatefashionweek.com T: +44 (0)1423 623 701 / 07551329675 E: sarah@harrogatefashionweek.com Show Dates : 5 – 6 February 2023 Home and Gift Harrogate Convention Centre Organiser: Clarion Events W: homeandgift.co.uk Indx womenswear and footwear Cranmore Park Exhibition Centre Organiser: indx shows W: www.indxshows.co.uk INDX Woman- 1st-2nd February Opening Times: 1st February 8.30am-8.00pm 2nd February 8.30am-5.00pm Just Around the Corner Manchester Central Convention Complex 19th – 20th January 2023, London Truman Brewery 8th – 9th February 2023 Contact: Juls Dawson E: juls@justagroup.co.uk

Pure London Organiser: Hyve Group Website: www.purelondon.com T: +44 (0)203 855 9550 E: visitor@purelondon.com Show Dates: 12 – 14 Feb 2023 Scoop Organiser: Hyve Ltd Website: scoop-international.com Show dates: 29-31 January 2023, Saatchi Gallery, Chelsea Top Drawer Olympia – London Organiser: Clarion Events W: topdrawer.co.uk Show Dates: A/W 11 -13 September 2022 S/S 15 – 17 January 2023

Footwear Caprice Shoes T: 07734 247 669 E: Capriceshoes@gmail.com W: www.capriceshoes.co.uk Facebook: /capriceshoes Extravagance Brands: Marco Moreo shoes Contact: Nazma Chaudhry T: 07881 622 888 E: nazmachaudhry@gmail.com Lofina Agent: Joanna Edwards Agency T: 07989014141/ 07512550346 W: www.shoebox.dk

BUYER’S GUIDE Womenswear Apt Collections: Brands: Alembika, Alquema, Elsewhere, Igor, Ozai n Ku, Philomena Christ Contact: Nigel Hughes T: 020 7580 3202 W: www.aptcollections.co.uk Capri Clothing T: +44 203 819 0819 E: sales@capriclothing.co.uk W: capriclothingonline.com Carol C Collections Brands : Foil, Orientique ,Tirelli, Oopera , Moke , Tara Vao Contact : Carol ,Andrew and Lisa T: 0800 6129009 E: info@carolccollections W: www.carolccollections.com City Goddess/Goddiva/ Goddiva plus T: 0044 208 597 2744 E: sales@citygoddess.co.uk W: www.citygoddess.co.uk Double H Agency Brands: Eden Park , St James .

Contact: Marc Querol Linkedin - Facebook - Twitter Instagram W: www.doublehagency.com T: 02034326387 Extravagance Brands: Sarah Pacini, Thanny, Caraclan, Marco Moreo shoes Contact: Nazma Chaudhry T: 07881 622 888 E: nazmachaudhry@gmail.com W: www.sarahpacini.com W: www.ny77design.com From My Mothers Garden Contact name Penny Callaghan T: 07825 148040 / 01308 426517 E: info@frommymothersgarden.co.uk W: www.frommymothersgarden.co.uk

Joseph Ribkoff Contact: Mark Rowe London showroom: by appointment only 1st floor, 40-41 great castle street, london w1w 8lu Jrdl uk ltd Addlepool business centre, clyst st george, exeter, devon ex3 0nr T: 01392- 876390

Partners In Fashion (2019) LTD Brands: Erfo – Franks Walder – Just White – Kris Fashion – Lecomte -Manisa -Maria Villalobos – Marina V – Relaxed by Toni – Toni 35 Percy Street London W1T 2DQ Contact: Cathy Vandeputte T: 020 7636 4207 E: cathy.vandeputte@ partnersinfashion.co.uk W: www.partnersinfashion.com

Leap N Link Ltd Brands: Pause Café , Fuego Woma – Oliver Philips – Bleu d’Azur Contact : Pierre & Bhavna T: 0161 713 1803 E: info@leapnlink.co.uk W:www.leapnlink.co.uk

Pomodoro Contact : Noreen and Hemant E: info@pomodoroclothing.com W: pomodoroclothing.com T: 0208 961 4000

Lily & Me Amari Designs Ltd, Unit 15, Gabwell Business Park, Quadrant Distribution Centre, Hardwicke, Gloucester, GL2 2JH T: 01566 779477 / 01566 772121 E: enquiries@lilyandmeclothing. com info@lilyandmeclothing.com W: www.lilyandmeclothing.com MDA INTERNATIONAL Brands: Blueberry, Mama B, Mes Soeurs Et Moi, Kedziorek, Thing, Papucei.

E: office@mdainternational.co.uk T: General: 020 7971 1084 Hannah: 07813925975 W: www.mdainternational.co.uk Instagram: mdainternational Nomads 9 Western Road, Launceston, Cornwall, PL15 7AR Contact: Shallon and Jo T: 01566 777 338 E: info@nomadsclothing.co.uk W: www.nomadsclothing.com Olivia Darcy Luxury Womenswear, designed and made in Yorkshire E: info@oliviadarcy.co.uk W: www.oliviadarcy.co.uk/

Sally Dawes Agency Brands: ESTHEME CASHMERE, SFIZIO, INDIES, BLEU BLANC ROUGE, PRET POUR PARTIR T: 0776 997 03 87 E: sally@sallydawes.com W: www.sallydawes.com Tate Fashions Brands: Lizabella, I.nco, Ella Boo, Bella Premium & Gracie B E: tatefashions@hotmail.com T: 07712398549 01132459064 Tempest Designs Brand names: Sarah Tempest Fashion Jewellery, Handbags & Accessories Contact: Michael Webster T: 01656 842102 E: enquiries @tempestdesigns.co.uk W: www.tempestdesigns.co.uk Tor Fashion Brands: Cream, Frank Lyman, Orientique, Tirelli, Condici, Ispirato, MOKE T: 07855 481651 E: info@torfashion.co.uk W: www.torfashion.co.uk Instagram: torfashionltd

FEBRUARY 2023 | boutique. | 73

Propress MINI The Ultimate Handheld Steamer from the original steamer company

Propress MINI is the natural addition to your shops stock. Contact us to find out why and for wholesale pricing.

Tel: 020 8417 0660 | Email: hello@propress.co.uk propress.co.uk