That's a Wrap

by Zach Snell

The Project Re-Engage 2022 Roadshows have come to a close, and were a smashing success! Through 27 different locations, BetterLife staff were able to meet with over 90% of our branches and lodges, with a few specific goals in mind.

These dinner-and-conversation style meetings were designed to help us energize and excite our members to restart all their great activities post-COVID as one group of members. These conversations were also an opportunity for staff and members to meet or reconnect, and to celebrate the great events happening this year; like the Scavenger Hunt and BetterLife's 125th Celebration.

While much information was shared from staff during each of these meetings, there was even more time spent asking for member input, stories, feedback, and questions. Through these intimate interactions we discussed what the future may look like as member leaders of BetterLife, and the most important things that need to be considered as we move toward the future together.

We were thankful for the opportunity to meet with the members that joined us and look forward to continued celebrations and partnership in the future.

BetterLife CEO, Dan Shinnick poses with member Evelyn Svenson during the last leg of the Project Re-Engage Roadshow in Minnesota.

BetterLife's Director of Independent Sales, Joe DuMond, shares about his independent sales team and the company's goal to uncover great talent in our communities.

Director of Member Engagement, Zach Snell, responds to member questions in Thief River Falls, MN.