WCNW March 26

Together, We’re Well Connected Quarterly Business Magazine

THE BIG INTERVIEW

Lucy O’Shaughnessy Commercial Director Liverpool Airport

SPRING 2026

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FEDERATION OF SMALL BUSINESSES

38 Ithens Way, Wrexham, LL13 7EQ

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T 01978 253 815

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E admin@WrexhamChauffeurs.co.uk

Welcome to the Spring edition of our quarterly business magazine It’s been a busy and positive start to the year for the Chamber, and there’s a real sense of momentum building across our network. While we know many businesses are still navigating cost pressures and ongoing economic uncertainty, we’ve been working hard behind the scenes to ensure your voice is heard where it matters most.

Through our continued engagement with the British Chambers of Commerce, local authorities, MPs and regional partners, we’ve been representing the priorities of businesses across West Cheshire and North Wales.

From skills and recruitment challenges, to infrastructure, cross-border working and creating the right conditions for growth. Your feedback and insight are what give weight to those conversations, and we’ll continue to champion your interests at every opportunity.

One of the most exciting developments this year has been the relaunch of our Young Chamber programme. This refreshed initiative strengthens the link between

WELCOME

education and business, creating more structured and meaningful opportunities for members to engage with schools and help shape future talent. From industry-led workshops and the new Business Skills Passport, to careers talks, mock interviews and an Enterprise Project launching, the programme is all about preparing young people for the world of work while giving businesses the chance to inspire the next generation. The energy around the relaunch has already been fantastic, and we’re proud to see so many members getting involved.

Looking ahead, 2026 is set to be a year full of engagement, collaboration and opportunity.

Our events, networks and initiatives continue to evolve to reflect your needs, and we’re committed to making sure your membership delivers real value.

Thank you for being part of our Chamber community, we’re excited for what the months ahead will bring.

SARAH BAILEY Chief Executive Officer, West Cheshire & North Wales Chamber of Commerce Contact Matthew Hodgson Churchill House, Queen’s Park Campus, Queen’s Park Road, Chester CH4 7AD t: 01244 669988 e: info@wcnwchamber.org.uk w: www.wcnwchamber.org.uk

Inside:

Advertising and Features Karen Hall t: 0151 236 4141 e: karen@benhampublishing.com Design David Wright t: 0151 236 4141 e: dave@benhampublishing.com

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CHAMBER NEWS

Publisher Ian Fletcher Benham Publishing Limited Aintree Building, Aintree Way, Aintree Business Park, Liverpool L9 5AQ t: 0151 236 4141 f: 0151 236 0440 e: admin@benhampublishing.com w: www.benhampublishing.com Published March 2026 © Benham Publishing Media no. 2211

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STRATEGIC MEMBER'S NEWS

PATRON FOCUS

THE BIG INTERVIEW

YOUNG CHAMBER

TOGETHER WE'RE WELL CONNECTED

Disclaimer The magazine is mailed without charge to all Chamber members and distributed to businesses in the region.

All correspondence should be addressed to the Editor at West Cheshire & North Wales Chamber of Commerce. Views expressed in publication are not necessarily those of West Cheshire & North Wales Chamber of Commerce. Reprinting in whole or part is forbidden except by permission of the Editor. © 2026.

Whilst every effort is made to ensure the accuracy and reliability of material published in this journal, Benham Publishing and its agents can accept no responsibility for the veracity of claims made by contributions in advertising or editorial content.

Benham Publishing cannot be held responsible for any inaccuracies in web or email links supplied to us.

@ChamberWCNW West Cheshire & North Wales Chamber of Commerce /wcnwchamber WCNWChamber

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CHAMBER NEWS

National Grid joins WCNW Chamber of Commerce as Patron Member The West Cheshire & North Wales Chamber of Commerce is delighted to announce that National Grid has joined the Chamber as a Patron Member, strengthening links between the region’s business community and one of the organisations at the heart of the UK’s energy system.

National Grid connects millions of people to the electricity they use every day, through the high voltage electricity transmission network in England and Wales, alongside electricity distribution networks across parts of the Midlands, South West England and South Wales.

Through National Grid Ventures, the organisation also invests in innovative energy projects, technologies and partnerships that support the transition to a cleaner and more secure energy system.

Much of the UK’s electricity network was built in the 1960s, and National Grid is now delivering significant investment to ensure it can support the growth of renewable energy and future demand.

Across West Cheshire and North Wales, this includes work such as the Pentir to Trawsfynydd reinforcement and refurbishment project, which will enable new renewable energy sources to

connect to the network. These projects form part of Uwchraddio’r Grid / The Great Grid Upgrade – the biggest investment in the UK’s electricity network for generations.

National Grid is committed to working closely with local communities and stakeholders, taking a Welsh language first approach and ensuring that communities hosting new infrastructure benefit through community funding, skills development and long-term socioeconomic opportunities.

Angharad Crump, Acting Head of External Affairs, Wales, National Grid Strategic Infrastructure, said: “We’re delighted to join the West Cheshire & North Wales Chamber of Commerce and look forward to working with its members to help support growth, sustainability and innovation across the region. National Grid is upgrading the electricity network through Uwchraddio’r

Grid/The Great Grid Upgrade – the biggest investment in the UK’s electricity network for generations.

“By strengthening the network, we can help support the growth of clean industries and investment in jobs and skills in local areas, increase energy security and help deliver home-grown energy from more affordable sources for communities across West Cheshire, North Wales and the wider region.”

Sarah Bailey, Chief Executive Officer at West Cheshire & North Wales Chamber of Commerce, welcomed National Grid to the Chamber, saying: “We are delighted to welcome National Grid as a Patron Member of the Chamber. Their role in delivering critical infrastructure and supporting the transition to cleaner, more secure energy is vital to the future prosperity of our region. We look forward to working closely with National Grid to connect them with our business community and support opportunities for growth, investment and skills development across West Cheshire and North Wales.”

WCNW Chamber welcomes SP Energy Networks as Patron Member

The West Cheshire & North Wales Chamber of Commerce has welcomed SP Energy Networks as its newest Patron Member, reinforcing a shared ambition to support economic growth and the transition to a low-carbon future.

As a major operator of electricity transmission and distribution networks across the UK, SP Energy Networks plays a crucial role in powering homes, businesses and industries across the region.

SP Energy Networks delivers electricity to more than 3.5 million homes and businesses, playing a vital role in enabling economic growth and supporting the transition to a low-carbon future.

As the UK accelerates towards net zero, SP Energy Networks is investing significantly in upgrading and modernising the electricity network to accommodate increasing demand and the rapid growth of renewable energy generation. Across North Wales and the North West of England, this includes major infrastructure projects designed to strengthen network resilience, unlock capacity for new developments and connect more renewable energy sources to the grid.

Through its RIIO-T2 and RIIO-ED2 investment programmes, SP Energy Networks is delivering substantial

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improvements to the transmission and distribution systems, ensuring they are fit for the future. These investments are critical to supporting electric vehicle uptake, low-carbon heating solutions and the continued growth of local industry, while maintaining reliable and affordable energy supplies.

SP Energy Networks is also committed to working in close partnership with local communities, businesses and stakeholders. The organisation places strong emphasis on sustainability, skills development and creating long-term social value, including supporting apprenticeships, supply chain opportunities and community benefit initiatives across the areas it serves.

Heather Heaton, Stakeholder Engagement and Comms Manager at SP Energy Networks, commented: “Through our Chamber membership we want to build stronger relationships with businesses across the region, understanding their ambitions early and ensuring the electricity network is ready

to support them. Whether that’s plans to expand facilities, electrify transport, connect new technologies or develop renewable energy, those conversations help shape where and how we invest.

We’re proud to be part of this business network and look forward to working with organisations across Cheshire and North Wales to help power the region’s future.”

Sarah Bailey, Chief Executive Officer at West Cheshire & North Wales Chamber of Commerce, added: “SP Energy Networks plays a pivotal role in powering our regional economy and enabling the transition to a greener future. Their significant investment in infrastructure across North Wales and the North West will help unlock growth, support innovation and create new opportunities for businesses and communities alike. We are delighted to welcome them as a Patron Member and look forward to working closely together to champion sustainable economic development across our region.”

Teeing up connections:

CHAMBER NEWS

Chamber Golf Day 2026 announced experience. From breakfast on arrival through to a two-course dinner and awards ceremony, it’s as much about building connections as it is about chasing birdies.

Format

West Cheshire & North Wales Chamber of Commerce is delighted to announce that our 2026 Chamber Golf Day will take place on 30 April 2026, once again in partnership with the superb Macdonald Portal Hotel Golf & Spa. Open to both members and nonmembers, the event promises a full day of friendly competition, quality hospitality and valuable networking in the beautiful Cheshire countryside.

Set on the venue’s impressive 18-hole Championship Course, the day offers businesses and organisations the chance to step away from the office and onto the fairways for a relaxed yet engaging

Teams of four will take part in a Texas Scramble format, with a minimum of three drives per player. Individuals are very welcome. Please note that if you don’t have a full team, you’ll be placed into one on the day.

Scoring will be tracked via a live app available to download on the day, with a maximum handicap of 24.

Competitions There’s plenty at stake beyond team bragging rights, with competitions including: • Longest Drive • Nearest to the Pin • Hole in One - with the chance to win a seven-night holiday to Spain worth £2,000 • Overall team prizes

The day at a glance • 9:30am: Arrival with tea, coffee and bacon rolls (vegetarian option available) • 10:30am: Tee off

• 4:00pm: Two-course dinner • 5:00pm: Awards ceremony • 5:30pm: Depart The dinner menu features a comforting chicken pie with creamed leek sauce and mash topping, alongside a wild mushroom tagliatelle with truffle for vegetarians, followed by a classic sticky toffee pudding with butterscotch sauce and vanilla ice cream.

Getting involved Places are priced at £50 + VAT for members and £70 + VAT for nonmembers, with limited availability - early booking is strongly advised. When booking, please place your Golf level or handicap, and any dietary requirements in the special requirements section.

There are also sponsorship opportunities, including hole sponsorship with your own branding displayed at the tee. For further details, email info@wcnwchamber.org.uk or call 01244 669988.

Whether you’re competitive with a driver or simply keen to connect with fellow businesses in a relaxed setting, the Chamber Golf Day offers the perfect blend of sport, networking and hospitality - all in one memorable day.

West Cheshire & North Wales Chamber of Commerce recognises International Women’s Day and the work still ahead At West Cheshire & North Wales Chamber of Commerce, International Women’s Day is not just a date in the calendar. It is a chance to reflect on how far we’ve come and how we can continue to remove barriers that hold back leaders, innovators and community builders.

Since launching our Women’s Network in 2013, we’ve seen the positive impact that comes from providing space for women in business to connect, share experiences and support one another’s ambitions.

What began as a smaller quarterly meeting has grown into a valued community where voices are heard and achievements are recognised.

We’re proud that women play key roles within the Chamber, as our CEO, Sarah Bailey, and Commercial Director, Carol Dolan, lead with purpose and insight as we support businesses across the region. On our Board of Directors, women occupy five of the eight seats, allowing a diverse range of perspectives to shape strategy and decision-making.

But supporting equality isn’t just about numbers, it’s about action. This year’s International Women’s Day theme reinforces the idea that genuine progress comes through giving time, mentoring, advocacy, training and visibility to women across all sectors.

Sarah Bailey, CEO of WCNW Chamber of Commerce, said: “Inspiring inclusion means opening doors wider than we found them. As a Chamber, our responsibility is to ensure every woman has the confidence, support and opportunity to lead, and I am incredibly proud of the women in business across our region who do exactly that every day. When women thrive, our businesses and our communities thrive with them”

Helen Nellist, Chair of WCNW Chamber of Commerce, and Deputy Principal of Cheshire College - South & West, added: “Fair representation at board and senior leadership level is fundamental to good governance. Diverse boards make better decisions, bringing broader experience, constructive challenge and more balanced judgement.

By continuing to provide visibility, development opportunities and strong networks of support, we can help more women progress into leadership and decision-making roles. At both the Chamber and Cheshire College, we take that responsibility seriously and remain committed to inclusive, representative leadership.”

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CHAMBER NEWS

Spotlight on skills:

Celebrating apprentices and employers in our region

National Apprenticeship Week, 9th-15th February, offered a brilliant opportunity to shine a spotlight on the apprentices, employers and training partners who are helping shape the future of work across West Cheshire and North Wales.

Throughout the week, the West Cheshire & North Wales Chamber of Commerce shared a series of highlights, bringing to life the diversity of opportunities and the breadth of talent currently developing in multiple sectors across the region.

The campaign highlighted people, their dedication and the supportive workplaces that enable them to flourish.

Among the apprentices featured was Aaron Shepherd, an Electronics Test and

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Measurement apprentice at ALTIMEX Ltd. His manager praised him for more than just technical ability: “Aaron stands out for his genuine curiosity, strong work ethic, and willingness to take ownership of his learning. He approaches every task with enthusiasm and professionalism beyond his years...” This kind of endorsement reflects both the value of apprenticeships to local businesses and the confidence that employers are placing in emerging talent.

Another spotlight turned to North Wales to celebrate Kristin Parry, a Trainee Accounting Technician with Williams Denton. The post highlighted his awardwinning year, noting: “Kristin was recently named Accounting Apprentice of the Year at the North Wales Work Based Learning Awards, which is a fantastic reflection of the hard work he has put in.” Stories like Kristin’s underline the wider impact apprentices can have: not only gaining qualifications but also earning recognition within their industries.

Several apprentices from Bennettbrooks’ Graduate Academy also featured as the week progressed. Their managers spoke warmly about contributions from their accounts team apprentices, praising Darun Garces’ reliability, Elliot McKee’s organised approach and Oliver Dhillon’s pride in his work. “Watching his confidence grow has been a real highlight for our team,” Ollie’s manager said, capturing how apprenticeships are about both professional attainment and personal development.

Apprenticeships are more than routes into work; they are bridges between education and real-world careers, pathways to progression, and a way of investing in long-term economic resilience. Locally, employers are already seeing the benefits, apprentices bringing fresh perspectives, commitment and a readiness to learn, while apprentices themselves gain skills, qualifications and the confidence to build careers.

STRATEGIC MEMBERS NEWS

LJLA looks to continue breaking records 2025 was a record-breaking year for Liverpool John Lennon Airport (LJLA), having handled over 5.6 million passengers, making it the busiest year in the airport’s 92 year history, exceeding the previous record set 18 years ago in 2007.

Growth in passenger numbers and services throughout 2025, saw passengers increase by 11% compared to 2024, with the continued expansion of services by the airport’s three main operators: easyJet, Ryanair and Jet2, all contributing to LJLA’s record-breaking year.

2025 was a year of terminal improvements at LJLA too, helping to enhance the airport’s reputation for offering one of the UK’s best airport passenger experiences. These included the installation of the latest generation security equipment, new and upgraded food and beverage areas and an all new and expanded Aspire Premium Lounge all aimed at helping travellers from across

the North West and North Wales make Liverpool their airport of choice.

Looking ahead, 2026 is set to be even busier for the airport. At the end of last year, easyJet announced that they would be adding another aircraft to their Liverpool base, taking their fleet here to 9, enabling the airline to offer customers even more choice for flights and holidays from Liverpool across Europe and beyond, with new routes to Lisbon and Paphos taking their number of destinations to 39.

Then came the news that Ryanair would also be basing an additional aircraft at Liverpool in 2026 taking their fleet here

n L to R: Ryanair’s CCO, Jason McGuinness with LJLA’s CEO John Irving

to 6 aircraft, with 3 exciting new routes to Marrakesh, Tirana, and Warsaw, and extra flights on 11 popular existing services, taking their total number of destinations served from Liverpool to 34.

These latest airline commitments will bring significant investment, help the region’s visitor economy and also create more jobs too, bringing benefits for many others across the region.

Short service dismissals: A 2027 game changer for SMEs A major shift in UK employment law is on the horizon, and SMEs will feel the impact more than most.

From 2027, the qualifying period for unfair dismissal claims will reduce from two years to just six months.

For small businesses that have traditionally relied on the longer qualifying period to manage underperformance or conduct issues quickly, this marks a significant change.

Once employees pass six months’ service, dismissals will carry a much higher risk of unfair dismissal claims. This makes early performance management, consistent documentation and timely intervention more critical than ever. The

accompanied and provide evidence to support their decision. It offers some additional flexibility, but it is not a substitute for good practice or thorough record keeping.

n L – R: Amanda McKay and Niamh Kelly Directors - The HR Dept Wrexham & Chester

long held assumption that short service dismissals are low risk will no longer apply.

To help employers navigate this transition, the government is introducing the Initial Period of Employment (IPE). Designed as a statutory form of probation, the IPE offers a lighter touch dismissal process for conduct or capability concerns during the early months of employment. Even so, employers must still hold a formal meeting, allow the right to be

For SMEs, preparation should start now!

Policies will need updating so they reflect the forthcoming legal framework.

Contracts should be reviewed, particularly existing probation clauses, to ensure they align with the introduction of the IPE. Line managers will require training to ensure performance issues are addressed promptly, fairly and consistently in the earliest stages of employment.

The HR Dept Wrexham & Chester can help businesses prepare confidently for these changes by reviewing existing processes, updating essential documents, strengthening early stage performance management and supporting managers with clear, practical guidance. With the right preparation, SMEs can approach 2027 with clarity, confidence and compliance.

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STRATEGIC MEMBERS NEWS

RFCA for Wales welcome 150 guests to annual briefing The Reserve Forces’ and Cadets’ Association (RFCA) for Wales welcomed a packed house of 150 guests to its annual briefing.

The keynote speaker was Major General (Retd) Stephen Potter QVRM TD VR, who set the context of UK Defence in the light of the Strategic Defence Review 2025 and the MOD’s Defence Reform programme.

Major General Potter, a former Director Reserves in Army HQ, leads the External Scrutiny Team which report annually to the Defence Secretary on the state of the UK’s Reserve Forces.

The event at HMS CAMBRIA in Cardiff Bay on Thursday 16 October was attended by

a diverse audience including members of the Armed Forces community, partner organisations, employers and key stakeholders.

Other speakers included Wing Commander Lee Matthews, Officer Commanding 614 (County of Glamorgan) Squadron Royal Auxiliary Air Force, who gave the reserve unit presentation.

Colonel Melanie Prangnell MBE, Commandant Clwyd and Gwynedd Army Cadet Force, gave the cadet perspective. She was joined by Cadet Regimental Sergeant Major Zuzanna Radkowska of Dyfed and Glamorgan ACF. The reservist perspective was given

by Able Seaman Jaroslav Klusevich of HMS CAMBRIA, and Scott Milne, Vice President and General Manager, General

Dynamics Land Systems–UK, gave the view from the employer.

There was also a special presentation made on behalf of the Ulysses Trust for the best university expedition in 2024 in recognition of a challenging self-sustained canoe trip made by a group of university reservists from Wales, Birmingham and Bristol to remote Sweden.

First RFCA for Wales chairman Brigadier Russ Wardle OBE DL and Chief Executive Colonel Dominic Morgan OBE gave an update on the past year and reflected on the achievements of the secretariat.

They detailed the outputs of RFCA for Wales’ key pillars of Cadets, Reserves, Estates and Engagement.

The event was compèred by television presenter Sian Lloyd.

Bathgate Business Finance opens North Wales base at M-SParc Bathgate Business Finance had expanded its operations with the launch of a base at M-SParc in Garwen, Wales. n L-R Olwen Davies (operations & contracts manager at M-SParc), Ian Adams (Bathgate), Gary Beggs (Bathgate)

Officially opened in 2018 and part of the University of Bangor network, M-SParc is a hub for knowledge-based businesses, innovation, and digital growth in North Wales. As part of its partnership, Bathgate will provide dedicated support with business finance for tenants, as well as businesses operating across North Wales.

The initiative will be led by Bathgate Director and BDM, Ian Adams, who lives in North Wales, and BDM, Gary Beggs, who will offer free business reviews, opportunities to discuss funding needs or explore opportunities, sharing their expertise to help businesses find the best solutions to meet their needs.

Bathgate has supported a host of Welsh businesses over its 35 years in operation, brokering deals through its extensive network of funders and providing ownbook lending from The Bathgate Capital Fund, and it has worked closely with the Bank of Wales and Development Bank of Wales.

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Recent deals include £114,000 for Anglesey-based chocolatiers Mr. Holt’s, a co-investment supporting an additional loan of £150,000 from the Development Bank of Wales, to facilitate the opening of a new factory, and £1.1million to allow the refurbishment and transformation of The Crown in Bodedern into a contemporary gastropub.

Bathgate Director, Ian Adams, said: “We are excited to join the community at M-SParc and support its mission to ignite ambition and innovation to power a sustainable Wales.

“We want to support and strengthen the potential that exists in the region through our North Wales base. The team is looking forward to sharing its expertise to help businesses thrive and grow.”

Connect with Bathgate on LinkedIn and follow them on Instagram for the latest updates and behind-the-scenes content.

DELSOL Business of the Year:

STRATEGIC MEMBERS NEWS

Supporting local sustainability through partnership with P&A Group As Business of the Year, DELSOL continues to invest in partnerships that reflect its commitment to sustainability, collaboration, and regional growth. A key example of this is its work with P&A Group, winners of the Excellence in Sustainability Award, supporting their closed-loop recycling operations through efficient, locally focused transport solutions.

The partnership is built on a natural operational alignment. Both based in North Wales, P&A Group manufactures and recycles pallets, while DELSOL specialises in moving goods safely and

efficiently. By supporting the transport element of P&A’s closed-loop recycling process, DELSOL is helping to ensure materials are reused, recovered, and kept in circulation within the local supply chain, reducing waste and unnecessary long-distance movements.

This collaboration goes beyond logistics.

It reinforces a shared belief in shopping local and sending local — an approach designed to keep business, jobs, and investment within the region. By working together locally, both organisations are contributing to a more resilient regional economy while lowering the environmental impact associated with extended supply chains.

For DELSOL, the partnership reflects its ongoing strategy to support customers and partners in achieving practical sustainability outcomes. Working alongside a recognised sustainabilityfocused manufacturer provides valuable opportunities to learn, share best

n L to R: Dylan Walker, Delsol International, Rhys Hughes, P&A Group, Darren Jones & Kathy Jones, Delsol

practice, and continuously improve transport efficiency and environmental performance.

For P&A Group, having a trusted local transport partner supports the effectiveness of their recycling model and helps ensure materials move smoothly through the loop.

Together, DELSOL and P&A Group demonstrate how local businesses can collaborate in a meaningful, grounded way — combining manufacturing and logistics expertise to support sustainability, strengthen regional supply chains, and create long-term value for the local community.

New year, new improvements for business account customers We’ve been working hard behind the scenes at KingKabs to make business travel simpler, more flexible and easier to manage. With rising tunnel tolls, increasing parking charges and the stress of city and airport driving, using a dedicated Business Account can remove unnecessary headaches from your working day — and free up time to focus on what matters.

Our business account customers can now choose how they pay. Alongside our traditional payment-on-receipt invoice service — fully itemised and supported by comprehensive MI reporting — accounts can also now be linked to business or personal credit cards. Whichever option you prefer, you’ll continue to benefit from negotiated rates, priority service, detailed reporting and straightforward expensing.

Claire Langrell, Head of Corporate Accounts at KingKabs, says: “At KingKabs, we’ve spent time listening to the needs of the business community.

By building on our local presence and expertise, we’ve introduced changes designed to better support businesses in their day-to-day operations and enhance the overall customer experience.”

Our improved corporate app allows business account customers to book,

manage and track priority taxi journeys directly from their mobile phone rather than ring in. All account bookings, whether made by phone or via the app, are displayed in real time, providing full visibility and control.

Our fleet includes saloon and estate vehicles for up to four passengers, people carriers for up to eight passengers, and wheelchair-accessible hackney carriages available on request. With a reliable 24-hour service and experienced local drivers, we help keep businesses moving across Chester, Ellesmere Port and Cheshire West.

As proud members of the Chamber of Commerce, we’re committed to supporting local businesses of all sizes with dependable, priority transport and a Business Account service designed to work around you.

Visit: www.kingkabs.co.ukcorporateaccounts/ or contact Mark for more information:mbaxter@cityfleet.co.uk

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PATRON NEWS

National Grid network upgrades to support local business demands National Grid is investing in Wales to grow the country’s energy network and support the shift to cleaner, homegrown power from more affordable sources.

The existing grid was largely built in the 1960s to transport electricity from coalfired power stations in the North, Midlands and South Wales. But the way energy is generated and used is changing rapidly, and because of this we need to make changes and upgrade the grid. The Welsh Government aims for renewables to meet 70% of Wales’s electricity demand by 2030, requiring significant new infrastructure to connect this clean energy to homes and businesses.

By 2050, electricity use is expected to double, in Wales and across the UK as heating, transport and industry relies on electrification.

For local businesses, these upgrades, part of ‘Uwchraddio’r Grid / The Great Grid Upgrade', are an important step in ensuring a resilient, reliable electricity supply as demand continues to grow.

Our work will help provide hundreds of new job opportunities in North Wales through our construction partners, maximising the local economic benefits of this investment from high-quality skilled jobs to opportunities for the local supply chain.

In North Wales, we have been developing a project to reinforce the network between Pentir to Trawsfynydd.

The project includes a new substation and underground cables at Bryncir,

new and replacement cables at Pentir and Trawsfynydd substations, and the replacement of 5.8km of underground cables beneath the Glaslyn estuary.

The strengthened connection is needed by 2030, to support more clean, secure and homegrown energy from more affordable sources to homes and businesses.

John Lamb, Pentir to Trawsfynydd Project Director, explains the benefits upgrading the grid can bring to the area: “In building the UK’s future energy system, we have a major opportunity as a country to drive economic growth that brings real benefits to communities and businesses. The upgrades in North Wales will bring both immediate and long-term benefits, with the opportunity to support local jobs during construction through our contractors and offer opportunities for the local supply chain.

“As our sector transforms, the new jobs and capabilities developed at National Grid will be at the heart of

building the energy system of the future.

By providing the infrastructure needed to meet future demand we’re also helping to grow the area’s economy, and that’s something I’m very proud to be a part of.”

He adds that demand on the grid has changed dramatically since it was first built. “When the grid was created our demands were much lower, not every family even owned a television. Today, most homes have multiple mobile phones, laptops, games consoles and TVs, all drawing power alongside ovens, washing machines, fridge-freezers and now electric cars. The increase in what will be required of the grid is huge through growth in industry and data centres, and to secure Wales’s clean energy future we need to upgrade our electricity network so it can support jobs, businesses and economic growth, and deliver long‑term benefits for bill payers.”

Following consulting on our proposals at pre-application stage, four planning were submitted to Gwynedd and Eryri Local Planning Authorities seeking planning consent for the project at the end of last year. Subject to planning approval, the construction of the project will commence this summer.

"In building the UK’s future energy system, we have a major opportunity as a country to drive economic growth that brings real benefits to communities and businesses."

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Shaping Skills, Strengthening Business: An LSIP Update For many businesses across Cheshire & Warrington, and developing the right talent remains one of the biggest challenges to growth. The Local Skills Improvement Plan (LSIP) is helping employers turn that challenge into an opportunity.

At its heart, the LSIP brings Cheshire & Warrington’s businesses, educators and local leaders together to align skills with growth. By turning employer insight into action, the plan is helping to build a future-ready workforce, improve access to good jobs and ensure the region continues to thrive in a changing economy.

South & North Cheshire Chamber of Commerce leads this work as the designated Employer Representative Body for the area. Our role is to ensure that the voice of employers sits at the centre of how local skills and training provision evolves.

Turning Employer Insight into Action Businesses across the region have recently contributed their views through surveys, consultations and sector discussions. These insights are helping build a clear picture of workforce challenges, skills gaps and future demand.

This evidence is already informing discussions with education and training providers, shaping how courses, apprenticeships and training programmes respond to the real needs of employers.

The next LSIP Report, due in summer 2026, will bring this intelligence together and set out updated priorities to support productivity, workforce development and economic growth across Cheshire & Warrington.

However, the LSIP is more than a report, it is an ongoing partnership between business and education. Employer insight is essential to ensuring skills organisations need now and in the future.

Apprenticeship Levy Changes Businesses should also be aware of changes to the apprenticeship levy coming into effect from 1 April.

While the reforms introduce levy funds can be used and transferred, they also shorten the timeframe for spending levy contributions.

Funds will now need to be used within 12 months rather than the previous 24 months.

This means levy-paying employers will need to plan their levy use more actively.

Funds that remain unspent after 12 months will expire and return to the Treasury.

One option is levy transfer, where businesses can share unused funds with other organisations, including SMEs and supply chain partners. This helps support apprenticeships locally while ensuring levy contributions are put to productive use.

The LSIP team can support levy-paying employers who want to explore transfer opportunities, helping connect organisations and ensure funding is used where it can have the greatest impact.

Supporting Local Skills and Talent Businesses play a vital role in shaping the region’s skills landscape. Your voice helps ensure training and workforce development meet local needs, strengthening both individual organisations and the wider business community.

By working together we can grow talent, address skills gaps and secure a stronger future for Cheshire & Warrington.

Get Involved the LSIP or discuss apprenticeship levy opportunities, contact the LSIP team: LSIP@sccci.co.uk

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PATRON NEWS

Cheshire College wins Innovation in Learning Award at Green Expo Awards Cheshire College – South & West has been named the winner of the Innovation in Learning Award at the Green Expo 2025 Awards, recognising the College’s pioneering approach to sustainable construction education.

The award highlights innovation across the provider but particularly at the Ellesmere Port campus, where students gain hands-on experience in a fully functioning Net Zero Sustainable House — a unique training space equipped with the latest sustainable technologies, such as ground source heat pumps and photovoltaic solar panels.

The house has been designed to mirror the technologies and design principles used in modern low-carbon homes, giving students the opportunity to install, maintain, and analyse real working systems.

Students across electrical, plumbing, building surveying, and planning courses can explore, examine, and work directly on sustainable systems. This practical approach equips students with the skills the UK construction sector urgently needs, helping to tackle the national skills shortage.

Helen Nellist, Deputy Principal and Deputy CEO, commented: "Winning the Innovation in Learning Award reflects our commitment to combining practical skills with forward-thinking approaches. From our sustainable house to other projects across campuses, we’re continually finding new ways to prepare students for the challenges of the modern workforce while pushing the boundaries of education."

Karen Roberts, Assistant Principal – Apprenticeships & Employer Engagement, said: "Our sustainable house is a learning environment for all

12

n Karen Roberts, Assistant Principal Employer Engagement & Apprenticeships collecting the Innovation in Learning Award on behalf of Cheshire College

students including those on full-time courses, adult students, and apprentices.

It gives everyone the chance to explore and work with real-world sustainable construction systems, gaining practical experience that they can’t get in a classroom alone."

Karen added: "We are truly grateful to receive this recognition. It reflects the hard work and dedication of our staff and students and motivates us to continue advancing learning and sustainability initiatives."

The College’s Academy West hospitality team also contributed to the awards evening, catering the event with a menu built around seasonal, sustainable, and locally sourced produce, reflecting Cheshire College’s wider commitment to sustainability across curriculum.

Alongside teaching sustainable construction, the College leads by example, having recently completed a £6.2 million decarbonisation programme significantly lowering its carbon footprint across all three campuses.

"Our sustainable house is a learning environment for all students including those on full-time courses, adult students, and apprentices.

It gives everyone the chance to explore and work with real-world sustainable construction systems, gaining practical experience that they can’t get in a classroom alone."

To find out more about the College’s sustainable practices, visit www.ccsw.ac.uk/sustainability

What you don’t redact will be used against you Subject Access Requests (SARs) and document disclosure are no longer an occasional compliance task.

For UK organisations, they have become a high-volume, highrisk operational pressure point — and one of the most common sources of accidental data breaches.

The uncomfortable truth is this: most data breaches linked to SARs are not caused by hackers — they are caused by organisations disclosing too much information.

The scale of the problem

The statistics are stark: • The ICO reports a year-on-year increase of over 30% in SAR-related complaints, making SAR handling one of the most scrutinised GDPR activities.

• Over 40% of GDPR breaches reported to the ICO involve human error, with misdirected emails, incorrect disclosures, and redaction failures among the top causes.

• In regulated sectors, SAR response times are now routinely audited, with failure to respond correctly within one calendar month exposing organisations to enforcement action.

• The average SAR now spans multiple systems, file types, and document formats, increasing the likelihood that hidden or embedded data is missed.

• Redaction errors account for a growing proportion of self-reported breaches, often discovered only after disclosure has already taken place.

In short, the risk is no longer theoretical. It is operational, frequent, and measurable.

Why Redaction Is Where Things Go Wrong Many organisations still treat redaction as a mechanical task — “black out the obvious bits and send the file.”

That approach is dangerous.

Modern documents contain far more data than what is visible on screen: • Metadata • Comments and tracked changes • Hidden rows, layers, and embedded objects • Linked files and attachments • File histories and author details A visually redacted document is not necessarily a securely redacted document.

PATRON NEWS • Significant internal cost in incident response, remediation, and reputational management In many cases, the financial cost of managing a single redaction failure far exceeds the cost of doing it properly in the first place.

Why “tools alone” are not the answer

The ICO has repeatedly highlighted cases where: • Redacted text was recoverable by copying and pasting • Metadata exposed third-party personal data • Entire sections were hidden but not removed • Documents were re-saved incorrectly, undoing redaction Once disclosed, you cannot undo a SAR response. The damage — regulatory, reputational, and legal — is already done.

The pressure is getting worse, not better

Several trends are converging to make SARs harder to manage: 1. Volume Individuals are more aware of their rights. SARs are being used in disputes, grievances, employment cases, and litigation strategy.

2. Complexity Data now sits across email, SharePoint, Teams, file servers, cloud platforms, and third-party systems.

3. Time pressure The one-month statutory deadline leaves little room for error, particularly where multiple stakeholders are involved.

4. Skills gap SAR handling is often pushed onto teams who are already stretched and may not have specialist redaction expertise.

5. Regulatory scrutiny The ICO has made it clear that “reasonable effort” does not excuse poor controls, weak processes, or avoidable mistakes.

This combination means that even wellintentioned organisations are exposed.

The real cost of getting it wrong

A redaction failure is not just a compliance issue. It carries real consequences: • ICO investigations and enforcement • Mandatory breach notifications • Loss of trust from customers, employees, or stakeholders • Legal exposure, particularly where thirdparty data is disclosed

Redaction software can be useful — but it is not a silver bullet.

The most serious failures occur not because tools were unavailable, but because: • The wrong documents were selected • Context was misunderstood • Third-party data was not recognised • Exemptions were applied incorrectly • Outputs were not independently checked Effective SAR and redaction management requires: • Clear governance • Defined workflows • Skilled review • Quality assurance • Auditability In other words, judgement and process matter just as much as technology.

A risk-based, practical approach

Organisations that manage SARs effectively do a few key things well: • They treat SARs as a regulated process, not an admin task • They apply consistent redaction standards • They separate data gathering from disclosure decision-making • They build in second-pair-of-eyes review • They understand that over-disclosure is as serious as non-disclosure This approach reduces risk, increases confidence, and stands up to scrutiny.

Final thought: redaction is a business risk, not a clerical task

The phrase “what you don’t redact will be used against you” is not hyperbole — it is an accurate description of how SAR failures unfold.

As SAR volumes increase and regulatory expectations tighten, organisations must decide whether they are comfortable relying on ad-hoc processes, or whether they need specialist support.

E2E Integration are Data Compliance and redaction specialists.

If the weight of increasing SARs and/or document redaction is taking its toll on your business, E2E provide complimentary advice to Chamber Members.

Please email Sarah Webb at sarah.webb@e2e-integration.co.uk to discuss your situation in confidence.

Getting redaction right is no longer optional — but getting expert support can make all the difference.

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CHAMBER EVENTS

Events Round-Up It’s been an exciting start to the year, with a series of standout events already delivered over the past couple of months. Take a look at some highlights below:

14th January – Round the Table Networking at SPACE

19th January – Networking and Tour of Grosvenor Museum - Including Gladiators of Britain display

23rd January – Sales Club

27th January – Ynys Môn Network

29th January – Thursday is the new Friday Networking at White Oak

4th February – Round the Table Networking and Tour of Theatr Clwyd

11th February – Next-Gen Network at Just Coffee Chester

12th February – Chinese New Year Lunch at The Slow Boat

3rd March – Liverpool Airport Tour

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Upcoming Chamber Networking Events We’re looking forward to a fantastic lineup of events in the coming months and hope you’ll be able to join us.

Explore a selection of what’s coming up below:

SCAN THE QR CODE TO BOOK YOUR PLACE!

1st April – Round the Table Networking at Hotel Wrexham

21st April – Ynys Môn Network

23rd April – Round the Table Networking & Falconry Display at Cheshire Outdoors

24th April - Sales Club

28th April – Networking Lunch at Chester Football Club

29th April – Next-Gen Network

Find out more information about these and many other upcoming Chamber events by following the QR code on this page.

30th April – Chamber Golf Day

20th May – Step & Connect Networking at Bodysgallen Hall & Spa

For any events enquires please email info@wcnwchamber.org.uk or call 01244 669988 15

PATRON FOCUS

Powering the region’s future - together

By Heather Heaton

Stakeholder Engagement and Comms Manager at SP Energy Networks

Most businesses only think about the electricity network when something goes wrong.

When the lights go out.

When a connection is delayed. When energy suddenly becomes a barrier instead of an enabler.

But the reality is the electricity network sits quietly behind almost every successful business decision made across Cheshire and North Wales.

Every factory expansion.

Every new housing development.

the people and organisations shaping our local economy, listening carefully to their plans and ensuring the electricity network evolves alongside them. That’s why we’re proud to have joined the Cheshire and North Wales Chamber of Commerce as a Patron Member.

The Chamber represents an incredibly important network of businesses driving growth, innovation and investment across the region, and we’re excited to become part of that community.

Our electricity network is fundamental to the economy. As the transition to a low-carbon future accelerates, the demands placed on the electricity system are changing quickly. Businesses are electrifying vehicle fleets, installing renewable generation, exploring battery storage and investing in new technologies that will reshape how energy is used.

At SP Energy Networks, our job is to make sure that backbone is ready for what comes next.

At the same time, Cheshire and North Wales continues to attract new investment, support manufacturing, develop housing and grow key industries.

All of this requires a network that is capable, flexible and ready to support future demand.

As Stakeholder Engagement Manager for the region, my role is to work closely with

Our role is to plan, build and operate that network so it supports both economic

Every electric fleet.

Every data centre, hospital, farm, high street and office.

Through our Chamber membership we want to build stronger relationships with businesses across the region, understanding their ambitions early and ensuring the electricity network is ready to support them.

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growth and the UK’s net zero ambitions.

That means upgrading cables and substations, strengthening infrastructure and developing smarter ways to manage electricity across the system.

But one of the most important things we can do is listen.

Through our Chamber membership we want to build stronger relationships with businesses across the region, understanding their ambitions early and ensuring the electricity network is ready to support them. Whether that’s plans to expand facilities, electrify transport, connect new technologies or develop renewable energy, those conversations help shape where and how we invest.

You can expect to see us actively participating in the Chamber community by attending events, sharing insight on the energy transition and opening conversations about how the electricity network can enable future growth.

Because when infrastructure and business work together early, better outcomes follow.

We’re proud to be part of this business network and look forward to working with organisations across Cheshire and North Wales to help power the region’s future.

Interim Chief Executive of Cheshire and Warrington Combined Authority (CWCA) announced Nick Walkley, former chief executive of Homes England, is set to become the first interim chief executive of the Cheshire and Warrington Combined Authority (CWCA).

His appointment is set for formal approval by the CWCA following its official launch in March.

The CWCA will control a multimillionpound budget including a £650 million mayoral investment fund over the next 30 years, and an ambition to transform the area into the UK's healthiest, most sustainable, inclusive and fastest-growing economy by 2045.

Nick Walkley is experienced in driving economic growth, building housing at scale, and forging powerful publicprivate partnerships. As Chief Executive of Homes England from 2017 to 2021, he led the creation and growth of the UK Government's housing and development agency, overseeing a portfolio that

included affordable homes, new towns, brownfield schemes, SME support and major infrastructure funding. During his tenure, he championed innovative approaches to unlocking housing supply and regeneration that improved lives across communities.

Prior to Homes England, Nick served as Chief Executive of two major London local authorities – Haringey Council and Barnet Council – demonstrating his ability to build high-performing teams and deliver transformation during challenging times. His track record in local government, combined with his deep expertise in urban regeneration and place-making, made him the outstanding candidate to work with

n Nick Walkley

elected leaders on Cheshire and Warrington's devolution agenda.

Nick’s most recent role was Principal and UK President at global real estate advisory firm Avison Young, where he continued to champion the power of collaboration between the public and private sectors to unlock growth and create thriving places. He will take up the new position in early March.

Council signs up to charter to work with partners to improve health and economic conditions

Business rates revaluation 2026

Cheshire West and Chester Council has signed up to a charter committing it to improve health and economic conditions through its policies and actions.

The Valuation Office Agency has updated the future rateable values for all non-domestic properties in England and Wales. These new values will take effect from April 2026. The Council uses these values to work out business rate bills.

The conditions in which we live such as our housing, income and job can affect our health. In 2022, Cheshire West and Chester became a Marmot Place and committed to a programme called All Together Fairer to reduce unfair differences in health and wellbeing across the borough. A key priority for the Council is to improve economic conditions to support good health, reduce inequalities and help our communities to thrive. To help this, the Council has joined other public sector organisations and signed up to the Cheshire and Merseyside Anchor Institution Charter.

Anchor Institutes are usually large organisations such as Councils, NHS Trusts and Universities that are rooted in their local communities by their duty, histories, and local relationships.

The Anchor Institution Charter helps organisations to improve health through influencing local social and economic conditions for communities by adapting the way they employ people, purchase goods and services, use buildings and

spaces, reduce environmental impact, and work in partnership.

This way of working will support our Marmot commitments to create fair employment, good work and a healthy standard of living for all.

Cllr Louise Gittins, Leader of the Council said “We are delighted to sign up to this charter and set of principles. Working together with partners across all sectors and the wider region will help us to create lasting change and improve the health and wellbeing for the people who live in our area. The Council is committed to a fair local economy, with Cheshire West and Chester being a great place to live, work and play where no-one is left behind. The Council is already meeting a lot of the principles in this charter, for example in purchasing locally where possible, and taking action to address barriers people face in getting into work, staying in work, and earning a living wage. We look forward to continuing to work with local and regional partners for the good of our residents.”

Business rate revaluation coming into effect from April 2026.

A rateable value is an estimate of the rent a property could have been let for on a set date. For the 2026 revaluation this date is April 2024. This valuation is not the same as the rent being paid by the business, but it helps calculate the business rate bill.

A change in the rateable value does not always mean the bill will change by the same amount. National reliefs and the multiplier may affect what a business pays.

Businesses can use the Valuation Office Agency valuation service to: • View their current and future valuation • Update property details • Compare their valuation with similar properties • View an estimate of their future bill The Valuation Office Agency is responsible for valuations. The Council will issue bills once national guidance is confirmed.

Find a business rates valuation – GOV UK www.gov.uk/find-business-rates

17

MEMBERS NEWS

North Wales entrepreneur and Paralympian Dr Mark Williams awarded OBE for services to prosthetics North Wales-based entrepreneur, Paralympian and LIMB-art cofounder Mark Williams has been awarded an Officer of the Order of the British Empire (OBE) in recognition of his outstanding services to prosthetics and inclusive design.

After losing his left leg in a childhood accident, Mark went on to become a Paralympic medallist before founding LIMB-art in 2018 with his wife, Rachael.

The award-winning company designs and manufactures bold, confidenceboosting prosthetic leg covers, transforming how amputees around the world view and express themselves.

Based in rural North Wales, LIMB-art

has grown into a globally recognised brand, exporting internationally and championing pride, individuality and visibility for prosthetic users.

Commenting on the honour, Mark said:“This OBE is incredibly humbling.

LIMB-art was born from a desire to give something back, and to help people feel proud of who they are. To have that recognised at this level is truly special.”

Campaign launched to restore historic Nant Mill as part of £1.7m Clywedog Valley regeneration A public fundraising campaign has launched to restore Nant Mill, one of Wrexham’s most significant heritage sites, which has remained closed since 2018.

Nant Mill, located between Coedpoeth and Minera, dates back to the 15th century, with the current mill structure built in 1832. Once a thriving visitor centre, it fell into disuse after funding cuts.

The newly formed Nant Mill Community Trust, working within the Clywedog Valley Partnership and with support from Wrexham County Borough Council, now has the opportunity of a long lease from Wrexham County Borough Council, giving the community the opportunity to reopen the site.

The restoration of Nant Mill is part of a larger £1.7m regeneration project led by the Clywedog Valley Partnership, overseen by Groundwork North Wales.

The project aims to rejuvenate the ninemile Clywedog Trail, restoring industrial heritage, improving habitats and expanding public access.

The National Lottery Heritage Fund has awarded initial development funding and invited a Stage 2 application, with a potential £1.26m grant. To unlock this, the Partnership must raise around £460,000 in match funding.

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Nant Mill Community Trust aims to raise £40,000 towards this, contributing to a wider restoration package for the visitor centre and supporting Nant Mill to reopen its doors.

“This is a unique opportunity to protect a much-loved symbol of our local history,” said a spokesperson for the Nant Mill Community Trust. “We’re asking the community to help us bring Nant Mill back as a place for learning, nature, heritage and connection.”

Coedpoeth Councillor Anthony Wedlake said, “’I know how much the people of Coedpoeth and the wider Wrexham community value the Clywedog Valley and Nant Mill in particular. This is a wonderful opportunity to showcase our natural and industrial heritage. I hope we can raise the money to realise this significant funding opportunity.”

Cllr Krista Childs added, “I am extremely happy to share and support this wonderful opportunity for Nant Mill Community Trust to reopen Nant Mill as part of the Clywedog Valley Partnership and hope that we can help raise the much-needed crowdfunding to secure this important asset for our community.”

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PATRON FOCUS

Wales launches digital toolkit to future-proof the high street A NEW online guide will help small businesses and independent retailers harness the power of digital technology and data to strengthen their operations, attract more customers, and future-proof their place on the high street.

Menter Môn, which delivers the Welsh Government-funded Smart Towns Cymru programme as part of the Transforming Towns package of support, has launched a free, downloadable toolkit designed to make crucial analytics and evidence more accessible to businesses across Wales.

From monitoring footfall to boosting online visibility, strengthening cyber security to using AI for smarter marketing, the guide highlights practical, highimpact areas where data can drive real results.

It draws on anonymised BT Active Intelligence data - including Wi-Fi analytics, LoRaWAN sensors, mobile networks, and ‘Bluetooth beacons’ to demonstrate how information once reserved for big corporations can now be used by independents to make smarter decisions.

The guide is built with time-pressed entrepreneurs in mind, recognising many small high-street businesses are run by lean teams who can’t always attend workshops or events.

Instead, it offers straightforward, actionable insights supported by real examples of businesses already using data to cut costs, win customers, and adapt to changing patterns of trade.

Kiki Rees-Stavros, Project Manager for Smart Towns Cymru, said: “Business owners are busier than ever, and they don’t have time for lengthy manuals or training.

“This guide boils down the most valuable information into clear, practical steps that anyone can follow. It’s about building confidence to make small, datadriven changes that add up to long-term benefits.

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“We’ve seen businesses transform the way they operate by acting on these insights, changing opening hours, moving locations, adapting product lines, and sharpening up their marketing - the results speak for themselves.”

The guide also demonstrates why high street data matters, from understanding customer demographics and spending power to tracking the impact of local events, transport changes, or parking availability.

Medi Parry-Williams, High Street Data Advisor and founder of Making Places Work, said Wales is already seen as a UK leader in high street support and data analysis.

“Our high streets are under pressure, but they’re also full of opportunity.

With the right tools, independents can respond to shifting customer habits, justify investment, and build resilience,” she said.

“This guide makes those tools accessible — you don’t need to be a data expert to use information that makes a difference.”

Cabinet Secretary for Housing and Local Government Jayne Bryant said: “The Smart Towns Programme, now in its fifth year of Welsh Government support, is central to our commitment to help town centre businesses collaborate and increase their digital offer.

“By harnessing digital and data insights, businesses can better understand their customer base and trends to make data-driven decisions that improve performance and boost town centres.

“I congratulate the Smart Towns team at Menter Môn for this excellent guide, which offers practical solutions, clear requirements, and inspiring case studies to support businesses at every stage of their digital journey. It will remain a valuable resource throughout the programme and beyond.”

Since launching in 2021, Smart Towns Cymru has been helping businesses and communities across Wales as part of the Welsh Government’s Transforming Towns agenda.

"Our high streets are under pressure, but they’re also full of opportunity. With the right tools, independents can respond to shifting customer habits, justify investment, and build resilience.”

The guide is free to download from the Smart Towns Cymru website: www.smarttowns.cymru/en/home and www.smarttowns.cymru/cy/hafan. For more information, email smarttowns@mentermon.com

PATRON FOCUS n Aaron Sussex, Sales Geek North Wales

If I asked a room full of business owners what holds them back from selling more, the honest answer from most would be the same: fear of rejection. It’s the reason calls don’t get made, proposals don’t get sent, and conversations never move beyond small talk at networking events.

For SMEs in particular, where the person selling is often the founder or managing director, a ‘no’ can feel deeply personal.

After all, you’re not just pitching a product — you’re pitching something you’ve built from the ground up.

But here’s the truth that every successful salesperson eventually learns: rejection isn’t the enemy. Avoidance is. The businesses that grow consistently are the ones that have learned to treat ‘no’ not as a dead end, but as a data point, a redirect, and sometimes even a doorway to a better conversation.

Reframe what ‘No’ actually means The first step in overcoming the fear of rejection is understanding what a ‘no’ really represents. In most cases, it doesn’t mean ‘I think your business is rubbish.’ It usually means one of three things: the timing isn’t right, the prospect doesn’t fully understand the value, or you haven’t yet uncovered the real problem they need solving. When you reframe rejection through that lens, it stops being a judgement on you and becomes useful information about where to focus next.

I work with SME owners across North Wales and Cheshire who initially dread sales conversations. Once they start seeing rejection as feedback rather than

Why the word ‘NO’ might be the best thing for your business failure, something shifts. They ask better questions, they listen more carefully, and ironically, they start hearing ‘yes’ more often.

Practical tips to embrace the ‘No’ So how do you actually put this into practice? Here are some approaches that I’ve seen work time and again with the businesses I support.

Separate your identity from the outcome.

When you run an SME, it’s easy to blur the line between who you are and what you sell. Remind yourself that a prospect declining your proposal is not a rejection of you as a person. It’s a business decision based on their circumstances at that moment. The more you practice this separation, the more resilient you become.

Get curious after every ‘no.’ Instead of retreating, ask a follow-up question.

Something as simple as ‘Can I ask what influenced your decision?’ can unlock insights you’d never get otherwise. You might discover a competitor is offering something you could match, or that the prospect has a budget cycle you weren’t aware of. Either way, you leave the conversation smarter than when you entered it.

Track your ratios and celebrate the activity. If you know that historically one in every five conversations leads to a sale, then every ‘no’ is bringing you statistically closer to that ‘yes.’ Start tracking your outreach numbers, your conversion rates, and your pipeline value. When you focus on the activity rather than obsessing over individual outcomes, the pressure on any single conversation drops dramatically.

Build a follow-up habit. Many of the ‘nos’ you hear today are really ‘not yets.’

The prospect who turned you down in January might have a completely different set of priorities by June. A simple, value-led follow-up every few months — sharing an article, a case study, or

a genuine check-in — keeps the door open without being pushy. Some of the best client relationships I’ve seen started as a ‘no’ that was nurtured with patience and consistency.

Practice in low-stakes environments.

If approaching a high-value prospect feels daunting, build your confidence first.

Practice your pitch at networking events, with existing contacts, or even with fellow business owners who can give you honest feedback. The more conversations you have, the less weight any single one carries.

From transactional to value-driven One of the most common reasons SMEs struggle with rejection is that their sales approach is still fundamentally transactional. They’re leading with what they do rather than why it matters to the person sitting across from them. When you shift to a value-driven approach — where the conversation starts with the prospect’s challenges and goals — rejection becomes far less frequent, because the conversation itself becomes more relevant and useful.

Even when a value-driven conversation doesn’t end in a sale, the prospect walks away thinking, ‘That person understood my business.’ That’s the kind of impression that leads to referrals, future opportunities, and a reputation that does some of the selling for you.

The bottom line Rejection is an unavoidable part of growing a business. The question isn’t whether you’ll hear ‘no’ — it’s what you do with it when you do. The SMEs that thrive are the ones that treat every rejection as a learning opportunity, stay curious, and keep showing up. So, the next time you hear ‘no,’ don’t take it personally. Take it professionally. Then pick up the phone and make the next call.

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Top Tips for using AI in business, without the hype AI has moved from buzzword to boardroom pretty quickly.

But for many organisations, it still feels noisy, oversold, or just a bit chaotic. The truth? AI isn’t magic, and it’s not going to fix everything overnight. What it can do, when used well, is remove friction, save people time, and help teams make better decisions. Used badly, it creates new risks, extra admin, and a false sense of confidence.

Here are some simple, experienceled principles to help you approach AI in a sensible, sustainable way.

1. Start with the problem, not the tool One of the biggest mistakes I see, is businesses picking a tool and then hunting for where it can fit (this is also not just for AI tools). Flip that.

Start by asking yourselves: • Where are we losing time?

• Where are people duplicating effort?

• What decisions rely on one person’s brain?

If you can’t explain the problem clearly in plain English, AI won’t magically fix it. The best outcomes come from clarity, not clever tech.

2. Most AI success comes down to data quality People often think the blocker is AI capability, but more often it’s the data.

If your information is inconsistent, incomplete, or stored in 12 different places, AI will only amplify the mess.

Before rolling out AI, look at how your data is captured and maintained: • Are definitions consistent?

• Is information duplicated?

• Are key fields missing?

Improving your data often delivers benefits even before you introduce any AI. 3. Know the difference between Generative AI and Machine Learning Not all AI is the same.

Generative AI (like chat-based systems) creates content, summaries, ideas. This is great for drafting, sensechecking, and speeding up thinking. But it only knows what you tell it.

Machine Learning uses your historical data to spot patterns, forecast, or flag risks. It’s more powerful for operational

use cases but needs proper planning and governance.

Understanding the difference between the two will save you time, budget, and disappointment, as what you may need is the opposite of what you think.

4. Treat AI outputs as a first draft, not a final answer AI can move fast, but it doesn’t take responsibility for the outcome. Anything involving customers, regulation, or people decisions still needs human review.

A simple principle that works well: AI accelerates. People decide.

5. Build confidence across the whole organisation AI shouldn’t sit with one "techperson" or an external supplier. The organisations getting the most value are the ones giving everyone basic AI literacy: what it can do, what it can’t, and how to ask better questions.

Short, practical examples linked to real roles outperform long theoretical training every time. This can also 6. Put simple governance in place early Good governance isn’t about slowing things down. It’s about protecting the business while you adopt new tools.

You don’t need a 40page policy, even a simple framework helps: • Who can use AI • What data is allowed • How outputs should be checked A bit of structure early on prevents big headaches later.

7. Pilot, measure, then scale Start small. Test in one area.

Measure things that matter — time saved, errors reduced, capacity released.

If it works, scale it.

If it doesn’t, treat it as learning, not failure.

AI maturity comes from experimentation, not giant “bigbang” rollouts.

8. Remember: AI is a tool, not a strategy AI should support your business strategy, not become it.

The organisations winning with AI right now aren’t the loudest or the most technical — they’re the ones asking good questions, building strong foundations, and moving at a pace their people can sustain.

Traditional automation While AI is attracting most of the attention, traditional automation still has an important place in modern organisations.

n Rhianne Wray, Managing Director, Type on Data

TOP TIPS

Rulesbased automation, such as workflow builders, macros and scripted processes, is brilliant for repetitive tasks that never change and do not need intelligent decisionmaking. These tools are reliable, predictable and often easier to implement. In many cases, the smartest approach is a blend of both: using traditional automation for the tasks that follow clear steps, and AI for the work that requires reasoning, adaptation or interpretation. When the two work together, you get smoother processes, happier teams and a much more efficient business overall.

Final thoughts If you are ready to explore how AI and automation can make your organisation run more smoothly, now is the perfect time to start. Begin with one process, build confidence, involve your team and let curiosity lead the way. If you would like support in identifying the right opportunities or simply want a clearer roadmap for your next steps, we would be happy to help you figure out what will make the biggest difference for your business.

Let’s work together to make AI practical, approachable and genuinely valuable for your business.

You can reach me directly at rhianne@typeondata.co.uk or message hello@typeondata.co.uk, and one of the team will get back to you.

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THE BIG INTERVIEW

Lucy O’Shaughnessy Commercial Director Liverpool Airport WCNW: To begin, tell us a little about yourself and your background.

WCNW: Once the idea was formed, what did you do next?

I oversee all the non aeronautical commercial income at Liverpool John Lennon Airport (LJLA) ie the income streams that are not related to the airlines that operate here, so it covers all retail, food and beverage, car parking revenue, advertising. My background is retail having been a Sainsburys Graduate and then migrated to aviation at Bristol Airport where I completed a number of years firstly in the Operations team and moving latterly into the Retail and Commercial Team. I them moved to Liverpool Airport in 2010.

I took the role of Group Retail Manager (at the time Doncaster Sheffield Airport and Durham Tees Valley Airport were part of the same group of Airports as Liverpool) and supported the Commercial Director at the time to establish a new style of relationship management. Most of the retail operators already knew me from Bristol. Between us we significantly improved the way Operations were managed and KPI’s were tracked and reported on and in time developed the terminal to improve customer service, dwell time and ultimately passenger spend and income.

WCNW: What attracted you to the company?

At the time, regional airports were really growing and becoming more private sector commercially driven as opposed to being local authority run assets and were becoming increasingly dependent on non-aeronautical income. At Bristol we had undertaken a lot of work and developments on this side of the business and having visited Liverpool Airport, I could see they were on the start of a similar journey and I could see the potential to really make a difference here - and the rest is history.

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WCNW: What are your main responsibilities?

I am responsible for revenue generation from all non aeronautical categories e.g.

World Duty Free, Food and Beverage, Car parking, Premium Lounge and on site advertising. This is driven from a combination of sales performance on the ground to delivering contracts and maximising income. A large part of my role is also to ensure there is a strong passenger range and choice and drive customer service in all retail and concession areas including terminal and car parking.

WCNW: What does a typical day involve?

Tracking revenue and KPIs, store walking and influencing and driving ways we can improve. We are continually liaising and engaging with business partners and utilising my teams to manage operations and drive performance and customer service.

WCNW: Who are your target audience and what is the main aim of the organisation?

As an airport we see the North West, North Wales and beyond as our target market.

We want passengers to make Liverpool their airport of choice, for the 70+ destinations that we now serve. We are a commercially driven airport but our USP in recent years has been on the passenger experience, using our strapline of “Faster, Easier, Friendlier” as a main driver for decision making and purpose.

WCNW: What projects are you currently working on?

We have just completed the 2nd phase of a 3 phased retail development with the new Aspire Lounge opening last September and new “one stop shop” WHSmith on level 2 opening just before Christmas. The last phase of the development is in planning for next year and will involve an extension of the

experience, using our strapline of “Faster, Easier, Friendlier” as a main driver for decision making and purpose.

WCNW: What projects are you currently working on?

We have just completed the 2nd phase of a 3 phased retail development with the new Aspire Lounge opening last September and new “one stop shop” WHSmith on level 2 opening just before Christmas. The last phase of the development is in planning for next year and will involve an extension of the World Duty Free store to make that even better for customers, increasing space, categories and range of goods for our increasing passenger numbers.

WCNW: How have things gone so far?

Really well. Passenger feedback to the improvements and new facilities has been really positive. We have created additional commercial capacity for this summer season, with our food and beverage offer having been transformed in the past 2 years. The retail areas and new lounge have future proofed the growth we are seeing in passengers.

WCNW: Any difficulties? If so, how did you overcome them?

All the time! I think that’s why people in the industry love it so much because every day is different and there can be a curveball any time – you have to think on your feet and call on partnerships to sometimes navigate them together. For example, the Icelandic ash cloud where there were no flights in Europe for about 3-4 days and then obviously COVID. No one knew how or what to do, it was unprecedented times and we had to navigate it as an industry.

WCNW: Did you ever think ‘I’ve taken on too big a risk’? If so, how did you overcome it?

We (the airport) could have done but chose not to! There was a decision over a particular project we were not sure was worth the risk and ultimately we presented the facts and options at board level and on that occasion, whilst giving our advice, let the board make the final decision.

WCNW: Looking ahead, what are your main aims for the organisation and how would you like it to develop?

I would love to see LJLA with an annual throughput of over 6.5m passengers (we’re currently at 5.6m passengers) and still able to deliver the service and experience you see today. It would certainly be the aim of the organisation.

n Lucy with colleagues at the opening of the new Aspire Lounge operated by Swissport

WCNW: How have businesses and individuals responded to what you’re offering?

West is brilliant! It’s just the best example of keeping going, working hard and making a difference.

Our business partners are very positive about the airport and the team here.

We are a growing airport, which they want to be a part of and I think they find us very nimble and adaptable certainly compared to the large airports.

Passengers really enjoy the Faster, Easier, Friendlier experience and benefit from a much simpler journey which suits a lot of our demographic. Our benchmark customer service scores are consistently high and whilst we have continued to evolve to suit passenger demands and create choice we still remain loyal to our core objectives.

WCNW: What are your career aims and aspirations? Is there anything else in particular you’d like to achieve in your lifetime?

WCNW: Are there any particular people, business leaders or others you look up to?

What have you learned from them?

Over the years I’ve been lucky enough to have 2 or 3 people who supported and coached me, giving me the opportunity to go for roles / projects when I wasn’t convinced I could! But I do also admire the sporting world and individuals who achieve so much over a long period of time or who change things or put sports on the map for next generations. My most recent inspiration and admiration is for the Lionesses (and Roses!). My generation didn’t have girls football when we were growing up and the way society is now so accepting of girls football is the direct result of a few people keeping going.

They have inspired and normalised it for so many, and to watch my daughter & her teammates, and hundreds of other girls, enjoy it as the norm, across the North

I really want the airport to continue to succeed, grow and be the passengers’ favourite. It’s a great place to work and the region should be proud of this great asset. From a personal perspective I would like to share my knowledge and experience to the next generation within the industry, although I am aware it’s a fast changing world!

WCNW: What message would you give to other people in business?

1) Try and find something you really enjoy and if your good at it even better. Work is a lot of your time and you really want to enjoy going to work! I’ve been very lucky in that I really enjoy what I do and the industry and role evolves enough to keep me interested and challenged.

2) Build good relationships and partnerships, if that’s possible in your role, you never know when you may need to call on support and assistance.

3) Keep it simple. When you strip it all back, your customers are telling you what they really like and need, and if you can balance delivering that commercially too, then you should be ok.

I really want the airport to continue to succeed, grow and be the passengers’ favourite. It’s a great place to work and the region should be proud of this great asset.

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PATRON FOCUS

Altimex Ltd supporting the next generation through Young Chamber patronage With over 25 years of experience in UK electronics manufacturing, Altimex has built a strong reputation for delivering a broad range of innovative, highquality solutions to a diverse customer base. With services varying from custom PCB and interconnect cable assemblies to bespoke LED lighting, we offer support to a multitude of sectors including automotive, telecommunications, and aviation.

As we are a small but highly specialised B2B company, we understand that our future success, as well as that of the wider region, heavily depends on the next generation entering the workforce, which is why becoming a Patron Member of the Young Chamber programme felt like such a key, natural step for us.

Investing in skills for the future

In the UK, the technology and manufacturing sectors are evolving rapidly, with digital transformation, automation, AI integration, green technologies, and advanced engineering processes reshaping the skills landscape drastically. Therefore, especially for businesses like ours, access to skilled engineers and technicians is not only desirable, but essential.

The Young Chamber’s mission to bridge the skills gap by creating meaningful encounters between employers and students strongly aligns with our own values, as we believe that young people can benefit massively from seeing how classroom learning translates into realworld application.

By supporting the Young Chamber programme, we hope to play an active role in helping students develop core employability skills such

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n WCNW Chamber CEO, Sarah Bailey, presents Altimex Ltd, Managing Director, Davinder Lotay, with a Patron recognition plaque and certificate

as communication, teamwork, and problem-solving, all of which are just as important in a design meeting or on the production floor as they are in the classroom.

Championing STEM and engineering pathways

We are passionate about promoting STEM careers and showing young people that careers in science, technology, engineering and maths are dynamic, creative and full of opportunity.

Through our involvement with schools and colleges, we aim to:

• Provide insight into modern electronics manufacturing and emerging technologies.

• Showcase the diverse career paths within engineering and technical industries.

• Offer guidance on CV writing, interview preparation and workplace expectations.

For many students, particularly those without direct exposure to manufacturing or engineering environments, these encounters can be transformative.

Seeing real products, understanding how components come together, and meeting professionals who once sat

in the same classrooms helps to raise aspirations and build confidence.

Benefits for our team and our community

As a local employer, we are deeply invested in the long-term prosperity of the West Cheshire and North Wales region.

Helping to strengthen the future talent pipeline ensures that businesses across all sectors can continue to grow here, rather than looking elsewhere.

By collaborating with other organisations in the network, we also build valuable cross-sector connections and contribute to a united approach to careers education.

Looking ahead The future of engineering and technology rests in the hands of the next generation, and so we want to make sure that they don’t see manufacturing as a narrow or outdated industry, but as a forwardthinking, technology-driven field full of exciting possibilities.

We are proud to support a programme that strengthens connections between business and education…and we are even prouder to play our part in building a skilled, confident, ambitious workforce for the future.

PATRON FOCUS

New year, new horizons:

expansion, festivals and community spirit As we settle into 2026, the team at Ellis & Co is hitting the ground running. While the firm is renowned across Chester, Wrexham and the North West for its award-winning financial guidance, this year marks the beginning of an exciting new chapter. Fully defined by regional expansion, significant community support and highprofile local partnerships.

From opening new doors in Warrington to sponsoring one of the region's most beloved festivals, Ellis & Co is proving once again that they are far more than just accountants — they are a central pillar of the local business community.

Expanding our footprint To kick off the year, Ellis & Co is thrilled to announce the upcoming opening of a brand-new office in Warrington, run by Director James Ellis. This strategic expansion is a testament to the firm’s sustained growth and the increasing demand for their expert financial services across the North West.

"We have always been proud of our deep roots in Chester and Wrexham," says James. "However, as we support more clients across the wider region, it felt like the natural next step to establish

a physical presence in Warrington.

This new office will allow us to be even more accessible to businesses and individuals in the area, providing the face-to-face, proactive advice that Ellis & Co is known for."

The new location promises to bring the same level of dedication, tax expertise and business advisory services that earned them the title of Financial Services Company of the Year in 2025.

Supporting the Soul Kitchen While growth is on the agenda, community responsibility remains at the heart of the firm’s ethos. This February, the team is honoured to be attending the Soul Kitchen Charity Ball.

Hosted at the Chester Racecourse, this black-tie event is set to be a highlight of the social calendar. With a serious purpose of raising vital funds to support the homeless and vulnerable in our community, Soul Kitchen does incredible work providing food and support to those in need. And Ellis & Co is proud to stand alongside other Chamber members to support such a crucial cause.

Summer vibes: Sponsoring Deva Fest Looking further ahead to the summer, Ellis & Co is delighted to announce a major new partnership with Deva Fest.

A popular Cheshire festival, Deva Fest has become a staple of the local culture that brings together fantastic music, comedy and food. By sponsoring this event, Ellis & Co is reinforcing its commitment not just

to local businesses but to local life and leisure.

"We work hard for our clients, but we believe in celebrating the vibrancy of our region too," John Farrell, Director of Ellis & Co, notes. "Deva Fest is a fantastic example of creativity and community coming together, and we are thrilled to be part of the 2026 lineup as sponsors."

Your trusted partners for 2026 With a new office opening, charity commitments and festival sponsorships, it is shaping up to be a busy year.

However, the core mission of Ellis & Co remains unchanged, and that is to provide exceptional financial guidance to their clients.

So whether you are a start-up looking for a solid foundation, an SME navigating complex tax changes, or a large corporation requiring audit services, the team is ready to help you make 2026 your most successful year yet.

As mentioned by their third director, John Moorhouse, “For us, 2026 is about moving beyond compliance and helping our clients build resilience. The financial landscape is constantly evolving, and business owners need more than just end-of-year accounts. So, my message to business owners this year is simple — don’t navigate the changes alone. Lean on your advisors, plan ahead, and let’s make this a year of significant progress."

To find out more about their services or to book a consultation, visit www.ellis-uk.com or call the team today.

n Driving Growth with Expertise: Directors John Farrell, John Moorhouse and James Ellis mark the next chapter of Ellis & Co’s expansion.

27

YOUNG CHAMBER

West Cheshire & North Wales Chamber of Commerce unveils refreshed and revitalised Young Chamber Programme at a special launch event The West Cheshire & North Wales Chamber of Commerce officially unveiled its refreshed and revitalised Young Chamber Programme at a launch event in February.

The relaunch marks an exciting new chapter for the initiative, which has been connecting education and business across the region since 2017. Over the years, Young Chamber has played a key role in bridging the gap between the classroom and the workplace, engaging schools and colleges across North Wales and West Cheshire through mock interviews, site visits, careers talks and employer-led projects.

Building on this strong foundation, the new programme introduces a more structured and impactful approach, shaped around clear objectives and defined pillars. The refreshed programme will create even greater opportunities for businesses to share expertise, inspire ambition and help shape the region’s future workforce.

A new direction for 2026

Guests at the launch were given an exclusive preview of the programme’s new direction, including: Industry-Led Workshops: Practical, sectorfocused sessions designed in partnership with local employers, enabling students to explore real career pathways. Sponsored

by the Cheshire & Warrington Local Skills Improvement Plan (LSIP).

These sessions will be delivered by experienced business leaders from across the region. Emma Crighton from Skills Builder spoke about the importance of developing essential skills early to support long-term career success.

Altimex Ltd was announced as Young Chamber Patron, with Managing Director Davinder Lotay previewing a Fibre Optics workshop, offering insight into advanced manufacturing and emerging technologies.

Amanda Hufton from Storengy will lead a conservation-focused project linked to the energy sector, while Katie Williams from Xplore! will deliver an interactive STEM workshop designed to spark curiosity and build practical skills. Looking ahead, Jane Harrad Roberts of Marketing PRojects will run the Green Skills Youth Conference 2026, bringing together young people and industry to explore opportunities within the growing green economy.

Essential business skills workshops:

A structured series aligned to core workplace skills, helping young people develop the confidence and capabilities employers value. Sponsored by Cheshire College South & West.

Enterprise Challenge – Phoenix Pitch – A new 12-week pilot involving four schools and colleges. Student teams will work alongside business mentors to solve realworld challenges, culminating in a final

showcase, with winners recognised at the Chamber’s Annual Dinner in November. Sponsored by Cheshire West and Chester Council.

The relaunch also introduced a fresh Young Chamber brand identity, reflecting the programme’s evolution and future ambitions.

Why it matters

The renewed Young Chamber Programme is designed to benefit both young people and businesses. By getting involved, organisations can gain valuable insight into the aspirations of the next generation, strengthen community links, demonstrate social value and help build a skilled, confident workforce for the region.

Collaboration sits at the heart of the programme, encouraging businesses to play a leading role in shaping the local skills agenda and championing education and opportunity.

The Chamber is now inviting businesses to become Young Chamber Sponsors or to share ideas for future workshops and collaborations, helping to support the next generation of regional talent.

Young Chamber Patron member and programme sponsors unveiled by West Cheshire & North Wales Chamber of Commerce West Cheshire & North Wales Chamber of Commerce is delighted to announce Altimex Ltd as the Patron of its revitalised Young Chamber programme.

Altimex Ltd, a highly regarded UK-based electronics and technology company with over 25 years’ experience, specialises in electronics manufacturing, bespoke cable and PCB assemblies, LED lighting and fibre-optic solutions. Altimex has built an award-winning reputation for engineering excellence, innovation and reliability.

In recognition of the company’s support, a Young Chamber Patron plaque and certificate were formally presented by WCNW Chamber CEO, Sarah Bailey, to Altimex’s Managing Director, Davinder Lotay, at the recent programme re-launch event, marking the beginning of what promises to be a meaningful partnership

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focused on inspiring the next generation.

Alongside the announcement of Altimex as Young Chamber Patron, the Chamber is also proud to confirm the sponsors supporting the key pillars of the Young Chamber programme: Cheshire College – South & West joins as sponsor of the Essential Business Skills Workshops. These workshops focus on developing core employability skills, including communication, leadership and problem-solving, ensuring students are workplace-ready and confident in today’s competitive business environment.

Cheshire & Warrington LSIP will sponsor the Industry-Led Workshops, designed to address priority skills gaps across the region. These workshops strengthen the connection between employer demand and education.

Cheshire West and Chester Council is sponsor of the Enterprise: Phoenix Pitch

Challenge, a 12-week programme where student teams tackle real business challenges with mentor support. The Challenge nurtures entrepreneurship, innovation and collaboration, giving young people invaluable experience of pitching ideas and solving genuine business briefs.

Together, the support of Altimex and the programme sponsors demonstrates a powerful, shared commitment to developing future talent, addressing regional skills needs and building a resilient, future-ready workforce across West Cheshire and North Wales.

Inspiring the next generation:

a brilliant start to 2026 for Young Chamber!

It’s been an exciting few weeks for the West Cheshire & North Wales Chamber of Commerce as our Young Chamber programme continues to grow, connect and inspire young people across the region.

YOUNG CHAMBER Welcoming Chestnut Hill as a new Young Chamber School In February, we welcomed Chestnut Hill School as the latest Young Chamber school.

STEM in action at Ysgol Bryn Alyn We kicked off the year with a fantastic careers session delivered in collaboration with Xplore! Science Discovery Centre and Gareth Peel from Acuitas Insights.

Students explored realworld STEM pathways through handson activities and employer insights, helping them see how science, technology and engineering shape future careers. The enthusiasm and sheer volume of questions from year 7 students was inspiring.

Championing SMEs in careers: Lord Mayor’s visit to Altimex We were delighted to join the Lord Mayor of Chester during a visit to Altimex at Thornton Science Park.

Our CEO and Skills & Policy Director highlighted why SMEs are essential partners in helping young people gain a clear line of sight to local career opportunities.

Altimex is a brilliant example of a business committed to supporting future talent through our Young Chamber programme.

Inspiring the future generation to consider careers in engineering and advanced manufacturing.

Building work readiness at Queen’s Park High School We were pleased to support two fantastic employability events at Queen’s Park High School: Careers Fair and Mock Interview Day. The Careers Fair gave local businesses the chance to showcase their industries and career pathways to future talent, helping pupils explore the wide range of opportunities available right here in our region.

Meanwhile, the Mock Interview Day offered students valuable experience in developing their confidence, communication skills and workplace readiness, preparing them for the next steps in their education and future careers.

Celebrating the launch of a Young Chamber Industry-Led Project We’re delighted to celebrate the launch of a new Ecology Project with Rudheath Senior Academy and Storengy UK, giving Year 7 students an exciting, real-world brief right on their doorstep.

At the heart of the project is a genuine business challenge: using findings from a professional ecological appraisal to help improve biodiversity across Storengy UK’s site near Northwich. Students will explore habitats and wildlife, then develop practical recommendations to enhance the environment.

Just as importantly, it’s a brilliant way of developing essential skills and a careers discovery opportunity. Through the project journey, including a launch at the school this week, site visit/fieldwork, careers research and a final presentation back to the business, students will see how learning links to future pathways across a wide range of roles.

Amanda Hufton (R), Strategic Implementation Manager at Storengy UK with Lucy Heaton, careers lead at Rudheath Senior Academy.

Storengy’s work draws on diverse expertise, from engineering and maintenance to IT & data privacy, communications, geology, commercial, finance and health & safety — opening young minds to the breadth of careers involved in running a major energy infrastructure site.

A huge thank you to everyone involved for investing time and expertise to inspire the next generation.

n Maria Davison welcomes Chestnut School to the Young Chamber programme.

Based in Holywell, Chestnut Hill School is a small, independent school that provides specialist education for autistic young people and those with additional needs.

As the newest school to join the recently re-launched Young Chamber Program, Chestnut Hill School students will now benefit from a wide range of opportunities designed to broaden their horizons and build confidence for life beyond the classroom. Through the programme, students will have access to meaningful employer engagement, workplace visits, enterprise activities and skills workshops tailored to help them understand the world of work and the pathways available to them.

By joining the programme, Chestnut Hill School will be connected to the Chamber’s extensive network of businesses, giving students the chance to engage directly with employers, take part in interactive sessions and develop essential employability skills such as communication, teamwork and problem-solving.

Maria Davison, Skills and Policy Director at West Cheshire & North Wales Chamber of Commerce, said: “It’s a real pleasure to welcome Chestnut Hill School to Young Chamber. The programme is all about opening doors and raising aspirations, and we’re proud to be working with a school that is so dedicated to supporting its pupils’ individual strengths and ambitions."

Vickie Salamone, Head of School, Chestnut Hill School, added: “We are excited to join the West Cheshire & North Wales as a Youth Chamber school, working together to grow enterprise and opportunity. This partnership not only strengthens our focus to help learners to aspire, believe and create, but also supports their own right to express their views and shape their futures.”

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MEMBERS NEWS

The story behind the Platts Group’s Charlie the Chambers Cow Commissioned by West Cheshire & North Wales Chambers of Commerce for a charity auction at their 2025 Annual Ball & Recognition Awards, this one-metre-square painting, which celebrates resilience, heritage, and the enduring strength of those who build and sustain communities, was recently presented to Platts Group’s Managing Director, Caroline Platt, after she placed the winning bid at the ball.

At its centre is the Highland cow, chosen as a symbol of endurance and stewardship. Historically introduced to challenging landscapes, Highland cattle were valued for their ability to withstand harsh conditions while contributing to sustainable land management. In the context of this work, the cow represents the quiet resilience shared by business owners and leaders who continue to build regardless of uncertainty.

The painting incorporates 24-carat gold leaf, used to symbolise the search for the true gold within people and their stories. Rather than representing surface success, the gold speaks to enduring value, the worth that remains meaningful despite changing conditions.

It reflects the belief that value is found not only in outcomes, but in character, perseverance, and what is carried forward through culture and generations.

Celtic interlace is woven into the composition like a mantle, embedded within the cow’s form and crown, referencing shared heritage and continuity. The colour palette draws from the region’s layered history, with royal blue referencing Chester’s Roman foundations and civic leadership, green echoing land and landscape, and red reflecting the energy and movement of commerce. These elements mirror the historic connections between Cheshire West, Chester, and North Wales, and the role of the Chambers of Commerce in bringing people and enterprise together.

The recent presentation of the painting also provided an opportunity to reflect on the moment it was first created.

The artwork was painted live during the same awards evening where Platts Group was honoured with the Chambers’ Made a Difference Award, recognising their impact within the regional business community. Revisiting the piece therefore became not only a handover of the work itself, but also a chance to celebrate the achievement again and the spirit of contribution and community that the Chamber awards seek to recognise.

Through the contrast of raw texture and gold, the painting honours both grit and achievement, recognising not only what is built, but what it takes to build something that endures.

Revisiting the piece therefore became not only a handover of the work itself, but also a chance to celebrate the achievement again and the spirit of contribution and community that the Chamber awards seek to recognise.

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BUILD THE SKILLS YOUR BUSINESS CAN’ T GROW WITHOUT Across West Cheshire and North Wales, employers are facing the same challenges: tough recruitment, rising costs and growing demand for stronger technical and soft skills.

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31

INTERNATIONAL TRADE

Start the journey towards an International Trade Foundation Award Do you want to gain a clear understanding of the key areas that underpin the world of International Trade and achieve your British Chamber of Commerce-accredited Foundation Award? Then be sure to check out our upcoming course dates by scanning the QR code on this page.

These accredited courses cover a whole host of topics, with the next set of courses open for bookings now: • Understanding Commodity Codes – April 15th • Export Documentation – April 29th • Introduction to Import – May 6th • Customs Procedures and Documentation - June 3rd • Customs Special Procedures – June 24th • Understanding Rules of Origin – July 8th • Incoterms ® 2020 Rules – September 23rd Find out more or book your place on any of these courses by emailing internationaltrade@wcnwchamber.org.uk or scanning the QR code on this page

Get up to date on the world of International Trade West Cheshire & North Wales Chamber is pleased to announce the continuation of our International Trade Briefings into 2026.

These briefings will be one-hour online sessions, where we'll cover current hot topics and hear from guest speakers where possible, along with giving you the opportunity to ask questions in a Q&A session during each briefing.

Save the dates for our 2026 International Trade Hot Topic sessions!

• April 22nd - EU Customs Reform • September 23rd • December 1st 32

INTERNATIONAL TRADE

Preparing for UK CBAM The UK Government is set to introduce its own UK CBAM from 1 January 2027.

“This will ensure highly traded, carbon intensive products from overseas face a comparable carbon price to that paid by UK manufacturers, so that UK decarbonisation efforts lead to a true reduction in global emissions rather than simply displacing carbon emissions overseas”, the Government reported in an update in November 2025.

The new rules will apply to specific imports to the UK from the aluminium, cement, fertiliser, hydrogen and iron and steel sectors - though not electricity.

The inclusion of indirect emissions will be delayed until 2029 at the earliest, the Government has reported. Tax rates will be calculated by reference to the costs incurred by UK producers under the UK ETS after adjusting for any free allowances or discounts received. There will also be a de minimis threshold of £50,000 of CBAM goods over a 12-month period.

A key question that remains for firms on both sides is the extent of any alignment.

Although the UK and EU have said there will be a “mutual exemption mechanism for EU/UK CBAM” details on this remain scarce at this point. The key message for

all firms is to be prepared, according to KPMG. “We are about to embark on a 12-month countdown to this new tax and both UK importers and overseas exporters of CBAM-able goods should already be looking at the impact on their businesses”, a KPMG briefing report noted.

Long-term contracts that are already in place could be affected, and

new contracts should build in CBAM provisions, KPMG added. “Apart from considering the strategic trading position, businesses should also prepare for the more mundane aspects of compliance.

Who will be responsible within the business? Do changes need to be made to accounting systems? January 2027 might still seem some way away, but it is never too early to begin the housekeeping process.”

Changes to EU ICS2 (Import Control System) As highlighted in our January International Trade Hot Topic, the EU import control system has now switched to Version 3 messaging.

This essentially changes some of the messaging format to enable stricter validation of pre-arrival information for goods being shipped to the EU. There are implications for agents and forwarders in terms of the potential increase in requests for information from EU customs, however as exporters, you need to ensure that you provide the following in your shipping documentation to avoid delays, especially E-commerce businesses with high shipment volumes and time sensitivities.

• Detailed commodity descriptions (the system will reject vague or general descriptions.)

• Accurate HS codes (you should be checking compliance with the GIR rules in the UK Trade Tariff) • Comprehensive party data (buyer, seller, consignee and consignor) • EORI numbers for EU parties (now mandatory rather than ‘if known’ provide full name and address including postcode if there is no EORI number) • Accurate weights, package counts Make sure you review your current customer information and export documentation, and liaise with your agent/forwarder to ensure you are all on the right page!

Our International Trade Hot Topic in April will be taking a closer look at EU Customs Reform.

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Writing Dr helps people write and publish business books. We’re Nicola (I’m writing this) and Peter. I have a PhD in Creative Writing. Peter’s an executive leadership coach; he does the publishing, marketing, and sales.

We help you write your book, or we ghostwrite it for you. If you’ve written it already and it’s not quite what you were hoping it would be, we’ll turn it into something people will want to read. As I like to say, you could write the meaning of life on page 42, but if it’s not written engagingly, nobody will get past page 28 to find it out.

Writing a book, however, can be an intimidating process, but we make it easier and enjoyable. If you don’t have the time or the inclination to sit down and write, all you have to do is a few interviews with Peter, and Nicola will capture your voice and your passion in a polished finished book. We’ll then help market you so that your book finds its way into the hands of the people you want reading it.

THE PEOPLE BEHIND THE BUSINESS

What do you love most about your job?

Tell us a bit about what you do outside of work to relax.

I love every aspect of it, from the planning and the research, to the writing of the words, to holding the final, finished book. It’s wonderful to learn about so many different fields and all of the brilliant progress people are making.

Peter is excellent at coaching. He is integral to the planning and strategising.

When a book is in its initial stages, it’s very exciting to work out what direction it’s going to take. Plus, watching a client become a bestseller and how that opens doors to talks, podcasts, and interviews is enormously satisfying.

I read. Everything. I’ve just finished Landlines by Raynor Wynn. She’s a controversial figure, but I can’t deny that she writes beautifully.

Peter loves football. He’s started a football team for children with disabilities.

Plus, he’s the welfare officer for a local football club and the governor of a local special needs school. In the evenings, he watches Crime Dramas, not because he’s pining for the fjords, but because he likes pointing out incorrect police procedure.

Was a role like this always what you aspired to?

Yes! I started ghostwriting during my PhD, and at the risk of sounding a bit tragic, it’s absolutely one of my favourite things to do. I adore hearing people’s ideas and helping them write. I really do.

Peter has always loved helping people.

He studied life coaching during his detective training, and he’s a natural, so in a way, he has always been destined to do something like this. He is invaluable at helping people unlock their ideas for a book

Tell us about your previous roles/ business journey.

After my MA, we travelled the world teaching English. This is where our rather embarrassing love of grammar comes from. Peter went on to be a detective in the CID, then the business development manager for two large firms. After teaching, I coached and ghostwrote.

In an ideal world, what else would you like to be?

I’m already living my ideal world, really.

I’m having rather a lovely time. Don’t get me wrong, I’d prefer world peace, an end to world hunger, and a cure for cancer, but I’m content with my little lot.

Peter’s always loved meeting new people, and he loves to travel. So I suppose in an ideal world, Writing Dr would become international, and he would get to network across the globe.

What advice would you give to anyone else in business?

When writing a book, write one you’d like to read. It’s a fast-paced, entertainmentdriven world, so make it a banger. This goes whether you’re in sales or finance, or if you’re an over-enthusiastic traffic warden in Milton Keynes.

Make it engaging. Peter would like you to know his advice is this: Have fun, enjoy what you do, and be nice to each other.

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Advertorial

A new chapter: Rydal Penrhos launches Sixth Form boarding Across the West Cheshire and North Wales region, there is growing confidence about what this area can offer: strong businesses, improving connectivity, an exceptional quality of life, and communities that attract professional families.

Education is a central part of that picture.

At Rydal Penrhos, that confidence is shaping a bold new development.

From September 2026, the school will relaunch Sixth Form Boarding — a purpose-designed offer for pupils aged 16 to 18, created to meet the realities of modern family life and the demands of contemporary education.

This is not a return to boarding in an old-fashioned sense. It is a focused, Sixth Form-specific model built around what matters most at this stage: academic momentum, personal maturity, structure, and preparation for life beyond school.

Crucially, it will offer both weekly and full boarding, giving families flexibility while maintaining the consistency and routine that older pupils need to thrive.

Sixth Form is a decisive phase.

Expectations rise quickly, subject content becomes more demanding, and young people are making consequential decisions about university, apprenticeships and future careers.

The right environment can make an enormous difference — not simply in grades, but in confidence, resilience and readiness.

That is where boarding, done properly, comes into its own. Boarding supports strong habits: steady study routines, good sleep, balanced living, and a clear rhythm to the week. For pupils, it creates the conditions for independence within a structured and supportive framework.

For families, it offers reassurance that academic focus and pastoral care remain constant, even when work and life are busy.

This matters to many of the families who live and work across this region. Chamber members will know that professional life is increasingly mobile. Careers span offices, cities and sectors. Some families relocate for senior roles; others manage demanding schedules across North Wales, Chester, Liverpool or Manchester.

A modern Sixth Form boarding offer — with both weekly and full options — responds directly to that reality.

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Location is one of Rydal Penrhos’ greatest strengths, and it is central to the appeal of this new initiative. The school’s setting on the North Wales coast combines a high quality of life with practical accessibility, offering families the best of both worlds: a safe, aspirational environment for young people, with strong links across the North Wales–Cheshire corridor and the wider North West.

For boarding families, that regional position is not incidental — it is a genuine pull factor. Rydal Penrhos’ North Wales location offers the region’s renowned outdoor opportunities – from hiking and mountain biking in Snowdonia to sailing and watersports along the coastline – while remaining conveniently connected to local amenities and key transport links.

It is an environment where pupils can concentrate, develop independence and flourish, while staying connected to home, opportunity and future pathways.

Rydal Penrhos is building this offer on established strengths: small class sizes, experienced teachers, strong academic outcomes, and a culture that

combines aspiration with outstanding pastoral support. Sixth Form boarding will be housed in New House, a mixed boarding house with clearly defined single-sex bedroom and bathroom accommodation, two spacious common room areas, a full kitchen and laundry room.

The educational vision is clear. Sixth Form boarding is not only about where pupils live; it is about how they are prepared.

Alongside academic rigour, pupils will benefit from tailored guidance for UCAS, apprenticeships and careers, including support for applications to leading universities and competitive next steps. The aim is to develop capable, grounded young adults who are ready to contribute — in higher education, in the workplace, and in wider society.

For the region, developments like this matter. Strong educational provision further strengthens the appeal of North Wales and Cheshire to ambitious families and senior professionals alike. It reinforces the message that this is a region investing in its future — not only through business growth, but through the environments that help young people succeed.

Sixth Form Boarding at Rydal Penrhos, launching in September 2026, is part of that wider story: a modern, purposeful offer shaped by the needs of today’s families, and by the strengths of the region it proudly calls home.

To find out more about Sixth Form Boarding at Rydal Penrhos, please contact the Admissions Team on admissions@rydalpenrhos.com or 01492 530155.

Rydal Penrhos School Apply Now admissions@rydalpenrhos.com 01492 530155 rydalpenrhos.com

Sixth Form Boarding We Simply Do More A modern, supportive boarding community – an ideal stepping stone to university life

SCAN TO APPLY

37

VOICE OF BUSINESS

VOICE OF BUSINESS

Employment Rights Act: what’s new and what employers need to know The ERA 2025 represents one of the most significant sets of changes to UK employment law in a generation, with reforms being phased in across 2026–27.

From 6 April, several major reforms kick in: statutory sick pay will be payable from day-one of illness, the lower earnings limit for eligibility is removed, and day-one paternity and unpaid parental leave rights are introduced. The new Fair Work Agency will also begin operations as a central enforcement body.

Looking ahead, October is expected to see enhancements including extended tribunal time limits, tighter duties to prevent harassment and measures on tipping practices, pending final regulations.

Arguably the most transformative changes will arrive in January 2027: the qualifying period for “ordinary” unfair dismissal claims will be reduced from two years’ service to six months, and the statutory cap on compensation will be removed.

Restrictions on so-called “fire and rehire” practices, where employees are dismissed and re-engaged on less favourable terms, are also scheduled to come into force in early 2027.

Chamber Support for Members To help businesses navigate this complex new landscape, British Chambers of Commerce has published a Employment Rights Act Explainer and offers a free ERA Compliance Review to members.

In addition, the Chamber has established a new HR Forum, bringing together HR professionals and senior leaders to share best practice, hear expert insights and discuss the practical implications of the Act. The forum will also explore wider workforce issues such as skills, wellbeing, leadership and future labour market trends.

Maria Davison, Skills & Policy Director at West Cheshire & North Wales Chamber of Commerce, said: “The Employment Rights Act marks a transformative moment in UK employment law. We recognise that some reforms bring challenges in implementation and therefore our priority is to support members by offering practical guidance, advocacy and clear, accessible resources.”

With phased implementation now under way, employers across the region are advised to audit policies, engage with expert support and plan ahead to ensure a smooth transition to the new legal framework.

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Energy costs continue to spark business concern Over a quarter of businesses say they are currently finding it difficult to pay their energy bills, according to new research from the British Chambers of Commerce (BCC).

The fresh data comes as the BCC publishes a new report into business energy costs, just days after the regulator Ofgem announced household bills will fall from April. The report, ‘Powering Growth: Resetting Energy Costs for Businesses’, makes a series of recommendations to government, including calls to: • Fund at least part of the Renewables Obligation on business energy bills, immediately cutting energy costs for firms.

• Implement a permanent energy advice scheme for businesses to drive energy efficiency.

• Introduce a Targeted Electrification Discount to support businesses with the cost of switching to low carbon alternatives.

• Urgently expand the UK’s energy storage capability and deliver on grid connection reforms.

Inflation eases but business costs still biting Responding to the latest inflation data, published by the ONS, Stuart Morrison, Research Manager at the British Chambers of Commerce said: “A further easing of inflation, to 3% in January, will be cautiously welcomed by businesses. Firms will be hoping it strengthens the case for another interest rate cut by the Bank of England soon.

“CPI may be at its lowest level for nearly a year, but that headline figure is only part of the story. Inflation concerns among businesses persist, with 56% of firms citing it as a worry in our latest survey. Businesses are facing huge price pressures which are squeezing confidence, stalling investment and holding back recruitment.

“Next month’s Spring Statement will provide businesses with an economic outlook from the OBR and government.

But firms are clear, easing inflation must be matched by action to cut the cost of doing business. That must include business rates reform, reducing energy costs and making it cheaper to export. Only then, will businesses be able to fully turbocharge economic growth.”

n Maria Davison, Skills & Policy Director at the Chamber.

Apprenticeship system reform must go further A new report from the British Chambers of Commerce is calling for the government to reform the apprenticeship system to make it fit for the 21st Century.

As the UK celebrates National Apprenticeships Week, it finds that the current framework is too rigid, lacks clarity, neglects higher-level skills and is failing to meet the needs of business.

The report's findings include: • Reforming the Growth and Skills Levy to include funding for short modular training • Recognising spending on skills as an investment and delaying the introduction of a lower National Living Wage threshold.

• Using vital intelligence from Local Skills Improvement Plans to future-proof the system.

• Ringfencing funds from the Levy and Immigration Skills Charge for investment in training.

The report makes extensive use of research and analysis by the BCC’s Insight’s Unit to support its findings.

IASME, the evolving Cyber Essentials scheme: your foundation for cyber resilience The recent joint blog by the British Chambers of Commerce and the UK Government underscores the pressing need for businesses to strengthen their cyber resilience.

As cyber threats grow in sophistication and frequency, organisations are strongly encouraged to take immediate action.

Achieving the government-backed Cyber Essentials certification is a vital step in safeguarding your business, providing a robust foundation to protect against common cyber threats.

Cyber Essentials is updated each year to address evolving cyber risks. While the scheme’s five core controls remain unchanged, the latest updates, effective from April 27, 2026, introduce stricter marking criteria to ensure compliance with critical security practices. Notably, Multi-Factor Authentication (MFA) is now mandatory for all cloud services where available. Additionally, timely installation of high-risk or critical security updates within 14 days is now a requirement, with non-compliance to either of these requirements leading to automatic assessment failure.

These updates align Cyber Essentials with the National Cyber Security Centre’s best practices, ensuring businesses are better protected against cyber threats.

Businesses across West Cheshire and North Wales end 2025 with growing caution, Chamber survey finds

ECONOMY

Businesses across West Cheshire and North Wales ended 2025 facing increasing uncertainty, according to the latest Quarterly Business Report (Q4 2025) from the West Cheshire & North Wales Chamber of Commerce.

The survey, that took place between 10th October and 5th December 2025 and received responses from 83 firms, highlights a business community that remains resilient but increasingly cautious. Confidence weakened towards the end of the year as firms faced a combination of softer demand, persistent cost pressures and reduced appetite for investment. While many businesses continue to trade positively, concerns around cashflow, skills availability and future growth have become more pronounced.

Export conditions remain challenging, reflecting weaker global demand, while domestic activity also lost momentum as 2025 drew to a close. Employment growth slowed, yet recruitment difficulties persist, underlining ongoing structural skills shortages across the regional economy.

Investment intentions remain subdued, with many firms choosing to delay major decisions until there is greater economic certainty. At the same time, cost pressures, particularly labour and energy, continue to weigh heavily on margins, forcing many businesses to pass on higher costs to customers.

Key messages from the Q4 2025 survey: • Business confidence weakened further towards the end of 2025

• Export markets remain under pressure, with limited signs of recovery • Firms are becoming more cautious on investment and hiring • Cost pressures continue to impact profitability and pricing decisions • Skills shortages remain a constraint, despite softer demand Views of Business • “Decreased customers and decreased spend with the cost of doing business spiralling out of control and squeezing profit margins”.

• “People want more for less while the cost-of-living rises, it's a challenging time for all sectors".

• “The opportunity appetite in the UK is "hollow", there is not a reason to invest in long range returns”.

• “UK wide policy is not supportive of SMEs. They need improved access to funding, advice and growth accelerators”.

• “Clients are facing more financial constraints and this is now being pushed onto us.”

Sarah Bailey, Chief Executive of the West Cheshire & North Wales Chamber of Commerce, said: “Our latest Quarterly Business Report shows a business community under growing pressure. Confidence has

n Sarah Bailey, Chief Executive Officer, West Cheshire & North Wales Chamber of Commerce

weakened, investment decisions are being delayed and many firms continue to face high costs alongside softer demand.

“The Autumn Budget left many disappointed that it didn’t provide a more compelling blueprint to deliver transformational growth and many firms are still waiting to see how measures on skills, energy and investment will translate into real-world support. Businesses are resilient, but rebuilding confidence will require sustained action to reduce cost pressures, support exports and create the conditions for long-term growth across our regional economy.”

The Quarterly Business Report feeds directly into the British Chambers of Commerce’s national economic survey, ensuring the views of local firms are reflected at the highest levels of economic policy-making.

To view the full report, visit the Chamber website.

Our latest Quarterly Business Report shows a business community under growing pressure. Confidence has weakened, investment decisions are being delayed and many firms continue to face high costs alongside softer demand.

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40

TOGETHER WE'RE WELL CONNECTED

How PureMaison’s commercial division became Elara: A story of collaboration It was through the West Cheshire & North Wales Chamber of Commerce that Rebecca and Bev, directors of PureMaison, were introduced to Wendy and Matt at branding agency Stride. From those first conversations, it was clear the teams understood each other – they shared the same values and a belief that this would be a genuine partnership, not just a project. That early alignment ultimately led to something far more transformative: the launch of a new commercial identity, Elara.

“When we first started talking, there was no clear intention to rename or restructure the business,” explains Wendy, Director at Stride. “They were looking to sharpen how they presented themselves.

But as we got to know the business properly, understanding their priorities, ambitions and the scale of work they were delivering, it became clear the brand needed to do much more than just look better.”

Clarity before creativity Prior to the rebrand, PureMaison operated both domestic and commercial services under one name, a brand strongly associated with home cleaning. As the commercial side grew, a distinct identity was needed.

“Naming a business is a heavy responsibility,” says Matt. “You aren’t just choosing a word. You’re helping to define the company’s future and distilling its core values into a single identity that needs to resonate with both the team and its clients.”

The result of that process was Elara – a name the team felt confident in from the outset.

“We knew it was the right name straight away,” Matt says. “Elara is one of Jupiter’s moons, and that idea of something steady and constant really resonated. It reflects the kind of partner they are; reliable, supportive and always there to keep things moving.”

“The challenge wasn’t that anything was wrong,” Wendy says. “It was about alignment. Their capability had outgrown how they were being perceived.”

Elara was created to reflect that commercial scale and authority, while PureMaison continues under its original domestic brand.

With the name agreed, Stride worked with Rebecca and Bev to bring the new

identity to life – developing the brand, building a standalone website, and putting the foundations in place for a company structure designed specifically for the commercial market.

“That trust was critical,” Wendy adds.

“They allowed us to really understand the business and help shape how it should present itself for the next stage of growth.”

Changing perception in a competitive sector The impact was immediate.

On-site feedback from potential clients reinforced what the Elara team were beginning to see for themselves: perception matters.

“We’ve already seen how the new brand changes conversations,” explains Rebecca, Director of Elara. “People respond differently. They see Elara as a serious commercial provider, and that’s opened doors to opportunities we’ve been working towards.”

The rebrand retained Elara’s warmth and personality, but refined it for a professional, commercial audience, keeping the human side front and centre. High-quality photography, captured on location with Elara’s own team, helped bring it to life.

More than a cleaning company The project also challenged assumptions about what a cleaning business looks like.

“There are stereotypes people carry,” Wendy admits. “But Elara completely defies them. The professionalism, the way they look after their people, the contracts they’re winning… it’s genuinely impressive.”

That people-first approach became central to the brand story, reinforcing that Elara isn’t simply delivering a service, but building long-term relationships with clients and staff alike.

“When you commit your working life to an idea you’ve created and really believe in, it can sometimes take the right partnership to help you pause and recognise just how far that idea has come,” says Bev. “Stride took time to really hear us and our stories, and reflect every element of that in the rebrand.”

Rebecca adds: “Elara, under the PureMaison brand, has grown massively in recent years. PureMaison has always stood for professionalism, and it shows in the teams we’ve built and the way we support them. That hasn’t changed one bit with the move to Elara. What has changed is that we now have a way to shine a spotlight on our commercial clients and teams, and plan confidently for their future needs.”

The value of long-term partnership Beyond the rebrand itself, the collaboration has evolved into an ongoing relationship built on shared understanding rather than repeated reinvention.

“Because we’ve invested the time to understand Elara properly, we’re now able to support them strategically as they grow,” Wendy explains. “There’s real value in continuity. It avoids the stop-start cycle many businesses experience when they jump between suppliers.”

For Chamber members navigating growth, the lesson is a familiar one: understanding and trust are often the foundations that enable confident progress. As members of the Chamber, both Elara and Stride see collaboration like this as part of a wider business ecosystem, where local expertise, shared standards and strong relationships help businesses across the region thrive.

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Welcome to WCNW Chamber of Commerce Aerospace Wales Forum

Chester & North Wales Multilingual Tours

Deva Exhibitions Limited

Waterton Centre, Waterton Industrial Estate Bridgend, Rhondda Cynon Taf CF31 3WT 01745 606110

Cheshire 07344 771630

Adlink House, 86 The Highway Hawarden Flintshire CH5 3DJ 01244 722758

Proffessional Assocation

www.aerospacewalesforum.com

Tourism

www.tourchesterwales.com

Event Management

www.devaexhibitions.co.uk

AGIX Africa

Coffee King Ltd

EnviroQual Consultancy UK Ltd

Denbighshire 07442 797645

Clifton House, Ashville Point, Beechwood Sutton Weaver, Runcorn Cheshire WA7 3FW 07442 545287

Meadowbank School, School Road, Winsford Cheshire CW7 2PG 07823 590436

Export Services www.agixafrica.com

Wholesale & Distribution

www.coffeekingdirect.com

Consultancy and Training

www.enviroqual.net

Aqueous Digital

Collections Cloud Ltd

Grwp Llandrillo Menai

The Old Ticket Office, 2 Station Approach Church Street, Frodsham Cheshire WA6 7DJ 01928 566777

Suite 202, Conwy Business Center Llandudno Junction, Llandudno Conwy County Borough LL31 9XX 01492 873615

Coleg Llandrillo, Llandudno Road Rhos-on-Sea Conwy County Borough LL28 4HZ 01492 546666

Marketing Services

www.aqueous-digital.co.uk

Software Development

www.collectionscloud.org

Education

www.gllm.ac.uk

Astrik Studio

Community Inspirations

HFT Flintshire

Wrexham County Borough 07599 208402

Shropshire 07717 506232

Hwb Cyfle, Chester Road West Deeside, Flintshire CH5 1SA 01244 831290

Design Services

www.astrikstudio.com

Educational Activities and Support

Charities & Benevolent Organisations

www.hft.org.uk/about-us/locations/north/ hft-flintshire

Black Founders Studio CIC

Core Focus Business Solutions Limited

Imaginators Creative

Cheshire 07777 698019

Denbighshire 07555 265866

Cheshire 07890 527623

Educational Activities and Support www.blackfoundersstudio.com

Business Support

Artist & Art Teacher

www.linktr.ee/imaginatorsnorthwich

CA Select

Cummins Financial Advisers Limited

Mags Bookkeeping

Wrexham County Borough 07737 124576

1D Rossett Business Village, Llyndir Lane Rossett, Wrexham Wrexham County Borough LL12 0AY 01244 571050

Birch House Business Centre, Hen Lon Parcwr, Ruthin Denbighshire LL15 1NA 01824 707524

Business Consultancy www.caselect.co.uk

Financial Adviser

www.cumminsifa.com

Accountancy & Payroll

Cenit College UK

Darlo & Co Property Solutions

McFarlane Baxter

71-75 Shelton Street, Covent Garden London London WC2H 9JQ 03308 280953

Merseyside 07353 006343

Cheshire 07955 434980

Education

Property Investors and Developers

Business Consultancy www.mcfarlanebaxter.com

www.cenitcollege.co.uk/

Cheshire Business Exhibitions Limited

Department For Works and Pensions

Meadow Vale foods

Room 100, Charles House, Princes Court Nantwich Cheshire CW5 6PQ 01270 350094

Chantry House, City Road Chester Cheshire CH1 3AQ 07824 133264

Unit 18/19 Wilkinson Court, Clywedog Road South, Wrexham Wrexham County Borough LL13 9AE 01978 666184

Event Management

www.cheshirebusinessexpos.co.uk

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Employment Agncr & Recruitment

Become a Member today - www.wcnwchamber.org.uk

Food Importers and Exporters

www.meadowvalefoods.co.uk

NEW MEMBERS

Mojo Workplace Wellbeing

Premier Compliance UK LTD

The Lion Consultancy Ltd

Cheshire 07779 263994

www.mojofitness.online/mojoworkplacewellbeing

Unit 1, Holland Park Factory Road, Sandycroft Flintshire CH5 2DD 01244 813222

Wirral 07467 424510

National Grid

QR Power Banks

1-3 The Strand, London London WC2N 5EH

Wirral 07467 424510

Workplace Training and Advisory Services

Utility Provider

www.nationalgrid.com

Fire Prevention Equipment & Services

Consultation Services, Project Management, Training Services

www.premiercomplianceuk.com Telecommunications Equipment www.qrpowerbanks.co.uk

The tecdesk (IT) Limited - Part of Crime Prevention Services Group IT Services

Security House, Westbound A55 Expressway Northop Hall, Flintshire CH7 6HB 01352 402020

www.thetecdesk.co.uk

Neathouse Partners Ltd

Rokjet Ltd

Think Violet

Regus House, Heronsway Chester Business Park, Chester Cheshire CH4 9QR 0330 175 8212

Chester House, Lloyd Drive Cheshire Oaks Business Park, Chester Cheshire CH65 9HQ 07377 261247

Cheshire 07970 189047

HR Employment Law and H & S Consulting

www.neathousepartners.com

Cleaning Services

Consultation Services www.thinkviolet.uk

www.rokjet.uk

NEWydd Catering and Cleaning

SDB Interiors Ltd

Tregantle AI

County Hall, Mold Flintshire CH7 6ND 01352 704119

B1 Evans Business Centre, Deeside Industrial Park Deeside Flintshire CH5 2JZ 01244 267166

Conwy County Borough 07717 215352

Catering

www.newydd.wales/en/Home.aspx

Manufacturing and Suppliers

Consultancy and Training www.tregantle-ai.com

www.sdbinteriors.co.uk

NJB Legal

SP Energy Networks

TrinityBridge

Cheshire 07587 723897

Electricity House, Wrexham Rd Pentre Bychan, Wrexham Denbighshire LL14 4DU 08452 722424

Halladale House, Chester Business Park, Chester Cheshire CH4 9QT 01244 263873

Legal Services www.njb-legal.co.uk

Utility Provider

www.spenergynetworks.co.uk

Financial Services

www.trinitybridge.com

PassivGlas‚Ñ¢

T & L Leasing

Vitally Aligned Limited

Ash House, Prenton Way Prenton Merseyside CH43 3DU 07583 977710

7 Hilliard's Court, Chester Business Park Chester Cheshire CH4 9QP 01244 677716

Gwynedd 07453 747755

Construction

www.passivglas.com

Financial Services

Coach, Business & Life Coaching www.vitallyaligned.co.uk

www.tl-leasing.co.uk

Pickles

The Coaching Den

Web Design SEO LTD

20 Handbridge, Chester Cheshire CH4 7JE 07968 961957

Denbighshire 07726 302801

www.thecoachingden.com

71-75 Shelton Street, Covent Garden London Greater London WC2H 9JQ 02072 052722

Powell Commercial Limited

The Event Beverage Co

WR Partners

2nd floor, Meridian House Steam Hill, Chester Cheshire CH3 5AD 01244 345076

Unit 7, Stanney Mill Industrial Estate Ellesmere Port Cheshire CH2 4SA 01134 602023

3 Royal Court, Gadbrook WayNorthwich, Cheshire CW9 7UT - 07706 317885 & 1 Edison Court, Ellice Way, Wrexham, Wrexham County Borough LL13 7YT - 01978 261579

Hospitality

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www.powellcommercial.com

Counselling, Coaching, Speaking & Training

Catering

www.event-beverage.com

Marketing Services

www.webdesignseo.com

Accountancy and Business Advisers

www.wrpartners.co.uk

Become a Member today - www.wcnwchamber.org.uk

43

Advertorial

Taking care of confidential waste Tarporley headquartered Recycling UK Group has announced that it will be actively offering the following services throughout the West Cheshire and North Wales areas through newly incorporated group company Shredding UK Limited.

In a World where protecting personal information and ensuring data security are a priority to businesses, not only from a legal perspective but also morally, it is imperative that robust processes are adopted. Even businesses that are intrinsically ‘paperless’ will have some element of paper-based data. This could be scribbled down notes of telephone numbers, email addresses or other personal data, details of pricing or other commercially sensitive information. It could be ‘post it’ notes, diaries, flip chart pads, desk pads, receipts, CV’s or printed information. Despite best intentions of being paperless, there is still a great deal of paper that creeps its way into everyday processes.

With many employees’ hybrid working or full time working from home there is an

added risk that office-based information security processes that documents may be un-securely disposed of in domestic waste rather than correctly secured and processed.

At Shredding UK Ltd we work with clients across multiple sectors to ensure that paper-based records are protected from improper use once they have been used for their designated and authorised purpose.

As a business, what can you do to ensure that personal and commercially sensitive documents are properly handled and disposed of after use: 1. Operate a clear desk policy.

2. Where documents contain any sensitive information, they should be stored securely and handled only by authorised personnel.

3. Once actioned documents should be either placed in secure storage for the required retention period or placed in a secure container for destruction.

4. Engage with Shredding UK to arrange regular collection of sensitive documents to be disposed of in a compliant manner.

5. Ensure that a Certificate of Destruction is received and retained for compliance audit purposes.

Collections can be made from business or domestic premises to ensure end to

end chain of custody of documents from customer location through to destruction.

What business sectors can Shredding UK support?

We can support clients across all industries and sectors. These can vary between Law Practices, Accountancy Firms, Healthcare providers, Manufacturing operations, Car Dealerships, Charities…in fact any organisation that produces or receives personal or commercially sensitive information in paper format.

What is the minimum quantity for arranging a collection?

There is no real minimum amount however, to be viable there may be a minimum charge for collection. This will depend on the location and timescales for the collection. With regards to a maximum quantity, this will be discussed on a case-by-case basis. Our collection methods can be by van, truck or in some cases a secure enclosed skip can be provided and collected on an agreed frequency.

Let Shredding UK Ltd support your organisation in ensuring compliance with UK GDPR and the Data Protection Act 2018, ensuring personal data is managed lawfully, fairly, transparently, and disposed of securely.

In a World where protecting personal information and ensuring data security are a priority to businesses, not only from a legal perspective but also morally, it is imperative that robust processes are adopted.

44

Oyster Managed Print Services named Reseller of the Year

MEMBERS NEWS

Oyster Managed Print Services has been named Reseller of the Year at the 2025 PrintIT Awards.

The PrintIT Awards recognise achievements across the workplace print sector, an industry that directly employs nearly 150,000 people in the UK and supports hundreds of thousands of ancillary roles.

Chez Walkington, Account Director of Oyster, said: “We’re thrilled to have been awarded this honour. The achievement is testament to the hard work, commitment and passion that every member of our team brings with them every single day; and we’re really grateful to the Awards for this recognition.”

The judging panel noted Oyster’s focus on service quality and customer relationships, but specifically highlighted the firm’s commitment to sustainability as a differentiating factor.

In response to growing corporate requirements for environmental, social, and governance (ESG) compliance, Oyster has implemented measures to reduce the environmental footprint of print hardware. This includes the use of energy-efficient devices and the introduction of the Oyster Eco Tariff.

“We’re committed to sustainability at Oyster and have introduced initiatives such as the Oyster Eco Tariff, through which clients can get involved in reforesting the local area to support wildlife, encourage biodiversity, and help combat climate change; and we’re continuously looking at how we can do more to positively impact the environment,” Mr Walkington explained.

The company ensures that clients have their printed paper usage reforested, an

initiative designed to mitigate the carbon impact of office administration.

Mr Walkington added: “These aspects of our business are really important to us, and we’re always keen to bring other businesses with us on the road to sustainability, too, so it’s particularly meaningful to be recognised with an award that directly references this part of Oyster’s business and values.”

Reflecting on the wider implications of the win for the business, Mr Walkington concluded: “Being crowned Reseller of the Year reinforces what we already know, that our team is exceptional, our direction is sound, and our future is brighter than ever."

Not-for-profit fostering agency, Foster Care Matters, celebrate ‘Good’ Ofsted rating Foster Care Matters, part of the Adoption Matters family, is celebrating a ‘Good’ Ofsted rating, with the effectiveness of leaders and managers judged ‘Outstanding’ – the inspection highlights the agency’s commitment to providing safe, supportive, and high-quality foster care.

The report also highlights the strong relationships built with foster parents, the positive experiences of children in placement, and the organisation’s commitment to ensuring every child feels valued, heard, and supported.

This achievement reflects the hard work of staff, foster parents, and partners who share a vision of creating stable, nurturing homes for children who need them most.

Comments from the report included: The agency is highly child and familyfocused. Staff support foster carers to provide high-quality individualised care to children.

Staff support foster carers to use therapeutic parenting techniques for the benefit of children in their care. Foster parents also have access to specialist therapeutic support from the agency’s in-house therapy service.

Supervising social workers have an indepth knowledge of the children and

The manager is inspirational, childcentred and highly experienced. She knows the foster carers and the staff incredibly well and is a strong advocate for them. The manager leads by example and instils a culture of high expectation and ambition.

This achievement reinforces the agency’s ethos of continuous improvement and determination to create the best possible outcomes for children in care, while offering high-quality support to families. n Deb Reid and Karen Palfreyman from Foster Care Matters

their foster carers. They are in regular contact with foster carers and provide a high level of professional and childcentred support.

The effectiveness of leaders and managers was rated ‘Outstanding’ with the report stating:

Karen Palfreyman, Foster Care Matters Registered Manager commented: “We are absolutely delighted with the outcome of our recent Ofsted inspection.

We are also proud that Ofsted recognises the dedication and expertise of our staff, together with our commitment to our therapeutic training and our dedicated support to families."

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MEMBERS NEWS

Chester Racecourse donates £10,000 to fund Storyhouse Skills Studio following record-breaking fireworks fundraiser Chester Racecourse is delighted to announce that a record-breaking £35,000 was raised at last year’s Lord Mayor’s Fireworks Extravaganza, and that £10,000 of the money raised will be donated to Storyhouse to support an exciting new arts programme benefiting the local community.

The Lord Mayor’s Fireworks Extravaganza continues to be one of Chester’s favourite family-friendly nights out, bringing spectacular fireworks, fun fairground rides and community spirit to the Roodee, whilst raising funds for local causes. Thanks to the generosity of attendees and the hard work of the Chester Racecourse and partners, this year’s event has surpassed previous totals, generating increased support for community projects.

Louise Stewart, Chief Executive of Chester Race Company, said “We are extremely proud that last year’s Fireworks Extravaganza has raised such a significant amount for local organisations” “We are delighted to be able to work with such an innovative local cultural institution to build confidence and leadership skills in young people. We admire the work Storyhouse does to make the arts accessible to everyone in our community and it gives us

Our Patron Members

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46

confidence that the programme will support young people who may not yet have had the opportunity to reach their full potential.”

The £10,000 donation will directly support Storyhouse’s Young Leaders project, which creates accessible opportunities for young people from a wide range of backgrounds to build leadership skills, develop confidence and engage meaningfully with the arts. Through creative collaboration, mentoring and real-world cultural experiences, Young Leaders empowers participants to shape their own futures while contributing positively to the city’s cultural life.

Victoria Harrison, Development Director of Storyhouse said “Helping local young people to develop new skills and grow creatively is at the core of what we do here at Storyhouse. Taking part in the Fireworks Extravaganza was really enjoyable for the young people and staff who volunteered on the night, and this wonderful donation will further career-readiness programmes and wider projects that help more than 3000 local young people annually. As a charity, Storyhouse is powered by the generosity of local partners. The support of Chester Racecourse unlocks our ability to do more for young people, and we are incredibly grateful for this contribution.”

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