Thank you for the opportunity to provide an updated market appraisal for your property
The content of this submission includes a strategic marke ng plan that will help us to achieve the best possible results in the current market
The following pages include recent suburb sales data and demographics, some sugges ons for a marke ng investment, and a li le bit of informa on about us, along with genuine feedback from our clients following the sale of their homes
We understand that the sale of your property is important and want to assure you that we take the marke ng and sale of your property seriously
Our aim is to provide the best possible service and the best results, every me
We’re proud to be supported by Now Realty Group, one of New Zealand’s top performing Ray White franchises and backed by the fastest growing real estate brand in the country.
On behalf of our team and Ray White’s Now Epsom, we look forward to working with you.
Warm regards, Stuart
& Murray
Ray White Epsom
Property Description
A sophis cated city fringe family home that blends architectural flair with contemporary func on
Sited on a flat rear freehold site of 400 square metres (more or less) this compact and easy care sec on is located in close proximity to the Waitemata Harbour and West Lynn shops
Westmere is a highly desired loca on, just a short distance from Grey Lynn, and Herne Bay/Ponsonby and an easy commute to Auckland CBD The wider area has seen a con nued appeal with solid sales ac vity with a media days on market of 34 days
A er research, your home is sure to a ract a en on from a number of buyer groups including
Families upgrading with the area
Professionals and expats wish to relocate to this sought a er community
Down-sizers from the area wan ng a more compact home
Professionals wan ng a lock up and leave Auckland base
The market is currently in a stable state with property prices not expected to return to 2022 pricing levels un l late 2028
This is an ideal me to sell and to u lise capital and gain the purchasing control in this market (that is currently si ng with buyers) Further OCR announcement may add s mulus to the market
We have seen
A reduc on of DOM (average days on market) in your area
Many homes being sold by auc on have a DOM of around 30 -34 days
There are increasing numbers of “under the hammer sales” and pre auc on offers
When you feel it is me to move on with your future plans, we are here to work with you to ensure that we maximize your property value come sales day
Comparative Market Analysis
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
This Compara ve Market Analysis provides an es mate of the probable selling price for 5 Winsomere Crescent, Westmere
The es mated selling price is based on other proper es deemed 'comparable' - either sold or currently for sale in the area, plus suppor ng market informa on
Descrip on
Capital value: $2,800,000
Land value: $1,725,000
Valua on ref: 2/13483722
Valua on Date: 2021
Improvements: $1,075,000
Land Area: 401
Floor Area: 208 m 2
Bedrooms: 3
Bathrooms: 1
Car Spaces: 1
Building Age: 2020
Council Rates: $6,583
Zoning: Mixed Housing Suburban Zone
Wall Material: Weatherboard
Roof Material: Aluminium
Property Descrip on
The sale price of comparable proper es in this report range between $2,900,000 and $3,500,000
Es mated Appraisal Price
Based on the selected proper es that have sold nearby, this property is likely to sell for between $3,100,000 and $3,300,000
Map of Property
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
Map of Comparable Properties
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
Nearby Listings
Prepared
Prepared on: 29
Nearby Listings
Prepared for: Scott Holdsworth & Sophie Bell
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
Our Recommendations
Your property would receive wide market attention when launched as part of a strategic and targeted marketing campaign, attracting qualified buyers competing for the chance to secure your property.
The most effective sales method in the current market is sale by public auction The first stage of our marketing process is crafted to ensure the following benefits:
Time-Limited Campaign: This approach minimizes your days on the market by creating a sense of urgency among buyers
Focus on Buyer Value: By removing price focus, we highlight the current value buyers place on the property, thereby attracting genuine interest
Unconditional Readiness: Buyers are prepared to make unconditional offers, streamlining the sale process
Competitive Environment: The auction format fosters competition among buyers, rather than pitting them against you, the seller
Pre-Agreed Terms: Buyers agree to your terms and conditions before bidding begins, ensuring clarity and efficiency
Seller’s Motivation: An auction signals to the market that you are motivated and committed to achieving a sale
Prepared Agreements: Sales and purchase agreements are prepared in advance, enabling us to obtain offers in writing promptly and with urgency
Ongoing Communication: After every open home or inspection, we will provide a detailed call and weekly written reports, including buyer feedback, to keep you informed and support your decision-making process on sale day.
Stage Two: Conditional Negotiations
Should the auction not achieve an acceptable level of bidding, our marketing plan includes a second stage where we will engage with buyers on a conditional basis This ensures that we have a plan in place to secure the best possible outcome for your property. We are confident that this strategic approach will position your property to attract the attention it deserves and ultimately achieve a successful sale
Commission Calculation
Based upon the recent sales and taking into account the current market condi ons, we appraise the value of the subject property, with the poten al to be more in a compe ve buying situa on, within the range of:
$3,100,000 to $3,300,000
With a base fee of $950 00 and a standard commission of 4% on the first $500,000 and 2 5% therea er, the es mated commission based on the mid-range sale price of $3,200,000 would equal
$88,450 (plus GST)
Our commission is performance based and is only chargeable when we bring you an offer that you are happy to accept for your property.
We have reviewed the Record of Title and legal interest and in our opinion there are no encumbrances that will have an impact on value.
However, we have not reviewed the Land Informa on Report (LIM Report) Therefore our appraisal is subject to any compliance or local authority issues that may be iden fied therein.
We highly recommend you complete the presenta on works that we discussed at our mee ng, as this could add significant value in the eyes of the buyers.
The only certain way of ascertaining market value is from qualified buyers wan ng to purchase during the sales campaign.
Residential Insights
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
Residential Insights
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
Demographic Insights
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
Title Details
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
RECORD OF TITLE
DERIVED FROM LAND INFORMATION NEW ZEALAND
Address: 5 Winsomere Crescent, Westmere
Identifier: 984543
Land Registration District: North Auckland
Date Issued: 2021-07-28T00:00:00
Prior References: NA13A/736
Estate: Freehold
Legal Description: Fee Simple, 1/1, Lot 2 Deposited Plan 559352, 401 m2
Registered Owners: Scott William Holdsworth, Sophie Margaret Bell
Current Instruments:
Variation of Mortgage 5413328.3 - 21.12.2012 at 3:36 pm
Variation of Mortgage 5413328.3 - 24.3.2020 at 9:39 am
Consent Notice pursuant to Section 221 Resource Management Act 199128.7.2021 at 9:30 am
Mortgage to (now) Westpac New Zealand Limited - 25.11.2002 at 9:00 am
Land Covenant in Covenant Instrument 12185072.4 - 28.7.2021 at 9:30 am (Limited as to duration)
Appurtenant hereto is a right to maintenance, structural support (concrete footing), right to drain water, and a right to convey electricity and telecommunications created by Easement Instrument 12185072 3 - 28 7 2021 at 9:30 am
The information provided on this Title Details form acts as a guideline only. As a result, Relab cannot and does not provide any warranties or assurances of any kind in relation to the accuracy of the information provided through this report Relab will not be liable for any claims in relation to the content of this report
Nearby Schools (Secondary)
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
This school data from the Ministry of Education Please advise that school zones and other details are subject to change and you should not rely on this information alone To check current boundaries or other details you should contact the school concerned Relab accepts no responsibility for any action taken on the basis of information provided below, or for any errors or omissions.
940m away - 11min walk
1.20km away - 7min drive
Nearby Schools (Primary)
Prepared for: Scott Holdsworth & Sophie Bell
Subject property: 5 Winsomere Crescent
Prepared on: 29 June 2025
Prepared by: Stuart Robertson and Murray Dow
This school data from the Ministry of Education Please advise that school zones and other details are subject to change and you should not rely on this information alone To check current boundaries or other details you should contact the school concerned Relab accepts no responsibility for any action taken on the basis of information provided below, or for any errors or omissions.
