CDI 101 Workbook - 2024

TABLE OF CONTENTS CHAPTER:

PAGE

1.

Course Introduction

3

2.

Resume Design

15

3.

Strengths

30

4.

Cover Letter Design

37

5.

Elevator Pitch

57

6.

LinkedIn Profile Design

62

7.

Informational Meetings & Networking

82

8.

Internship Search

98

9.

Interview Prep

115

10. Next Steps after CDI 101

136

2

CHAPTER 1

COURSE INTRODUCTION What story will you tell?

How do you tell your story in the right way?

Embrace your story, because it is who you are!

CDI 101: CAREER DESIGN INTRODUCTION

INTAKE SURVEY

4

CDI 101 IS ABOUT LEARNING HOW TO TELL YOUR STORY IN VARIOUS WAYS Through job search tools needed to design and build YOUR Career!

• Design your best college Resume • Compose well-written Cover Letter In Writing • Create a compelling LinkedIn Profile

Verbally

• Effective and impactful Elevator Pitch • Building connections through Networking • Communicate through Informational Meetings and Interviewing

• Tell your story AUTHENTICALLY in any situation • Convey your story in the right ways to connect with people To Connect honestly

Good News!

We are going to cover ALL of these topics in CDI 101 using your CliftonStrengths results throughout to help you tell your story by designing and creating these tools.

THE ULTIMATE GOAL = OBTAINING AN INTERNSHIP! 5

What’s YOUR Story?

COURSE SYLLABUS Instructor:

Class Day:

Office Location:

Class Time:

LAC 225 Office Hours:

Class Location:

M-F 1-3 p.m.

Email:

COURSE DESCRIPTION Career development is an essential part of the undergraduate experience; as students need to be well prepared to not only enter into the unknown world of the college recruiting process, but also to succeed in it. In a concerted, formalized educational response to the increasing demand from students and employers for a structured, uniform, mandated delivery of this important tool and skill development, the coaches of Undergraduate Career Development will educate Bentley University students with curriculum focused on these important aspects of their future career development.

Career Design Introduction Seminar (CDI 101) will introduce the foundation of this critical tool development (personal and professional goal self-assessment, resume and cover letter development, networking and informational meetings, utilization of social media, internship search and interview preparation). This course will teach incoming students how to identify their own interests and skills as they relate to their careers and how to best develop and utilize these necessary tools for their lifelong career development and evolution.

COURSE GOALS The course will focus on assisting students with understanding themselves, in terms of their personal and professional values, skills and goals, and helping them to start identifying these objectives during their undergraduate career. Why is self-assessment, career tool development, and understanding long term career pathing so important to understand as an undergraduate student? The course introduces students as to the “why” and “how to” of the basics of career development and recruiting. Students will be more prepared to identify and articulate their strengths and gain competency in “telling their story” through written and verbal communication including resume, cover letter, elevator pitch, LinkedIn profile, and informational meetings. This course intends to equip students with the foundational understanding and tools of how to engage in the job search in order to successfully start to navigate the process.

7

EVALUATION OF STUDENT PERFORMANCE This class will be a no-credit (satisfactory/unsatisfactory) transcript bearing course. In order to complete the class satisfactorily, students will be required to successfully complete ALL ASSIGNMENTS and ATTEND ALL CLASSES.

1. ATTENDANCE Class attendance and participation are critical to passing this course. Students are expected to attend ALL classes in accordance with the Student Handbook, be prepared for each class, and engage in class discussions. All classes will contain information not covered in the materials provided in class. Only one excused absence will be allowed from students’ overall attendance.

2. RESUME Students will prepare a one-page college resume in accordance with the techniques discussed during the class lecture and any supplemental materials provided. Students who do not follow the recommended techniques and materials and/or do not turn in their assignment on time will not pass this course with a satisfactory grade.

3. COVER LETTER Students will prepare a one-page cover letter based on a job description given in accordance with the techniques discussed during the class lecture and any supplemental materials provided. Students who do not follow the recommended techniques and materials and/or do not turn in their assignment on time will not pass this course with a satisfactory grade.

4.

LINKEDIN PROFILE WITH ELEVATOR PITCH SUMMARY

Students will build or update a LinkedIn profile in accordance with the techniques discussed during the class lecture and any supplemental materials provided. Students who do not follow the recommended techniques and materials and/or do not turn in their assignment on time will not pass this course with a satisfactory grade.

5.

INFORMATIONAL MEETING EXERCISE

Students will conduct an Informational Meeting with a member of the Bentley Community (Faculty or Staff Member, Advisor, Coach, Junior/Senior who has participated in at least one internship). Students will give a three-minute verbal presentation in class to discuss what they learned during the Informational Meeting.

Students who do not follow the recommended techniques and materials and/or do not turn in their assignment on time will not pass this course with a satisfactory grade.

8

LEARNING OBJECTIVES Knowledge & Skills:

1. Self-Assessment and Awareness: Understand the relation of values, interests, personality and skills to career planning

2. Written Communication: Develop tangible self marketing pieces: resume, cover letter, LinkedIn profile, thank you notes, and electronic business correspondence

3. Verbal Communication: Develop elevator pitch, professional informational meeting, networking, and interviewing skills

4. Internships: Knowledge of internships and resources for seeking a meaningful internship

5. Career Resources: Knowledge and proper use of career exploration resources COURSE MATERIALS Materials created by the Bentley University Pulsifer Career Development Center will be used and distributed throughout the course.

ACADEMIC HONESTY / INTEGRITY This class will be conducted in full accordance with Bentley’s policies about academic integrity and the Bentley Honor Code, which can be found in the Student Handbook at: http://www.bentley.edu/campus-life/the-student-handbook https://catalog.bentley.edu/undergraduate/academic-policies-procedures/academicintegrity/ LEARNING DISABILITIES Bentley University abides by Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act of 1990 which stipulate no student shall be denied the benefits of an education solely by reason of a disability. If you have a hidden or visible disability which may require classroom accommodations, please call the Office of Disability Services within the first 4 weeks of the semester to schedule an appointment. The Office of Disability Services is located in Jennison 336 (781.891.2004). The Office of Disability Services is responsible for managing accommodations and services for all students with disabilities.

Please see your instructor as soon as possible if you require assistance. We’ll make every effort to accommodate students with documented learning disabilities.

9

COURSE SCHEDULE (subject to modification)

ASSIGNMENT

DUE DATE

RESUME

Midnight on

COVER LETTER

Midnight on

LINKEDIN PROFILE

Midnight on

INFORMATIONAL MEETING

In Class on

HANDSHAKE PROFILE

In Class on

REQUIREMENTS FOR PASSING CDI 101 1. Must attend ALL CLASSES ❑ Consistent, on-time attendance and participation are critical to your success ❑ If you are more than 15 minutes late to class without notice, you will not receive credit for attendance on that day 2. ALL assignments must be completed and submitted ON TIME ❑ Refer to Brightspace for the most up to date instructions for completing and submitting assignments 3. This grade does APPEAR on your TRANSCRIPT so you want to PASS ❑ It does NOT count for academic credit or towards graduation

10

CLASS EXPECTATIONS Scenario: It’s the first week of your first summer internship - congrats!

You are invited to a meeting with your team and manager tomorrow at 10 a.m.

1.

2.

3.

4.

5.

6.

7.

How will you prepare for the meeting?

What will you bring with you?

When will you arrive for the meeting?

What would you do if something happened that prevented you from attending the meeting?

How will you act during the meeting?

What (if anything) will you do after the meeting?

How would you do your assigned work? When will you deliver it?

How this Applies to CDI 101

•

Bring or open your TEXTBOOK, STRENGTHS REPORT, notebook to class each week

•

Be ON-TIME for class each week

•

PARTICIPATE in class discussions and activities

•

Avoid distractions – NO PHONES OR OTHER LAPTOP ACTIVITY unless I tell you we need them

•

Follow ASSIGNMENT INSTRUCTIONS & meet ALL DEADLINES!

•

If something comes up over the next 6 weeks, be PROACTIVE IN COMMUNICATING WITH YOUR INSTRUCTOR

11

KEY RESOURCE: CareerEdge http://careeredge.bentley.edu Undergraduate Career Development website provides: ❑ Latest career news, advice, events, resources by CAREER & AFFINITY/IDENTITY COMMUNITY ❑ Events ❑ Resources & Guides ❑ Drop-in hours ❑ Recruiting information ❑ Internship & job postings ❑ Videos and more

*Please customize your CareerEdge account NOW!

Accounting

You can join ANY of these communities by visiting CareerEdge!

Customize your email alerts

by Career Communities of choice Get industry specific advice Learn about and attend on and off campus Career Community events

12

KEY RESOURCE: HANDSHAKE

https://bentley.joinhandshake.com/

❑ Bentley’s Online Job Posting Database ❑ THOUSANDS of internship/global job postings ❑ Specialized Bentley Resources ❑ RSVP for PCDC & Employer Events

❑ YOU WILL BE CREATING YOUR PROFILE IN WEEK 5 • After you’ve created your Resume and LinkedIn Profile

13

KEY RESOURCE: VMOCK https://www.vmock.com/bentley

Bentley’s Online Resume Design & Review Platform: VMock SMART Editor ❑ Create your resume ❑ Reformat/update an existing resume to Bentley standards ❑ Create account with EMAIL SENT TO YOU FROM VMOCK ❑ Get on the spot resume review and feedback related to presentation, impact, and competencies ❑ Score your resume to make sure you are on the right track ❑

(Limit of 10 uploads for scoring every academic year)

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CHAPTER 2

RESUME DESIGN How do I tell my story in writing?

How do I show an employer I am confident about my skills?

Your story must be told quickly and clearly.

Your resume is your “first impression,” let’s make it a good one!

C r e a t i n g Yo u r Re s u m e o n V M o c k S M A RT E d i t o r 1.

Find the email you received from VMock – click on the link in the email and create your account (check junk mail if it’s not in your inbox).

2.

Click on “SMART Editor” button

3.

Choose “Create Resume” or “Upload Resume” • If creating, choose a template.

• If uploading your existing resume, it must be a PDF.

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DESIGNING YOUR RESUME CONTACT INFORMATION ❑ ❑ ❑ ❑

Name should be the biggest thing on the page (12-14 point font size) & in bold Contact information: Address, Cell Phone & Email (10-12 point font size) “Bentley University” is NOT your address – 175 Forest Street is!

You should have your PERMANENT address if you are looking for a job back home or in that area

School Address: 175 Forest Street Waltham, MA 02452 jones_eliza@bentley.edu

Elizabeth Jones

Permanent Address: 567 Collins Avenue Miami, FL 33101 (305) 555-7890

Elizabeth Jones Local Address: 123 Moody Street, Waltham, MA 02453 ● jones_eliza@bentley.edu Permanent Address: 567 Collins Avenue, Miami, FL 33101 ● (305) 555-7890 Elizabeth Jones 175 Forest Street, Box #1234, Waltham, MA 02452 jones_eliza@bentley.edu (305) 555-7890 Elizabeth Jones 567 Collins Avenue, Miami, FL 33101 ● jones_eliza@bentley.edu ● (305) 555-7890

EDUCATION Bentley University, Waltham, MA Candidate for Bachelor of Science (or Arts), Major (if known or Undecided Business), May 20XX Minor (if known) GPA, if above 3.0 (Cumulative and/or Major) Academic Honors (examples: President’s List, Dean’s List, Honors Program) (OPTIONAL: High School or transfer school comes second (take this out NEXT YEAR!)

EDUCATION: Bentley University, Waltham, MA Candidate for Bachelor of Science, Management, 20xx Minor: Business Administration GPA: 3.2 Honors: Dean’s List; Honors Program Suffolk University, Boston, MA St. Mark’s Academy, Westborough, MA 32 credit hours towards Bachelor of Science, Diploma received, June 20xx or 20xx-20xx Honors: Dean’s List Honors: Honor Roll; National Honor Society 17

RELEVANT COURSEWORK or PROJECTS (IF APPLICABLE) Full Name of Course Semester Year ❑ Two – three detailed bullets to describe the key project / course content – what YOU did in the class ❑ All bullets should start with strong action verbs ❑ Avoid using the course description from the syllabus

RELEVANT COURSEWORK: Financial Reporting and Analysis

Fall 20xx

• Prepared, reviewed and analyzed financial statements, including the Balance Sheet, Income Statement and Statements of Cash Flows & Stockholders’ Equity • Analyzed public company Form 10-K reports, from financial statements, footnotes and disclosures • Collaborated on a student team analyzing [public company name here with ticker symbol] and its financial performance, competitive analysis and assessed investment viability • Reviewed cases of accounting issues within companies involving ESG and ethics

WORK EXPERIENCE Name of Employer, City, State Dates of Employment Position Title ❑ Two or more bullets to describe your role / responsibilities ❑ All bullets should start with strong action verbs in proper tense ❑ Lead with the most impressive tasks, not necessarily the tasks you spent the most time on ❑ Use action verbs and adjectives that demonstrate your strengths and skills ❑ Be quantitative where possible ($, #, %) WORK EXPERIENCE: Anthropologie, Burlington, MA September 20xx - Present Sales Associate • Provide excellent customer service to 40+ customers per shift • Execute cash and credit transactions accurately, handling in excess of $2,000 per shift • Organize merchandise and displays to increase sales and replenish stock as necessary • Monitor dressing rooms to prevent loss, ensure cleanliness and assist customers with styling questions Boys & Girls Club of Boston, Roxbury, MA June 20xx – August 20xx Lifeguard • Surveyed the pool area to confirm patrons were safe and following posted regulations • Supervised approximately 25 children at a time, ages 10 - 12 • Taught individual lessons to intermediate level swimmers and small group lessons to beginner level swimmers, demonstrating leadership, teamwork and patience

18

TYPES OF ACTIVITIES ❑ ❑ ❑ ❑ ❑

Name of Organization Role/Title & dates of involvement Include qualifiers to add scope and detail to bullet points Two or more bullets to describe your responsibilities If you don’t have space on your resume, then list activities by name only

COMPUTER AND/OR LANGUAGE SKILLS ❑

Add proficiency level based on true ability COMPUTER AND LANGUAGE EXPERIENCE: Computer: Microsoft Office (Excel, Word, PowerPoint, Outlook) Language: Conversant in Spanish; proficient in French ADVANCED TECHNOLOGY SKILLS: Bloomberg Certified (Equity, Fixed Income, FX, Commodities), Sage 50, FactSet, Java, C++, SAP, SPSS, Microsoft Office (Advanced Excel, Word, PowerPoint, Outlook), Social Media Marketing Platforms (Facebook, Instagram, X, LinkedIn) LANGUAGE SKILLS: Bilingual in English and Spanish; proficient in Portuguese and Italian

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SCORING YOUR RESUME ON VMOCK

Once you have completed your resume in SMART Editor, you will need to have it scored by VMock: 1.

Click on “SCORE” button when you are finished.

2.

You must achieve a score of at least 70 (with minimum 28/30 for Presentation) before you can submit your resume to your instructor.

• If you don’t achieve this score, go back into SMART Editor and make recommended changes.

3.

Your resume score will be checked and confirmed by your instructor/teaching assistant.

YOU ONLY HAVE 10 SCORING TRIES EACH ACADEMIC YEAR AFTER 4 TRIES, GET HELP AT DROP-INS! 20

ASSIGNMENT & EXPECTATIONS RESUME Assignment

1. Finish your resume using the VMock SMART Editor. a. Use the +Resume Resources, CDI textbook and VMock SMART Editor Guide Handout.

2. Score your completed resume in VMock a. YOU MUST achieve a minimum score of 70 (with 28/30 for PRESENTATION) before you can pass it in.

3. Download your scored resume from VMock as a WORD doc.

4. Upload your resume & a screenshot of your VMock score WITH YOUR NAME ON IT into Brightspace by MIDNIGHT of NEXT CLASS.

NEED HELP? First-Year Career Design Studio Drop In Hours M-F, 1:00-3:00 p.m. LaCava 225 ESOL Center for multilingual international & domestic students Writing & editing support for resumes & cover letters https://bentleyesol.mywconline.net/ 21

+RESUME RESOURCES

FIRST-YEAR RESUME TEMPLATE

23

EDUCATION: Bentley University, Waltham, MA Candidate for Bachelor of Science, Marketing, May 20xx GPA: 3.5 Honors: Dean’s List

24

RELEVANT COURSEWORK: Financial Reporting and Analysis Fall 20xx • Prepared, reviewed and analyzed financial statements, including the Balance Sheet, Income Statement and Statements of Cash Flows & Stockholders’ Equity • Analyzed public company Form 10-K reports, from financial statements, footnotes and disclosures • Collaborated on a student team analyzing [public company name here with ticker symbol] and its financial performance, competitive analysis and assessed investment viability • Reviewed cases of accounting issues within companies involving ESG and ethics

25

RESUME FORMATTING CHECKLIST

✓ONE page ✓Margins (0.5-1 inch top/bottom/sides) ✓Conservative font style (Times New Roman, Arial, Calibri)

✓Name largest item on page (12-14 pt) ✓Consistent font size for body/headings (10-12 pt) ✓Single-spaced throughout ✓Bullets (consistent size, shape, alignment) ✓Dashes (consistent size, spacing between text)

✓Dates (consistent format and alignment) ✓Section headers (all CAPS, bold)

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ACTION VERBS

Action verbs to describe your skills and experience.

MANAGEMENT SKILLS administered analyzed assigned attained chaired contracted consolidated coordinated delegated developed directed evaluated executed improved increased organized planned prioritized produced recommended reviewed scheduled strengthened supervised

recruited sold spoke translated wrote

COMMUNICATION SKILLS addressed arbitrated arranged corresponded developed directed drafted edited enlisted formulated influenced interpreted lectured mediated moderated motivated publicized reconciled

TECHNICAL SKILLS assembled built calculated computed designed devised engineered fabricated maintained operated overhauled programmed remodeled repaired solved trained

RESEARCH SKILLS clarified collected critiqued diagnosed evaluated examined extracted identified inspected interpreted interviewed investigated organized reviewed summarized surveyed systematized

TRAINING SKILLS adapted advised clarified coached communicated coordinated developed enabled encouraged evaluated explained facilitated guided informed instructed persuaded stimulated

FINANCIAL SKILLS administered allocated analyzed appraised audited balanced budgeted calculated computed developed forecasted managed marketed planned projected researched CREATIVE SKILLS acted advertised conceptualized created introduced

invented maximized originated performed planned revitalized shaped SERVICE SKILLS assessed assisted clarified coached counseled demonstrated diagnosed educated expedited facilitated familiarized guided referred represented

ORGANIZATIONAL SKILLS approved arranged classified collected compiled dispatched generated implemented inspected monitored operated organized prepared processed purchased recorded screened tabulated validated

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Resume Example#1 NAME School Address: 175 Forest Street Waltham, MA 02452 Lee_lijua@bentley.edu

Permanent Address: 124 Shore Drive Chicago, IL 22103 (585) 345-3575

EDUCATION: Bentley University, Waltham, MA Candidate for Bachelor of Science, Accounting, May 20xx Hughes Preparatory Academy, Chicago, IL Diploma received May 20xx Honors: High Honor Roll (four semesters); National Honor Society EXPERIENCE: Big Y Supermarket, Chicago, IL August 20xx-Present Recycling & Risk Assessment Supervisor • Manage and create weekly sales displays in order to maximize profit.

• Supervise and perform the discarding of massive amounts of cardboard by loading and emptying the bailer.

• Reduce liabilities by maintaining cleanliness of store and ensuring safety of customers.

Abraham Franklin Landscaping, Chicago, IL Landscaper • Manage six accounts and set up weekly schedule to perform each task.

• Collect and distribute revenues to company needs.

• Perform all labor, such as mowing, edging, mulching, and weeding.

• Lock all gates and secure property upon completion of projects.

April 20xx-Present

Camp Bueller, Evanston, IL Summers 20xx-20xx Camp Counselor • Supervised and oversaw the safety, welfare and care of 15+ campers, ages 8-11.

• Organized group activities such as arts and crafts projects, sports, games and camp-wide competitions.

• Encouraged and promoted leadership and team building skills through activities, and mentored campers.

ATHLETIC ACHIEVEMENTS: Hughes Academy Varsity Hockey Team Captain • Practiced and played 20 hours per week.

• Leading goal scorer senior year.

November 20xx-April 20xx

AWARDS: Lance Corporal Lawrence Philippon Award for Essay; All-Academic Team for Hughes Academy Lacrosse & Hockey ACTIVITIES: Bentley Black United Body; PRIDE, Bentley Intramural Basketball; Hughes Academy Business Club and Jazz Band; Eagle Scout

28

Resume Sample #2 School Address: 175 Forest Street, Waltham, MA 02452 (781) 555-5555 EDUCATION:

NAME Permanent Address: 200 Main Street Whitman, MA 02382 Sopho_stel@bentley.edu

Bentley University, Waltham, MA Candidate for Bachelor of Science, Information Design and Corporate Communication, May 20xx GPA: 3.41 Minors in Global Studies and Spanish for Business Honors: Dean’s List, President’s Academic Scholarship EXPERIENCE: Bentley University Pulsifer Undergraduate Career Development Center, Waltham, MA 01/xx-Present Social Media and Administrative Intern • Set up and maintain student body database to analyze and improve the effectiveness and reputation of the office.

• Design promotional advertisements for workshops and/or events to increase student attendance.

• Develop and post content for office’s Facebook and Twitter accounts and CareerEdge website.

• Present ideas to enhance student awareness of services to director for critique and approval.

• Answer student questions regarding Handshake posting system and other services provided through the office.

Bentley University Bookstore, Waltham, MA 09/xx-12/xx Sales Assistant • Implemented special advertising campaign for school clothing, targeting members of Bentley University, leading to booming sales and expansion of the clothing department.

• Updated current book orders with publishers and managed the receiving and shipping of hundreds of mail orders.

Massachusetts High School Football Prospect Information, Whitman, MA 06/xx-09/xx Volunteer for Shriners Hospital Project • Raised over $7,000 to help support patients at Shriners Hospital in Boston, by compiling a book of Massachusetts High School football players’ statistics for college coaches.

• Organized mass mailings to colleges and entered data for 400+ football players’ statistics using Microsoft Access.

• Trained 10 volunteers to comprehend what the position entails for the overall outcome and success of the program, coordinating tasks to be accomplished.

Litecontrol, Hanson, MA 06/xx-09/xx Accounting Department Assistant • Processed bank statements, income statements, and vendor files to be reviewed by accounting manager each week.

• Participated in monthly accounting meetings and contributed new ideas.

• Exposed to functions of Marketing Department, such as graphic design.

LEADERSHIP & ACTIVITIES: Bentley Marketing Association; Residence Hall Association, Forest Hall President, Secretary; International Buddy Network, President, Treasurer; Campus Activities Board, Special Events committee; Bentley Model United Nations COMPUTER SKILLS: Proficiency in Microsoft Access, Excel, Word, PowerPoint, Outlook; knowledge of Hootsuite

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CHAPTER 3

STRENGTHS Do you ever wonder why you make certain choices?

Why you do what you do?

Why you are better at some things than others?

There’s a reason. It’s your talents.

You can do and achieve MORE when using your STRENGTHS. Notice them.

Use them.

Share them.

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GETTING TO KNOW YOUR STRENGTHS: GALLUP CLIFTONSTRENGTHS ASSESSMENT

Your Top 5 Strengths will be incorporated into your career tool kit throughout CDI 101. https://www.gallup.com You will need your Strengths INSIGHT GUIDE

TALENT x INVESTMENT = STRENGTH: Talent = a naturally recurring pattern of thought, feeling, or behavior that can be productively applied.

STRENGTH = The greater the intensity of the talent, the greater its power and the greater your opportunity for success.

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33

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STRENGTHS STATEMENTS EXERCISE STEPS: 1. Read the descriptions of your Top 5 in your INSIGHTS guide.

2. Highlight/underline parts that best describe you in a POSITIVE way.

3. Below, list your Top 5 in the colored boxes in the left column and complete the statement, “I am a person who. . .” in the right column.

TOP 5 STRENGTHS Write each Strength in the colored box below

I AM A PERSON WHO . . .

1.

2.

3.

4.

5.

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STRENGTHS STATEMENTS EXAMPLE

You will be using these Strengths Statements in your cover letters, elevator pitch, LinkedIn profile and interviews!

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CHAPTER 4

COVER LETTER DESIGN How do I tell my story in writing?

How do I get an employer to focus on certain skills I have?

How do I tailor my cover letter to a specific position?

Your cover letter is what makes you different and opens doors!

WHAT A GREAT COVER LETTER LOOKS LIKE 175 Forest Street Waltham, MA 02452

February 19, 20xx

Ms. Barbara Tripp Vice President/Human Resources BayCoast Bank 330 Swansea Mall Drive Swansea, MA 02777 Dear Ms. Tripp: As a first-year student studying Economics-Finance at Bentley University, I wanted to express my interest in the summer internship position with the Investment Management division. I would love to apply my knowledge and experience to your bank because it is so deeply involved in worthwhile causes in the community, such as the Fall River/New Bedford Housing Partnership, while providing exceptional financial services to commercial banking clients.

I believe that my coursework at Bentley University has aligned me as a strong candidate for this position.

As a part of my Tools & Concepts of Accounting & Finance course, I researched a company and created an investment thesis. This was accomplished through researching industry and regulatory trends, comparing the company’s financial statements to their competitors’ financial statements, and evaluating the current market valuation of the company. In turn, my strong investment research skills will provide value to your Investment Management division.

Complementing my learning inside the classroom is my experience with the Bentley Microfinance Group.

My participation as the group’s Loan Officer has accelerated my growth in analyzing financial trends and developing solutions with a team based on quantitative reasoning. My contributions to the loan group include developing a payment schedule for a tax preparation business that mirrored the irregular schedule of expected revenue by the business – a lower payment in the months leading up to tax season and a higher payment during tax season. As a result, I recently received a promotion to Loan Director due to my ability to not only work in a group, but also to be independently motivated.

Attached please find my resume for your review. I appreciate that BayCoast Bank values education and providing a meaningful job experience to students. If you would like to contact me, you may reach me at jones_connor@bentley.edu. I would welcome the opportunity for an interview to further discuss how I can add value to BayCoast bank as an intern. Thank you for your time and consideration. I hope to have the opportunity to discuss the internship and my qualifications further with you in the near future.

Sincerely, Connor Jones Attachment: Resume

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Cover Letters

Still Matter!

IMPORTANCE OF COVER LETTERS

When should you write one? When it is REQUIRED by employer.

COVER LETTER DESIGN LAB & ASSIGNMENT 1. Open your new RESUME (either downloaded or on VMock).

2. Download COVER LETTER TEMPLATE in Brightspace Course Documents.

3. Pick one of the job descriptions on page 41 or 42 that you will write a cover letter for: • Accounting/Finance Focus (page 41) • Marketing/Management Focus (page 42)

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COVER LETTER DESIGN ASSIGNMENT: ACCOUNTING/FINANCE FOCUS JOB POSTING WARNING: THIS IS NOT A REAL JOB POSTING - IT IS ONLY FOR CDI 101 ASSIGNMENT Accounting/Finance Summer Intern

Wayside Youth and Family Support Network 1 Frederick Abbott Way Framingham, MA 01701 Contact Rich Zemine Description: Founded in 1977, Wayside Youth & Family Support Network is a non-profit, nationally accredited human services agency dedicated to building Strength, Hope and Resiliency through its family-based outreach services, residential treatment programs, and community-based counseling services to thousands of children, youth and families throughout Eastern and Central Massachusetts.

Duties: • General Ledger – Enter standard journal entries Petty Cash • Complete monthly balance sheet reconciliations • Accounts Payable – assist with data entry and distribution of checks.

• Accounts Receivable – assist with completing binders for audit • Audit – Assist with audit preparation Fiscal Year Audit • Systems implementation – Document management system Qualifications: • Must be enrolled full-time in a bachelor’s degree Program of Accounting or Finance • Must have basic proficiency with Microsoft Excel and Word • Strong analytical and organizational Skills • Ability to work independently • Ability to manage time effectively

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COVER LETTER DESIGN ASSIGNMENT: MARKETING/MANAGEMENT FOCUS JOB POSTING

WARNING: THIS IS NOT A REAL JOB POSTING - IT IS ONLY FOR CDI 101 ASSIGNMENT Marketing-focused internship MK3 Creative One Rock Place, Boston, MA 02114 Contact: Melissa Shard, Recruiting Manager Description: At MK3 Creative, our interns have the unique ability to gain maximum exposure for a growing marketing agency for client such as Bank of America, Fidelity Investments, New Balance, Converse, Liberty Mutual and other big brands.

Under the guidance of senior account executives, Emmy award winning writer, producers and directors of national television shows, our interns are able to gain real life experience.

Interns can: • Help formulate concepts for marketing campaigns • Write copy for ad campaigns • Research location, talent, crews, shoot equipment, props and wardrobe for shoots • Do competitive analysis of companies • Conduct music searches for videos • Create social media content • Research and develop sales lead database Qualifications: • Strong verbal and written communication skills • A keen sense of curiosity and strong research skills • Ability to multi-task in a fast-paced environment • Confidence to take initiative on projects • Strong understanding of social media platforms • Must be currently enrolled as an undergraduate student • Solid computer skills

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DESIGNING YOUR COVER LETTER: CONTACT INFORMATION FORMATTING: Your Street Address (175 Forest Street is your address if you live on campus) City, State Zip Code TWO SPACES Current date (spelled out) TWO SPACES Full Name of Company Contact/Hiring Manager (if no name) Title of Contact Company Name Street Address City, State Zip Code

175 Forest Street Waltham, MA 02452

175 Forest Street Waltham, MA 02452

February 19, 20xx

February 19, 20xx

Mr. Neil Brennan Vice President Meltwater News 3 Post Office Square, 6 th Floor Boston, MA 02110

Hiring Manager Meltwater News 3 Post Office Square, 6 th Floor Boston, MA 02110

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DESIGNING YOUR COVER LETTER: INTRODUCTORY PARAGRAPH FORMATTING: ❑ Proper salutation - Dear Mr./Ms. Last Name or Hiring Manager: ❑ DO NOT SAY “TO WHOM IT MAY CONCERN” EVER!!! ❑ WHAT specific position you are applying for & for what timeframe (summer, fall, spring?) ❑ WHO you are (major, year and school) and STRENGTHS STATEMENT – if you are undecided, say undecided business major ❑ WHY you want to work for this company – GRABBER STATEMENT ❑ Special information about them ❑ State geographic ties (if appropriate) and/or referral name (when appropriate)

Dear Ms. Hernandez or Hiring Manager (if name not known): [WHAT POSITION YOU ARE APPLYING FOR] I would like to apply for your summer finance internship position at your organization. [WHO YOU ARE & STRENGTHS STMT] As a first-year finance major at Bentley University, I am a person who is a great listener, detail-oriented, and able to adapt to rapidly changing situations who is excited to work for a community focused, innovative company like Pioneer Bank. [GRABBER STMT] The fact that Pioneer has a charitable foundation that helps children in the Albany area makes Pioneer Bank stand out from other local banks and is another reason why I would like to work for Pioneer Bank.

DESIGNING YOUR COVER LETTER: Descriptive Paragraphs FORMATTING: ❑ IDENTIFY SKILLS/EXPERIENCE that employer is looking for in POSTING ❑ MATCH YOUR SKILLS/EXPERIENCE that meet employer’s needs – discuss those ❑ Include Strengths Statements to amplify your skills/experience ❑ Use KEY WORDS from job posting – EXACT SAME WORDS THAT ARE IN POSTING ❑ Have 2 descriptive paragraphs max – end with how you would be an asset to them

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Using AI in Cover Letter Writing What is AI?

ChatGPT, Grammerly, Bing, etc.

What AI does do?

It calculates the relationships of bits of words and mathematically connects them and creates what it thinks is a solution  It doesn't answer you - it is “mathing”!  Need to have knowledge of what you are asking and if you don’t, your critical thinking skills need to be really strong

Is it okay to use AI when applying for a job?

Depends on how you use it!  Can help with cover letters for those who struggle with writing (provides accessibility)  Captures things you haven’t thought of or how to frame in a certain way How should you use AI in your job search?  Unpacking your own abilities and skills - how best your skills align with regard to a particular job  Find out what the work is really about  Allows you to bridge what you bring to the work

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PROS: AI in Cover Letter Writing Idea Generation:

• Use ChatGPT to brainstorm ideas for each section of your cover letter.

• Prompt the model with specific questions about your qualifications, experiences, and skills.

Language Enhancement: • Leverage ChatGPT for refining language and improving the overall tone of your cover letter.

• Seek suggestions on sentence structure, word choice, and phrasing to enhance professionalism.

Customization for Specific Roles: • Input details about the internship and company to tailor responses for a more personalized cover letter.

• Ask ChatGPT for insights on how to align your experiences with the specific requirements of the internship.

Grammar and Style Check: • Use ChatGPT to proofread your cover letter for grammar and spelling errors.

• Ensure consistency in formatting and language throughout the document.

Overcoming Writer's Block: • Combat writer's block by generating opening statements, key points, or concluding remarks with ChatGPT's assistance.

• Break down the cover letter into manageable sections and seek guidance for each part.

Enhancing Clarity and Impact: • Ask ChatGPT for advice on making your achievements more impactful by suggesting strong verbs and quantifiable details.

• Seek clarity in conveying your ideas and ensure that your cover letter is easily understandable to a broad audience.

Peer Review and Collaboration: • Share parts of your cover letter with ChatGPT to simulate a peer review process.

• Use ChatGPT to gather diverse perspectives and refine your cover letter collaboratively.

Time Management: • Save time in the drafting process by generating initial drafts with ChatGPT and then focusing on revisions.

• Efficiently manage the cover letter writing process by utilizing ChatGPT's quick responses.

Continuous Improvement: • Iteratively use ChatGPT for multiple drafts, incorporating feedback and refining your cover letter until it meets your satisfaction.

• Consider the model as a tool for ongoing improvement in your cover letter writing skills.

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CONS: AI in Cover Letter Writing Over-Reliance on Templates: • Risk of relying too heavily on ChatGPT generated content, leading to generic or template-like cover letters.

• Students should use the tool as a supplement rather than a replacement for their creativity and personal touch.

Lack of Context Awareness: • ChatGPT may lack context awareness about specific industries, companies, or personal nuances.

• Students must critically assess and tailor the generated content to ensure it aligns with the internship's unique requirements.

Formality and Professionalism: • ChatGPT might not always discern the appropriate level of formality needed in a professional cover letter.

• Students should manually review and adjust the tone to ensure a polished and appropriately formal language.

Generic Advice: • Generated responses might provide generic advice that may not align with the unique expectations of a particular employer.

• Students should supplement ChatGPT suggestions with specific industry knowledge and internship requirements.

Risk of Plagiarism: • Over reliance on ChatGPT might unintentionally lead to content that resembles existing cover letters, posing a risk of plagiarism.

• Students should ensure the originality of their cover letters and use ChatGPT as a tool for inspiration rather than duplication.

Misinterpretation of Instructions: • ChatGPT might misinterpret or not fully understand specific instructions or nuances provided by students.

• Careful review and clarification of instructions are crucial to avoid misunderstandings in the generated content.

Limited Industry-Specific Knowledge: • ChatGPT may lack up-to-date or industry-specific knowledge, especially in rapidly evolving fields.

• Students should supplement ChatGPT suggestions with their own industry research to ensure the content remains relevant.

Loss of Personal Touch: • Excessive reliance on ChatGPT may result in a cover letter lacking a genuine personal touch.

• Students should inject their personality, experiences, and passion into the cover letter to make it stand out to employers.

Privacy Concerns: • Students should be cautious about inputting sensitive personal information into the model, considering potential privacy concerns.

• Avoid sharing confidential details or information that could compromise privacy or security.

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USING AI in Cover Letter Writing IMPORTANT TIPS: Great way to match your skills with the job description – prompt: “In this scenario you are an expert in . . .”

Great way to get cover letter STARTED but it is NOT THE FINAL RESULT! It’s all about using the CORRECT PROMPTS!

PROMPT 1: Act as an expert job and skills analyzer for the following scenario. Provide feedback that highlights no less than 5 skills (but as many as you can determine). Each skill identified should provide an explanation of how that skill is demonstrated and why that skill is important or valuable for the following internship position . . .

PROMPT 2: Identify and match skills for this internship position of . . . from the following experience (put in resume content WITHOUT personal information) PROMPT 3: Now write a cover letter for this position using this experience

LET'S TRY IT NOW. . . . ________________________________________________________________________________________________

Takeaways when using ChatGPT when writing a cover letter:

REMEMBER:

• NEVER put in personal information or upload your resume verbatim • NEVER use it as a final version - it should ONLY be a starting off point/rough draft to work from and personalized • ALWAYS use your critical thinking skills when using the ChatGPT draft – is it saying untrue things about you?

Is it too vague?

• Okay to use it to help match your skills and experience with job requirements • PERSONALIZE FINAL VERSION - it is a computer, NOT a HUMAN, so it cannot replicate human thought

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DESIGNING YOUR COVER LETTER: Conclusion Paragraph FORMATTING: ❑ Mention that you are attaching your resume ❑ Reiterate your interest in the position and thank the reader ❑ Contact information (email, cell phone, or both) ❑ Appropriate sign off – Sincerely with your full name ❑ “cc” for referrers / recommenders mentioned in intro paragraph after signature line ❑ “Attachment(s)” after signature / cc lines

COVER LETTER CHECKLIST

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ASSIGNMENT & EXPECTATIONS

COVER LETTER Assignment

1. Finish your cover letter for the job posting you selected in class.

2. Upload your cover letter in a WORD doc into Brightspace by next class.

NEED HELP? Pulsifer Career Development Center First-Year Career Design Studio Drop In Hours M-F, 1:00-3:00 p.m. LaCava 225 ESOL Center for multilingual international & domestic students Writing & editing support for resumes & cover letters https://bentleyesol.mywconline.net/

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“You are unique, and if that is not fulfilled, then something has been lost.”

-Martha Graham, American Modern Dancer and Choreographer

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+COVER LETTER RESOURCES

COVER LETTER TEMPLATE

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COVER LETTER CONTENT OVERVIEW YOUR COVER LETTER SHOULD: ❑ Highlight some matching skills that qualify you for the position, not a long version of your resume ❑ Be written with the reader’s mindset of “What can you do for them? What makes you a qualified candidate?” ❑ Be tailored to each company and job ❑ Be grammatically correct with no spelling errors

SALUTATION:

❑ Dear Mr. or Ms. Last Name: ❑ If you don’t know their name, you can put “Dear Hiring Manager:” ❑ DO NOT SAY “To Whom It May Concern”

INTRODUCTION PARAGRAPH: ❑ State WHO you are - where you go to school, your year (i.e. first-year), and major (if declared) ❑ State WHAT you are applying for - specify position and how you learned about it ❑ State WHY you are interested in working for them - GRABBER STATEMENT • What SPECIAL information do you know about them? ❑ State ties to geographic location if appropriate ❑ State referral name when appropriate ❑ “Attached please find my resume for your review . . . ” [or can say this in Conclusion]

DESCRIPTIVE PARAGRAPH(S): ❑ Tell them why you are a STRONG candidate! ❑ Tailor to functional role - what is the employer looking for (look at their hiring criteria, posting, etc.) ❑ Identify a desired skill/experience they are looking for that you have, especially StrengthsFinder skills ❑ Potential StrengthsFinder skills: research, analyzing, quantitative reasoning, great with numbers, leadership, teamwork • What did you do as it relates to this desired skill/experience - discuss this experience briefly ❑ Use KEY TERMS from posting - need at least 80% hit ratio to be seen by human eyes when applying on sites other than Handshake ❑ Confidently state how your skills and experiences would meet their needs ❑ Each paragraph should be about one main skill/thought - do not put all skills into one paragraph, break into shorter paragraphs so you don’t lose your reader

CONCLUSION PARAGRAPH: ❑ ❑ ❑ ❑

State that you are attaching your resume Reiterate interest in the position Provide your contact information Thank them for their consideration and tell them you look forward to hearing from them

SIGN OFF: ❑ ❑ ❑ ❑

Should be professional - Sincerely Name - can put nickname if you go by that (Joe vs. Joseph) “cc” after signature line if you have someone who has referred you to the position and you mentioned them in introduction of letter Put “Attachment(s)” after signature/cc lines

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EXCELLENT COVER LETTER SAMPLE #1 175 Forest Street Waltham, MA 02452

March 30, 20xx Mr. Andrew Jordan Harvard University 65 North Harvard Street Boston, MA 02163 Dear Mr. Jordan: I would like to apply for the Athletic Marketing Internship posted on the Career Services website, Handshake.

As a first-year student at Bentley University and a potential Marketing major, I have developed a passion for marketing as a result of my accumulated experience in many different areas of marketing. As a young child, I fell in love with Harvard’s campus as my father used to bring me to Cambridge to watch his alma mater play football. I have thoroughly enjoyed watching your men’s basketball team make multiple recent appearances in the NCAA tournament, and it thrills me to see the athletic department grow every year – these are just a few reasons why I’m very interested in working for your university.

My interest in marketing has opened quite a few doors for me over the past three years, all of which provided me with experience that makes me a great candidate for this position. My first marketing endeavor began when I created an X account for my high school athletic department that provided live scores and in-game updates for all of the school’s sports teams, as well as photos and video highlights. Building the account from nothing to a widely popular account followed by over 1,000 people showed me how easy it can be to create and grow something from the ground up if it is marketed well.

My interpersonal skills have been sharpened through my current position as a sales intern for Shoreline Screen printing. Through this internship, I use my communication skills to identify and contact potential new clients for the business by going out and visiting local businesses and talking with the owners directly. This communication has greatly improved my confidence and my interpersonal skills. I have also used social media sites like Facebook and X to attract and reach out to potential new clients, which built upon the foundation of skills I had developed running the X account for my high school. These skills would be beneficial to the Harvard Athletic Department as you seek to grow and improve your web presence as well as build stronger community relations.

Attached please find my resume for review. Please feel free to call me on my cell phone at 508-555-3121 if you would like to contact me. Thank you for your time in considering me for the Athletic Marketing Internship position at Harvard University. I look forward to speaking with you in the future.

Sincerely, Devon Bradford Attachment: Resume

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EXCELLENT COVER LETTER SAMPLE #2

175 Forest Street, Box #431 Waltham, MA 02452

March 29, 20xx Hiring Manager Capital Advisors Group, Inc. 29 Crafts Street Newton, MA 02458 Dear Hiring Manager: I would like to apply for the Reporting Analyst job posted on the Career Services website, Handshake. As a first-year student and aspiring Corporate Finance and Accounting major at Bentley University, I have a great interest in this field and am a huge proponent of innovative and ambitious companies such as Capital Advisors Group, Inc. The fact that Capital Advisors Group warned clients about the dangers of auction-rate securities years before the market crash of 2008 highlights the company’s forward-thinking environment and is another reason why I am very interested in working for your organization.

My interest in finance has driven me to get involved with the Association for Latino Professionals in Finance and Accounting (ALPFA) and the Bentley Investment Group (BIG) on campus. BIG manages a portion of the university’s endowment and makes real investment decisions. In addition to investment management skills, these groups have given me the valuable experience of working on teams and making group decisions, skills that will prove beneficial to your company. Adding to my team experience, I participated in the Bentley Business Bowl this past March. The Bentley Business Bowl is a business case competition in which teams of five Bentley students present a solution to a business problem to a panel of judges. My participation in the competition not only gave me another opportunity to work in teams, but it also refined my oral communication skills.

My passion for excellent customer service is highlighted in my volunteer experience at the Arlington Food Pantry, which serves the needs of Arlington residents who cannot afford to buy groceries for themselves. As a volunteer, I carried bags of groceries up the stairs for the clients and directed the clients to where different types of groceries are located. As a company that prides itself on excellent customer service and timely responding, Capital Advisors Group will definitely find my experience of working with people valuable.

Attached please find my resume for your review. My email is Giorgio_Penny@bentley.edu and my cell phone number is 781-555-2314 if you would like to contact me. Thank you for your time in considering me for the Reporting Analyst job position at Capital Advisors Group. I hope to speak with you in the future.

Sincerely, Santiago Giorgio Attachment: Resume

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CHAPTER 5

ELEVATOR PITCH

What’s your story when you meet new people?

How do you make a great impression quickly?

You have less than ONE MINUTE to say it all!

ELEVATOR PITCH WHAT IS AN ELEVATOR PITCH? • • •

A 30-second description you give about yourself in the time it would take to ride up in an elevator Clear, concise and to-the-point Authentic statement about you – YOUR STORY (not someone else’s)!

WHY DO YOU NEED AN ELEVATOR PITCH? • •

To quickly convey who you are, where you have been and where you are going in terms of your career goals Gives understanding about who you are and where you are coming from

WHEN DO YOU USE AN ELEVATOR PITCH? • • •

ANYWHERE really!

Career fairs, interviews, networking events, panels, social gatherings Anywhere you are meeting new people – even in an elevator

EXAMPLE #1 - Basic My name is Travis Thomas, and I’m a first-year student majoring in Information Design & Corporate Communication & Public Policy at Bentley University. I have worked on social media initiatives for various organizations in my community. I’m looking for an internship in public relations for a government agency in the Springfield/Hartford area.

EXAMPLE #2 with POP! My name is Julia Torres and I am from Medford Massachusetts.. As a first-year student at Bentley University, I am planning on majoring in Finance. I’m interested in this area because of my work as treasurer for my high school’s student council and my strong analytical skills. My background involves playing varsity soccer and working as a lifeguard which has given me great experience in working with teams and leadership. I am a person who has a knack for identifying problems and generating spontaneous solutions which is why I am looking forward to interning in wealth management at an investment bank in Boston this summer.

EXAMPLE #3 with POP! (undecided) My name is Jordan Scott and I started attending Bentley University this past fall. Because I am a person who is numbers oriented and likes complex problem solving, I am thinking about majoring in a finance or accounting related area.

At Bentley, I’m a member of the Bentley Investment Group, NABA, and a tour guide for the Admission Office. These experiences have allowed me to hone my analytical, communication, and leadership skills. I am hoping to learn about corporate finance and accounting related career paths by talking to banking and tax professionals in the field this summer.

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ELEVATOR

PITCH

Career Objectives

College Activities/Jobs Year, Major & School

High School Activities/Jobs

Hometown/ Background

ELEVATOR PITCH WITH POP BRAINSTORM

Fill in all applicable boxes.

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ELEVATOR PITCH WITH POP TEMPLATE Complete this form with information from your Elevator Pitch with Pop Brainstorm Worksheet.

My name is __________________________________ and I am a _____________________________________________________.

(Year, school, major of study)

I am a person who ____________________________________.

(Strengths language/statement)

I have worked for/been involved with ______________________ ______________________________________________________.

(Types of organizations/activities)

Particular accomplishments are___________________________ ______________________________________________________.

(Accomplishments/things you have done relevant to your goals/skill development)

I am looking for an internship in (or more information about)

______________________________________________________ (Potential field of interest)

because _______________________________________________

______________________________________________________.

(Why?)

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CHAPTER 6

LINKEDIN PROFILE DESIGN What’s your story online?

How are you making an impact with employers you haven’t met yet?

Find, connect and build relationships with a targeted market!

WHY IT’S IMPORTANT TO BE ON LINKEDIN

849 million+ users globally - 62,000+ Bentley alumni

Over 20 million jobs and over 57 million employers on LinkedIn

LinkedIn users who have at least 40 words in their “About” section drive more page views Completing the “Education” section of your profile drives 10 times more views than profiles without it

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LinkedHD-v

Building a Great Student Profile Sho� case your experience and professional interests on Linkedln!

LINKEDIN PROFILE - HEADSHOT DO: ▪ ▪ ▪ ▪

Smile Wear a professional or business casual outfit Have a neutral background In doubt? Come to Career Design Studio Drop In Hours – they can take your picture!

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LINKEDIN PROFILE - HEADSHOT DON’Ts: ▪ Show skin or wear unprofessional outfits ▪ NO PROM DRESSES OR TUXES/FORMAL WEAR! ▪ Glamour/Instagram shots ▪ Selfies ▪ Looking away from the camera ▪ Photos with people cropped ▪ Dorm room as background ▪ High school graduation/cap & gown pictures

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LINKEDIN PROFILE - HEADLINE FORMATTING: ❑ Incorporate career goals ❑ NOT “STUDENT AT BENTLEY”!!! ❑ State your major, current job title, or career/industry interest

Other headline examples: Finance Student at Bentley University Social Media & Digital Marketing Pursuing Computer Information Systems Degree Human Resources Intern at New York Life Passionate User Experience Student at Bentley University

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LINKEDIN PROFILE – “ABOUT” SUMMARY FORMATTING: ❑ Use your new Elevator Pitch with Pop as your “About” Summary

I am currently a first-year student at Bentley University with an interest in marketing, advertising and social media. My strengths include creativity, working in team settings, and being very detail oriented. I am a member of Bentley International Student Association, Bentley Marketing Association, and Black United Body and I have worked as a summer camp counselor since 20xx. My particular accomplishments include being a part of a team that created a new social marketing campaign for the Bentley Marketing Association and participating in the Black United Body fashion show.

Currently, I am taking two courses in marketing and social media at Bentley and looking for an internship where I can assist with their company’s branding needs through social media outreach.

DEVELOPING CONNECTIONS

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DEVELOPING CONNECTIONS Meet ALUMNI with your potential MAJOR/DREAM JOB: • Go to “Bentley University” page • Then, find alumni by clicking on “Alumni” in navigation bar

• You can search alumni by geographic location, company, what they do, what they are skilled at, what they studied, and how you are connected

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HOW TO TELL COMPANIES YOU’RE OPEN TO NEW JOBS USING LINKEDIN “Open to” is a LinkedIn feature that signals to recruiters you’re interested in new job openings. This job search tool prompts interested companies to contact you via LinkedIn. Recruiters get instant access to a talent pool through a LinkedIn search. When your profile is ready, you can activate “Open to” in your profile.

1.

Click on “Open to” under your name/headline; and

2.

Click on “Show recruiters you’re open to work”

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LINKEDIN PROFILE PREPARATION WORKSHEET HEADSHOT: Do you have a professional looking picture with appropriate background? Yes

NoĚ

HEADLINE: Write a creative headline incorporating your career goals.Ě ___________________________________________________________________ _________ ________

ABOUT: Write your elevator pitch with pop.Ě _____________________________________________________________________________________

__________________________________________________________________________________ _____________________________________________________________________________________ _____________________________________________________________________________________

___________________________________________________________________________________ _____________________________________________________________________________________

EXPERIENCE: [Complete this section with information from your resume.]

VOLUNTEER: [Complete this section with information from your resume.]

EDUCATION: Write your degree, major, start and end year, activities and societies below.

DEGREE & MAJOR: _____________________________________________________________________________________

START YEAR & END YEAR: __________ ___________________________________________________________________________

ACTIVITIES & SOCIETIES: _____________________________________________________________________________________

______________________________________________________________________ _______________ _____________________________________________________________________________________ 72

LINKEDIN PROFILE PREPARATION WORKSHEET SKILLS: Write down 5 skills (at least 2 based on your Top 5 Strengths).

1. ___________________________________________________________________________ 2. ___________________________________________________________________________ 3. ___________________________________________________________________________ 4. ___________________________________________________________________________ 5. ___________________________________________________________________________

GROUPS: Write down 3 types of groups you would like to join.

1. ___________________________________________________________________________ 2. ___________________________________________________________________________ 3. ___________________________________________________________________________

COMPANIES: Write down 3 companies you would like to follow.

1. ___________________________________________________________________________ 2. ___________________________________________________________________________ 3. ___________________________________________________________________________

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LINKEDIN PROFILE CHECKLIST ❑ PROFESSIONAL LOOKING HEAD-SHOT PHOTO • Make sure you post a professional looking picture with appropriate background ❑ INTERESTING HEADLINE • INCORPORATE CAREER GOALS • NOT “STUDENT AT BENTLEY” • State your major, current job title, or career/industry interest • Think strategically about the location and industry that will be displayed – these are key filters used by recruiters ❑ VANITY URL FOR PUBLIC PROFILE • Customize your public profile link to include your name ❑ ABOUT • Use your ELEVATOR PITCH WITH POP as your summary • Try not to say “I” too much • Highlight achievements and explain your career goals in your own voice ❑ EXPERIENCE & VOLUNTEER • All past and present work and/or volunteer experience, paid or unpaid • Include part-time jobs, internships, leadership roles in organizations • Detailed descriptions of work completed, and skills acquired • Can speak in first or third person – if narrative, not too many “I” statements • 1 of 5 hiring managers say they hire because of volunteer activities

❑ EDUCATION INFORMATION • School and degree candidacy • Expected graduation month and year • Activities and societies information ❑ SKILLS AND EXPERTISE • Add at least 2 skills based on Top 5 Strengths • Research phrases most associated with certain industries and highlight keywords • Include transferable skills related to your resume • Endorse people you know well or have worked with for their Skills – they may return the favor ❑ GROUPS & COMPANIES OF INTEREST • Become a member of at least 2 industry groups of interest to develop professionally and learn industry insights • Follow the Bentley University Community LinkedIn Group

❑ HONORS & AWARDS, COURSES, LANGUAGE SKILLS (if applicable) ❑ CONNECT WITH AT LEAST 10 PEOPLE • Start by adding people you know - friends, family, family friends, coaches, faculty, bosses, co-workers • Tailor and personalize your invitations to connect • Search profiles using “Advanced Search” button • Quality of contacts over quantity

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EXAMPLE OF A GREAT LINKEDIN PROFILE

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ASSIGNMENT & EXPECTATIONS ELEVATOR PITCH & LINKEDIN Assignment 1.

Create or update your LinkedIn profile based on what you learned today ❑ Be sure to include everything on the “LinkedIn Profile= Checklist” on PAGE 74 ❑ Use your Elevator Pitch with Pop as your “About”= Summary • The “About” Summary section will be considered and graded as your Elevator Pitch with Pop

2.

Upload a PDF of your LinkedIn page into Brightspace by NEXT= CLASS

NEED HELP? Pulsifer Career Development Center First-Year Career Design Studio Drop In Hours M-F, 1:00-3:00 p.m. LaCava 225

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+LINKEDIN RESOURCES

CONNECTING ON LINKEDIN WHEN ASKING FOR CONNECTIONS FROM PEOPLE YOU DO NOT KNOW: ❑ Create a tailored note to send in your connection request ❑ The note should be brief and respectful and is basically like an introduction paragraph, stating: • Who you are • How you found out about them • Why you are interested in connecting with them • Requesting to connect

Sample LinkedIn Connection Request Message (*FYI: There is a 200-character limit on this message by LinkedIn.) Hi Mr. Jones, I’m a first-year Finance major at Bentley University. I am interested in Investment Banking in NYC and was hoping to connect with you to possibly learn more about your career path.

Look forward to hearing back from you soon.

Sincerely, Terry

ASKING FOR AN INTRODUCTION FROM A CONNECTION: ❑ When you would like to connect with someone who is connected to one of your contacts, you may ask them to introduce you to their contact so you can connect with them ❑ Again, create a tailored, concise note indicating why you would like to be introduced to their contact

Sample LinkedIn Introduction Request Message Hi Alice (or Ms. Jones if you don’t know her well), I am very interested in learning more about the sports industry and applying analytical techniques to sports data is a huge passion of mine. ESPN is the global leader in sports coverage and is a company that I highly admire. I noticed that you have a first-degree connection to Joe Smith, a Production Research Manager at ESPN, and was wondering if you would be willing to introduce me to him. I would love to gain some insight from him about starting a career in this field. Thank you and I hope to hear from you soon.

Best, Matt

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LINKEDIN HEADSHOT/HEADLINE/SUMMARY SAMPLE #1

About I am a first-year student at Bentley University, pursuing a Bachelor of Science in Computer Information Systems, with minor studies in Data Technologies and Information Design & Corporate Communications.

Some of my experience includes being a leader and mentor on the Bentley campus as a MOSAIC Experience ambassador and as the Beta Omicron Pledge Class President of Delta Sigma Pi Professional Business Fraternity. I am an effective problem-solver and an active learner. I have a great desire to learn and am enthusiastic about improving myself in both social and professional aspects.

Through my other on campus activities, such as Circle K International and Bentley Service-Learning, I am developing my leadership and interpersonal skills that I believe will be beneficial to my career. This year, I assisted with Delta Sigma Pi as the IT Chair and will serve on the executive committee as the Vice President of Pledge Education for the Fall 2023 semester. My goal is to obtain a technology-related internship at a large insurance company.

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LINKEDIN HEADSHOT/HEADLINE/SUMMARY SAMPLE #2

About

I am currently a third-year student at Bentley University passionate about all things marketing! I have gained diverse experiences through my internships at Epsilon, Toast Inc., and my school's Office of Sustainability that have all allowed me to leverage data to provide strategic marketing recommendations.

These endeavors have taught me to be adaptable by learning to be equally comfortable and competent as a team leader, team member, or individual contributor.

Outside of marketing and on-campus involvements, my hobbies and interests include finding new coffee shops and trying my hand at film photography!Ě My goal is to obtain a marketing internship at a digital marketing company in the Boston area this summer.

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CHAPTER 7

INFORMATIONAL MEETINGS How do you learn from someone’s story?

How do you explore career paths when sharing your story?

An informational meeting gives you the inside scoop on possible career paths, industries, and more!

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WHAT IS AN INFORMATIONAL MEETING?

WHY CONDUCT AN INFORMATIONAL MEETING? Work/Life Balance

Career Trajectory/ Promotions

Culture

Starting Salary Range

Job

Company

Industry

How to Break into the Industry

DE&I

To find out what you really want to know!

Current events

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CONTACT THEORY & THE SHRINKING WORLD

Six Degrees of Separation originally published by psychologist Stanley Milgram in 1967

2011 study – Degrees of separation are SHRINKING . . . 4.74!

IDENTIFYING CONTACTS PROCESS: ❑ Reach out to everyone YOU KNOW first – your own network (1st degree connections) ❑ Find people who are doing what you want to do – this is where LinkedIn can come into play (2nd & 3rd degree connections) ❑ Find people who are DIFFERENT than you – diversify your network; surround yourself with people who are not like you!

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OUTREACH BY PHONE OR EMAIL PROCESS: ❑ Contact person by LinkedIn message, email, or phone ❑ Request a 15-30 minute face-to-face meeting, virtual meeting, or phone call ❑ When calling or writing to someone, have a script for your request prepared ❑ Craft a concise introduction that states who you are, why you are reaching out and what you want

Sample Outreach Phone Call

“Hello, my name is Max Mustang. I am a first-year student majoring in Finance at Bentley University and am very interested in learning more about careers in Corporate Finance.

I see that you are working at X company in a position that I think is very interesting. I would like to speak to you to get your insight and advice about this field and am wondering if I might make a half-hour appointment with you sometime soon to seek your advice.

Thank you!”

Sample Outreach by Email/LinkedIn Message Dear Mr. Johnson: Professor John Doe of Bentley University’s Finance Department suggested that I contact you. I am a first-year student at Bentley, with a major in Finance and a passion for the investment management industry.

I would like to ask if you have 15-20 minutes to meet with me at your convenience, either in person or via phone/Zoom, to share your experience and insight on the investment management field with me.

Please let me know a date and time that is most convenient for you. Thank you in advance for your time and consideration.

Sincerely, Betty Smith

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PREPARING FOR AN INFORMATIONAL MEETING PREPARATION AND MEETING: ❑ Research the person you are meeting, the company and career field ❑ Plan open-ended questions – can be about: ❑ career path, organization/industry/company, future growth/salary ❑ Prepare and practice your elevator pitch ❑ Dress professionally (no sweats or super casual clothes) ❑ Use a notepad, pen, and bring a copy of your resume just in case

AFTER AN INFORMATIONAL MEETING FOLLOW UP: ❑ Send a thank you email within 24 hours ❑ Connect with the individual via LinkedIn with a personalized invitation, if appropriate ❑ Maintain networking contact over time and regularly when appropriate ❑ Reaching out with follow up questions is a great way to stay in touch periodically ❑ Every season (4 times a year) at least

SAMPLE FOLLOW UP QUESTIONS Would you mind taking a quick LOOK AT MY RESUME? How should I TARGET my resume for your industry?

Are there PROFESSIONAL ASSOCIATIONS I should join or PUBLICATIONS I should read?

Are there OTHER PROFESSIONALS in this field you could recommend I speak with for additional information? (ALWAYS ASK THIS!) May I use your name when I contact them?

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REMEMBER, WHEN IT COMES TO NETWORKING . . . ❑ Networking is about SERVING OTHERS not about asking for a JOB! ❑ What can you do for contacts? How can you help them? ❑ The more you help your contacts, the more likely they will find you credible and return the favor ❑ Networking is about turning strangers into friends - building and maintaining relationships ❑ Friends will help you when strangers probably won’t ❑ Relationships require TIME & ATTENTION over TIME! ❑ ALWAYS ask for a REFERRAL at the end of your meetings ❑ If you get just one, you will DOUBLE your network!

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INFORMATIONAL MEETING PREPARATION WORKSHEET Write down 5 people you know who you think would be good to talk to about their careers/major/industry/company: 1.

________________________________________________________________________________________

2.

________________________________________________________________________________________

3.

________________________________________________________________________________________

4.

________________________________________________________________________________________

5.

________________________________________________________________________________________

What are you specifically interested in learning about (i.e., industry, career path, geographic area, company, job): 1.

________________________________________________________________________________________

2.

________________________________________________________________________________________

3.

________________________________________________________________________________________

4.

________________________________________________________________________________________

5.

________________________________________________________________________________________

Create 2 new questions you would ask during an informational meeting: 1. ________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________

2. ________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________

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INFORMATIONAL MEETING ASSIGNMENT WHAT IS IT? An informational meeting is an interview with an individual in a career field you would like to explore. It is one of the best ways to find out about the realities of a career. It provides an opportunity to gather information and guidance about the people, environment, and skills involved in that field.

IDENTIFY SOMEONE Arrange a 15-minute interview with someone who will give you information on your possible major or career path. Possible contacts: faculty, staff, coach, advisor, or a junior/ senior who has participated in at least one internship. NO ROOMMATES OR FRIENDS! TIP: Be strategic! Use this assignment as an opportunity to get to know someone on this campus that you might not otherwise have the opportunity to connect with, such as someone who has experience in a certain field, industry, or major that you are interested in pursuing.

APPROACH Before you contact your interviewee, do some basic research on the career field or major.

Think about what you hope to gain through the informational meeting.

When contacting your interviewee, you should state who you are and why you are seeking career information and advice. In this instance, you can present it as an assignment for your CDI 101 class. Always ask about a convenient time for them to meet. Be confident and courteous in your communication.

INFORMATIONAL MEETING For the purpose of this assignment, business casual dress is appropriate. Establish rapport and demonstrate your interest in the interviewee’s comments. Take this form with you and ask 3-5 questions you have prepared. After the conversation, thank the person for helping you with your assignment.

FOLLOW-UP Send a short thank you note within 24 hours after your meeting. Keep the interview information on file for future reference – the person may be an important contact for you later.

ASSIGNMENT After you have performed the informational meeting, you will be giving a 3-minute oral presentation in class based on the conversation you had with your interviewee. Make sure you bring the completed form to class with the interviewee’s signature on it.

THE PURPOSE OF THIS ASSIGNMENT IS TO GIVE YOU AN OPPORTUNITY TO CONNECT WITH SOMEONE (EITHER IN PERSON, ON ZOOM, OR BY PHONE) AND HAVE A CONVERSATION ABOUT AN INTERNSHIP EXPERIENCE OR A CAREER THAT INTERESTS YOU.

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INFORMATIONAL MEETING FORM Student’s Name: Interviewee: Title: Industry or Career Path:

Location of Meeting: Questions and Responses

Signature of Interviewer

Date:

Signature of Interviewee:

Date:

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INFORMATIONAL MEETING CHECKLIST ✓ Identify someone of interest ✓ Create outreach email or phone call script

✓ Contact interviewee by phone/email to ask for and arrange 15-30 minute meeting ✓ Do basic research on their career field, job, company, industry, and/or major

✓ Practice elevator pitch ✓ Prepare 3-5 questions to ask during meeting ✓ Bring a notebook and pen to take notes ✓ Wear business casual attire (see page 87) ✓ Write a thank you email within 24 hours after meeting

✓ Request LinkedIn connection after meeting if appropriate ✓ Follow up periodically by email/phone to develop relationship

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PASSION IS THE DIFFERENCE BETWEEN

HAVING A JOB OR HAVING A CAREER

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+INFORMATIONAL MEETING RESOURCES

PLANNING FOR AN INFORMATIONAL MEETING PREPARING FOR THE MEETING: • Do initial research on the person you are meeting, company, and career field • Practice your ELEVATOR PITCH WITH POP, which includes your reasons for contacting this person • Prepare open-ended questions to keep the conversation flowing, instead of questions that require a “Yes” or “No” answer • Dress professionally (no sweats or super casual clothes) • Bring a notepad, pen, and list of prioritized questions to ask, and a copy of your resume just in case DURING THE MEETING: • Start by thanking your contact for taking the time to meet with you • Establish rapport by engaging in a bit of small talk • Then start with your PRIORITIZED questions o As a rule, you should not take more than 30 MINUTES of this person’s time, so you may not be able to ask all of your questions.

• Remember…This is A CONVERSATION, not an interrogation, so let it flow • If they ask you, “Tell me about yourself?,” give them your ELEVATOR PITCH WITH POP • Keep your eye on the time, and make sure you conclude at the appropriate time • Before you conclude, ask them if they know of other professionals in this field they would recommend for you to speak with for additional information • Thank them for their time and ask them if you can contact them again in the future AFTER THE MEETING: • Send a thank you note or email, indicating your appreciation of their time and advice, within 24 hours of the meeting • Follow up regularly at least once every season (4 times a year) when appropriate to develop the relationship o Following up with them may make that person think about alerting you in the future when a job opportunity arises in that organization, or he or she might refer your resume to colleagues in other organizations IDEAS FOR FOLLOWING UP: • Request to connect with them on LinkedIn • Ask questions you didn’t get to ask them before • Inform them that you have acted on a piece of advice they gave you, i.e. joining a professional association, taking a particular class • Send them an article or website link that may be of interest to them • Touch base about something that you mutually have in common • Ask them to give you feedback on your resume

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QUESTIONS YOU CAN ASK AT AN INFORMATIONAL MEETING

ASK ABOUT THEIR CAREER: • How did you become interested in this career?

• What is a typical workday like? What are your job responsibilities?

• What are the rewards, challenges and frustrations of working in this career?

• What entry-level jobs are available in this field?

• What experience is necessary to enter this career?

• What advice do you have for someone preparing to enter this career?

ASK ABOUT ORGANIZATION/INDUSTRY: • How does your position fit within the organization/industry/career field?

• What is your work environment like?

• What is the economic forecast for this industry?

• What is unique to your organization?

ASK ABOUT THE COMPANY: • What is your company’s mission? What are the company’s core values?

• What is the company culture?

• How is the company involved in community activities?

• What obligations, outside of normal hours, are involved with the job?

• Does this company have a formal/informal mentor program?

• Who are your competitors?

ASK ABOUT FUTURE GROWTH/SALARY INFORMATION: • What are the employment prospects for someone entering this field?

• What is the salary range for entry level positions?

• What are some of the current issues and trends in this field?

FOLLOW UP QUESTIONS: • Would you mind taking a quick look at my resume? How should I target my resume for your industry?

• Are there professional publications I should read or associations I should join?

• What other professionals in this field would you recommend I speak with for additional information?

• May I use your name when I contact them?

• May I have your business card?

Don’t be afraid to ask your own questions.

This is your chance to get the information you need/want from an industry professional.

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REFRAMING INFORMATIONAL MEETING QUESTIONS What you want to know: How did you wind up in this position?

How to ask the question: Would you tell me how you got into this profession/field? Can you describe your career path for me?

What you want to know: What do you do every day?

How to ask the question: What are the duties performed during a typical day? Do you have a set routine? How much variety is there on a day-to-day basis?

What you want to know: What do you like about your job?

How to ask the question: What aspects of your job do you find most rewarding?

What you want to know: What don’t you like about your job?

How to ask the question: What are the demands and frustrations that typically accompany this type of work?

What you want to know: What classes should I take while I’m in school?

How to ask the question: What kinds of courses are most valuable in order to gain skills necessary for success in this occupation?

What you want to know: What else should I do while I’m in school?

How to ask the question: What else do you advise I do while I am in college to be prepared to enter this field/profession?

What you want to know: What should I do during the summer(s) so I can get a full-time job?

How to ask the question: What kind of work/internship experience would employers look for in a job applicant? What do you look for in entry-level candidates?

What you want to know: What might my first job be?

How to ask the question: What are the most typical entry level jobs in your industry/with your company?

What you want to know: How quickly might I be promoted?

How to ask the question: What are opportunities for advancement? To what position? Is an advanced degree needed?

What you want to know: How much money will I make?

How to ask the question: What is the salary range for an entry level position?

What you want to know: Would you do anything differently over the course of your career?

How to ask the question: What do you know now which would have been helpful to know when you were in my shoes?

What you want to know: What other advice do you have for me?

How to ask the question: What do you wish someone had told you while you were still in college/starting your career?

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CHAPTER 8

INTERNSHIP SEARCH How do you develop your story with experience?

What is the value of doing an internship?

How do you find internships?

“You don’t need to be an expert in something to try it.”

-Michael Bloomberg

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WHAT IS AN INTERNSHIP? An internship is a form of experiential learning that integrates knowledge and theory learned in the classroom with practical application and skill development in a professional setting.

The educational relevance and specialized experience of an internship provide students with a COMPETITIVE EDGE when entering the full-time job search.

Strengths Assessment

Search Process (today!)

Resume & Cover Letter

SCORE AN INTERNSHIP!

Informational Meetings

Elevator Pitch

LinkedIn Profile

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TYPES OF INTERNSHIPS PAID

UNPAID

1 CREDIT

3 CREDIT

•$11.50-15.00/hour typical pay for first year students •Pay goes up as experience develops and varies by industry ($15-30+/hour)

•Volunteer opportunities •Can still get some great experience if internship is unpaid •Builds experience for future paid internships •Flexibility with hours/part-time •Can do other paid part-time work

•Minimum completion of 30 credits prior to doing internship (Sophomores,=Ju niors & Seniors) •For academic credit • Supervised by Deans’ Office & designated faculty •Can only do ONE • Info on CareerEdge (Jobs & Internships) •Page 113 in textbook

•Primarily for Juniors and= Seniors • For academic credit •Supervised by Departmental Internship Coordinators •Can be used toward graduation requirements within your major •Can only do TWO • Page 113 in textbook

ATTENTION INTERNATIONAL STUDENTS:

❑ While in the U.S., you must do all OFF campus internships for CREDIT (whether paid or unpaid) AND with Curricular Practical Training (CPT) authorization from the Center for International Students and Scholars. ❑ For more information, visit CareerEdge – International Student Career Community.

For information on one credit and three credit academic internships, visit https://www.bentley.edu/offices/academicservices/policies-and-procedures#Internships.

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INTERNSHIP EXPLORATORY QUESTIONS

What kind of ROLE do I want?

What INDUSTRY do I want to work in?

Where GEOGRAPHICALLY do I want to work?

Write down 2 roles you are interested in pursuing as an intern and why: 1

________________________________________________________________________________________ WHY:____________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________

2

________________________________________________________________________________________ WHY:____________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________

Write down 2 industries of interest and why: 1

________________________________________________________________________________________ WHY:___________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________

2

________________________________________________________________________________________ WHY:____________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________

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Write down 2 geographic areas of interest and why:

1

________________________________________________________________________________________ WHY:____________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________

2

________________________________________________________________________________________ WHY: ___________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________ ________________________________________________________________________________________

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WAYS TO FIND AN INTERNSHIP JOB POSTINGS ❑

Handshake (http://bentley.joinhandshake.com/) ❑ Creating your profile will be your homework assignment

❑

CareerEdge Resources ❑ Vault Guides, Career/Affinity Community Resources ❑ For International Students: GoinGlobal, Interstride, Highered, many other resources

❑

Google searching

❑

Internship Job Posting Sites ❑ Linkedin.com/studentjobs, Ripplematch, Big Internships

❑

Social Media – Postings on LinkedIn, Facebook & X ❑ Turn on “CAREER INTERESTS” in your LinkedIn Dashboard so recruiters can see you!

❑

Company websites

*Internship hiring typically happens on an AS NEEDED basis at this level. *Cast a WIDE net – keep applying until you get an actual offer!

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WAYS TO FIND AN INTERNSHIP NETWORKING ❑ Start with who YOU KNOW - let them know what types of internships you’re looking for ❑ Family, Friends, Roommates, Faculty, Advisors, Coaches, LinkedIn, Alumni of current or previous organizations ❑ Ask for REFERRALSto other people ❑ Conduct informational meetings with new contacts ❑ Keep track of communications with contacts and follow up regularly with them

REMEMBER: People hire people THEY know, so be that person keep people in your loop!

DIRECT OUTREACH ❑ Create a wish list of employers you want to work for starting with your preparation worksheet o Information on employers can be gathered any way you want - online, directories, first person information in Handshake ❑ Call/email companies – ask to speak to person in charge of hiring interns ❑ Ask them if they are hiring interns for summer/fall/spring o Specify type of internship you’re looking for (i.e. accounting, marketing) o Do not need to identify yourself – just say you are a college student ❑ If the answer is YES, ASK: o What materials they need (resume, cover letter, something more?) o When is application due o To whose attention you should send application o Appropriate mailing or email address ❑ If the answer is NO, ASK: o If you can call them in the future in case this changes and if so, when and ask the person’s name so you can call them specifically o Follow up no matter what – a NO is just a no for now o Hiring is fluid and situations can change very quickly and without warning i.e. someone goes on maternity leave, quits, budget money becomes available, too much work and not enough help

STAY ORGANIZED – use an EXCEL spreadsheet to keep track of applications, contacts & follow ups!

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NEXT STEPS IN INTERNSHIP SEARCH AFTER YOU’VE APPLIED ❑ Follow up 2 weeks after submitting application ❑ By phone or email ❑ Reiterate interest in the position ❑ Simply say you applied and were wondering where they are in their recruiting process ❑ If they do not respond, do not contact them again right away REMEMBER: ❑ Employers will work on THEIR schedule (not yours), so BE PATIENT hiring can take weeks to months ❑ Stay organized so you can timely follow up on applications ❑ Be prepared to interview ❑ Be realistic with regard to the types of opportunities available to you at this stage of your academic career

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ASSIGNMENT & EXPECTATIONS INTERNSHIP SEARCH Assignment

1.

Update your NEW resume and LinkedIn profile with any feedback/changes you got in your assignment reviews. ❑ Make all recommended changes! ❑ Upload revised versions into Brightspace by next week’s class.

2.

Create your Handshake profile ❑ Be as specific as you can in your profile choices. ❑ Use your updated resume/LinkedIn profile to complete your experience sections. ❑ Upload snapshot of your Handshake profile into Brightspace by next week’s class.

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+INTERNSHIP RESOURCES

https://bentley.joinhandshake.com

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FREQUENTLY ASKED QUESTIONS ON HOW TO HANDLE OFFERS When you have LITTLE TIME to accept an offer (less than a week): 1. Ask them for more time.

2. They aren’t required to give you more – it’s totally up to them.

3. You may have to make a decision quickly.

When you have MORE than one offer to consider: 1. Weigh the pros and cons of both – which one is a better fit, experience you want, logistics, etc.

2. Talk to your career coach and go with your gut.

3. Decline your other offer by phone and thank employer after you accept first offer by phone.

When you have an offer but are WAITING FOR ANOTHER one: 1. Ask for more time to accept if little is given.

2. Call the other employer to see where they are in their process and when decision will be made.

3. It’s okay to let the employer know you have another offer but that they are your first choice to see if they can expedite the process.

When you ACCEPT an offer: 1. YOU ARE DONE – accept in writing/email 2. You need to WITHDRAW from all other recruiting, stop applying and TURN DOWN OTHER OFFERS! Find out: 1. Start and end date 2. When and how you’ll be paid 3. If you need credit – contact the Associate Dean of Business or Associate Dean of Arts and Sciences/visit Academic Credit Internship website 4. Let them know about any future vacation/time off you‘ll need before you start 5. Do not RENEGE on an offer – this can negatively affect you, your reputation, and future recruiting of Bentley students

*If you find yourself in a precarious or questionable position regarding an accepted offer, reach out to your career coach IMMEDIATELY – DO NOT ACT without speaking to your coach first!

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CREDIT INTERNSHIP INFORMATION One-Credit Internship Opportunity Bentley offers a one credit internship course which allows undergraduate students to earn one academic credit for internship experience completed during the summer, fall, or spring semesters.

• The student must complete a minimum of 45 hours of work at the internship over the span of at least four weeks in order to receive credit for the course.

• Students will need to have completed a minimum of 30 credits prior to taking this class in order to be eligible.

• This class can only be taken once.

• Students can decide to take this class as a business or arts and science elective.

In order to be approved for this course, the student must fill out an online form available through the undergraduate course catalog. Once submitted, the student’s form will be reviewed by the Associate Dean of Business or the Associate Dean of Arts and Sciences, depending on how they want the credit to count in their degree audit. Students must apply no later than the add/drop period of the academic semester during which the internship takes place. Credit will not be granted retroactively. Upon approval, the Associate Dean will assign the student a professor who will oversee the academic work associated with the internship and assign the student a grade of Satisfactory or Unsatisfactory.

Three-Credit Internship Opportunity Student Eligibility for credit internships: • Third year or fourth year level standing—see department guidelines for specific course prerequisites • Minimum GPA of 3.0 (Finance 2.7 and IDCC is 3.3) • Approval of departmental internship coordinator prior to acceptance of internship, course requirements vary by department, but usually include weekly journals, a term paper, and meetings with the internship coordinator.

• Minimum work hours are established by individual departments, ranging from a minimum of 12 hours per week for 12 weeks to 35 hours per week for Fall, Spring, or Summer sessions.

• Internships last for one semester only or through the full Summer Sessions and end when the semester ends.

Maximum credits: • Students may pursue a maximum of two 3-credit internships during the undergraduate program.

• Only one internship (3 credits) can be used in your major field of study.

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HOW TO MAKE THE MOST OF AN INTERNSHIP On the Job Business Etiquette: 1. Find out and dress appropriately based on office BEFORE you start 2. Find out when you should take your lunch break from your manager 3. Cell phone policy - TURN IT OFF! 4. Know company’s social media policy - no Facebook, X, net surfing unless authorized 5. Arrive ON time, EVERY time 6. Don’t leave early unless you have permission 7. Don’t just sit at your desk - find things to do, ask for projects 8. Don’t gossip with/about co-workers/supervisors M aking the M ost of an Internship:

1. Get a mentor and network with co-workers 2. Be a GO-GETTER - ASK FOR WORK when you don’t have any 3. Ask for HELP when you need it 4. Contribute when appropriate - if they ask for ideas, speak up!

5. Opportunity to develop your skills and experience - build your resume 6. Learn about OTHER career paths along the way

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CHAPTER 9

INTERVIEW PREPARATION How do you effectively tell your story to get an internship?

How do you prepare for different types of interviews?

How do you showcase yourself with employers?

MOST COMMON INTERVIEW QUESTIONS TO PREPARE FOR Tell me about yourself?

• What is YOUR STORY – beginning, now, future.

• All the GOOD things about you and your life.

• 2 Minute Elevator Pitch – start from beginning, where you are now and what your goals are as they relate to the position.

WHAT do you know about us?

• Research you have done about organization.

• Who are they? What are they about – PASSION? • Deep dive into their website.

• Google them – what are third parties saying about them?

• Read trade publications and articles about them.

• Why do you want to work for them – give a THOUGHTFUL answer that incorporates this research.

WHY do you want to work for us?

• Research you have done as it relates to your interest in working for them.

• Look at your StrengthsFinder, resume and cover letter.

WHY are YOU the right person for the position?

• Matching your skills/experience with what they are looking for.

• Identify and be ready to discuss what your strengths AND weaknesses are?

• Be ready to story tell – have POSITIVE examples of past experiences and be ready to connect those experiences with what they need/looking for.

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MOST COMMON INTERVIEW QUESTIONS TO PREPARE FOR (CONTINUED) Do you have any questions for ME? • Have at least TWO questions prepared BEFORE the interview • Use your RESEARCH of the company to create thoughtful, unique questions • Visit company website • Use Vault Guides and other Resources on CareerEdge • Use Bentley library website • Relate to the interviewer (ask about their experience) • Ask standard questions (i.e. hours, pay, etc.) at a later time • You will be evaluated on the quality of your questions as well as the quality of your answers which is why it is important for you to prepare at least 2 GREAT questions to ask your interviewer before your interview takes place.

• Use your research to create thoughtful questions like • Based on my research, I learned that your company took on x initiative, can you tell me more about it?

• I know that your company works closely with x clients or on x projects – are interns utilized or involved in these types of projects?If not, what types of projects would an intern be involved with?

• Do not ask a question that could be easily asked by anyone else like • Tell me more about your company?

• What’s the culture at your company?

• What’s it like to work here?

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WHAT TO WEAR FOR AN INTERVIEW

Places to get affordable business attire:

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BODY LANGUAGE AT AN INTERVIEW

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INTERVIEW STYLES Questions asked in a certain way to uncover and identify ideal candidate for particular position

Behavioral

BEHAVIORAL QUESTIONS • Most commonly asked •

Open ended – “Tell me about a time when . . . “

•

Have multiple stories to talk about as they relate to things like working with teams, leadership, difficult situations/people

•

Resume Based

Technical

Should not talk about same experience multiple times Case

•

Ask about PAST experiences to determine how you will handle FUTURE situations RESUME BASED QUESTIONS • Specific, directed questions based on resume – “Tell me about THIS particular experience on your RESUME” TECHNICAL QUESTIONS • Typically about specialized technical programs and knowledge, such as: “What development tools have you used?”

“What languages have you programmed in?”

“What source control tools have you used?”

“What are your technical certifications?”

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INTERVIEW STYLES (CONTINUED) Behavioral

CASE QUESTIONS • Gauge your thought process when dealing with complex problem solving and lack of data or information • A case interview is the analysis of a business question • It is an interactive process • Your interviewer will present a business problem and ask you for your opinion • Your task is to ask the interviewer logical questions that will allow you to formulate a detailed recommendation • There is no RIGHT answer – the goal is to see what your thought process is when faced with a complex problem • Requires A LOT of preparation and practice – go to CareerEdge & Handshake Resources for information on how to prepare

Resume Based

Technical

Case

EXAMPLES: “How many gallons of gas are sold in one day at one gas station?”

“How many diapers are sold in the United States?”

"How would you redesign an ATM machine to make it more user-friendly?"

"We’ve seen a lot of consolidation in the pharmaceuticals industry over the last ten years. What factors do you think drive this activity?"

"The Star Trek transporter has just been invented. Spell out some of the effects on the transportation industry."

"A restaurant owner is setting up a new restaurant and is making a decision on the facilities to place in the restrooms for customers to dry their hands. Initial research suggests that she has three options – paper towels, roller towels, and hot air dryers. She needs to decide today. What should she consider in her decision-making process?"

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INTERVIEW METHODS

PHONE

VIDEO

GROUP

IN PERSON

2ND ROUND

PANEL

SUPER DAY

PHONE INTERVIEWS • Yes, they are real and they do count!

• Interview in a QUIET place with GUARANTEED cell coverage • LISTEN carefully and answer in complete sentences • SMILE! It’s the best way to convey your energy & enthusiasm even though they can’t see you!

• Don’t “step” on the interviewer when they are talking – wait for them to stop speaking and wait a second before answering • Can have a pad with notes

VIDEO INTERVIEWS • Make sure camera and audio are working • Appropriate/professional/neutral background • Camera set up so you are looking directly at screen/interviewer • Make sure you are in a quiet area where you will not be interrupted or disturbed • Make sure you have good wifi and laptop is charged

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INTERVIEW METHODS (CONTINUED) IN PERSON INTERVIEW (THIS APPLIES FOR ALL OTHER TYPES BELOW!) • Be ON TIME! • Begins when you walk into the building • Turn cell phone OFF • Offer FIRM handshake • Make & maintain EYE CONTACT • Sit up straight & good verbal projection • LISTEN & ANSWER questions asked PANEL INTERVIEW • MULTIPLE interviewers interviewing you alone • Address the person who asks a question first and then look at all of the interviewers as you answer GROUP INTERVIEW • Multiple candidates being interviewed at the same time by one or panel of interviewers • Make sure you are an active participant and answer questions in unique ways (not same answers as others have given) 2nd ROUND INTERVIEW • Also known as callback interview • Can be multiple one on one interviews back to back SUPER DAY • Multiple one on one interviews throughout the day • Usually includes a meal (lunch/dinner) or a candidate reception • Everything during the super day IS part of the interview they are evaluating you even when you don’t think they are (i.e. at a meal)

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ANSWERING INTERVIEW QUESTIONS “STARS METHOD”

•

Have different examples/stories to talk about • DO NOT talk about the same experience more than once!

•

Some behavioral questions to prepare STARS answers for: • “Tell me about a time when you had to work on a team.”

• “Tell me about a time when you assumed a leadership role.”

• “Tell me about a time when you experienced a challenge and how you handled it.”

• “Tell me about a time when you had to work with difficult people and how you handled that situation.”

• “Tell me about a time when you had to solve a problem” • “Tell me about a time when you had to achieve a goal under time constraints.”

• “Tell me about a time when you had to prioritize tasks.”

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PRACTICE STARS INTERVIEW ANSWER “TELL ME ABOUT A CHALLENGING SITUATION YOU EXPERIENCED AND HOW YOU HANDLED IT.”

SITUATION: _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ TASK: _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ ACTION: _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ 125

PRACTICE STARS INTERVIEW ANSWER (CONTINUED) “TELL ME ABOUT A CHALLENGING SITUATION YOU EXPERIENCED AND HOW YOU HANDLED IT.”

RESULT: _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ STRENGTHS: _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ FEEDBACK FROM GROUP: _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ _______________________________________________ 126

PRACTICE FOR AN INTERVIEW

Mock Interview in Undergraduate Career Development during Drop In’s

Online Mock Interview System http://Bentley.biginterview.com CODE TO CREATE ACCOUNT: 1917

Roommates

In the MIRROR (yes, really!)

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NEXT STEPS: BEFORE AND DURING THE INTERVIEW

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NEXT STEPS: AFTER THE INTERVIEW

❑ Write personalized thank you notes to EVERYONE you meet. ❑ Mention something specific about your conversation that you found interesting/valuable. ❑ Reiterate interest in position and hope to move forward in their hiring process. ❑ Handwritten thank you notes on appropriate stationary can make a great impression on interviewers. ❑ Send email thank you immediately/day of interview at very least. ❑ Follow up ❑ Reach out to them via email if you do not hear back from them in two weeks. ❑ If they do not respond, do not reach out again after another week. ❑ Remember, interview processes can go quickly or take months so be prepared for anything.

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+INTERVIEWING RESOURCES

RESEARCH FOR INTERVIEWS Anticipating and preparing to answer the most commonly asked questions will help you ace your interview. Fortunately for you all, you have already started this process with what you have learned and done in this class!

RESEARCH THEM – USE YOUR TARGETING RESEARCH: ❑ Who are they? What are they about – PASSION? ❑ Deep dive into their website ❑ Google them – what are third parties saying about them? ❑ Read trade publications and articles about them ❑ Why do you want to work for them – give a THOUGHTFUL answer that incorporates this research

RESEARCH YOU – STRENGTHS, SKILLS, EXPERIENCE: ❑ StrengthsFinder, resume and cover letter ❑ Identify and be ready to discuss what your strengths AND weaknesses are ❑ Be ready to story tell – have POSITIVE examples of past experiences ready to talk about that connect with what they need/looking for

PREPARE QUESTIONS: ❑ Have at least TWO UNIQUE questions prepared before the interview ❑ Use your RESEARCH of the company to create thoughtful, unique questions ❑ Relate to the interviewer (ask about their experience) ❑ Ask standard questions (i.e. hours, pay, etc.) at a later time ❑ You will be evaluated on the quality of your questions as well as the quality of your answers which is why it is important for you to prepare at least 2 GREAT questions to ask your interviewer before your interview takes place. ❑ Use your research to create thoughtful questions like: ❑ Based on my research, I learned that your company took on x initiative, can you tell me more about it? ❑ I know that your company works closely with x clients or on x projects – are interns utilized or involved in these types of projects? If not, what types of projects would an intern be involved with? ❑ Do not ask a question that could be easily asked by anyone else like ❑ Tell me more about your company? ❑ What’s the culture at your company? ❑ What’s it like to work here?

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SAMPLE BEHAVIORAL INTERVIEW QUESTIONS Communication Skills (Oral and Written) ▪ Give me an example of a time when you were successful in communicating with a difficult person(s) or circumstance.

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Describe the most significant written report that you had to complete.

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Give me an example of a time when you communicated with Senior Level Executives.

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Tell me about a time when you were able to use persuasion to convince someone to see things your way.

Leadership Skills ▪ Give me an example of a time you have placed yourself in a leadership position.

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How might you have improved your role?

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Give me an example of a time when a group you were leading failed/did not meet expectations.

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Tell me about a difficult decision you have made in the last year.

Problem Solving Skills ▪ Describe a time when you anticipated potential problems and developed preventive measures.

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Tell me about a time when you had to solve a problem with very little guidance or direction.

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Walk me through the most complex problem you have experienced to date.

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How did you decide to go to Bentley University?

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SAMPLE BEHAVIORAL INTERVIEW QUESTIONS (CONTINUED) Team Player ▪ What did you do in your last job/internship to contribute toward a teamwork environment?

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Tell me about a time when you put the needs of a group before your own when completing a task.

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Tell me about a time when a willingness to share your knowledge significantly enhanced an outcome or decision.

Flexibility/ Adaptability ▪ Give me a specific example of a time when you had to conform to a policy with which you did not agree.

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Give me an example of a time when the rules or structure of a project were changed last minute.

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Give me an example of a time when you had two important projects competing for your time.

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Give me an example of a time when you were forced to change your negotiating position midway in order to achieve an objective.

Personality and Fit ▪ What is your typical way of dealing with conflict?

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Give me an example.

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Describe your ideal job.

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Where do you see yourself in three to five years?

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What type of management style do you thrive under?

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When you are not studying or working, what types of activities do you enjoy?

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POPULAR INTERVIEW QUESTIONS ▪

Tell me a little about yourself. (Hint: keep it brief no more than a minute or two)

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What do you know about the company, our products or services?

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Why are you interested in this job and, conversely, why should we be interested in you?

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Why should I hire you?

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What are your favorite/least favorite classes? Why? (Hint: remember to always stay positive, even when discussing your least favorite classes)

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What motivates you to go the extra mile on a project or job?

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Walk me through your work experience. What did you like/dislike about your positions?

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What is your GPA? Do you think it reflects your abilities? Why?

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What are your three greatest strengths and/or weaknesses?

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What are your career goals? Two-Year plan? Five-Year Plan? How do you plan to achieve them?

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What criteria are you using to evaluate the company for which you hope to work?

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Do you have any questions for me? (Hint: you should have a minimum of two, see the Asking Questions section of this guide for some examples)

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What are your salary requirements? (Hint: if you don’t know, speak with a Career Coach prior to the interview)

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INTERVIEW CHECKLIST

1 Prepare/Practice

2

3

Dress Appropriately

Arrive In GOOD Time

4 Body Language

5 Ask Questions

6 Send a Thank You Note

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CHAPTER 10

NEXT STEPS AFTER CDI 101 Where do you go from here regarding your career design and development?

What are your next steps towards your future?

How can you develop your strengths, skills and experience?

NEXT STEPS AFTER CDI 101

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NEXT STEPS AFTER CDI 101 For one-on-one coaching & mock interviews, meet with DROP_INS Kristine Vidic & Career Colleagues Monday - Friday from 1:00-3:00 p.m., LAC 225

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NEXT STEPS AFTER CDI 101 1. Participate in BENTLEYPLUS to develop important career competency credentials outside of class • Develop teamwork, leadership, communication, technical, diversity and other knowledge/skills by attending extracurricular programs • Obtain formal credentials that can be reflected on resume and discussed in cover letters and interviews • Visit https://www.bentley.edu/university-life/bentleyplus for more information

2. Participate in JOB SHADOWING • “Shadow,” observe, and follow someone in your potential field while the professional is at work • Usually for a set period of time • Can last anywhere from one hour to a week or longer, it all depends on the program, employer, and industry.

• Observe career’s culture, explore, and ask questions.

• Different (and much shorter) than an internship.

• Most likely will not be “hands on” - won’t be gaining any career experience • Solely to understand what the professional does in their day-to-day activities.

3. Participate in LEADERSHIP DEVELOPMENT PROGRAMS • Designed to engage with high potential first-year students and sophomores and better prepare them for a career in different industries.

• Opportunity to explore a company’s culture, meet various associates, and learn about their business.

• Relationships you form with their employees and other students will serve as not only a networking opportunity but will better prepare you for your future job search.

• What does being a participant mean?

• You will spend one - several days in their office • You will be immersed in their culture and see the work firsthand • You will network with current associates of differing experience levels • You will have the chance to exercise your creative mind • You will see your academic curriculum come to life • You will walk away with a better understanding of the industry • What qualifications do you need?

• You are a first-year student or sophomore • You are a go-getter, hard-working, and are not afraid to ask questions • You are intellectually curious • You are passionate about the industry and want to learn more 4. Acquire an INTERNSHIP 139

CDI 101 EXIT SURVEY

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Contact us to discuss your career plan: Pulsifer Career Development Center 225 LaCava Center 175 Forest Street Waltham, MA 02452 Please contact our office at GA_UCD@bentley.edu or 781-891-2165 for questions or assistance.

©2017 Bentley University. All Rights Reserved.

Copyright © 2000 Gallup, Inc. All rights reserved. The content is used with permission; however, Gallup retains all rights of republication. Gallup®, StrengthsFinder®, Clifton StrengthsFinder®, and each of the 34 Clifton StrengthsFinder® theme names are trademarks of Gallup, Inc.

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