Excerpt: The Canadian Book Market 2016

BNC RESEARCH

THE CANADIAN BOOK MARKET

comprehensive A overview of sales performance within the Canadian book

20 16 industry for 2016.

THIS PAGE INTENTIONALLY LEFT BLANK

B NC RE S E A RC H

THE CANADIAN BOOK MARKET

A comprehensive

20 16 overview of sales

performance within the Canadian book industry for 2016.

TERMS OF USE

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Library and Archives Canada Cataloguing in Publication BNC research : The Canadian Book Market 2016 / BookNet Canada. -- Non-Subscriber ed. ISBN 978-1-927655-24-5 1. Publishers and publishing--Canada. 2. Book industries and trade--Canada. I. BookNet Canada II. Title: The Canadian Book Market 2016.

ISBN 978-1-927655-24-5 Š 2017 BookNet Canada All rights reserved. No part of this report may be used or reproduced in any manner whatsoever without the express permission of BookNet Canada.

Cover Design and Layout: Mike Ralph Design mikeralphdesign.ca BookNet Canada #376-401 Richmond St. W. Toronto, Ontario M5V 1X3 www.booknetcanada.ca salesdata@booknetcanada.ca

TABLE OF CONTENTS

1 Preface

74 Law

2

What You’ll See on Every Page

76

Literary Collections

8

Total Market

78

Literary Criticism

10

Canadian-Owned Publishers

80 Mathematics

112 Fiction

82 Medical 84 Music

14 Fantasy

86 Nature

16 Historical

90 Pets

18

Mystery & Detective

88

Performing Arts

20 Romance

92 Philosophy

94 Photography

22

Science Fiction

24 Thrillers

326 Non-Fiction 28

Antiques & Collectibles

96 Poetry

98

Political Science

100 Psychology 102 Reference

30 Architecture

104 Religion

32 Art

106 Science

34 Bibles

108 Self-Help

36

Biography & Autobiography

110

Social Science

38

Body, Mind & Spirit

112

Sports & Recreation

40

Business & Economics

114

Study Aids

42

Comics & Graphic Novels

116

Technology & Engineering

44 Computers

118 Transportation

46 Cooking

120 Travel

122

True Crime

52 Drama

124

Young Adult (YA)

54 Education

126

Young Adult Fiction

56

Family & Relationships

128

Young Adult Non-Fiction

58

Foreign Language Study

48

Crafts & Hobbies

50 Design

1130 Juvenile (includes YA)

60 Games

62 Gardening

132

Juvenile Fiction (includes YA)

134

Juvenile Non-Fiction (includes YA)

64

Health & Fitness

66 History

68

House & Home

70 Humour

72

Language Arts & Disciplines

136 Glossary

140

About BookNet Canada

PREFACE

Welcome to the 2016 edition of The Canadian Book Market.

Here are some notes on the data you’ll find in this report.

Methodology: • I n 2016, our national retail panel included over 2,000 store locations comprising chains, independents, newsstands, general retailers, online retailers, and library wholesalers.

• This report contains print book sales only. Ebook sales are not included.

• The focus in on English-language trade book sales; other markets, such as education, are not represented.

• We track only a small portion of the sales from online retailers in Canada; it is likely that some of the perceived market decline may be a result of a shift from traditional retailers to online sales.

• 2015 data has been updated since The Canadian Book Market 2015. Updates to bibliographic data can cause the volume and value of sales to change from the previous edition of this publication.

Time period: • T he last week covered in The Canadian Book Market 2015 is the week ending Jan. 10, 2016.

The last week of 2016 is the week ending Jan. 1, 2017.

Contents include: • c omparative data from 2015 and 2016 for over 50 subject categories, including the top sellers in 2016 for each category; as well as,market-share graphs by publisher and distributor, price-point analysis, and performance by publication date.

Comparable Stores: • T his term refers to a fixed group of approximately 665 stores that have consistently submitted sales data since 2008.

• Totals for Comparable Stores do not reflect totals for the whole market but allow for a more accurate view of year-over-year market and individual category fluctuations.

Many thanks: I would be remiss not to extend my thanks to Pamela Millar, Director of Customer Relations, for ushering this edition of The Canadian Book Market out the door. She worked diligently compiling numbers, reviewing graphs, and finally putting it all together in a cohesive manner. Thanks also to Kitty Yau, BookNet Research Intern, for spending numerous hours making all the graphs look just right, and to Bill Holt, BookNet DBA, for extracting all the data. Finally, I would like to acknowledge the ongoing support of the Department of Canadian Heritage’s Canada Book Fund, which made this publication possible.

Sincerely, Noah Genner, President & CEO, BookNet Canada

BNC Research > The Canadian Book Market 2016

1

WHAT YOU’LL SEE ON EVERY EVEN-NUMBERED PAGE

Listed below are definitions for the content you will see on each even-numbered page:

SUBJECT ANALYSIS > NON-FICTION > Gardening

Comparable Stores Volume

Value List

Volume

ISBNs Reported

ISBNs with Sales

$713,615,960.05

36,149,590

$983,673,570.91

50,498,675

726,221

581,569

Gardening 2016

$1,329,044.92

45,892

$1,790,704.00

62,834

2,925

2,249

Gardening 2015

$1,356,912.15

47,284

$1,766,260.84

61,161

2,614

2,006

Percent Change

-2.05%

-2.94%

1.38%

2.74%

11.90%

12.11%

0.19%

0.13%

0.18%

0.12%

0.40%

0.39%

Category Share of Total Market

4

All Stores

Value List Total Market 2016

1

2

Gardening represents

UNIT SALES BY WEEK – COMPARABLE STORES Volume 2016

Volume 2015

3

Volume 2014

Volume 2013

Volume 2012

0.12%

Median 2016

5,000

5

of all unit sales.

4,500

6

WEEKLY SALES ANALYSIS

4,000 3,500

2016 Value

Units

$26,323.00

1,009

Average Week

$34,436.62

1,208

Best Week

$94,206.59

3,154

Slowest Week

$14,233.89

Units

3,000

Median Week

2,500 2,000 1,500 1,000

Median Week

$27,943.06

954

0

Average Week

$33,325.68

1,153

Best Week

$73,425.08

2,570

Slowest Week

$13,419.76

440

10 17 24 31 7 14 21 28 6 13 20 27 3 10 17 24 1 8 15 22 29 5 12 19 26 3 10 17 24 31 7 14 21 28 4 11 18 25 2 9 16 23 30 6 13 20 27 4 11 18 25 1

500

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sept

Oct

Nov

Dec Jan

Weeks

7

PUBLISHER MARKET SHARE

Volume Sold 2015

Volume Sold 2016

HarperCollins Publishers Ltd*

Thomas Allen & Son, Ltd

Dorling Kindersley Publishing

HarperCollins Canada, Ltd*

Storey Publishing, LLC

Penguin Random House Canada

Quarto Publishing Group USA

Hachette Book Group

Lone Pine Publishing

University of Toronto Press

Timber Press, Inc

Lone Pine Publishing

Dundurn*

Raincoast Book Distribution

Brush Education

Publishers Group Canada

Octopus Publishing Group

Volume Sold 2015

Firefly Books, Ltd

Firefly Books, Ltd*

Simon & Schuster Canada

Reader's Digest Association

CreateSpace Independent Pub*

New Society Publishers, Ltd

Fitzhenry & Whiteside, Ltd

Potter/TenSpeed/Harmony*

Sterling Publishing Co., Inc.

Rodale Press, Inc

Independent Publishers Group*

Other

Other

0

5,000

10,000

* Publishers not present in 2015 Top 14.

2

8

DISTRIBUTOR MARKET SHARE

Volume Sold 2016

62

510 2015

BNC Research > The Canadian Book Market 2016

BNC Research > The Canadian Book Market 2016

15,000

20,000

25,000

0 * Distributors not present in 2015 Top 14.

5,000

10,000

15,000

20,000

1 Total Market 2016: aggregated sum of all sales tracked in BNC SalesData for items with both an ISBN and a bibliographic record.

Category 2016:

aggregated sum of 2016 sales within specified category.

Category 2015:

aggregated sum of 2015 sales within specified category.

Percent Change: difference in sales within specified category between 2016 and 2015 as a percentage.

Category Share of percentage of market share of category as compared to the Total Market: market as a whole.

2 Comparable Stores: aggregated sum within specified category for a fixed group of retailers that reported POS throughout 2015 and 2016.

3 ISBNs Reported:

t otal number of ISBNs tracked by BNC SalesData in the category and in the market as a whole.

ISBNs with Sales: total number of ISBNs tracked in the category and in the total market that had one or more sales recorded.

4 Unit Sales by Week – sometimes referred to as a ring-fence, this is the aggregated sum of Comparable Stores: individual units sold by week for 2012, 2013, 2014, 2015, and 2016 for a fixed group of retailers that reported sales throughout entirety of the 2012–2016 period.

5 Category Share of the percentage of market share the category sales represent as Total Market: compared to the total units sold in the market as a whole.

6 Weekly Sales Analysis: median and average sales over the year as well as the best and slowest weeks. Shown in value and units for 2015 and 2016.

7 Publisher Market Share: ranking of the top 14 publishers by category according to sum of volume sold for 2015 and 2016. All additional publishers comprise the “other” category.

8 Distributor Market Share:

r anking of the top 14 distributors by category according to sum of volume sold for 2015 and 2016. All additional distributors comprise the “other” category.

BNC Research > The Canadian Book Market 2016

3

WHAT YOU’LL SEE ON EVERY ODD-NUMBERED PAGE

Listed below are definitions for the content you will see on each odd-numbered page:

SUBJECT ANALYSIS > NON-FICTION > Gardening

1

TOP 10 HARDCOVER Title

Contributor

Raised Bed Revolution: Build It, Fill It, Plant It ... Garden Anywhere

2

Publisher

Bind.

9781591866503

Quarto Publishing Group USA

HT

$36.00

The Drunken Botanist: The Plants That Create the World's Great Drinks

Stewart, Amy

9781616200466

HT

$29.95

Gardenista: A Manual for Modern Outdoor Living

Slatalla, Michelle

9781579656522

Artisan

HT

$55.00

Encyclopedia of Gardening

Dorling Kindersley Publishing Staff

9781553631958

Dorling Kindersley Publishing, Incorporated

HT

$55.00

The Culinary Herbal: Growing and Preserving 97 Flavorful Herbs

Belsinger, Susan; Tucker, Arthur O.

9781604695199

Timber Press, Incorporated

HT

$41.50

Bonsai

Dorling Kindersley Publishing Staff

9781465419583

Dorling Kindersley Publishing, Incorporated

HT

$31.00

What Plant Where Encyclopedia

Dorling Kindersley Publishing Staff

9781553632283

Dorling Kindersley Publishing, Incorporated

HT

$40.00

Great Canadian Plant Guide

Dorling Kindersley Publishing Staff

9781553631774

Dorling Kindersley Publishing, Incorporated

HT

$19.95

Grow for Flavor

Wong, James

9781770856691

Firefly Books, Limited

HT

$29.95

1001 Plants to Dream of Growing

Dobbs, Liz

9780789331168

Universe Publishing

HT

$36.95

TOP 10 PAPERBACK Title

Contributor

ISBN

Publisher

Bind.

Food to Grow

Flowers, Frankie

9781443433990

HarperCollins Publishers Limited

TP

The New Canadian Garden

Cullen, Mark

9781459732247

Dundurn

TP

$19.99

The Year-Round Vegetable Gardener: How to Grow Your Own Food 365 Days a Year, No Matter Where You Live

Jabbour, Niki

9781603425681

Storey Publishing, LLC

TP

$29.95

Canadian Gardener's Guide

Johnson, Lorraine; Dorling Kindersley Publishing Staff

9781553632375

Dorling Kindersley Publishing, Incorporated

TP

$24.95

9781591865483

Quarto Publishing Group USA

TP

$27.99

Bartholomew, Mel

List Price $29.99

Swear Word Coloring Book

Stallman, Alex

9781537134420

CreateSpace Independent Publishing Platform

TP

$6.08

Grow All You Can Eat in 3 Square Feet

Dorling Kindersley Publishing Staff

9781465429803

Dorling Kindersley Publishing, Incorporated

TP

$28.95

Medicinal Herbs: A Beginner's Guide

Gladstar, Rosemary

9781612120058

Storey Publishing, LLC

TP

$22.95

Grow Vegetables

Buckingham, Alan

9781465444868

Dorling Kindersley Publishing, Incorporated

TP

$25.95

9781621453031

Reader's Digest Association, Incorporated, The

TP

$19.99

Editors at Birds and Blooms, Editors at

Gardening for Birds, Butterflies and Bees

MEDIAN AND AVERAGE PRICING

4

FORMAT DISTRIBUTION

Median List Price

Average List Price All Paper

2016

2015

80.10%

77.14%

2016

2015

2016

2015

Total

$26.95

$26.95

$30.02

$29.81

Mass Market

Mass Market

$10.95

$10.95

$14.16

$13.46

Trade Paper

Trade Paper

$24.95

$24.95

$26.27

$26.59

Other Paper

0.00%

0.00%

Hardcover Trade

$37.95

$37.95

$41.45

$40.31

All Hardcover

17.14%

20.68%

2.76%

2.18%

Other

0.01%

0.01%

80.09%

77.14%

BNC Research > The Canadian Book Market 2016

4

List Price

Algonquin Books of Chapel Hill

All New Square Foot Gardening: The Revolutionary Way to Grow More in Less Space

3

Nolan, Tara

ISBN

BNC Research > The Canadian Book Market 2016

63

1 Top 10 Hardcover ranking is determined by volume of sales. All bibliographic data elements, including contributor, publisher, binding type, and list price, are supplied by publisher or distributor to RR Bowker. Includes all Hardcover Trade bindings.

2 Top 10 Paperback ranking is determined by volume of sales. All bibliographic data elements, including contributor, publisher, binding type, and list price is supplied by publisher or distributor to RR Bowker. Paperback includes mass market, trade paper, paperback text, digest paperback, US-tall rack, and other paper bindings.

3 Median and Average Pricing:

display of median and average pricing by Mass Market, Trade Paper, and Hardcover trade binding types.

4 Format Distribution: breakdown of units sold by binding type within the specified category, with format information provided by publisher feed to RR Bowker.

Hardcover: Hardcover trade All Paper: Mass market, trade paper, paperback text, digest paperback, US-tall rack Other: Audio, bath book, blank book, book other format, board book,

calendar, ebook, map, non-book merchandise, print other,

rag book, software, video

BNC Research > The Canadian Book Market 2016

5

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6

BNC Research > The Canadian Book Market 2016

SUBJECT CATEGORIES Total Market and Canadian Publishers Fiction Non-Fiction Young Adult Juvenile

BNC Research > The Canadian Book Market 2016

7

SUBJECT ANALYSIS > NON-FICTION > Gardening

Comparable Stores

All Stores

Value List

Volume

Value List

Volume

ISBNs Reported

ISBNs with Sales

$713,615,960.05

36,149,590

$983,673,570.91

50,498,675

726,221

581,569

Gardening 2016

$1,329,044.92

45,892

$1,790,704.00

62,834

2,925

2,249

Gardening 2015

$1,356,912.15

47,284

$1,766,260.84

61,161

2,614

2,006

Percent Change

-2.05%

-2.94%

1.38%

2.74%

11.90%

12.11%

Category Share of Total Market

0.19%

0.13%

0.18%

0.12%

0.40%

0.39%

Total Market 2016

Gardening represents

UNIT SALES BY WEEK – COMPARABLE STORES Volume 2016

Volume 2015

Volume 2014

Volume 2013

Volume 2012

0.12%

Median 2016

5,000

of all unit sales.

4,500

WEEKLY SALES ANALYSIS

4,000 3,500

2016 Value

Units

3,000

Median Week

$26,323.00

1,009

Average Week

$34,436.62

1,208

Best Week

$94,206.59

3,154

Slowest Week

$14,233.89

510

500

Median Week

$27,943.06

0

Average Week

$33,325.68

1,153

Best Week

$73,425.08

2,570

Slowest Week

$13,419.76

440

2,500 2,000 1,500 1,000

10 17 24 31 7 14 21 28 6 13 20 27 3 10 17 24 1 8 15 22 29 5 12 19 26 3 10 17 24 31 7 14 21 28 4 11 18 25 2 9 16 23 30 6 13 20 27 4 11 18 25 1

2015

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sept

Oct

Nov

Dec Jan

Weeks

PUBLISHER MARKET SHARE

954

DISTRIBUTOR MARKET SHARE

Volume Sold 2016

Volume Sold 2015

Volume Sold 2016

HarperCollins Publishers Ltd*

Volume Sold 2015

Thomas Allen & Son, Ltd

Dorling Kindersley Publishing

HarperCollins Canada, Ltd*

Storey Publishing, LLC

Penguin Random House Canada

Quarto Publishing Group USA

Hachette Book Group

Lone Pine Publishing

University of Toronto Press

Timber Press, Inc

Lone Pine Publishing

Dundurn*

Raincoast Book Distribution

Brush Education

Publishers Group Canada

Octopus Publishing Group

Firefly Books, Ltd

Firefly Books, Ltd*

Simon & Schuster Canada

Reader's Digest Association

CreateSpace Independent Pub*

New Society Publishers, Ltd

Fitzhenry & Whiteside, Ltd

Potter/TenSpeed/Harmony*

Sterling Publishing Co., Inc.

Rodale Press, Inc

Independent Publishers Group*

Other

Other

0

5,000

10,000

* Publishers not present in 2015 Top 14.

28

Units

BNC Research > The Canadian Book Market 2016

15,000

20,000

25,000

0 * Distributors not present in 2015 Top 14.

5,000

10,000

15,000

20,000

SUBJECT ANALYSIS > NON-FICTION > Gardening TOP 10 HARDCOVER Title

Contributor

Raised Bed Revolution: Build It, Fill It, Plant It ... Garden Anywhere

Nolan, Tara

ISBN

Publisher

Bind.

9781591866503

Quarto Publishing Group USA

HT

List Price $36.00

The Drunken Botanist: The Plants That Create the World's Great Drinks

Stewart, Amy

9781616200466

Algonquin Books of Chapel Hill

HT

$29.95

Gardenista: A Manual for Modern Outdoor Living

Slatalla, Michelle

9781579656522

Artisan

HT

$55.00

Encyclopedia of Gardening

Dorling Kindersley Publishing Staff

9781553631958

Dorling Kindersley Publishing, Incorporated

HT

$55.00

The Culinary Herbal: Growing and Preserving 97 Flavorful Herbs

Belsinger, Susan; Tucker, Arthur O.

9781604695199

Timber Press, Incorporated

HT

$41.50

Bonsai

Dorling Kindersley Publishing Staff

9781465419583

Dorling Kindersley Publishing, Incorporated

HT

$31.00

What Plant Where Encyclopedia

Dorling Kindersley Publishing Staff

9781553632283

Dorling Kindersley Publishing, Incorporated

HT

$40.00

Great Canadian Plant Guide

Dorling Kindersley Publishing Staff

9781553631774

Dorling Kindersley Publishing, Incorporated

HT

$19.95

Grow for Flavor

Wong, James

9781770856691

Firefly Books, Limited

HT

$29.95

1001 Plants to Dream of Growing

Dobbs, Liz

9780789331168

Universe Publishing

HT

$36.95

Contributor

ISBN

Publisher

Bind.

TP

$29.99

TOP 10 PAPERBACK Title

List Price

Food to Grow

Flowers, Frankie

9781443433990

HarperCollins Publishers Limited

The New Canadian Garden

Cullen, Mark

9781459732247

Dundurn

TP

$19.99

The Year-Round Vegetable Gardener: How to Grow Your Own Food 365 Days a Year, No Matter Where You Live

Jabbour, Niki

9781603425681

Storey Publishing, LLC

TP

$29.95

Canadian Gardener's Guide

Johnson, Lorraine; Dorling Kindersley Publishing Staff

9781553632375

Dorling Kindersley Publishing, Incorporated

TP

$24.95

All New Square Foot Gardening: The Revolutionary Way to Grow More in Less Space

Bartholomew, Mel

9781591865483

Quarto Publishing Group USA

TP

$27.99

Swear Word Coloring Book

Stallman, Alex

9781537134420

CreateSpace Independent Publishing Platform

TP

$6.08

Grow All You Can Eat in 3 Square Feet

Dorling Kindersley Publishing Staff

9781465429803

Dorling Kindersley Publishing, Incorporated

TP

$28.95

Medicinal Herbs: A Beginner's Guide

Gladstar, Rosemary

9781612120058

Storey Publishing, LLC

TP

$22.95

9781465444868

Dorling Kindersley Publishing, Incorporated

TP

$25.95

9781621453031

Reader's Digest Association, Incorporated, The

TP

$19.99

Grow Vegetables

Buckingham, Alan Editors at Birds and Blooms, Editors at

Gardening for Birds, Butterflies and Bees

MEDIAN AND AVERAGE PRICING

FORMAT DISTRIBUTION Median List Price

Total

Average List Price All Paper

2016

2015

2016

2015

$26.95

$26.95

$30.02

$29.81

Mass Market Trade Paper

2016

2015

80.10%

77.14%

0.01%

0.01%

80.09%

77.14%

Mass Market

$10.95

$10.95

$14.16

$13.46

Trade Paper

$24.95

$24.95

$26.27

$26.59

Other Paper

0.00%

0.00%

$40.31

All Hardcover

17.14%

20.68%

2.76%

2.18%

Hardcover Trade

$37.95

$37.95

$41.45

Other

BNC Research > The Canadian Book Market 2016

63

GLOSSARY

Bibliographic Information: All descriptive information on titles (e.g., author, title, publisher, subject). Bibliographic information is supplied by publishers to R.R. Bowker. Where an essential data point was unavailable (e.g., subject), title information could not be included.

Binding Type: Book format as supplied by publishers to R.R. Bowker.

• Hardcover includes Hardcover Trade (HT) • Paperback includes Digest Paperback (DP), Mass Market (MM), Trade Paperback (TP), and US-Tall Rack Paperback (TK) • Other includes Audio (AU), Bath Book (BJ), Blank Book (BB), Board Book (BH), Book Other Format (BK), Calendar (PC), Ebook (EB), Map (MP), Non-Book Merchandise (NM), Print Other (PR), Rag Book (BI), Software (SF), and Video (VD) Canadian-owned: For this analysis, a publisher is considered Canadian-owned if its main operational headquarters are in Canada. Publishers with offices operating in multiple countries are included if their head office is located in Canada (e.g., Harlequin Enterprises).

Comparable Stores: A fixed group of retailers that have reported sales consistently between 2008 and 2016. Aggregate sales are provided for this group of retailers in each year and for each category to allow comparison of year-over-year sales unaffected by the addition of new reporting retailers.

Contributor: The work’s author, editor, translator, or illustrator. Where more than one contributor exists, only the first contributor is listed.

Distributor Market Share: The 14 top distributors of this category in 2016 and 2015, ranked by total volume sold.

6

BNC Research > The Canadian Book Market 2016

Format Distribution: The binding type distribution of units sold in this category.

Format information is supplied by publishers to R.R. Bowker.

• All Paper includes Mass Market, Trade Paper, and Other Paper • Other Paper includes Digest Paperback and US-Tall Rack Paperback • All Hardcover includes Hardcover Trade • Other includes Audio, Bath Book, Blank Book, Board Book, Book Other Format, Calendar, Ebook, Map, Non-Book Merchandise, Print Other, Rag Book, Software, and Video ISBNs Reported: The number of ISBNs sold, on hand, or on order in this category, according to data compiled and delivered from the weekly POS system feeds of all retailers contributing to BNC SalesData.

ISBNs with Sales: ISBNs with reported sales, according to data compiled and delivered from the weekly POS system feeds of all retailers contributing to BNC SalesData.

List Price: List price at the time of the publication of The Canadian Book Market 2016. Pricing information is supplied by publishers to R.R. Bowker.

Median and Average Pricing: Calculations are based on list price. Pricing information is supplied by publishers to R.R. Bowker.

BNC Research > The Canadian Book Market 2016

137

GLOSSARY (CONTINUED)

Publisher Market Share: The 14 top publishers in this category in 2016 and 2015, ranked by total volume sold. In cases where a publisher is listed more than once (e.g., HarperCollins Publishers and HarperCollins Canada), the two listings may represent divisions from different countries (in this case, the US and Canada).

Retailer Panel: Based on publisher feedback, we estimate that BNC SalesData represents 85% of book industry sales. Our panel does not yet include direct institutional sales to schools or college/university textbook sales.

Subject: Subject classifications are based on the BISAC subject codes used by BNC SalesData.

• Fiction includes all adult fiction titles • Non-Fiction includes all adult non-fiction titles • Young Adult includes all young adult fiction and non-fiction titles • Juvenile includes all juvenile fiction and non-fiction, including young adult Subject Category: Data is drawn from the most recent bibliographic information available at the time of calculation. Different editions of a book may appear under different subject categories if, for example, publisher data classifies a book’s hardcover edition as a Mystery and the mass-market edition as a Thriller. Subject classifications are supplied by publishers to R.R. Bowker.

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BNC Research > The Canadian Book Market 2016

Top 10 Titles: Rank is determined by volume of sales, and includes all formats listed under Binding Types above. All bibliographic data elements, including contributor, publisher, binding type, and list price, are supplied by the publisher or distributor to R.R. Bowker.

Total Market: The aggregate sum of all sales tracked in BNC SalesData for items with both an ISBN and a bibliographic record. Filtering out records without bibliographic data filters out non-book items such as bookmarks and coffee cups.

Unit Sales by Week – Comparable Stores: The sum of units sold by week by a fixed group of retailers. This allows for a comparison of year-over-year sales, unaffected by the addition of new reporting retailers.

Value List: The total sum of dollar value (by list price) of units sold according to data compiled and delivered from the weekly POS system feeds of all retailers contributing to BNC SalesData.

Volume: The total sum of units sold according to data compiled and delivered from the weekly POS system feeds of all retailers contributing to BNC SalesData.

BNC Research > The Canadian Book Market 2016

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ABOUT BOOKNET CANADA

BookNet Canada is a non-profit organization that develops technology, standards, and education to serve the Canadian book industry. Founded in 2002 to address systemic challenges in the industry, BookNet Canada supports publishing companies, booksellers, wholesalers, distributors, sales agents, and libraries across the country.

BookNet Canada’s services and research help companies promote and sell books, streamline workflows, and analyze and adapt to a rapidly changing market.

BookNet Canada sets technology standards and educates organizations about how to apply them, performs market research, and tracks 85% of all Canadian print book sales through BNC SalesData.

Industry-led and partially funded by the Department of Canadian Heritage, BookNet Canada has become, as The Globe and Mail puts it, “the book industry’s supply-chain nerve centre.”

The Canadian Book Market 2016 is a comprehensive guide to the Canadian print market. BookNet Canada produces this annual report as part of our commitment to provide members of the Canadian book industry supply chain with the information they need to innovate and compete in today’s market.

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BNC Research > The Canadian Book Market 2016

BNC RESEARCH

THE CANADIAN BOOK MARKET

2016 is a comprehensive survey of what happened in the Canadian book trade in 2016. High-level quantitative analysis is included for more than 50 categories, along with comparative data from 2015 for quick and easy year-over-year analysis.

Produced by BookNet Canada, the agency devoted to innovation in the Canadian supply chain, this is your complete guide to understanding Canadian market trends.