

































































![]()






























































































Congratulations to the 2024 Future 50 award winners! We are thrilled to recognize these companies, the fastestgrowing privately owned businesses in southeastern Wisconsin. They have demonstrated remarkable achievements, exhibiting substantial revenue and employment growth over the past three years. Hear from the Fast 5—the 5 fastest growing companies in the area—about the challenges and opportunities they faced along the way.
We invite you to join us in celebrating their remarkable accomplishments at the awards luncheon on September 20.
A.B. Data, Ltd.
American Construction Services
Aras Promotions
Ark Staffing & CRNA Together
Basic Metals, Inc.
Benz Metal Products, Inc.
Best Version Media
Blast Cleaning Technologies, Inc.
Briohn Building Corporation
Campbell Construction JC, Inc.
CPV Paint & Graphics
Craft Beverage Warehouse LLC
Empower Electric
E-Plan Exam
Evans Transportation Services
F Street Group
GIGAFLIGHT Connectivity Inc.
Presenting Sponsor:
Glenn Rieder, LLC
Great Lakes Industrial
Inpro Corporation
James Imaging Systems
KDV Label, LLC
Koru Health, LLC
Lakeland Supply, Inc.
Lauber Business Partners, Inc.
Learning Exchange
Lee Mechanical
Magellan Promotions
MicroSynergies
MilwaukeeWarehouse
MKE Iron Erectors, Inc.
Moore Construction Services
Munson, Inc.
New Resources Consulting
Newport Network Solutions, Inc.
Optimum Crush, Inc.
Pattyn North America
Ready Rebound
River Run
RJ Schinner
Royal Basket Trucks, Inc.
SETGO Partners
SharkCrates
Stratus Industries LLC
TOTAL Mechanical, Inc.
Valor Technologies
VJS Construction Services
Vyron
Wixon
Wolter, Inc.

Partner:

























Profiles
Featuring
Meet





By Maredithe Meyer, staff writer
The iconic Glorioso’s Italian Market on East Brady Street in Milwaukee is being sold to new family ownership out of Illinois.
Brothers Carmine and Domenico Presta of Valli Produce, a chain of grocery stores in the Chicago area, will purchase the 78-year-old Glorioso’s business – and its building at 1011 E. Brady St. – in October, according to a news release from
BY THE NUMBERS
the market’s current owners.
Local news outlets first learned of the forthcoming sale after a newly incorporated entity, Glorioso’s Fratelli LLC, applied for several operating licenses through the city.
Valli Produce has locations in Loves Park, Rockford, Hoffman Estates and Evanston. The grocer was founded in 1977 by Alfredo Presta; his sons Carmine and
A 124-year-old home on Geneva Lake, built by the family who built the Drake Hotel in Chicago, was sold recently for nearly





Domenico are among several second-generation family members involved in the business.
Glorioso’s has a long family history of its own. Its forthcoming sale marks the end of nearly eight decades of Glorioso family ownership, starting with brothers Teddy, Eddie and Joe Glorioso, who founded the business in 1946 as Glorioso Brothers Foods. Today, Teddy is the owner and last remaining founder, following the deaths of Joe in 2013 and Eddie in 2019. Teddy’s son, Michael, is the store’s current general manager.
Glorioso’s has long been known for its selection of Italian specialty products and made-to-order deli fare, including sandwiches, pastas and pizza, in addition to fresh produce, wine, cheese and meat. None of that is expected to change under the new ownership.
“It is important to us to keep the feel and rich history of Glorioso’s and pass it to the next generation,” said Teddy Glorioso in a statement. “The decision to transition the business to Glorioso’s Fratelli LLC was based on their 47-year history running specialty stores and reputation as a well-run family business. This will ensure that our legacy continues to thrive, and customers will continue to enjoy the same high level of service, quality and variety of Italian products they have come to expect for
many years to come. Nothing will be changing; everything will remain the same.”
In an interview with Urban Milwaukee, Carmine Presta said the plan for Glorioso’s is to “keep everything the same.” That includes the market’s staff and longtime chef Darin Wisniewski, who will oversee the market’s day-to-day operations, according to the license application.
“We are excited for the brand to begin a new chapter that gives the flexibility to expand Glorioso’s Italian Market outside of Milwaukee,” said Michael Glorioso in a statement.
In addition to its main storefront, the business operates Glorioso’s Appetito & Sage Harvest, which offers cooking classes and event space rentals. The concept opened in 2019 in the historic Brady Street building that housed the family-owned market from 1946 to 2010, when it expanded into its current location across the street.
With the ownership transition, Appetito & Sage Harvest will be sold to chef Michael Solovey, who founded the Sage Harvest cooking school. Solovey has served as chef manager and cooking school director for Appetito & Sage Harvest since 2022. He will assume full ownership of the business and lease the building from the Glorioso family, according to the news release.




Founder and owner
Locally Inspired | Cavelier Wine Bar
Port Washington locallyinspiredwi.com | cavelierwinebar.com




















TIM SHEEHY Senior advisor MMAC






• Brown spent the first 12 years of her professional career at Johnson Controls. The further she advanced, the harder it became to ignore the feeling that something was missing: “I was in the B2B world, so I was very far removed from the end customer … I just wanted to be closer to it and see what (my) impact was.”
• As a child, Brown had dreamed of owning a store – like the momand-pop shops in the small town where her grandparents lived – and she would often volunteer at the hospital gift shop with her grandmother.
• Brown launched her first retail venture, Locally Inspired, on Port Washington’s Main Street in June 2020; she left her job at Johnson Controls shortly thereafter.
• Selling gifts, art, home decor and other goods sourced exclusively from Wisconsin-based makers, the store’s mid-pandemic launch resonated strongly with a renewed interest in shopping local.
• In May, Brown opened her second business, Cavelier Wine Bar, on the ground floor of a newly constructed mixed-use building on the city’s lakefront.
• Her intention was to create a space where locals and visitors could gather and socialize over drinks – but not just alcohol. Cavelier’s menu features a large selection of NA cocktails, wine and beer for people – like Brown herself – who want to enjoy an evening out without the social pressure, or negative consequences, often associated with drinking.



“How Migration Really Works”
By Hein de Haas
TIM SHEEHY believes perspective, or understanding the relative importance of challenges and opportunities, is an asset to any business leader. To gain that perspective, Sheehy is continuously working his way through a varied batch of books.
“Reading puts access to experiences, situations and facts literally at your fingertips,” he said. “I always keep a wide range of books in my queue that add to my understanding of issues our business/organization may face.”
One book Sheehy is reading is, “How Migration Really Works” by Hein de Haas. The book is a “great read on the most divisive issue in politics, and one key to our labor challenges,” he said.
De Haas, an immigration expert and professor of sociology at the University of Amsterdam, draws on three decades of research to debunk the myths that politicians, interest groups and media have spread about immigration, as a way of separating the issue from its deeply polarized debate.






















































































Cavelier has received “many comments of gratitude for offering so many great nonalcoholic options and making those who choose NA of the experience.”














offering so many great non-

















Brown over



















prefers tea over coffee. “I love a good tea latte. Turmeric ginger tea with steamed oat milk is my favorite.”



























This Q&A is an extended profile from Wisconsin 275, a special publication from BizTimes Media highlighting the most influential business leaders in the state. Visit: biztimes.com/wisconsin275 for more.
Education:
Bachelor’s in communications, with an emphasis in public relations, from Carroll University
What was your first job, and what did you learn from it?
“I worked at Stein’s Garden & Home. I learned a lot about plants, trees and gardening. I also learned about the importance of great customer service, which I’ve carried on to all of the jobs I’ve had.”
What piece of advice has had the most significant impact on your career?
“Always stay true to who you are.”
If you could have dinner with any business leader, who would you choose and why?
“Mary Barra, chair and CEO of General Motors. ... She certainly worked her way up in a male dominated field, and

















In spring 2022, Shari Black was officially promoted to executive director and chief executive officer of Wisconsin State Fair Park after having served as its interim leader since fall 2021. Black oversees the team of 50 full-time permanent staff and more than 1,000 seasonal employees responsible for putting on the annal event that draws more than one million visitors to the fairgrounds every summer. Off season, the park also hosts hundreds of public and private events at its various facilities. Black joined the State Fair in 2016 as its event services director after spending 15 years as executive director of the Waukesha County Fair Association.
I think it would be interesting to hear about her experiences and learn from them.”
What’s your hobby or passion?
“I love history. I love to read about it, visit historical locations, look at pictures, artifacts, etc. Anything to do with history is fascinating to me.”
What is your favorite Wisconsin restaurant and what do you order there?
“Union House in Genesee Depot. The filet mignon with dauphinoise potatoes… mmm the best!”
What was your first car? How long did you drive it for?
“A Chevy Beretta, which I paid $4,000 for all by myself. I drove it during my senior year of high school and all through college.”
What would people be surprised to learn about you?
“I can back up a trailer or hay wagon like no one’s business.”
If you could take a one-year sabbatical, what would you do?
“Sleep, read and travel (in that order).”
What advice would you give to a young professional?
“It is important to choose a career/job that you are passionate about and enjoy. And if you don’t get it right the first time, try again. You should live happy; your job plays a big part in your happiness.”
As you enter your office, what would you choose to be your walk-up or theme song and why?
“‘Break My Stride’ by Matthew Wilder… ‘Ain’t nothin’ gonna break my stride, nobody gonna slow me down, oh no, I got to keep on moving!’”





Ixonia Bank has long recognized the impact of women leaders. Led by seven professionals with nearly 170 collective years of industry experience who oversee 75% of the Bank’s operations, Ixonia Bank is essentially a women-led bank. These female business leaders have worked to create a culture that supports and elevates their colleagues, resulting in exceptional customer service and positioning the bank to experience success for the years to come. Leaders like these can be found throughout all levels of Ixonia Bank.
In 2017, Ixonia Bank launched its Women In Business Speaker Series, a program focused on curating events that champion and empower women in all aspects of the business world. Ixonia Bank engages with women executives, entrepreneurs, and influential community leaders to help them succeed in both their business and personal pursuits.














Nestled between an office building and a parking garage, the property at 763 N. Milwaukee St. seems to hide in plain sight.
At just 2,400 square feet, the building is one of downtown Milwaukee’s smallest. The 19th century-era building was most recently used as a tavern and restaurant known as My Office, which opened in 1975 and operated for many decades. The dive bar went out of business several years ago, but the building’s green awning still sports the name in a calligraphy font.
With an assessed value of $467,600, the property is owned by Colby Abbot Bldg LLP, which purchased it in 1996 for $75,000, according to Milwaukee County records. The same entity owns the office building and parking garage that flank the building. Attempts to reach the owner were unsuccessful.


Milwaukee could have a new tallest building under a $700 million proposal from Madison-based company The Neutral Project.
The development firm was selected by the City of Milwaukee to redevelop the Marcus Performing Arts Center parking structure site in downtown Milwaukee, which has been targeted as a development site for several years.
Proposed to be built over phases, the development could include 750 residential units, 190,000 square feet of office space, 40,000 square feet of retail space, 300 hotel rooms, 1,100 structured parking spaces and public plazas and walkways. The development would include the tallest mass timber tower in the world and tallest building in Wisconsin.
ADDRESS: 1001 N. Water St., Milwaukee
DEVELOPER: The Neutral Project COST: $700 million

















Most would agree that running a business takes guts. It involves stepping into the unknown, taking risks and enduring challenges, all while striving to achieve a vision. As part of our Women in Business Issue this year, we’ve profiled four Milwaukee-area business owners who have charted their own course to success.
Tina Chang founded IT consulting and services firm SysLogic in 1995 and went on to lead the spin off of three technology startups, including one that blends her passions for technology and nonprofit work.



Jessie Cannizzaro followed in her father’s footsteps to pursue a career in plumbing but eventually struck out on her own to start Milestone Plumbing in 2011. She now strives to educate students about career opportunities in the trades.
Andrea Bukacek is the third generation, and first woman, to own Bukacek Construction Group, which was founded by her grandfather in the 1960s. Purchasing the company in 2019, her first test was guiding the company through the pandemic and subsequent supply chain challenges.
Chellee Siewert parlayed her sports market-
ing and nonprofit backgrounds into an entrepreneurial venture now known as Capture Sports & Entertainment. The company works with professional athletes – including the likes of J.J. Watt and Jordan Love – to use their platforms for philanthropic impact.
The following stories explore how these leaders are growing companies and creating jobs in technology, construction, plumbing and sports – all industries historically dominated by men – while leaving their mark on the broader community.







From forward-thinking strategies for building revenue and market visibility to connections with like-minded women entrepreneurs, seven local business owners are enhancing their expertise for growth through the Summit Credit Union Fellowship for Women Entrepreneurs.
As a long-time leader in small business lending, Summit developed the fellowship program to offer greater support for women entrepreneurs in building wealth and financial security by taking their business to the next level.
The year-long program is in partnership with StartingBlock, Madison’s business startup hub, going beyond financial needs to offer each fellow:
• Mentorship through pairings with seasoned entrepreneurs and industry leaders for valuable insights and guidance
• Workspace through access to StartingBlock’s state-of-the-art co-working space and its network of innovative startups
• Workshops and training focusing on essential business skills, from pitching to financial planning
BY ASHLEY SMART, staff writer
Most entrepreneurs are driven to start their own business because they desire a deeper level of freedom and control. For Tina Chang, chairman, CEO and owner of Brookfield-based IT firm SysLogic, starting her businesses gave her the freedom and control to pursue a deeper passion: catalyzing change in her community.
Now nearly three decades into her career, Chang has led the spin off of three startups, SysSpark LLC, Cyberspect LLC and WillBridge. Most recently, in 2023, she co-founded Madison-based cybersecurity consultancy Ghostscale.
WillBridge, a public benefit corporation, is the unification of Chang’s passions for technology and nonprofit work. Launched in 2022, the company is designed to help organizations leverage data to create greater social impact. It provides a secure platform for nonprofits, health care systems, educational institutions and government entities to
safely share data about the populations they serve and then utilize that cross section of shared data to work toward better outcomes. WillBridge’s DataCommunity platform is currently being piloted with a StriveTogether network member in Muscatine, Iowa.
"My goal of being an entrepreneur wasn’t just about building a company that has value, but also having that company or a portfolio of companies, be great community stewards," said Chang.
Chang considers herself part of an old-school generation of entrepreneurs – those who built their companies from the ground up without any outside funding or support. She left her corporate career at Anderson Consulting, now called Accenture, in her early 20s because she wasn’t getting experience working with up-and-coming technologies.
“I wasn’t necessarily positioned to achieve my goals of wanting to change the modern world with technology for the better,” she said.
Guided by the belief that she could have a larger, continuous impact on her community through entrepreneurship, Chang co-founded SysLogic in 1995. At just 24, she thought she could easily return to corporate work if her own venture didn’t succeed. That idea was quickly dispelled when she realized how closely her employees’ livelihoods were tied to SysLogic’s success.
The challenges the company has faced over the years have shifted as SysLogic has grown from a small startup to a well-established company. Earlier on, Chang’s biggest struggle was winning enough clients to survive with a little-known business name.
Now, selling multimillion-dollar deals that have a larger impact on both SysLogic and poten-


BONNIE HITTMAN, events manager at Annex Wealth Management, has been transforming the events landscape through leading and supporting Annex team members to success. Since joining Annex in November 2023, Bonnie has grasped the fundamentals to elevate events within the firm.
She defines herself as a servant leader.
“I’ll put the needs of my team first and thrive off a collaborative and supportive environment. My main objective as a leader is to promote personal growth and empower others through active listening, teamwork, and feedback.”
Annex Wealth Management events and workshops serve as a key connection between the firm and its clients, prospective clients, and business partners.


“Actively listening and understanding the goals, visions, and values of Annex has helped shape the types of events we host. In this role, it was crucial for me to observe, listen, and learn before executing the various events Annex organizes.”
Rooted in education, these events demonstrate the Annex Team’s expertise and commitment to doing right by anyone who walks through the door.
Creating an environment that fosters teamwork is imperative to ensure success.
“As part of event execution, it’s essential to lead coworkers effectively by preparing them in advance regarding the event’s priorities. This allows for seamless execution and a cohesive message during any Annex event.”
There’s a simple, yet important, lesson she has for the younger workforce: ask questions.
“Questions spark conversations, conversations lead to collaboration, and collaboration leads to growth. There’s nothing wrong with being inquisitive, as it shows you’re trying to learn and understand.” n


tial clients – all while winning confidence from that client’s executive team – are among Chang’s most challenging tasks.
"It's easy to be young and ask for help. When you’re 52, like I am, you're now at this age and have a company profile where you're there to compete," said Chang. "You've got to watch out, because you're actually a threat to your competition.”
When she’s in need of business advice, Chang relies on a portfolio of mentors as opposed to leaning on one single person.
"If you’re going to lead with your own strengths, by being your own authentic self, you've got to find a portfolio of people across the horizon to round you out," she said.
Throughout her 28 years as a leader and entrepreneur, Chang says she hasn’t changed her leadership style too much, but has worked to improve her own execution. Keeping her leadership style consistent has been the key to maintaining company culture, she said.
"I grew up influencing by painting a picture of opportunity," said Chang. "Now, I'm influencing through vision. If I tried to be visionary when I was 24, some great, experienced person might look at me and say, ‘You're crazy. What do you know?'"
One thing she has perfected during her career is the constant balancing of her work and personal engagements. As the amount of time she’s needed at work – both her own businesses and nonprofits she serves – hits different highs and lows, she schedules her own personal time to fill whatever space remains. She protects her eight hours of sleep
at all costs.
As for her nonprofit work, Chang chooses what organizations she dedicates portions of her time to based on which will have the biggest foundational impact on the issues she wants to tackle. She currently serves on the boards of Children’s Wisconsin, the Milwaukee Public Schools Foundation, the YMCA of Metro Milwaukee and the Metropolitan Milwaukee Association of Commerce, among several others.
Being a successful business leader also means being able to promote work-life balance for your employees, Chang said.
She’s made several changes to her work habits – like scheduling emails for early the next day instead of sending them late at night – to make sure she’s not altering the timeline of an employee’s work schedule.
“In today's digital world, when we are always on and expected to be available, a great leader, if we truly believe in work-life balance, is someone who knows how to not just have it for themselves, but how to drive it in others," she said.
Another one of Chang’s strongly held business philosophies is continual succession planning, no matter what phase a business leader’s career is in. She feels at ease having a strong leadership team around her, but she has no intention of ever retiring.
“The idea that I will ever retire is nonexistent in my mind,” said Chang. “I might take a different role within my company. Maybe I’ll be a great salesperson and find a new CEO. I’m humble enough to recognize that when we get larger, I might not be the right person to lead my company.” ■





BY SAMANTHA DIETEL, staff writer
Jessie Cannizzaro grew up around plumbing, but she did not realize how much she loved the work until her early 20s.
Cannizzaro, a master plumber and owner of Wauwatosa-based Milestone Plumbing, was 7 years old when her father, Tom Cannizzaro, brought her along on the job. Tom ran his own plumbing business with the help of Jessie’s mother, Sue Cannizzaro.
Later in life, Jessie Cannizzaro was taking business classes at the University of Wisconsin-Milwaukee and working at restaurants when Tom had a stroke. Once he recovered enough to return to work, she picked up tools and joined him.

SINCE I STARTED ARAS PROMOTIONS nearly two decades ago, I have always led by example. I have done every job in this company from working our events themselves to vacuuming our office rugs. I take pride in fostering a collaborative environment and taking time to brainstorm with my employees to come up with something amazing. Hard work can get you everywhere - you don’t have to be the smartest person in the room to reach your goals. What you truly need is work ethic and determination.
But just because someone has the determination, doesn’t mean mistakes aren’t made. The most important lesson I’ve learned as a leader is that everyone makes mistakes, but how you deal with the aftermath matters. Own your mistakes. Learn from them. Improve yourself and your company’s processes. Move on and don’t dwell.
I recently heard a client say in an interview, “hire fast, fire faster.” This has been a tough but major lesson for me. In the past, I’ve taken it personally when an employee doesn’t work out, feeling it reflects my leadership style. However, I have never regretted the decisions I’ve made. Founder and CEO of Spanx, Sara Blakely, said, “Trusting your gut is like a muscle - the more you do it, the stronger it gets.” I am constantly learning to trust my intuition because deep down, I always know the right decision to make.
Although Aras will be my legacy, I hope those within the company view my legacy as the manager that I was and the lessons I learned. Life is short, and I want my team to love what they do at Aras as much as I do. n





Aras Promotions
(414) 899-3677

“I was able to get tools in my hand again as a young adult, and realize that I actually really, truly enjoyed the reward that comes from working with your hands and seeing what you’ve accomplished,” Cannizzaro said.
This pivotal moment prompted her to follow in her father’s footsteps. At age 22, she went on to start an apprenticeship working with her dad, which was the first step in her own journey as a plumber.
Because her parents worked side-by-side for almost 30 years, Cannizzaro noticed the way Sue helped Tom, raised her and her sisters and took care of the home.
“I think my work ethic most definitely is modeled by watching how much she did and how well she did it all of those years,” Cannizzaro said.
Cannizzaro eventually broke away from her dad’s plumbing business to finish her apprenticeship with another plumbing company.
By that time, Tom was older, and the stroke “had taken its toll” on him, she said. It was difficult
for her to work with him at times, which put a strain on their relationship.
“My dad did not take it well when he found out I was leaving and going to another company,” Cannizzaro said. “I think from a place of love and wanting to protect me, he told me that he didn’t think I would make it at another company.”
She said her dad, who is now 81, had a more traditional perspective about a woman’s role.
“It was the right path because getting out of his company allowed me to get other experience and build that confidence and figure out how to do things on my own, rather than just being in his shadow,” Cannizzaro said.
Cannizzaro went on to start Milestone Plumbing in 2011 in her basement and garage. Thirteen years later, the business has grown from a one-woman plumbing shop to a team of 19 people, she said. Now that she spends more time managing the company, Cannizzaro no longer works in the field full time, but she’ll still “jump in and help” if she’s needed on a job.
Cannizzaro, 43, plans to be part of the team “for many years” to come. She is working to restructure

the business so the team can run and grow the business without her for future generations.
“As I look around and see how many people depend on Milestone for a paycheck, that’s a scary thing,” Cannizzaro said. “We need to be set up so that if something happened to me, they would (still) be able to get that paycheck and this business would still be able to thrive under their leadership.”
Cannizzaro is no stranger to the resistance women often face when working in male-dominated industries. People used to be “very surprised” when she appeared at their doors as a plumber, she said.
“It still will surprise people when they find out that I am a licensed plumber, but they normally are familiar with who Milestone is, so it isn’t the shock that it used to be,” Cannizzaro said.
As an apprentice, Cannizzaro encountered a client in Waukesha County that seemed confused to see her standing at his door to install new sinks.
“He was like, ‘You’re just dropping those off, right? And then the plumber’s coming to install them?’ And I was like, ‘No, sir, I’m here to put these in,’” Cannizzaro said. “The look on his face said it all, like this man has never been exposed to this type of a situation before.”
He sat on a bucket and talked to her while she worked. At the end of the day, he gave Cannizzaro a wooden pot he had made, which she felt was a sign of “acceptance,” she said.
Cannizzaro works to challenge the stereotype that the trades are for people who can’t get into college, she said.
“That’s not true, and I am an example of that,” Cannizzaro said. “I have a bachelor’s and a master’s degree from UW-Milwaukee, and I’ve chosen to spend my life in the trades because it is an incredible source of opportunity, and it is something that should be respected as much as any college, if not more.”
Cannizzaro said she advocates for the trades to grade school and high school students as well as people who are considering a career change.
Two years ago, Cannizzaro helped create a children’s activity and story book based on the experiences of Milestone team members. The story centers around a girl who learns what a plumber is doing inside her home. At the end of the story, the girl decides that she wants to go into plumbing.
Cannizzaro visits schools to send the message that being a plumber – and working in the trades in general – is a respectable career path that “can bring incredible opportunities,” she said, adding it’s also important to reach parents with her advocacy so they can see the trades as a respectable career path for their children. ■


JOY GRAVOS, president and chief executive officer of Curative Care Network, is deeply passionate about the organization’s mission and vision, taking pride in leading a company with a history of helping people thrive for over 105 years.
Her leadership style is rooted in empathy, inclusivity, and empowerment, emphasizing the importance of leading by example and fostering a supportive environment where everyone feels valued and heard.
“The most important lesson I can offer younger colleagues is to embrace continuous learning and resilience, be steadfast in the pursuit of your mission driven strategic agenda. Through continuous learning and viewing challenges as opportunities for growth, leaders can navigate their careers with confidence and adaptability. Younger colleagues should believe in the mission and values of their organization and let them be a guide in decisions they make, embracing challenges as opportunities for growth. Most importantly, lead with empathy and integrity, and always remember that our work has a profound impact on the lives of many.”
Gravos hopes her legacy at Curative Care Network will be one of lasting impact and empowerment. She aspires to create a culture of value, support, innovation, and collaboration, significantly expanding services and reach to ensure that more children and adults with disabilities and limiting conditions receive the high-quality care they deserve. Ultimately, she aims to continue to build a resilient, compassionate organization that has a profound impact on the community. n


BY HUNTER TURPIN, staff writer
Andrea Bukacek’s career in the construction industry has been one of navigating twists and turns, reassessing what meaningful growth and change looks like and returning to her roots at the company she grew up in.
Bukacek is the third generation – and first woman – to own Bukacek Construction Group, a commercial construction company based in Racine. Entering the role in August 2019, her first few years in the top seat were punctuated by the COVID-19 pandemic, supply chain disruption, labor shortages and higher interest rates.
“It’s been an interesting road since I took over the company, to say the least,” Bukacek said. “There’s always been a new challenge.”
Founded in 1963 by Bukacek’s grandfather, the company was later owned by her father, Nick Bukacek, who, after 42 years of family ownership, sold the company to his employees through an employee stock ownership plan in 2001 and retired in 2005. Andrea purchased the company from the ESOP in 2019.
“Much of the family was integrated into the business, but it was certainly a big part of my upbringing especially,” Bukacek said. “By the time I was looking at purchasing the company, the Bukacek family had not really been involved for many
years, since 2005.”
Having grown up in the company, working in the office during summers, Bukacek spent most of her post-college career in the banking industry, primarily working in commercial lending. Seeing that the timing was right – and aspiring to do something on her own – Bukacek went back to the family business and was eager to grow it.
“My thesis was always to grow the company and to gain market share and, when COVID happened, that had to take a step back and it was more about keeping the company steady and moving forward,” Bukacek said.
The shift in perspective has stuck around.
“The goals I had completely changed,” Bukacek said. “At the time of purchasing the company, I was very focused on top-line revenue and realized that’s not really the right way to measure success.”
In recent years, a few of the company’s senior staff, who had been there since Bukacek was a kid, were reaching retirement and the company was about to enter a transition period. The company currently employs around 35 people.
“My goals really became about the organizational structure and organizational growth in-
ternally and moving forward as a sophisticated construction company, rather than just the sales mindset,” Bukacek said.
That meant reintroducing Bukacek Construction Group to the market, which was a challenging but gratifying endeavor, Bukacek said.
“When I was growing up with the company in the ‘90s, the builds that I saw were very large builds for us, we had a strong foothold in the community,” Bukacek said. “Fast forward several years and we had lost some of that. A lot of people in Racine knew who we were, our quality, our commitment, but in the surrounding areas we had lost a bit of our foothold.”
“When we got that back, letting everybody in the market know that we had the team, we had the track record, that really meant a lot to me,” she added.
With about 12 years of banking experience and about five years of construction experience now, Bukacek is no stranger to working in traditionally male-dominated industries.
“Both banking and construction are male dominated, but I guess I didn’t really realize I picked male-dominated industries until I started to look
Chief Operating Officer, Chief Executive Officer & Chief Strategy & Scalability Officer, Engauge Workforce Solutions

AT ENGAUGE WORKFORCE SOLUTIONS, transformation is more than a goal-it’s a driving force. Spearheading this evolution are three dynamic women, Kim Korth, Erin Greenwald, and Katie Malnight. As a women led family owned business, Kim, Erin, and Katie are at the forefront of this change, each bringing a unique perspective and expertise to their roles. Korth, with over 30 years of experience in the manufacturing and industrial sectors has seen the evolution of how companies manage their workforces during her career. “There was very little diversity in the workforce, particularly on the shopfloor, when I began my career. For companies to meet their needs in the future, encouraging and managing a high level of diversity will be critical to future success”.
Together, Korth, Greenwald, and Malnight are focused on having Engauge be a role model for how companies should be addressing issues like diversity, inclusion, and career development. They are pioneering initiatives that take into account the flexibility needed to address work life balances, not just for women but for all employees.
“It takes a lot of trust and trial and error to find the right balance” said Greenwald. “It is a critical issue to be solved and we are a generation of leaders that can move the needle significantly forward.”
A cornerstone of their approach is showcasing role models to young women entering the workforce. “We are trying to show at Engauge that you can have multiple very strong women in leadership roles with extremely different personalities that appreciate each other’s differences and recognize that the differences are what makes us stronger as a company” said Malnight.
“We hope that by creating a culture that fosters, innovation, inclusion, and teamwork we will have a lasting positive impact long after we are gone” said Malnight. n


back, so being in these spaces has certainly shaped my career,” she said.
Bukacek noted that in banking most people have similar backgrounds, typically a four-year degree and then entering the office. In construction, she’s found that to be different.
“A lot of people either came from the trades and the field, others did get a four-year degree. There’s lots of roads people take,” Bukacek said. “Navigating through that and understanding that not everybody has the same experiences was much different than in the banking industry.”
She also sees that as a potential way to get more women into the construction industry.
Starting in the trades can provide a clear pathway for women entering the industry, where they can stay in the field or eventually move to the business side, according to Bukacek. She also noted the increased popularity of construction management degrees at colleges and universities, which can be another avenue for women eyeing a career in construction.
“Traditionally, a lot of people on the construction management side came from some sort of engineering route, but I think having young adults, young women being aware of these construction management-related degrees is a good opportunity for them,” Bukacek said. “Especially women, I think more women would enter the industry if they knew about those opportunities, understood what the role would look like.” ■







BY MAREDITHE MEYER, staff writer
Just a few weeks after the Green Bay Packers’ 2011 Super Bowl victory, 9-year-old Jack Bartosz of Hartland found himself face to face with star quarterback Aaron Rodgers. Bartosz was battling neuroblastoma, a type of pediatric cancer, and Rodgers had recently gotten involved with the Milwaukee-based Midwest Athletes Against Childhood Cancer Fund.
The two were introduced at a Milwaukee Wave game as part of a fundraising event for the MACC Fund. After some photos and autographs in the locker room, Bartosz and Rodgers walked hand-inhand out onto the field to a cheering crowd.
It was a career-defining experience for Chellee Siewert, who had orchestrated the event as the Wave’s then-vice president of marketing. What
struck her most was the impact the young boy ultimately had on Rodgers.
Bartosz died in 2012 following a seven-year battle with cancer, and Rodgers would later write a column in The Players’ Tribune about their unexpected friendship, saying “his passing only strengthened my resolve to make a difference for kids battling cancer.”
“People think the kiddos are the only ones impacted when, in reality, the athletes are human, and they’re impacted as well,” said Siewert, who went on to launch Waukesha-based Capture Sports & Entertainment in 2011 with the mission of helping athletes and entertainers use their platforms to impact lives.
The marketing firm has worked with some of

WHEN I BEGAN WORKING AT IMS BARTER, I was intrigued to learn how many diversified businesses were connected through our B2B barter network. Discovering that we were able to help business owners save cash, bring them incremental sales and even enhance their lifestyle was exciting to me. I began at an entry level position but moved up through various roles throughout the company. This was the perfect path to develop into the leader I am today.
Involvement in the barter industry professional associations is also an important growth strategy. Currently, I serve on the board of directors for the International Reciprocal Trade Association (IRTA), have a seat on the Universal Clearinghouse (UC) Committee and am the committee chairperson for the Certified Trade Broker (CTB) program on behalf of the Trade Industry Worldwide.
Advice I can give to anyone expecting to rise within their company to become a leader is, to pitch in without being asked, learn something about each role within the company, suggest creative strategies, push to take on more responsibility and be noticed.


I am fortunate to be surrounded by an incredible team at IMS Barter from the executives to the entry level employees. Of course we wouldn’t be where we are today without our 15,000 indispensable business members nationwide.
As a leader, I have found that it is vital to listen and recognize the talents and needs of our employees. Sometimes moving a person to a different department better suited for them can make all the difference in an employee’s success. Individuals will thrive when they enjoy what they are doing, so harnessing their strengths and utilizing their skills is key.
In order to have the respect of your team, keeping overall office morale high is essential. Leading by example is the most effective way to achieve this. I begin each day with a positive attitude, keeping my door open to anyone and encourage open communication. In addition, taking interest in our employees, being supportive and checking in on them throughout the week is part of my leadership style. One of my favorite responsibilities is facilitating a monthly zoom meeting with brokers nationwide sharing ideas and building a rapport between peers. Communication between the entire IMS team is extremely important.
Fortunately I am passionate about IMS Barter and the trade industry. In addition to the countless responsibilities at IMS, I have volunteered hundreds of hours educating brokers throughout the Barter Industry, coordinated the CTB coursework, administered the exams and have presented at trade conventions on over 25 panels. I truly believe we are Changing the Way the World Does Business and helping the economy. The more people in the world that are educated on the concept of barter, the more of a positive difference we will make. n

the biggest names in pro sports – including Rodgers, Dwyane Wade, J.J. Watt, Pat Connaughton, Drew Brees and the late Bart Starr – to establish charitable foundations, grow philanthropic impact and develop personal brands.
To date, Capture has helped raise more than $30 million for its clients’ nonprofit organizations, which support causes ranging from cancer research to youth sports to food insecurity. Most recently, the company added Green Bay Packers quarterback Jordan Love to its roster – which has grown to more than 25 active clients – for a season-long campaign promoting his Hands of 10ve Foundation.
Now, nearly 13 years into running Capture Sports & Entertainment as owner and president, Siewert’s ‘why’ remains the same.
“For me, there’s always that moment of when you see the athletes impacted,” she said. “That for me is my ‘why’ because they’re going to be impacted, they’re going to want to continue to do good and it just continues that circle.”
Siewert launched the company – then known
as Capture Marketing & Events – in October 2011, shortly after leaving the Milwaukee Wave, where she spearheaded the launch of its foundation as well as a first-of-its-kind charitable jersey program.
The decision to strike out on her own was shaped by both her professional background –which also included stints at Rogers Behavioral Health, the National MS Society and the Metropolitan Builders Association – as well as her role as a mother of two.
“At the time, my kids were at an age that working for a sports team wasn’t conducive to the mom I wanted to be,” said Siewert. “I wanted to be able to take them to school, I wanted to be able to pick them up … and be there in the way that I wanted to be.”
It also helped that she came from a family of entrepreneurs. Her grandfather started four small businesses in his lifetime and her grandmother ran her own interior decorating company.
“I didn’t think it was odd that a woman owned a business because I saw my grandma do it,” Siewert said. “That was always in the back of my mind.”
Siewert’s original business plan was to work

with corporations on their cause marketing strategies. But the experience working with Rodgers at the Wave had made a lasting impression, and then, just months after founding Capture, Siewert was introduced to J.J. Watt. The Pewaukee native had started his foundation while playing college football at the University of Wisconsin and, as he prepared to enter the NFL draft, he was looking to grow his impact.
Signing Watt as Capture’s first sports industry client was the “impetus,” said Siewert, for shifting focus from corporate to sports philanthropy. Capture has since worked with the now-retired Houston Texan and his Justin J. Watt Foundation to raise more than $5.4 million to fund after-school athletic programs for middle schoolers.
Part of what underpins Capture’s work is positioning professional athletes and their families for the next chapter. Whether it’s through philanthropic campaigns, corporate endorsement deals or social media strategy, developing an authentic personal brand is crucial to that, said Siewert.
Capture expanded into personal branding about three years ago after clients asked for help with building their digital footprints.
“Athletes understand they are a brand,” said Siewert. “We help them define, what is their brand and how do you continue that brand through all aspects of your life? People and corporations and potential endorsers, they want to know who you are off the field, off the court; they want to know what your values are and the fun things you love to do. And so, for us, it’s being able to find out more about them and sharing that story for them.”
In Capture’s early days, Siewert intended to keep the company small, with about three or four employees, but that changed as Capture continued to attract high-profile clients.
“I can remember having lunch with one of my mentors and she said, ‘You know what, you’re working with some of the best of the best, you can grow and don’t be afraid of success,’” said Siewert.
Over the past 13 years, Capture has grown to about 20 employees. Most are stationed at the company’s Waukesha office at 2120 Pewaukee Road, with a handful working remotely from Austin, Chicago, Appleton and Washington.
As the company has expanded and evolved, so has Siewert as a leader who’s continuously learning, she said. One of the toughest, most crucial things she had to learn along the way was how to delegate.
“I always say Capture is like my third baby,” she said. “But as you grow, you need to be able to delegate and give up some of the control … and be OK with letting go. And once, I would say, I really learned that, is where we’ve seen the growth.” ■



AS THE PRESIDENT of wealth management at Johnson Financial Group, Evamarie Schoenborn is proving to be a driving force behind a philosophy that places clients’ unique stories and needs at the heart of financial strategies.
Her journey in the financial sector is marked by over two decades of dedication and success. She proudly leads a team that is as empathetic as it is skilled, fostering a culture where every client interaction is an opportunity to build a deeper relationship. This approach not only enhances client satisfaction but also drives the firm’s impact across the communities it serves.
Beyond her corporate achievements, she believes in the impact of community service both in the industry and locally. She has served on non-profit and industry boards including Theater Mu, Securities Industry and Financial Markets Association and Financial Services Institute.
She was the founding executive sponsor of the Black Women’s Network at Northwestern Mutual. Her commitment extends to youth development, as a former member of the development committee for the Boys & Girls Club of Milwaukee and the marketing committee for the YWCA of Minneapolis.
Evamarie’s leadership is also characterized by her genuine empathy. Inspired by her love of travel and the vibrant cultures of Wisconsin, she brings a broad perspective and creative approach to her style. She is not only shaping the future of wealth management but also redefining it to be more inclusive, empathetic, and client-focused
Her vision for the future is clear—create a comprehensive wealth experience that is as richly human as it is grounded in expert knowledge. n


PRESENTING SPONSOR:

SPONSOR:
Meissner Tierney Fisher & Nichols S.C.(MTFN) is proud to sponsor the 2024 Women in Business Symposium. MTFN is committed to providing unparalleled, effective legal representation contributing to the success of women in their chosen professions. We celebrate the continued expansion of women leadership in business and are thrilled to be a part of empowering women in their professional growth.
Pamela J. Tillman
414.273.1300
pjt@mtfn.com
MTFN.com
Pamela M. Zacharias
414.273.1300
pmz@mtfn.com
MTFN.com
PRODUCED BY: AUGUST 21, 2024
BROOKFIELD CONFERENCE CENTER
7:30-8:00 AM – Networking & Breakfast
8:00-10:00 AM – Welcome & Program 10:20-12:00 PM – Breakout Sessions
Our career journeys are often very personal and shaped by too many factors to count. Yet, no matter where you are in your professional life – whether starting out or an experienced professional – it’s often one that is, in some way, shaped by community. Its why U.S. Bank is proud to sponsor the Women in Business Symposium. It gives us the opportunity to learn from each other, empower the next generation of leaders and embrace the curiosity that will help our community grow.
Nina Johnson Branch Banking Market Leader Senior Vice President, U.S. Bank
PARTNER:


Annex Wealth Management is a fee-only fiduciary wealth management firm seeking to make financial journeys better for individuals, business, and non-profit organizations. Creating, maintaining, and passing on wealth involves more than savvy investment and accumulation. Annex helps build a comprehensive plan that extends beyond investment to key areas like tax planning, estate planning, and retirement planning. Annex uses a team approach to provide customized strategies for financial situations of varying complexities. It’s not a secret that women are playing larger roles in shaping the financial markets, and Annex has worked to foster this growth, best demonstrated by their “Women & Wealth” events. Visit annexwealth.com to learn more and Know The DifferenceTM

SPONSOR:


Next year, the U.S. Women’s Open Presented by Ally, the biggest event in women’s golf, makes its debut at iconic Erin Hills, a venue renowned for its breathtaking beauty and challenge. Offering one of the best fan experiences in sports and an unparalleled opportunity to witness the game’s top talent, the championship is hosted on the best courses in America, maintains the highest purse in women’s golf, and has a larger and renewed purpose to elevate the women’s game. The U.S. Women’s Open brings together the world’s best players on an international stage, and being involved provides a unique chance to support a landmark event that celebrates excellence and promotes the advancement of women’s sports. Engaging with the championship not only highlights a commitment to elevating the game, but also provides those in Milwaukee the opportunity to create memorable experiences and support the women’s game right in their own backyard.
Scan to learn more about hospitality and ticket experiences:
SUPPORTING SPONSORS: EVENT PARTNERS:










PAMELA J. TILLMAN, a shareholder attorney at Meissner Tierney Fisher & Nichols S.C., offers invaluable advice to younger colleagues, reflecting on lessons she wished she had learned earlier in her career.
By sharing her experiences and her lessons learned she hopes to help others navigate their careers more effectively and confidently.
“There are going to be individuals who know how to get what they want by being a bully or combative, but I like to emphasize the importance of cultivating your own style of assertiveness to achieve the same outcome.”
Her journey underscores the importance of being straightforward about your ambitions.
“You need to be direct and really tell others precisely what you want. I assumed people knew I wanted to become a partner and rise, but I was surprised when I voiced my desire to be on a partnership track, and others didn’t assume that with me.” Always express your goals.
She advises against comparing yourself to others too.
“If you’re always looking at what others have and what they’re doing, you’ll lose track of what’s important to you and how you’re growing. You want your superiors to see you as an individual.”
Pamela also highlights the necessity of work-life balance.
“Really take care of yourself. I enjoy my work more when I have interests outside of my job. Early in my career, it was go, go, go. You never said ‘no’, but that’s impossible to sustain.”
Finally, Pamela champions resilience.
“Embrace failures and refocus. It’s all part of the journey.”
These insights offer practical guidance to the next generation of professionals, reminding them that success can be achieved through a well-rounded approach. n

Meissner Tierney Fisher & Nichols S.C. (414) 273-1300
BY SAMANTHA DIETEL, staff writer
STANDING UP FOR CHILDREN has been a driving force throughout Peggy Troy’s career in pediatric care.
Troy, president and chief executive officer of Wauwatosa-based Children’s Wisconsin, is the 2024 BizTimes Media Woman Executive of the Year. Her journey in pediatrics began in the 1970s as a nursing student at Marquette University –and she has worked to ensure kids get the best health care ever since.
Troy became the first female president and CEO of Children’s Wisconsin in 2009. She is set to retire at the end of the year; Gil Peri, former president of Riley Children’s Health in Indianapolis, will be her successor. Today, the Children’s health system has more than 6,500 employees in Wisconsin.
Troy earned her bachelor’s degree in nurs-





ing from Marquette University and her master’s in nursing from DePaul University in Chicago. While studying at Marquette, she was a nurse intern at what was then known as Milwaukee Children’s Hospital. Upon graduating, she joined Children’s as a pediatric nurse in 1975. Troy later worked at hospitals in Chicago, Texas and Tennessee before returning to Children’s Wisconsin as its top leader.
Growing up in a medical family taught Troy important lessons about caring for generations of patients. Troy’s grandfather was a physician, and her father ultimately took over his practice.
“I learned a lot about the kindness and caring and compassion that it would take to take care of people,” Troy said.
It wasn’t until college that Troy found a love for pediatric health care. She found mentorship in Dr. Jean Hennessey, her pediatric nursing instructor at Marquette. Learning from Hennessey was “such a joyful experience” that it “launched” her into pediatrics, Troy said.
Working as a staff nurse in college also helped Troy realize her passion for children’s health care.
“I just wanted what was best for them – to make sure that they got the best and safest care – and that they also got the compassion, because obviously when kids are ill or injured and in a hospital, it’s a very stressful time not only for the child, but for the parents as well,” Troy said.
In her role as a nursing supervisor in Chicago, Troy found enjoyment in serving in a leadership position as it allowed her to solve problems and “create influence to make sure we were doing everything we could for kids,” she said.
There are a number of pride points for Troy when it comes to the work Children’s has done under her leadership. In recent years, the health system has expanded the physical footprint of its Wauwatosa campus and executed on a $150 million initiative to address growing mental and behavioral health needs among Wisconsin children.
Troy is most proud of what Children’s Wisconsin has accomplished in improving pediatric mental health services.
In 2017, Children’s started to analyze the issue of mental health among kids, and at that time,
there were limited mental health services amid a culture of stigma. It could take six months to a year to get an appointment, she said.
“We’ve been able to design a program here where we’ve embedded mental therapists in the pediatric offices, so that as parents are coming in for their developmental screen or whatever else happens to be going on in their lives, we’ve got somebody right there that can start to talk to them – and you don’t have to wait,” Troy said.
Having this service available at walk-in clinics, in addition to primary care offices, is “a game changer,” she said.
Those efforts in mental health services stem from the organization’s vision statement, adopted in 2011, that kids in Wisconsin will be the healthiest in the nation. This means addressing a child’s physical health, dental health, social health and mental health, Troy said.
“That’s been such a galvanizing force,” Troy said. “All the decisions we make are with that north star.”
The new vision statement prompted a culture journey at Children’s in 2011, as Troy said the workforce needed to “drive on” that vision.
“The way you develop that is that you have a culture in your organization that says to every person that works here, ‘You’re important, you matter, you make a difference,’” Troy said. “And no matter where you work in the organization, what you do every single day is driving towards that vision. And that’s the way we’re going to accomplish it.”
As the former chair of the Children’s Hospital Association, Troy said she was proud to help shape policy on behalf of kids.
One of her greatest accomplishments has been leading not only at the local level, but also as a national spokesperson for children. She currently serves on the National Health Care CEO Council on Gun Violence Prevention and Safety.
“Kids don’t vote, so we have to be very, very proactive to be that voice,” Troy said.
Both of her daughters have followed in her footsteps by pursuing careers in health and wellness.
“I’m very proud of them,” she said. “And they come at it with the same sort of spirituality that I have, (which) is that you just really want to do something to make people’s lives better, and that’s what gets you up every day and drives your heart,” Troy said.
Troy’s three sisters also worked as nurses, she said, so “it’s in my DNA.”
Support from her family, especially her daughters and husband, made everything possible, Troy said.
“Had I not had their support, I wouldn’t have been able to do what I’ve done,” she said. ■
Partner and Wealth Management Advisor, The Myklebust, Horne & Fies Financial Group (MHF)

MARIA WAS INTRODUCED to wealth management while working at her family’s high-end architectural woodworking firm – Glenn Rieder.
Though her family was doing well and running a successful business, they were still not building longterm financial security. Maria’s passion was sparked early on, as she felt drawn to improving financial wellness for her family, their employees, and others within her community.
She was later recruited to Northwestern Mutual where she sharpened her wealth management skills, gained industry knowledge and was a mentor to future leaders.
Today, she is a partner and wealth management advisor leading a successful firm – Myklebust, Horne & Fies Financial Group (MHF). She loves being part of a team. While MHF works with clients at all stages of their career, the firm specializes in helping their clients retire successfully. And they love to do multi-generational planning – that can mean working with clients aging parents and introducing their adult children to savings strategies as they begin their careers.


“Many times, people come in with goals, and have no idea where to start and find the process overwhelming. When I start the conversation, we walk clients through the first steps of their financial journey, and make sure they understand how to build on the plan to create a solid financial future.”
In the world of financial planning, Maria is breaking the mold. Instead of stuffy offices and formalities, Maria’s approach is fresh and relatable. She starts by sitting down with clients to discuss goals and create a clear path for financial success. With empathy and positivity, Maria builds trust and offers realistic solutions for the future.
Additionally, Maria is an advocate for keeping money in the community through supporting various organizations like the Alzheimer’s Association, Impact 100, and many other non-profits throughout the Milwaukee area.
As a career woman, philanthropist, and mother, Maria can live her passions through helping clients achieve their financial dreams, giving back to the community, and leaving a legacy for her family. n


The Myklebust, Horne & Fies Financial Group (262) 241-2721

BY MAREDITHE MEYER, staff writer
termined to live and work in Chicago, growing up in Wisconsin, Chicago was ‘the big city.’ I wasn’t sure what I wanted to do, so I interviewed in different fields. One of the companies I interviewed at was O’Connor & Associates, and honestly the beer in the fridge (Wisconsin girl!) and the Haagen-Dazs ice cream intrigued me. So, I took the job at O’Connor, started as an options trader on the Chicago Board Options Exchange, and it has had the most profound impact on my career and life. I didn’t know what I was getting myself into … The trading floor was like a sporting event, a physical and mental exercise every day, and I was one of only a handful of women there. Since I grew up with four brothers, stepping into a male dominated industry really didn’t faze me, so that definitely helped.”
What led you to ultimately take the leap into entrepreneurship?
“Launching PEAK6 was really about circumstances. In my mid 20s I had started the over-thecounter equity derivatives desk with Matt Hulsizer at O’Connor, which was incredibly successful. But when we were faced with a merger and being told we were going to have to move to Connecticut, neither of us wanted to and we said to each other, ‘We can do this ourselves,’ and remain in Chicago. So, in 1997, Matt and I, with $1.6 million in start-up capital, created PEAK6 with the goal of using technology to do the same thing that was happening on the exchange floor. We were one of the very first to do that. And the world decided we were smart.”
JENNY JUST CLAIMS many titles: self-made billionaire, mother of four, entrepreneur, investor –to name a few. The Brookfield native – and Brookfield Central High School grad – has spent much of her professional career scaling Chicago-based PEAK6, a financial services and technology firm she founded in 1997 – at age 29 – with Matt Hulsizer, who she later married. What started as a proprietary options trading company has grown into a multibillion-dollar fintech empire with 2,000plus employees and eight subsidiary companies. Chief among them is Apex Fintech Solutions, the back-end trading and technology provider for now more than 50% of online trading platforms on the market, including SoFi, Ally, Public, Stash and, formerly, Robinhood.
In 2020, Just launched yet another venture –this time with her teenage daughter, Juliette Hulsizer. Concepted by the idea that Juliette, then 14, could sharpen her competitive edge on the tennis court by learning the strategies used in playing poker, the two started Poker Power with the goal of teaching one million women how to play the game – and by extension, strategic thinking, capital allocation and decision-making skills.
Just will be among the speakers at BizTimes Media’s annual Women in Business Summit on
Aug. 21. Ahead of her keynote conversation with U.S. Bank senior vice president Nina Johnson, Just shared insights on her career journey and how she’s blazed a trail for other women.
BizTimes: Can you share more about your experience growing up in Brookfield? Are you still connected to family and friends in the Milwaukee area?
Just: “Growing up in Brookfield was a wonderful Midwest childhood, with two hard-working parents and four brothers. This instilled in me a strong work ethic, the ability to compete and a passion for trying to make things better every day. The most memorable part of my childhood is and always has been the sisters I never had. The 13 ‘Gidgets’ came together in high school but many of us knew each other from before grade school. Many of the women still live in the area as well as their families and mine. We are back together often and are truly Packers fans and cheeseheads through and through.”
What were some of the early-career decisions that helped set you on the path to become the business leader you are today?
“My earliest career decision was that I was de-
What have you done to pave the way for other women to advance at PEAK6 and in the broader fintech industry?
“It is a passion of mine to see other women grow in this industry as well as outside of the industry. Paving the road for more women in finance, we created programs to help women advance their careers in trading, fintech and technology. We founded the Women’s Trading Experience and Women’s Technology Experience programs to create a path for more women in fintech as currently only 14% of the 25,000 money managers worldwide are female. I’m proud to say we have 36% women capital allocators. (No other company in the industry) has a higher percentage of women actually making decisions, hitting the button and making the trade.
“Outside of the finance industry, I wanted to find something tangible that I could bring to more women and help give them the opportunity to practice taking risks and make decisions at the money table, and that’s where Poker Power comes in. Poker teaches courage; it teaches you how to win, how to read people, how to bounce back from a loss. Poker is an incredible toolbox for life, career and even social relationships.” ■
Branch Banking Market Leader, Senior Vice President, U.S. Bank

THE WAY THAT WOMEN interact with their finances on all levels has changed significantly in the wake of the pandemic, with more women – particularly younger women – taking the reins when it comes to their money.
When U.S. Bank released its inaugural Women and Wealth Insights Study in 2020, it was right as the COVID-19 pandemic was starting – leading to lockdowns, school closures and other impacts that disproportionately affected women.
That study showed that women were less confident and less engaged with managing money than men, generally started investing later than men, and tended to associate negative emotions with financial planning. But, when that survey was conducted two years later, many of those gaps –across generations – began shrinking.
We started seeing more women associate positive words – like pride and excitement – with financial planning. We’ve seen more women and men say they are more confident with their finances, with Gen Z and Millennials leading older generations in this aspect and many others.
This includes younger women, who are more confident that they’ll be able to afford retirement, have more money in savings and are overwhelmingly in charge of many financial decisions when compared to older women.
Getting to that level of confidence takes a village. It’s family members and friends talking about their experiences and strategies for savings. It’s professionals in finance sharing knowledge. It’s community organizations, many right here in Milwaukee, coming together to provide access to resources and information. It’s actively engaging with and evaluating your financial plans. It’s curiosity.
Curiosity to learn, to find solutions and to build a healthier financial future for tomorrow.
That’s something that I talk about with my team at U.S. Bank: the power of leading with curiosity. It’s how we can help those we serve solve for the financial challenges of today and find a path toward a brighter financial future.
It’s how we, as leaders and professionals grow, in our careers and empower those around us to do the same. It’s how we take the reins of our own goals and personal financial lives. So, lead with curiosity. You never know what success you might find. n




HAVING ASSUMED LEADERSHIP as the 7th chancellor of the University of Wisconsin-Parkside in January 2024, Dr. Lynn Akey describes her leadership style as engaged.
As an engaged leader, she is known for her high energy, authentic communication, analytic thinking, strategic perspective, and calm demeanor. “I enjoy tackling tough challenges through collaboration, shared understanding, focused planning, and resilience.”
Her passion for higher education centers on the transformative power of education to impact lives, communities, and the world. “My entire career has been dedicated to creating opportunities and places where individuals can achieve great things,” she said.
Akey’s work is forward-focused. Her vision includes extending the reach and impact of higher education by expanding the types of learners served, the ways in which programs and experiences are offered, and the value of the educational experience.
She advocates for a fundamental shift from being a “provider of” education to becoming a “partner in” education. “We have an amazing opportunity to align closely with regional needs to produce community and workplace leaders who apply future-focused ideas and solutions in the real world,” she said.
Building on UW-Parkside’s mission to transform lives through access and opportunity, her emphasis on creating new educational pathways includes the expansion of accelerated completion programs, workforce-paired hands-on experiences, and innovative credentials that go beyond traditional degrees.
“I’m focused on advancing UW-Parkside’s ability to meet the needs of learners who want to live, work, learn, and succeed in Southeast Wisconsin and beyond.” n

University of Wisconsin-Parkside (262) 595-2345
Senior Vice President, Wintrust Private Client, CWS® (NMLS #472263)


YOU WON’T KNOW all the answers, all the time. But all the time, you can lead with honesty, sincerity, and follow through. To me, that is the key to achieving success and earning the respect and trust of teammates and clients alike.
This is something I’ve come to live by after more than 15 years of experience with Town Bank, N.A. as a private client banker. I wish I embodied this earlier in my career and I’d offer that piece of advice to those early in their careers as well. You don’t need to know everything; the secret is that it is completely ok if you don’t.
In any environment, respect will be found for someone who instead says, “I don’t know the answer, but I will find out and follow up with you as soon as I am able.” (The key is in the follow up!)
As a prior college intern with Town Bank, N.A., I was grateful for the opportunity to jumpstart my career with the organization upon graduation. I am proud to say that many years later, I’m still leading and learning with Town Bank, N.A. In my role today, I enjoy supporting business owners, executives, and professionals with a wide variety of private banking services.
Whether I’m communicating with internal teammates or assisting our clients directly, mutual trust and respect is something that is paramount to success. It is hard earned but crucial when building and maintaining relationships.
At the end of the day, those relationships are what it’s all about. n





















































PRESENTING SPONSOR:

Monday, September 30, 2024 | Brookfield Conference Center
12:30 PM – Registration, Exhibitor Booths, Networking | 1:00-2:00 PM – Concurrent Sessions | 2:00-2:30 PM – Networking 2:30-5:00 PM – Main Program, Concurrent Sessions | 5:00-6:30 PM – Networking Reception
Leveraging technology for operational excellence
Learn how to remain competitive by harnessing AI, machine learning, automation, 3D printing and more. Enhance efficiency, support your workforce, and strengthen your bottom line by attending the Next Generation Manufacturing Summit.
Join BizTimes Media for the Next Generation Manufacturing Summit for insights on how companies in one of Wisconsin’s most important industries are dealing with the challenges of today’s market while also preparing for tomorrow.
This year, the event will be a half-day program where you can immerse yourself in the latest industry trends with exhibitors, gain invaluable knowledge from thought-provoking seminars, and hear from a panel of local manufacturing leaders discussing trends and best practices. Following the program, join fellow attendees for cocktails and hors d’oeuvres at the networking reception.
• Thomas Carney, President, Royal Basket Trucks, Inc. (1)
• Rob Ewing, President, Wenthe-Davidson Engineering Co. (2)
• Sara Sina, President, The Howard Company (3)
• Todd Zakreski, President, HUSCO Automotive (4)




1:00-2:00 PM
• Exit Planning Options: Internal Sale, External Sale, Private Equity, ESOP
• Mastering ERP Implementation – Dos and Don’ts for Seamless ERP Success
4:00-5:00 PM
• AI-Driven Solutions for Manufacturing Efficiency
• How to Excite & Inspire Your Workforce About Implementing Automation
• How to manage your OT networks and solve your problems in 5 minutes or less.
• Not Another AI Presentation: Using Intellectual Property Fundamentals To Create Value And Mitigate Risk In Manufacturing
Don’t miss this opportunity to make connections, learn and propel your business to new heights. Register now! Register Today –
SPONSORS: SEMINAR SPONSORS:







R E C O G N I T I O N S
T h e B e s t L a w y e r s i n A m e r i c a ®
W i s c o n s i n S u p e r L a w y e r s ® T o p 2 5
L a w y e r s i n M i l w a u k e e
W i s c o n s i n S u p e r L a w y e r s ® T o p 5 0
L a w y e r s i n W i s c o n s i n
W i s c o n s i n S u p e r L a w y e r s ® T o p 2 5
W o m e n i n W i s c o n s i n
B i z T i m e s M e d i a N o t a b l e W o m e n i n
L a w
M a r t i n d a l e - H u b b e l l A V ®
P r e e m i n e n t ™ P e e r R e v i e w R a t e d
M E M B E R S H I P S
E a s t e r n D i s t r i c t o f W i s c o n s i n B a r
A s s o c i a t i o n – B o a r d M e m b e r a n d
C i v i l C o m m i t t e e C o - V i c e C h a i r
A s s o c i a t i o n o f W o m e n L a w y e r s
I n d e p e n d e n t B u s i n e s s A s s o c i a t i o n
o f W i s c o n s i n
D e f e n s e R e s e a r c h I n s t i t u t e
W i s c o n s i n D e f e n s e C o u n s e l
T h e H o n o r a b l e C h a r l e s N . C l e v e r t ,
J r . I n t e r n s h i p P r o g r a m M e n t o r

BY JT SCHULTZ, for BizTimes
porate events in July, a month that is usually its slowest.
Escape the Room Milwaukee in the Historic Third Ward has also seen an increase in businesses renting out its space – often for after-work social activity. The venue has four rooms with different themes, storylines and escape routes that teams must complete under a time constraint.
“When co-workers are in smaller groups and can solve puzzles together, it can really build that bond,” said Mollie Moore, customer service representative for Escape the Room.
Both Moore and Castine described team building opportunities as a way co-workers can see each other in a new light. Leaving the work setting and experiencing something new together allows individuals to bond in ways they had not before.
IN THE DAYLIGHT, Amped, a private-suite karaoke venue in downtown Milwaukee’s Brewery District, caters to corporate groups looking for a place to brainstorm and connect outside of the office. Equipped with breakout meeting rooms, access to audio-visual technology and food and beverage options, the venue has all the trappings of a typical conference space. But when the sun goes down, and the meeting wraps up, the disco ball turns on, the bar opens, and karaoke begins.
While most entertainment venues host corporate events after working hours, AMPED provides an out-of-the-box meeting space that, according to its operator, inspires creative thinking and collaboration. Amped is one of several activity-themed bars run by Milwaukee-based Bars & Recreation, which has successfully tapped into the corporate events market in recent years by combining event planning expertise with immersive entertainment.
“Meeting together is vitally important, and I feel proud of the company that we’ve built which provides multiple opportunities for it, and with a team of people who love providing those experiences,” said Erin Hochevar, vice president of Bars & Rec.
Hovechar said the company stands behind the belief that getting out of the corporate setting and enjoying one another as fellow human beings, rather than co-workers, is essential.
In today’s world of hybrid and remote workplaces, familiarity between co-workers has weakened, prompting many business owners and team leaders to organize more social events. Milwaukee-area venues, such as Amped, are responding to the demand for new ways corporate teams can connect face to face outside of the office.
“We are cycling back to the power of a shared experience,” said Hochevar. “COVID has changed a lot in society. Once people could get back together, everyone is taking advantage of it.”
Game Show Battle Rooms, which opened in 2018 in Brookfield, is another venue that offers a unique, activity-centric environment for corporate groups and others. Game Show splits groups into two teams who compete for points during various mini games.
“The really cool thing about our concept is that it is universal,” said general manager DJ Castine. “We’ve had teams of custodians, waste management, executive-corporate groups, schoolteacher groups, and even church outings. We are really able to get a huge diverse group of corporate outings.”
Castine said the low-stakes competition forces co-workers to step out of their shells. The company, which has received Tripadvisor Travelers’ Choice Awards for the past four years for local teambuilding events, has seen an influx of cor-
“Team building, trusting one another and sharing experiences bonds a team beyond what can happen via Microsoft Teams, email or in conference rooms at your own office,” said Hochevar. Marla and David Poytinger launched what’s now known as Bars & Rec in 2011 as a single paintand-sip bar, Splash Studio, in the Third Ward. The company has since expanded to four, soon to be five, locations in the Milwaukee area. When Hochevar joined in 2019, the Bars & Rec lineup included Splash Studio, AXE MKE and Nine Below. NorthSouth Club, dual concepts Amped and Game Show MKE and The New Fashioned were later added to the list. Its fifth location will open later this year in West Allis.
Local brand engagement agency NEWaukee has used Bars & Rec venues for numerous events.
“We’ve found that part of the reason why people want to go to an event is the venue itself,” said Rita DeMerit, vice president of operations at NEWaukee. “We try to find places that are different and unique and have something to offer besides tables and AV.”
Bars & Rec’s East Side mini golf bar, Nine Below, keeps people on their feet. Groups are divided into teams and are tasked with creating their own mini-golf course. Teams choose from a wide variety of obstacles and decorations to design each hole, then they test the course, name it and assign a par. The competition begins when teams go around and test one another’s designs and eventually vote on the best course.
“The activities really lend themselves to being icebreakers,” said DeMerit. “People can play shuffleboard together or throw axes as a group and it’s a little less daunting than walking up to a group and starting a conversation.”
While Nine Below caters to the traditional team building experience, a venue such as AXE MKE may catch the attention of competitive thrill
seekers. Groups are encouraged to stick around and watch one another in axe-throwing tournaments.
NorthSouth Club in the Third Ward offers both axe-throwing and giant shuffle board – for those less interested in throwing sharp objects. A few years ago, NEWaukee hosted a “welcome party” at NorthSouth Club for Milwaukee newcomers looking to connect with peers and local organizations.
More recently, NEWaukee hosted an event at The New Fashioned, located in Deer District, for interns from a large local corporation on a city tour. The tap beer wall, cheese curds and its marquee location near Fiserv Forum provided a fitting introduction to the city. The venue, formerly home to Punch Bowl Social, also has curling, bowling and dartball, a sport with history in legion halls and church basements of Milwaukee.
NEWaukee has also booked Amped, which shares a space with Game Show MKE, to host seminar-style events for local organizations as well as a two-day strategic planning summit.

other locations as part of the event experience. The diversity of options is meant to keep customers coming back for new experiences each time.
Hochevar says these events “can truly be life changing for people. They could be the difference between someone getting a promotion or not, or meeting the right person who gives them the advice that they were really needing to hear.”
The unique atmosphere not only gets people thinking differently, but also fosters collaboration across teams, departments and levels of superior-
ity. It may be an opportunity for teams out in the field to meet with those in the corporate office, for interns to speak with the head of their team or for out-of-state offices to meet with Wisconsin branches. At the most basic level, they introduce individuals to something new and exciting.
“The experience economy is evolving and changing and within Milwaukee, we are at the heart of that,” said Hochevar. “We take that very seriously and believe it is an important part that makes the city as great as it is.” ■
Another attractive feature, Bars & Rec offers a “luxury shuttle service” to transport groups to 24_006345_Milwaukee_Biz_Times_AUG Mod: June 25, 2024 11:30 AM Print: 07/26/24 page 1 v2.5

















Bartolotta Catering & Events is the exclusive caterer for Discovery World. Hosting your event with Bartolotta’s restaurant-quality cuisine and first-class service is the perfect choice to create an unforgettable experience.
NUMBER OF MEETING ROOMS: 5
LARGEST
8,900
1,800
(414) 765-8610 | bartolottas.com/catering/venues/discovery-world 500 N. Harbor Drive, Milwaukee, WI 53202



Bartolotta Catering & Events is the exclusive caterer for The Grain Exchange. Hosting your event with Bartolotta’s restaurant-quality cuisine & first-class service the perfect choice to create an unforgettable experience.
NUMBER OF MEETING ROOMS: 1 TOTAL AVAILABLE MEETING SPACE: 10,000 sq. ft.
LARGEST MEETING SPACE: 10,000 sq. ft. TOTAL CAPACITY (# OF PEOPLE): 500 (414) 727-6980 | bartolottas.com/catering/venues/grain-exchange 225 E. Michigan Street, Milwaukee, WI 53202



Mount Mary University’s beautiful tree-covered campus is located minutes from downtown Milwaukee and borders Wauwatosa. The university’s Gothic-inspired buildings offer a stunning setting for large events or intimate meetings.
NUMBER OF MEETING ROOMS: 5 TOTAL AVAILABLE MEETING SPACE: 14,700 sq. ft.
LARGEST MEETING SPACE: 7,400 sq. ft. TOTAL CAPACITY (# OF PEOPLE): 450 (414) 930-4035 | mtmary.edu | 2900 Menomonee River Pkwy, Milwaukee, WI 53222




Located in Mitchell Park, our venue features a 613-seat theater, indoor and outdoor spaces with garden views, A/V equipment with production support, and is ideal for presentations, meetings, and receptions.
NUMBER OF MEETING ROOMS: 9
AVAILABLE MEETING SPACE: 15,004 sq. ft. LARGEST MEETING SPACE: 3,750 sq. ft.
CAPACITY (# OF PEOPLE): 613 (262) 373-5028 | wilson-center.com | 3270 Mitchell Park Drive, Brookfield, WI 53045






Bartolotta Catering & Events is the caterer at The Italian Community Center. Hosting your event with Bartolotta’s restaurant-quality cuisine and first-class service the perfect choice to create an unforgettable experience.
NUMBER OF MEETING ROOMS: 7 TOTAL AVAILABLE MEETING SPACE: 19,220 sq. ft.
LARGEST MEETING SPACE: 9,600 sq. ft.
(# OF PEOPLE): 2,500 (414) 223-2800 | bartolottas.com/catering/venues/italian-community-center 631 E. Chicago Street, Milwaukee, WI 53202


The downtown location, beautiful river views, and exceptional services make the Marcus Performing Arts Center an ideal space for performances, weddings, corporate events, and other dynamic gatherings.
NUMBER OF MEETING ROOMS: 8 TOTAL AVAILABLE MEETING SPACE: 20,100 sq. ft.
LARGEST MEETING SPACE: 6,360 sq. ft. TOTAL CAPACITY (# OF PEOPLE): 2,125 (414) 273-7121 | marcuscenter.org | 929 N. Water Street, Milwaukee, WI 53202




This historic property has been reimagined, embraces the past with modern touches of elegance on shores of Nagawicka Lake. Host your next event with Bartolotta's restaurant-quality cuisine and first-class service.
NUMBER OF MEETING ROOMS: 1 TOTAL AVAILABLE MEETING SPACE: 9,000 sq. ft.
LARGEST MEETING SPACE: 9,000 sq. ft. TOTAL CAPACITY (# OF PEOPLE): 220 (262) 563-8070 | bartolottas.com/catering/venues/commodore 1807 Nagawicka Road, Hartland, WI 53029


The Zoo offers unique venues for meetings, luncheons, and banquets. Host your holiday party in the Peck Welcome Center or meet in the Learning Loft and overlook the elephant herd!
NUMBER OF MEETING ROOMS: 4
LARGEST MEETING SPACE: 11,535 sq. ft.
AVAILABLE
CAPACITY (# OF PEOPLE): 950 (414) 256-5430 | milwaukeezoo.org | 10001 W. Bluemound Road, Milwaukee, WI, 53226








With over 40,000 square feet of meeting space, The Ingleside Hotel offers a refreshing change of pace from conventional destinations. Come experience Lake Country hospitality at its natural, vibrant best.
NUMBER OF MEETING ROOMS: 20 TOTAL AVAILABLE MEETING SPACE: 40,000 sq. ft.
LARGEST MEETING SPACE: 7,200 sq. ft. TOTAL CAPACITY (# OF PEOPLE): 720 (262) 547-0201 | theinglesidehotel.com | 2810 Golf Road, Pewaukee, WI 53072


Host your next event in our private VIP room. Let the Union House culinary team create an occasion for you to remember with a customized menu and wine pairings.
NUMBER OF MEETING ROOMS: 1 TOTAL AVAILABLE MEETING SPACE: 1,600 sq. ft.
TOTAL CAPACITY (# OF PEOPLE): 50 (262) 968-4281 | theunionhouse.com | S42W31320 Highway 83, Genesee Depot, WI 53127

The Fitzgerald 1119 N. Marshall Street Milwaukee, WI 53202 (414) 242-8151 | THEFITZGERALDMKE.COM
DESCRIPTION: Exquisite parlors, opulent ballroom, and a lush terrace make this charming Italianate-mansion a unique space.
1903 Events at HD Museum 400 W. Canal Street, Milwaukee, WI 53203 1-877-436-8738 1903EVENTS.COM
NUMBER OF MEETING ROOMS: 7
TOTAL AVAILABLE MEETING SPACE: 20,000 sq. ft.
LARGEST MEETING SPACE: 8,200 sq. ft.
TOTAL CAPACITY (# OF PEOPLE): 550






Great Lakes Distillery 616 W. Virginia Street Milwaukee, WI 53204 (414) 431-8683 | GREATLAKESDISTILLERY.COM
PRIVATE MEETING ROOM: Yes
GROUP SIZE: 40-300
CATERING OR DINING OPTIONS: Onsite catering available via Fox Den. Use your own caterer for a 15% fee, based on your total bill.
DESCRIPTION:
• Wisconsin’s Original Craft Distillery
• Perfect For Private & Corporate Events
• Free Parking
• Flexible Catering Options

Vivarium 1818 N. Farwell Avenue Milwaukee, WI 53202 (414) 242-8200 | PABSTTHEATERGROUP.COM/
VENUES/DETAIL/VIVARIUM
PRIVATE MEETING ROOM: Yes
DESCRIPTION: Our newest multi-purpose venue where creativity and self-expression come to life.

Turner Hall Ballroom 1040 Vel R Phillips Avenue Milwaukee, WI 53203 (414) 242-8151 | PABSTTHEATERGROUP.COM/
VENUES/DETAIL/TURNER-HALL-BALLROOM
PRIVATE MEETING ROOM: Yes
CATERING OR DINING OPTIONS: Turner Hall Ballroom is the perfect backdrop to an eclectic mix of shows and events.
DESCRIPTION: Turner Hall Ballroom is the perfect backdrop to an eclectic mix of shows and events.
Pabst Theater
144 E. Wells Street, Milwaukee, WI 53202 (414) 242-8151
PABSTTHEATERGROUP.COM
PRIVATE MEETING ROOM: Yes
Riverside Theater 116 W. Wisconsin Avenue Milwaukee, WI 53203 (414) 242-8400
PABSTTHEATERGROUPRENTALS.COM/
RIVERSIDE-THEATER
PRIVATE MEETING ROOM: Yes











MEET THE 2024 WINNERS AND FINALISTS
A LETTER FROM THE PUBLISHER:
At BizTimes Media, we recognize that a strong and sustainable nonprofit sector is needed to help our city and region flourish. For a decade now, we have proudly recognized the work of southeastern Wisconsin nonprofits and philanthropic corporate citizens through our Nonprofit Excellence Awards program. Held this year on July 25, the event highlighted 31 organizations, leaders, donors and companies each doing their part to make our community better. We hope the stories of the work that these organizations and individuals do in areas like health care, education, housing, the arts, trauma and more inspires you to make a difference in any way you can.
You can watch the program on demand at biztimes.com/npea.
Thank you to Wintrust Commercial Banking at Town Bank, our platinum sponsor, for helping us put the spotlight on these model citizens.





Dan Meyer, Publisher/Owner, BizTimes Media
Kate Meyer, Community Engagement/Owner, BizTimes Media
PLATINUM SPONSOR:

As Wisconsin’s Bank for Business®, Wintrust Commercial Banking at Town Bank, N.A. is committed to giving back, building strong relationships, and investing in local economies by supporting the organizations and nonprofits that work hard to improve our home state.
We’re honored to have served as the Platinum Sponsor of the 2024 BizTimes Media Nonprofit Excellence Awards, celebrating the philanthropic achievements of southeastern Wisconsin’s top nonprofit leaders and corporate citizens. Congratulations to all of this year’s nominees and winners. Your dedication, creativity, and innovation are inspiring — thank you for all you do.
Glenn Margraff, Executive Vice President, 414-255-1002, gmargraff@wintrust.com












As WISCONSIN’S BANK FOR BUSINESS®, we believe in the power of community and the impact of giving back. We are dedicated to fostering strong relationships and supporting those who make Southeastern Wisconsin a better place to live and work. We are thrilled to sponsor the 2024 Nonprofit Excellence Awards, celebrating the extraordinary e orts of local nonprofits and corporate citizens.
These nominees have gone above and beyond to improve our communities, showcasing remarkable dedication, expertise, and passion. We’re honored to celebrate those making a di erence and leading the way toward a bigger, brighter, and better Wisconsin.
townbank.us | 414-273-3507
We take a different approach to banking — one that prioritizes community, innovation, and better results. Together, let’s build a stronger future for all.

















Orchestra and the Florentine Opera.



THE NAME “BAUMGARTNER” carries tremendous meaning in Milwaukee’s art community.
Donald and Donna Baumgartner have long served as philanthropic leaders to help the arts thrive in Milwaukee. In recognition of those efforts, Donald and Donna Baumgartner received the Lifetime Achievement Award at BizTimes Media’s 11th annual Nonprofit Excellence Awards program on July 25.
As the couple took the stage to accept their award, they received a standing ovation from the roughly 400 people in attendance, largely members of Milwaukee’s nonprofit community. Donna Baumgartner, holding back tears, said the recognition was “overwhelming.”
“Philanthropy is contagious,” Donna Baumgartner said at the event. “A dear friend who’s here today opened my eyes when, on her 40th birthday, she announced that she was sponsoring a ballet. She planted a seed.”
Donald Baumgartner founded Milwaukee Shipbuilding Corp. with his father in 1951 to do U.S. Department of Defense work during the Korean War. The company was renamed Paper Machinery Corp. in 1956 and grew to become

an international manufacturer of converting machinery for the production of paper cups, paperboard containers and custom packages. In 2016, Baumgartner initiated the company’s transition to 100% employee ownership.
Donald Baumgartner was president of the Milwaukee Art Museum’s board of trustees and was instrumental in bringing the Santiago Calatrava addition to fruition at the Milwaukee Art Museum. As chair of the museum’s building committee during that time, Baumgartner worked personally with Calatrava during the construction process.
The Baumgartners also donated $8 million to the Milwaukee Art Museum’s endowment fund to pay the future salary of museum directors, and contributed $1 million during the COVID-19 pandemic toward maintenance and improvements at the art museum.
The Baumgartners are also longtime supporters of the Milwaukee Ballet, giving $10 million for construction of its headquarters in the Historic Third Ward.
The couple also made $1.5 million in gifts to Milwaukee Film, the Milwaukee Symphony
“Arts education fortifies children with confidence, courage and allows for self-discovery and self-expression,” Donna Baumgartner said. “The power of art transforms lives. It represents the best of us. It builds character and discipline.”
They also made a $1 million contribution for the renovation of Uihlein Hall at the Marcus Performing Arts Center. The renovation included new seats, a new seating configuration utilizing multiple aisles, increased public health and safety amenities, as well as enhanced ADA accommodations.
“Going to the theater is no longer a contest in order to get to your seat,” Donna Baumgartner said.
The Milwaukee Chamber Theatre was also able to avoid closure last year in part due to support from the Baumgartners.
Donald is a lifetime trustee of the Milwaukee Art Museum and a life director of the Florentine Opera. Donna serves on the board of the Milwaukee Ballet and the Milwaukee Film Festival and is a Milwaukee Art Museum trustee.
“It is easy to measure success financially, but success also lies in the depth of community impact,” Donna Baumgartner said.
Today, Wisconsin ranks last in the nation for government funding of the arts. Donna Baumgartner raised concern about this during her Lifetime Achievement award acceptance speech last month. She asked, “How did we get here?”
“One would think having a nationally recognized art museum, nationally recognized ballet company, the 90-year-old Florentine Opera Company, Milwaukee Symphony, the Milwaukee Repertory Theater, would be bragging rights for companies wanting to attract and retain employees to live and raise their families in this community with outstanding offerings,” she said, later encouraging contributions to the United Performing Arts Fund’s $3 million campaign that will end Aug. 31.
She said Milwaukee’s art institutions need “custodians” in order to sustain them for future generations.
“We don’t have the resources to cure all the problems or contribute to all these wonderful organizations today, but what we can do is help the arts flourish,” Donna Baumgartner said. “It has been our honor to be involved in that effort.” ●
JUDIE TAYLOR is a local business leader, mentor, advisor and philanthropist who serves on the boards of Journey 21, ProHealth Care, St. Camillus Health Center, United Way of Milwaukee & Waukesha County and the Waukesha County Community Foundation.
Taylor in 2022 started her own consulting and executive coaching firm, DUECO, specializing in family business management and transitions. She is also still board chair of Utility Equipment Holding Co., which is the parent company of the former 400-employee, third-generation family businesses of DUECO

and Utility Equipment Leasing Corp.







Taylor has been involved with the St. Camillus Health Center, a continuing care retirement community in Wauwatosa, for the past 18 years. She spends about 20 hours per week working as the chairwoman of the organization, which has doubled in size over the past five years with the addition of the 15-story East Tower, completed in 2022. The facility now has more than 500 residents and 600 employees. ●
“We believe in the power of learning, educating ourselves and others to better understand the challenges we face and the solutions we can create.”
–JudieTaylor,presidentandCEO,DUECO
CORPORATE VOLUNTEER OF THE YEAR JOHN KISSINGER, GRAEF
Through his civic leadership, John Kissinger, longtime president and chief executive officer of Milwaukee-based civil engineering firm GRAEF, exemplifies dedication to serving others and building a stronger, more vibrant community for all.
Kissinger serves on the boards of The Zoological Society of Milwaukee, United Way of Greater Milwaukee & Waukesha County, the UW-Milwaukee Foundation and the Milwaukee Development Corp., an affiliate organization of the Metropolitan Milwaukee Association of Commerce. He is also involved with the Milwaukee Athletic Club, MobiliSE and the Greater Milwaukee Committee.
In addition to board service, Kissinger lends his expertise and support to the campaign cabinet of the United Way of Greater Milwaukee & Waukesha County and the United Performing Arts Fund. Thanks to his personal belief in giving back to the communities where GRAEF employees work and live, Kissinger leads firmwide campaigns for both United Way and UPAF on an annual basis. Since 2020, GRAEF has donated hundreds of thousands of dollars to United Way, tens of thousands of dollars to UPAF and substantial amounts to various other organizations.
In addition, Kissinger played an instrumental role in developing GRAEF’s “volunteer time off” policy, in which employees can volunteer at a nonprofit of their choice during the workday while still receiving compensation. ●















CORPORATE VOLUNTEER OF THE YEAR
Robert Landwehr has dedicated countless hours to Junior Achievement and is passionate about helping children learn about financial literacy and leadership. He began volunteering with the organization in 2012 and has been a member of the Junior Achievement board since 2015.
Landwehr is also a board member for Wellpoint Care Network and a volunteer for the Stars and Stripes Honor Flights.
Landwehr has served on Junior Achievement’s executive board and has been chair of the HR committee since 2023. Beyond being the top volunteer for the nonprofit’s capstone education programs, he has been asked to speak at several events in the past.
Beloved by the Junior Achievement team – from the executives staff down to the high school interns – Landwehr is known as someone who can connect with students of all academic levels and backgrounds and is a warm presence in the office.
“His ability to speak to any individual is what stands out to anyone that has a chance to get to know him. You will walk away feeling like you have met a lifelong friend,” said Carla Ritzman, capstone education manager at Junior Achievement. ●
CORPORATE VOLUNTEER OF THE YEAR MAX STEPHENSON, GIMBEL, REILLY, GUERIN & BROWN LLP
Max Stephenson, a partner with Milwaukee-based Gimbel, Reilly, Guerin & Brown LLP, has been recognized for his family law practice as well as his support of the LGBTQ+ community. He has worked on countless cases – either pro bono or at an extremely reduced rate – to fight for his clients.
Last year, Stephenson served as chair of the American Cancer Society Gala. This came after one of the firm’s partners, Pat Knight, had lost his wife, Tricia Knight, to cancer and one of the firm’s original partners, D. Michael Guerin, had passed away after an eight-year battle with cancer. In early 2023, Pat Knight himself was diagnosed with two types of cancer. When Stephenson was appointed to chair the gala, he vowed to make the 2023 event a huge success in honor of Tricia Knight, Mike Guerin, Pat Knight and everyone else at the firm who had been touched by cancer.
Stephenson is a frequent speaker on various family law topics, has served on the coaching staff for the National Moot Court competition and is past president of the Milwaukee Young Lawyers Association. ●






















BROOKFIELD-BASED HYDRITE has built a culture around community engagement. In 2023, the company provided support to 28 nonprofit organizations in the Milwaukee area through monetary donations and nearly 1,500 hours of volunteer service.

This impact is driven by the company’s “Hydrite Helps” philanthropy program, which launched in 2017. At each Hydrite location, a designated Hydrite Helps lead orchestrates volunteer initiatives and oversees a dedicated budget for donations to selected nonprofits. The program targets four areas: children’s needs and development, education, environmental conservation, and local needs, with a particular emphasis on combating food insecurity.
In 2023, Hydrite launched the following char-

Generac’s philanthropic efforts are focused in four areas: education, first responders, sustainability and community. In 2023, the Town of Genesee-based company and its foundation supported at least 400 organizations, largely in Wisconsin, through contributions and provided more than 2,400 volunteer hours of service.
Last year, Generac partnered with the Milwaukee School of Engineering STEM Center to create the Generac Youth Engineering Design Academy. Additional local organizations that benefited from Generac’s support of STEM education included WCTC, SHARP Literacy, Boys & Girls Club of Greater Milwaukee, College Possible Milwaukee, GPS Education Partners, i.c.stars Milwaukee, and more. All told, more than 50,000 students were impacted by a Generac-supported STEM program in 2023.
Generac also partnered with the American Red Cross Wisconsin Region to support the Sound the Alarm program in Milwaukee, which installs new smoke detectors in at-risk homes and provides educational information about escape plans and safety preparedness.
Additionally in 2023, Generac’s “Power Up with a Purpose” Summerfest promotion raised more than $55,000 to help fund a brand new blood services cargo van for the American Red Cross. Generac further supported the American Red Cross through sponsorship of the Brave Hearts event and three employee blood drives. ●
itable initiatives: “Steals for Meals,” in collaboration with six minor league or college summer baseball teams and the Milwaukee Bucks, collectively raising roughly $80,000 for Feeding America and other local food banks; “Fridays on the Farm,” sending employee volunteers to Hunger Task Force’s farm in Franklin on Fridays in September to harvest half a million pounds of produce for families with limited access to fresh food; and a United Way campaign that resulted in a corporate match of more than $71,000 for employee donations to Children’s Hospital.
Other donations last year included: $15,000 between the Ronald McDonald House and Special Spaces; $5,000 to the Milwaukee School of Engineering; $400,000 to Marquette University High School; and $22,000 to Cristo Rey Jesuit High School. ●
“We will continue to strive for a world that has no worry about where the next meal will come from.”
–JudyAllen,marketingdirector,Hydrite
CORPORATE CITIZEN OF
Throughout the company’s history Kohl’s has contributed nearly $160 million to Milwaukee nonprofits, including more than $7 million in 2023. Beneficiaries include the American Cancer Society, Children’s Wisconsin, Hunger Task Force and Milwaukee Public Museum.
In 2023, Kohl’s continued to strengthen its commitment to diversity, equity and inclusion with nearly $1 million in donations to four hometown partners who serve underserved communities: Employ Milwaukee, Boys & Girls Clubs of Greater Milwaukee, NAMI Southeast Wisconsin and Greater Milwaukee Urban League.
Kohl’s has also made the commitment of donating $20 million to diverse communities from 2022 to 2025. The Pledge for Progress outlines how Kohl’s plans to deliver meaningful change for customers and the communities that Kohl’s serves.
Kohl’s employees support their communities year-round by volunteering their time with local nonprofits. In recognition of their efforts, Kohl’s donates $25 in rewards to a nonprofit for every approved volunteer hour. In 2023, employees volunteered more than 92,000 hours for more than 2,000 nonprofit organizations nationwide, including several local organizations: The Women’s Center in Waukesha, the Milwaukee Art Museum, Camp Hometown Heroes, Discovery World, Ronald McDonald House of Eastern Wisconsin and Hunger Task Force. ●
Through its foundation, established in 2002, Wauwatosa-based WaterStone Bank made more than $725,000 in contributions to 250 nonprofit organizations last year, and its employees volunteered more than 635 hours of service.
The company’s philanthropic efforts benefit the TMJ4 Community Baby Shower, Sojourner Family Peace Center, Children’s Wisconsin, Susan G. Komen, the Milwaukee Air & Water Show, Center for Veterans Issues and more than 40 local high schools.
Its support of Children’s Wisconsin includes employee volunteer service for the organization’s foster care division as well as financial support and volunteer time for its annual Miracle Marathon radiothon event. Plus, WaterStone’s Blue’s Jr. Bankers Kids Club allows customers to donate to Children’s Wisconsin for every youth savings account opened.
WaterStone sponsors the Susan G. Komen annual More Than Pink Walk and has been the presenting sponsor of the Milwaukee Air & Water Show since 2017.
Beyond community outreach, the bank offers the WeCare Employee Donation Match program, which encourages and promotes employee contributions to charitable causes of their choice, with a donation match provided by the WaterStone Bank Foundation to further encourage a commitment to corporate giving. ●
MILWAUKEE-BASED MGIC supports Milwaukee Habitat for Humanity through a number of ways, including by providing free temporary office space during the renovation of Habitat’s headquarters.
Last year, MGIC made significant donations of items to Habitat’s ReStore and is donating office furniture and computer monitors to Habitat to furnish its renovated headquarters, including its entry area, kitchen, conference room, breakout rooms, mother’s room and offices.
Since 1997, MGIC has donated more than $1 million to Milwaukee Habitat. Each year, the company sponsors and builds a new Habitat home for a first-time homebuyer; it also supports Habitat’s Framing the Future Gala and










Women Build event. Since 2016, 233 MGIC employees have volunteered more than 1,000 hours for Milwaukee Habitat, installing siding, framing and drywall, helping with interior painting and working in one of three ReStore locations.








In 2021, MGIC created Giving Back, Together, a program designed to organize its philanthropic work and amplify its impact through volunteerism, representation and corporate giving. MGIC annually supports dozens of organizations whose missions strengthen families, neighborhoods and communities. ●
“We’ve long recognized that one’s home extends well beyond four walls and a roof. It’s all about strong families, lifelong memories, thriving neighborhoods and a better community for everyone.” –SalMiosi,presidentandCOOofMGIC










At Milwaukee-based video production company Source TEN, in-kind donations consistently exceed 5% of gross sales. The minority and woman-owned business has provided in-kind work for organizations such as Friends of the Domes and Nativity Jesuit Academy.
The company’s slogan, “Storytelling Is Our Forte, Social Impact Is Our Reason,” reflects its commitment to corporate citizenship through the power of cinematic video storytelling. Source TEN uses its video production services – donating its time and resources – to spotlight the work and impact of various nonprofits and, hopefully, to drive community support.
Mark Niehaus


Its video project for the Friends of the Domes combines hard facts with emotion, in an effort to compel viewers to recognize the importance of preserving the Mitchell Park Domes as a cultural asset. The video has significantly bolstered support and donations for Friends of the Domes.
For Nativity Jesuit Academy, Source TEN highlighted the inspirational journey of a teacher-turned advocate for the K-8 Catholic school, highlighting the transformative impact of the school on students and families. The teacher had attended Nativity herself. The project has led to connections with potential donors. ●


















Nadiyah Johnson is the chief executive officer and founder of Milwaukee-based technology company Jet Constellations and its social impact initiative, the Milky Way Tech Hub. She served on the board of Milwaukee-based nonprofit My Way Out and has collaborated with the organization on the Bridging the Tech Gap for Returning Citizens program to educate presently incarcerated and justice-involved individuals.
Under Johnson’s guidance, the Bridging the Tech Gap program has flourished, providing invaluable tech education and support to justice-involved individuals in Milwaukee. Through her active leadership on the board and strategic management of the program, Johnson has played a pivotal role in its success. The curriculum reflects her forward-thinking approach to addressing the digital divide and ensuring inclusivity in the tech ecosystem.
Johnson champions initiatives that educate and empower individuals to rebuild their lives, operating with the mission to drive real and sustainable change in the community. She also serves on the advisory board for the Inner City Computer Stars Foundation, known as i.c.stars. Through her board service with the Milwaukee-based organization, Johnson frequently speaks with current participants as well as alumni of the technology workforce development training program. ●




MONICA NICHOL, a financial advisor for The Lighthouse Group at Morgan Stanley in Milwaukee, actively serves on several boards of nonprofits in the Milwaukee area.
She has been a member of the Wellpoint Care Network board since 2018 and chairs its fund development committee. In this role, Nichol has a track record of coming up with new and modern ideas that have opened doors for additional fundraising opportunities.

She also joined the board of the Women & Girls Fund of Waukesha County in January 2023 and now serves as vice chair of its marketing committee and is part of its finance committee.
An active member of TEMPO Waukesha, Nichol served on its board from 2021 to 2023 and co-chaired its 2022 Celebrating Women Leaders event. The purpose of TEMPO Waukesha is to educate, promote personal and professional development and foster connections among professional women in Waukesha County.
Additionally, Nichol has been the director of operations at Boss Ladies MKE since January 2017. The networking group aims to provide an empowering space for women to find connection, collaboration, support and inspiration. ●
“I’m grateful to be in the company of professionals and nonprofit leaders who dedicate their time and resources to improve the quality of lives for others.”
–MonicaNichol,financialadvisor,TheLighthouseGroupatMorganStanley
NEXT
Anthony Mlachnik, an investment advisor for NorthRock Partners, is co-founder and board member of the youth basketball program 24:Up, which has more than 10,000 student-athletes participating annually.
Powered by the Pat Connaughton Foundation, 24:Up focuses on providing quality coaches and premier basketball skill development to young athletes. The organization is also dedicated to instilling essential life skills in its participants and partners with other nonprofits such as the Make-A-Wish Foundation, Children’s Wisconsin’s Robyn’s Nest foster care program and various military support organizations.
Central to Mlachnik’s leadership philosophy is the concept of servant leadership, characterized by his unwavering dedication to serving others and empowering the next generation. Through his mentorship and guidance, he instills in others the importance of ethical leadership and the pursuit of excellence.
Mark Niehaus
In addition to 24:Up, Mlachnik is a member of the Metropolitan Milwaukee Association of Commerce’s leadership council and the advancement committee for St. Thomas More High School, where he contributes his expertise and leadership to furthering the school’s mission of academic excellence and community development. ●
Upon joining Milwaukee-based Foley & Lardner in 2014, Tim Patterson immediately went searching for pro bono and volunteer opportunities. He joined a small group of volunteers who were collaborating with a national nonprofit, Street Law Inc., to establish a Milwaukee program.
Street Law aims to educate at-risk youth about the law. Now in its 10th year, Foley’s Street Law Legal Diversity Pipeline Program mentors 25 high school students each year from the Boys & Girls Clubs of Greater Milwaukee.
Patterson, who now serves as senior counsel at the firm, plans to expand the program to at least 40 students in 2025. As program chair, he is responsible for recruiting approximately 12 corporate attorney volunteers who are paired with Street Law students for the six-week program, preparing customized lesson plans and supervising the 12 hours of Street Law programming that is hosted at Foley’s offices each spring.
At the conclusion of the program, students interested in pursuing a legal career can apply for internships with Foley and other firms supplying attorney volunteers for Street Law.
Patterson is also an active board member of Centro Legal, a local nonprofit that provides legal services at minimal or no cost to low-income families and individuals. ● NEXT
THINK ABILITY WISCONSIN is a collaboration of the Down Syndrome Association of Wisconsin, Wisconsin Economic Development Corp., the Department of Workforce Development, Islands of Brilliance, Disability In Wisconsin, Engage Workforce Solutions, Friendship Circle, MATC and many more. Powered by the Down Syndrome Association, this statewide collaborative works to address the issues of worker shortages and the high unemployment rate of people with disabilities by working with employers to break down barriers to employment for people with disabilities.
Since its inception in late 2022, Think Ability Wisconsin has enrolled more than 2,500 people in support services or programs, created more than 225 community-integrated,




employer-embedded work sites and served nearly 25,000 people. The collaborative has also trained more than 1,500 employer-side participants in hiring people with disabilities and the benefits for companies.






than ever before. In 2023, it provided more
Thanks to Think Ability, the Down Syndrome Association of Wisconsin has been able to expand its programs and services in regions throughout the state, especially in southeastern Wisconsin. The organization is directly serving more people with disabilities and their families than ever before. In 2023, it provided more than 40,000 hours of services for individuals with disabilities, including 7,000 hours of job support to participants and more than 20,000 hours of daily living skills training.









“Wisconsin’s industries are facing workforce hiring and retention challenges, and people with disabilities are capable and ready to work in meaningful jobs; they just need Wisconsin’s employers to believe in them.”
–DawnNuoffer,chiefexecutiveofficer,DownSyndromeAssociationofWisconsin
NONPROFIT COLLABORATION OF THE YEAR GOODWILL GREATER MILWAUKEE & CHICAGO AND UNITED WAY OF GREATER MILWAUKEE & WAUKESHA COUNTY
In 2022, Goodwill Greater Milwaukee & Chicago and United Way of Greater Milwaukee & Waukesha County came together to address the need for more certified nursing assistants. The training program United for Good was created to provide new opportunities for people to gain footing in the high-demand health care field while providing them with the support and resources to be successful in their careers.
Since February 2022, 91 new CNAs have been added to the Milwaukee-area market through the program, with most being placed in local school districts.
Goodwill Talent Bridge works to identify job seekers in underserved communities and guide them through workforce development training. Goodwill also provides a weekly stipend to program participants for housing, childcare and transportation. United Way covers the cost of the certified nursing assistant class tuition and state testing fees, reducing the financial barrier for many people wanting to pursue the health care career path. The organizations also work with Herzing University, which provides program participants with the education necessary to earn their CNA credential. People who complete the program and receive their credential are placed into jobs with an employer partner within a local school district.
●
NONPROFIT COLLABORATION OF THE YEAR ST. FRANCIS CHILDREN’S CENTER, PENFIELD CHILDREN’S CENTER AND CURATIVE CARE NETWORK
Historically competitors, St. Francis Children’s Center, Penfield Children’s Center and Curative Care Network came together to advocate for early intervention services for infants and toddlers in Milwaukee County.
The services help families with early at-risk children with developmental support and education. In recent years, Milwaukee County lost nearly two-thirds of its local providers of these services, leaving St. Francis, Penfield and Curative Care as the only remaining providers in Milwaukee County.
Leaders of all three agencies meet monthly to discuss fundraising, write proposals and meet with state leaders to increase funding for local providers. Most recently, the team submitted programmatic appropriation requests through Senator Tammy Baldwin’s office. They are also working on a letter of support from the Milwaukee County Executive’s office governmental affairs director.
The team also meets with Milwaukee County’s Department of Health and Human services staff to develop a project charter with objectives and stakeholders. The team will continue to seek ways to get the word out about early intervention services, which are a cornerstone of addressing developmental delays and disabilities. ●











NONPROFIT COLLABORATION OF THE YEAR WRTP|BIG STEP, MILWAUKEE BUILDING TRADES COUNCIL, MPS, SOUTHWEST MILWAUKEE TRADES CONSORTIUM AND EMPLOY MILWAUKEE
During WRTP|BIG STEP youth outreach efforts, it became apparent that high school students were actively seeking opportunities within the construction industry but lacked guidance on how to navigate this path. WRTP|BIG STEP spearheaded the Summer Trades Academy to address the information and trades career exploration gap for students in the Milwaukee area. It collaborated with its partners to recruit students and coordinate hands-on activities for the program.
Through strategic collaboration and innovative program design, WRTP|BIG STEP and its partners worked together to create a pathway for students to explore, engage with and thrive in the construction trades. The collaboration helped 150 students gain access to opportunities to explore and pursue careers. Additionally, the partnership with workforce allies allowed WRTP|BIG STEP to secure training stipends for those who received enhanced training.
Within the Summer Trades Academy program, all 17 students from the class of 2023, embarked on their careers in the industry the summer after high school graduation. ●















NONPROFIT EXECUTIVE OF THE YEAR
NONPROFIT EXECUTIVE OF THE YEAR ANDI ELLIOTT, COMMUNITY
Andi Elliott, chief executive officer of Milwaukee-based Community Advocates, is the embodiment of her organization’s mission, having dedicated her career to uplifting those affected by homelessness, domestic violence, substance abuse and mental illness.
Community Advocates provides individuals and families, primarily those in the low-income population, with advocacy and services to meet their basic needs. In 2023 alone, the nonprofit served more than 50,000 people.





SINCE TAKING the helm of the Milwaukee Rep in 2013, Chad Bauman has maintained a reputation as an innovative, strategic thinker committed to building long-term success in the performing arts.


Bauman has played an instrumental role in fundraising for the organization’s $78 million project to rebuild its downtown Milwaukee theater complex. The project, which broke ground in May, includes construction of the new Herro-Franke Studio Theater, renovation of the Ellen and Joe Checota Powerhouse Theater, the new Sandra and William Haack Lobby, the new Herzfeld Education & Engagement Center, improved accessibility, up-to-date production technology and new administrative offices.
It will increase the theater’s ability to annually serve 300,000 people, including 20,000 students, with 700 performances coupled with award-winning educational programming.
Under Bauman’s leadership, the Rep’s annual budget has doubled and what was once a $1 million deficit has been eliminated. Plus, the organization now has cash reserves of $12 million, an endowment of $20 million, operating surpluses each year and has seen an almost 400% growth in net assets over the past decade.
Beyond the theater, Bauman holds a key role with the United Performing Arts Fund and is working to help it chart a path to continue critical, ongoing support of the Milwaukee performing arts community. ●
“We are working to educate our children. We have huge financial impact.”
–ChadBauman,executivedirector,MilwaukeeRepertoryTheater

Elliott was named interim CEO in early 2014 and at the time the organization faced a $2.2 million deficit. Through her team’s tireless efforts, the deficit was reduced to just over $12,000 by the end of the year.
Community Advocates, along with its subsidiaries, the Milwaukee Women’s Center and the Public Policy Institute, operates under a shared umbrella, offering more than 40 programs, including one-on-one advocacy, trauma-informed case management, crisis intervention, education and coalition building.
Elliott’s journey with Community Advocates began in 1990 when, as a student, she completed her social work field placement with the organization. Now as CEO, she leads a staff of more than 150.
During the COVID-19 pandemic, Elliott led the organization in ensuring housing stability for 12,000 households and administering $90 million in funding from the CARES and the Emergency Rental Assistance program to individuals in need. ●
NONPROFIT EXECUTIVE OF THE YEAR ROB HENKEN, WISCONSIN POLICY FORUM
Since joining the Wisconsin Policy Forum in 2008 (then known as the Public Policy Forum), Rob Henken’s top priority for the nonpartisan think tank has been to bring insightful and objective research and analysis to the public and key decision makers in the areas of government finance, education and economic development.
One of its most significant reports in recent years was an examination of the fiscal cliff facing the city of Milwaukee and Milwaukee County. The state Legislature and Gov. Tony Evers approved a sales tax hike and increases in shared revenue to address the issue. After leading the organization for 16 years, Henken stepped down last month.
Mark Niehaus

A strategic 2018 merger with the Madison-based Wisconsin Taxpayers Alliance increased the Policy Forum’s scope from the Milwaukee metro area to the state of Wisconsin. This strengthened ties with communities throughout the state and allowed the organization to expand its revenue sources by attracting new members, contracted projects and grant dollars.
Henken served as a moderator at events hosted by the Wisconsin Policy Forum and other organizations, and he facilitated major community efforts to find solutions to a wide range of issues. Furthermore, Henken worked extensively and collaboratively to cultivate the organization’s 75-member board of directors and 15-member executive committee. ●
FOR 54 YEARS, the Milwaukee Ballet has offered programs designed to entertain and challenge audiences, develop artistic talent, attract new and diverse patrons, and share the benefits and joy of dance. Last season, the organization served more than 50,000 audience members, students and workshop participants. Over the past 20 years, the Milwaukee Ballet has staged 85 world premieres.
The organization has implemented creative business strategies to reverse the financial setbacks it incurred during the pandemic, and it has found community support through its three pillars: performance, community outreach and the Milwaukee Ballet School & Academy.










Schools of Dance, the school and academy is
Accredited by the National Association of Schools of Dance, the school and academy is the only professional studio school in the Midwest, offering training for ages three through adult. The programs offered by Milwaukee Ballet’s Community Engagement department embraces a philosophy of ballet without boundaries. The outreach increases access to ballet, builds a more inclusive environment and ensures equity in the art form. ●
“It’s a privilege and responsibility that we take very seriously because we know the impact that experience in the performing arts has on people.”
–TaiPauls,managingdirector,MilwaukeeBallet
LARGE NONPROFIT ORGANIZATION OF THE YEAR
RONALD MCDONALD HOUSE CHARITIES EASTERN WISCONSIN
Ronald McDonald House Eastern Wisconsin strives to maintain the nonprofit’s worldwide goal of keeping families together and promoting the health and wellbeing of children.

Led by a 24-member board of directors and a six-person leadership team, Ronald McDonald House Charities Eastern Wisconsin has provided 55,000 family stays for families traveling to the Milwaukee area for medical care, since opening in 1984. Those families have come from 48 Wisconsin counties, all 50 states and 49 different countries in search of care that is not available closer to where they live. The team works with more than 400 volunteers who help to continuously improve the quality of the programs and services Ronald McDonald House provides.
MichaelLevey
In 2023 alone, 2,448 patient-children from 2,359 families stayed a total of 18,359 nights at the local Ronald McDonald House, helping families save more than $2.2 million in lodging and daily living expenses.
The nonprofit completed a $3 million expansion at its Wauwatosa facility in 2023, adding new multi-ability indoor and outdoor recreation and gathering spaces, an ADA-compliant kitchen and spacious long-term guest rooms. In 2021, the first Ronald McDonald Family Room was opened at Rogers Behavioral Health’s main campus in Oconomowoc. ●













LARGE NONPROFIT ORGANIZATION OF THE YEAR CHRISTIAN FAMILY SOLUTIONS COUNSELING CARE & SERVICES
Founded in 1965, Christian Family Solutions Counseling Care & Services provides professional Christian counseling services and programs, including in-school counseling, a day treatment center, and care for seniors through in-home care services and an assisted living facility.







The organization has worked to meet the mental health needs for Milwaukee’s youth. Located in Milwaukee’s Riverwest neighborhood, the nonprofit’s STRONG Milwaukee Center is home to the STRONG Child & Adolescent Day Treatment Program, developed in 2016 for children ages 4 to 14 with significant behavior and mental health issues who typically do not have access to mental health care. The center also houses the CFS Day Treatment for Teens, which provides high schoolers with counseling for depression, anxiety, trauma or other serious mental health conditions.
Christian Family Solutions works closely with city leaders and other mental health advocacy groups, such as SWIM (Scaling Wellness in Milwaukee) to generate programming ideas and secure additional funding. In an effort to develop the pipeline for urban mental health counselors, the nonprofit is working with Concordia University Wisconsin, Marquette University, University of Wisconsin-Milwaukee and Mount Mary University to recruit and train interns in urban counseling, with the goal of hiring them upon graduation. ●

















ALL HANDS BOATWORKS, a leader in hands-on learning and craft education in Milwaukee, has inspired and taught more than 5,500 Milwaukee-area youth in more than 145 wooden boatbuilding projects and on-the-water rowing, canoeing and sailing activities.



Founded in 2013, the organization has partnered with more than 50 Milwaukee-area schools and community organizations, ranging from the Milwaukee Community Sailing Center to the Boys & Girls Clubs of Greater Milwaukee, and is a member of the national Teaching with Small Boats Alliance.
has responded to a growing need for handson programs and most of its projects are centered around small groups of youth actively working together to learn skills to construct and use functioning wooden rowing skiffs, sailboats and canoes. The many benefits of these projects – using one’s hands, working with real-world materials, trading screen time for tool time, problem-solving, increasing confidence, overcoming challenges – extend far beyond the classroom.
All Hands’ 8,600-square-foot boat shop in Walker’s Point is a hub for a growing number of craft education activities. The organization
Formerly known as the Hispanic Professionals of Greater Milwaukee, HPGM is dedicated to empowering the lives and futures of Latinos in Wisconsin. HPGM serves more than 3,600 professionals and students annually in greater Milwaukee and collaborates with more than 100 community organizations, corporations, nonprofits and small businesses.
The organization was founded in 2001 and is led today by Francesca Mayca Wegner, who came on board as executive director in 2021 after serving as senior director of development and communications for Sojourner Family Peace Center. Wegner leads a team of four.
HPGM operates entirely on charitable donations, event revenue and corporate memberships. Those resources are strategically deployed to ensure the greatest possible impact, most notably, through various programs, mentorship sessions and scholarship awards. Quality rules over quantity; whether it is programming or fundraising events, the HPGM product is tailored to provide the “biggest bang for the buck” to members and guests. ●

All Hands sustains its programming and operations with six paid staff and a dedicated crew of volunteers who annually log more than 30,000 hours as instructors, mentors, and shop assistants. ●
“Building a wooden boat and using them is a powerful vehicle for not only individual growth, but also social growth. Building a community is very important to us. A space where each person, whether they’re 9 years old or 90 years old, can feel that they are safe, respected and connected.”
– William Nimke, executive director and founder, All Hands Boatworks
Oconomowoc-based Journey21 provides safe, supporting and enriching learning options for adults with intellectual and developmental disabilities. Doubling in just two years, Journey21 has served more than 200 people ages 15 to 61.
The nonprofit, led by executive director Mike Brauer, offers a structured path of post-secondary options for adults with intellectual and developmental disabilities who are looking for employment, social activities and vocational training.
Through strong community support, Journey21 in April 2023 opened its new 10,000-square-foot Enrichment Center in Oconomowoc. Replete with a large multipurpose room, fitness center, art room, music room, technology lab and teaching kitchen, the center serves as a venue for programs, learning academies, outings, clubs, events and social gatherings.
Under the direction of program and Enrichment Center director Heidi Hamilton, every Joruney21 student is matched with an internship at an organization in the community and has a volunteer mentor.
“Not only are companies acquiring a culture of acceptance when being introduced to members of the Journey21 community, but leaders of these organizations are realizing the workforce potential to fill key roles and are seeing young adults with IDD for their abilities rather than their disabilities,” said Brauer. ●
Keep Greater Milwaukee Beautiful has been providing environmental education and beautification programs since 1983. Its education programs impact more than 4,700 youth and adults every year and focus on important environmental topics such as waste and recycling, litter prevention, composting and soil management, water pollution and conservation and urban trees.
KGMB also focuses on beautifying the greater Milwaukee area through community cleanups through the Great Milwaukee Cleanup program. In 2023, KGMB conducted 422 litter cleanups across 3,600 city blocks, filling 8,135 bags with more than 162 tons of litter from neighborhoods, trails and streets. This work was made possible by 21,058 volunteers in 2023.
The Great Milwaukee Cleanup is a year-round, city-wide initiative to continuously maintain healthier neighborhoods by reducing litter through organized cleanups and litter prevention education. KGMB assists groups of all sizes on cleanup coordination, site selection, volunteer recruitment, day-of support and reporting. Site coordinators are outfitted with all the supplies necessary for a successful cleanup.
To assist the community, KGMB has a Litter Lookout Club Toolkit for students and teachers, Clean-a-thon Program with MPS, and Mobile Tool Trailers fully stocked with cleanup supplies that are available to aid in cleanup campaigns. ● SMALL NONPROFIT ORGANIZATION
MARTIN LUTHER KING Economic Development
Corp. is a nonprofit developer, community resource and connector in Milwaukee’s Harambee, Bronzeville, Halyard Park, Brewer’s Hill and Riverwest neighborhoods (collectively known as MLK Village).
Earlier this year, MLKEDC broke ground on its latest project, Five Points Lofts, a $16 million, mixed-use development with 55 apartments, including 46 with below market-rate rents, and retail space on King Drive between Concordia and Keefe avenues.
The organization partnered with Milwaukee-based KG Development Group on the project, which aims to spur entrepreneurship in the community, improve job growth, grow









– Nicole Robbins, executive director, MLKEDC
Launched in 2022, Food For Health was made possible through a seed investment from the Milwaukee-based Dohmen Company Foundation. Now a fully independent 501(c)(3) nonprofit organization, Food For Health’s mission is to help low-income individuals prevent, manage and reverse the negative impacts of chronic disease through a home-delivered medically tailored meal program, lifestyle support and integrated technology.



economic equity, provide a range of affordable and market-rate housing and create a dynamic and active environment for the residents.




“A lot of the work that we do kind of goes under the radar. We’re kind of like the humble giants in the community.”

As the first and only medically tailored meal provider in Wisconsin, Food for Health’s B3Healthy program has proven to reverse the negative health impacts of diet-related illnesses such as type 2 diabetes, cardiovascular disease, hypertension and at-risk pregnancy.
Many factors influence health, including access to health care, health-related behaviors, and social constructs such as income inequality, structural racism and the influence of one’s built environment. Led by CEO Kathy Koshgarian, the Food For Health program was designed specifically to address these challenges.
Through medically tailored meals and health coaching, program participants experienced improvements in blood glucose, blood pressure, weight reductions, a 74% reduction in emergency department visits, and a 46% reduction in medical costs. Today, FFH is well on its way to reaching its goal of transforming the health of 50,000 people by 2028. ●













Under the direction of executive director Nicole Robbins since 2019, MLKEDC has made investments and partnerships that have helped revitalize the MLK Village area, with projects such as Bader Philanthropies’ offices, Pete’s Fruit Market, The Griot Apartments and America’s Black Holocaust Museum, the Historic Garfield School Apartments and the ThriveOn King development. In 2018, Robbins spearheaded the MLK Homes initiative, which aims to acquire and rehabilitate existing single-family and duplex properties and re-sell those properties to owner-occupants. ●


13th






















BizTimes Milwaukee is proud to present its showcase of Notable Marketing Executives, recognizing accomplished professionals who help Milwaukee-area businesses tell their stories. The individuals on the following pages were nominated by their peers and highlight the talent in the region.

Elizabeth Hockerman, partner and vice president of content and operations at Milwaukee-based Gravity Marketing, is a Chicago native who moved to Milwaukee to attend Marquette University.
Hockerman’s journalism curriculum in college sent her across the city to cover local businesses, interview politicians, conduct research and complete multiple internships. She now has more than 20 years of reporting and public relations experience across the manufacturing, technology, agriculture, construction and professional services industries.
“Elizabeth is extremely influential and the epitome of a top performing marketing executive,” said Mitchell McCaffery, vice president of Stainless Foundry & Engineering Inc. “Her resume and track record speaks for itself, and my business’s marketing achievements would not have been met without Elizabeth.”

GREG MARSHALL CHIEF STORYTELLER CI DESIGN INC.
Greg Marshall, chief storyteller at Milwaukee-based CI Design Inc., has had a long career in brand development and marketing and has left an indelible mark on Milwaukee, according to Ian Abston, founder of the Hoan Group and co-founder of Light the Hoan.
Marshall, who joined CI Design in 2011, has worked on several high profile projects including the Wisconsin Sports Awards with Good Karma Brands, Milwaukee Brewers commercials and the “It’s Aaron” project featuring former Green Bay Packers quarterback Aaron Rodgers and attorney David Gruber. His creative work has earned him numerous accolades, including three Emmy Awards, multiple Telly and Communicator Awards and songwriting honors, said Abston.
“With an impressive client roster that includes major corporations, nonprofits, and local businesses, Greg Marshall continues to shape Milwaukee’s brand identity and contribute to its cultural and social fabric,” Abston said.
METHODOLOGY: The honorees did not pay to be included. Their profiles were drawn from nomination materials. This list features only individuals for whom nominations were submitted and accepted after review by our editorial team. To qualify for the list, nominees must work in southeastern Wisconsin, must serve in a senior-level role at their organization and must have made a measurable, specific impact on the clients they have served.

DEVONA WRIGHT COTTRELL CHIEF LEGAL OFFICER AND GENERAL COUNSEL GMR MARKETING
DeVona Wright Cottrell joined GMR, an experiential marketing agency based in New Berlin, as chief legal officer and general counsel in August of 2020 during the height of the Covid-19 pandemic.
“She started with immediate impact which continues to this day,” said Ian Abston, founder of the Hoan Group and co-founder of Light the Hoan. “DeVona jumped headfirst into culture-building and mentorship of her team and others at GMR. She is a visionary leader, a values-driven collaborator, and tireless advocate for women.”
Wright Cottrell, with her team and the 200-plus “storymakers” at GMR, set up the legal and business infrastructure necessary for GMR to deliver hospitality, consulting and experiential programming for global events, such as the 2023 FIFA World Cup and 2024 Paris Olympics.
“There is not a stone left unturned in this process, from entity formation, developing best practices, evaluating insurance needs, developing the contracting process and negotiation and consulting with the business and finance teams internally as well as with parent company, Omnicom Group,” said Abston.
Hockerman joined Gravity in 2015 as vice president of content and was named partner three years later.
“Forward thinking, risk management, and sustainability set her and her firm aside from any other marketing company I have worked with,” said McCaffery. “So much so that we pay them more than we would pay a traditional employee to schedule, deploy, and audit our marketing program.”

EMMA PRICE DIRECTOR OF MARKETING AND PROJECTS
DESTINATION GENEVA NATIONAL
Emma Price, director of marketing and projects for Destination Geneva National is a one-person team. She manages a range of projects, from creating menu designs and updating five websites to designing magazine ads, issuing press releases and managing 20 social media channels.
Located at the western edge of Lake Como in Lake Geneva, Geneva National Resort & Club features 54 holes of golf, luxury on-course lodging, restaurants and residential units.
“Working with a modest budget, Emma’s creativity extends beyond content and design to innovative marketing strategies,” said Barbara Karabas, director of human resources at Destination Geneva National.
In 2022, Price collaborated with golf influencer Paige Spiranac for a “Putt Around with Paige” contest, boosting social media followers and promoting the resort’s new putting course. Last year, Price orchestrated a “Beauty vs The Beast” charity golf competition between Spiranac and pro golfer John Daly, generating 10 million social media impressions and raising $128,000 for U.S. Veteran charities.
Price has also organized more than 100 member events annually as well as events designed to attract new guests and members.
Marshall has volunteered for a number of nonprofits, developing fundraising strategies and creative communication approaches for organizations such as the United Way’s Diversity Leadership Society, Hope Street and Light the Hoan. He has also collaborated with several local schools to strengthen their messaging.

RICHARD WEBSTER VICE PRESIDENT OF BUSINESS DEVELOPMENT
ETHOPLEX INTERNET
With more than 25 years of experience in sales, business development and online marketing, Richard Webster, vice president of business development for Germantown-based Ethoplex Internet, excels at forging lasting relationships and driving successful business outcomes.
“His career is underpinned by a genuine passion for nurturing talent and empowering individuals, whether they are customers, colleagues or community members,” said Mary Jane Sanchez, president of WurkHub.
Webster joined Ethoplex in 2019 as director of business development and was promoted to VP in 2022. He’s responsible for developing and carrying out marketing strategies for both grassroots and online marketing platforms such as Facebook, LinkedIn, Twitter, Google and the Ethoplex website. Previously, Webster served 10 years as director of IT at Faith Journey Church in Germantown.
“Richard is an incredible multi-tasker. He’s our sales manager, technical resource, marketing guru, and helps run our office overall. Personally, he’s helped me learn the Ethoplex policies and procedures so I can perform my sales job properly, and always has lots of ideas for helping me prospect new business,” said Chris Kurtz, strategic sales executive at Ethoplex.

LINDSAY SCHILLER DIRECTOR OF MARKETING VJS CONSTRUCTION SERVICES
Lindsay Schiller joined Pewaukee-based VJS Construction Services in 2023 as the director of marketing, bringing nearly two decades of professional experience in the architectural, engineering and construction industry.
Her accomplishments include facilitating more than $300 million in referendums for 14 school districts, earning multiple awards from the National School Public Relations Association and its Wisconsin affiliate.
“In just one year, Lindsay has leveraged her expertise to significantly improve our marketing team’s culture through her leadership, which integrates emotional intelligence and open communication,” said Pam Lyons, communications manager for VJS.
Schiller has helped VJS strengthen its response to RFPs/RFQs as well as its pre-referendum and community engagement services, which is a key element in building the company’s external brand. Her efforts have resulted in an increased win percentage for RFP/ RFQ responses.
“Lindsay is a joy to work with every day. Her positive attitude and work ethic have brought a new light to our marketing department. I cannot wait to see where she elevates us in the coming year,” said Craig Jorgensen, president and CEO of VJS.

KURT RAVENWOOD PARTNER AND EXECUTIVE STRATEGY DIRECTOR SRH
Kurt Ravenwood, partner and executive strategy director at Milwaukee-based SRH, has been a driving force behind the success of the company and its clients, according to Amanda Arendt, senior marketing director of Wausau Supply Co., a client of SRH.
Ravenwood co-founded the marketing firm in 2014. Today, he’s responsible for directing both creative and strategy projects, and overseeing broadcast commercial productions.
Arendt noted the work Ravenwood has done with another client, Integrative Therapeutics, which has grown from a $30 million B2B brand to a $100 million B2B and B2C supplement brand over the past seven years.
“One of the clearest examples of Kurt’s vision and leadership has been the ongoing success of the film ‘Hundreds of Beavers,’ which SRH produced. Kurt led distribution and promotion,” said Arendt.
Made with a budget of $150,000, “Hundreds of Beavers” is expected to exceed $500,000 at the box office worldwide and is also available on Amazon and Apple TV. Ravenwood’s distribution and promotion campaign has attracted attention from The New York Times, Variety, The Los Angeles Times and The Guardian in the UK, according to Arendt.


SIMMI URBANEK DIRECTOR OF MARKETING GREENFIRE MANAGEMENT SERVICES
Simmi Urbanek has 20 years of experience working in marketing across southeastern Wisconsin. As the director of marketing for Milwaukee-based construction firm Greenfire Management Services, she oversees internal and external communications, manages the proactive marketing approach and helps elevate the Greenfire brand.
“Her involvement in client events, community events and fundraisers are vital to the success of the team,” said Robert Boelter, marketing coordinator at Greenfire. “She provides expertise in the planning and execution of project milestone events like groundbreakings and ribbon cutting ceremonies. Simmi is also meeting with new clients to understand their project goals and help build future opportunities with Greenfire.”
Urbanek volunteers her time outside of work, including four years as president of the Walker’s Point Association. Under her leadership, she helped recruit more than 185 business members, distribute over $5,000 in scholarships to local Bradley Tech High School students and wrote letters of support for eight new businesses to receive grants during the pandemic.
She is also involved in the United Way of Greater Milwaukee & Waukesha County, Islands of Brilliance, Cub Scout Pack 235 and Professional Dimensions Charitable Fund.


JUSTIN MCCOY
VICE PRESIDENT OF MARKETING
COUSINS SUBS
Justin McCoy, vice president of marketing at Menomonee Fallsbased Cousins Subs, started as an entry-level marketing specialist in 2006.
He now oversees advertising agency relationships, develops national promotional calendars and drives strategic initiatives in advertising, marketing and public relations.
“Justin’s impact at Cousins Subs is profound,” said Kristen Tracy, public relations manager at Cousins. “He created and serves as vice president of the Make It Better Foundation, raising more than $1.2 million in donations. Under his marketing leadership, Cousins Subs achieved a 117% growth in system average unit volume from 2011 to 2023.”
McCoy oversaw a comprehensive, system-wide rebrand starting in 2016, including menu board changes, logo updates, packaging redesigns and new store artwork. Additionally, he led the implementation of a new loyalty program, mobile app, online ordering, SMS program, third-party delivery and website redesign.
“He also forged partnerships with the Green Bay Packers, Milwaukee Bucks, Summerfest, and (University of) Wisconsin Athletics,” said Tracy.
McCoy serves on the board of directors for the Vince Lombardi Cancer Foundation and Starr Children’s Fund.

MAGGIE BLAIR DIRECTOR OF MARKETING AND RESEARCH COLLIERS | WISCONSIN
Maggie Blair, director of marketing and research at commercial real estate firm Colliers | Wisconsin in Milwaukee, joined the company in 2016 as a research analyst and quickly demonstrated her ability to transform analytical processes.
“She revolutionized our Tenants in the Market (TIMs), transitioning a basic Excel platform to a dynamic live dashboard, significantly enhancing client interactions,” said Brittany Yingling, marketing coordinator at Colliers | Wisconsin. “Furthermore, she created a pictorial guide of downtown high-rises, offering a clear visual overview of the market – an improvement over traditional reports.”
Blair’s approach to blending data visualization with marketing strategies led to her promotion to director of research and eventually to director of marketing and research, Yingling said.
Another colleague praised her contributions: “Maggie seamlessly creates market-leading content, strategy and research in a competitive industry that demands innovation. Most impressive is her ability to tailor creative marketing strategies that meet a diverse range of client needs and asset classes under tight deadlines, crucial to the success of Colliers.”
Blair also is a board member and president of the Real Estate Alumni Marquette (REALM) Network.

CORY AMPE FOUNDER AND CHIEF MARKETING OFFICER CAMPE + CO.
Cory Ampe, founder and chief marketing officer at Shorewood-based Campe + Co., has built a reputation as a leader in brand strategy and digital marketing, according to colleagues.
“Cory’s ability to take on projects that many would walk away from and turn them into beautiful products with phenomenal outcomes is her secret gift,” said Beth Weirick, chief executive officer of the Downtown Milwaukee Business Improvement District. “She has a track record for getting big, important creative projects over the finish line.”
Ampe launched Campe + Co. in 2022 to provide marketing, brand and content strategy services across various industries, including the arts, events, media, placemaking, nonprofit, technology and tourism.
Ampe also helped re-establish The 99 United Adworkers Awards Show as volunteer president of United Adworkers, drawing more than 500 attendees.
Ampe serves on the boards of Islands of Brilliance, the Milwaukee Downtown Placemaking Task Force and Sculpture Milwaukee. She also serves on the Girl Scouts of Wisconsin Southeast board development committee and the Vel Phillips Legacy Initiative Task Force, which recently placed a sculpture on the State Capitol grounds.

STACEY STEINBERG EXECUTIVE DIRECTOR OF MARKETING AND COMMUNICATION
MILWAUKEE INSTITUTE OF ART & DESIGN
Stacey Steinberg, executive director of marketing and communication at the Milwaukee Institute of Art & Design, assumed leadership of the college’s first stand-alone marketing/communications department in 2021 and was promoted to executive director in 2022.
Marketing was previously split between the enrollment and development departments. Steinberg had been serving as an enrollment and communication leader since 2009.
“Stacey immediately began creating a service-oriented department to support college-wide communications and strengthen MIAD’s brand, values and voice across all media, departments and programs – all with a student-experience focus that not only benefited MIAD’s core constituency, but also amplified the college’s mission and outcomes for general, donor and alumni audiences,” said Jeff Morin, president of MIAD.
In addition to building a new team, among Steinberg’s first priorities was a post-pandemic brand refresh, primarily in recruiting materials and the website. This refresh was integrated with communications in student services, advancement, MIAD galleries and many other departments. The effort helped boost applications and contributed to a 3.7% increase in admissions in 2022-23, according to Morin.

KATIE MUTH DIRECTOR OF MARKETING JP CULLEN
Katie Muth began her career at Janesville-based JP Cullen in 2005 as a project assistant. She stepped into her current role as director of marketing in 2011, before the age of 30.
When the company’s Milwaukee office opened, Muth briefly served as interim director of business development before becoming the sole marketing staff member for the Milwaukee division. Her role expanded over time, and she now oversees a team of five, coordinating sales strategies with business developers.
“Katie has significantly contributed to JP Cullen’s health care division, by capturing work and strengthening relationships with major health care providers in Madison, resulting in an average annual revenue growth of 39%,” said Jeannie Cullen Schultz, copresident of JP Cullen.
Co-president George Cullen praised Muth’s role in the firm’s success: “She has a keen understanding of clients’ needs and offers innovative solutions.”
Muth is credited with standardizing processes, improving the company’s brand and training the construction staff to better serve clients.
Her leadership extends beyond marketing. Muth mentors her team, ensuring their professional development through quarterly check-ins and learning plans.

TERESA SCHELL PRESIDENT AND OWNER VIVE MARKETING
Teresa Schell, president and owner of Milwaukee-based Vive Marketing, understands the power of sharing expertise with others in growing a business and personal brand.
“Teresa contributes to the growth of people and industries by speaking to marketing and manufacturing audiences as well as high school, college and young professional groups on branding, professional development and best practices for marketing communications,” said Jared Falkner, director of business strategies at Vive.
Schell began her professional business career as a manufacturer’s representative. In 2013, she acquired full ownership of Vive LLC, a marketing consulting company that she originally co-founded as Strategic Marketing Partners in 2007. The firm works with small to mid-sized manufacturers in North America.
Schell has increased the impact of marketing for manufacturing companies by speaking at several industry conferences and serving on the boards of the Wisconsin chapter of Women in Manufacturing and the Manufacturers Association of Plastic Processors. She currently holds a national board position with the Precision Metalforming Association and is vice chair of its Wisconsin district.
“Vive Marketing’s success is 100% organic from her uncompromising drive to serve,” said Falkner.

HENRY OWNER
Since starting Milwaukeebased Small Studio in 2019, Ashton Henry has worked to grow the business’s reach through social media and wordof-mouth marketing, according to Lisa Proeber, owner of The Middle Six.
Small Studio’s clients have included local businesses such as Living Well PT, GÄDIS and Sweet Tox.
Prior to founding Small Studio, Henry was the director of creative services at East Troy-based software developer ECP for three years. Her background also includes stints at Milwaukee-based Wantable and New Berlin-based BuySeasons.
Henry serves on the board of the Women’s Fund of Greater Milwaukee, and she has conducted a workshop during Women’s Entrepreneurship Week to help businesses understand how to effectively use social media.
“In the past four years, Ashton has worked with more than 50 businesses, helping them to grow their brand awareness through branding and social media,” said Proeber. “This track record highlights Ashton’s strategic expertise and deep understanding of the digital landscape. Her passion and innovative approach have had a significant impact on the local business community. She is dedicated to fostering growth and excellence in others.”

MILISSA RICK
EXECUTIVE VICE PRESIDENT
AND CHIEF MARKETING OFFICER REGAL WARE
Milissa Rick, executive vice president and chief marketing officer at Milwaukee-based Regal Ware, has more than 30 years of experience working with consumer goods and business products.
“She provides strategic leadership, innovative product and category guidance, and insightful brand development for the portfolio of brands,” said Samantha Kraemer, senior digital brand manager at Regal Ware.
Rick joined Regal Ware in 2021 as vice president of corporate marketing and was promoted to her current position just six months later. As CMO, she is responsible for growing the company’s portfolio through brand strategy, digital marketing, e-commerce, retail and dealer marketing, and product research.
“Her transformative marketing strategies and keen understanding of product, consumer, and customer insights have consistently led to successful new product launches, dynamic partner campaigns and brand growth,” Kraemer said.
Rick mentors emerging professionals in the marketing field, helping them navigate their careers and develop their skills, and has served three years as a judge for the U.S. Effie Awards.
She also serves as board chair for Free Bikes 4 Kidz and is a member of the Food and Beverage Wisconsin Leadership Council.

DIANNA VILLALOBOS OWNER AND MARKETING DIRECTOR
Dianna Villalobos, co-owner of Kenosha-based Midwest DJ Productions with her husband, Diego, has built a career in the entertainment industry for more than 20 years.
When the business was in its infancy, Villalobos was on the ground organizing and promoting dances at local bars and venues. Today, her main roles are DJing, marketing and event planning.
“Starting her company with a passion for music and community, she built a reputation for delivering exceptional music experiences at events throughout the Midwest,” said Diego Villalobos. “Under her leadership, Midwest DJ Productions has been voted Best of Kenosha five times in a row.”
Dianna Villalobos also supports Alex’s Lemonade Stand Foundation by organizing Midwest Mix Fest, benefitting pediatric cancer research. Her efforts have raised nearly $9,000 for the foundation.
“Dianna has also been a beacon of inspiration for young entrepreneurs, demonstrating resilience and dedication by thriving in her business despite the challenges of early parenthood and economic hardship,” Diego Villalobos said.

LORY BOWMAN VICE PRESIDENT OF MARKETING AND COMMUNICATIONS
MARCUS PERFORMING ARTS CENTER
Lory Bowman joined downtown Milwaukee’s Marcus Performing Arts Center as director of marketing in 2021, following three decades in the performing arts industry, mainly in Toronto and St. Louis.
Her current role as VP of marketing and communications at MPAC had been a longtime dream for the Wisconsin native. When interviewing with potential colleges, Bowman was questioned about her choice of combining a music major and business minor. She explained that her ideal job would be, for example, overseeing marketing of the MPAC.
Thirty years later, Bowman’s dream came true when MPAC shifted its business model and sought additional marketing support. She was drawn to the position by MPAC’s commitment to racial equity, diversity and inclusion.
As marketing director of the Repertory Theatre of St. Louis from 1997 to 2014, Bowman launched the organization’s first website and social media platforms, converted the box office to a fully computerized system, launched a new brand and oversaw diversity and inclusion efforts. She also restructured its subscription efforts, resulting in a 65% increase in new sales while maintaining historically high renewal rates year-over-year.


ANTHONY TAGLIAVIA CHIEF MARKETING OFFICER
As chief marketing officer, Anthony “Tony” Tagliavia makes sure Milwaukee Area Technical College’s message is “loud and clear at the college and to the community,” according to Laura Bray, vice president for college advancement and external communications at MATC.
Tagliavia joined MATC in 2017 as the director of marketing and communications and was promoted to CMO in 2021. He supervised and supports nearly 60 employees and is involved with more than 400 projects.
In the past year, Tagliavia has helped drive record student application numbers for the second straight year, exceeding pre-COVID figures. Overall applications are at a decade-long high and new student applications have grown 17% since he began leading marketing efforts, according to Bray.
Tagliavia has also served as the communications lead for MATC’s search for a new president and as a point of contact and subject matter expert for the school’s M-cubed program.
“Tony has shown exceptional leadership at the exact time that we need MATC at its strongest,” Bray said. “He delivers the results the college needs to be successful for our students and the communities we serve.”

GEASONBAUER PRESIDENT EVOLUTION MARKETING
Lisa Geason-Bauer, president of Nashotah-based Evolution Marketing, is seen as a visionary leader by staff members who say her impact extends far beyond the company.
“With over two decades of experience, she has become a pillar in the Wisconsin community, championing sustainable business practices and social responsibility,” said Leah Steinberg, associate and sustainability consultant at Evolution Marketing, a certified B Corp that specializes in green marketing and sustainability consulting.
Since 2011, Geason-Bauer has been part of the WaukeshaOzaukee-Washington Workforce Development Board, serving as vice chair from 2019 to 2024. Geason-Bauer also served on the Wisconsin Sustainable Business Council board for 10 years. She is also co-founder and current president of B Local WI, a voluntary collaboration of certified B Corps, Benefit Corporations, nonprofits, sustainable businesses and individuals.
“Her leadership has been pivotal in helping these entities create positive change,” Steinberg said.
Geason-Bauer also works with interns, offering experience and guidance in sustainable marketing, and collaborates with Oconomowoc High School, where she teaches about sustainability.

ELIZABETH PANCRATZ HEAD OF MARKETING AND OPERATIONS
FOUNDERS 3 REAL ESTATE SERVICES
Since Elizabeth Pancratz joined Milwaukee-based Founders 3 Real Estate Services as head of marketing and operations, she has been instrumental in developing the firm’s branding, community presence, company culture and industry position – including navigating the firm through its merger in 2017, according to Kevin Armstrong, president of the commercial brokerage division at Founders 3.
“On the client side, she is the lynchpin in creating unique marketing and branding strategies, blending a mix of modern and classic tactics,” Armstrong said. “Elizabeth develops visions for the ultimate Milwaukee experience and lifestyle. Her zest for real estate and marketing shines through to clients, making her an integral part of our team.”
Pancratz recently joined the associate board of directors for the Zoological Society of Milwaukee and has been on the board for the Real Estate Alliance for Charity (REACH) since 2018.
“During her presidency in 2022, REACH secured nearly double the sponsorships from its prior year, leading to a record number of grants and distributions to local nonprofits,” said Jim Villa, executive director of REACH and NAIOP WI.



JUSTYCE DIXON CORPORATE MARKETING AND COMMUNICATIONS LEADER
Justyce Dixon has made a visible impact on Milwaukee-based design engineering firm GRAEF since joining the company in 2021. Under her guidance, GRAEF’s social media accounts have grown by 5,000-plus followers, website visitors have increased by more 10,000 year-over-year, and the company has expanded its public relations audience and value. Dixon has also helped draw attention to GRAEF’s new headquarters office at The Avenue in downtown Milwaukee through high-profile events, including Westown’s Milwaukee Night Market, Doors Open Milwaukee and the firm’s grand reopening party.
GRAEF’s marketing pursuit leader Lauren Sandstrom described Dixon as a “force in the marketing industry, having propelled the GRAEF marketing team and company to unprecedented success.”
This year, Dixon became the first-ever marketing communications professional at GRAEF to be named an associate, allowing her to own stock in the firm.
“Justyce is a true PR pro,” said John Kissinger, CEO of GRAEF. “Her exceptional writing skills ensure that nearly all of our leadership communications are edited by her before release. She excels at conveying our message to potential clients, employees and the public, consistently delivering results.”

LAURA GLAWE VICE PRESIDENT OF MARKETING COMMUNICATIONS
As vice president of marketing communications for the Greater Milwaukee Foundation, Laura Glawe supports the foundation’s work of using philanthropy to help realize a more equitable community.
Since joining the Greater Milwaukee Foundation in 2015, Glawe has served as an executive strategist in administrative leadership, marketing communications, brand development, issues management, team building, community relations and partnerships.
“At the core of what drives Laura’s passion for her work is a profound love for the community she serves,” said Tammy Belton Davis, founder and president of Athena Communications. “It is this love and pride for Milwaukee that guides her decisions and allows her to make the impact she strives for.”
Belton Davis pointed to Glawe’s ability to cultivate relationships, focus on strategic outcomes and to listen as catalytic to her impact in the community.
“She is described as inclusive by nature, navigating multiple –sometimes seemingly competing – demands with grace,” said Belton Davis. “Laura moves with a keen focus and is thoughtful and mission focused as a leader.”


When Heather Dewey joined the marketing team at Oconomowoc-based Bank Five Nine in 2014, she was tasked with developing and launching a social media strategy for the organization.
“Banking is a highly competitive industry, and we needed a way to effectively showcase our organization as one that truly lives its mission to ‘Make Lives Better,’” said Jeff McCarthy, senior vice president and marketing director at Bank Five Nine.
Now as social media manager, Dewey manages all content and engagement across five different platforms – Facebook, Instagram, Pinterest, LinkedIn and YouTube – generating more than 600,000 impressions annually, according to McCarthy. Bank Five Nine focuses on generating content that is educational, entertaining and informative rather than promotional – a strategy that has yielded steady growth in followers and engagements each year.
“Making her job even more difficult is the fact that each post must be reviewed and approved by our compliance department to ensure we are adhering to all FDIC regulations,” said McCarthy. Dewey recently launched a new monthly social media campaign, called “Tim’s Treat.” The initiative was recognized as the Marketing Campaign of the Year by the Wisconsin Bankers Association.








GREG BATIANSILA MANAGING DIRECTOR, MARKETING ANNEX WEALTH MANAGEMENT
Greg Batiansila, managing director of marketing for Brookfield-based Annex Wealth Management is at the company’s “center of the voice and strategy,” according to colleagues.
Since joining Annex in 2015, Batiansila has helped lead the company’s growth from less than $1 billion in assets to more than $5 billion, according to Emma Sapiro, marketing supervisor at Annex.
“The financial industry is a highly competitive one, and it is sometimes hard to establish a unique voice among the many,” said Sapiro. “Greg has helped develop a voice that reflects Annex Wealth Management’s leadership, while expanding its reach.”
Batiansila has served as a mentor and “thoughtful reference” to Sapiro and others on the marketing team, providing leadership and vision that’s helped chart “both our individual course and our direction as a team.”
“The best compliment to Greg’s work is that many believe Annex Wealth Management’s strategy, branding and creative is guided by an agency – it’s not. Instead, Greg works beside Annex leadership to help make the complex accessible,” said Sapiro.


Christine Dunbeck, founder and chief executive officer of Milwaukee-based Commvey, is credited by colleagues for changing the marketing and communications landscape for small and medium-sized businesses.
Founded in 2019, Commvey provides a suite of marketing and brand engagement services to small business and nonprofit organizations nationwide. The company centers its work around the principles of justice, equity, diversity and inclusion.
“With over a decade of experience in B2B SaaS (software as a service), technology, health care and nonprofit sectors, Christine’s strategies and leadership have driven remarkable growth for her clients,” said Steph Mulvey Videla, chief operating officer of Commvey.
While working at Minlopro Partners, Dunbeck led a comprehensive rebrand and marketing campaign that resulted in a 75% increase in website traffic, a 75% increase in LinkedIn followers and a 188% increase in YouTube subscribers, according to Videla.
Dedicated to community service and mentorship, Dunbeck is the past president of the Southeastern Wisconsin Public Relations Society of America chapter, a current TEMPO Emerging Women Leaders member and the marketing chair at Present Music.


CO-OWNER AND COO TOPLINE RESULTS CORP.
Melanie Varin co-owns Pewaukee-based TopLine Results Corp. with her husband, Fred Varin, who founded the company in 1999. She joined the executive team as chief operating officer in 2017 after climbing the ranks at Kodak and then GE Healthcare.
Her background in marketing from GE Healthcare – where she spent 14 years, including seven years as general manager of U.S. sales and marketing for diagnostic cardiology – and nine years at Kodak allowed her to bring a wealth of experience to TopLine, according to Art Flater, owner and vice president of sales at Central Office Systems.
“She has helped the business grow and evolve to be a leader in sales CRM (customer relationship management) optimization, improvement and deployment, helping hundreds of businesses get their CRM, sales and marketing aligned,” he said.
Part of Varin’s marketing efforts was writing a book on sales and marketing alignment called “Ignite TopLine Growth: How RevOps and Go-To-Market Alignment Spark Success.”
Varin is a board member of Lutheran Social Services of Wisconsin and Upper Michigan. She is also the chair of TEMPO Milwaukee’s Mentor Circle Committee.






MICHELLE GROSS VICE PRESIDENT OF MARKETING
Michelle Gross, vice president of marketing at Milwaukeebased Sellars Absorbent Materials Inc., has more than 25 years of marketing experience in both B2C and B2B markets.
“Michelle has a proven ability to build and lead high-performing teams, develop and execute strategic marketing plans and deliver measurable results, while also serving her community in various volunteer roles,” said Rob Heglin, product and marketing manager at Sellars.
Gross’s career highlights include leading transformations in digital marketing as well as large brand repositioning efforts at companies like Briggs & Stratton, Broan-Nutone and InSinkErator.
“At Briggs & Stratton, she was instrumental in integrating an acquisition in the energy storage space and repositioning the brand. At InSinkEator, she developed and launched the first global digital and e-commerce strategy and helped launch the largest new premium line of disposers in InSinkErator history. Finally, at Broan-Nutone, she built the first global channel marketing organization,” said Heglin.
Gross also serves as chair of Catholic Memorial High School’s board of directors.

SAM KESSENICH PRESIDENT RYTECH, LLC
Sam Kessenich, president of RyTech LLC, has been leading digital strategy for clients across the globe for nearly a decade.
Kessenich joined RyTech in 2017 as an SEO specialist and climbed the ranks to become president in early 2024. Under his leadership, the agency has been recognized by Inc. magazine as one of the fastest-growing companies in the Midwest in 2021 and in 2024, growing more than 600% since 2017.
“His holistic approach to marketing strategically partners with clients to understand their needs and goals and implement marketing tactics that align with their intended outcomes versus a one-size-fits-all approach,” said Steve Ryan, chief executive officer of RyTech.
For instance, with one B2B health care client, Kessenich saved more than $20,000 per year in SEO growth by analyzing the cost per click on high-intent, conversion-centric search terms to provide the highest ROI possible, according to Ryan. Similarly, through a strategic organic social media strategy, he saved more than $21,000 in brand-reach savings with an 18% conversion rate utilizing high-engagement organic posts in a LinkedIn lead generation campaign.

NICOLE DAVIS VICE PRESIDENT OF MARKETING IRGENS
Nicole Davis, vice president of marketing at Wauwatosabased commercial real estate development firm Irgens, has been instrumental in launching several highimpact marketing initiatives, according to Andrew Bainbridge, vice president of operations and continuity at Irgens.
Those initiatives include a comprehensive rebranding campaign and a successful digital marketing strategy.
“Her efforts have led to measurable improvements in client engagement and market presence,” Bainbridge said. “Nicole is integral to the success of our marketing team and the entire organization. Her influence extends across all departments, including development, leasing, financing, investment, and dayto-day operations.”
Davis is often sought out by colleagues for her creativity, writing skills and extensive resources, he added.
Davis also has volunteered for numerous community initiatives, including serving as a Junior Achievement teacher, PTO president, a youth soccer coach, a Girl Scouts leader, a volunteer at her church and a school organizer and volunteer for her children.









Our accomplished Vice President of Marketing was selected as one of BizTimes’ Notable Marketing Executives!
Michelle has helped advance the Sellars brand and its marketing efforts by leveraging her strategic thinking and decades of experience. We are honored to have Michelle's guidance and leadership at Sellars. Sellars Absorbent Materials, Inc







CONFIDENCE is a cornerstone of success in any profession, yet women face unique challenges that can undermine their self-assurance in the workplace.
Throughout my 40-year corporate career, I’ve seen women openly struggle with confidence. I’ve discovered that women who appear confident often aren’t as self-assured as they seem, and I’ve watched as women’s confidence steadily declined over the years, eventually leading to a significant loss of self-belief.
These challenges include gender bias, balancing work and family responsibilities and a lack of female role models. Addressing these issues and fostering a culture of confidence can lead to not only personal success for women, but also broader organizational and societal benefits.
Studies have consistently shown that women tend to underestimate their abilities and performance compared to their male counterparts. This phenomenon, often referred to as the “confidence gap,” can have far-reaching implications in the workplace. Women might be less likely to apply for promotions, negotiate salaries, or speak up in meetings, all of which can hinder career advancement.
Here are six strategies to help you put personal choice into action and further develop your confidence as a skill:
A mentor can offer guidance, support and advice drawn from their own experiences, helping women feel less alone in their struggles. In addition to providing direction, mentors can show genuine empathy by sharing personal stories of
overcoming difficult moments and seasons in similar journeys. A senior-level leader recently shared that they are experiencing turnover in their critical salesforce due to a lack of available mentors. Without this support, women are struggling and eventually leaving the company.
Many women experience imposter syndrome: the feeling that they are not as competent as others perceive them to be. This can result in hesitancy to take on new challenges or share their viewpoints in meetings. I was recently surprised when a longtime business colleague confided that she struggles with imposter syndrome, something I had never suspected. Together, we created a list of her past successes and the skills that contributed to those achievements. While this might not completely resolve imposter syndrome, it allowed us to thoughtfully celebrate her successes. The result? She paused while reviewing the list and said, “Oh. You’re right. I have done a lot of things well.”
Confidence often stems from competence. Investing in continuous learning and skill development can help women feel more prepared and capable in their roles. This could involve pursuing additional education, attending workshops or seeking out challenging assignments that push the boundaries of their comfort zones. As women build their expertise, their confidence in their abilities will naturally grow.
As a self-protection mechanism, many women preface their contributions with disclaimers or apologetic language, such as, “This is likely not right, but…” or “I hate to ask, but…” and “Sorry to bother you, but…” Although shifting away from this habit can be challenging, adopting assertive language will strengthen confidence. Examples of assertive alternatives include: “My understanding is…,” “I would like to offer a different perspective,” “I
need a moment to discuss…,” and “I’d like to clarify.”
Set specific, attainable goals and celebrate small victories. When working with others, apply this same approach. Recently, I spoke with a female director-level leader who was frustrated because her leader was not supporting her five professional development priorities. I suggested she approach him with just one and she quickly gained his support and action.
PRACTICE SELF-CARE AND MINDFULNESS
Confidence is closely connected to overall well-being. Women should prioritize self-care and mindfulness practices to maintain their physical, emotional and mental health. One of my clients starts each day with yoga, meditation and prayer. She shared, “This helps me begin my day at a 10. The stresses of the day may lower that number, but it’s important to start strong.” Additional selfcare practices include regular physical activity, getting enough sleep (which many women often neglect) and eating healthy foods.
Begin by focusing on one or two of these strategies. As your confidence builds, you’ll enhance your ability to lead and influence others. Aim for nothing less than a fulfilling and successful career.


Aleta Norris is co-founder and partner at Milwaukee-based Living As A Leader – a national leadership development company –and a coach for professional women. You can contact Aleta at anorris@livingasaleader.com.



IN THE RELENTLESS PURSUIT of professional excellence, leaders often find themselves ensnared in the perfectionist trap – a continual drive to attain flawlessness in every aspect of their work. For women in leadership roles, this drive is particularly intense. Nearly 40% of women grapple with perfectionism, compared to about 20% of men.
This stark contrast reveals the heightened pressure women feel to excel in every role they undertake. Perfectionism is more than just a desire to excel; it’s an obsession with flawlessness that can be paralyzing. For women, it often means juggling multiple roles and striving to excel in every single one. While aiming for high standards is commendable, unchecked perfectionism can lead to stress, burnout, and difficulties in both professional and personal life.
Here’s a closer look at perfectionism, how to spot its signs, and effective strategies to minimize it.
Wondering if perfectionism is holding you back? Look out for these common signs:
» Difficulty delegating: If you struggle to hand over tasks because you worry others won’t meet your high standards, perfectionism might be the culprit.
» Constant comparisons: Frequently measuring your achievements against others can be a sign of perfectionist thinking.
» Micromanaging: A need to control every

detail often stems from perfectionist tendencies.
» Chronic lateness: If you’re often running late because you’re caught up in perfecting every aspect of your work, it’s time for a change.
Overcoming perfectionism isn’t about abandoning high standards, it’s about finding a healthier approach to achieving success. Here are some practical strategies to help you get started:
» Practice self-awareness: Begin by noticing your perfectionist tendencies. How do you react to tasks and challenges? Are you overworking yourself to achieve perfection? Keep a simple daily journal to track moments when you felt overly critical or overextended. Just a few sentences each day can enhance your awareness of perfectionist patterns.
» Set realistic goals: Create achievable goals and celebrate small victories along the way. Shifting your focus from perfection to progress allows you to appreciate every step forward. Break larger projects into smaller tasks with individual deadlines and celebrate each task completed – not just the final result.
» Encourage open communication: Foster an environment in which it’s OK to discuss challenges and seek feedback. This helps reduce the pressure to be perfect in every interaction. Schedule regular team check-ins when everyone can share their challenges and request feedback. Keep these meetings informal to encourage open and honest communication.
» Delegate and trust: Learn to delegate tasks and trust your team to handle them. Delegating not only reduces your workload but also boosts team morale and efficiency. Start by delegating one small task that you usually handle yourself. Clearly explain the task and expected outcomes, then step back and let your team take it from there. Gradually increase the complexity of tasks as trust builds.
» Embrace a growth mindset: Shift from
viewing mistakes as failures to seeing them as opportunities for growth. A growth mindset helps you approach challenges positively and reduces the fear of failure. Whenever you encounter a setback, jot down one lesson you learned from the experience. Share these insights with your team to cultivate a culture in which learning from mistakes is valued over avoiding them.
Perfectionism doesn’t have to be a burden. When managed effectively, it can become a powerful tool for achieving great things. By understanding and addressing perfectionism, leaders can turn this trait into a source of strength, fostering growth, innovation and well-being.


Beth Ridley is a leadership expert, workplace culture consultant and speaker. She combines more than 25 years of global leadership and management consulting experience with expertise in diversity and inclusion and positive psychology to help organizations transform their workplace culture. She can be reached at beth@ridleyconsulting.com.
Press Releases, Awards, General News and Philanthropy

Lee Mechanical proudly announces the appointment of Brandon Quinn as the new President and CEO, marking a significant leadership transition during a period of remarkable growth for the company. Since becoming owners in 2018, Quinn and Frank Ruffolo have driven the company’s exponential growth from $32 million to a projected $132 million in 2024. This period has been fueled by a commitment to innovation and a strategic vision shaped by the company’s leadership team.
Under Quinn’s stewardship, Lee Mechanical has thrived, marked
by the strategic integration of technology and innovation. His leadership was pivotal in the decision to consolidate the company’s headquarters in Franklin, aimed at fostering a cohesive organizational strategy. This new facility is poised to accommodate both recent growth and future needs, setting a solid foundation for continued success.
Lee is a leading provider of mechanical, electrical, plumbing, and fire protection solutions across the Midwest.


Lee Mechanical is pleased to announce the successful acquisition of Wisconsin Fire Sprinkler Installation and Inspection Inc.
This strategic move signals Lee Mechanical’s entry into the specialized field of fire protection, establishing a dedicated Fire Protection Division within the company. “Joining Lee Mechanical represents a tremendous opportunity for our team. Together, we are poised to enhance our service offerings and continue delivering

Ryan Petri named President of Westbury Bank
Westbury Bank is pleased to announce that Ryan Petri (42) has been named President. Ryan most recently served as COO. As President, he will guide the leadership and strategic direction of the Bank and carry out its mission to meet our goals by helping our customers, our communities, our people and our shareholders meet theirs. Ryan earned a BS in Economics from UW-Madison, is a graduate of UW’s Graduate School of Banking and the West Bend Leadership programs and has 20+ years of experience in the Financial Services industry. Greg Remus remains CEO and Chairman of the Board of Westbury Bank and Westbury Bancorp, Inc.

exceptional fire protection solutions to our valued clients,” said former owner Roger Bauer. Brandon D. Quinn, Vice President and COO of Lee Mechanical, shared, “With this addition to our Fire Protection Division, Lee Mechanical solidifies its position as a comprehensive MEPF contractor. Our division will focus on delivering state-of-the-art fire suppression systems and innovative solutions tailored to meet the diverse needs of our clients.”


Melissa Winter Named to Acuity’s Board of Directors
Acuity Insurance
President Melissa Winter is named to the company’s Board of Directors. “Melissa has proven her capabilities as our company President and leader of our strong, capable executive team. We are delighted to have her join the Board,” said Board Chairman Bob Willis. “Having worked with Melissa for many years at Acuity, I know she will complement the diversity and strength of our Board that will help lead Acuity into the future,” said Ben Salzmann, CEO. “Her selection as our newest Director also continues our carefully planned leadership transition.” Winter joined Acuity in 1998 and became President in 2023.


Jerad Yapp named Chief Community Banking Officer of Westbury Bank
Westbury Bank is pleased to announce that Jerad Yapp (39) has been promoted to Chief Community Banking Officer. Jerad has been employed by Westbury Bank since 2008 and has most recently served as SVP – Commercial Lending. As Chief Community Banking Officer, Jerad will use his experience, skills and relationships to maximize the value we offer our communities. Jerad is a lifelong member of the Kewaskum and greater Washington County community, serves on the West Bend Chamber of Commerce Board of Directors and is a graduate of the West Bend Leadership Program of which he is now a member of the Alumni Association.


Lisa Reardon Brings Expertise to MyPath Board
MyPath, a 100% employeeowned provider of specialized education, therapeutic and community support services for high-need individuals, announced that Lisa Reardon has been named to its Board of Directors.

Prairie Trust®, a division of Waukesha
Bank, has hired Matthew Heiligenthal as trust and estate settlement administrator. He will be responsible for serving as a relationship manager and fiduciary advisor for a wide range of trust clients.

North Shore Center proudly welcomes Dr. Roger Luhn, MD to its staff
Roger Luhn, MD is a psychiatrist, board certified in General Psychiatry and Child and Adolescent Psychiatry, specializing in anxiety disorders. Prior to entering private practice, he worked across all levels of care and served as Medical Director.

Prairie Trust Promotes Jean Durham
Prairie Trust ® , a division of Waukesha State Bank, announces the promotion of Jean Durham to Assistant Vice President – Trust Counsel. She will maintain her role in overseeing legal issues, document preparation, and wealth management interests.

Prairie Trust Promotes Terry Doyle
Prairie Trust ® , a division of Waukesha State Bank, is thrilled to announce the promotion of Terry Doyle to Vice President – Director of Fiduciary Sales. Terry will continue to lead clients towards their fiduciary and asset management goals.

























VOLUME 30, NUMBER 7 | AUGUST 19, 2024
126 N. Jefferson St., Suite 403, Milwaukee, WI 53202-6120
PHONE: 414-277-8181 FAX: 414-277-8191
WEBSITE: www.biztimes.com
CIRCULATION: 414-336-7100 | circulation@biztimes.com







This 1920s photo shows the lodge at Girl Scouts of Wisconsin’s Camp Alice Chester. Located on 100 acres on Booth Lake in East Troy, the camp first opened in 1924 following a fundraising campaign and donation from its namesake. Alice Chester was the first president of the Milwaukee Girl Scout Council. The camp hosted 60 campers in its first summer of operation. The lodge in the picture is still in use today.
— Photo courtesy of Girl Scouts of Wisconsin Southeast. To submit your company’s historic photos, visit biztimes.com/glance
IT WAS BIG NEWS when the Milwaukee Department of City Development announced its selection of Madison-based The Neutral Project to redevelop the Marcus Performing Arts Center parking structure site. The plans are stunningly ambitious: a $700 million development with a 55-story apartment building (which would be the tallest building in the state), office space, a hotel and retail.
But that wasn’t the whole story. Shortly before DCD announced its pick, one of the other firms that responded to the request for proposals, Milwaukee-based New Land Enterprises, dropped out of the competition.
New Land managing director Tim Gokhman then very publicly criticized DCD and its RFP process. In a letter to DCD commissioner Lafayette Crump, Gokhman said, “the RFP criteria and subsequent interview questions were handled unprofessionally and inconsistently. The process since has been opaque and misleading.”
Gokhman criticized the economic development staff at DCD, saying on X (formerly Twitter),
“(DCD) has excellent people in zoning/planning, legacy staff in economic development are stifling growth.”
Gokhman says that going back to Tom Barrett’s administration, the city has been unsuccessful in attracting significant development to large sites via the RFP process, pointing to the site at Vel R. Phillips and Wisconsin avenues as a major example.
He also said the tax incremental financing process with the city is problematic because it lacks clear guidelines and is subject to negotiation with DCD staff. The criticism has led to some discussion about the city’s use of TIF to subsidize projects. Some developers say TIF is necessary for the city to meet its goals on sites it is trying to develop through RFPs.
In response, Crump has defended DCD staff and the process for the Marcus Center parking structure site RFP. He also said the DCD is reviewing its use of TIF to support workforce housing.
New Land Enterprises has been one of the most active developers in Milwaukee, so it’s extremely alarming to see Gokhman raising concerns about doing business in the city. Is this a case of sour grapes from a developer that lost out in an RFP for a key site, or an indication of dysfunctional
ADVERTISING: 414-336-7112 | advertising@biztimes.com
EDITORIAL: 414-336-7120 | andrew.weiland@biztimes.com
REPRINTS: 414-336-7100 | reprints@biztimes.com
PUBLISHER / OWNER
Dan Meyer dan.meyer@biztimes.com
DIRECTOR OF OPERATIONS
Mary Ernst mary.ernst@biztimes.com
COMMUNITY
ENGAGEMENT / OWNER
Kate Meyer kate.meyer@biztimes.com
EDITORIAL
EDITOR
Andrew Weiland andrew.weiland@biztimes.com
MANAGING EDITOR
Arthur Thomas arthur.thomas@biztimes.com
ASSOCIATE EDITOR Maredithe Meyer maredithe.meyer@biztimes.com
REPORTER Samantha Dietel samantha.dietel@biztimes.com
REPORTER Ashley Smart ashley.smart@biztimes.com
REPORTER Hunter Turpin hunter.turpin@biztimes.com
SALES & MARKETING
DIRECTOR OF SALES
Linda Crawford linda.crawford@biztimes.com
SENIOR ACCOUNT EXECUTIVE
Christie Ubl christie.ubl@biztimes.com
ACCOUNT EXECUTIVE
Robin Briese robin.briese@biztimes.com
ACCOUNT EXECUTIVE
Paddy Kieckhefer
paddy.kieckhefer@biztimes.com
ACCOUNT EXECUTIVE
Christy Peterson christy.peterson@biztimes.com
SALES ADMIN
Shannon Whiting shannon.whiting@biztimes.com
ADMINISTRATION
ADMINISTRATIVE
COORDINATOR
Sue Herzog sue.herzog@biztimes.com
AUDIENCE DEVELOPMENT
ASSOCIATE/CIRCULATION
Derik Sneide
derik.sneide@biztimes.com
PRODUCTION & DESIGN
SENIOR GRAPHIC DESIGNER
Alex Schneider alex.schneider@biztimes.com
Independent & Locally Owned
— Founded 1995 —
city government efforts to attract economic development?
This incident is going to increase scrutiny of DCD in the eyes of the public, the development community and the Common Council. The Neutral Project’s proposal for the Marcus Center parking structure site is incredible. But if it turns out to be not feasible and no development occurs there, that will reflect poorly on DCD.
Despite the addition of Vel R. Phillips Plaza, the site just south of the Baird Center remains mostly vacant and a major embarrassment to the city.
The next big project for DCD will be the Northridge Mall site. Once the former mall is demolished, the city will presumably seek development through an RFP. That will provide a critical test for DCD and its RFP process. ■

ANDREW WEILAND EDITOR
/ 414-336-7120 / andrew.weiland@biztimes.com / @AndrewWeiland


Regional innovation officer, Wisconsin Biohealth Tech Hub
WISCONSIN WAS RECENTLY AWARDED $49 million in federal funding through the national Tech Hubs program to accelerate advancements in biohealth technology and personalized medicine. The funding will support a handful of interconnected projects, including: a Health Data Hub at UW-Madison; CAREScan Mobile Screening Centers in partnership with the Medical College of Wisconsin; a theranostics-centered patient care pathway project led by GE HealthCare; a support network, including lab space and equipment, for startups and entrepreneurs working to go to market with their innovations; and a new biohealth careers pathway led by Madison College and Milwaukee Area Technical College. Over the next 10 years, the projects are expected to create up to 30,000 jobs and have a $9 billion economic impact on the state. As head of the newly formed Wisconsin Biohealth Tech Hub, Wendy Harris is tasked with keeping the projects organized and on time. BizTimes reporter Ashley Smart recently spoke with the former GE HealthCare executive about how the projects must move forward to make the tech hub a success. Find the full conversation at biztimes.com/tech-hub-wendy-harris
“(All the projects) have to go forward at the same time. That makes it more difficult, right? The technology projects all work together very closely. (For) the Health Data Hub, they’re putting together how they will integrate the data from the different health systems. The screening project is looking at activating the community. The GE project is looking
at their software and theranostics advancement. The way the projects all work together, as an example, is we need to start the screening, so that will go forward, and then the people we get into the screening program will feed the health data hub, and then that will identify the right people for the theranostics procedures. …
“I think some people think that these projects just all kind of go out and do their own thing, and then, you know, hopefully, five years later they all achieve their goals. But that’s the advantage of the tech hub, having that collaborative model. Otherwise, these companies could just go run their own projects on their own.”
“We have a strategy to franchise and grow over 10 years. That’s where the 30,000 number comes from. So, for example, the data scientist field, and the AI field that will be part of it, will create an enormous amount of data, but also a lot of software and a lot of applications that spin off of that. For the screening project specifically, those are clinical people, but also community engagement leaders and so forth that will be getting people into the screening programs. And for the GE project specifically, there’ll be engineers that will be part of GE HealthCare. We have already had many sessions (regarding) our workforce project around growth of quality engineers, lab managers, CNC programmers, electrical technicians. Those are the types of jobs that we are looking to create.”
“We’ll focus the tech hub more in the Milwaukee area, primarily because I’m here, but also the three employees that I’ll be hiring will probably be in the Milwaukee area. We are looking at an office space. It’ll be small, obviously, because there’s only four of us. Then we will want some space for the startup community, if they have scientists or other people that need just office space.” ■
usbank.com/communitypossible

U.S. Bank strives to make a positive impact in the community. That’s why we support community events that bring us together for the greater good. When we work together, anything is possible.
U.S. Bank is proud to support BizTimes Media’s annual Women in Business Symposium.