German digital industry platforms

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POSITION | DIGITALIZATION | INDUSTRY 4.0

German digital industry platforms Exploit their potential! Avoid unnecessary regulation!

Version: October 2018 German digital industry platforms – a snapshot 23. Oktober 2017 Whatvon do digitalen we meanIndustrieplattformen: by digital platforms? Arten

Types of digital industry platform:

platforms are intermediaries which connect ▪“Digital Softwareplattformen two or more market participants via a platform ▪using Supply-Chain-Management digital technology and simplifying their ▪interaction.” Industrial(VDMA) Internet of Things (IIoT) Plattformen industrial platforms create synergies and not ▪Digital Verkaufsplattformen only save the businesses involved transaction ▪costs Innovationsund Wissensmanagementplattformen but additionally enable completely new (digital) services and business models. Furthermore, they are usually specialised on individual sectors to a high degree.

55%

… of German companies which know what digital platforms are offer their own products on them1

Software platforms

Supply chain management

Industrial-Internet-of-Things (IIoT) platforms

Sales platforms

Innovation and knowledge management platforms

77%

… of companies believe that industrial Internet platforms will become (very) important for their own sector within 10 years2

Sources: 1BITKOM. 2018. https://tinyurl.com/yb5fx69l (downloaded on 14 May 2018); Staufen Digital Neonex GmbH und Staufen AG. 2017. Deutscher Industrie 4.0 Index 2017.

2

BDI recommendations for action No need for regulation on industry platforms The legislative framework is well organized for digitalization. Whether there is any need for adjustments in a few areas must be carefully examined and discussed.

Take differences between B2C and B2B platforms into account The applicable conditions in B2B differ from those in B2C, where there is a greater asymmetry of information between platform providers and users.

No regulation of non-personal data The right to access and use of non-personal data, such as industry and machine data, do not need to be regulated. Contractual solutions are currently adequate.


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