Best 8 Content Types to Boost Your Brand With Issuu & Canva

These days, staying afloat online means keeping pace with a relentless torrent of content creation. Here's the billion-dollar question: how do you keep quality high when the speedometer is off the charts? The secret is not as hidden as you might think.

Issuu and Canva are the ultimate tools for crafting and distributing standout content easily and quickly. Canva simplifies the design process, making it easy for anyone to create eye-catching visuals. From brochures to full-scale presentations, Canva is intuitive, packed with templates, and user-friendly, even if you're not a pro designer.

Issuu lifts your projects off the screen and into the digital world by turning them into a wide range of interactive formats, ready to be shared across channels in minutes. Whether you’re a teacher, marketer, realtor, or running a start-up — Issuu empowers you to share your content far and wide, ensuring it looks pixel-perfect on every screen.

Issuu and Canva are the powerhouse duo that makes the creation-to-distribution workflow smoother, simpler, and more exciting, ensuring you’re not just keeping up but standing out. Let’s jump into eight of the best content types anyone can create with Issuu’s app on Canva and see just how much punch your content can pack.

1. Brochure

Brochures are the Swiss Army knives of marketing — versatile, eye-catching, and designed to make an impact. With Canva, crafting a brochure that pops off the page is straightforward. First, choose a brochure template that resonates with your message. They’re perfect for promoting a new product, announcing an event, or conveying essential information at a conference.

When your design is ready, let Issuu work its magic. By exporting your brochure to Issuu directly from your Canva workspace, you elevate it from a static creation to a dynamic digital Flipbook. Readers can flip through it as if it were a physical copy but with the added convenience of accessing it from anywhere. Embedding it on your website, exactly where your audience expects to find it, ensures your digital brochure is viewable anytime. 

2. Catalog

Digital catalogs are your virtual storefront: clear, compelling, and designed to make your products accessible with just a click. Creating one strengthens your marketing efforts by providing a complete view of your offerings. It also boosts user engagement by offering a dynamic, interactive shopping experience beyond a scrolling list of items in a digital storefront. With Canva’s catalog templates, achieving this is more than just possible—it’s easy. Your customers can enjoy flipping through a digital catalog published on Issuu as if it were in their hands, zoom in for a closer look at products, and even click on shoppable Links to instantly make purchases.

The seamless integration between Canva and Issuu enhances this experience, enabling anyone to explore and purchase your products anytime, anywhere. This makes your catalog a powerful tool for sparking interest and driving sales.

3. Newsletter

Newsletters are the heartbeat of your communication strategy, seamlessly keeping your audience informed and engaged. More than just messages, they maintain steady contact with your readers, delivering fresh updates directly to their inboxes, and weaving a vibrant community around your brand's ethos.

Did you know Canva has thousands of newsletter templates you can choose from? This makes the creation of visually appealing newsletters quick and effortless. Issuu’s app then takes your polished newsletter designs to the next level by simplifying distribution and enhancing reader engagement— without leaving your Canva workspace!

4. Magazine

Magazines have always been more than just a collection of pages—they're a Pandora's box of snackable stories, a feast for the eyes, and a catalyst for curiosity all in one. They’re designed to grab your attention and not let go. Going digital with your magazine is the step you need to take to stand out.

Think about the freedom a digital version offers. Your readers can dive into your latest issue while commuting, lounging at home, or traveling, right from their smartphones or tablets. They can instantly connect with your content—clicking Links to dive deeper into topics, shop the products you review, or share ideas with friends across social media. And with Issuu’s Statistics built into your Canva workspace, your digital magazine opens up even more possibilities for growth, giving you a behind-the-scenes look at what makes your audience tick.

5. Portfolio

Sleek, polished, and crafted to display your best work, a digital portfolio is perfect for putting your best foot forward. With Canva and Issuu, your work looks professional and reaches far and wide, becoming an interactive viewing experience anyone can access and admire. Think of it like your personal gallery that’s open 24/7, all around the world!

Publishing a digital portfolio on Issuu allows potential clients or employers to flip through your work easily, experiencing the layout and design just as they would with a physical copy but with the added convenience of digital access. Embedding Videos that can auto-play as the pages turn, linking directly to projects, case studies, or testimonials, and updating content in real time enhances the dynamism and depth of your professional collection of achievements.

6. Handbook

Handbooks are indispensable in providing structured and detailed guidance, but they can be bulky and somewhat rigid in their traditional print form. Digitizing your handbook with Issuu enhances its utility and accessibility, allowing users to continuously engage with the material while significantly reducing the environmental impact of printing, distribution, and waste. It makes your handbook a part of the sustainable practices that more and more people value.

A digital handbook designed on Canva and shared on Issuu brings traditional content to life with easy navigation, interactive elements, and the ability to instantly update it—no new print run required. Make quick edits, instantly re-upload the changes, and relax knowing your audience is never left with outdated information. Whether for employee training, customer support, or educational purposes, a digital handbook ensures that critical information is always at your readers’ fingertips.

7. Report

Creating a digital report with Issuu’s app on Canva transforms the traditional method of sharing information into a dynamic, interactive, and highly accessible experience. It’s that easy to make information work harder and smarter for you. Digital reports on Issuu are powerful tools that elevate your brand from the first page. You can integrate multimedia elements, such as clickable Links within charts tables that offer more details and embed Videos that support your findings. This makes your report more engaging and transparent, allowing readers to see exactly how you've arrived at your conclusions.

Moreover, based on your chosen plan, Issuu’s Unlisted feature offers the ability to publish reports privately. Keep sensitive information secure and only accessible to audiences with which you specifically share the link.

8. Presentation

Imagine turning every presentation into an opportunity for immersive storytelling. That’s the power of combining Canva and Issuu. Start with a Canva template to build your slides, where simplicity meets sophistication. Add images, select fonts, and choose layouts that draw every eye to your most important points. 

Then, elevate your creation with Issuu, breathing life into it and empowering you to connect with audiences everywhere. It transforms static slides into a vibrant, interactive Flipbook format that invites viewers to delve deeper into what you have to say. Whether in a high-stakes client meeting or conducting a casual internal review, sharing your presentation in  Fullscreen will impress your audience and make complex ideas more accessible and engaging.

Takeaway

Now that we've explored eight content types for boosting your brand, remember that each represents a unique opportunity to engage, inspire, and connect with your target audience. The possibilities are as limitless as your creativity. So, why wait? Start creating and sharing stand-out content with Issuu’s app on Canva, and watch your brand grow stronger and more vibrant at the click of a button.