Bluewater Agent Guide

Page 1

The #1 Real Estate Company in Carteret County has an important agenda...

Our Agents.


Come join a team

that feels like a family AND find success

together

SCAN ME with your

SMARTPHONE


LAUNCH YOUR REAL ESTATE CAREER WITH THE #1 FIRM IN CARTERET COUNTY.

With over 300 years of combined experience, you will be guided and assisted by some of the most influential agents that the Crystal Coast has to offer. We have two home offices strategically located in the heart of Emerald Isle and on the Causeway in Atlantic Beach. At either location, you will be sure to find a compatible team of agents who share the same goals and dedication to delivering unparalleled service to both buyers and sellers.

These two offices are among the premier and best performing teams in the area and give you the flexibility to choose the location closest to your home and selling network. • • • • •

Onsite administrative assistant(s) A guiding and experienced Broker in Charge Conference/Meeting Room Space In-house marketing team Continuing Education with personal attention


We Would love to have you

We are actively seeking highly motivated, tech-savvy, licensed agents to join our all-star team. If you are a new agent, we are here to help you find your niche and become an expert in coasal sales. If you are an experienced agent looking for ways to grow your client base and expand your professional goals, we look forward to continuing your education and introducing you to the latest technology and marketing trends.

•


think calculate initiate construct market solve sell

•



We have closed over $1.2 billion dollars in coastal real estate in the last 12 years. Our agents have a combined over 300 years of experience. Bluewater ranked #1 in total number of listings sold and total volume of sales for Carteret County year over year. Bluewater was honored to be hand selected to be a part of the Leading Real Estate Companies of the World, a premier global collection of the Top 500 Real Estate companies.

Our website BluewaterNC.com receives more than 2 million annual visitors and increasing steadily by 9% year over year. In 2016, we were proud to be one of five companies nominated for the 2016 LeadingRE WQC award for Best Website Design.


W

e are Local e are Global

Bluewater is a company that strives for continued education in the world of real estate. With various resources, agents are given the chance to network with companies around the world at annual conferences and utilize a streamlined resource, exchange ideas proven to be successful and establish influential partnerships across the globe.

As an exclusive member of the Leading Real K World and Luxury Estate Companies of the Portfolio, Bluewter benefits from exposure in major publications that reach over 55 million potential clients around the world.

Leading Real Estate Companies of the World - Las Vegas

•

Each month, visitors from 200 countries view the Luxury Portfolio web page, and over 3 million viewers spend time on the site each year.


As an affiliate of Leading Real Estate Companies of the World,® our company is a global — not just local — real estate company working on your behalf. Leading RE and Luxury Portfolio provides world-class marketing and resources, allowing us to provide the very best service. The LeadingRE organization produced more home sales volume in 2013 than any national real estate network, $314 billion, representing over one million transactions.

Because of Bluewater’s complete sponsorship of both programs, our agents enjoy excellent customized professional materials for FREE. Our agents also have access to a vast library of online tutorials and materials to help you on how to become the best real estate agent you can be. We are proud and excited to offer these materials to our agents and feel that they are a strong asset in building a team that is delivering the best skills and service to Carteret County.


Why Choose Bluewater $131.5 Million in Sales in 2015

490 Total units Sold in 2015

9 of the last 10 years Awarded Top Real Estate Company

We provide exposure to 250,000 Annual Vacationing Guests

Bluewater’s Average Closing Sales Price for 2015 was $268,465 an increase from 2014 Average Sales Price of $252,919

Nearly 20% of Bluewater’s Closing Sale Prices were between $300,000 and $399,999

23% of Carteret County’s 30 Top Selling Agents are Bluewater Real Estate Agents


Bluewater Bluewater Real Bluewater Real Estate Marketing Estate Marketing Estate Marketing Ourhighly highlyproficient proficient marketing marketing Our Our highly proficient marketing teamconcentrates concentrates our ourour resources team resources team concentrates resources on optimal opportunities by by on optimal opportunities by on optimal opportunities achieving sustainable competitive achieving a sustainable competitive achieving aasustainable competitive advantage. Our highly effective advantage. Our highly effective advantage. Our highly effective marketing strategy is achieved marketing strategy achieved marketing strategy isis achieved byin-house our in-house Marketing team by our Marketing team by ourmanaging in-houseour Marketing team websites, designing managingour ourwebsites, websites, designing designing managing all advertisement, creating all printed all advertisement, creating all printed printed all advertisement, creating all and online content and tracking the and online content and tracking the sources of all revenue. and online content and tracking the sources of all revenue. sources of all revenue.

Combiningour ourexperience experienceininboth bothCrystal Crystal Coast Real Estate and Property Mana Combining Coast Real Estate and Property Manage Combining our experience in both Crystal Coast Real Estate and Property Management along travel, real estate and property investme alongwith withour ourcontinued continuedstudy studyofofcurrent current travel, real estate and property invest along with our continued of current travel, real estatedemographic. and property investment trends, we excel ininthe understanding ofof our target WeWe believe thatth trends, we excel thestudy understanding our target demographic. believe trends, we excel in the understanding of our target demographic. We believe that when the brand wewe have thethe ability to better ide whenthere thereisisaastrong strongfocus focusononbuilding building the brand have ability to better when there is a strong focus on building the brand we have the ability to better identify our clients wants and needs. ourclients clients wants needs. our wants andand needs.

The Bluewater Marketing Team takes in in being tothe share theof beauty of ou TheBluewater Bluewater Marketing Team takes being able to share the beauty o The Marketing Team takes pridepride inpride being able toable share beauty our unique coast with potential visiting guests and home buyers. We like to take it unique with potential visiting guestsguests and home like to take it onetostep uniquecoast coast with potential visiting andbuyers. homeWe buyers. We like takeone it o further and have our clients expect nothing but thethe best, anan exceptional further have our clients expect nothing but the best, with anwith exceptional marketingmark furtherand and have our clients expect nothing but best, with exceptional m strategy and full service website; we guarantee to have clients coming back again andagain strategy and full service website; we guarantee to have clients coming back strategy and full service website; we guarantee to have clients coming back ag again. again. again.

• Bluewater was awarded the #1 Real Estate Office for Carteret County in 2014 and • 2013 Bluewater awarded thesold #1 Realtotal Estate Office Carteret County in 2014 for totalwas number of listings volume of for sales • Bluewater was awarded the #1and Real Estate Office for Carteret County in 2

2013 for total number of listings sold and total volume of sales

2013 for total number listings of salesin the • BluewaterNC.com, is one ofofthe leadingsold andand mosttotal user volume friendly websites Carolina Real Estate andofVacation industry • North BluewaterNC.com, is one the leading and most user friendly websites in t • BluewaterNC.com, is one of the leading and most user friendly websites North Carolina Real Estate and Vacation industry

• BluewaterNC.com our fully respnsive website receives over 2 million annual North Carolina -Real Estate and Vacation industry visitors, with an average of 13 page views and increasing steadily by 9% year • BluewaterNC.com - our fully respnsive website receives over 2 million annua year • over BluewaterNC.com - our fully respnsive website receives over 2 million an

visitors, with an average of 13 page views and increasing steadily by 9% yea

visitors, with an of 13 outlet’s page views and increasing steadily by 9% • Online exposure on average national media websites over year over year

•• Print advertisements in the top local, regional and websites national publications, Online exposure on national media outlet’s and magazines • newspapers Online exposure on national media outlet’s websites

• Print advertisements in the top local, regional and national publications,

•• Strong strategy with ainfocus content, keywords, backlinks,publications, photos Print SEO advertisements the on topweb local, regional and national newspapers and magazines and social media

newspapers and magazines

StrongEngine SEO strategy with a Google focus on web content, keywords, photo •• Search marketing with AdWords, listings and clickablebacklinks, banner ads

• and Strong SEOmedia strategy with a focus on web content, keywords, backlinks, ph social

• Target specificmedia e-mail campaigns tracking opens, clicks, forwards and social and social media shares • Search Engine marketing with Google AdWords, listings and clickable banne

Search Engine with Google AdWords, listings and clickable ba ••• Continued efforts e-mail inmarketing mobile advertising and Mobile Apps clicks, Target specific campaigns tracking opens, forwards and socia

media shares Target specific e-mail tracking opens, clicks, forwards •• Social media strategies withcampaigns Facebook, Twitter, Pinterest, Instagram, YouTube, and so Vimeo and LinkedIn media shares • Continued efforts in mobile advertising and Mobile Apps

•• Regional television commercials radio advertisements Continued efforts in mobileand advertising and Mobile Apps

• Social media strategies with Facebook, Twitter, Pinterest, Instagram, YouTub • Social media strategies with Facebook, Twitter, Pinterest, Instagram, YouT • Local public relations and sponsorships throughout the community Vimeo and LinkedIn • Regional television commercials and radio advertisements • Real Estate Sales Lead generating software Vimeo and LinkedIn

Regional commercials and radio advertisements •• Real Estatetelevision Sales Lead generating software Real public Estate relations Sales Lead generating software •• Local and sponsorships throughout the community Emerald Isle Sales Office (855) 841-6644 Atlantic Beach Sales Office (855) 525-4643 • Local public relations and sponsorships throughout the community


Your life begins

on the Crystal Coast

Help someone find their piece of heaven with the #1 Real Estate office on the Crystal By joining the Bluewater team, you will become an affiliate of the global networks Leading Real Estate Companies of the World and Luxury Portfolio. You will have access to state of the art training resources and one-on-one guidance from the top producing agents of Carteret County. Our friendly team environment, in-house marketing team’s weekly email updates and monthly agent meetings will be the driving force to your success.

BluewaterSalesNC.com