Relocation BHHS Select

YOUR SELECT Choice A HOME MARKETING GUIDE

MJ John Relocation Coordinator 314-835-6051 relo@bhhsselectstl.com ReloInSTL.com

OUR Vision Our mission is to be the trusted source of innovative real estate solutions creating an exceptional experience for all we serve.

CORE VALUES Accountability | Commitment to excellence!

Vision | If you can imagine it, you can make it happen!

Entrepreneurship | Run it like you own it!

Teamwork | Come together to achieve success!

Culture | Work hard and have fun!

A M ES SAGE F R O M O U R Reloc a t io n C o o r d i n a to r We at Berkshire Hathaway HomeServices Select Properties look forward to assisting you with every aspect of your home sale. Our entire team is here to support you.

I feel confident you will find our Relocation Certified agents very helpful, from the market analysis through closing. If at any time we are not meeting your expectations, please do not hesitate to give me a call. If there is something we can do to improve our service to you, we want to hear it.

“I would want to be associated with somebody where the financial strength was unquestioned and where the name stood for integrity. What other quality would you want that Berkshire Hathaway HomeServices does not have; and I don’t think you could find one.” - Warren Buffett It’s not just moving your house, it’s moving your life. Thank you for choosing BHHS Select Properties. We Make Relocation Easy.

MJ John Relocation Coordinator Berkshire Hathaway HomeServices Select Properties

RELOC AT I ON F o cus WHAT MAKES US DIFFERENT • Our experienced, serviced oriented professionals combine local expertise with vast global connections, the most advanced technology available and unparalleled marketing resources to deliver our clients best-in-class results • 100+ certified relocation agents including certified government approved agents • Award winning team for premier customer satisfaction - 2018, 2019, 2020 • Representing diverse clients of all sizes from Bayer, Nestle, Monsanto, General Motors, Boeing, Edward Jones, Anheuser Busch, Pfizer, and many others across the country

RELOCATION SERVICES PROVIDED • Relocation packages on the St. Louis Metro area, including school information • Area orientation tour to assist in relocation and employment decision • Individual relocation counseling to address each transferee’s specific needs and concerns • Nationwide home sale assistance, trailing partner employment assistance, home purchase assistance, and temporary housing assistance • Discounted rates and priority service agreements with national moving companies

W HAT TH E Y A R E S a yin g

“I was impressed with their strategy when I talked to them. I knew that they would get my home sold fast and they did.” Raymond Y.

“Since this was a relocation, I was already out of state before final inspections and closing. They attended those events for me and were fantastic with keeping me informed and really driving action items to completion to make sure closing went off without a hitch.”

Kelsy M.

WE GIV E Ba c k

The Sunshine Kids Foundation is our national charity.

Established in 1982, SSK is committed to providing positive group activities and emotional support for young cancer patients. The Sunshine Kids provides a

variety of programs and events, free of charge, for kids who are receiving cancer treatments in hospitals across North America.

Berkshire Hathaway HomeServices Select Properties is ranked #5 among BHHS franchises as a national fundraiser for The Sunshine Kids Foundation. We have raised over $1 million for the organization since our founding in 2002.

We also work with St. Jude Children’s Research Hospital, St. Louis Crisis Nursery and more.

Careful planning is the foundation for a successful home sale

THE INDUSTRY IS CHANGING AND WE ARE Leading The Way

Our Select Plan

IDENTIFYING GOALS PREPARING YOUR PROPERTY STRATEGIZING PRICE MARKETING YOUR PROPERTY

FACTORS THAT AFFECT THE VALUE OF YOUR HOME: LOCATION COMPETITION SUPPLY & DEMAND MORTGAGE MARKET ECONOMY CONDITION STYLE FACTORS THAT DO NOT AFFECT THE VALUE: YOUR COSTS & NEEDS ASSESSED VALUE YOUR EMOTIONS PERSONAL AESTHETIC

PR I C ING S tr ate g y

IN ITIA L SEL L ER ’ S C O N SU LTATI ON EVA LUAT E T H E PROP ERTY C O MPAR AT I V E M A R K ET ANALYSI S TO PR I C E T HE HOM E CO M P LE T E H O M E SA L E AG REEM ENT

PREPARING YOUR PROPERTY AS S ES S TH E CUR R ENT PR OPERTY CO N D I T I O N LI S T R ECOMMENDED R EPAI R S S TAG E YOUR H OME PH OTOG R APH Y FI N AL CONS ULTATI ON

S tagi ng YOUR PR O P ERT Y

The primary goal of staging is to work with what you have, rearranging and relocating all of your belongings, in order to present the property in its best light.

Most buyers form an opinion about a home within the first 7-10 seconds of arriving.

It is estimated that only 10% of homebuyers can visualize the potential of a home. That means 90% are not going to be able to look past clutter and imperfections.

INTERIOR

HOME STAGING Checklist

Replace worn carpets and drapes Clean soiled windows, kitchen, baths Remove clutter, personal items Remove pet and smoking odors Fix peeling paint, smudges or marks on walls Limit toys to one toy box Remove magnets from refrigerator Remove appliances and food items from counters Remove all personal items from bathrooms You may want to rent a storage unit for your extras

EXTERIOR

Declutter or Depersonalize Mow and edge lawn Trim hedges and shrubs Remove dead and dying plants Remove grease or oil spots on the driveway Fix peeling paint Fix and repair anything that looks old or worn Clean out garage Plant colorful flowers in the spring and summer months

STEPPING STONES TO Selling YOUR HOME

G LO BA L Mar ke ting THE WO RL D IS WATCHIN G YO U R H OME

Whe n s e l l i ng yo ur ho me, w e d e l i ve r m a x i m um ex pos ure t o t he ri ght aud i e nce re achi ng mi l l i o ns o f uni q ue us e rs m ont hl y. T he w orl d i s a bi g p l ace and fo r Be rks hi re H athaw ay Hom e S e rvi ce s’ gl oba l l i s t i ng s ynd i cati o n, w e ’ l l b e w he re the acti o n i s .

L ISTIN G S A RE SYN DICATED TO: • • • • • • • • • • • •

b e rks hi re hathaw ayhs .co m zi l l o w.co m trul i a.co m w s j .co m e uro p e.w s j .co m as i a.w s j .co m mans i o ng l o b al .co m ( $ 1 mi l l i o n +) Mans i o n G l o b al We Chat Channe l ( $1 m i l l i on + ) Barro n’s ( $ 1 mi l l i o n +) WS J Marke t Watch j uw ai .co m p ro p e rtyl i s ti ng s .ft.co m ( Fi nanci al Ti m e s , London)

Our g l o b al s ynd i cati o n s trate g y cap i t a l i z e s cons um e r pre f e re nce s a nd s e arch p atte rns to ke e p Be rks hi re H a t ha w a y Hom e S e rvi ce s ne t w ork l i s ti ng s i n fro nt o f the w o rl d ’s s e ri o us a nd qua l i f i e d hom e buye rs .

MARKETING YOUR Property

To successfully market your property, a personalized, comprehensive plan of targeted activities is essential.

MARKET DIRECTLY TO PROSPECTIVE BUYERS

REALTOR Connections

The Internet

Yard Sign

Open Houses

Social Media

CONNECT WITH OTHER REAL ESTATE PROFESSIONALS

Berkshire Hathaway HomeServices Network

Referral and Relocation Resources

Multiple Listing Service (MLS)

Direct Promotion to Other Real Estate Professionals

G LOBAL PR IN T A DV ERT I SI N G

A ttra ct in g t h e r ig ht audienc e thr ough p ri nt i s an import an t p ar t o f our global pr int str a te g y. Our p ri nt ads a p p ear in h igh- quality publications i ncl ud i ng The Wa l l St r e et J o u r nal, Mansion Global Mag azi ne, Uni q ue H ome s M ag az in e, P r estige, DuPont Re g i s try, Pe n ta an d N e t J e ts Magazine.

ONLINE Marketi ng

Ov er the p as t d e cad e, o ur w o rl d , and p arti cul a rl y t he w orl d of house hunti ng , has b e co me i ncre as i ng l y d i g i tal. 9 2 % of buye rs use the i nte rne t i n s o me w ay i n the i r ho me s e a rch proce s s .

Our co mp l e te p l an o f o nl i ne -targ e te d marke ti ng a ct i vi t i e s i s cr ucia l i n the s al e o f yo ur ho me. We ad ve rti s e t o t he t op ra t e d r eal e s tate s e arch e ng i ne s , nati o nal l y and l o ca l l y.

DI GI TAL ME D IA E ngagi ng w i th co ns ume rs o n s o ci al me d i a, Be rk s hi re Ha t ha w a y Home S e rvi ce s me d i a and d i g i tal s trate g i e s i ncre a s e our ra nge, r eac h and i nfl ue nce. Co ns ume rs are mo b i l e and s o a re w e.

A DVAN CE D VID E O MARKE T IN G Video i s o ne o f the mo s t p o p ul ar fo rms o f co nt e nt i n t he w orl d.

A pr ofe s s i o nal , q ual i ty-b rand e d vi d e o w i l l b e cre a t e d a nd distr ib ute d to p o te nti al b uye rs hi g hl i g hti ng yo ur hom e ’s unique fe ature s .

Custom iz e d H OM E M A RKETI NG SYS T E M STEP-BY-STEP PROPOSAL

HOMESELLER(S) INSIGHT

INTERNET MARKETING STRATEGY REAL ESTATE COMMUNITY NETWORKING COOPERATIVE SHOWING SUGGESTIONS

STRATEGIC ONLINE PHOTO MARKETING TARGETED DIGITAL MARKETING

OPEN HOUSE AND TOURS

NEIGHBORS KNOW BEST

HOME STAGING CUSTOMIZED ADDITIONS

WAYS TO CONTRIBUTE TO A SUCCESSFUL SALE: Maintain the property in ready-to-show condition.

Ensure that the house is easily accessible to real estate professionals (lock box and key).

Try to be flexible in scheduling of showings.

When you are not at home, let me know how you can be reached in case an offer is received.

If approached directly by a buyer who is not represented by a real estate professional, please contact me. Do not allow them into the property unescorted.

Remove or lock up valuable jewelry, cash and prescription medications.

YOU ARE A Key Player

T H E C lo s i ng Process F ULLY EXEC UT E D SA L E D O C U M E N TS TO T HE T I TLE C OMPANY S C H E DUL E INS P E C T IO N S A RRANG E FOR R E PA IR S A N D S E RV I C ES A PPRA ISAL T R ANS FER UT IL I T IE S R E VIE W C LOS I NG D O C U M E N T S F I NAL WAL KT H R O U GH C LOSING DAY

“ I could not be happier with how they

went above and beyond to make sure that everything was taken care of before, during and after the deal was closed. In the end, I got top dollar for my property, and an effortless closing. ”

M atth ew C.

OUR P a rtne r s You know when you work with us- you only get the best.

Here is a list of our partners that can get you covered for everything from title to mortgage.

Title – Select Title Group Our partnership with Select Title Group simplifies the buying and selling process by taking care of all of your title insurance needs.

Home Warranty – Home Security of America Gain valuable peace of mind and avoid unnecessary expenses by utilizing one of HSA Home Warranty’s comprehensive home warranty programs.

Mortgage – USA Mortgage Berkshire Hathaway HomeServices Select Properties in St. Louis offers an easy one-stop mortgage service through our partnership with USA Mortgage that allows you to interact directly with loan offices located in our branch offices.

Square One - Real Estate Media Square One Media Productions is a full service Media Production company supplying Photography, Video, Drone Photography, 3D Virtual Tours, Virtual Editing Services and more to Real Estate Professionals along with other industries.

Property Management and Leasing Services - We can provide the tools and resources to offer leasing and management services. Whether you’d like to list and lease a property or simply refer it, support is available to facilitate your leasing and management needs.

Relocation Services - Moving to the St. Louis area?

Relocating out of town? We help people and companies who are renting, buying, selling or building in and out of the St. Louis area. For a move across town or thousands of miles away, we’ve got you covered.

OneSource Solutions - We have teamed up with One Source to help new homeowners connect their phone, utilities and cable with just one call. Let us handle the small details.

OTH ER S e r vices

O U R Lo c a t i on s HOME OFFICE 1650 Des Peres Rd., Ste 205 St. Louis, MO 63131 314.835.6000 ST. LOUIS MIDWEST 5494 Brown Rd. St. Louis, MO 63042 314.838.8661

DES PERES 11785 Manchester Rd. Des Peres, MO 63131 314.775.2050

SOUTH COUNTY 12620 Lamplighter Sq. St. Louis, MO 63128 314.714.1100

EDWARDSVILLE 1012 Plummer Dr. Edwardsville, IL 62025 618.655.4100 ST. CHARLES COUNTY 950 Caledonia Dr. O’Fallon, MO 63368 636.720.1100

FAIRVIEW HEIGHTS 333 Salem Pl. Fairview, IL 62208 618.628.2400 TOWN & COUNTRY 1000 Schnucks Woods Mill Plz. Town & Country, MO 63017 636.394.2424

JEFFERSON COUNTY 1895 Richardson Rd. Arnold, MO 63010 636.296.1444 TROY 15 Sydnorville Rd., Ste 2 Troy, MO 63379 636.462.8924

REAL ESTATE LIN G O

1031 EXCHANGE: Allows an investor to sell a property, to reinvest the proceeds in a new property and to defer all capital gain taxes.

Active: An active status is the most common for homes currently listed for sale in the Multiple Listing Service (MLS). It means it is not under contract.

Addendum: A document included with a Purchase and Sale Agreement that lists additional information and/or requests made by the buyer to the seller for other items not stated in the agreement. It’s important to know that any language in an addendum can override terms stated in the purchase and sale agreement. An addendum is not an amendment.

Amendment: An amendment is a document that is added to the purchase and sale agreement after mutual acceptance, that changes items or clarifies items on a contract, or other documents.

Appraisal: The estimation of a home’s market value by a licensed appraiser based on comparable recent sales of homes in the neighborhood. Appraisals are ordered by a home buyer’s lender to protect the interests of the lender. The lender’s underwriter will compare the appraisal price to the final sale price of the home to ensure the value of the home is equal to or greater than the loan amount.

Assessed Value: The value assigned to your home by a government tax assessor to determine property tax payments.

Back-Up Offer: When a home seller has accepted an offer from a buyer, but is accepting backup offers from other buyers. Sellers may state that they are accepting backup offers if they think the current offer will fall through.

Closing Costs: Fees incurred in addition to the purchase price of a home that will be listed on the final settlement statement before closing. Closing costs cover fees associated with the sale of the home, such as title and settlement services, title insurance, appraisal, lender fees, and other services carried out during closing.

Closing costs are typically 3%–5% of the home’s price.

CMA: An evaluation of similar, recently sold homes (called comparable) that are near a home intended to be bought or sold. Comparative market analysis establish the current market value of the home and are prepared by real estate agents.

Contingency: Conditions included with an offer on a home that must be fulfilled before the deal can close. If a buyer or seller is unable to satisfy a contingency, then the offer on a home may become void. Examples are financing, inspection, sale of current home, title, and appraisal.

Escrow Agent: A neutral third party or attorney that handles the exchange of money and documents once mutual acceptance is reached on an offer. Escrow handles the transfer of the buyer’s loan documents and property taxes and works with a buyer’s lender and real estate agent to make sure that the title of the home is clear of liens before the transfer of ownership.

Federal Housing Administration Loan (FHA Loan): One of two types of alternatives to a conventional loan (the other is a Veterans Affairs (VA) loan), FHA loans are insured by the Federal Housing Administration. If the homebuyer can’t pay the loan, the government pays the lender for any losses.

Foreclosure: Foreclosure is a process that transfers the right of home ownership from the homeowner to the bank or lender. A home goes into foreclosure when the owner defaults on his mortgage loan payments.

Inspection: A thorough investigation of a home by a licensed inspector to discover any issues or repairs that need to be made before buying the home.

Multiple Listing Service (MLS): A local or regional service that compiles available real estate for sale by member brokers along with detailed information brokers and agents can access online.

Private Mortgage Insurance: Mortgage insurance protects the mortgage lender against loss if borrowers default on their loans. Private mortgage insurance is required for borrowers of conventional loans with a down payment of less than 20%.

Short Sale: A home that is listed for sale at a price lower than the amount owed on the mortgage, with approval from the lienholder. Homeowners hope to sell their home as a short sale to avoid going into foreclosure.

Survey: An assessment of property lines to determine the exact amount of land that a homeowner owns. Surveys show any easements or encroachments on a property that is noted on the title of the home.

Title: The right to, or ownership of, a specific real estate property.

Underwriter: An individual working for mortgage lenders who determines whether or not a borrower’s loan is approved.

Walkthrough: The final inspection of a home by the buyers before it’s sold. Buyers will complete a final walkthrough of the home to make sure any requests for repairs or appliances have been fulfilled before the closing papers are signed.

Founded In 2002

OU R AWA R D S & R ec o g ni t i o n

10 Offices In The St. Louis Metropolitan Area Representing Over 550 Agents and Is Part Of One Of The Largest Relocation and Referral Global Network #1 Locally Owned Real Estate Firm In St. Louis Top Workplace By The St. Louis Post Dispatch 8 Years Straight Among The Top 15 Largest Female-Owned Businesses In Greater St. Louis Among The Top 5 Nationwide In Donations To The Sunshine Kids Foundation, Among Berkshire Hathaway HomeServices Real Estate Affiliates

NORTH AMERICA

CANADA MEXICO UNITED STATES

EUROPE

ATHENS, GREECE BERLIN, GERMANY CASCAIS, PORTUGAL LISBON, PORTUGAL LONDON, ENGLAND MADRID, SPAIN MILAN, ITALY

ASIA

DUBAI, UNITED ARAB EMIRATES NEW DELHI, INDIA

MORE THAN

50,000+

NETWORK SALES PROFESSIONALS

MONTRÉAL

ALMOST

1,500+

MEMBER OFFICES UNITED KINGDOM

GERMANY

I TA LY S PA I N PORTUGAL

GREECE

UNITED ARAB EMIRATES

INDIA

MONTRÉAL

QUINTANA ROO

MONTRÉAL

UNITED KINGDOM

GERMANY

I TA LY S PA I N PORTUGAL

EFFECTIVE MAY 5, 2021 MAP NOT TO SCALE

MJ John 314.835.6051 relo@bhhsselectstl.com w w w. B H H S S e l e c t S T L . c o m

©2021 BHH Affiliattes, LLC. An Independetly owned and operated franchise of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity.