Case Study: Listing Refresh

After previously being on the market for 1725 days with a competing brokerage, we were hired by the seller to bring their stunning downtown Boise condo back to market.

We were confident that we could sell the property at the same price after implementing our custom luxury marketing and personalized service commitment to our clientele. In collaboration with our trusted staging team, we staged the condo to invoke the luxurious lifestyle offered, changed all interior lights to brighten the space and hired state-of-the-art photographers for fresh twilight and interior/exterior imagery.

Within 14 days we attracted multiple offers at the same price as previously listed, went under contract and closed in 34 days. This process proved that the power of staging and implementation of a custom marketing campaign cannot be underestimated for the successful sale of luxury property.