2011 Annual Report

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Berwyn Development Corporation 2011 Annual Report active

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President's Letter 2

ation 2011 Annual Report.

Hello and welcome to the Berwyn Development Corpor you take a few moments that ask kindly I , Board As the outgoing President of the of Berwyn & the BDC! ents plishm accom the in revel and to peruse this publication this challenging in t Through the adversity that we all find ourselves up agains forward with its power to ng economic environment, Berwyn’s Rising and choosi agenda of growth and support. ts that enabled In these pages, you will find projects large and small, projec start and large head a get to my econo our of one backb the small businesses and concerted ts vemen developments to flourish. You will see municipal impro this during nt eleme key a ion, efforts at business development and retent , using all of ization organ e uniqu a of efforts the economic slowdown. You will see n. future Berwy the tools at its disposal, to help shape the vision of the n at Cermak and Harlem The astonishing transformation of the Gateway to Berwy etion of phase one on Compl . has been and continues to be something to behold Meijer’s presence in 2012. of r quarte first the NE corner will be completed in the ipalities to Berwyn. munic nding surrou all from ers Cermak Plaza will bring custom rd momentum with new The newly beautified Roosevelt Road continues its forwa unity events over comm business openings in the early part of 2012. Our myriad best light. its in n Berwy d showe the past year set attendance records and that I am leaving the I will miss my role as President of the Board but know and his superlative Griffin Tony or Direct ive Execut . organization in good hands Board members are the staff continue to steer the ship in a positive direction, and ity. It has been a integr with act community stakeholders of strong character who n. I will cherish Berwy of y histor the of part pleasure and a privilege to be a small the memories.

3322 S. Oak Park Avenue Second Floor Berwyn, IL 60402 708.788.8100 fax: 708.788.0966 www.berwyn.net

Sincerely,

Paul Zimmermann, President

The Berwyn Development Corporation (BDC) is a public-private partnership with the City of Berwyn that provides economic development and Chamber of Commerce services to all segments of the Berwyn community. The BDC is a not-for-profit membership organization that serves business and individual members. The BDC focuses its efforts on those activities that will improve the overall climate for local businesses and residents, in addition to encouraging the development of new commercial venues and employment opportunities. The BDC continually strives to develop new programs, services and events that promote Berwyn businesses and the community.

Board of Directors

4

Staff & Committees

5

Completed TIF Projects

6-9

TIF Projects Coming Soon

10-11

Grand Openings

12-14

Integrated Marketing Campaign

15

Capital Improvements

16-19

Berwyn After Hours

20-21

Special Events

22-27

Marketing Programs

28-29

Education 30 Awards 31 Berwyn in the News

32-33

Annual Review

34-35

Table of Contents

Table of Contents

3

Board of Directors

Executive Committee

4

2011 BDC Board of Directors

• Paul Zimmermann, President 6301 W Roosevelt LLC • Scott Lennon, Vice President Berwyn resident • August Kalal, Treasurer Berwyn resident • Dorothy Chiero, Secretary A.W.E.S.O.M.E. Pest Service • Anthony Griffin Executive Director

Board of Directors

• John Aranza, Horrorbles • Tom Benson, World’s Largest Laundromat • Esther Corpuz, MacNeal Hospital • Jon Fey, SWF Products • William S. Hlavacek, Jr., James & Williams Jewelers • Jeffrey S. Janda, Berwyn Park District

Pictured back row (left to right) are Tony Griffin, Joe Vallez, Augie Kalal, Jeff Janda, Scott Lennon, Jon Fey and John Aranza.

Front row (left to right) are Alba Lovero, Jousef Mondragon, Tom Benson, Paul Zimmermann, Doug Walega, Beverly Pastorek and Peggy Rose Kwiatek.

Not pictured Dorothy Chiero, Esther Corpuz and Bill Hlavacek.

• Peggy Rose Kwiatek Peggy Rose Academy of Dance & Acrobatics • Alba Lovero, Berwyn resident • Jousef Mondragon, Berwyn resident • Beverly Pastorek, Classic Touch Hair Designers • Joseph C. Vallez, North Berwyn Park District • Doug Walega, D.R. Walega, Architect, P.C.

• Latino Business Committee Met 3rd Tuesday of the month at 8:00 am • Depot District Special Events Committee Met 1st Wednesday of the month at 6:15 pm • Commercial Loan Committee Met 2nd Thursday of the month at 4:00 pm • Cermak/Roosevelt Road TIF Commission Met 3rd Thursday of the month at 8:30 am • Ogden Avenue/Depot District TIF Commission Met 3rd Thursday of the month at 4:30 pm • Historic Rt. 66 Car Show Committee Met as needed • Piper Award Committee Met as needed

Pictured back row (left to right) are Marybeth Eurek, Special Events Coordinator; Sande Brennan, Office Manager; Anthony Griffin, Executive Director; Judy Saraceno-Swenson, Administrative Assistant; Christina Ortega, Receptionist; and Kurtis Pozsgay, Urban Planner.

Front row (left to right) are Gerardo Zavala, Business Outreach Coordinator; Amy M. Crowther, Director of Chamber Services; and Evan Summers, Project Manager.

Staff & Committees

2011 BDC Committees

• Chamber Services Committee Met 2nd Tuesday of the month at 8:30 am

5

Completed Projects 6

Autre Monde Cafe & Spirits 6727 W Roosevelt Rd

The highly acclaimed Autre Monde opened this year with the assistance of TIF funding and the BDC commercial loan program. Assistance went toward the purchase and build-out of the building,which formerly housed a flower shop. The new restaurant has received vast praise for its quality, Mediterranean-style fare, unique decor, friendly atmosphere and focus on healthy, sustainable food choices.

A ribbon cutting ceremony was held on 7/28/11.

Culver’s 6943 W Roosevelt Rd

Approved in late 2010, Culver’s opened with a bang in the spring of 2011. Working with the City to assemble the necessary land, TIF funds helped cover acquisition costs. This quick-casual restaurant adds its signature Butter Burgers and Frozen Custard to the everincreasing dining options on Roosevelt Road.

A ribbon cutting ceremony was held on 6/11/11.

Resulting from a redevelopment agreement with Berwyn Gateway Partners, Buffalo Wild Wings wasted no time opening its newest location at the northeast corner of Harlem and Cermak. Completed in early November, the new restaurant broke sales records in the Chicago market. Serving its signature wings in a sports bar atmosphere, Buffalo Wild Wings is the first of six national tenants to go in this new development.

A ribbon cutting ceremony was held on 11/7/11.

Berwyn Kia 7050 W Ogden Ave

The operators of Willowbrook Ford/Kia dealership were handpicked by Kia Corporate to operate the new Berwyn Kia dealership after an aggressive search by the BDC to fill this vacant storefront on Historic Route 66. Berwyn Kia purchased and remodeled the south side of the former Phelan Dodge dealership. With a newly revamped line of automobiles such as the Kia Soul, the automaker hopes to increase its US market share by almost 40% in the coming years. TIF funds went towards the purchase of land and redevelopment work at the new location.

A ribbon cutting ceremony was held on 4/14/11.

Completed Projects

Buffalo Wild Wings Grill & Bar 7130 W Cermak Rd

7

Completed Projects

Paisans Pizzeria & Bar 6226 W Ogden Ave

8

Pasians Pizzeria & Bar opened this year to great fanfare.

This 20,000 square foot pizzeria and bar was an adaptive re-use of a vacant warehouse. Utilizing the wide, open space and incorporating plenty of steel, crafted wood, and reclaimed bricks, TIF funds helped with the purchase and renovation of the building. While pizza is the main draw, the menu features a wide variety of offerings including salads, wraps, burgers and sandwiches.

A ribbon cutting ceremony was held on 8/31/11.

12th Street Rag 7023 W Roosevelt Rd

An icon in Berwyn dating back to the days of prohibition, 12th Street Rag utilized TIF funding for a minor façade improvement at its new location. The tavern moved one block west from its original location and invested a significant amount of private equity to complete the relocation, which also made way for the new Culver’s.

Dunkin Donuts/Baskin Robbins 6601 W Cermak Rd

Being the first Dunkin Donuts to open in Chicagoland over 40 years ago, it was time for a makeover. TIF money was used to reconfigure and update the commercial space. Work included both interior and exterior improvements to the building plus improvements to the parking lot and drive-thru. The store has increased sales since the remodel has been completed.

La Z de Oro utilized TIF funding to overhaul the restaurant’s image by installing new bathrooms, exits and bar as well as improving interior details and the façade. The strorefront's new look and feel complements its marketing strategy, which includes a new logo and revamped menu of authentic, traditional Mexican food.

Padgett Business Services 6828 W Windsor Ave

Formally located at 3239 Grove Avenue, Padgett Business Services was looking to expand their size and presence in the Depot District. TIF funding supported the purchase of a new awning and signage for the office's storefront. In business since 2009, they specialize in helping businesses with accounting services, payroll management, tax planning, tax preparation, bookkeeping and business consulting.

Automated Lifestyles 3208 S Grove Avenue

Automated Lifestyles has been an industry leader in providing certified, award-winning automation services to residential and commercial clients. Featuring the latest in home automation technology, it has grown into a full-service firm, specializing in digital media, lighting, security, home theaters, audio, video and gaming entertainment. TIF funds were used to help purchase the building on Grove Avenue to expand operations.

The Math Spot 3100 S Oak Park Ave

After teaching at Morton High School for 10 years, the operator began tutoring students in math. With her client base growing, she found an office space in the Depot District to establish and grow her business. TIF funds were used to enhance signage for the new business.

Completed Projects

La Z de Oro 6241 W Cermak Rd

9

Coming Soon

Capri Ristorante–6613 W Roosevelt Rd

10

Capri Ristorante will be returning to Berwyn in the space next to FitzGerald’s Nightclub. Established in 1985 with locations in Downers Grove, Hoffman Estates and Burr Ridge, Capri is committed to providing its customers with the finest in fresh Italian dishes, personal service and a comfortable dining atmosphere. TIF funds will be used to cover interior build-out costs.

Vitamin Shoppe–Northeast Corner of Cermak Road and Harlem Avenue

The Vitamin Shoppe is scheduled to open in February 2012 in the new Berwyn Gateway Plaza. Dedicated to helping people fulfill their health and wellness needs, The Vitamin Shoppe is a specialty retailer and direct marketer of nutritional products ranging from vitamins and minerals to nutritional supplements, herbs, sports nutrition formulas, homeopathic remedies, and health and beauty aids.

Luigi Gattuso–6716-24 W Cermak Rd

Mr. Gattuso was approved for TIF funding that includes exterior renovations, mechanical upgrades, and façade improvements. The work will help the owner perform necessary upgrades to the building in order to make the vacant space more attractive for lease. Current tenants in the building include Home Video, Berwyn Dental Center, Barrister Mortgage and Gemini Hair Designs.

Meijer–Cermak Plaza

Ground broke this year on Berwyn’s only national full service grocery store. The new 90,000 square foot store will be located in Cermak Plaza at the site of the long vacant former Service Merchandise space. The BDC recruited the retailer and helped negotiate a sales tax sharing agreement between Meijer and the City. The new eco-friendly facility is scheduled to open by the third quarter of 2012 and will be the single largest sales tax generating store in the City.

This highly anticipated development broke ground in 2011, with Buffalo Wild Wings, the first of its six national tenants, opening a few months later. With BWW's instant success, the City is excited for the opening of the remaining tenants: The Vitamin Shoppe, Play N Trade, Verizon Wireless, Chipotle Mexican Grill and one additional national restaurant. Final completion is anticipated in the 2nd quarter of 2012.

Cabin Fever Bar & Grill–3202-08 S Grove Ave

Operating since 2001, Cabin Fever’s façade was in need of improvement. TIF was approved to replace exterior awnings and add lighting. A favorite local neighborhood bar, Cabin Fever offers lunch, with daily homemade specials. Customers can also sing to karaoke or catch sporting events on its many TVs.

Paleteria La Real Gourmet, Inc. 6836 W Ogden Ave

Paleteria La Real, which has been in operation for over four years, relocated to Berwyn in June in order to expand and offer a true retail experience.

They make and distribute natural, healthy ice cream. TIF funds will be used for restroom, plumbing and signage work.

Depot District Development–6910 W Windsor Ave Depot District Development is transforming the former Abrams Funeral Home into ground floor retail units and second story apartments. TIF funds will be utilized for demolition, façade and interior work, including electrical, sewer and water upgrades.

Reel Art–6727 W Stanley Ave

The operator specializes in retail sales of collectible paper ephemera (posters, comics, autographs, etc.) on the internet and at exhibits around the world. He is a regular at comic and collectible conventions worldwide including having a prominent booth at this year’s Comic Con Las Vegas. TIF money will assist with the purchase and renovation of the vacant 6,200 square foot facility in order to establish a base for the business in the Depot District.

Coming Soon

Berwyn Gateway Plaza–Northeast Corner of Cermak Road and Harlem Avenue

11

Grand Openings 12

Olive or Twist “The Restaurant” 6906 W Windsor Ave Ribbon Cutting 3/15/11

Deals–Dollar Tree Stores, Inc. 7001 W Cermak Rd Ribbon Cutting 3/16/11

Over the Rainbow on Windsor 6836 W Windsor Ave Ribbon Cutting 4/20/11

Office Depot 7001 W Cermak Rd Ribbon Cutting 4/28/11

Ground Breaking 6/1/11

Tootsies Cupcakes 6834 W Windsor Ave Ribbon Cutting 6/8/11

Atara Mart–Taz Place 6932 W Windsor Ave Ribbon Cutting 6/8/11

PCC South Family Health Center 6201 W Roosevelt Rd Ribbon Cutting 9/20/11

Grand Openings

Berwyn Gateway Plaza Northeast corner of Harlem Ave & Cermak Rd

13

Aging Resource Center at MacNeal Hospital 3249 S Oak Park Ave

Grand Openings

Ribbon Cutting 10/12/11

14

Electric Vehicle Charging Stations

Berwyn has contracted with a company to provide and maintain electric vehicle charging stations at two locations: the Municipal Parking Facility in the Depot District at 3320 S Grove Avenue and in front of the Berwyn Route 66 Museum at 7003 W Ogden Avenue. The Ogden Avenue station is the first parkway installation on Historic Route 66.

Ribbon Cutting 11/2/11

Revive Boutique 6444 W Cermak Rd Ribbon Cutting 11/9/11

Total Care Medical Clinic 6929 W Ogden Ave Ribbon Cutting 12/1/11

On behalf of the City of Berwyn, the BDC manages the City's Integrated Marketing Campaign. Now in its fifth year, the 2011 campaign continued to promote Berwyn’s assets and positive happenings in order to brand Berwyn as a topchoice destination for move-up and first-time homebuyers as well as new and expanding businesses. The tagline— “Berwyn Rising”—delivered an aspirational message that highlights Berwyn's forward momentum and optimism while reminding the viewer of the opportunity and potential in making Berwyn home.

The 2011 campaign ran from June through September and included outdoor marketing in select Chicago neighborhoods, direct-to-consumer outreach through special events and direct mailings, radio advertising, and updates to the WhyBerwyn.com website. Online advertising blended the Berwyn brand with the promotion of special events in order to promote tourism.

Updated year-round, WhyBerwyn.com includes a comprehensive calendar of events that details the City’s many festivals and recreational opportunities as well as a full local business listing to promote the business base and offer convenient access to Berwyn’s hottest places to shop, dine and relax. The web site was complemented with frequent updates to Facebook (@WhyBerwyn) and Twitter (@WhyBerwyn).

Integrated Marketing Campaign

Berwyn Rising

15

Capital Improvements 16

Cermak Road Streetscape

The Cermak TIF district came to a close this year and the City prioritized completing updates to Cermak Road's infrastructure and streetscape. New trash cans, benches and bike racks were installed and a concrete base was added below the brick pavers. The in-ground planters were revamped and new landscaping added. All intersections were made to conform to the Americans with Disabilities Act. The Vacin Fairway, which provides additional parking for the corridor, was repaved, striped and received new signage. The final project, which is under construction, will replace streetlights.

Roosevelt Road Streetscape

Roosevelt Road is open for business! After a full year of construction, the Roosevelt Road streetscape project is substantially complete, with only minor landscaping, street furniture and touch-up items remaining in 2012.

A holiday marketing campaign welcomed visitors to see the more pedestrian-friendly and aesthetically pleasing roadway. This project is the culmination of over eight years of work with neighboring Oak Park and Cicero. The final product includes new sidewalks, curbs, gutters, and pavement, and amenities such as benches, lighting, trash receptacles, planters and lighted crosswalks at Home Avenue, Gunderson Avenue, and Lombard Avenue.

Construction is Complete!

ROOSEVELT ROAD

BERWYN’S RISING Great Businesses in a Brand New Package

The BDC recruited the placement of an I-GO vehicle in the transitoriented Depot District. I-GO is a nonprofit car sharing service, providing eco-friendly self-access cars on an hourly basis across the metro area. The Berwyn car is located in the municipal lot just north of the Metra tracks on 32nd Street and Oak Park Avenue and provides a sustainable transportation amenity to residents, visitors and commuters.

Holiday Decorations

The BDC continued to manage the City's annual holiday decoration contract and delivered savings of over 40% compared to 2010.

Adding holiday flair to Berwyn’s commercial corridors, residents and visitors alike are greeted by garland, wreaths and bows.

Depot District Pocket Park

The BDC assisted the City with the purchase of a long vacant property in the heart of the Depot District to convert to a pocket park. An existing, deteriorated concrete pad was removed, the site was cleaned of environmental contaminants, and sod was installed. The development will be completed next year and the site turned over to the Berwyn Park District for management.

Seasonal Plantings

For years, the BDC has managed Berwyn’s seasonal plantings, a program that has long been a point of pride in the community.

For the second straight year, the BDC was able to reduce costs without sacrificing quality. The project saved more than 35% over 2010 while providing vibrant color throughout the City's four commercial corridors.

Capital Improvements

I-GO Car Sharing

17

Capital Improvements 18

City of Berwyn Comprehensive Plan

The BDC assisted the City with obtaining free technical assistance from the Chicago Metropolitan Agency for Planning (CMAP). CMAP’s Local Technical Assistance is the planning process that will bring about an update to Berwyn’s comprehensive plan. The original comprehensive plan was approved in 1993. With this new planning effort, CMAP is working with the City and BDC to gather public input and extensive data to produce a document that will guide future development and land use decisions in the City. Two public meetings were held in August to gather initial data. The meetings focused on strengths, weaknesses and opportunities in Berwyn to create the City of Berwyn Comprehensive Plan Existing Conditions Report. A third public meeting was held in November.

This workshop consisted of a visioning session where the public informed the planning team how they wish to see Berwyn grow into the future. The project will extend into 2012 with the final document expected in the third quarter.

The U.S. Environmental Protection Agency (EPA), the U.S. Department of Transportation (DOT) and the U.S. Department of Housing and Urban Development (HUD) recently launched a new inter-agency initiative that aims to link residents with increased access to public transportation and help living “greener,” more environmentally friendly lifestyles. The resulting Interagency Partnership for Sustainable Communities will guide these coordinated policy efforts.

The Cook County Department of Public Health and the Public Health Institute of Metropolitan Chicago received $4 million in federal stimulus funds to combat obesity in suburban Cook County. The money was turned into a grant initiative called “Model Communities,” which aims to make it easier for individuals and families to live healthy, active lives. Specifically, the goal of this funding is to create local policies that are applied to both community and school settings so that residents and students have easier access to healthy foods and safer places to be physically active.

The BDC worked with the City of Berwyn to receive $140,000 to create an Active Transportation Plan with four major focus areas: • A non-motorized transportation plan, which will map new walking and biking routes throughout the City; • School travel plans, which will map safe walking and biking routes to Berwyn’s schools and recommendations for improvement through the five E’s: Education, Encouragement, Enforcement, Engineering and Evaluation; • A “complete streets” policy, which will guide future road

development by considering all forms of transportation such as vehicles, mass transit, bikers and pedestrians; and • Safe park zones, which will help make parks safer by reducing speeds and increasing traffic fines.

The Berwyn Active Transportation Plan outlines Berwyn’s active transportation network and includes suggestions on pedestrian, bicycle and public transit improvements. Berwyn will also utilize the grant monies to help implement the plan by paying for signage, street improvements and safety enhancements.

Capital Improvements

Model Communities

19

Berwyn After Hours

4/28/11

Citizens Community Bank 3322 S Oak Park Ave 4/7/11

Berwyn

AFTER

20

Cinco Hermanos 6504 W 16th St

HOURS

Connie’s Family Restaurant & Cocktails 3271 S Harlem Ave 6/30/11

11/17/11

HOURS

BDC Holiday After Hours at Michael Anthony's Pizzeria & Bar 6434 W Ogden Ave 12/1/11

After Hours not pictured: ProActive Health Care 3840 S Harlem Ave Garv Inn Giovanni’s World’s Greatest Ribs 6546 W Windsor Ave

Berwyn After Hours

Berwyn

AFTER

Alpha Pain & Wellness Center Alpha Vein Solutions Woodlake Family Dental 3253 S Harlem Ave

5/18/11

21

We’d like to thank the many sponsors, donors and volunteers who have given generously; without you we would not be able to produce our many successful programs and community events.

Special Events

Monster Mini-Golf Pub Crawl

The 7th Annual Monster Mini-Golf Pub Crawl was held on April 16 throughout the Depot District. This popular event brings a spirited crowd to the area’s taverns and restaurants.

Bloom n’ Zoom

Bloom n’ Zoom, the annual Mother’s Day plant and gift sale took place on May 7 in the Depot District with plant and gift selections from Seguin Gardens & Gifts.

Cruise Nites

Cruise Nites, sponsored by Berwyn Kia, is a popular neighborhood event that brought crowds to the Depot District from June-August to marvel at classic cars while enjoying the summer evenings.

Clean Sweep Garage Sale

The Clean Sweep Garage Sale was held in the Depot District parking deck on June 11 and was a hit with shoppers and participants alike.

22

Fiesta Nuestras RaĂ­ces (Celebrating Our Roots) was held on June 25 at the intersection of 16th Street and Wesley Avenue. This Latino Business Committee event featured food, entertainment, vendors and crafters to celebrate Hispanic heritage for the area's residents.

Music in the Streets

Music in the Streets, a new Depot District event, was held on July 24. Showcasing local talent and businesses, this event proved to be popular with residents.

Special Events

Fiesta Nuestras RaĂ­ces

23

Special Events

Historic Route 66 Car Show

24

The 21st Annual Historic Route 66 Car Show was held along Ogden Avenue on September 10. The Route 66 Car Show proves very successful with an estimated crowd of approximately 10,000 residents and visitors each year. All classic car fans are welcome to the show and can rediscover the great automotive heritage of Berwyn’s Historic Route 66.

This year's Car Show was chosen as Chicago Magazine's #1 Best Thing to Do in September and Crain's Chicago Business' 10 Things to Do This Weekend.

DISTRICT

Oktoberfest

The 11th Annual Oktoberfest was held the weekend of September 16 & 17 and featured children’s activities, including a carnival, games, children's music and other live performers. A great line-up of bands on the main stage was headlined by Dave Matthews tribute band the Trippin Billies and 80s cover rockers 16 Candles. This premier Depot District festival was rounded out with a variety of food vendors, crafters and ice cold beer!

Special Events

DEPOT

25

Special Events 26

Zombie Walk Pub Crawl

In collaboration with the Roosevelt Road Business Association, once again zombies invaded Roosevelt Road at the 2nd Annual Zombie Walk Pub Crawl on October 29.

Participants were “zombified� by makeup artists and enjoyed refreshments along their route. Proceeds were donated to the 16th Street Theater.

Hispanic Heritage Celebration Dinner The Latino Business Committee helped Berwyn celebrate Hispanic Heritage month on September 30 by hosting this inaugural event with a Latin inspired dinner, key note speakers, and live entertainment.

“Down & Derby at the Berwyn Jockey Club” was the theme of the 26th Annual Charles E. Piper Award Dinner on November 5. Elegant hats on the ladies and formal attire on the gentlemen mimicked the best of the Kentucky Derby. This year’s recipient was Aimée Sordelli, a Berwyn resident. Festivities included live music and casino-style and horse-racing games.

Deck the Depot Festival of Lights

The 10th Annual Deck the Depot Festival of Lights took place on December 10 in the Depot District. Sleigh rides, heated trolley rides, live reindeer, and photos with Santa were just some of the entertainment families enjoyed. Local grade schools decorated snowmen that were stationed throughout the district to spread holiday cheer.

Special Events

Charles E. Piper Award Dinner

27

Marketing Programs 28

WILD YN BERW WILD Berwyn

The BDC partnered with Emmy-winning Ben Hollis to create WILD Berwyn, an online video series that showcases Berwyn’s dynamic business community. Via the BDC’s YouTube channel, Ben Hollis, original host of WTTW’s long-running hit show Wild Chicago, brings online viewers into the exciting and surprising world of Berwyn and its amazing stories and treasures.

Banners

Berwyn Magazine

Ouarterly magazines are mailed to all Berwyn households and businesses and are available at City Hall and various civic organizations. A Spanish edition is also printed and hand-delivered to hightraffic areas throughout Berwyn. Display advertising and coupons are reserved for members only.

The BDC Banner Program is a great way to bring people to your business, show Berwyn pride, support the business-building efforts of the BDC and provide a great return on your investment.

The banner program is consistent with Berwyn’s existing billboard marketing program, creating a synergy between external and internal campaigns. Specifically, it incorporates the Berwyn bull’s eye icon and color palette, creating a sense of familiarity for the visitor who may recognize the primary graphic already deployed throughout the Chicago area.

e-blast

The BDC has continued to use social media networking to spread news about our business events and other resources.

• @ BDCorp • @ WhyBerwyn

E-blast

• @ MuttShow

The BDC's weekly e-blast was redesigned and distribution streamlined through a partnership with Constant Contact. Members are eligible for discounts through this provider.

Buy Berwyn

As in year's past, the Buy Berwyn shop local campaign was branded on numerous media including the City's annual vehicle stickers, bilingual window signs and the BDC membership decal.

Hot Deals

The newly launched Hot Deals advertising program lists promotional coupons in Berwyn Magazine and online at Berwyn.net. This is an excellent advertising vehicle for special discounts and widely reaches over 24,000 local households and businesses.

BUY BERWYN

• @ BDC_Berwyn • @ whyberwyn • @ Berwyn Development Corporation group

Marketing Programs

Social Media

2011 MEMBER

www.berwyn.net • 708.788.8100

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Education

SCORE

The BDC became an official monthly meeting site for the Berwyn-Cicero branch of SCORE, a nonprofit resource partner of the Small Business Administration, which provides free small business counseling, low-cost workshops, and seminars to aspiring and existing small businesses. Counseling is also available on-site at Morton College in Cicero.

Realtor Breakfast

In partnership with the City of Homes organization, the BDC coordinated a networking breakfast presentation on 6/2 with Chicago area realtors. The program included an introduction to Berwyn’s amenities, housing stock, and financial incentives for bungalow preservation through the Berwyn Bungalow Preservation Initiative.

Beginner Facebo Business

ok for

ok Beginner Facebo for Business 1 10, 201 Thursday, March 11:30 am Lunch served at at Noon sharp Program starts 0 pm and runs till 1:0 Library Berwyn Public Ave 2701 S. Harlem Berwyn, IL rd room boa r Second floo m and computer roo

s & $20 for BDC member Admission is $10 s lunch from rs and include for non-membe Luco’s. by ted en es pr

Facebook

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Facebook Seminar

The BDC led a Facebook seminar on 3/10 in order to provide hands-on, one-on-one guidance on setting up and using a Facebook page for business.

2011 IACCE Communication Awards Directory/Magazine Category–2nd Place

2011 Graphic Design USA American Inhouse Design Award

2009 Annual Report-Putting Berwyn on the Map

2011 IACCE Communication Awards Directory/Magazine Category–1st Place 2010 Annual Report-Elevate

Awards

2009 Annual Report-Putting Berwyn on the Map

2011 IACCE Communication Awards Marketing Campaign Category–2nd Place Berwyn Integrated Marketing Campaign

American 27 Graphic Design & Marketing–2nd Place 2009 Annual Report-Putting Berwyn on the Map

31

Berwyn in the News 32

Mighty House Radio interview with City of Homes organization 6/25/11 WCPT Progressive Talk Radio

Family-Friendly Berwyn 4/1/11 Time Out Chicago Kids

Berwyn eyes giving bungalows a boost 5/6/11 Chicago Tribune A Style Worth Preserving: Chicago Area Bungalows 8/1/11 Chicago Agent Magazine

Berwyn Development Booming 7/5/11 Berwyn Life

"10 Things to Do This Weekend" for Historic Rt 66 Car Show 9/8/11 Crain's Chicago Business

Believe the billboards: There is a well-kept secret in Berwyn Autre Monde Cafe & Spirits 8/3/11 Time Out Chicago

Now Chicago Showcase on Berwyn 9/17/11 WCIU "The U"

WILD Berwyn 12/8/11 Chicago Media Blog Time Out Chicago

Berwyn in the News

"Five Best Things to Do in September" #1 rank for Historic Rt 66 Car Show 9/1/11 Chicago Magazine

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W Roosevelt Rd S Oak Park Ave

2

4

3

2011 TIF Projects Through the BDC, eleven TIF projects resulted in the improvement of 58,245 SF of commercial space. Public investment totaling approximately $3,665,061 supported approximately $12,585,683 in total development.

W Cermak Rd

7 8

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9 WO

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10 W Pershing Ave

34

S Lombard Ave

6

5

S Harlem Ave

Annual Review

1

Ave

BNSF

11

1. 12th Street Rag 7023 W Roosevelt Road

7. The Math Spot 3100 S Oak Park Avenue

2. Culver’s 6943 W Roosevelt Road

8. Automated Lifestyles 3208 S Grove Avenue

3. Autre Monde Cafe & Spirits 6727 W Roosevelt Road

9. Padgett Business Services 6828 W Windsor Avenue

4. Buffalo Wild Wings Grill & Bar 7132 W Cermak Road

10. Berwyn Kia 7050 W Ogden Avenue

5. Dunkin Donuts/Baskin Robbins 6601 W Cermak Road

11. Paisans Pizzeria & Bar 6226 W Ogden Avenue

6. La Z de Oro 6241 W Cermak Road

Five Year Comparison In 2011, both number of permits and level of investment represented a 5-year high in economic activity.

250

248

239

281

Membership New Members

229

48

Members

Total Members

293

Members

100

Marketing Hot Deals

109

Coupons

50

Weekly e-blast

1,479

216

200 150

0

2007

10

2008

2010

Total Investment Within the 4 TIF Corridors

8,330,957

8

2011*

8,954,558

7,014,145

6 4

2009

5,379,051 4,135,142

Subscribers

Facebook

817

Fans

LinkedIn

180

Members

Twitter

302

Followers

Networking Ribbon Cuttings

17

Events

Berwyn After Hours

6

Events

Average Attendance

48

Annual Review

Building Permits Issued

300

Attendees

2 (millions $)

2007 2008 2009 2010 *Data accurate as of November 30, 2011.

2011* 35

3322 S. Oak Park Avenue Berwyn, IL 60402 708.788.8100 www.berwyn.net