Every internet marketer has his/her own on-page SEO checklist. While their lists may vary, they still come to the same conclusion that on-page SEO is still imperative. Properly optimizing a webpage is of the utmost importance telling the search engine ‘bots’ what that page is all about. When it comes to on-page SEO, there are no shortcuts and it must be approached with a strategic, formulaic methodology that can (and should) be repeated consistently throughout the entire website.
