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Pre-Listing Presentation | Bolduc Mountain Luxury

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PRE-LISTING PRESENTATION

ONIE BOLDUC & ELLIE RAMPULLA

VALUES and COMMITMENT TO YOU

At Bolduc Mountain Luxury, we are driven by our core values: Innovate, Provide Strategic Opportunities and Solutions, Uphold Accountability, Build Lifelong Relationships, and Deliver Excellence. With a remarkable record of more than $1 billion in real estate transactions across Utah and Colorado, our mission is to provide exceptional services to home buyers and sellers.

We are dedicated to revolutionizing the real estate experience by offering innovative strategies and market expertise. Whether you are buying or selling a home, we prioritize your unique needs and aspirations, guiding you through the process with transparency and expert guidance. Our commitment to accountability ensures timely communication, and our relentless pursuit of excellence guarantees that we consistently exceed expectations.

A TRACK RECORD YOU CAN TRUST

• With over 20 years of expertise, we are Park City’s trusted name in luxury

• Onie Bolduc is the only agent in Utah to successfully list and sell more than one property for $10M+ in 2024

• More than $1 billion in career sales

WHY list WITH BOLDUC MOUNTAIN LUXURY

Onie is one of the hardest working agents in the greater Park City area. My experience with Onie grew into a personal friendship, and I’m sure yours will too. Highly recommend!

Tony, Seller

I cannot thank Onie and his team enough for the assistance for the purchase and subsequent sale of our condo in the Pendry. We live out of state and he worked tirelessly during the purchase of our unit, following up with the builder and creating/following up on punch list items. We also employed his team for the sale of the same unit. The timing was impeccable and we received all the support necessary to make this a seamless transaction. We will definitely be using him to purchase additional real estate!

WHAT our CLIENTS THINK

Ellie, we wanted to personally thank you for all the effort you committed to us. It really was you who made this process more tolerable despite the challenges we faced…The manner in which you communicate with your clients is not only professional but reassuring, which is important in a stressful situation such as trying to sell a home. We feel lucky to have you on our team.

Glenn & Alice, Seller

Onie was great to work with and went above and beyond to sell our property. He and his team are experienced, responsive, diligent and very hard working. I recommend Onie without reservation.

1892 WHITE PINE CANYON ROAD
2752 W HIGH MOUNTAIN RD #2002
SKYRIDGE DRIVE
AVE #146
7948 RED TAIL COURT
at $19,750,000 60 WHITE PINE CANYON ROAD
7902 RED TAIL COURT
22 BANNER COURT
at $8,500,000 4810 BEAR VIEW COURT

A GUIDE TO SELLING YOUR HOME

WHAT TO EXPECT WHEN SELLING YOUR HOME

PRIOR TO PUBLISHING LISTING

• Professional photos taken

• Listing documents signed

• Shoot video/matterport, if applicable

• Marketing materials ordered

IMMEDIATELY AFTER LISTING

• Property is on the multiple listing service

• Feed property to top real estate websites

• Key and keybox installed

• Signage ordered

• Preliminary title report ordered

• Identify where buyers in the area come from

• Send email blast to BML clients and all Park City

• area agents

• Post about property on Instagram and Facebook

• Post social media ad about the property via

• Summit Social Up

FIRST WEEK AFTER LISTING

• Flyer/Brochure is delivered

• Online traffic reporting is set up

• Photography reporting is set up

• Send out a syndication email

• Prepare Open House ads, if possible

• Prepare newspaper/magazine/digital ads, if applicable

• Call all agents with listings in the area

• Send out “Just Listed” postcard, if applicable

EVERY TWO WEEKS

• Send seller a bi-weekly report that outlines the local market, showings, leads, marketing and more

EVERY 30 DAYS AFTER LISTING

• Call all agents with listings in the same price range

• Update comparative market analysis to confirm the price is accurate

• Review comparative market analysis with the seller

• Review marketing plan with seller

• Consider price change adjustment

• Contact previous showing agents with new price

• Schedule and hold a new open house, if applicable

AS NEEDED UNTIL ACCEPTED OFFER

• Send out online marketing pieces for the home

• Contact the seller with feedback from showings

• Qualify calls as serious vs. curious

• Present offers with the seller’s net proceeds

• Skillfully negotiate and represent client

AFTER ACCEPTED OFFER

• Verify and submit paperwork to brokerage

• Monitor contract

• Send seller’s disclosure forms to buyer

• Verify deposit of buyer’s earnest money

• Schedule settlement at title company

• Assist seller in transferring utilities

• Schedule a buyer home inspection and appraisal

• Coordinate with buyer’s lender and title companies

ONE WEEK AFTER CLOSING

• Check-in with clients

• Ask for feedback to improve service

• Ask for feedback on marketing plan

• Ask for referrals/testimonials

FREQUENTLY ASKED

QUESTIONS

WILL WE SAVE MONEY BY LISTING OUR PROPERTY OURSELVES?

Do you believe your property would sell at a fixed price, or do you believe that it would sell in a range of prices based on the marketing, photography, real estate brand and negotiation skills of your agent? Having a professional, licensed and trained sales associate advocating for and marketing your property ensures a smooth transaction and for the highest market value possible.

WILL YOU CUT YOUR COMMISSION?

No. It makes us nervous if another agent has agreed to this. Why? If an agent is not able to communicate their value and stand up for their own worth, how strong will they be in negotiating the value of your property?

CAN WE LIST FOR ONLY 30/90 DAYS?

In order to best market your property with digital, print and experiential advertising, our minimum listing period is six months. Our recommendation is a year agreement so that you are included in Utah’s award-winning real estate publication, Collections Magazine. This signature magazine drives qualified buyers from Utah and our key feeder markets.

IS IT BETTER TO USE A FRIEND IN THE BUSINESS?

In today’s market, almost everyone knows one or two people who work in real estate. Ask yourself if you’re considering working with your friend as a favor to them or if your goal is to hire an aggressive sales agent who leverages their skill, experience and brand to get top dollar for your property.

PREPARING TO SELL YOUR HOME

GENERAL AREAS

• Clean the entire house and remove clutter (vacuum, mop, clean all countertops and wash windows)

• Keep all lights and lamps on. Be sure to turn on

• under-cabinet lights and other decorative lights

• Replace all burned out light bulbs

• Light bulbs should be the same color

• Keep ceiling fans off for the duration of the photo shoot

• Televisions and computer screens should be off for the duration of the shoot

• Open all blinds and window coverings (unless undesirable view)

• Shutters should be open to expose the maximum amount of window but should not be drawn up completely

• If your property has views that can be seen from the interior, be sure to clean all windows and remove screens if possible

• Minimize personal photographs to enhance buyer visualization

• Remove small rugs to show flooring

FRONT EXTERIOR

• Close garage doors

• Remove cars from driveways and front curb

• Tidy landscaping and remove clutter (cut, mow, rake, hide toys, etc.)

• Remove empty planters

• Remove hoses

• Place trash cans inside garage or shed

BACK EXTERIOR

• Clean and sweep patio

• Straighten and clean outdoor furniture

• Remove or replace faded outdoor cushions

• Remove toys

• Clean pool and remove automatic pool cleaners

• Turn on all pool and any water features

• Remove hoses

• Remove trash cans

• Hide pool toys and equipment

KITCHEN

• Clear countertops of non-decorative items

• Remove all refrigerator magnets and decorations

• Hide garbage cans in pantry or closet

• Remove soaps and dishes from sink and any dish towels draped over the sink or oven handle

• Remove distracting over-cabinet decorations

• Remove napkins, paper towels, spices, oils

DINING ROOM

• Clear, dust and polish table

• Feature one centerpiece that adds color and contrast to the room

• Straighten and evenly space chairs

• Remove child seats or booster chairs

LIVING ROOM

• Remove all non-decorative items (magazines, papers, mail, remote controls, kids toys)

• Declutter the fireplace mantle

• Fluff and straighten furniture pillows

• Remove toys and electronics

• Hide all wires

MASTER BEDROOM

• Make bed, straighten bed skirts and fluff pillows

• Iron or press linens

• Remove all personal non-decorative items from night stands

• Remove electronics and wires

• Remove clutter from dressers and other surfaces

• Remove family photos

• Clean under bed SPARE ROOMS

• Remove names and family photos from walls

• Remove posters, logos and stickers

• Remove any trash cans and laundry bins

• Clean under the bed

• Make beds

• Remove or organize toys

BATHROOMS

• Clean bathroom (clean mirror, counters, straighten towels)

• Remove all personal items

• Remove all non-decorative items (soap, toothbrushes, medications, etc.)

• Close closet doors

• Remove shampoo, soap, wash cloths, etc. from bathtubs and showers

• Remove and hide toilet paper roll

• Remove used towels

• Remove rugs and floor mats

PETS

• Hide pet bowls in garage or closet

• Hide pet toys and beds in closet

• Keep pets in a hidden crate or outside

• Clean pet waste and toys out of backyard

CASE STUDY: CANYONS VILLAGE

Tucked behind private gates on just over 12 pastoral acres, Canyons Village Ranch is Park City’s only equestrian estate within walking distance of the Canyons Village lifts.

A nine-bedroom main residence with attached garage apartments, guest cottage, and four-stall barn unite world-class skiing and authentic ranch life, framing sweeping meadow and Wasatch views in every direction.

Transform a multi-parcel ranch into a lifestyle brand that resonates with both ski‑in luxury buyers and the national equestrian market, then drive qualified traffic fast enough to shorten time on market for a complex, niche property.

• Branded the estate Canyons Village Ranch.

Iconic Branding

Bespoke Collateral

Design Visioning

Niche Channel Targeting

• Custom logo, color palette & typography for all touch-points.

• 32-page, large-format brochure (link above) with aerials, lifestyle images, and custom property map.

• Dedicated microsite with interactive map & downloadable barn schematic.

• Partnered with Barclay Butera Interiors to craft a furniture package + photo-real renderings for kitchen, great room, and primary suite furniture & cosmetic renovations.

• Featured on HorseProperties.net, Land. com, and other equine portals with tailored copy.

• Geo-fenced Meta ads around major U.S. ski resorts and equestrian hot spots.

• Full-page ads in Haven, Mountain West, Collections, Western Home Journal magazines.

• Six-page interview + photo spread in Mountain Express Magazine.

• Scavenger-hunt open house for VIP clients & top brokers (<70 guests).

• Way‑finding clues drew visitors to barn, creek, guest cottage; live horses for feeding; prize package for winner.

• Hand-assembled packets (brochure + customized cover letter) mailed to 300 hand-picked owners is key neighborhoods.

• Personalized letters offered personalized follow-up to packets.

Instantly differentiated the property and created cohesion across ski, ranch, and luxury audiences.

Let prospects grasp scale, multi-parcel layout, and equestrian facilities pre-visit or once they have seen the property.

Helped buyers visualize an elevated, move‑in‑ready future and justified price premium despite 1970s core construction.

Reached horse-centric ultra high net worth buyers that traditional ski-home marketing misses.

Blended lifestyle storytelling with third-party validation; print circulations overlapped perfectly with second-home buyers.

Turned a tour into an Instagram-worthy experience, ensuring every guest explored the entire 12-acre layout. Garnered buzz about property among top producers in the real estate community.

• Just Listed postcards to key neighborhoods targeted the ideal prospective buyers before personalized outreach was done. Combines tactile luxury with white-glove service—ultimately produced the buyer lead that closed.

High Visibility Print & Press
Experiental Launch Event
Personalized Outreach
1892 WHITE PINE CANYON ROAD
THE RESULT
Property
property. VISION. UNITY.

THE GLOBAL AUTHORITY in LUXURY REAL ESTATE

From New York to Los Angeles, the Alps to the Andes, and the Caribbean to the Mediterranean, Christie’s International Real Estate’s global network creates more referral opportunities, collaboration and exposure among luxury homebuyers and agents around the world. No matter the locale or the property you wish to sell or acquire, Christie’s International Real Estate is the solution to your luxury real estate needs.

WHY WORK WITH CHRISTIE’S

Association with the Christie’s brand, recognized worldwide for luxury, art, and high-net-worth clientele.

Access to affluent buyers through Christie’s network of ultra high net worth individuals (UHNWIs) and art collectors.

Exclusive property placement on ChristiesRealEstate.com and syndication to global luxury platforms.

Vast and influential brokerage offices around the world, while growing at a rapid pace.

Currently over 450 brokerage offices, over 10,000 agents, in 50+ countries.

CURATED MARKETING SERVICES

The world’s finest luxury properties demand the industry’s most sophisticated marketing programs, and Christie’s International Real Estate delivers just that. Our tailored global marketing initiatives attract and engage high-net-worth individuals and their representatives across all market segments, generating maximum interest and exposure, and enhancing the value our clients receive.

PRINT ADVERTISING

The Christie’s International Real Estate network has access to advertising opportunities each month in major publications throughout the world reaching a high-net-worth audience at exclusive pricing. Offerings include The New York Times, Modern Luxury, The Wall Street Journal, Country Life and Financial Times.

CHRISTIE’S INTERNATIONAL REAL ESTATE MAGAZINE

With editorial content alongside a collection of high-end properties all over the globe, this industryleading publication highlights the world of luxury. The magazine is distributed to clients of Christie’s and Christie’s International Real Estate, creating more visibility among a select group of readers who are proven purchasers of luxury goods, collectors of fine art, and investors in multimillion dollar properties.

DIGITAL ADVERTISING

Christie’s International Real Estate leverages digital ad platforms to target high-net-worth individuals and luxury lifestyle connoisseurs through leading real estate, business, and luxury media, and on the Google Display Network.

SOCIAL MEDIA

Social media is a powerful tool when it comes to creating more exposure for luxury properties. With content that inspires high-end homebuyers all over the world, Christie’s International Real Estate’s social media channels engage more than two million users per month across 150 different countries.

LUXURY DEFINED BLOG

Notable listings from our global luxury network are regularly featured alongside magazine-quality editorial content on Christie’s International Real Estate’s Luxury Defined blog. Blog content is delivered weekly via email to more than 9,000 subscribers and enjoys an impressive 50% open rate.

LOCAL, NATIONAL and GLOBAL MARKETING OPPORTUNITIES

STRATEGY & PLANNING

• Market analysis

• Copywriting & storytelling

• Custom marketing plan

HIGH-END VISUAL CONTENT CREATION

• Professional photography & videography

• Custom property website

• Luxury real estate portal listings (WSJ, Mansion Global, JamesEdition, etc.)

OPTIONAL PRINT & EDITORIAL PLACEMENT

• Christie’s International Real Estate Magazine feature

• High-end publications (Architectural Digest, Robb Report, Mansion Global, etc.)

• Local publications (Park Record, Mountain, Park City Magazine, etc.)

• Target market publications (LA, Chicago, Miami, Houston, etc.)

EXCLUSIVE EVENTS & PRIVATE SHOWINGS

• VIP broker events with catered luxury experience

• Public open house events

• Virtual walk-throughs

OPTIONAL PUBLIC RELATIONS

• Press release & media outreach

• Feature placements in top-tier publication

• Influencer collaborations & luxury lifestyle partnerships

CUSTOM COLLATERAL & DIRECT MARKETING

• High-end property brochure & flyers

• High-end mailers & invitations

EXCLUSIVE @ CHRISTIE’S INTERNATIONAL REAL ESTATE

• Luxury Living Booklet - At CIRE Auction House & Events

• Christie’s International Real Estate Magazine - 500,000 Global Readership

• Brochures can be displayed in the NYC auction house

• Exposure on CIRE social media channel

• Inclusion on CIRE Luxury Defined Blog

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