Bohemia Crystal Australia: Glassware

2024 v1

About Bohemia Crystal Contact Information In the year 1676, glassmaker George Ravenscroft Esquire discovered that by combining lead oxide to the already known required glass making composition, a more brilliant, soft and sparkling glass could be produced which lent itself to further processes, including cutting, engraving, decorating and etching.

Head Office

Since that time, people around the world have come to appreciate the beauty of finely cut crystal. From hanging chandeliers to flower vases to crystal figurines and sculptures, crystal is the perfect medium to add beauty and grace to any decor. Crystal is a beautiful keepsake and brings elegance to any surrounds.

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You have invested your time, heart and money to find the perfect pieces to accent your home and complement your lifestyle and please be sure to take great care when cleaning and storing your pieces.

A trademarked Bohemia Crystal product is your guarantee of quality and craftsmanship. Bohemia products are recognised worldwide as leaders in high quality crystal and glassware and the Bohemia brand represents affordable luxury, quality, sophistication and elegance. Our

distinctive lines include 24% lead crystal, lead crystal, crystalline and glass ranges including stemware, tumblers, vases, bowls and giftware which are designed to enhance any setting.

The constant dialogue between artist and industry ensures the continued enhancement of designs and the production of new ranges of Bohemia Crystal... pure and simple in style, yet both generous and impressive in composition, while demonstrating a uniqueness of shape in every suite.

The Bohemia Crystal suites contain finely crafted pieces which as individual pieces, or as part of a set, will transform any space into something spectacular... the decision to buy Bohemia is crystal clear.

Phone Fax Postal Address

+612 9638 0533 +612 9638 0511

Street Address

35 Antoine Street Rydalmere NSW 2116 sales@bohemiacrystal.com.au www.bohemiacrystal.com.au

Bohemia Crystal will move to Thornleigh in mid 2024 A/35A Sefton Road, Thornleigh NSW 2120

How to order:

via Bohemia Crystal website You need to be a registered wholesale customer.

All items are visible to the public but prices are not visible unless you are logged in.

Please contact your Sales Representative or email us directly at sales@bohemiacyrstal.com.au to register.

Once registered, simply enter your email address and password at the top of the home page and click on the login button.

www.bohemiacrystal.com.au via Fieldfolio To order via Fieldfolio, you will need a wholesale account at Fieldfolio and to be approved by us to view pricing. All items are visible to the public but prices are not visible.

Please contact your Sales Representative or email us directly at sales@bohemiacyrstal.com.au to receive an invitation or go to www.fieldfolio.com to register an account. After registering, search for the Bohemia Glass catalogue and request pricing access.

If you have any enquiries, please contact us on 02 9638 0533 and our customer service team will be happy to assist you.

www.fieldfolio.com

"An investment in Bohemia Crystal is one which will continue to delight for years to come!"

BG 03/2024

Crystal: Drinkware & Barware

Bohemia Crystalware Drinkware, Barware & Tableware Drinkware Drinkware

4‐19

Drinkware Clearance

30

Barware Decanters Angela Barley Twist Blank Bedford Boston Brilliancy Brittany Brixton Bromelias Casablanca Diamond Diamond‐S Dover

20‐23

Drink Sets Explosion Fjord Florale King Louis Lovers Lunar Madison Minister One Man Patriot Prince Quadro Ricky

20 4 20 4 5, 20, 24 25 25 6, 20, 25 25 25 8, 20 8 9, 21, 26

24‐29 10 10, 26 11, 27 27 21 11, 21, 27 12, 27 27 12 12, 21, 28 21 21, 28 13, 21

Scale Sheffield Skyline Soho Stone Timesquare Trinity Venus Victoria Wave Zig Zag

28 15, 22, 28 16, 28 17, 22, 29 18 18, 22, 29 19, 22, 29 22 19 19 19

Crystal: Tableware

Tableware Tableware Animals Candles Centerpieces Clockstands 500PK Antique Ballet Barley Twist Blank Bromelias Butterfly Casablanca Clarion Daisy Diamond Diamond‐S

5‐37 24‐25 28‐29 30‐31 36 27 6 6 6 27 7 7 8 27 8 9 10

Crystal Fancies Gift Boxes Photo Frames Religious Small Vases Empery 28 Facet 11 Fortune 11 Globus 11 Gondols 33 Ikaros 12 Lunar 12 Macquarie 12 Neptune 13 Nova Lyra 13 Nova Miranda 13 Nova Orion 14

23‐37 26 27 37 27 Nova Perseus Nova Pinwheel Nova Vega Oasis OKO Orbit Patriot Picadelli Pinwheel Plain Prince Regency

Table Accessories 32 Trays & Platters 33‐35

14 16 16 16 16 17 17 18 18 18 19 19

Roxana Samurai Sheffield Smile Soho Triangle Trinity Tulip Victoria Wave X Lady

29 19 20 21 21 21 21 22 29 22 22

Bohemia Glassware Drinkware, Barware & Tableware Glass: Drinkware & Barware

Drinkware Drinkware Orphan Drinkware

4‐23 20

Decorated Boxed Sets

21‐23 26

Boxed Sets

26

Barware Decanters & Jugs

24‐25

Tableware Tableware Alca Amoroso Angela Ardea Bar‐Beer Bar‐Decanter Barline Bar‐Trio Branta Claudia Club Corvus

28‐31 5 6 8, 28 8 9 24 10 10 20 11 12 13

Crazy Elements For Your Home For Your Table Ideal Jive Lara Lenny Love Milvus Pralines Rebecca

21 22 29‐30 25, 26, 28, 31 13 20 14 14 23, 28 20 16 17

Samba Spark String Sylvia Tulipa Turbulence Up Viola Waterfall Xtra

20 23 23 20 17 18 23 18 19, 31 26

Information Glassware Terms A1 Care for Crystal A2 FAQ A2

Choosing the Right Glass Wine Glass Guide A4 Washing Glassware Tips

A3 A5

Visual Merchandising

A6‐A7

Glassware

4

Alca

White Wine 310ml BV1SI12‐310

Red Wine 500ml BV1SI12‐500

Flute 220ml BV1SI12‐220

85 x 85 x 230 mm

100 x 100 x 248 mm

66 x 66 x 256 mm

Tumbler 350ml BV2SG12‐350

Tumbler 480ml BV2SG12‐480

90 x 90 x 99 mm

82 x 82 x 150 mm

Martini 235ml BV1SI12‐235 100 x 100 x 185 mm

5

Amoroso

White Wine 350ml B40651‐350

Wine 450ml B40651‐450

Wine 470ml B40651‐470

Flute 200ml B40651‐200

106 x 106 x 216 mm

117 x 117 x 227 mm

127 x 127 x 208 mm

57 x 57 x 231 mm

Tumbler 340ml B23001‐340

Tumbler 440ml B23001‐440

Tumbler 580ml B23001‐580

99 x 99 x 85 mm

106 x 106 x 97 mm

117 x 117 x 110 mm

Decanter 1700ml B31B08‐1700 195 x 195 x 254 mm

6

7

Angela

Tumbler 290ml B25032‐290

Tumbler 380ml B25032‐380

90 x 90 x 82 mm

78 x 78 x 128 mm

Ardea

Tumbler 470ml BV2SE45‐470

Tumbler 300ml BV2SE45‐300

91 x 91 x 127 mm

79 x 79 x 110 mm

Tumbler 320ml BV2SE45‐320 91 x 91 x 91 mm

8

Bar-Beer

Beer 380ml B40752‐380

Beer 550ml B40752‐550

Beer 380ml B40865‐380

83 x 83 x 172 mm

93 x 93 x 188 mm

80 x 80 x 190 mm

Beer 380ml B40770‐380

Beer 350ml B40866‐350

Beer 360ml B4GA16‐360

76 x 76 x 193 mm

95 x 95 x 198 mm

76 x 76 x 181 mm

9

Barline

Tumbler 280ml B25089‐280

Tumbler 410ml B25089‐410

Tumbler 300ml B25089‐300

Tumbler 470ml B25089‐470

80 x 80 x 88 mm

90 x 90 x 95 mm

64 x 64 x 146 mm

71 x 71 x 160 mm

Shot 35ml B25089‐35

Shot 50ml B25089‐50

Shot 60ml B25089‐60

36 x 36 x 65 mm

36 x 36 x 104 mm

49 x 49 x 61 mm

Bar-Trio

Tumbler 280ml B25089‐280‐133

Tumbler 300ml B25089‐300‐133

80 x 80 x 88 mm

64 x 64 x 146 mm

Shot 60ml B25089‐60‐133 49 x 49 x 61 mm

10

Claudia

Wine 150ml B40149‐150

Wine 190ml B40149‐190

Wine 230ml B40149‐230

70 x 70 x 136 mm

72 x 72 x 144 mm

75 x 75 x 151 mm

Wine 340ml B40149‐340

Wine 455ml B40149‐455

Beer 280ml B40149‐280

Brandy 250ml B40149‐250

84 x 84 x 166 mm

90 x 90 x 172 mm

69 x 69 x 191 mm

81 x 81 x 116 mm

Flute 180ml B40149‐180

Saucer 200ml B40149‐200

58 x 58 x 170 mm

92 x 92 x 124 mm

11

Club

12

Shot 60ml B25180‐60

Tumbler 300ml B25180‐300

Tumbler 350ml B25180‐350

49 x 49 x 60 mm

84 x 84 x 97 mm

73 x 73 x 152 mm

Corvus

White Wine 350ml BV1SC69‐350

Red Wine 570ml BV1SC69‐570

Flute 160ml BV1SC69‐160

99 x 99 x 192 mm

105 x 105 x 226 mm

68 x 68 x 238 mm

Ideal

Shot 60ml B25015‐60

Tumbler 380ml B25015‐380

49 x 49 x 56 mm

73 x 73 x 129 mm

Tumbler 230ml B25015‐230

Tumbler 290ml B25015‐290

77 x 77 x 76 mm

82 x 82 x 86 mm

13

Lara

Wine 250ml B40415‐250

Wine 350ml B40415‐350

Wine 450ml B40415‐450

Wine 540ml B40415‐540

70 x 70 x 188 mm

80 x 80 x 200 mm

86 x 86 x 207 mm

95 x 95 x 223 mm

Flute 220ml B40415‐220

Liqueur 65ml B40415‐65

Beer 380ml B40415‐380

Martini 210ml B40415‐210

Brandy 400ml B40415‐400

66 x 66 x 225 mm

56 x 56 x 150 mm

72 x 72 x 187 mm

104 x 104 x 153 mm

96 x 96 x 143 mm

Lenny

14

Wine 340ml B40861‐340

Wine 430ml B40861‐430

Wine 500ml B40861‐500

86 x 86 x 220 mm

92 x 92 x 230 mm

97 x 97 x 238 mm

15

Pralines

16

Flute 100ml B40894‐100

Saucer 170ml B40917‐170

Coupe 180ml B40919‐180

60 x 60 x 198 mm

99.5 x 99.5 x 144 mm

94 x 94 x 144 mm

Rebecca

Flute 195ml B40797‐195

Wine 350ml B40797‐350

Wine 460ml B40797‐460

Wine 540ml B40797‐540

66 x 66 x 255 mm

81 x 81 x 232 mm

87 x 87 x 243 mm

101 x 101 x 233 mm

Tulipa

Wine 350ml B40894‐350

Wine 450ml B40894‐450

Wine 550ml B40894‐550

86 x 86 x 217 mm

90.5 x 90.5 x 227 mm

98 x 98 x 240 mm

Flute 170ml B40894‐170

Tumbler 350ml B25300‐350

Tumbler 450ml B25300‐450

Decanter 1500ml B31B24‐1500

60 x 60 x 225 mm

94 x 94 x 99 mm

89 x 89 x 130 mm

127 x 127 x 270 mm

17

Turbulence

Tumbler 500ml B23018‐500

Wine 350ml B40774‐350

Wine 550ml B40774‐550

Wine 570ml B40774‐570

94 x 95 x 118 mm

84 x 84 x 223 mm

92 x 92 x 245 mm

111 x 111 x 209 mm

Viola

18

Flute 190ml B40729‐190

Wine 350ml B40729‐350

60 x 60 x 241 mm

84 x 84 x 223 mm

Waterfall

Wine 350ml B40729‐350‐22

Wine 550ml B40729‐550‐22

Flute 190ml B40729‐190‐22

Cocktail 340ml B40751‐340‐22

84 x 84 x 223 mm

92 x 92 x 245 mm

60 x 60 x 241 mm

120 x 120 x 174 mm

Liqueur 60ml B40729‐60‐22

Tumbler 300ml B25180‐300‐22

Tumbler 350ml B25180‐350‐22

Decanter 1500ml B31AA8‐1500‐22

60 x 60 x 174 mm

84 x 84 x 97 mm

73 x 73 x 152 mm

165 x 165 x 265 mm

19

The Orphans

Branta

Champagne Coupe 180ml BV1SC33‐180 131 x 131 x 140 mm

20

Jive

Milvus

Samba

Sylvia

Tumbler 480ml B25229‐480

Red Wine 670ml BV1SD22‐670

Tumbler 330ml B40427‐330

Cognac 400ml BV4S415‐400

81 x 81 x 158 mm

110 x 110 x 213 mm

119 x 119 x 105 mm

91 x 91 x 135 mm

Decorated Crazy

Tumbler 390ml B25250‐390 81 x 81 x 71 mm

Shot 60ml B25250‐60 63 x 63 x 60 mm

21

Elements

Flute 190ml B40729‐190‐14Q‐379712 60 x 60 x 241 mm

Wine 450ml B40729‐450‐12Q‐379712 88 x 88 x 234 mm

Tumbler 300ml B25180‐300‐13Q‐379712 84 x 84 x 97 mm

22

Love

Spark

Flute 180ml B40727‐180

Tumbler 280ml K25089‐280‐BR081

Tumbler 300ml K25180‐300‐CH09

Wine 350ml K40729‐350‐QH13

71 x 71 x 255 mm

80 x 80 x 88 mm

84 x 84 x 97 mm

84 x 84 x 223 mm

String

Up

Wine 350ml K40729‐350‐BM777

Flute 190ml K40729‐190‐BM777

84 x 84 x 223 mm

60 x 60 x 241 mm

Tumbler 300ml K25180‐300‐BM777 84 x 84 x 97 mm

23

Decanters & Jugs

Decanter 1700ml B31B08‐1700

Decanter 1500ml B31B24‐1500

Decanter 1500ml B31AA8‐1500‐22

195 x 195 x 254 mm

127 x 127 x 270 mm

165 x 165 x 265 mm

Amoroso

Tulipa

Waterfall

Bar-Decanter

Decanter 1250ml B31484‐1250

Decanter 1500ml B31543‐1500

Decanter 1200ml B31B01‐1200

132 x 132 x 239 mm

195 x 195 x 208 mm

200 x 200 x 223 mm

Decanter 1250ml B3E683‐1250

24

312 x 142 x 198 mm

For Your Table

Decanter 1500ml B31AA8‐1500

Decanter 1500ml B31AA9‐1500

165 x 165 x 265 mm

180 x 180 x 255 mm

For Your Table

For Your Table

Jug 1500ml B1E634‐1500

Jug 1500ml B1E467‐1500

174 x 174 x 234 mm

173 x 173 x 257 mm

For Your Table

For Your Table

25

Sets

Xtra

Decanter 1400ml

2 xTumbler 400ml

187 x 187 x 251 mm

91 x 91 x 125 mm

Water Set 1+2 B31B23‐1400‐S4

For Your Table

1 x Bowl 200mm

4 x Bowl 120mm

202 x 202 x 140 mm

122 x 122 x 78 mm

Bowl Set 1+4 B50649‐200‐SET

26

27

Angela

Candleholder 185mm B94586‐185 102 x 102 x 185 mm

Love

Vase 195mm B82570‐195 68 x 68 x 194 mm

For Your Table

Vase 230mm B85A15‐230

28

82 x 82 x 231 mm

For Your Home

Vase 250mm B82500‐250

Vase 260mm B82502‐260

Vase 180mm B82504‐180

Vase 255mm B82505‐255

110 x 110 x 248 mm

105 x 105 x 256 mm

153 x 153 x 182 mm

126 x 126 x 253 mm

Vase 175mm B82508‐175 175 x 175 x 150 mm

Vase 250mm B82562‐250 119 x 119 x 249 mm

29

30

Vase 255mm B82570‐255

Vase 300mm B82570‐300

Vase 340mm B82570‐340

150 x 150 x 256 mm

140 x 140 x 300 mm

140 x 140 x 340 mm

For Your Table

Vase 245mm B82237‐245

Vase 305mm B82237‐305

Vase 340mm B82237‐340

130 x 130 x 245 mm

152 x 152 x 305 mm

120 x 120 x 340 mm

Waterfall

Vase 185mm B82237‐185‐22

Vase 245mm B82237‐245‐22

Vase 305mm B82237‐305‐22

Vase 340mm B82237‐340‐22

185 x 185 x 165 mm

130 x 130 x 245 mm

152 x 152 x 305 mm

120 x 120 x 340 mm

31

Glassware Terms BLANK The Plain undecorated piece of glassware or crystal which will be further processed to be decorated, engraved, cut and polished.

BLOWN GLASS Glass forced into shape by air‐pressure, either by mouth blowing or machine blowing. This can be done with or without the use of a mould.

CRYSTAL A much abused term which in the trade, simply refers to a clear colourless glass. The general materials used to produce crystal are fine silica sand, potash, and cullet (broken pieces of glass which are essential for the batch mixture). Other materials can be added to the basic batch mixture, such as oxides, i.e., lead oxide, gold oxide, barium etc.

CRYSTALLITE This is glassware which achieves the brilliance similar to lead crystal through the use of alternative minerals. It allows the glass to be clearer and more brilliant as well as allow some forms of cutting and etching. Crystallite does not have a lead content.

LEAD CRYSTAL When lead oxide is added to the basic glass mixture, " lead crystal" is produced. The amount of lead oxide added, determines the classification of the crystal, as well as the strength and malleability of the crystal. It also enhances the brilliance and clarity of the glass. Semi‐lead crystal (crystalline) contains approximately 8‐10% lead oxide, while the term "full lead crystal" is generally conceded to contain a minimum of 24% lead oxide. Lead oxide was initially introduced into crystal by the English approximately 250 years ago, due to the fact that it has a low melting temperature (1000‐ 2000 degrees Celcius) and it also adds brilliance to the product when cut.

Information

A1

It should also be noted that the most important reason using lead oxide, is to soften the glass and, therefore, facilitate cutting and engraving on the item as a means of decoration. There are obviously disadvantages of having a softer glass product, i.e. it is more unstable during temperature changes; if softer, then it tends to chip or scratch much more easily.

BARIUM GLASS When barium oxide is added to the basic glass mixture, the result is a product of superior clarity, strength and resiliency. Barium glass is primarily used in the production of those stemware lines which have a long, slender stem, or relatively thin‐wall bowls.

CUTTING, ENGRAVING AND ETCHING Cutting, engraving or etching on glass or crystal are three completely separate techniques of decorating glassware. The easiest way to distinguish between the three techniques is that cutting is a "wet process", while engraving and etching are relatively "dry processes".

A diamond‐carborundum wheel is used for cutting glass crystal and a continuous stream of water during the cutting process ensures the tiny glass particles are removed. Engraving is done generally with the use of a small copper wheel which produces a "shallow cutting" into the surface of the product. A small amount of abrasive fluid (not water) is used in order for the wheel to move more smoothly over the surface and scratch the design into the piece. Etching can be done with a laser or acid process.

COLOURED CRYSTAL Colour is introduced into the glass by the addition of various oxides to the basic batch mixture. Gold oxide (as well as chrome oxide) is used to produce the ruby colour, this is the reason why ruby glass is generally more expensive. Iron oxide produces a

green colour, cobalt oxide produces blue glass and the addition of uranium oxide will produce an amber or yellow colour. It should be noted that generally, colour is found in non‐lead crystal products, but may also be used in glass which covers full lead crystal.

MOULDS Both wooden and cast iron moulds are used in the production of crystal/glass products. Although, the wooden moulds are produced from hardwoods (Cherry and Beechwood), they must be replaced more often as they burn‐out after time despite being immersed in water.

PRESSED AND OVER CUT This refers to an item, generally produced in lead crystal, that has had initial base cuts pressed using a mould.

The piece, however, must be finished with fine hand‐cutting by a master cutter in the same manner as a completely mouth blown item.

PANTOGRAPH This is a technique in which a clear glass is dipped and covered in a mixture of paraffin and bees wax. Then the glass is placed on a machine which has four needles surrounding the glass.

An operator traces a stencil which is hooked to the machine and wherever the operator traced, so too, do the four needles and thus they remove the wax leaving a design. The glass is then taken and placed in an acid solution for anywhere from 7 to 40 minutes depending on the size of the piece and concentration. In this process only the areas uncovered by wax are eaten away (the design area) and the wax is removed later by hot water to be reused.

GUILLOCHE This is an identical procedure to pantograph, but there is only one needle used producing simple geometric patterns which are continuous.

Care for your Crystal Full lead crystal is "softer' than regular glass, and it will scratch, so it should be stored where it will not touch other pieces.

We recommend that you protect your investment with the proper care. Taking the below precautions is worth it!

● Do not store glasses upside down as this may cause

● Changes in temperature, such as going from very hot to

stress to the rim, which is delicate and could create stress cracks and chips.

cold could affect the crystal, and in some cases cause clouding or even cracking.

● Carry your pieces one at a time, never in groups. Hold

● Dry with a soft clean lint free cloth or paper towels and

the stem of your glasses when moving and using them.

never use anything abrasive on the piece.

● Wash your Bohemia Crystal in warm water with a mild detergent, and rinse with warm water.

FAQ Is it normal for high quality crystal products to contain flaws?

The creation of perfect unflawed crystal can only be achieved in assembly line products. When the manufacturing depends on age old methods combined with the skill and artistry of individual craftsmen there can be slight variations in crystal products but this is actually a confirmation of the fine crafting of the product and not an indication of poor craftsmanship.

Are bubbles or seeds fault in the glass?

Bubbles or seeds are often characteristics of handmade glass and crystal. Gases form the bubble when chemicals are united in the fusing or melting of the raw ingredients.

As long as they are not on the rim or have broken through the surface, they do not affect the quality or the beauty of the glass.

Is it advisable to store spirits in decanters?

Decanters are not storage vessels, they are intended for 'decanting' only in preparation of serving. Over time alcohol stored in a crystal decanter will strip the crystal surface, resulting in the crystal appearing 'cloudy'.

How can I remove stains from a crystal decanter or vase?

It is very easy to remove stains from a crystal decanter or vase by combining a handful of uncooked rice in a solution of lemon juice or vinegar and warm water and swirling the mixture around to remove residue. For tougher stains we suggest trying warm water with a denture‐cleaning tablet, allowing it to soak before being thoroughly rinsed.

Are lines in crystal a flaw?

A line or "cord" is an almost invisible difference in density in the glass, which occurs during the fusing of the molten crystal. It is the natural outcome of the hand‐making process and is not considered a flaw. Although it is visible when the glass is empty because it refracts the light, once the glass is filled the light is refracted at a different angle and it becomes invisible.

A2 Information

Choosing the right glass High Alcohol Content/ Hard Liquor

Carbonated/Sparkling Drinks

Alcohol with a Featured Aroma and Taste

A glass that is a smaller size is recommended to allow the alcohol to be sipped gradually.

Tall, more narrow stemware is preferred as it enables the bubbles to travel mildly and aesthetically.

An exception is beer, which is normally served in a large glass such as a beer mug.

For alcohol with a distinctive aroma, such as wine, a rounder bowl and a slightly narrowed mouth is desired which allows the flavour to keep longer in the glass.

Major Glass Shapes and Uses ► Liqueur Glass

► Sherry Glass

► Cocktail Glass

The small shape is designed for the appreciation of the taste of straight liqueurs.

Also used for Aperitifs and Sakes.

Sherry is a spanish fortified wine that is blended with brandy.

Typical ABV: 16% ‐ 20%.

Small stemware of around 75ml is a popular choice.

A standard cocktail glass has a cone shaped bowl. Many adventurous designs and sizes are also available to accommodate the ever expanding cocktail repertoire.

► Pilsner Glass

► Champagne Saucer

► Champagne Flute

A traditional glass for serving beer as it enhances aromatic volatiles, showcases the appearance and allows room for the foamy head to sit atop the beer.

A shallow, broad bowled champagne saucer is commoly used at parties and wedding receptions. It can also be used for soft drinks and certain cocktails.

Champagne flutes are characterised by a long stem with a tall, narrow bowl on top. The narrow design allows the bubbles to travel aesthetically, giving a pleasant appeal.

► Wine Glass

► Old Fashioned Tumbler

► Brandy Glass

Various shapes are available to compliment different genres of wine. Generally, red wine works well with larger glasses and white wine works well with a smaller sized glass.

A short cylindrical tumbler used for serving whisky and other short drinks with ice cubes "on the rocks".

The large tulip‐shaped glass with a slightly narrowed mouth is designed to keep the aroma of the spirit. Serving volume is 30ml for maximum enjoyment.

► Goblet

► Mug

► High Ball Tumbler

A medium to large stemmed glass mainly for serving water. A typical goblet has a volume between 240ml and 360ml.

Goblet's can also be used for serving beer or juice

Large beer mugs, as the name suggests, are traditionally used for serving beer. Smaller glass mugs are used for coffee, tea and are perfect for shochu as well.

Tumblers are the most common form of glass drinkware. They can be used for all genres of beverages. Size ranges from 180ml to over 300ml.

Information

A3

Wine glass guide ► White Wine Glass

► Red Wine Glass

White wine is generally served cold. Compared with a red wine glass, white wine glasses are usually smaller. This allows the wine to be chilled for longer, to remain crisp and clean in flavour and to keep the aroma from escaping.

Red wine is very diverse and the characteristics of each type of red wine are subtly different.

For red wines with a complex taste and aroma, wine glasses with a bigger bowl are used in order to bring out the flavour.

► Bordeaux Glass

► Burgundy Glass

Glasses with a tall and broad bowl are usually chosen to bring out the rich, tannin and dense aroma of Bordeaux wine, the prestigious aged wine originated from the French region of the same name.

This glass style is designed to bring out the supple and elegant taste of Burgundy wine.

Like Bordeaux, this region specific French wine is prestigious. The wide, broad shape of the glass is designed to accumulate the fruity aroma in the bowl and accentuate the scent and tartness of the wine.

► Tasting Glass

► Champagne Glass

A tasting glass is used for tasting wine, whisky and brandy. The ISO (International Organisation for Standard‐ isation) has a specific standard (ISO 3591) for winetasting glasses. These glasses must adhere to specific guidelines with glass shape, size and lead content.

Champagne flutes are characterised by a long stem with a tall narrow bowl on top.

The flute design allows the bubbles to travel aesthetically, giving a pleasant visual appeal.

Shallow broad bowled champagne saucers are another common glass that is popular for parties and weddings.

A4 Information

Tips for washing glassware Read the diswasher manual carefully

Choose a dishwasher with a gradual temperature change function

Special precautions and way of operation vary with all manufacturers and dishwasher models. Read the operation manual that comes with each dishwasher carefully. Consult the manufacturer's customer center if you should require further information.

Choose a dishwasher model that comes with a gradual temperature change function that protects glassware from a dramatic rise or drop in heat. Avoid rinsing warm glassware with cold water.

Chipped or scratched glassware

Do not wash glassware that has metallic embossing or lustering in a dishwasher

Chipped and scratched glassware is prone to breakage by physical and thermal shock.

Do not wash lead crystal glassware in a dishwasher Thermal shock (i.e. abrupt temperature change) and alkaline dish soap from the dishwasher could cause the lead crystal to break or corrode (become cloudy). Do not wash lead crystal in a dishwasher at any time if you wish to maintain the lustre of the product.

Washing glassware with gold/platinum colour embossing or lustering might lead to discolouring of the print.

Cool down the glassware before re‐using Do not use the glassware while it is still warm after washing. Abrupt temperature change (especially from high to low temperatures, such as adding ice to a warm glass), may cause the glass to break. Wait until the glassware reaches room temperature.

Please note: glassware retains the best brilliance if hand washed.

Information

A5

Visual merchandising Visual merchandising is arranging merchandise assortments and creating visual displays within a store to improve the presentation and layout and to increase traffic and sales.

Visual impact is a huge component of retail merchandising and customers entering a store are greatly influenced by the visual information they gather in the first split second. In today's ultra competitive market place it is of paramount importance that merchandisers understand the basics of visual merchandising.

Display sale products in a creative way When Building a product display, look for products that are natural add‐ons to the main product featured.

Use accent lighting to feature products Customers are drawn to light. Lighting can make products shine and bring colours to life and accent lighting creates visual interest for shoppers, and places products in their sights.

Change displays regularly Customers want to see new and different products. There is an aspect of entertainment and education that customers appreciate when the store changes its displays.

Graphics and Signage Signs can be used to educate customers about products for sale, announce special promotions or to direct traffic flow through your store.

A significant percentage of sales are generated by in‐store signage, displays and events; its impact far outweighs any other type of promotional or marketing campaign.

Signage is the "silent salesperson" for the retailer and must communicate your store image.

Professionalism is everything in your store and the same holds true with your signage.

Avoid handwritten signs at all costs. Make your signs short and sweet as you have five seconds or less to tell the customer what you want them to know. Only display positive signs about your policies.

Seducing the Senses The experience of visiting a store should be comfortable, rich and have impact. Whether it is music, product displays, lighting or climate control, everything in the store can impact the customer's shopping experience.

Visual Balance

Consider grouping themed products together for powerful visual messages. Theme merchandising is a good way to communicate seasonal activities or other information and themes connect customers to projects or activities.

It is important to remember that strong displays have visual balance. Dark colours appear heavier than light ones and large objects appear heavier than small ones. Position larger, darker items near the bottom of a display, with lighter items at the top to avoid a top heavy appearance. Placing too many items or heavy looking items on one side will also make your display appear unbalanced. Ensure that there is a left to right balance emanating from the focal point of the display

Product Positioning

Cross­Mix Merchandising

Analyse the current customer traffic flow of your store and think of ways to encourage customers to look at products, with their attention focused where you would like it to be.

Ensure that your best‐selling products are given the most favourable display areas in your store ensuring your "hotspots" take full advantage of new products and display the newest and most colourful items in these spots, as they will command the attention of shoppers.

Displaying a variety of seemingly unrelated products together can create a comprehensive visual story. This type of merchandising communicates breadth of product and educates the customer about merchandise they may be unaware that you carry.

Cross‐mixing merchandise within your store can promote the look of a certain lifestyle for customers to buy into. It encourages customers to visualise how they would use an item and helps to confirm their decision to purchase an item. You can use larger items within your product lines as props for smaller items, and showcase impulse products with demand items.

Be sure to place displays featuring cross‐mixed products in high traffic areas. Keep cross‐mixed visual merchandising displays sharp and to the point, as the average customer views a merchandise display for just two seconds!

Colour matters Colour can demand a shopper's attention, evoke emotion and influence decisions.

Merchandising themes

Products should be organised in groupings; by item type, colour, or any other logical characteristic. Placing coordinating or complementary items near each other makes them more visible to the customer and makes shopping easier. Customers are prepared to hunt for high demand items, so position them in less valuable spaces.

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Assess All Angles After you have completed your dispay, step back and look at it from a variety of angles. Try to view it as a customer would. Remember that very few people will see it standing directly in front of it as most displays are approached from the side and seen from an angle.

Observe the direction from which most customers approach the display and make sure that the best view of the display is the one that most people will see.

Ask yourself the following questions • Are your feature products appropriately placed?

• Do you need to angle the display to the customer's viewpoint?

• Is signage visible and clear?

• Does the arrangement appear balanced?

• Does the display interest and attract the customer or does it overwhelm and confuse them?

• Is the display bland and unremarkable?

Bear in mind that ultimately the final barometer of a display's worthiness is its ability to sell Bohemia Crystal products.

Additional Merchandising Tips and Checklist • To give yourself a more hands‐on sense of how to display products, while you are shopping, pay attention to the variety of approaches taken by other stores.

• Are all senses appropriately stimulated?

• Is lighting effective?

• Is all signage clear and professional?

• Is merchandise presentation logically ordered and appealing?

• Are high‐margin products placed in high profile locations?

• Are opportunities for add‐on/impulse purchases maximised?

• Are displays appropriate for your target customers?

• Overall, is the store appearance professional?

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