BBB eNewsletter May 2023

What’s Inside This Issue?

Message from the CEO:

BBB is here to provide meaningful and competitive value as you seek to differentiate your business. This eNewsletter provides insights for your business to meet marketplace challenges. We trust you’ll find them beneficial.

The monthly series, “Trends Accelerating an Industry Forward” features the Roofing Industry on page 4 with a report link. Click on the Read Industry Report button for trends, challenges and opportunities.

See page 7 for details on our 2023 “Celebration of Ethical Leadership Awards”. Nominate your company or share the nomination link with your customers.

What businesses have failed to meet BBB accreditation standards? Which businesses have unanswered complaints? Clink the link on page 15 for the answers.

BBB works to provide Accredited Businesses with a powerful edge in becoming a Trusted Better Business. Ask us how we can help you.

Appreciatively,

Blair Looney President/CEO BetterBusinessBureauServing

The Future of the Roofing Industry: Trends, Challenges, and Opportunities

Roofing contractors are an essential part of the construction industry.They are responsible for installing, repairing, and maintaining roofs of homes and buildings. As the demand for new builds and infrastructure continues to grow in the United States, the roofing industry will expand. In this industry report, we will explore the future of roofing contractors in the U.S. and examine the trends that will shape the industry over the next five years.

Deadline to submit nominations for our 2023 Celebration of Ethical LeadershipAwards is extended to May 25th!

Nominate your own company or share nomination link with your clients.

The event will be televised on KSEE24, September 6th at 7-8pm!

2022 Broadcast

2023 EARTH DAY & SecureYour ID Day

OnApril 22, 2023 to celebrate Earth Day & National SecureYour ID Day, BBB partnered with Fresno High School to bring a free shred event to the community. The event had a great turn out, and thanks to the generosity of our community members, we were able to raise for the Fresno High FootballTeam!

THANKYOU TO OUR SPONSORS:

Happy Cinco de Mayo from BBB!

Some fun photos of our Cinco de Mayo Potluck & Salsa Contest!

Congratulations to our winners:

Wes for Overall Best Salsa

Karla for Best Red Salsa

Diana for Best Green Salsa

THE BASICS OF BBBACCREDITATION BENEFITS

BBBAccreditation comes with tools and resources that help businesses build strong relationships with customers, peers, industry groups and employees. BBBAccreditation offers varied benefits that can help your business be better.

PERSONALIZED BUSINESS PROFILE ON BBB.ORG

You can customize your BBB Business Profile to reflect the description of your business, products/services, refund policies, hours of operation,andservicearea.Addmultiplephotos, company logo, and videos, to create a unique and long lasting first impression! Photos, videos and links are critical for marketing on the internet.

BBB DYNAMIC SEAL

Ifyouhaveawebsite,youneedaBBBDynamic Seal! It assures your customers that your company meets strict BBB standards, and that yoursisasitetheycantrust!

BBB GET-A-QUOTE

Is a lead generating program consumers may access through our website to request price estimates for products and services. We send the actual proposal to Accredited Businesses thatcouldfulfilltherequestforanopportunityto gainanewcustomer.

Take full advantage of BBB Customer Reviews. Ask your customers to post their review for you! We review the submissions to make sure they are truly your customer before they are posted.

THE CEO FORUM GROUP

BBB has a new program that allows Accredited Businesses the benefit of thought leadership content and insight. Through in-depth interviews with over 1,000 top CEOs, The CEO Forum Group brings expertise from across the nation that you can use in your business. Included with your FREE membership at The CEO ForumGroup:

● Access to thousands of interviewswithTopCEOs

● New CEO interviews every week

● WeeklyCEOSurveyReport

● Access to special quarterly CEOSummitevents

● TheCEOForumMagazine

Visit The CEO Forum Group to learn more.

CERTIFICATE

The BBB logo is a long-established sign of ethical business. Proudly promote your honest, reliable business practices by displaying your BBB decal and certificate in your business, or wherever you are operating.

BETTER BUSINESS TOOLBOX

A business management system that keeps multiple digital tools in one platform to easily manage your online presence. This system is a-la-carte, which allows businesses to customize digital products and only pay for what they need without getting tied into contracts with pricing at or below marketrate!

Servicesinclude:

● WebsiteBuilder

● SocialMediaManager

● LeadGeneration

● EmailMarketing

● E-CommercePlug-ins

● SEO&CRMTools

VisitBBB.org/Toolboxtolearnmore

A Weekly Column in the Fresno Bee where CEO & President, Blair Looney answers questions asked by consumers looking for advice.

Q: I got a call earlier this week from someone who was apparently reaching out to me on behalf of “my local Better Business Bureau.” They asked if I had fallen victim to a scam recently.After I asked him why, he explained that if it was the case, the BBB is issuing refunds to victims of scams. I recalled that about a year ago I lost $250 from one of those infamous “tech support” scams. I was at first very excited and asked him what I was supposed to do. He replied that all I needed to do was login to a website and enter my banking information so that he could wire the money. My joy came to a halt after hearing that, as I lost my money in a similar way when I fell for that other scam. So, I abruptly declined the offer and hung up. But I wanted to email you and make certain that it was a scam. I couldn’t find anything on this apparent program searching the net. On the off chance that it was NOTa scam after all, am I still eligible for my refund? Please let me know, thanks. time. If you haven’t already, I recommend that you file a report of this imposter on bbb.org/scamtracker. When you file reports on BBB ScamTracker, you are helping out others, and preventing a less than favorable outcome for them.The amount of reports, as well as what they pertain to, help your local BBB determine which scams are more prevalent at the moment. If we see a lot of the same reports, we then know which scams we need to investigate and pass on to the media/local authorities. I recommend that you also check out the abundance of articles on bbb.org to familiarize yourself with other types of scams, and how to deal with or even prevent them, in some cases, from happening altogether.

A: Thanks for writing in your question to me. I hate to break it to you, but that call was not from BBB. It was as you assumed: a scam.These calls seem to be a relatively new scam, as I only heard about these calls a day or two before receiving this email. It would seem that, like many scams, it is a new twist on an older trick. Unfortunately, issuing refunds to the victims of scams is not something the Better Business Bureau does. In truth, scam victims are rarely ever reimbursed for the money they were cheated out of, much less, paid back in full. Furthermore, BBB never seeks out consumers in such a way as directly calling them. I was also sorry to hear that you were the victim of a tech support scam in the past, but I want you to know that you made the right call hanging up the phone this

News & Media

Watch Out Wednesday: How could a BBB-accredited business be involved in an alleged Fresno auto fraud?

Abusiness that appeared to be accredited with the Better Business Bureau was the center of a Fresno County Sheriff’s Office investigation after deputies say the…

Watch Out Wednesday: Beware of online pet scams

If you’re looking to add a new fur baby to your family, heads up. Crooks may be using social media to target you.

First, they hack someone’s profile.Then they post pictures of full-breed puppies, likeYorkies or golden doodles, saying they are only asking for a re-homing fee, which they want upfront.They will usually ask for it by gift card or Zelle.

READ HERE

Spot the ways scammers are taking advantage of the Silicon Valley Bank collapse

ThecollapseofSiliconValleyBank(SVB)andSignatureBankhas,unfortunately,createda goldenopportunityforscammers–onetheyhaven’tletpassthemby.Overthepastfew weeks,scammershavetargetedeveryonefrombusinesses-bankingwithSiliconValley Bankornot-topeoplesimplyinterestedingettingthelatestnews.Businessownersand consumersalikeshouldstayalerttopotentialscams.

Learn more about this latest scam at BBB.org

Revocations

On 3/22/2023 BBBAccreditation for the following businesses was revoked by the BBB's Board of Directors due to its failure to adhere to the BBB requirement thatAccredited Businesses meet and abide by.

All Clean Sewer & Plumbing

Standard 1B. Fulfill all competency and trade licensing requirements.

BarrerasAutomotive Specialists

Standard 1B. Fulfill all competency and trade licensing requirements.

Unanswered Complaints

BBB assists in the resolution of disputes between businesses and consumers who have had a marketplace relationship. BBB is an impartial party in the process, and BBB professionals facilitate and foster ethical communication between the parties to try and resolve the dispute. For a list of businesses with one or more unanswered complaints in the last 45 days click HERE.

Get Exclusive Discounts for

BBBAccredited Businesses

As an Accredited Business, you can now save an additional 5-10% on select Dell-branded products, and an additional 17% OFF on select Logitech products!

Program Benefits:

Exclusive Promotional Offers

BBBAccredited Businesses have access to exclusive promotions providing you the right Dell solution at the best price.

Small Business TechAdvisor

Asingle point of contact at Dell who is dedicated to understanding your business needs and providing you with a custom-tailored technology solution fit for those needs. Call (866) 312-1207 to speak with anAdvisor.

Technology Payment Solution

BBBAccredited Businesses have access to custom payment solutions designed to maximize cash flow flexibility. Dell Financial Services can offer financing for your business, if requirements are met, which provides financial and scalable technology resources.

Dedicated Landing Page

Visit Dell.com/BBB to access your online exclusive promotions, as well as locate information needed to get in contact with a Small BusinessAdvisor on your dedicated association landing page.

For more benefits click HERE

The CEO Forum Group

Exclusive BBBAccredited Business Benefit

BBB is committed to building better businesses and advancing trust in business. One important way to accomplish this is by partnering with other like-minded organizations and groups to work together to achieve a common goal.

BBB has a new partnership withThe CEO Forum Group (CEOFG) that allows our BBBs and theirAccredited Businesses the benefit of thought leadership content and insights.Through in-depth interviews with over 1,000 top CEOs,The CEO Forum Group brings expertise from across the nation that you can use in your business.

This partnership aligns with BBB’s goal of building better businesses and advancing trust in business with TCEOFG’s goal of disseminating wisdom from CEOs to elevate business, the economy, and society.

As a benefit ofAccreditation, ourAccredited Businesses have access toThe CEO Forum Group’s content at no charge (a value of $195, annually). Every Wednesday you will receive a new CEO video interview that includes the transcript and polls.Accredited Businesses will also have access to the CEO Institute Library, which allows you to access all of the interviews with CEOs.

Sign up today for this free benefit today by visiting institute.theceoforumgroup.com/iabbb-partners-membership