DA&AD Brochure - Graphic Communication BA (Hons)

SOUTH BANK ARTS CENTRE | BEDFORD

Daniel Rogers (20 & 21)

Aleks Borowska (2 & 3)

Jay Larano (10 & 11)

Alberto Speziali (22 & 23)

Nikki Law (12 & 13)

Daniela Rizzieri (18 & 19)

From concept to realisation, this book represents the creative output of fifteen Graphic Design students studying at the South Bank Arts Centre, Bedford College.

Nahid Hussain (6 & 7)

Alina Sazonova (24 & 25) Carli Hall (4 & 5) Curtis Reeve (16 & 17) Chloe Miller (14 & 15) Hannah Underwood (24 & 25)

Harry Osmond (26 & 27) Sian Ingledew (8 & 9)

Beth Riddell-Whitlock (26 & 27)

Aleks Borowska 07599 007003 borowska.aleks@gmail.com www.aleksborowska.com

Pure Kitchen

Say Wot

Disruptive baby food branding focused on conveying the quality and freshness of the ingredients.

Brand identity and advertising campaign for a new and rebellious social media platform with a mission to protect the rights and freedom of its users. This project was driven by a reaction to the dishonest practices of mainstream social media platforms which sell our personal information, and censor free speech.

Norwegian Wood Book cover design for Norwegian Wood by Haruki Murakami aimed at young adults and inspired by a moment in the novel when the main character hears the Beatles song of the same name and is transported back in time.

Carli Hall 07864 823315 carlimae81@gmail.com @carlihalldesign www.carlihall.com

Brewpoint Brewery Branding A live project for the new Wells brewery in Bedford, due to be opened in June 2020. My identity was chosen to represent the new brewing and entertainment destination.

The mark uses a combination of elements that tell the story of Wells. The five arrows symbolise five generations of brewing in the Wells family, and the star was inspired by Wells’ original starfish logo from the 19th century.

Le Viaduc des Arts Rebrand A 19th century railway bridge in Paris rejuvenated into archways containing shops and galleries, Le Viaduc des Arts needed a modern mark that reflected the artistry and craft of the businesses housed within. Visitors are given a pack of cards categorising each business as a souvenir.

Refabric8 : A Solution to Fast Fashion I created a new brand of upcycled clothing and differentiated it from other recycling initiatives by identifying the stories behind the clothes.

Each ‘new’ garment comes with its own ‘logbook,’ a tag which records previous ownership, giving it a unique personality. New garment owners have the opportunity to give secondhand clothing a second life, and write the next chapter of its story.

SIGN UP TODAY // WRITE THE NEXT CHAPTER WWW.REFABRIC8.CO.UK // @REFABRIC8CLOTHING

Nahid Hussain

Live On Remembrance day poster for the Royal British Legion which explains why poppies appeared in the fields of Flanders at the end of World War One.

07449 961573 nahid_hussain@live.com

Cassini Design for the Bedford College student handbook using a visual metaphor to represent guidance.

Cassini Front cover and editorial spreads for an article based on NASA’s Cassini spacecraft and its discoveries.

The First World War created perfect conditions for poppies to flourish in the fields of Flanders. Continual bombardment disturbed the soil and brought the seeds to the surface where they were fertilized by nitrogen from the explosives and lime from the shattered rubble of buildings and most poignantly, the blood and the bones of millions of men and horses killed in action.

Sian Ingledew 07784 482297

Brewpoint

singledewdesign@gmail.com

Design proposal for branding of a new brewing and entertainment concept. The design is an abstract representation of the roundabout where the brewery is situated, it has been redesigned into a geometric form.

@ingledew_design

Early logo concepts.

(Project by Sian Ingledew & Curtis Reeve)

Mind the Gut Wells & Co Brief

Awareness campaign to be positioned within the London Underground highlighting the importance of the brain to gut connection and its link to mental health issues.

Curtis Reeve & Sian Ingledew

‘Durexpect’ is celebrating those who expect sex with Durex by encouraging them to always carry a condom incentivised by free entry into clubs and events.

this is a connection that could change your life. congestion and delays within your guts can be sending you on route to mental health issues. get on board towards a healthier gut and a happier mind.

we want you to ‘gut’ to know yourself inside and out! our blog is full of tips and facts to help you change your route so that you can get off at a different stop. for more information visit www.thegutstuff.com/ or scan the qr code provide.

Penguin Student Design Awards

Jay Larano

Cover design for children’s book ‘Wonder’ using a pencil as a metaphor for the main character who is perceived as different.

07446 919293 laranojay@gmail.com @aureuslrn

Dogs Trust Awareness campaign allowing rescue dogs to have their voices heard outside of their kennels through a series of ‘missing’ posters placed in parks to engage new potential dog owners.

London Underground Poster promoting the importance of the London underground system for connecting people.

LE VIADUC DES ARTS

Le Viaduc des Arts - Branding Branding for Le Viaduc des Arts (Paris) a 1.5km Parisian railway structure housing arts focused retail units with a public walkway over the top.

Nikki Law 07929 300071 contact@nikkilaw.co.uk

Keato - Final Major Project

www.linkedin.com/in/nikkilawuk

Tackling the worldwide epidemic of diabetes requires a change in the way we use high street cafés. Inspired by the metabolic state of ketosis and 1920s science, ‘Keato’ is the first café to offer only low-carb food options alongside a spa-like wellness service, making café culture truly ‘carb conscious’. Front of package labelling and NFC makes carb counting easy for people with diabetes and others who want to lower their blood sugar levels.

Membership offers access to vital information, tools and dietitian support.

www.nikkilaw.co.uk

(Scan QR for more details)

Penguin Adult Fiction Cover

‘Evocative, entertaining, sexy and funny; but then Murakami is one of the best writers around’ Time Out ‘Such is the exquisite, gossamer construction of Murakami’s writing that everything he chooses to describe trembles with symbolic possibility’ Guardian ‘This book is undeniably hip, full of student uprisings, free love, booze and 1960s’ pop, it’s also genuinely emotionally engaging, and describes the highs of adolescence as well as the lows’ Independent on Sunday ‘A heart-stoppingly moving story . . . Murakami is, without a doubt, one of the world’s finest novelists’ Herald

MURAK AMI

HARUKI MURAKAMI

Editorial piece about camouflage artist Liu Bolin.

This layout achieves a Zen-like quality through the use of a subtle calligraphy brush stroke in the background, which leads the eye to the artist’s face and connects the page elements, while the lower paint stroke denotes his craft.

When he hears her favourite Beatles song, Toru Watanabe recalls his first love Naoko, the girlfriend of his best friend Kizuki.

Immediately he is transported back almost twenty years to his student days in Tokyo, adrift in a world of uneasy friendships, casual sex, passion, loss and desire – to a time when an impetuous young woman called Midori marched into his life and he had to choose between the future and the past.

NORWEGIAN WOOD

Liu Bolin, Invisible Man

Design a cover for the coming of age novel ‘Norwegian Wood’ by Haruki Murakami.

Front cover: An abstract eye, tear and gentle reference to a noose is used to capture a story of grief and suicide. The colours represent a Japanese setting and the emotional turmoil of the characters.

Back cover: A line of snow-capped hills, where a young girl hangs herself, and symbolic hints of her body refer to an illusion her lover experiences while gazing at cherry blossom. Murakami uses cicada exoskeletons to symbolise his message; death exists as part of life.

NORWEGIAN WOOD

Chloe Miller 07766 651482 chloemillergraphics@gmail.com @chlo_graphics

The social media particullarly Instagram will

be used to promote the visual aspects of the

brewery, for example launching the new beer for the brewery the ‘glass house ipa’.

H A S H TA G S

#doublebluebrew #bedford #glasshouseipa #beer #brewery

Double Blue Brewery Design proposal for branding of a new brewing and entertainment concept.

Building on the heritage of being located between Oxford and Cambridge (and the two blues associated with each city) to create a modern, premium take on craft beer.

Hostelworld - Bragging Rights Campaign to get students to book and travel with Hostelworld based on the insight that young travellers like to brag about their experiences.

Common Wealth Questioning the monarchy through illustrations linked to the phrases found within the National Anthem.

Le Viaduc des Arts

Curtis Reeve

New branding identity for a converted mid-19th century Parisian viaduct that now acts as an elevated park walkway with artisan showrooms in the arches below.

07972 039216 hello@curtisreeve.co.uk @cr.eativedesign www.curtisreeve.co.uk

The Masculinity Project Project that aims to change the perception of what it means to be a man with the ultimate goal of improving understanding of mental health in men.

Through the mantra of ‘a problem shared is a problem halved’ men up and down the UK will receive postcards in the mail inviting them to anonymously to share their daily problems. The completed cards will collectively become a travelling exhibition of 365 shared days.

métiers de création

Brewpoint Brewery Design proposal to brand a new brewing and entertainment concept. Using an abstract and geometric representation of the roundabout the brewery is situated on, we created an identity that celebrates the term ‘point’ with a contemporary aesthetic.

(Project by Curtis Reeve & Sian Ingledew)

Daniela Rizzieri 07946 536380 daniela@dani-rizzieri.co.uk @daniela.lianna Architecture Expo

www.dani-rizzieri.co.uk

25th - 26th July 2018

Concept for Accessible Banking Self-initiated project to solve a real world problem. The issue being that banking is not accessible to adults with severe learning disabilities. The response was to offer a personalised account with access to a debit card whilst being co-run with an elected responsible adult.

Experimental Type

‘Random’ Fashion Brand

Typeface influenced by architectural line drawings and blueprints.

Teenage apparel using digital imagery and mixed media.

Wells Brewery Branding Project Branding for a new brewery to be located in Bedford, inspired by the founder’s decision to give up a life at sea in order to marry the love of his life.

Daniel Rogers 07455 017193 thecreativedr@gmail.com @the_creative_dr www.creativedr.co.uk

Bedford Brewery - Branding A new identity, and beer packaging for Charles Wells’ new brewery in Bedford.

Penguin Book Book cover design which reflects how the main character is treated as an outsider.

Le Viaduc des Arts - Branding Branding for Le Viaduc des Arts (Paris) a 1.5km Parisian railway structure housing arts focused retail units with a public walkway over the top.

Alberto Speziali 07490 252037

Fedrigoni

alberto@speziali.org

Brief to design a unique Christmas gift to promote Fedrigoni’s Constellation range of papers to designers.

The concept links to the Lyra constellation and a classical Greek stringed instrument.

The box contains 38 mechanical musical strips printed and perforated using samples of the papers.

@albertospeziali www.albertosparkdesign.com

Brewpoint Brewery Design proposal for the branding of a new brewing and entertainment concept in Bedford.

Le Viaduc des Arts Multiple colours reflect the rooftops and gardens of Paris, whilst a white diagonal line represents the locational angle of the Viaduc railway structure housing a series of vaulted art retail units. Each unit is assigned a unique colour code.

Norwegian Wood Cover design fusing a Japanese fan with a vinyl record to capture the books storyline which is prompted by hearing the Beatles song of the same title.

Alina Sazonova Alina Sazonova 07455 851067 07455851067 design@alinbgraphics.co.uk design@alinbgraphics.co.uk

Hannah Underwood Hannah Underwood 07808 263801 07808263801 hannah@hjucreative.co.uk hannah@hjucreative.co.uk @hjucreative @hjucreative www.hjucreative.co.uk www.hjucreative.co.uk

weweareare

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YYCC 2015 2015 N AWARD WINNER N AWARD WINNER

2019 AWARD 2019 AWARD WINNER

WINNER

Chloe Miller Chloe Alina Miller Sazonova Alina Sazonova Hannah Underwood Hannah Underwood

LEVC (Makers of The London Black Cab) LEVC ofwithdrawal The London Black Cab) With(Makers the planned of diesel cabs from ABOVE GRAPHIC TO BE RE-PRODUCED AT :

WIDTH 105mm - HEIGHT 141mm UP TO AND INCLUDING BOX KEY LINE ABOVE GRAPHIC TO BE RE-PRODUCED AT :

central London. 24,000 diesel cabs now of need a With the imminent planned withdrawal diesel second opposed24,000 to being scrapped. cabs frompurpose central London. diesel cabs With people struggling to find moderntoand private now need a second purpose opposed being inner cityWith workpeople spacesstruggling we proposed to convert scrapped. to find modern diesel cabsinner into city stylish, energy efficient meeting and private work spaces we propose work spaces. theand conversion of diesel cabs into stylish, energy efficient meeting and work spaces.

WIDTH 105mm - HEIGHT 141mm UP TO AND INCLUDING BOX KEY LINE

1

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Harry Osmond 07943 592315 harryosmond26@icloud.com @harryosmond harryosmond.com

Beth Riddell-Whitlock brwgraphicdesign@outlook.com @brwgraphicdesigns

GIN BUS

LEVC (Makers of The London Black Cab) ‘New life’ proposal for 24,000 diesel black cabs that are soon to be taken off London’s streets.

Concept is to create a 150 cab London market aimed at creatives using hinged and retractable taxi cab body shells to display stock.

YC N

2019 AWARD

WINNER

ABOVE GRAPHIC TO BE RE-PRODUCED AT : WIDTH 105mm - HEIGHT 141mm UP TO AND INCLUDING BOX KEY LINE

2015 AWARD WINNER

Fare meters adapted to function as cash registers.

YC N

2015 AWARD WINNER

2019 AWARD

WINNER YCN AWARD WINNERS

2014 Hannah Hughes / Tiffany Trethowan Standard Life

2013 Katrina Dixon / George Henderson Marriot Hotels

2019 Hannah Underwood / Alina Sazonova / Chloe Miller ABOVE GRAPHIC TO BE RE-PRODUCED AT : WIDTH 105mm - HEIGHT 141mm UP TO AND INCLUDING BOX KEY LINE

LEVC

Harry Osmond / Beth Riddell-Whitlock LEVC

Alex Wong / Kimberly France / Oliver Judd Energy Trust

2012 Paul Garrett / George Henderson Sega

2011 Sam Chesney / Tom Richards Fedrigoni

Elizabeth Dent / Lloyd Cook Tuborg

2018 Curtis Reeve Art Fund

Jay Larano Dogs Trust

2010 Terry Moss Bacardi

Laura Wills Hovis

Daniel Rogers / Sara Sayer AXA

2017 Alberto Speziali Fedrigoni

2016 Josie Kilby / Emma Lemon / Ellie Miller (Terrell) Fedrigoni

D&AD NEW BLOOD | BEST IN SHOW AWARDS

Maciek Karpeta / Ellia Raja GAP Jeans

2015 James Feaver / William Richards Santander

Samuel Tompkins / Carl Mudge Syfy UK

Caralie Bauer / Tasmin Bottrill Save the Children

2018 Stuart Watson 2016 Stephen Hale Marriot Hotels

2015 Caralie Bauer Sega

Danny Buttigieg / Matthew Bonnar Syfy UK

Gemma Foulkes / Tamika Hines / Zena Albaghdadi Topdeck Travel

James Ring / Ryan Stacey Santander

BA Hons & HND Graphic Design, Bedford College.

Jeffrey Tribe, (Programme Leader), jtribe@bedford.ac.uk

SOUTH BANK ARTS CENTRE | BEDFORD

SOUTH BANK ARTS CENTRE | BEDFORD

Design Concept: Daniela Rizzieri | Design & Layout: Curtis Reeve