Ben Bacal, Founder, REVEL REAL ESTATE

LUXURY ELEGANCE YOURS Ben Bacal, REALTOR® $4B in Luxury Real Estate Sold Variety’s Real Estate “Elite” Record Breaking Sales In • Bel Air • Beverly Hills • Hollywood Hills

Ben@RevelRealEstate.com | RevelRealEstate.com | BenBacal.com License# 01437782

Dear Client, Thank you for considering Revel Real Estate as your trusted partner. With us, you gain access to global reach, seamless client service, and cutting-edge marketing tailored to your needs. As one of Los Angeles’ premier agencies, we are committed to delivering the results you deserve while protecting your assets every step of the way.

Our mission is to streamline the selling process from start to finish. More importantly, we are dedicated to safeguarding your investment and nurturing your real estate portfolio to ensure long-term financial success.

At Revel Real Estate, we’re equipped to exceed your expectations. We’ll stand by you as true partners, guiding you through every stage of your journey. In this presentation, we’ll outline our comprehensive strategy—leveraging our resources and partnerships to connect with the ideal buyers while managing your assets for optimal growth and stability.

Once again, thank you for considering Revel Real Estate. It would be our privilege to represent you.

Warm regards, Ben Bacal

820 N WHITTIER DR, BEVERLY HILLS SOLD AT $18,995,000

AT-A-GLANCE

70

AGENTS

$4B

OVER $4B IN SALES

$94M

HIGHEST GROSSING SALE

$37M

HIGHEST GROSSING SALE IN 2023

$151M GROSS VOLUME IN 2023

TRUST & CONFIDENCE At Revel Real Estate, trust is the cornerstone of our relationships with high-net-worth clientele, and your interests are at the heart of everything we do. As the premiere luxury real estate team, we specialize in representing extraordinary properties in the most elite corners of the world, including Los Angeles, South Beach, and Dubai. Our local expertise combined with a global reach allows us to deliver the level of discretion, strategy, and market insight required for high-end real estate transactions.

For a property as special as yours, we offer an unrivaled approach. Our team is deeply invested in every listing, working tirelessly to ensure it is meticulously prepared, artfully presented, and marketed with precision. We understand the importance of showcasing your home’s best features and take pride in maximizing its potential to appeal to the right buyers.

With an unparalleled commitment to achieving top results, we leverage our expertise, connections, and bespoke marketing strategies to position your property at the pinnacle of the luxury market. At Revel, we don’t just handle transactions—we curate success, ensuring you receive the exceptional outcome your property deserves.

1895 RISING GLEN, WEST HOLLYWOOD SOLD AT $12,200,000

FINDING YOUR BUYER At the core of our approach lies the art of finding the perfect buyer for your home. Leveraging the expansive networks within our brand, the high-networth community, and Side, we harness the collective experience and connections to uncover the ideal match.

Our strength lies not only in the formidable database of clients and professionals within our brand but also in our ability to delve deep into partner networks. Through strategic collaboration and a keen understanding of the market, we leave no stone unturned in the quest to find the right buyer for your home.

With each connection meticulously cultivated over time, we ensure your property receives maximum exposure to qualified buyers who fit your criteria perfectly. Trust in our expertise and dedication as we navigate the intricate landscape of real estate to deliver results that exceed your expectations.

THE REVEL MARKETING APPROACH We know what makes your home sell:

1

How it’s priced

2

How we can market your home to get the most showings and the best return on your investment

3

How it shows We’re committed to providing you with comprehensive support and a tailored PR and marketing campaign that extends far beyond the initial listing period.

When you choose to work with us, you’re not just gaining access to cutting-edge tools and technology for selling your property. You’re also partnering with a team prioritizing transparency, integrity, and instant communication throughout the process. From pricing strategy to showcasing your home’s best features, we’re dedicated to ensuring that every aspect of your sale is handled with precision and care.

Our custom-tailored property marketing strategies are a critical pillar of our approach. We understand that each home is unique, and we leverage our expertise to target potential buyers where they’re looking, both online and in person.

Whether it’s through captivating photography, immersive videography, or compelling content, we go above and beyond to make your listing shine.

OUR HIGH-TECH MULTICHANNEL DIGITAL MARKETING APPROACH We have the in-house knowledge and expertise to harness the power of multichannel digital marketing to ensure our ultra-luxury properties capture the attention they deserve.

Our digital marketing team leverages the combined strength of web, social media, multimedia messaging, and email channels to extend our reach to affluent consumers, enhancing brand awareness and boosting both engagement and conversion rates for your property. This strategic integration ensures our properties are prominently displayed where high-end buyers are most active.

We meticulously tailor our strategy to align with each property’s unique characteristics. On the web, we showcase stunning visuals and detailed descriptions that highlight the exquisite features of our properties. Social media becomes our stage for interactive and shareable content, creating buzz and real-time engagement, while email and multimedia messaging provide a personal touch with curated messages that speak directly to potential buyers’ sophisticated tastes.

This approach not only maintains consistent, targeted messaging but also ensures our content resonates with the exclusive audience we aim to reach.

Consistency in our messaging across these channels is crucial for building trust and recognition among luxury buyers. By maintaining a unified voice and visual identity, we create a seamless experience that reinforces your home’s prestige and fosters deeper connections with our audience. This integrated strategy effectively positions our luxury properties in the digital marketplace, ensuring they capture the interest and consideration of discerning buyers.

CUTTING EDGE MEDIA PRODUCTION In the competitive world of luxury real estate, first impressions are paramount.

85% of potential buyers turn to the internet to explore local properties, making online content the linchpin for capturing their attention. Homes showcased with highquality photography sell a staggering 32% faster than those without. These professional visuals entice prospective buyers and convey a sense of value and quality, expediting the sales process and minimizing negotiation time.

Savvy buyers are keen to streamline their househunting process amidst busy schedules. By presenting comprehensive property images online, you enable them to make informed decisions, maximizing their time for inperson viewings and mortgage arrangements.

Homes featuring professional photography can command higher selling prices. These premium visuals supplement your broader marketing efforts, elevating online campaigns across multiple platforms and enhancing property visibility.

Revel will provide professional video and aerial/drone photos that will implement themes to create an accurate image of your property and the lifestyle this home offers for the new owner. The video and images will serve as a platform to generate hype and draw attention on the internet.

DIGITAL ADVERTISING CAMPAIGNS Our campaigns include a range of display ads—both static and responsive—alongside dynamic video ads and engaging social media promotions. These assets are precisely targeted to reach users across diverse locations, meticulously chosen based on our preferred target markets.

Our audience segmentation strategy is crafted through custom combinations, leveraging both saved and new audiences to ensure optimal engagement. This approach allows us to tailor our messaging to a variety of user segments, enhancing the relevance and effectiveness of our advertising efforts. Our ads are in operation around the clock, serving content 24/7 to maximize exposure and engagement opportunities.

These ads are seamlessly integrated across a variety of platforms, ensuring we reach our audience wherever they are. From mobile and desktop to laptop and Smart TV, and spanning across Gmail, Facebook, Instagram, and YouTube, we ensure a comprehensive and cohesive presence in the digital landscape.

DISPLAY ADS We create striking digital ads for your listing, designed to capture the attention of high-net-worth buyers. These ads are strategically displayed online and focus on retargeting individuals who have shown interest in luxury real estate.

By leveraging Google’s expertly curated lists, we reach active luxury property seekers and those with distinct luxury interests, ensuring your listing gets maximum exposure and impact.

VIDEO ADS We create highly effective video ads on YouTube and partner sites, designed to connect with the right buyers for your property. Through remarketing campaigns, we display ads based on custom-built listing pages, appearing just before users’ chosen videos. Additionally, with Google’s curated “InMarket” targeting, we focus on individuals actively searching for luxury real estate or those with luxury interests, ensuring your listing reaches the most relevant audience.

SOCIAL MEDIA ADS We harness the power of Facebook and Instagram with dynamic retargeting carousel and video ads, creating visually striking content that captures attention and drives interest. By leveraging advanced targeting algorithms, we reach users who have interacted with your listing or shown interest in high-end real estate. Tailored to user behavior, these ads maximize the chances of converting viewers into buyers, making these platforms a crucial part of our marketing strategy.

THE POWER OF SOCIAL MEDIA In today’s real estate market, the power of social media cannot be underestimated. Our team is composed of marketing experts, influencers, and digital strategists, all working together to place your home in front of the right audience. With a collective social media following of over 75,000 across Instagram, Facebook, and LinkedIn, including the highly engaged audiences of both Ben’s and Revel’s platforms, we ensure your property receives unparalleled visibility.

We go beyond just posting your listing. Our strategic approach involves crafting targeted campaigns, creating engaging content, and leveraging influencer partnerships to captivate potential buyers. Every post, story, and ad is designed to showcase the unique features of your home, reaching the right people at the right time. Whether through captivating visuals, engaging videos, or interactive posts, we aim to generate buzz, drive traffic, and create excitement around your property.

With our marketing team’s expertise, your home will be placed at the forefront of the market, reaching thousands of potential buyers and agents across multiple platforms, maximizing exposure and ensuring that your listing stands out in a crowded marketplace.

ELITE CONNECTIONS VIA EMAIL MARKETING At Revel, we have exclusive access to a curated list of highnet-worth individuals actively seeking luxury real estate in Los Angeles and Miami. These discerning buyers trust us to connect them with the most exclusive properties, and our targeted email marketing campaigns ensure your home is presented to the right audience at the right time.

Our open rates consistently exceed industry averages, demonstrating the exceptional relevance and engagement of our content. On top of that, our click-through rates are impressive, as we provide targeted, data-driven content that resonates with the affluent clientele we serve.

Our email campaigns not only reach a broad spectrum of influential decision-makers but also result in meaningful actions, driving potential buyers directly to your listings.

With a refined strategy combining personalized content and real-time market insights, we ensure your listings are showcased in front of those who matter most—luxury buyers and investors with the means and desire to secure the finest properties in Los Angeles and Miami.

PUBLIC RELATIONS In the space of luxury lifestyles, Public Relations is always a top priority, never an afterthought. We understand the importance of comprehensive branding and develop a PR strategy tailored to your property. From meticulously planning launches and events to curating every detail, including fonts in ad campaigns, we prioritize your objectives and home specifics. We identify top-tier publications and platforms that resonate with the unique characteristics of your home. With our holistic PR solutions, we’re committed to maximizing exposure and attracting the right audience to elevate your property in the market.

AS SEEN IN:

FOR MORE PRESS VISIT REVELREALESTATE.COM/PRESS

SUPERIOR VIDEO INNOVATION

Ben Bacal revolutionized real estate by introducing actors into his listing videos. He offers clients a distinctive service—professionally produced videos for every home he represents. In about 40% of cases, he incorporates actors and a compelling storyline into the narrative. This creative twist sets Revel’s listings apart and enhances the viewing experience for potential buyers.

Bacal’s fusion of real estate and cinematic artistry has garnered widespread attention within the industry. By blending visual aesthetics with storytelling, he redefines luxury property marketing standards, leaving an indelible mark on real estate.

INSIGHTFUL REPORTING We are deeply committed to providing not only exceptional marketing strategies but also insightful updates on how your property is performing across all digital platforms.

Through meticulous tracking of key metrics, we ensure that your property consistently receives the visibility it deserves in the competitive marketplace.

Our Seller’s Report offers a comprehensive view of your property’s digital footprint. This report provides regular updates, detailing how potential buyers are engaging with your property and where we see the most impactful results. By continuously analyzing this data, we can make thoughtful adjustments to ensure your listing remains prominently positioned and captures the attention it deserves.

Our goal is to keep you fully informed at every stage. This allows us to expertly navigate your property through the digital landscape, ensuring it consistently achieves optimal performance and remains at the forefront of buyer interest.

BEN BACAL: TECHNOLOGY DISRUPTOR For many agents, maintaining a social media presence is as vital to their business as scoring the next big listing. Rila, a new mobile application co-created by Ben Bacal, is the latest attempt at bringing real estate and technology one step closer together.

Rila allows agents and consumers to browse properties in certain neighborhoods through a feed, similar to the way Instagram works. Verified agents are able to post their own listings, while consumers are able to add to a property’s profile by posting photos and comments. And perhaps most importantly, consumers who click on a listing will have access to the listing agent’s contact information.

“We’re trying to empower agents to get leads for themselves without having to pay exorbitant fees on these big tech companies that are costing millions of dollars,” Bacal said.

“We’re kind of perpetuating our own demise by feeding these Multiple Listing Services that are trying to cut us out of the business.” By appropriating listings and sharing it with platforms like Zillow or Redfin, Bacal says the MLS is running a “data monopoly” and cutting agents out entirely.

Unlike the MLS, Rila allows for crowdsourced, “visceral” content, according to Bacal, who pointed out that any user could comment on a listing in the app.

CONNECTING LOS ANGELES AND MIAMI THROUGH LUXURY HOMES With pride and expertise, we are at the forefront of the luxury real estate markets in both Los Angeles and Miami.

From the vibrant waterfront properties in Miami to the iconic estates of Beverly Hills and Malibu, we provide a unique advantage with boots on the ground in each city.

Our dedicated teams offer local knowledge and insights, ensuring seamless service for our high-end clientele across both coasts.

You can trust that you’re getting expert guidance in two of the world’s most competitive and sought-after real estate destinations. From start to finish, we prioritize your best interests, making sure every detail is handled with the utmost care and attention.

Allow us to bring our proven expertise and local insight to your extraordinary property, ensuring the highest level of service and attention your property deserves. Your home represents exclusivity, sophistication, and unmatched luxury—let us help you capture its full potential.

GLOBAL PRESENCE

MIAMI

JUWAI

We understand that each property and seller is unique, so we offer you an individualized, tailormade strategy by combining our vast experience, innovative technology, and unmatched global reach to attract the attention of the most qualified buyers both domestically and worldwide. With connections spanning the globe, we have access to a vast pool of qualified buyers who are actively seeking properties like yours.

LUXURYREALESTATE.COM

LuxuryRealEstate.com is the most viewed luxury real estate website in the world. It receives over 3.5 million page views per month and offers a showcase of more than 60,000 luxury properties with an average asking price of $2.5 million.

According to the Luxury Institute LLC, the site has been named a “Forbes Favorite” and ranked “Best Website” by high-net-worth U.S. consumers.

Revel operates a specialized division dedicated to serving luxury real estate clients out of our Miami office enabling us to provide tailored services to meet the unique needs of the luxury market in the region. Leveraging our expertise and connections, we assist clients in gaining exposure to affluent buyers, facilitating successful transactions.

CAIMEIJU

Caimeiju is the foremost platform bridging China’s affluent real estate buyers to properties in premier luxury markets.

Juwai.com is a leading platform for Chinese buyers seeking international property. With thousands of daily visitors from over 403 cities in China and key communities worldwide, including Taiwan, Hong Kong, Malaysia, and Singapore, Juwai serves as a vital gateway. For our customers, we strive to be at the forefront of product and service innovation, which assists them in growing their business by gaining exposure to Chinese buyers – the most significant international property buying force.

Furthermore, China’s restrictions extend to numerous Western real estate websites and renowned platforms like MLS, Google, Facebook, and YouTube.

When entrusting your listing to Revel, Caimeiju ensures comprehensive online exposure in China. This entails inclusion on Chinese search engines, Chinese social media platforms, and even captivating real estate showcases.

LEGAL SERVICES At Revel, we recognize the intricate legal aspects of real estate transactions and provide comprehensive legal support to our clients. Our seasoned legal team diligently reviews contracts, conducts thorough due diligence on property documents, and ensures compliance with all legal requirements.

From negotiating favorable terms to managing the entire transaction process, we prioritize our clients’ protection and informed decision-making.

Should any disputes arise, our expert legal team adeptly navigates resolution, always with our client’s best interests at heart. Our commitment is to offer peace of mind by safeguarding and guiding you through every legal aspect of your transaction.

WHO WE ARE

WHO WE ARE In a world where luxury is an expectation, our team goes above and beyond to exceed it for all our clientele.

We are more than real estate agents; we are curators of extraordinary living experiences, crafting wealth attainment solutions for our high-net-worth clientele.

We are more than real estate agents; we are curators of extraordinary living experiences.

With a global network of real estate agents, technologists, and strategic partnerships, our reach knows no bounds, allowing us to connect extraordinary properties with extraordinary people, wherever they may be.

BEN BACAL, FOUNDER Revel Real Estate (310) 922-9894 BEN@REVELREALESTATE.COM 9320 Wilshire Blvd. Suite 100-A Beverly Hills, CA 90212 LIC #01437782

From the beginning, Ben has positioned himself on the cutting edge of pragmatism, technology, and artistry.

Since 2005, Ben Bacal has made a name for himself as one of the top Real Estate Agents in the world with over $4 billion in sales. As the go-to agent for celebrities such as Matt Damon, Ellen DeGeneres, and Madonna and the mastermind behind deals that require the utmost discretion, he’s highly sought after for his expertise.

In 2009, Ben single-handedly catapulted the median home sale price in two of L.A.’s most exclusive neighborhoods — The Bird Streets and Trousdale — 1.5X and 2X, respectively. He continues to drive pricing citywide with record-breaking sales such as a Bel Air home that sold for $94 million in 2019.

As a technology auteur and the founder of several apps (including his latest, Rila, which Forbes called “the Instagram of real estate”), Ben has always been an industry disruptor.

Now, with his fast-growing company Revel Real Estate, Ben is poised to transform the lives of luxury agents throughout Los Angeles. By offering an alternative to the traditional model, Ben puts the power to create a thriving real estate career back where it belongs — in the agent’s hands.

Revel gives agents more—more technology, more administrative support, more development tools, and more freedom. If you’re looking to be a part of a team of motivated industry experts who provide the highest echelon of service, look no further. With the best professional network in the business, cutting-edge marketing tools, and direct access to Ben, there is no limit to what you can accomplish.

ONE OF THE FASTEST GROWING TEAMS IN BEVERLY HILLS At Revel Real Estate, we offer the best of both worlds: the personalized, white-glove service of a boutique firm, combined with the cutting-edge technology, resources, and influence typically found in larger brokerages. Our commitment to providing a bespoke experience for each of our clients is reinforced by our vast network, advanced marketing strategies, and a wealth of industry expertise.

Our team has quadrupled in size since 2019, thanks to our ability to attract top agents who benefit from individualized training, mentorship, and ongoing coaching. This unique combination of boutique service and cutting-edge support has driven our rapid growth and success.

Located in the prestigious heart of Beverly Hills along Wilshire Blvd, Revel Real Estate stands as a beacon of premier service and expertise. Since our inception, we’ve proudly facilitated over $800 million in real estate transactions, serving more than 500 families. At Revel, we don’t just sell homes; we deliver results that exceed expectations.

9320 WILSHIRE BLVD SUITE 100-A BEVERLY HILLS, CA 90212

“ Our home had been on the market for 6 months with another broker with virtually no showings. I gave Ben the listing on a Friday and had 2 offers the following Monday. ”

924 BEL AIR RD, LOS ANGELES PURCHASED FOR $94,000,000

In today’s digitally-driven real estate landscape, the standard for agents has risen above mere adequacy; passion, innovation, connectivity, and tech-savviness are essential. Traditional luxury brokerages, while striving to remain relevant, often find themselves bogged down in inefficiencies. Recognizing this, we’ve pioneered a new approach through Revel Real Estate, an independent company that prioritizes personalized experiences over cookie-cutter processes. Our streamlined model allows us to dedicate 100% of our time to what truly matters: our clients. By leveraging cutting-edge technology and a dedicated team of industry professionals, we ensure maximum marketing reach, targeting high-net-worth buyers locally and globally across multiple platforms. This modernized framework enhances agent productivity and delivers unparalleled customer service, ultimately leading to quicker sales and higher closing prices.

Partnering with Side™, a venture-backed real estate company, we’re empowered to focus solely on serving our clients, free from the constraints of traditional brokerage models. Together, we’re reshaping the real estate industry to meet the evolving needs of our clients better, ensuring world-class service and maximum results with every transaction.

“Ben is tenacious and won’t put his head on the pillow until he feels he’s done his best job every single day.”

701 NIMES RD, BEL AIR SOLD AT $36,750,000

924 BEL AIR RD, BEVERLY HILLS SOLD AT $94,000,000

1006 LEXINGTON RD, BEVERLY HILLS SOLD AT $26,750,000

1181 N HILLCREST RD, BEVERLY HILLS SOLD AT $70,000,000

“

He believes that California real estate is unrivaled and gets it.

THANK YOU Thank you again for entrusting us with the opportunity to present our qualifications to represent you in the sale of your home. We are genuinely enthusiastic about the possibility of working together and demonstrating why we have earned the confidence of numerous clients. Trust, expertise, and cutting-edge, tech-forward marketing are the cornerstones of our approach. We eagerly anticipate the opportunity to showcase your property to its fullest potential and achieve remarkable results together.

BEN BACAL, FOUNDER Revel Real Estate (310) 922-9894 BEN@REVELREALESTATE.COM 9320 Wilshire Blvd. Suite 100-A Beverly Hills, CA 90212 DRE #01437782

Serving Greater Los Angeles, Beverly Hills, Hollywood, and Miami

REVEL REAL ESTATE LIC# 02014153

VISIT US 9320 WILSHIRE BLVD. SUITE 100-A BEVERLY HILLS, CA 90212 INFO@REVELREALESTATE.COM