FRONT OFFICE FEATURE

Led by General Manager / Vice President Mike Van Hise, the Boise Hawks front office is ready to make this season better than the last.

“Since the last pitch of our last game, we’ve turned our focus to the 2023 season,” Van Hise said. “I know we didn’t have the field finish we hoped for, but, off the field, we had record breaking attendance numbers and a truly awesome promotional schedule. I think with the amazing staff we’ve been able to build, we’re going to give fans a really awesome season.”

Although the front office was excited to break records and make a lasting impression last season, they are working hard to top last year’s success.

“When you look at our pocket schedule or our promotional schedule, there’s something on every game,” Van Hise said. “With our 48 games, we have around 90 promotions and are doubling up on certain things.”

This season, the front office team came up with several creative ideas to make each game more enticing. Their ultimate goal is to make sure the Hawks are offering more than just baseball at every game this year.

“We are tapping into the Name Image Likeness space with our Boise State student athlete partners,” Van Hise said. “Fireworks are going to do what fireworks do. We have Thirsty Thursday and our new Hometown Heroes replacing Feed your Face.”

On top of the new game promotions this season, the front office also announced that the Hawks will be wearing 1990’s throwback jerseys for every Thursday home game this season.

“The father of one of our Sports Career Academy members last year used to work for the Hawks and came in wearing a game-worn jersey in that 1990’s style,” Van Hise said. “Right then and there I saw the reactions from our fans and I knew it was something we needed to do.”

From new threads and promotions, the Hawks front office has worked hard to bring fans the best possible experience at Memorial Stadium.