Catherdral's Bronze win

Coventry Cathedral proudly claimed the Bronze award in the prestigious International Tourist attraction category at the West Midlands Tourism Awards, held on Tuesday, 18 March, at Edgbaston Stadium in Birmingham. The annual event celebrates the exceptional contributions of businesses and organisations that drive the region’s vibrant tourism industry.

This year’s category was particularly competitive, with Coventry Cathedral going head-to-head with two of the city’s other cultural landmarks—Coventry Transport Museum and St Mary’s Guildhall. St Mary’s Guildhall ultimately took home the Gold, but the Cathedral’s Bronze win was a moment of pride and recognition for one of the city’s most iconic and emotionally resonant sites.

Representing Coventry Cathedral at the ceremony were Canon Nitano Muller, Canon for Worship and Welcome, and Emilia Andrews, a dedicated member of the Cathedral’s Welcome Team. Both were thrilled to see the Cathedral’s contribution to the region’s visitor experience acknowledged on such a prominent platform.

“It’s an incredible honour,” said Canon Muller. “Coventry Cathedral has long been a place of reflection, reconciliation, and hope—not just for locals, but for visitors from around the world. To be recognised alongside such remarkable institutions is a testament to the power of our story and the passion of our team.”

The Cathedral, renowned for its stunning post-war architecture and poignant juxtaposition with the ruins of the original medieval church destroyed during the Blitz, continues to attract thousands of international visitors each year. From guided tours to immersive exhibitions and peace-building events, it stands as both a spiritual centre and a major cultural destination.

The awards evening brought together hundreds of tourism professionals, community leaders, and industry stakeholders. With music, fine dining, and an air of celebration, the event underscored the resilience and creativity of the West Midlands’ tourism sector—a sector that has shown remarkable recovery and innovation in recent years.

For Emilia Andrews, the recognition was deeply personal. “It’s so rewarding to welcome people from all over the world and see their reaction to the Cathedral’s history and message. This award feels like a shared achievement for everyone who helps make those visits meaningful.”

As Coventry continues to grow its reputation as a city of culture, history, and hospitality, Coventry Cathedral’s Bronze award win affirms its vital role in shaping the region’s global appeal.