Coventry Building Society Arena continues to expand and set records after 20 years

Coventry and Warwickshire’s flagship venue for business, sport and live events is continuing to invest in its facilities as it celebrates a milestone 20th year.

Coventry Building Society Arena opened its doors in August 2005 and has had a transformational impact on the regional economy by attracting the biggest events, providing job opportunities and boosting other local businesses.

It has invested in a new 1,000 sqm conference, meeting and exhibition space ‘The Curve’ as it caters for increased demand for its business event facilities.

The venue, which welcomed 1.2 million visitors in 2024, is enjoying a sustained period of growth – which is reflected in the record turnover for its conference and events business over the last 12 months.

Opening The Curve, which has capacity for up to 300 delegates, adds a new space to the venue’s proposition for event organisers, with the space able to be used as one large open area or divided into up to six separate syndicate areas.

It brings the flexible event space available at the venue to more than 20,000 sqm, with spaces suitable for everything from large conferences for thousands of delegates to smaller board room style meetings for corporate clients.

The venue has more than 30 separate rooms, with a space for every type of event, and can cater from 10 to 7,000 delegates – from its lounges and executive boxes to exhibition halls and state-of-the-art Commonwealth Convention Centre.

To complement its event spaces, Coventry Building Society Arena is also investing in a multi-million-pound refurbishment of its on-site Doubletree by Hilton Hotel.

All 121-bedrooms are being renovated at the venue with the introduction of new room types to enhance its offer to guests.

This comes as the venue has also entered a partnership with the 145-bedroom Hampton by Hilton Nuneaton to increase the number of hotel rooms it can offer to visitors.

The venue continues to invest away from its facilities too, ensuring it is as sustainable as possible and is continuing to positively impact the local community after two decades.

Over the last year it has announced its inaugural charity partner with Coventry Foodbank and Coventry & Warwickshire Children’s Charity, while working closely with Coventry Building Society, E.ON, Sky Blues in the Community and Coventry City Council on initiatives to support communities across Coventry.

Its partnership with E.ON, it has also underpinned the Arena’s transition to a greener and more sustainable future.

Jenni Ford, Director of Sales and Marketing at Coventry Building Society Arena, said: “We aren’t sitting still after two decades of delivering incredible experiences and we are constantly working to make certain the best times are still here at Coventry Building Society Arena.

“When we opened in 2005, one of the venue's unique selling points was the diverse space we could offer for meetings, conferences and exhibitions.

“By investing in our existing facilities and introducing new spaces such as The Curve, we are building on that proud legacy, with a space that is suitable for a wide range of business events.”