Special Features - 5W's 2013

The

FIVE

W’s

OF BUSINESS

•Who •What?

•When? •Where? •Why?

2 The 5 W’s of Business

Wednesday, May 29, 2013

BY JENNA SWAN Red Deer Express

L

ooking for the perfect lunch buffet? Tired of picking from the same three beers and greasy, bland pizza?

The Rock Wood-Fired Pizza and Spirits is the answer to all of the above.

Located at 40B, 5250 22nd St. in Red Deer, the establishment originally began in Tacoma, Washington but expanded into Canada with the help of co-owner to the Red Deer location, Sandy Nesbitt.

“When our group saw The Rock (in Tacoma), we looked at the concept down there and loved everything about it - its craziness and the brand work they had done. It got a hold of me,” said Nesbitt on how he became involved with the franchise.

Nesbitt explained that the concept of The Rock comes from the time after old rock and roll concerts when the band would finish performing and then eat pizza together after the

show backstage off of equipment boxes. The design of the establishment comes directly from this, he said.

“The idea of the restaurant is to have it look like where a broken down rock and roll concert might happen, as it has the cool vibe of a post-concert party where you’ve got cool beers and cool drinks,” said Nesbitt.

He added there are few white lights in the restaurant as well, and the majority of the lighting is concert lighting. “This gives everyone the glow of being onstage at night.”

The interior and visual stimulation of The Rock doesn’t stop at the lighting and bandbox tabletops. It can also be seen when looking at the 10 ft. – 11,500lb wood oven. “The real thing that sets us apart is our oven.

You couldn’t just decide one day that you want to have an oven like this in your restaurant - you need to build the restaurant around it.”

The Rock is no stranger to landing praise for its incredible wood-fired

feasts and is renowned for having the City’s best lunch buffet, in which customers can enjoy all-you-can-eat pizza, pasta, and salads for $10.

The scrumptious menu isn’t the only cause of satisfaction at the local eatery - the choices on their drink menu continue to amaze customers.

“The drinks are fun and adventurous and something that you won’t find anywhere else,” said Nesbitt.

The drink menu includes light-up lava lamp drink cups as well as plastic buckets filled with whatever customers can imagine.

While some may think that the gritty, industrial atmosphere of The Rock may not suit families well, the restaurant has proved time and time again that it is a location that provides fun for the whole family.

“What surprises me the most is that young kids enjoy the classic rock more than most adults might.

We as adults remember the concerts, but now young kids enjoy the music we grew up on and so The Rock really crosses generations.”

Daily Specials Burger & Blonde Mondays All half pound burgers $9.99 Suicide Blonde $3.50/16 oz

Wrap It Up Tuesdays All wraps $9.99 Regular Buckets $9.99 Premium $11.50

Wing Wednesdays

Wine & Dine Thursday’s

jswan@reddeerexpress.com

I Wanna Rock Saturdays

All personal 9” pizzas $9.99 after 9pm 2 for 1 Wings All Single Hi-Balls $3.99 Signature Rocktails $5.99 All Rock Brews $4.99/16 All Double Hi-Balls $5.99 Lava Lamps & 6 oz wine $5.99 9 oz wine $7.99 oz $5.99/22 oz (well brands only) Bottles of wine only $20 Lime Lite Marge $9.99

5250 - 22nd St. Red Deer, AB &

Lava Lamp Ladies Night Fridays

If the old school tunes and TVs in the booths aren’t enough to keep the kids busy, every table with children is given pizza dough to play with while they visit.

Nesbitt, who owns the rights for The Rock’s Canadian expansion, said that he always knew that the company would thrive in Canada when they signed onto the restaurant and that it shows in the successful expansion of The Rock into Calgary’s NW Royal Oak location. There are also plans to expand into Edmonton, Saskatoon, Regina, and Kelowna.

“It’s got that classic rock and roll feel and good energy,” said Nesbitt.

“But in the end it’s always going to come down to the food.”

The rockin’ patio is the first in Red Deer to open every year as well.

The Rock is open from 11 a.m. - 12 a.m. daily and until 2 a.m. Fridays and Saturdays.

For more information, call 403-3097365 or check out www.therockwfp. com.

412-8888 Country Hills Blvd., Calgary, AB

Dazed & Confused Sundays All 12” Pizzas $16.99 (no half and half’s or modifications allowed)

Classic Rocktails, Margaritas, Rocktinis & Double Caesars $5.99

The 5 W’s of Business 3

Wednesday, May 29, 2013

Western RV continues to flourish

BY ERIN FAWCETT Red Deer Express Western RV Group continues to see much games to keep them busy while you shop. success and expansion as new dealerships “The kids love it,” said Plotnikoff. “It’s a great chance for the parents to do their are opened. shopping and it keeps the kids occupied.”

Western RV Group of companies is nine Once a customer has purchased a product dealerships strong and the company has locations in Lethbridge, Calgary, Airdrie, from Western RV, they will have continued support and service.

Leduc, Sherwood Park, Grande Prairie, “We will service our customers at any of Kelowna and of course in Red Deer. The our locations,” said Plotnikoff. “If you newest dealership was opened earlier this choose to do business with us, you’re not month in Lloydminster. A 10th location is just buying one dealership, you’re joining set to open next year in Okotoks. a family. At Western RV it’s not just about The success that Western RV sees is due to the sale but taking care of all our customhaving the largest selection available in the ers after the sale. We know service is imindustry, with more than 2,100 units in stock portant to our customers therefore we make and 50 brands offered company-wide. They a point of offering the service facilities from also pride themselves on top-notch customer all our locations accessible to every customer. service.

We’re more than just a sales centre.”

“If you’re looking for the good deals, come to the north side of the river,” said Todd Plotnikoff, Plotnikoff added Western RV has something for everyone whether it is those looking for an General Manager and Project Manager for the entry-level trailer or those looking for a luxury company. “You can do your shopping, but come model. and see us, you won’t be disappointed.”

“Our sales staff is non-commission, so there is no Western RV is located in the Queen’s Business pressure. If our customers have a budget, then Park North Red Deer. To help serve the customwe work within that budget. We don’t try and ers who may live on the south side of Red Deer, up sell them, that only upsets the customer and Western RV is currently set up at Westerner Park then the shopping experience is no longer fun, it until June 15th. becomes very stressful for the buyer. Our goal “We’re having a parking lot sale at the Westerner is to make this a fun and pleasant experience,” starting in May and running until June 15th to showcase our product, making it more convenient he said. “We don’t play games.” for our customers who may not have time to drive For more information about the many products Western RV has available call 1-877up to our location to see what we have to offer,” 356-9399 or visit the showroom at 65 Burnt said Plotnikoff.

In addition to carrying a wide variety of RV’s, Àfth Park Dr. in the Queen’s Business Park North Red Deer. wheels and tent trailers, Western RV also offers Also check out Western RV’s new a good selection of uniquely styled Ironhorse motorbikes and a wide selection of accessories. web site at www.westernRVcountry.com.

Th large showroom offers opportunity to The c check out the many products Western RV Western RV is open Monday to Thursday from 9 a.m. to 8 carries. And if the little ones come p.m., Friday and Saturday along, they will get an experience from 9 a.m. to 5 p.m. all on their own. Western RV also offers a Kids Cave which and Sunday and holidays from 11 a.m. includes Play Station 3, Xbox 360, satellite TV to 4 p.m. efawcett@reddeerexpress.com and arcade

Open Sundays!

65 Burnt Park Dr Red Deer, AB Hwy 2 North

www.westernRVcountry.com

Now 9 locations to serve you!

4 The 5 W’s of Business

Wednesday, May 29, 2013

You want a Brighter future.

We’re a Career College!

For more information call (403) 347-6676 2965 Bremner Avenue, Red Deer

E

Academy of Learning gets you on your career path now With spring in the air, people naturally start thinking about renewal, and making big changes. Often, those changes involve going back to college for career training.

But do you have to wait until September?

“One of the most important aspects of what we do at Academy of Learning Career College is our ability to get people started on their new career training almost any time,” says college admissions advisor Virginia Walton. “The vast majority of our programs have people starting every week, and even the few programs that don’t still have several start dates per year.”

Right now, most people looking at postsecondary education are thinking they have to wait until September, if they can even get into the program of their choosing at another college. Ms. Walton notes, “At Academy of Learning, we can get you started on your program well before summer. And since all of our career programs are one year or less, you’ll be done by next spring at the latest. For some of our shorter programs, you could be fully

trained and sending your new resume out to employers by fall, when others are just starting their programs.”

Most Academy of Learning courses are presented using the Integrated Learning System, the revolutionary method that allows you to start immediately, as well as arrange your school hours around your life, instead of the other way around.

Academy of Learning facilitators are all graduates of the same programs their students are enrolled in, giving them not only the expertise needed to assist you in your studies, but also the empathy and understanding you need from someone who’s been in your shoes.

It’s always time to enrol at Academy of Learning Career College. With fulltime diploma and certificate programs ranging from 18 to 52 weeks in areas like office and business, accounting and payroll, information technology, web design, marketing, health care, legal administration, hotel and tourism management, and more, there’s something at Academy of Learning for everybody.

The Red Deer Express Newspaper

stablished in 1946, the award-winning Red Deer Express is a weekly community newspaper serving the City and all of Central Alberta.

Our constant aim is to be accurate and unbiased in our coverage. Our audience continues to grow with the City and we are looking to make our paper as accessible as possible. One way we do this is by printing 27,000 copies every Wednesday which are available to all residents and businesses in Red Deer and some of our neighbouring communities.

We reach our neighbouring communities through pickup boxes in various locations. We also offer Canada-wide subscriptions at exceptionally low rates.

Our publication is also available online at www. reddeerexpress.com to read in full page format. To view, click on e-edition at the top right of the home page. Also available online are all our special features.

The Red Deer Express acts as the community’s trusted source of local news and information with exceptional coverage of a wide range of interests from politics, sports and community events to health, arts, business and leisure.

Each section reflects the interests of the community -- we provide editorial and photographic coverage of what our readers look for the most.

Not only does the Red Deer Express inform our readers but the newspaper also values community input by listening to and publishing opinions through Letters to the Editor.

The Express expands its reach into the community further through the sponsorship of local charities and non-profit organizations. We also provide publicity for various special events.

Advertising in the Express on a regular basis creates topof-mind awareness for local businesses and services. Our special features throughout the year focus on specific target markets. Among others, these include Healthy Family Living, Many Menus, and our most read Best of Red Deer, as well as this feature, The 5Ws of Business.

There is truly no better medium in which to entrust your advertising needs than through the Express.

The identity of the Red Deer Express is not limited to the face of the paper but extends deeper to the devoted, hardworking staff within. We have a well-informed news team passionate about ensuring readers have a thorough knowledge of local news and events.

Our experienced sales team works hard to provide professional marketing expertise to ensure the success of

your business and to promote various events. For further information regarding the most practical and effective strategies for your advertising needs, please contact the sales team.

Our enthusiastic production team creates eye-catching ads to build on the visual aspects of the paper. These departments work together in creating this award-winning community publication. This is all overseen by Publisher Tracey Scheveers through her strong leadership skills as well as her passion for the industry.

Our deadlines for classified and display advertising are Fridays at noon. However, holidays may affect deadlines.

The operating hours of the Red Deer Express are Monday through Friday from 8:30 a.m. to 5 p.m., closing for lunch from noon to 1 p.m.

For more information, call 403-346-3356, visit www. reddeerexpress.com or drop by our office which is located at #121, 5301 – 43 St. in Red Deer.

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The 5 W’s of Business 5

Wednesday, May 29, 2013

“Enjoy the

RV Lifestyle”

BY ERIN FAWCETT Red Deer Express For more than 60 years, one Red Deer business prides itself on a family atmosphere and superior customer service.

Vellner Leisure Products, located at 1890 49th Ave., or more commonly known as “The RV store on the corner with the fountain” is that business.

“Vellner Leisure Products is a third generation RV dealership providing superior quality products and services designed to assist those who enjoy the RV lifestyle,” reads their mission statement. Third generation going on to their fourth! Founded in 1951 by Henry Vellner, the business has successfully run by Henry’s son James Vellner, current owner Marty Vellner (Henry’s grandson) and in the future perhaps one of Marty’s three sons will carry on the tradition.

Ronanne Ashton, general manager and sales manager at Vellner said one thing that sets the company apart is it is family-owned and family-operated.

Staff, their families and our customers…they are all part of the Vellner extended family. It is our culture, the atmosphere that we have created. We are selling lifestyle, we’re selling fun, we’re selling dreams.”

This atmosphere also

translates well with customers. stomers.

Vellner Leisure Products cts is a Keystone exclusive e dealership – the only one of its kind in Canada. “Although there are lots of manu-facturers and brands out ut there, we chose Keystone. one.

We haven’t always been en Keystone exclusive…we chose to tag ourselves with a manufacturer that is secure, that has great product warranty and backing behind it,” said Ashton. “They make great RV’s!”

“We chose one manufacturer to keep it simple which is really great for our service department because all of the products have the same warranty and all of the warranty claims go through the same company. It makes it easy for our sales staff too, because when they are educating the consumer, they know so much about what we have and they aren’t competing with different trailer brands on our own lot.”

Customers are Cu encouraged to come en and an check out the inventory at Vellner in Leisure Products and Le e experience our sales p process. “ “Sometimes a c customer just wants

The RV Store on the Corner with the Fountain!

to look, so we invite them to come out to our lot, grab a bag of popcorn and take their time. They really like that there isn’t alot of pressure,” said Ashton.

“It’s a very relaxed, friendly and fun atmosphere.”

The business office at Vellner can also work within a customer’s budget, ensuring that purchasing an RV is a breeze.

“The financing of RV’s is very different than the financing of automobiles. There are budgets for everybody if someone is looking for a particular payment that they are looking to be at.”

Vellner Leisure Products is open Monday to Friday from 8 a.m. to 8 p.m., Saturday from 9 a.m. to 5 p.m. and Sunday from 11 a.m. to 4 p.m.

For more information check out www.vellner. com or call 403-343-1464 or 1-877-572-7965.

Keystone Exclusive Dealer

403-343-1464 1-800-242-2593 1890 - 49th Avenue, Red Deer

Serving Central Alberta for 63 Years

vellner.com

6 The 5 W’s of Business

Wednesday, May 29, 2013

Fitness, fun and community at Chair Tease Dance Studio

Red Deer’s Adult Dance Studio!!!

M

Offering a unique & rewarding dance/ fitness experience to students 18-60+

Specializing in beginner dancers.

Now taking registrations!

Classes taught by experienced, talented instructors!

• BOLLYWOOD • ZUMBA •BURLESQUE •CHAIR DANCE 1-3 •BAD GIRL •COUPLES DANCE •BOOTY BURLESQUE •SALSERCIZE •STAGETTES/PARTIES •WEDDING DANCE CHOREOGRAPHY •REGGAETON

BY MARK WEBER Red Deer Express ore and more clients are checking out the range of programs and classes that Red Deer’s Chair Tease Dance Studio offers. Located at 4810 -- 52nd St. (above Sterling Cleaners, across from Central Middle School), the studio first opened its doors in the fall of 2008.

As owner/founder Natalie Brooks pointed out, the Studio offers a thoroughly unique and fun means of getting and staying in top condition through burlesque-inspired dance and a number of fitness classes as well. It also offers women ages 18 and up the opportunity to dance and exercise and have a super time together in a relaxed, comfortable environment. “We are synonymous with women, confidence and having fun,� said Brooks, an accomplished, award-winning dancer in her own right. “It’s a really ‘chill’ place for women to go and to feel comfortable and sexy. “The classes are always full and they are always growing – I’m almost to the point where I’ve outgrown my new place.�

Some classes are also structured in a convenient drop-in format, such as the incredibly popular Zumba classes. Sessions typically follow a similar format – within one hour participants do 16 songs straight through. It combines all Latin styles of dancing including cha-cha, salsa and merengue.

“Our Zumba classes are bigger than ever, and we’ve got more instructors now,� she said. “It’s our biggest drop-in for sure – we can get up to 50 people in a class, and we run classes every day – morning and evening – and weekends.�

Also, it’s not just for the ladies – Brooks’ classes have several guys that regularly take part as well. “There’s something for everyone – we have lots of students who take kick boxing or Zumba, but don’t take chair dancing.

Or vice versa. “But a lot of girls, once they get in the door and see a chair tease

class while they’re waiting for their class to start, it doesn’t take them long to give it a try. It’s like music video dancing.�

Chair Tease Dance Studio offers about 20 different classes, and the age range is from 25 to about 60. Various body weights, sizes and shapes need not be an obstacle to taking part either.

From the start, women have been attracted to Chair Tease Dance Studio because of its unique and overtly fun nature, said Brooks.

Chair Tease has also grown in popularity not just through word-of-mouth but also through its connection to the recent Spring Gala Celebrity Dance Off which supported the Red Deer Hospice Society (Brooks and her partner have taken first place for the past two years).

Meanwhile, Brooks is thrilled with how students have benefitted from their experiences at Chair Tease Dance Studio. “It’s a huge family – it really is,� she said. “Everyone is really supportive.�

She’s also thrilled to see the positive impacts on her clients’ lives. “Especially ladies who aren’t feeling so good about themselves -it’s like they have a complete transformation once they start coming to our studio. They hold their heads up a little higher. It’s like there’s a ‘re-instillation’ of being a woman.�

Check out www.chairteasedance.com or call editor@reddeerexpress.com 403-391-2779.

“Walk with confidence. Love your body. ChairTease Dance�

4810 - 52nd Street (above Sterling Cleaners) PROFESSIONAL DANCE INSTRUCTION

Digitex Canada Inc. offers value in a competitive technology industry

BY EVAN BUHLER Red Deer Express Digitex Canada Inc. is an Alberta success story, and has become a major player in Western Canada as a provider for hardware and software solutions.

6LQFH WKH FRPSDQ\¡V LQFHSWLRQ LQ WKH\ KDYH EHFRPH &DQDGD¡V ODUJHVW SULYDWHO\ RZQHG Canon retailer, offering a wide assortment of printers, scanners, multifunction devices, and wide format printing solutions plus software. In addition to Canon, Digitex also offers Sharp, /H[PDUN DQG +3 SURGXFWV ZLWK à H[LEOH ÀQDQFLQJ options.

Customer service is the driver behind everyday operations inside of Digitex Canada Inc. As a Western Canadian Company they are pleased to offer personalized service, while being a leader in the digital technology market.

Local call centres based in Alberta provide Headquartered in Red Deer, Digitex also Digitex Canada Inc. customers with a live, has operations in Calgary, Edmonton, Fort friendly voice at the other end of the line coupled McMurray, and Kelowna with extended service with a superior service model and a dynamic sales team we are positioning Digitex Canada teams in Saskatchewan and Manitoba.

Inc. to be the leader in Western Canada. Digitex ´:H VXSSRUW D GLYHUVLÀHG UDQJH RI FOLHQWV LQ Canada Inc. continues to foster long term almost every vertical including oil and gas, the relationships with customers we care about, legal sector, and larger corporations to small offering them solutions that support everyday business owners,� said Hugh Porter, President. business.

Visit www.chairteasedance.com for class descriptions /schedules To Register - Call Natalie Brooks @ 403-391-2779

“We are an Alberta-based company, and most of our business is based here, and I think our FOLHQWV DSSUHFLDWH RXU VHUYLFH Ă€UVW DSSURDFK WR business,â€? said Porter.

Digitex has focused on organic and strategic growth over the last decade thanks to exceptional customer service and quality products, he added.

For competitors offering similar services, we are tasked with differentiating ourselves from the larger corporate giants and an optimized service model has allowed us to do so.

Their expansion has made Calgary and Edmonton their fastest-growing markets, acquiring a multitude of new clients every year.

“Response times can make you or break you�

Due to the ever changing business market, 'LJLWH[ KDV GLYHUVLĂ€HG WKHUH VHUYLFH RIIHULQJV this year with a new Managed Services Division.

These services will allow customers to optimize DQG XQGHUVWDQG WKHLU FXUUHQW ZRUNĂ RZ DQG LW LV also geared towards cost reduction techniques and freeing up I.T. budgets. “As a company, we started to realize we could offer our customers more and wanted to provide them with value added services that gave them a better ROI.â€? says Porter.

'LJLWH[¡V YDOXH DGGHG VHUYLFHV KDV KHOSHG WKHP retain their clients. Digitex will continue to offer more of these services to new and existing customers to differentiate themselves. “Some of our customers have been with us for RYHU \HDUV DQG WKDW LV VRPHWKLQJ ZH DUH YHU\ proud of.â€?

For more information about Digitex, visit www.digitex.ca. reporter@reddeerexpress.com

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The 5 W’s of Business 7

Wednesday, May 29, 2013

You WIN

Home of the CASH GIVEAWAY

at

U O S

E D O DG E D I S H T

If you want a chance to win $10,000 cash then buy your next new or pre-owned vehicle or RV at Southside Dodge Chrysler Jeep & RV Centre. “We are the home of the $10,000 giveaway� said Peter Swainson, president and general manager of Southside Dodge Chrysler Jeep & RV Centre. “When you purchase a new or pre-owned vehicle or RV, you are automatically entered to win $10,000 cash in our monthly draw. We have already given away over $200,000!�

Open since 1971, Southside is a locally familyowned and operated dealership. There are now 3 generations of Swainson’s working in the business, Brian (Chairman), his son Peter (President & GM), and now Peter’s son Matt (Sales).

There’s a new winner every month!

Southside has been offering ‘No pressure, no stress, and no hassle’ when buying a new or pre-owned vehicle or RV. Committed to the highest standard of customermservice and satisfaction, Southside has become the choice in Central Alberta for a Dodge, Jeep, or Chrysler vehicle, said Peter.

Conveniently located at 2804 - Gaetz Ave., kitty corner to Bower Place Shopping Centre, Southside offers an exceptional selection of new and used cars and RVs. Their experienced and friendly sales team will be more than willing to assist you in ďŹ nding the right vehicle for you. All of the prices and payments are in the windows to keep the buying process simple.

With a wide variety of vehicles and RVs from

65 :0;, -05(5*05. (=(03()3, e >, (**,7; 65 :0;, -05(5*05. (=(03()3, e >, (**,7; (33 ;9(+,: (33 ;9(+,: Pick Pick Your Truck & Trailer Your Paymen e g a k t Combos c a P

2013 RAM 1500 CREW CAB Stk#W13056

4x4, 5.7 Hemi, Tow Package, SXT Pkg, Remote Entry and Much More!

NEW SURVEYOR SV291 Stk#SR1313

today’s top manufacturers to choose from including the Ram 1500, Heavy Duty, the Dodge Journey, Grand Caravan, Dart, and Challenger, the Jeep Wrangler, Grand Cherokee, the Chrysler 300, Town & Country, and of course their wide selection of RV’s such as Tracer and Puma.

Southside is one of the very few dealerships in Central Alberta that features truck and trailer combos offering an uncompromised and unmatched deal when compared to the competition.

No Credit?

No Problem!

If you don’t qualify...

Let’s take the steps We help good people with bad credit

Rear Double Bunks, Front Queen Island Bed, Double Slide, Hardwall, Loaded!

Total payment for Truck & Trailer Combo

$335 Bi-Weekly

*Vehicles may not be exactly as shown

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Local: 403-346-5577 Toll Free: 1-800-862-7176

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Nancy Grey

We can help you rebuild you credit

403.346.5577

Rochelle Oakes

8 The 5 W’s of Business

Wednesday, May 29, 2013

24/7 n e p O ! k c o St n i s e l hi c e V 0 0 3 r e v O

Looking

New?

BY EVAN BUHLER

Red Deer Express

F

2

01

rd F o F 3

0 Supercrew 15#13T7271

XLT

5.0L, Tow Package!

$

28,999

$352 + TAX 24 Month Lease 20KM/YR

amily-owned and operated for 25 years, Cam Clark Ford has been offering Albertans the best deals on new and used Ford trucks.

With dealerships in Red Deer, Calgary, Vancouver and Olds, Cam Clark Ford has been able to set themselves apart from their competition.

“The majority of what we sell are trucks.

Trucks are our bread and butter,” said Chris Ingrim, finance director at Cam Clark Ford.

Located on the east side of Gasoline Alley at 417 Lantern St., Cam Clark Ford has now been serving the Red Deer area for just under a year. “We are excited to be in Red Deer. It’s a fantastic market.”

As one of Central Alberta’s premiere Ford dealerships, their

Escape ord#13T4320 F SE 3 1 20

Fusion Ford#13C0899 SE 3 1 0 2 My Ford

Leather, Navigation, Ecoboost, Sync!

29,999

d Focus For#13C6793 SE 3 1 20

25,999

$322 + TAX 48 Month Lease 16KM/YR

Cam Clark Ford’s sales team is dedicated to helping you choose the vehicle that is right for you, without pressuring you into any decisions as well, said Ingrim.

“There is a really friendly environment here and we like to greet every customer as they walk into our show room.”

Cam Clark Ford’s financing team is also dedicated to helping you find the perfect financing or loan option available through Ford Credit or a third party leasing company. Strong relationships with leasing companies allows Cam Clark Ford to offer low-interest car loans or financing options and even no credit car loans, should your situation call for it. From good to bad credit, Cam Clark Ford’s financing team will help you drive off knowing your purchase was financially advantageous.

Highly skilled technicians are also always on hand to provide exceptional service in a timely manner,

MSRP $79,859

62,199

$

fo for

Used?

from oil changes to transmission replacements. They are committed to maintaining exceptional customer service for both new and used car buyers.

High quality genuine OEM parts are always stocked while knowledgeable staff is at the ready to answer any questions. Cam Clark Ford is also proud to offer the ‘Swap Your Ride’ event. Qualified customers can trade in their current ride (another manufacturer’s vehicle) in return for as low as 2.99% APR plus $1,000 cash back over and above the trade-in allowance on your current vehicle. Customers have the unique opportunity to swap their ride for a Ford Fiesta, Fo7 cus, Fusion, Mustang, Escape, Edge, 00 2 Explorer or F-150.

For more information, visit www. camclarkfordreddeer.com or call 1-888-475-9011.

Over

17,600 in savings

FO C U S #U28049 FORD SE

$

7,500

201

ANIUM HATC TIT#U27908 S U HBA C CK 2 FO

1 20

All the options, Full Warranty, 43,000kms!

$

17,900

PLUS TAX

PE TITAN SCA#U28300 E IUM 3 1 20 Leather,

www.camclarkfordreddeer.com

PLUS TAX

OR $ $79 BIWEEKLY

we say yes!

Gasoline Alley • Red Deer County 403.343.3673 • 1.888.308.9457

S

Fully Equipped, 86,000 kms!

reporter@reddeerexpress.com

OR $125 BIWEEKLY

Chrome Package, Moon Roof, Navigation, FX4 Package, 20 inch Rims!

$

Looking

when other dealers say NO,

iesel L ord D ari #13T1652 F 3 at 1 0 2

$

$268 + TAX 48 Month Lease 16KM/YR

committed sales staff and specially-trained technicians are always there to help you drive away in a vehicle that you are proud to own.

With a wide selection of Ford’s class leading trucks, cars and SUVs including the F-150, Fusion, Edge and Fiesta, you are sure to drive away with an excellent deal, said Ingrim. The Ford F-150 is Canada’s bestselling vehicle and has been named Motor Trend Truck of the year four times - most recently in 2012.

In 2010 the Ford Fusion won the Motor Trend Car of the Year and in 2012 it won the Green Car of the Year Award from the Green Car Journal at the Los Angeles Auto Show.

“We are a high volume dealer and look to move a lot of inventory. We rarely turn down a deal.”

Cam Clark Ford also strives to maintain one of the region’s leading line-up of used cars, trucks and SUVs that include most major import and domestic manufacturers.

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The 5 W’s of Business 9

Wednesday, May 29, 2013

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10 The 5 W’s of Business

Wednesday, May 29, 2013

Dragon City specializes in Cantonese and Szechuan cuisine

BY MARK WEBER Red Deer Express

Dragon City Café is sporting a fresh look and continues to offer a top-of-the-line selection of Chinese and western foods in its popular buffet.

Described as specializing in Cantonese and Szechuan cuisine in particular, the restaurant is located at #157 – 2325, 50 Ave. As owner/manager Sam Bao points out, it’s that solid commitment to really listening to customer feedback that helps to keep customers returning on a regular basis. He’s in the ideal role to do that, as he helps out in virtually every aspect of the business from kitchen to front of house.

The restaurant has been located in its current spot for about a dozen years, but Bao and his partner took over management and ownership four years ago, he said. Over the past while, the restaurant has been renovated and freshened up, offering patrons a warm, clean and comfortable place to dine out.

The overall shopping complex that Dragon City is located in has been newly renovated and revamped as well, adding to the modernized look.

The menu features everything from chicken, beef, pork, seafood and chow mein to fried rice, chop suey, and several specialty items to choose from. The restaurant offers a take-out service as well. Customers can also choose a combination dinner with several delicious items for two, four or six people. Bao said Dragon City also offers free delivery for orders over $35 within the City limits.

Meanwhile, customers have been generously offering their observations as well, and they are overwhelmingly positive. Comment cards mention encouraging words and phrases describing how pleased they are with the service, the selection and the overall look and feel of the premises.

Bao gladly welcomes the feedback, and that

of the

NEW!

DAY BUFFET a Week DIM SUM BUFFET! ALL7 Days

COMBINATION DISHES

Taste AEast

includes the less-then-positive notes that occasionally come along. In fact, Bao calls each person who is dissatisfied for whatever reason, so he can work to rectify the issue. He said he’s open to ideas from customers for the restaurant, and also ensures the menu is updated from time to time as well.

“The customers do become our friends,” he said, adding that it’s the people he’s met over the years that really add to the joy of owning and operating a busy City eatery. He’s been in the restaurant business for some 20 years, and although it’s an often demanding line of work, he wouldn’t have it any other way.

For more information call 403-340-3388 or check out www.DragonCityCafe.ca.

Dragon City Buffet

Dinner for Two D

Dinner for Four

Dinner for Six

2 Egg Rolls Dry Garlic Spareribs D CChicken Fried Rice SSweet & Sour Chicken Balls BBeef Chop Suey FFortune Cookies

4 Egg Rolls Dry Garlic Spareribs Deep Fried Shrimp Beef with Broccoli Chicken Fried Rice Sweet & Sour Chicken Balls Sweet & Sour Pork Fortune Cookies

6 Egg Rolls Deep Fried Shrimp Ginger Beef Lemon Chicken Sweet & Sour Pork Beef with Broccoli HOURS: House Special Fried Rice Sun-Thurs 11am - 10pm House Special Cantonese Chow Meinn Fri-Sat 11am - 11pm Fortune Cookies

Fully Licensed • Cantonese & Szechuan Cuisine

157, 2325-50 Ave. Red Deer Located by Value Village FREE DELIVERY over $35 within City Limits 10% Off Pick Up Orders over $25

403.340.3388

Red Deer Funeral Home & Crematorium committed to families

BY MARK WEBER Red Deer Express Committed to helping families, staff at Red Deer Funeral Home & Crematorium are dedicated to ensuring each and every detail integral to funeral planning is taken care of.

Patrick Brown, a second-generation funeral director, has managed Red Deer Funeral Home & Crematorium for two years. The business, which has been in the City for 40 years, has been at its current location (6150 - 67 St.) for the past 20 years. Their crematorium is located in the beautiful grounds at Alto-Reste Cemetery east of Red Deer.

“When we first came to Red Deer Funeral Home, we knew we wanted to make some changes,” he said. “So we created a more open space, a more modern home-like feel to it. We also put a reception centre in which is more common today than it was years ago.”

A kitchen is also available onsite for families to use, and hostesses are also onhand to help with receptions as well.

Brown’s wife Carley, a funeral director as well, works with him at Red Deer Funeral. The couple, originally from Calgary, are also dedicated to being involved in the community.

“I love serving people, and I put 100 per cent effort into it everyday,” said Patrick. “We have one chance to take care of a family, we don’t have multiple opportunities to do that.

“It’s about our family serving your family.”

There’s no question working in the industry has its challenges, but Patrick couldn’t imagine another career path.

Walking with grieving families through such painful seasons of life, providing comfort and guidance and designing the perfect service brings a rich sense of fulfillment. And as he points out, the relationship doesn’t end with the service.

“We do a lot of aftercare follow-up with families, too,” he said, indicating that folks often need a hand in dealing with paperwork and other issues connected to a death. “We often have families stop in for coffee a few months after the service, just to have a visit.” This is something that is important to Brown, “because it’s just not about the service we provide, it’s about the relationships we build.”

Other community connections are provided through a memorial candlelight service at Christmas time and coming up, staff are hosting the funeral

home’s first annual yard sale. Table fees and proceeds from the staff table will be given to the Red Deer Christmas Bureau. In fact, every time a community event is planned, a local charity benefits, he said, adding that last year a pancake breakfast was held in conjunction with the Ronald McDonald House.

A special Father’s Day event is also being planned for next month.

“We build relationships, and that’s what I try to stress. Yes, we are a business, but we are a personalized business and we are a service to the community.

“When I have a chance to serve a family, it’s a true honor – and we have

Red Deer Funeral Home & Crematorium

by Arbor Memorial

YYY TGFFGGTHWPGTCNJQOG EQO

to make sure we handle it right. We put everything into it – it doesn’t matter whether it’s a Saturday service or a Sunday night visitation, it’s what we are here for,” he said.

“We’re here to serve the community.” editor@reddeerexpress.com

403-347-3319 6150-67 Street, Red Deer

The 5 W’s of Business 11

Wednesday, May 29, 2013

PURCHASE ANY VEHICLE IN MAY & B BEE ENTERED TO WIN

Locally Owned & Operated d

Fourlane Ford $20,000 CELEBRATES 20 years of success

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BY JENNA SWAN Red Deer Express

When Jeff Denham bought Fourlane Ford in Innisfail with his father Len in 1993 there were two computers in the entire building. Now they are celebrating their 20th year of operation and a thriving business that wouldn’t be complete without their esteemed online showroom.

“Our online showroom is invaluable and we put significant resources and time into it because we feel it is a tool that people use in their daily life,” said Denham.

“We can show our customers from wherever they are anywhere up to 30 photos of the exact vehicle and people really trust our web site because it is the actual vehicles in our lot shown, and not just generic images.”Denham believes that “Ford Motor Company has never been better, it has never been stronger and our products are leading the way in quality, safety, technology and fuel economy so for us to be in Central Alberta at this time is a huge blessing.

“I’ve seen the quality and improvement of the products we sell increase 20-fold and it is almost shocking to see how they’ve changed since I started 20 years ago,” said Denham.

“People are also busier than they were 20 years ago, so we have addressed that need, whether it be streamlining our sales process or the integration of technologies such as our website, email and even texting into almost everything we do to make it as easy as possible for our customers to do business with us.”

Unlike the cars they sell and the technology they use to do it, some things never change at Fourlane Ford, such as the incredible sales and service experience, top notch customer satisfaction levels and the family atmosphere of the locallyowned and operated business. These attitudes and mindset have been the main reason that Fourlane Ford has been awarded the highest award given out by Ford Motor Company, The Presidents Award, 17 out the last 20 years. No Dealership in Central Alberta has won this more.

“It’s a privilege, we’ve been able to be a part of a business community in Central Alberta that has seen nothing but growth and positivity.

“We really appreciate the people of Central Alberta and how loyal they’ve been to us and the opportunities they’ve given to us and it is a great honour and privilege to my dad and myself and all of our staff.”

Prices are plus $399 doc. fee, $6.25 AMVIC Levy, $20 tire levy, & GST. Prices & payments subject to change. *Based on 72 mo. bi-weekly payments. See dealer for details.

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Denham believes that the success of Fourlane is largely because of the high quality of character that they look for when hiring staff and that it is about more than hiring just ‘car people’. Employees must first and foremost have a great interest in helping people and have a team-oriented mindset.

“We’ve got some awesome staff, some that have been with us for as long as 20 years and that’s a big part of who we are,” said Denham. “Our entire business is run on the principle of teamwork – service teams, sales teams and I believe that itt s. is our team ethics that set us apart from other dealerships.

We truly care about our customers, about developing thatt g lifetime relationship with our customers and about serving their needs.” h Fourlane’s no pressure, no gimmicks, no tactics approach to business leaves them with a straightforward and honestt g business model in which they will always stand by everything they say and do, he said. “For me I think that everyone forgetss e that it is supposed to be a car business but we see it as a people business,” said Denham.

“Our mission statement is ‘We’re in a people businesss serving an automotive need, creating friends and customers for life’ and that’s what we do.”

Denham will be the first to admit that no business is perfect and even Fourlane can make mistakes, but he believes that it is how a person or company deals with those mistakes that truly shows the character of the business.

“In today’s age of larger, bigger businesses we are different in that we are locally owned and locally operated,” said Denham.

“I myself am here pretty well everyday and to be able to o e. come in and talk with the owner really means a lot to people.

We aren’t afraid to get personal with our customers.” rDenham emphasizes that as a leader he hopes to see Fourmlane Ford continue to flourish in the Alberta business comd munity by sticking to their roots of being a family-owned and operated business. o He also stressed the importance of a customer being able to e feel comfortable to walk in and deal with trustworthy people where they can be treated fairly and respectfully. l.

Fourlane Ford can be found at 4412 – 50th St. in Innisfail.

Staff welcomes inquiries at 403-227-3311.

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On most new 2013/2014 models.

12 The 5 W’s of Business

Wednesday, May 29, 2013

T

he Travelman Luggage and Swimwear Warehouse opened in Red Deer in August, 1989. Located across from Superstore next to downtown McDonalds, The Travelman is committed to being your Family Swimwear Store. We offer Cup sized Separates for the hard to fit woman or teenager, chorine resistant polyester suits for hot tub or pool use, and Slimming Suits that help you look and feel great. With the largest selection of Swimwear in Central Alberta, The Travelman Swimwear Specialists put their honesty and integrity on the line for the right fit! “Let us be the First to tell you if the suit doesn’t look good!” The Travelman also carries ladies clothing, cover-ups, sandals & hats to compliment you at the beach, lake, or an evening out. We’ll outfit your man with a large selection of mens boardshorts, walking shorts, shirts and sandals.

Our Luggage department boasts the finest Manufacturers in the business - Briggs & Riley, Dakine, Samsonite, Ogio, Oakley, & Delsey, just to name a few! The Travelman is the

See us on Facebook

only Luggage Retailer that offers its customers the exclusive “Bumper To Bumper Warranty” on Luggage. If your luggage is damaged, we will repair or replace it “Free” with a new one. “Even Covers Airline Damage”. See in-store for details.

Handbags, Wallets, Business Cases, Backpacks & Travel Accessories add to The Travelmans One Stop Shop Advantage. Handbags include such famous brands as Guess, Roxy, Derek Alexander, Matt & Natt just to name a few.

Backpacks include Oakley, Dakine, Roxy, Echo and more.

Travel Accessories include converters, adapters, packing cubes, neck nests, locks, money belts - just about everything for the needy traveller. `Protect your Identity` RFID wallets, sleeves, and travel bags are all designed to keep your personal information safe.

The Travelman is dedicated to offer the best selection, finest product, at the best price, with personalized service during and after the sale.

Heritage Village Mall 5212 – 48th Street, Red Deer Alberta

Voted “Retailer of the Year” by the Luggage, Leathergoods, Handbags & Accessories Industry of Canada in 2003.

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D

r. Brian Saby is the sole dentist at Smiles by Saby. He has been a dentist for 32 years, 31 of those years right here in the Red Deer area. Dr. Saby grew up in Red Deer and has always loved the Central Alberta area, so he purchased a dental practice in Sylvan Lake in 1982 where he spent 7 years as a town dentist. He eventually moved his practice to Red Deer where he continues to provide dentistry for all of his Central Alberta clients.

Dr. Saby is a solo practitioner who prides himself on exemplary customer service. Dentistry is more than just Dr. Saby’s occupation; it is also his main hobby. Dr. Saby clearly loves his profession and his love for dentistry is stronger than ever, even after 32 years, because he remains very excited about dentistry and its unique challenges.

Dr. Saby’s dental practice philosophy: “I want to look after my patients to the best of my ability. I think of myself as the quarterback of your dental team.

I work with my patient to determine the outcome they desire, and then I

provide the general dental services, direct any treatments best completed by dental specialists and do the Änal restorative dentistry. We like to provide every patient with a comprehensive treatment plan that will give them all of their options and personal choices.

I let them know what I can do and the patient lets me know what they want me to do.” This philosophy is a cornerstone of Dr. Saby’s dental practice.

Dr. Saby explains how dentistry has changed since he began his own career at the age of 23. The technical aspect of dentistry has expanded by leaps and bounds since his graduation in 1981, an era when most dental procedures were focused on elimination of disease. The early 80s was a time when the main focus of most dental practices was Äxing cavities and treating gum disease.

Since then, a veritable dental revolution has added many cosmetic dental procedures like veneers, whitening and bonding. Today’s dentists can not only help with the elimination of disease, but they can also help enhance appearance in patients.

Dr. Saby believes that

Call today to arrange a Complementary Consultation!

“today’s dentists can help our patients not only look better, but feel better about themselves. We have the ability to provide a great looking smile to almost anyone who wants one. We can do things now that we only dreamed of when I graduated.” This is the new world of dentistry for Dr. Saby and why he is still excited about his profession.

The people at Smiles by Saby want to focus on individual patient care in the dental ofÄce and their main goal is to provide optimum value to your dental visits. The Smiles

by Saby staff want to help you have teeth that look good, feel good and last a long time.

Smiles by Saby is located at # 100 3947-50A avenue. They can be reached at 403-340-3434 or on the web at www.saby.com.

403-340-3434 General Dentist

When looking your best really counts!

www.saby.com

The 5 W’s of Business 13

Wednesday, May 29, 2013

Get your home or office organized at anadian Closet is a locally owned and operated business that has its roots right here in Red Deer. In 1997, Terry Hollman and his wife, Lisa Love-Hollman, came up with the concept of a store that provides homeowners with a one stop shop for all of their storage and organizational needs. “Most customers think that we are a large nationwide corporate franchise but nothing could be farther from the truth” said Terry. “We are a family owned and operated small business”. Many weekends you will even see their children Eryn and Mason helping out in the store.

Canadian Closet moved to their new location in April of 2012 - one block south of Costco on Gasoline Alley.

“It has turned out to be a great move. Our new location is three times larger, giving us substantially more space for merchandising and showing our displays,” said Terry. “Our loyal customers have given our new store fantastic reviews”.

As their name suggests, Canadian Closet’s main focus has always been closet organization for new home construction and renovation, but over the past sixteen years they have expanded their product lines to include Alberta’s largest selection of storage & organizational solutions for your kitchen, bathroom, laundry room, office and garage. If you have clutter in any of those areas of your home, Canadian Closet will have a solution. They have even recently added a Professional Organizer to their staff. “We will go into your home, assess your issues and assist you with de-cluttering.

We will then find solutions to make your home more efficient and organized” says Terry.

This time of year is traditionally very busy for Canadian Closet with garage organization. “We have an incredible selection of specialty hooks and attachments to hold everything from golf clubs to garden tools, hockey equipment to winter tires” said Terry. “For

C

Retractable screens for doors, windows and covered patios

Murphy Wall Beds

Canadian Closet

the month of June, all of our FreedomRail® garage components are 25% off. Now is a great opportunity to get your garage organized”!

Canadian Closet has its own local millwork division that proudly manufactures Murphy Beds, home offices, entertainment centre’s, entry benches and of course custom wood closet organizers. “Many people do not know that we offer custom wood closets. We got our start installing ventilated wire shelving but have now included our own line of wood closets systems to cater to the upper end housing market” says Terry. The Murphy Wall Bed is exclusive to Canadian Closet in Central Alberta. “Most people have either heard of or seen a Murphy bed” says Terry. “Murphy Beds are a cabinet that is mounted on a wall and folds down into a bed when required”.

Recently, Canadian Closet was selected by the Central Alberta Home Builders Association as the 2013 “small trade of the year”. “It’s an honour to be recognized by our builder partners” says Terry proudly. “I have to extend a huge thank you to our staff. They are all very hardworking, dedicated and caring and treat our clients and business as if they were their own”.

“We are very fortunate to work with almost all of the home builders in Central Alberta”. Chances are if you have built a new house in the past 16 years, Canadian Closet has installed your closet organizers.

Canadian Closet is also Central Alberta’s exclusive distributor for Phantom Door Screens. “With all the great weather we have been having, the phone has not stopped ringing with customers calling to book a Phantom Door Screen installation. Phantom Screens are another superior, functional product offering that we proudly sell & install” says Terry.

So make your way to Canadian Closet where a solution can be found for all of your storage and organizational needs.

Hours: Monday-Friday 9am-6pm •Saturday 10am-5pm Garage storage systems Activity Organizers

#108, 409 Lantern St Red Deer County • 403-309-6894 www.canadiancloset.ca

14 The 5 W’s of Business

Wednesday, May 29, 2013

W

elcome to the fascinating world of advertising specialties! These are items that can be imprinted with your company logo and your message and handed out to remind your clients to think of you first. There are a plethora of promotional products to suit almost everyone’s taste in the Advertise Yourself specialties smorgasbord.

Small items that are useful include key tags, letter openers, hand sanitizers, flashlights, power clips, pens, calculators, pencil cases, shoelaces, levels and more!

Medium-sized items for gifts or prizes include pad holders, coolers, thermos and mug sets, wine opener sets, BBQ sets, desk clocks, photo frames, glass drinkware, sports bags, the possibilities are endless!

Large items that leave an impact include lawn chairs, coolers, umbrellas, rolling coolers, popcorn machines, compressors, travel safety kits, power tools, etc.

New Pizza Cutters!

Why should I buy Promotional items?

Promo items are ‘portable advertising’. It will travel with you or your customer, or stay in plain sight on their desk! A business can improve relations with long-term customers, or encourage prospective customers to call you when they need your services.

Even something as small as a pen, or coaster, is appreciated,p and leaves a good impression.

What should I expect to spend?

Depending on the item you need, you may spend as little as $250.00 - $300.00, for year-round advertising.

If you choose a low-cost item, the minimum goes up, and more expensive items Hhave a lower minimum.

So choose an item that catches your eye, and that you will be please to hand-out to your customers - - and see the reaction!

Where can I use these Items?

Promotional Items can be handed out at your front desk, mailed to clients, or given at trade shows! They can be placed in gift baskets on special occasions. You

could donate your larger Items for prizes, and awards.

Who would appreciate my items?

Everyone I know likes to receive a gift! ---- a pen that writes well, a flashlight that is bright, a calculator that adds up, or a journal to keep notes in. From coaster to ice scraper, there is always something we can use, & appreciate.

When should I place an order?

Anytime you have made the decision to buy, is a good time! Allow 3 – 4 weeks from the time we order till delivery. Casted items Take 5 – 6 weeks, and overnight shipping is available, at an added cost. Quick responses to a proof will speed the process up.

Advertise Yourself offers friendly, personal service that will come directly to your place of business and help you choose from a variety of promotional items that you will be proud to give to your clients or employees.

I do research, help chose, offer price quotes & proofs, and deliver with a smile! advertiseyourself@shaw.ca

Promotional Products for ANY Occasion!

Get YOUR business or name out to YOUR market with something someone will use!

• Address Labels & Decals • Bookmarks & Rulers • Bottle Openers & Corkscrews CALL today for your • Business Cards & stationery • Calculators & Data Keepers • Calendars & Desk Pads no obligation, FREE • Diaries & Pocket Planners • Fridge Magnets • Invoice & P.O. Books • Items for Golfing, Fishing & Hockey • Matches & Lighters • Paperclips & Holders • Pens, Pencils & Highlighters • Watches & Clocks consultation!

403.347.3768 • www.advertise-yourself.ca

Advertise Yourself

Promotional Items & Ideas

“Non-wearable specialties with something to say”

#293 293 - 2 28042 8042 H HWY WY 1 11 1B Burnt urnt L Lake akke IIndustrial nd dusttriiall P Park arkk •info@o2xy-wellness.com • (p) 403.347.0277 • (f) 403.347.0288 o2xy-wellness @HyperbaricAl

Relaxation and healing at O2 xy-wellness

BY EVAN BUHLER Red Deer Express For those Central Albertans that are looking for a place to relax and heal they can check in to o2xy-wellness.

Customer-friendly services that are provided by o2xy-wellness include hyperbaric oxygen therapy, sleep apnea testing and treating through the use of CPAP machines, meditation, as well as massage and reiki therapy.

“We treat many people, from sports injuries, concussions, multiple sclerosis, stroke patients, children with autism, diabetics with non-healing ulcers, and many others” said o2xy-wellness CoOwner Al Evans.

Hyperbaric oxygen therapy sees the patient placed in an airtight chamber at an increased atmospheric pressure, while the patient is administered and breathes in 100% pure oxygen.

Pure oxygen is pressurized and circulates

throughout the chamber during the treatment, which means the patient does not have to wear a mask or hood.

Due to the increase in atmospheric pressure and oxygen concentration in the chamber, oxygen is able to be absorbed more freely into the body, about 15 to 20 times the normal concentration.

After the treatment patients are able to resume their normal daily activities such as working or driving.

The prevalence of MS in Alberta is the highest in the world. Evans said that they have a very high success rate when dealing with MS patients.

“My family is ecstatic about my results. They are amazed that something this simple can make such a difference and we have it available in Canada and Central Alberta,” said Wendy.

Wendy has been battling MS for 13 years and since starting HBOT at o2xy-wellness, she has

regained feeling in her feet and her cognitive awareness gradually improved.

“I would recommend HBOT to all MS people,” said Wendy.

The awareness about the benefits of HBOT is increasing in North America; even Michelle Obama has embraced the technology.

Constantly feeling fatigued or falling asleep at short intervals and poor concentration or memory are telltale signs of sleep apnea, and should not be avoided, said Evans.

Sleep apnea is an easily diagnosed sleep disorder that causes an abnormal pause in breathing or moments of low breathing.

Testing is easy. It can be done in the comfort of your home.

When learning Meditation, taught by Co-Owner Chris Evans, a personal mantra or specific sound or vibration is repeated silently and helps

Sylvia Bardoel you to enter deeper levels of awareness.

Numerous health benefits, from meditating on a regular basis include lowering blood pressure, strengthening the immune system, and releasing stress and fatigue. Half an hour of meditation provides more psychological rest than a full night’s sleep.

02xy-wellness is extremely excited to offer Massage and Reiki therapy as well. Sylvia Bardoel (Reiki Master & Registered Massage Therapist) performs Reiki, which is a Japanese technique for relaxation and stress reduction that promotes healing as well. She offers a special 90 minute treatment that consists of 45 minutes of Massage and 45 minutes of Reiki. If you have never experienced Reiki this is a blissful experience.

For more information visit www.o2xywellness.com or call 403-347-0277. reporter@reddeerexpress.com

The 5 W’s of Business 15

Wednesday, May 29, 2013

The Hideout offers tasty dishes and outstanding entertainment

BY JENNA SWAN Red Deer Express For nearly three years, the best of live od and an unalt-country, incredible food beatable atmosphere have been found at ment The Hidethe well-known establishment out in Gasoline Alley.

Owner/operator Allan Pasutto said e from the rethe feel good vibes radiate eative kitchen laxed atmosphere, the creative ef Mahamoud crew that includes Chef dible staff inSaiyad and other incredible cluding manager AJ Gill, Cory Michaud (entertainment bookings),, Doug Lowry es) and the su(technical and sound duties) pervisors on staff as well. ve Chef Maha“We are fortunate to have moud Saiyad who was at the Capri Cend his excellent tre for 20 years. Him and magination and team who provide skill, imagination nd the food and expertise in the kitchen and ll has been a beverage business, overall huge asset.

“There’s something for everyone here, ourites - everywe have all sorts of old favourites thing from Shepherd’s pie to pizza.”

Whether you’re out on the town lookod, to ing for live music, good food, o shoot pool with a pal or to watch the game, The Hide-out has it all in a custom designed ‘urban escape’

by Pasutto himself.

“I changed it daily when we were building i it,” said Pasutto who originally had wanted to open a country/ dance bar, but felt after construction had begun that there was a greater need for good food and a place to get away.

“After being here everyday and continuously seeing the traffic that went by, I saw the need for people to have a place to eat good food and a good lunch and

have a beer and then be on their way.”

The interior design also features large TV screens and pool tables. There are 25 TVs in the building and live entertainment on a regular basis as well as ‘wing

t h e front line.

“The girls, the food, the décor, the music -- it all contributes to the atmosphere.”

Burger’, The Hideout offers a little bit of everything at a range of prices that suit anyone.

Guests can choose from more than 40 tasty items including 15 appetizers.

Offered daily is The Hideout’s famous steak sandwich for just $13 as a part of the selection of lunch specials as well.

The Hideout is also proud to be presenting various live events throughout the summer months including Leeroy Stagger with guest Luke Dowler where doors will open at 6 p.m. to the event.

The Hideout will also be hosting The Deep Dark Woods on June 16. Tickets can be purchased in advance for $10. Also set to perform in July are Mary Gauthier, Tom Wilson and Fred Eaglesmith.

For more information, check out www. the-hideout.com or call 403-348-5309. jswan@reddeerexpress.com

nights’ on Wednesdays and Sundays.

“We are very busy on the weekends with the live entertainment and the hockey games. And with all the TVs it’s a great place to watch sports.”

Pasutto credits much of the business’s success to the staff including Chef Mo and the girls who are on the front lines.

“It’s all about personality when hiring; experience means little to me. The girls play a huge role in the atmosphere because they are

Perhaps most notable amongst the characteristics of The Hideout is its reputation for outstanding live music on the weekends including both local and nationally renowned artists. “It’s a different genre of music we have here and it’s pretty chill and relaxed and that’s the way we want to keep it,” said Pasutto. “We have lots of good people coming through here.”

With a menu ranging from a ‘Artisan Quinoa Salad’ to the ‘Two Fister

located directly south of Galaxy Theatre

403.348.5309

www.the-hideout.com

&

Located Inside the Penhold Multiplex

16 The 5 W’s of Business

Wednesday, May 29, 2013

Located Inside the Penhold Multiplex

& STARTERS

FRESH HOMEMADE SOUP

QUEBECOIS POUTINE LATTICE CUT SPICY FRIES WITH REAL QUEBEC CHEESE CURDS $8 TRY IT WITH SWEET POTATO FRIES FOR $1.50

CHEF’S CHOICE SOUP OF THE DAY $6

GOLDEN FRIED CALAMARI SERVED WITH TZATZIKI $10

CHICKEN WINGS CHOICE OF HOT, HONEY GARLIC, SALT & PEPPER, SWEET CHILI OR SESAME THAI, SERVED WITH RANCH SAUCE $12 CLASSIC NACHOS CHEESE BLEND, GREEN ONIONS, JALAPENOS, TOMATO, SERVED WITH SALSA, SOUR CREAM AND QUACAMOLE $14. ADD BEEF OR CHICKEN $5 SWEET POTATO FRIES SERVED WITH DILL DIP $7

JALAPENO POPPERS SERVED WITH DILL SOUR CREAM $10

JALAPEÑO CHEDDAR SOUP $7

CALIFORNIA MIXED FIELD GREENS FETA CHEESE, ORGANIC GREENS, JULIENNE APPLES, CANDIED PECANS, GRAPE TOMATOES, JULIENNE CARROTS WITH BALSAMIC VINAIGRETTE $12 ADD CRISPY CHICKEN FOR $3.00

DESSERT

SANDWICHES & BURGERS

VIETNAMESE CHICKEN WRAP $14 WITH LETTUCE, CUCUMBER, CARROTS, BEAN PEPPERCORN POUTINE $14 SPROUTS, CILANTRO AND RICE WITH LIME TERIYAKI FRIES TOPPED WITH CHEESE CURD AND SAUCE PEPPERCORN SAUCE CHICKEN CLUB $14 GOLDEN FRIED CALAMARI $10 WITH PEPPER BACON, BUTTER LETTUCE, SERVED WITH TZATZIKI TOMATO, HAVARTI CHEESE, ALFALFA SPROUTS GARLIC SHRIMP SKILLET $12 AND MAYO ON TOASTED MULTI GRAIN BREAD CAESAR SALAD $10 SERVED WITH GARLIC DIPPING BREAD AMSTERDAM REUBEN $14 PARMESAN, BACON BITS AND CROUTONS CURRY MUSSEL BOWL $12 CORNED BEEF, SAUERKRAUT, AND SWISS CHEESE ADD CHICKEN FOR $4.50 OR SHRIMP FOR $5.50 STEAMED MUSSELS IN A MILD CURRY SAUCE SERVED ON A PRETZEL BUN WITH THOUSAND ISLAND ARTISAN QUINOA SALAD $12 WITH SAUTÉED GARLIC AND LEMONGRASS DRESSING ORGANIC GREENS, QUINOA, FETA CHEESE, DRIED CRISPY PHYLLO SHRIMP $13 CRANBERRIES, CUCUMBER, RED ONION, CANDIED PECANS, SLOW ROASTED PRIME RIB BEEF DIP $15 SERVED WITH SWEET CHILI SAUCE ON A FRENCH BAGUETTE WITH MOZZARELLA GRAPE TOMATOES, MANGO CHIPOTLE DRESSING ADD PESTO CHICKEN QUESADILLA $15 CHICKEN FOR $4.50 OR SHRIMP FOR $5.50 CHEESE AND DIPPING AU JUS SUNDRIED CRANBERRIES, RED ONION, TORTILLA SALAD $16 GRILLED MAC & CHEESE PULLED PORK $13 JALAPENOS, A BLEND OF CHEESES AND SALSA, MIXED GREENS, BLEND OF CHEESES, DICED ON SOURDOUGH WITH CARAMELIZED ONIONS SOUR CREAM AND GUACAMOLE ROMA TOMATO, BLACK BEANS, CUCUMBER, ULTIMATE GRILLED HAM AND CHEESE $15 RANCH DRESSING, AND FRIED TORTILLA STRIPS. FIESTA STEAK TACOS $14 SWISS CHEESE PANINI WITH CANADIAN BACK SHREDDED LETTUCE, GUACAMOLE AND SALSA GUACAMOLE, SALSA AND SOUR CREAM. CHOICE OF BACON, MOZZARELLA, CHEDDAR AND MONTEREY CHICKEN OR TACO BEEF. IN A FLOUR TORTILLA JACK DRY RIBS $10 SIRLOIN STEAK SANDWICH $13 TOSSED IN HONEY GARLIC SAUCE 7 OZ AAA ALBERTA SIRLOIN STEAK, SERVED HAWAIIAN BBQ CHICKEN $16 WITH FRIES, COLESLAW AND GARLIC TOAST SHRIMP DUMPLINGS $12 ADD ONIONS OR MUSHROOMS FOR $1.50 EACH. PAN FRIED SERVED WITH SWEET CHILI SAUCE, WITH PINEAPPLE AND RED ONION SCALLIONS AND CILANTRO SPINACH ARTICHOKE WITH CHICKEN $16 THE TWO FISTER $15 WITH CANADIAN BACK BACON, MONTEREY JACK MEAT CRAVER $16 POTATO SKINS $10 AND CHEDDAR CHEESE, ONION TANGLERS, MAYO, STUFFED WITH CHEESE, BACON, GREEN ONION PEPPERONI, BEEF SALAMI, BACK BACON LETTUCE, TOMATO, AND PICKLES GREEK SALAD PIZZA $15 CHICKEN WINGS $12 HIDEOUT BURGER $12 FRESH TOMATOES, CUCUMBER, OLIVES, FETA, CHOICE OF HOT, HONEY GARLIC, SALT & WITH TRADITIONAL TOPPINGS RED ONIONS WITH BALSAMIC VINAIGRETTE PEPPER, SESAME THAI OR SWEET CHILI, VEGGIE BURGER $13 SERVED WITH RANCH SAUCE FIESTA STEAK PIZZA $17 HERB RUBBED STEAK WITH ONIONS, MUSHROOMS, WITH ONIONS, MUSHROOMS, GUACAMOLE, MUCHO GRANDE NACHOS $14 ALFALFA SPROUTS AND HAVARTI CHEESE FRESH JALAPENOS AND DICED TOMATOES CHEESE BLEND, GREEN ONIONS, JALAPENOS, TOMATO, SERVED WITH SALSA, SOUR CREAM AND GUACAMOLE. ADD BEEF OR CHICKEN FOR $5

ORIGINAL GREENS

PAPA MO’S PIZZA

til 2 PM

THE RINK BURGER TOPPED WITH BACON, CHEDDAR CHEESE AND TRADITIONAL TOPPINGS $14

QUESADILLA WITH TOMATOES, GREEN ONIONS, JALAPENOS AND SHREDDED CHEESE, WITH Y YOU YO OU OUR C HO HO YOUR CHOICE OF CHICKEN OR TACO BEEF SERVED WITH SALSA, SOUR CREAM AN AND ND N D GU G U UAC AC C GUACAMOLE $15

CAJUN CAJ AJU UN C UN CH CHI CHICKEN HIC CKE C KE KEN PANI P PANINI AN AN NIINI NI $15 $15 5 ON A SWISS PANINI ROLL WITH LETTUCE, CHIPOTLE MAYONNAISE AND MONTEREY JACK SAUCY CHICKEN & SLAW $15 DIJON BBQ SAUCE AND COLE SLAW ON A PRETZEL BUN PRIME RIB BEEF DIP $15 ON FRENCH BAGUETTE WITH MONTEREY JACK AND DIPPING AU JUS ALL SANDWICHES AND BURGERS ARE SERVED WITH YOUR CHOICE OF FRIES, TOSSED OR CAESAR SALAD. UPGRADE TO ONION RINGS OR POUTINE FOR $2

MO’S SPECIALTIES

FROM THE GRILL

PORTABELLO MUSHROOM CHICKEN $19 GRILLED CHICKEN WITH GRAINY MUSTARD AND WHITE WINE CREAM SAUCE, WITH MASHED, BAKED POTATO OR RICE ASIAN LETTUCE WRAP $11 FRIED, STEAMED NOODLES, HOISIN SAUCE, MUSHROOMS, PEPPERS & CILANTRO ADD CHICKEN FOR $4.50 OR SHRIMP FOR $5.50 SALMON FILLET $16 GRILLED WITH DIJON BBQ SAUCE, SERVED WITH RICE

ENHANCE YOUR STEAK:

PEPPERCORN SAUCE $2.50 PORTABELLO MUSHROOM $2.50 BUTTON MUSHROOM $1.50 SAUTEED ONIONS $1.50 GARLIC SHRIMP $6.50 KING CRAB LEGS $10

10 OZ NEW YORK CUT STEAK $24 CHARBROILED FILET MIGNON $31 7 OZ GARLIC RUBBED FILET

FISH & CHIPS $14 BEER BATTERED SKEWERED HADDOCK WITH FRIES, COLESLAW AND TARTAR SAUCE THAI CHICKEN AND SHRIMP BOWL $18 CHICKEN, SHRIMP AND ORIENTAL VEGETABLES ON RICE NOODLES WITH THAI PEANUT SAUCE SHEPHERD’S PIE $16 AL’S FAVORITE, SERVED WITH HOUSE SALAD BUTTER CHICKEN $18 RED AND GREEN PEPPERS, GARBANZO BEANS, CILANTRO, RICE AND NAAN BREAD

PASTA

SMOKED SAUSAGE RAVIOLI $14 JUMBO RAVIOLI STUFFED WITH SMOKED SAUSAGE IN GRAINY MUSTARD ROSE SAUCE BBQ BABY BACK RIBS $25 PESTO ALFREDO CHICKEN FETTUCINI $15 FULL RACK TOSSED IN A WHITE WINE PESTO CREAM SALMON FILLET $19 SAUCE WITH CHICKEN AND MUSHROOM GRILLED WITH SATAY SAUCE JAMBALAYA FETTUCINI $17 CHICKEN, SHRIMP, AND CHORIZO, RED ONIONS PORTABELLO CHICKEN BREAST $19 AND MUSHROOMS IN A SPICY TOMATO SAUCE GRAINY MUSTARD AND WHITE WINE CREAM SAUCE LASAGNA BOLOGNESE $14 “FROM THE GRILL” ENTREES SERVED WITH LAYERED HOMEMADE MEAT SAUCE TOPPED MASHED, BAKED POTATO OR RICE, AND WITH MOZZARELLA CHEESE SEASONAL VEGETABLES. BAKED CHICKEN & BROCCOLI PENNE $15 SUNDRIED TOMATOES, RED ONIONS AND MUSHROOMS TOSSED IN A RICH CREAM SAUCE AND BAKED WITH MOZZARELLA CHEESE ASK YOUR SERVER ABOUT OUR ALL PASTA SERVED WITH GARLIC BREAD. 10 OZ RIB EYE STEAK $28

DAILY DEALS

YAM FRIES $7 SERVED WITH DILL DIP

SATURDAY/ SUNDAY

SIRLOIN STEAK SANDWICH 7 OZ. ‘AAA’ ALBERTA SIRLOIN STEAK SERVED WITH FRIES, COLESLAW AND GARLIC TOAST $13 ADD MUSHROOMS OR ONIONS FOR $1.50 EA.

ULTIMATE GRILLED CHEESE WITH MOZZARELLA, HAVARTI, SWISS, CHEDDAR, AND MONTEREY JACK $11

SANDWICHES, BURGERS, ETC.

CHICKEN T TENDERS END NDERS NDER RS $1 $$12 12 SERVED WITH FRIES AND PLUM OR HONEY MUSTARD SAUCE MEDITERRANEAN TRIO $13 HUMMUS, BRUSCHETTA, TZATZIKI APPETIZER MOUNTAIN $46 CHICKEN WINGS, DRY RIBS, CALAMARI, CHICKEN TENDERS, SWEET POTATO FRIES, POTATO SKINS, SERVED WITH DIPPING SAUCES

CHICKEN CLUB CHICKEN BREAST, BACON, LETTUCE, SLICED TOMATO ANDHAVARTI CHEESE $14

HIDEOUT BURGER WITH LETTUCE, TOMATO, ONIONS & PICKLES $11

ALL SANDWICHES AND BURGERS ARE SERVED WITH CHOICE OF FRIES, TOSSED CAESAR SALAD. UPGRADE TO ONIONS RINGS OR POUTINE OR CAE OR C CA AE AESAR SAR SAR AR SA S SALA A L A D. U PGRA ADE ADE ET OO NIONS R IN NGS O RP OUTINE IN NE FO FO $$2.

FOR 2.

MOZZARELLA STICKS SERVED WITH MARINARA SAUCE $11

MO’S SOUP OF THE DAY $6

GRILLED MAC & CHEESE PULLED PORK WITH CARAMELIZED ONIONS $13

ORIGINAL GREENS

WARM OREO BROWNIE SERVED WITH VANILLA ICE CREAM $7

CHICKEN TENDERS SERVED WITH FRIES AND PLUM OR HONEY MUSTARD SAUCE $12

@TheHideout2

CHIPOTLE GRILLED CHICKEN SANDWICH GRILLED CHICKEN WITH LETTUCE, TOMATO, RED ONION AND CHIPOTLE MAYO $14

ASIAGO CAESAR SALAD WITH BACON BITS AND CROUTONS $10. ADD CHICKEN FOR $4.50 OR SHRIMP FOR $5.50

DRY RIBS TOSSED IN HONEY GARLIC SAUCE $10

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DAILY LUNCH SPECIALS

SUNDAY/ MONDAY

after 5 Rib Eye steak, Hangover Special twice baked Steak & Eggs $15 potato and onion tanglers $17

TUESDAY MOVIE NIGHT

WEDNESDAY ITALIAN NIGHT

THURSDAY PIZZA NIGHT

SUNDAY/ WEDNESDAY

FRIDAY & SATURDAY

after 5 an appetizer, any two burgers or sandwiches, and two drinks $40

after 5 two starter Caesar salads, any two pastas and two drinks for $40

after 5 two house salads, any two pizzas and two drinks for $40

after 4pm

after 4pm

Chicken Wings 10 for $5

Prime Rib Night $23

Located directly south of Galaxy Theatre • 403.348.5309 • www.the-hideout.com