BEAUTIFULJOBS J O B S & C A R E E R / E D U C A T I O N / E V E N T S / M A R K E T I N G
ALISON CANAVAN SHARES HER EXPERT KNOWLEDGE & STORY
HAIR HEROS!
NERD NEWS! & HOW TO REHYDRATE YOUR SKIN AUGUST 2 0 1 8 I S S U E 4
I S S U E
4
A U G U S T
2 0 1 8
Meet the BeautifulJobs Team. We specialise in: Recruitment - briege@beautifuljobs.ie Recruitment & Career Development maria@beautifuljobs.ie Marketing, Advertising & Events marketing@beautifuljobs.ie All Enquiries - office@beautifuljobs.ie Accounts - accounts@beautifuljobs.ie
WHAT'S INSIDE? Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg Pg
1&2 - Salon Scoop - the insider scoop on Leeson Beauty 3 - Who's That Girl? - Meet Joann from Millies 4 - Product Spotlight 5 & 6 - FEDUA 7 - Meet Some Of The New Starts 8, 9, 10 & 11 - Job Board 12 - The Skin Nerd - Re-Hydrating your skin 13 - Nerd News 14 - Nail Technician of the Month 15 - Tips from BeautifulJobs Maria Morgan for Mums re-entering the workplace 16 & 17 - Fashion by Eider - Brown Thomas Stylist 18, 19, 20, 21 - Meet Alison Canavan the Wellness Guru 22 - Business by Liz McKeon - Maximise product sales this summer 23 - The Digital Doctor 24 - The Tasteful Traveller - Product Spotlight 25 - NAILS Dublin 26 - MUA Makeup & Gotothespa.ie 27 - Live in luxury - The Osprey 29 - Hair Heros 30 - The Best In the Aesthetics Business 31 - MUA of the month - Festival Faces Fever 32 - Hair Cafe Launch their new salon 33 - The World Luxury Spa Award 34 - Spread the luxe - Sweet Squared CND
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SALON SCOOP
AUGUST 2018
Salon Scoop LEESON BEAUTY LOUNGE IS OUR JULY SALON SCOOP!! Jennifer opened the salon on January 31st after finding this little hidden gem of a location that she simply couldn’t pass up, she insists that treatments such as nails, brows and lashes needn’t take up hours of your time and still should be very high quality. “Leeson Beauty Lounge is in an area surrounded by busy professional women who would rather have their treatments before or after work, or on their lunch break, instead of giving up their precious weekend time."
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SALON SSCOOP
AUGUST 2018
"My aim is to offer very high quality express treatments, using the best products I can get my hands on� Treatments include Shellac and Irish brand The Manicure Company gel polish manicures, gel and acrylic nail extensions, and nail art by the talented Suzi. We have sourced nail products from outside Ireland also to bring something a little different to our clients! LvL Lashes, Mink lash extensions and the full spectrum of eyebrow treatments are also available. Now open for just over 5 months, we are blown away by the response the salon has received, we have a lovely regular clientele and are delighted to be partnering with other local businesses which has given us lots of Corporate work!"
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INTERVIEW
WHO'S
G
I
AUGUST 2018
THAT
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BeautifulJobs interviews Joann Mahon - owner of Millies Beauty Rooms & Millies.ie Did you always want to work in this industry? To be honest, when I was in school, I wasn’t sure what I wanted to do, and the beauty industry never crossed my mind. When I was about 17, I started getting treated for polycystic ovaries. and that is where my obsession started with all things the likes of waxing and skincare. I realised from then in, that I had a huge interest in all things beauty! Thankfully waxing progressed on to laser, and my interest went from there and developed into Millies! What is your typical day like? No two days are the same and that is what I love! Each day is a complete mix of everything, from checking with customer services first thing, to booking system, speaking with reps, catching up with managers, staff and ironing out any small issues to make the week run smoothly. It’s a non stop day but we have the best laugh doing it. All the work pays off in the end! What skills do you believe are required to succeed in this highly competitive sector? Self-motivation & self confidence are the most important but the list is endless if I’m honest. Once you have the drive to keep yourself focused and follow your passion, you can achieve what you want to. The beauty industry world is changing so much and this means you need to adapt, I believe the way to succeed is to build your business on real communication and real relationships and staying through to yourself. I have girls with me from the very beginning and being able to communicate with them on a daily basis works well for me.
With such a busy work life, what do you like to do to relax and unwind? My little girl. Any bad day in work disappears the minute I see her little face when I come through the door!
What significant changes have you seen in the industry throughout your career? From a service point of view I love how it is more specialised in sectors, not just general beauty, when I trained years ago, everything was under the one umbrella, now we have makeup artist, nail technicians, skin specialists and more. The industry has become more advanced which I love. Education is endless is this industry, I Think that’s why constant training is so important, we are always moving forward! Product wise I feel it has come on leaps and bounds. It doesn't help that we are all product junkies so we house over 6 product houses in our salons and more on the way. Product testing is one of my favourite things to do and seeing the results from them. If you were 21 again, what would you do differently? I wouldn't be one to dwell on the past, I’m not the type of person to say “ if I only knew that then” but only changes that jump out at me is I should have expanded our salons quicker than I did. I educated myself so much over the years in so many areas from Level 4 Laser training to web design, graphic design, coding etc. I have learned a lot in building my business myself but If I had to say something..I would have loved to have done more business courses. What are your plans for the future? We have some plans coming soon for our online shop that will add to our business and hopefully will be up and running very soon. And of course more education. As a business owner, I am always investing in what I already have. so I will be investing time into my current team as well as the salon! We are very excited for what is to come this year!
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PRODUCT SPOTLIGHT
AUGUST 2018
EYEBROW HEAVEN AUGUST PRODUCT SPOTLIGHT BEST IN THE EYEBROW BIZ!
CHARLOTTE TILBURY BROW LIFT www.charlottetilbury .com HD BROW HIGHLIGHTER www.hdbrows.com HI BROW MINI COMPACT www.salonservices.com MAYBELLINE TATTOO BROW www.maybelline.co.u k INGLOT AMC BROW GEL www.inglotcosmetics. com
PAGE 1
INTERVIEW
AN ITALIAN LOVE STORY! THE SALON & SPA CO. LAUNCHES FEDUA IN IRELAND – THE BRAND BEHIND THE WORLDS THINNEST AND FINEST GEL POLISH.
JUNE 2018
PAGE 1
INTERVIEW
MURAD
FEDUA IS AVAILABLE GLOBALLY IN SOME OF THE FINEST LOCATIONS FROM THE BVLGARI HOTEL IN MILAN TO THE INTERCONTINENTAL RUSSIA. FOR ANY STOCKIST INQUIRES THROUGHOUT THE UK &IRELAND PLEASE CONTACT FEDUA IRELAND AT THE SALON & SPA CO. DUBLIN 012166693 WWW.FEDUA.COM
JUNE 2018
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THE NEW STARTS
LET'S HEAR IT FOR SOME
OF THE NEW STARTS
AUGUST 2018
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Beauty Therapist, Dublin
JOBS
AUGUST 2018
Clinic & Spa Receptionist, Dublin
Massage Therapist. Freelance, various locations across Ireland
Beauty & Nail Professionals for corporate events, various locations in Ireland
Nail Technician/ Beauty Therapist, Stamullen, Meath
Beauty And Skin Therapist, Limerick
Senior therapist, Dundrum
Hair Stylist, Clontarf, Dublin
Full/Part Time Beauty Therapist, Dublin 18
Beauty Therapist, Tipperary
START A BEAUTIFUL CAREER WITH BEAUTIFULJOBS
PAGE 9
Spa Therapist, Limerick
Massage therapist, Doonbeg, Claire
JOBS
Beauty Therapist, Dundrum Shopping centre
Pharmacy Assistant Otc at Thomas St Pharmacy, Dublin
Skin Therapist, Dublin
Spa Therapist, Nass, Kildare
Beauty Professionals, Ballinteer, Dublin
Beauty Professionals, Dublin
Beauty Professionals, Dublin
Pharmacy sales assistant, North Dublin Areas
ALL JOBS CAN BE FOUND AT WWW.BEAUTIFULJOBS.IE/ WWW.BEAUTIFULJOBS.CO.UK
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JOBS
AUGUST 2018
Sales Administrator, Sandyford
Salon Manager, Greystones, Wicklow
Beauty Therapist, Kildare
Spa Receptionist, Newry
Opportunities at Smithfields, Dublin
Counter Manager, Galway
Salon Supervisor, Dublin
Beauty Advisor, Arnotts, Dublin
Senior Beauty Therapist, Glenageary, Dublin
Beauty Advisor, Boots, Galway
Part Time Client Co Ordinator, Sandyford
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JOBS
AUGUST 2018
Beauty Therapist, Blackrock, Dublin
Beauty Salon Manager, Dundrum
Beauty Therapist, Rathwood
Senior Therapist & Beauty Therapist, Maynooth, Kildare
Junior & Senior Therapists Castleknock, Dublin
Massage Therapist, Dublin
PT Waxing Professional, Portmarnock, Dublin
Beauty Specialist Instructor, Tolka Valley, Dublin
Nail, Lash & Brow Specialists. Dublin
Counter Manager, Blanchardstown
Senior Therapist & Beauty Therapist, Maynooth, Kildare
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THE SKIN NERD
How To Know If Your Skin Is Dry Or Dehydrated You’ve noticed your skin is so tight and dry that it feels like it could shatter into a million little pieces at any moment. “But why does it still get shiny over the course of the day?”, you ask yourself. Rather than having dry skin, you may have dehydrated skin.
What is dry skin? Dry skin is caused by your genetics, a hormonal imbalance or an underactive thyroid. Dry skin is a skin type, which means that your skin naturally produces less oil than someone with a normal, oily or combination skin type. Without oil, your skin struggles to retain the hydration you get from water. The symptoms of dry skin are very similar to those of dehydrated skin: tightness, itchiness and fine lines.
What is dehydrated skin? Dehydrated skin is a skin condition – you’re not born with it but it is self-inflicted due to diet and lifestyle. It can be caused by simple things like harsher weather, such as wind or cold, not eating enough fresh fruit and vegetables and diuretics like alcohol and caffeine (which cause your kidneys to encourage your body to get rid of any excess water). All of these can deplete the water content of your skin, leaving your skin gasping for refreshment. Even so, if you don’t have the right amount of minerals, electrolytes and essential fatty acids, the water that you are taking in won’t be sent to the right places! Your body is like a sports team where all of the players work together so that they can benefit from each other’s strong points and help out with each other’s weak points. Dehydrated skin is caused by a shortage of water, not oil, so even oily or combination skin types can become dehydrated.
AUGUST 2018
How do you know if your skin is dehydrated and what can you do to fix it? • Your skin can be itchy and irritated. Ingredients like jojoba oil and aloe vera can ease that itch and get your skin feeling refreshed and smooth as a baby’s bottom. • Your skin feels more sensitive than you do after watching The Notebook for the umpteenth time… or is that just me?! When you are experiencing increased skin sensitivity, it’s important to use gentle products without harsh additives and fragrances and refrain from peels. Although this is what you want to be doing, sloughing off dead skin cells will not fix the problem! Restoring the skin’s acid mantle is vital. • Your dark circles and dull complexion could put any of the Twilight gang to shame. A gentle exfoliation will get you glowing again, but emphasis on gentle. Small, soft circles with your Cleanse Off Mitt will do the trick. Otherwise, you’re looking to exfoliate using enzymes, NOT GRIT!! Enzymes (for example, papain from papaya or bromelain from pineapple) are like little pac-mans that gobble up the dead skin cells on the top layers of skin – this is different to acids, when overused, as they eat up both dead and live skin cells. • You have fine lines and wrinkles. Products including hyaluronic acid plump the skin and pop out those dents. Hyaluronic acid is also the key ingredient to pump superficial (in a good way) moisture into the skin.
And for all of these symptoms, turn to Vitamin A. This fatsoluble vitamin helps the skin to produce more collagen through cell renewal and stimulate your GAG (AKA glycosaminoglycan) which triggers your own reservoir of hyaluronic acid. It’s recommended to use Vitamin A in strengths of 0.6pc and above as a retinol so that it can really get down to the lower layers of your skin. When your skin is dehydrated, it’s essential to rehydrate it! Drink plenty of water and increase your intake of foods with high water content like watermelon and cucumber. You’ll also need to help your skin retain that water you’re putting in. Applying a moisturiser straight after the shower is a great way to lock in extra moisture, and make sure that your showers are lukewarm so as not to strip your skin of any oils. Eat foods with a high healthy fat content, like avocados and nuts. Another fab way to re-hydrate your skin is regular Spritz O’Clocks! Using a facial mist throughout the day will help stop your skin drought.
INTERVIEW
JUNE 2018
Nerd News! "We'll be stocking Caudalie, the much loved French natural skincare brand that started on a vineyard, and Casmara masks which are peel-off masks filled with so many fantastic ingredients."
"This month, we will have consultation dates available all the way up to Christmas so you can get started on getting your skin healthy for all of the parties you'll no doubt be attending!"
"The Skin Nerd has 4 new recruits including our first Nerdet (aka a male consultant). We're buzzing to welcome them to the team!"
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AUGUST 2018
Nail Technician Of The Month Each month we like to introduce you to some of our favourite industry professionals. This month we would like you to meet Sara Dougan, our fabulous 'Nail Technician of the Month'! My name's Sara, I trained in the beauty industry 7 years ago and currently I am working in Younique Beauty salon and have been for the past 5 and a half years. I specialise in nails, anything from a file and paint to a set of extensions, I love making clients happy with their nails as it is such a big industry at the minute. I use mostly NSI products for my extensions, their tips, glue, acrylic and brushes are such good quality and are very long lasting, and Jessica Geleration. Nice nails and happy clients are my priority.
Re-entering the workplace can be difficult at any time, but more so I think, just after having a baby. Now you have the added consideration of balancing your responsibilities as a mother with fulfilling your goals in the workplace.
ARE YOU A MUM INTERVIEW
JUNE 2018
RE-ENTERING THE
WORKPLACE?
Our jobs offer us so much more than just income, it gives us a chance to connect outside of the home and if the idea of getting back into it, is more than a fleeting thought then I suggest carefully planning your approach to the job as much as the job itself.
1. Time will become your main focus. If it's not looking at the clock during the night, it will be watching the minutes disappear in the morning as you try to leave the house on time. The truth, is we badly underestimate time. Be honest with what time you need and add a little extra on, remember one minute in planning saves ten minutes in execution! 2. You have something to offer the workplace but what can it offer you? There needs to be more to motivate you than money and people tend to look at salaries as their main criteria when looking at jobs or the main reason to stay in their current position. I think it’s better to look for the opportunities in a career that fits the life you see yourself living. High paying careers can often come at a price! 3. For those of you going back to full time employment, if it’s possible build up to a full week gradually. This may not be the case with every job but it's not an unreasonable question to ask, so ask it! It gives you a chance to make the adjustment needed without putting yourself under too much pressure. Remember parents make up a lot of the current workforce and they too understand what's it's like. In reality most people love to help so don't feel alone.
TIPS FROM MARIA MORGAN -DIRECTOR
OF BEAUTIFULJOBS, CAREER COACH &
RECRUITMENT SPECIALIST
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T
FASHION
he
Glam
C ode
AUGUST 2018
Dressing up for an event can be a bit confusing. It’s slightly more formal. Getting invited to an event is when you know you have made it, think about something glam like the Oscars or the Met Gala, it is so important to look fabulous, after all you never know who you will meet there. In previous years women have worn fulllength gowns, but times have changed, as have hemline expectations. Some shorter options are now appropriate, just keep in mind that it is super important to take your height into consideration. Now go out and have fun.
by Eider Leitte
A
wards
Gl a m
Finding the ultimate outfit for a going out glam can be quite stressful, for an elegant and sophisticated look, black is always a good idea, if you are choosing black try opt for silver jewellery for a modern look and a pop-up lipstick such as red or any shade of pink.
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FASHION
AUGUST 2018
The Glam Colour Pop Wearing a colour for a glam event is always a good idea especially if it’s a day event, burgundy is an excellent colour for a rich and glamourous look, keep the accessories simple, gold is a perfect colour to add that star quality touch.
The Statement Dress Bright colours are always a great statement, when choosing bright colours be aware of your skin tone and keep the accessories simple, the dress will be the centre of attention.Â
The Navy Power Navy is the perfect colour for an elegant entrance, you can never do wrong in navy, gold, silver and pop colours works well when thinking of accessories.
Alison Canavan is an award winning author of wellness book “Minding Mum”, a health and wellness coach, Master NLP Practioner, motivational speaker and mindfulness facilitator. Having travelled the world as one of Ireland’s most successful international models for nearly two decades, in recent years she has devoted her time to her greatest passion: true health and wellbeing.
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LIFESTYLE
AUGUST 2018
My work is about joining the dots with our health and wellbeing and truly understanding that we need to stop treating different aspects of ourselves separately. Our mind, body and spirit are connected and they all affect each other. If one is out of balance, the others are too. We all need to find our own level of balance and harmony that works for us as we are all individuals with different needs. WHAT I ENCOURAGE is making small changes that will give you the confidence to follow your dreams and believe in yourself. Small changes make a big difference and it’s never too late to change your life no matter what anyone tells you. Most importantly showing up and dong the work is about giving yourself the permission to love yourself and practice self-care. Because if I have learnt one thing on this journey, it’s that self care is not selfish. It’s the most selfless thing you can do.
Helping people to join the dots with their health and wellbeing is Alison’s primary goal and passion. Her interest in nutrition began in 2009 when she started studying Fitness Nutrition Coaching under NESTA (National Exercise and Sports Trainers Association), in the United States. She graduated with distinction in Nutrition and Health Coaching from Irish Institute of Nutrition and Health (IINH). She holds an Advanced Diploma in Diet and Nutrition therapeutics. Alongside that she has a Raw Foods Mastery level 3 where she studied at The Life Change Health Institute. She also holds a diploma in PR, Marketing and Sales management from DBS and has studied business in The National College of Ireland NCI. She is currently continuing her studies in America studying mindfulness at The MARC center (mindfulness awareness research center) at UCLA.
Alison has become a highly sought after motivational speaker, regularly being invited to deliver talks and workshops on health, wellbeing, meditation, mental health and sobriety at conferences, festivals and events for both the general public and corporate clients worldwide. She spoke at The Mindful Life Conference in Washington in April 2017. She has lectured in Trinity College on the module of Motherhood and Mental Health. She delivers talks on stress in the workplace to CEO’s and business leaders across the country and in June 2014 she chaired and spoke at the first ever Barnardos Parental Mental Health Conference in Ireland at Croke Park. Alison has a weekly wellness column called ‘NIRVANA’ in The Sunday Independent and a column in Positive Life Magazine. She has contributed to numerous publications through the years including You Magazine, VIP Magazine, The Daily Mail, pregnancy and parenting and many more. She is also a regular contributor to radio and TV shows.
Starting Start Your Your Day Day The The Right Right Way Way
Will consciously starting your day make a difference to your life? Does it really matter how you start your morning? Is it possible to change your mindset by making some simple changes to your morning routine?
Will consciously starting your day make a difference to your life? Does it really matter how you start your morning? Is it The answer to all of these questions is YES. possible to change your mindset by making some simple 1. Have a disco: Discos are a great way to boost your mood and get you changes to your morning routine? The answer to all of these questions is YES. I used to start my day mindlessly by waking up and heading for the kettle, pouring coffee and with a bit of a moan and a groan I would get dressed and head out to face the world. Even reading that makes me feel sad and pretty unmotivated. Since changing my lifestyle, I don’t wake up and hope that I’ll have a good day instead I wake up and give myself the best chance of having a great day. We are not taught that how we show up in the world with our actions and thoughts can change our lives. However, your word is your wand and your habits dictate your life and yes in turn your happiness. I recommend starting your day with intention by using some mindfulness or meditation technique, eating well, hydrating, moving your body with some stretches, writing a gratitude diary and even sometimes having a disco (more about that later). My morning routine can take me anywhere from 15 minutes to 40 depending on how much time I have. As everyone is different what works for one will not work for another so you need to see what works for you. Studies have shown that our day can be dictated by what we hear in the first 20 minutes after waking up which is why I wake up and set an intention like: “Everything is always working out for me” “Today is a great day and I’m so grateful for the blessings that come my way” “I choose to be happy today. I love my life” “I am excited about today” You can choose any affirmation that raises your vibration and makes you feel good. I like to ease into my day by sitting at the side of the bed after waking and going through my stretching routine alongside my affirmation before even standing up. This ensures I stand up with a smile on my face. Here are some other ideas for getting your day off to a great start:
out of a funk. I have a seven year old and if there’s moaning and groaning in the morning we have a quick disco. He gets to choose the song and we let out hair down. My top tip: When in doubt don’t give out and have a disco! 2. Hydrate: After brushing your teeth go straight for the water. I either have warm lemon water or lemon, ACV (apple cider vinegar) and water or then wait for 30 minutes before eating. This helps to stimulate digestions and rehydrate after a night’s sleep. (If you are worried about the lemon and your teeth, use a straw) 3. Stretching: For me stretching my body is really important as I wake as it wakes up your muscles and gets your blood flowing and this energises you naturally. 4. Practice gratitude: I have been writing in a gratitude diary for 7 years and it’s an integral part of my morning routine. It helps me to focus on the good things ensuring I see what I actually have and not what I don’t have. Write down 3 different things each day that you are grateful for and why. 5. Don’t look at your phone straight away: Try and wake up, hydrate and stretch before looking at your phone. Very often we will read or see something that stresses us with work or on social media when we reach for the phone. Feed your mind, body and spirit first before picking up your phone! 6. Meditate: my morning meditation allows me to connect with myself before I head out to the chaos ensuring I am ready for anything that comes my way. My practice helps me to think more clearly, make better decisions, it gets my creative juices flowing and I have more patience. Working on our inner world is such a beautiful gift not only to ourselves but also to the world. 7. Make your bed: Studies have shown that simply making your bed can create inner calm which creates outer calm and a more organized frame of mind. 8. Eat a healthy breakfast: Eating a Nutritious and energy fueled breakfast really is the key to keeping your blood sugar and moods stabilized throughout the day. Steer clear of sugary, processed breakfast cereals 9. Have your clothes organized from the night before especially if you are a parent. This saves time and stress in the morning. 10. Finally SMILE!!! Scientists have found that by simply smiling on purpose can make you feel better. These are some simple ways to get your day off to a great start but figuring out what works for you is the key. Have fun with it and switch it up.
ARE YOU TOO BUSY TO TAKE CARE OF YOURSELF? SELFCARE IS NOT SELFISH. IT'S THE MOST SELFLESS THING YOU CAN DO!
Alison Canavan is passionate about human potential and helping people to reach theirs. She has been studying both in Ireland and internationally collaborating with the leading thinkers in the field of mindfulness and self-care. Alison Canavan is an award winning author, a health and wellness coach, Master NLP Practitioner, motivational speaker and mindfulness facilitator. She is currently continuing her studies in mindfulness at UCLA and has recently been featured on the cover of Mindful Magazine, America’s leading publication, on shelves across the United States. The full 360 approach to health and wellbeing that she teaches encourages people to look at all areas of their lives and not just one or two. At her The Full 360 events she shares tools and techniques that help people connect, go within and create lasting change through intuition and everyday small behavioural changes. Alison firmly believes that real wellness can only truly be achieved when we connect the dots, taking a full 360 approach with our own health and wellbeing. This means looking at body, mind, spirit, our environment and the quality of our relationships. This event will bring guests through different, fun techniques including mindfulness, gratitude, self-care tips and what effect our food has on our mood. Alison will also talk about looking at our toxic load and the products we use on a daily basis both in the home and on ourselves. Most women put on average 168 - 515 chemicals* onto their skin each day. This has a very strong and negative effect on our overall health and wellbeing and something Alison is passionate about spreading the word on. Launching her Autumn 360 series Alison said “My work is about joining the dots with our health and wellbeing and truly understanding that we need to stop treating different aspects of ourselves separately. Our mind, body and spirit are connected and all affect each other. If one is out of balance, that others are too. I can't wait to share accessible practises with everyone, practises that everyone can use everyday like gratitude, mindfulness, movement and good food to help you on a personal journey towards freedom and joy. Showing up and doing the work is about giving oneself the permission to love yourself and practice self-care.” The Full 360 event helps attendees make small changes that will give them the confidence to follow their drams and to believe in themselves. Small changes make a big difference.
THE FULL 360 EVENT DATES 30th September - Knockranny House - Mayo 7th October - Galway Bay Hotel - Galway 28th October - Limerick Strand - Limerick 25th November - Radisson Blu Golden Lane Dublin 10.30am-6pm. A delicious, healthy lunch will be served, each guest will receive a fantastic goody bag as well as a workbook of information on The Full 360 Series with thought-provoking content, useful advice and techniques which Alison will work through during the day. With discos, juicing demos, restorative yoga and meditation sessions, and lots more, booking a spot at this event is a must for those seeking to both look and feel better. Early Bird Tickets cost €99 and can be booked at https://alisoncanavan.com/live-events/
PAGE 22
LIZ MCKEON
AUGUST 2018
HOW I CAN MAXIMISE RETAIL ON SUMMER - Business Expert PRODUCTS Liz McKeon ARE YOU LETTING YOUR CLIENTS BUY THEIR SUN PRODUCTS FROM PHARMACIES AND DEPARTMENT STORES? LEARN HOW TO INCREASE SALES IN BEAUTY RETAIL WHILE OPTIMIZING THE SUMMER MARKET!
Sun Protection is a ‘hot’ category of the cosmetics industry. But less than 5% of these sales are transacted in spas and beauty salons… Do you educate your clients about the importance of sun protection? According to the National Cancer Institute, 42% of adults don’t use sun protection. So immediately there is an untapped market for you, while offering good salon customer service. Educate your clients; ask them to consider this hard fact – of all cancers, skin cancer is the most common, making sun screens their number one skincare priority.
Email: team@lizmckeon.com Telephone: +353 1 8928007
To Maximise your Summer Retail Product Opportunities • Introduce a ‘Holiday Package’ of treatments. Once a client mentions going on holiday, suggest she books the package. • Double check your product knowledge: know how to use the products, how long they will last, how your brand compares to others, how it can be used in conjunction with other brands, what size the bottles are and know the prices. • Train your beauty therapists to retail, when the client comes in for her appointment, introduce her holiday retail requirements. • Ask for the retail sale, if you don’t, she will buy the products you have recommended, but from somebody else… • Change your window/ retail displays and merchandising for the summer months, making sun products very prominent. • Use your product information; educate your clients, highlighting the unique selling points of your brand. • Run a competition, for example, whoever sells the most number of sun products over the summer months gets the prize.
And most important: stay focused, Summer Product sales are too good an opportunity to miss!
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THE DIGITAL DOCTOR
AUGUST 2018
The Digital Doctor Why your Salon needs a Website We Irish, believe it or not spend on average 5 Hours and 19 Mins on the Internet Every Day! Worldwide, there are 3.5 Billion Google searches every day – that’s 40,000 searches every minute! 46% of all Google searches are for a Local Business – that’s ‘hair salon’ or beauty salon’ in your area. If your Salon is not listed in the search results, you don’t stand a chance of attracting new customers. There are 6 main benefits of your Salon having a website. 1.Credibility – Consumers expect you to have a website. More importantly, they trust a Salon more if it has a website.
4. Showcase your Salon/Staff – People like to see where they’re going to and who’s going to be dealing with them. Where did she train?, what experience does she have? Etc. 5. Online Shopping – You stock Products in your Salon but more and more people prefer to shop from the comfort of their home. Integrate a Shopping Cart into your website and watch the orders come in 6. Book Online – Most people expect to be able to book appointments online but due to concerns about security, are reluctant to go through Social Media platforms. Salon Websites (particularly ones with SSL certificates) offer that sense of security and result in more bookings being made.
2. Cost effective Advertising–In general, websites are very inexpensive these days and with the right company keeping it fresh and up to date, it can be a very powerful and cost-effective marketing tool. 3. 24/7 source of information – customers like to do their research on a Salon before they decide to visit. The most popular Salon related Google searches are for ‘Price List’ and Opening Hours’. By having all your information in one place, you’re making it easy for them to make a decision. Salons need to be 100% in Control of their Online Presence. Many Salons have decided to sidestep a website and instead choose to rely on having a presence on one or more of the Social Media platforms. By doing this, they are relinquishing control of their online presence resulting in their business being at the mercy of those platforms. They (the platforms) can make changes whenever they want and you don’t have a voice, even if it impacts your business. A typical example is the recent decision by Facebook to prioritise Friends and Family over Businesses. This has resulted in the farcical situation where less than 1 in 10 of a Salon’s posts are being seen by their followers.
Digital Salon Group are the only company in Ireland offering a specialised marketing service to the Hair/Beauty/Spa industry. If you would like us to conduct a free of charge Digital Audit on your salon, just email your details to john@digitalsalongroup.com . Enjoy the Summer!!
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PRODUCT SPOTLIGHT
AUGUST 2018
BEAT THE HAND-LUGGAGE HASSLE WITH OUR TOP 5 TRAVEL SIZED GOODY BAGS!
THE TASTEFUL
CHARLOTTE TILBURY THE GIFT OF GODDESS www.charlottetilbury.com
TRAVELLER
COWSHED TRAVEL TOILETRIES www.cowshed.com MARGARET DABBS ESSENTIALS www.margaretdabbs.co.uk MOROCCANOIL TRAVEL SET www.moroccanoil.com L'OCCITANE TRAVEL KIT www.loccitane.com
'NAILS started out as a small company with big ambition, our first shop opened on 37 Wicklow St in 2013 and from there the company has leaped from strength to strength. We had big dreams then and now it’s amazing to see those dreams become reality with our collaboration with Penney’s. Penney’s is a globally recognised name, with over 350 stores in 11 countries across Europe and America. This means there are so many amazing opportunities on the horizon for us, for our clients and especially for our team members. We are absolutely in love with our new location in the iconic Penney’s store on Mary St. We love our customers, the staff we work with and the fun and friendly environment makes it a pleasure to work in.'
Working with NAILS,
We are constantly looking for the most creative and passionate people who reflect our own ambitions to join our team. The most exciting aspect of a career with NAILS is that we always aim to promote from within the company. This means that when we see potential in our team members, they are recognised and given the chance to step up in their career. Currently, many of our assistant managers, even managers, entered the company as junior nail technicians and have progressed their way to their current positions by working hard and showing their expertise. We have incredibly exciting plans for the coming months, with at least two new launches in Penney’s stores around Ireland this year alone! We are thrilled to announce at that we have many job opportunities with the opening of new stores. We will have positions in all areas, including, Front of House, Assistant Managers, Nail Technicians, Brow Specialist and Lash Technicians
is not just a job.
It’s a career.
Interested? Contact briege@beautifuljobs.ie for your interview
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INDUSTRY NEWS
AUGUST 2018
MUA MakeUp Opens Fabulous New Studio...
The Spa Directory www.gotothespa.ie Over the past 10 years as a nation there has been an explosion in the wellbeing market with more people looking to improve their health and wellbeing through a more natural and holistic approach. Not only that but Ireland is abundant with international tourists many seeking a wellbeing vacation package and we are blessed to offer some of Europe’s finest spas and hotels for this purpose. Go to the Spa was inspired by Heidi Grimwood’s love and passion for the spa industry and all things digital. Working as a spa consultant she identified that many spas needed a louder voice online. Inspired to give spas their own voice and their own platform Heidi created a showcase of spa offerings with a geo targeted directory through interviews, promotions, product reviews, blogs, vlogs and much more. Go to the Spa is a digital platform promoting spas and wellness breaks in Ireland, their treatments, health experiences, products, and yoga retreats.
Leap Into Luxury! Looking for some luxury in your life? Let us introduce you to the Osprey Hotel Kildare.
Stretching over 10,000 sq ft the spa is set over three floors with the thermal suite offering a range of heating experiences including double and single seaweed baths, a dry flotation bed, Rasul Chamber, heated, mosaic, free standing stone loungers and a Salt Grotto. Meanwhile, two distinctly different relaxation rooms will offer guests a wonderful space to relax either pre or post treatments. The Light Relaxation Room features a complete wall of glazing which looks out onto a balcony and has been heavily planted in lush bamboo. The Dark Relaxation Room on the other hand is very conducive to a post treatment nap and has been adorned with a rich, textured linen weave wallpaper and natural wood log panelling around each relaxation bed. Seaweed Science Certified organic, VOYA uses the exceptional healing power of marine elements, long since recognised for their healing, detoxing and purifying abilities. The Osprey Spa will offer guests a whole host of treatments and experiences including face and body treatments for both men and women and even seaweed baths and bathing rituals. Dating back over 300 years, seaweed baths were Ireland’s only indigenous therapy and were traditionally seen as ‘the sailor’s cure’. Speaking in advance of the spa opening, Osprey Spa manager, Blanaidh Bailey says; “Seaweed naturally absorbs the nourishment from the sea and as a result seaweed contains countless minerals, vitamins and beneficial ingredients in high concentrations.” Treatment Offering There is a wide choice of signature treatments to choose from including the ‘Osprey Revive & Harmonise (90 minutes from €120). This treatment starts with a peppermint foot soak which is followed by a dry body brush and a signature body massage. Guests will also enjoy a VOYA express facial and hot oil scalp massage followed with a deep soak in a detoxifying seaweed bath. This wellbeing focused treatment evokes instant peacefulness and nurtures inner mindfulness, calmness and serenity. The extensive range of award winning VOYA products will be available for purchase in the dedicated Retail Area so that guests can continue their wellness regime at home.
Email: reservations@osprey.ie | Ireland tel: 045 881111
CONTACT MARKETING@BEAUTIFULJOBS.IE
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HAIR HEROS
AUGUST 2018
Grow Gorgeous - Hair Density Serum www.growgorgeous.co.uk Tangle Teezer www.tangleteezer.com Joico - Brightening Conditioner www.beautyfeatures.ie Add a little bit of 'heaven' to your hair care regime!
air eros
Cloud Nine - Curling Wand www.cloudninehair.com Alfaparf - Shine Spray www.beautyfeatures.ie
T H E
I N
B E S T
T H E
B U S I N E S S BeautifulJobs have the privilege of working with some of the nations best advanced clinics. This month we are sharing with our beautiful readers the top destinations in Ireland for advanced skincare & aesthetic treatments.Â
1 .
2 .
Cosmetic Doctor 6-7 Merrion Court, Ailesbury Road, Dublin 4 www.cosmeticdoctor.ie
4 .
Doctor 1.618 10 Anne Street South, Dublin www.doctor1618.ie
5 . 3 .
Kerry Hanaphy Clinic, 27 South William Street, Dublin 2 www.kerryhanaphy.com
Beacon Face & Dermatology Suite 36, Beacon Hall, Beacon Court, Sandyford www.beaconfaceanddermatology.ie
Clearskin Clinic Suite 12, Cube 8 Plaza, Beacon South Quarter, Sandyford, Dublin 18
CLICK HERE WWW.BEAUTIFULJOBS.IE WWW.BEAUTIFULJOBS.CO.UK
of the month
Meet Belfast MUA and blogger India Lee Reed.
"A year and a half ago I set up an instagram account, which I hardly knew anything about, posted some content, reached out to a few people, and was invited to my first Fashion Week press launch! I remember thinking ‘Holy hell, this is huge!’ and it was. It was basically what kick started my career in the industry. Since then I have worked with some amazing companies, one of which I became a brand ambassador for, called Festival Faces Groups. The company focuses on selling festival makeup, which I am no stranger too, I love creating festival looks. Being a brand ambassador means you get to go parties, participate in advertisement videos, get free products, and In return I get to do what I love and create makeup looks. I also managed to land myself some jobs at a few festivals around Northern Ireland including AVA festival, Drumcode festival and I will be at Stendhall Festival this coming August." Product Details : gems and glitter from festival faces group + glitter from the gypsy shrine
www.youtube.com/MajesticGlitter www.indialeereed.blog www.instagram.com/indialee_reed
events
Last week we had the pleasure of attending the launch of Hair Cafe, by Director and awardwinning business women Anita Donoghue. Located in the thriving focal point of Smithfield, Dublin, we were greeted by crisps cocktails and delicious canapes. The vibe was the epitome of trendy with a rustic vibe and was truly something out of Pinterest. From the plush leather chairs, decorative lighting and exposed brick, created the ultimate retreat ambience. The salon oozes charisma, energy and a haven of oasis. Hair CafĂŠ is a hybrid, cutting edge salon offering a unique menu of high end treatments and products. We would like to wish Anita and her dedicated team all the very best and many successes.
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AUGUST 2018
The World Luxury Spa & Restaurant Awards are accepted as the pinnacle of achievement for luxury restaurants and spas worldwide. These awards were established as a celebration of ultimate achievement in service excellence. They stand to reward and congratulate those restaurants and spas which have excelled beyond the normal call of duty. On the 14th of July participants gathered at the magnificent Galgorm Resort & Spa in Northern Ireland for the annual event, this year was particularly exciting as it was the first time the awards have been held in Ireland having previously been hosted in destinations such as Qatar, Vietnam, South Africa and Thailand. Councillor Lindsay Millar presented the Overall awards. Edvard and Pink were one of the big winners on the night taking home three awards, Best Beauty Salon in Europe, Best Boutique Spa in Europe and Best MediSpa in Europe. These sought-after awards were well deserved for this luxury beauty spa and wellness destination stood out among the worlds’ most advanced, respected and trusted treatment centres. The award was accepted by Anita Murray, company Director. pr@caci.ie 0035312166693 www.edvardandpink.ie 012165050 info@edvardandpink.ie
SPREAD THE LUXE! SWEET SQUARED HOSTS CND SHELLAC LUXE LAUNCH EVENTS, TO NAIL PROS AND ELITE CONSUMER PRESS Sweet by name and Sweet by nature; multi-award-winning Sweet Squared (S2) has just completed the launch of the latest innovation from CND™ – CND™ SHELLAC™ LUXE – to more than 500 lucky nail professionals and a select group of elite consumer press and influencers. Presenting SHELLAC LUXE to its loyal customers first, S2 hosted no less than 13 ‘Do-Luxe’ experience days across 9 locations in the UK and ROI. Sharing an abundance of Love & Respect, S2, along with its team of talented CND Education Ambassadors, delivered training in application and removal, technique demos, the science behind the product and a free gift worth over £350 to each and every guest. To introduce the consumer media to this perfect-foreditors, time-saving treatment, Sweet Squared took to Mayfair’s boutique nail studio, Dry By London, offering elite press and influencers a manicure treatment by Team Global CND members Nataliya Al Ta’ai and Samantha Birkett-Leigh alongside the salon’s fantastic staff. Guests were invited to experience the LUXE treatment with exclusive new shades. Marian Newman was on-hand to share her expertise and press were treated to CNDbranded Macarons and refreshments, as well as a visit from S2’s three founding members and long-serving CND representatives, Samuel and Samantha Sweet and Jim Nordstrom. The latest innovation from CND; SHELLAC LUXE boats a revolutionary 2-step application system and 60 second wrap-to-removal when used as directed. Visit sweetsquared.com to read more. CND SHELLAC LUXE will be available to salons 6th August 2018 SALON PRICE: £20.95 (+VAT) / €21.95 (+VAT)
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WITH
US
Here at Beautifuljobs we want to create a place online where we can share our stories with each other, about our career journey, the up’s and down’s we have faced, the hard work we have put in, the rewards we have achieved and the decisions we’ve had to make. From the first day on our first job to now, how we’ve progressed in our careers. Let’s motivate each other and share advice to those starting out in similar roles. We are giving you the opportunity to share your story with 11,000 people a month! Everyone has a story, tell us yours or if someone has inspired you, nominate them by emailing us with their contact details! With their permission of course!
Contact marketing@beautifuljobs.ie