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UP TO EVERY CHALLENGE .

Båstadgruppen – Up to Every Challenge

In a world where every workday looks different – for every industry, every customer, and every individual – we are here as a reliable and trusted partner. Båstadgruppen is one of the Nordic region’s leading suppliers of workwear, footwear, protective equipment, and promotional products. Our promise is simple yet powerful: we make our customers’ and users’ workdays easier and safer.

We understand that our customers face high demands, complex orders, and constant change. That’s why we offer more than just products – we deliver complete solutions. With one of the widest assortments on the market, several strong brands, and an organization built on flexibility, we can meet the needs of both small businesses and large enterprises. From specialized workwear and innovative safety footwear to helmets, gloves, and promotional products – we ensure that the right solution is always in place, on time, and at the right price.

Our strength lies in the combination of quality, innovation, and reliability. We develop our products with a strong focus on function and safety, and we take pride in being at the forefront of digital solutions, sustainability, and advanced materials. As pioneers in sustainable promotional clothing, we have long worked towards a greener future – environmentally, socially, and economically.

At the heart of everything we do are our five core values: service, sustainability, innovation, business integrity, and quality. These values form the foundation of who we are and guide us every single day. It’s about being there when our customers need us, exceeding expectations, and always taking responsibility for the products and solutions we provide.

The world is changing rapidly, but one thing remains constant: our determination to meet every challenge. When our customers need a partner who can take responsibility, act quickly, and deliver uncompromising quality, we are ready.

Båstadgruppen – Up to Every Challenge. We take on your challenges so you can focus on what matters most: creating value in your business.

www.bastadgruppen.com

Work shoes you won’t even notice

Comfortable work shoes are at their best when they go unnoticed. That’s why our main focus is to make our shoes as comfortable as possible. So that you can focus on your work instead of blisters and hard soles.

Learn more about

Next generation work shoes

Monitor is pioneering the next generation of work shoes by creating new solutions for the right purpose. We offer innovative hybrid shoes that have the quality and function of a safety shoe but look and feel like a sports or outdoor shoe.

Style is just as important as function, and at Monitor we place great emphasis on the visual identity of our shoes. We use carefully selected materials and quality craftsmanship to ensure that our shoes can withstand the rigors of the work environment.

We develop the most comfortable work shoes

Constantly improving our footwear to meet users’ demands for lasting comfort is at the heart of Monitor. Monitor is also built on innovative product development, solid protection, modern design and high quality. We rely on our long experience to develop the next model. Together with a deep knowledge of foot anatomy and advanced production techniques, it forms the basis of our quest for even more comfortable shoes.

Modern design

We like to say that design is an area where we think differently and stand out. We want users to both feel and think that Monitor is functional as protective footwear but feels and looks like sports footwear. Sport inspires us today, but as we constantly strive to innovate, it might be something different tomorrow.

Safety shoes for a safer and smarter workday

Experience the next generation of safety shoes. ICE Evolution from Monitor is a series of ultimate safety shoes designed to provide maximum comfort and protection. The shoes are equipped with an NFC chip from Quin, which can store important information such as the wearer’s blood type and emergency contact details. With an independent mobile phone, the chip in the shoe can be scanned if it becomes necessary to contact relatives or provide life-saving information to emergency services in the event of a workplace accident.

The ICE Evolution series offers four models – Vibe S1PS, Flow S7S, Vision S7S, and Flow S7S Connected – all featuring the

unique Monitor Return sole system, delivering superior shock absorption and energy return (read more below). The shoes also include Monitor’s new Equip Fit design, which ensures optimal comfort and reduces the risk of chafing. Innovative closure systems like the BOA® Fit System provide a fast and precise fit.

The uppers range from durable microfiber to breathable mesh, while the HDry Bio membrane in selected models ensures full waterproofing. Premium details such as APT Textile nail protection and MNTR1 toe caps make the shoes both safe and long-lasting.

Monitor

M-Return system

The Monitor M-Return is an innovative sole system that takes comfort and energy return to the next level. By moving the soft puncture protection lower in the shoe, the entire midsole can work freely – providing maximum cushioning and energy feedback with every step.

• Insole in Super Critical Foam (SCF): Soft and comfortable support directly under the foot.

• Soft MTPU pad & SCF midsole: Extra shock absorption and energy return with every movement.

• PU stability cushion in the heel: Ensures stable and balanced steps without losing softness in the forefoot.

• Nylon12-plate: Enhances stability and provides a naturally smoother bending angle for better comfort when kneeling.

• TPU stabilizer & durable outsole: Secure heel support, excellent grip, and long-lasting durability.

The result is a shoe that combines softness, stability, and durability – perfect for long workdays on hard surfaces.

Safety equipment backed by science

We don’t just work to protect against workplace injuries, but also to prevent them. That’s why our safety equipment is developed based on the needs and experiences of our users, supported by thorough research. So you can feel confident in doing what you do best.

Learn more about Guardio.

Innovation through research and collaboration

In developing our products, we are guided by the values of innovation and science. Our goal has therefore been to focus on technical solutions and smart features such as twICEme and MIPS.

Through innovative technology and design solutions, we make our range seamless and easy to use, while ensuring the ultimate comfort for the user.

Next-Generation Protective Gear

With Guardio protective equipment, you can be sure that the user›s perspective and needs have been the starting point in the development of our products.

Everything is designed to be combined, without getting in the way of work. In this way, we ensure that our equipment not only protects against workplace injuries, but also works to prevent them.

Armet Pro Connected

The world’s first smart safety helmet

Guardio and Quin will jointly launch Armet PRO - the world’s first smart safety helmet with integrated sensor technology. Through the development of Quin’s technology in Guardio’s Armet PRO Safety Helmet, the helmet will be able to detect safety events, trigger emergency actions and also connect the nearest emergency services with those in need.

Freebird Series with Sound by Harman Kardon

Introducing the new and upgraded Freebird series, developed in collaboration with Harman Kardon, setting a new benchmark for audio performance in high-noise environments.

By combining Harman Kardon’s premium hardware with advanced audio algorithms, the upgraded Freebird series delivers a studio-level sound experience like never before. For the first time, truly immersive, high-fidelity audio is made possible even in the loudest industrial settings. Enjoy the music just as the artist once envisioned!

MIPS Safety System in the Helmet

Increasing safety and comfort at the same time is a huge challenge - but the Armet range, which is the world’s first safety helmet equipped with the MIPS safety system, is considered by many to be the most comfortable safety helmet on the market. The MIPS safety system is designed to help reduce the rotational movements of the head that occur during certain impacts, thus reducing brain damage. MIPS was developed with the help of Swedish researchers at Karolinska Institutet and KTH Royal Institute of Technology.

Equipped with

Twiceme

Innovation and science are what guide us. The goal was therefore to invest in technology and solutions and to combine it in a seamless way that results in the next generation of safety helmets. That’s how we finally came up with Twiceme, a digital tool integrated into the safety helmet. Twiceme allows you to easily access vital information in emergencies: next of kin, allergies, medications and more become available by scanning with your smartphone.

Experience complete freedom of movement at work

We have a simple ambition: to develop workwear that is flexible and durable. So that you can perform your job without the clothes limiting you in any way.

Learn

Workwear that delivers on its promise

For us, it’s important that work clothes last in tough conditions and look good. At Top Swede, we want you to feel good both when you work in our clothes and when you wear them.

Of course, the range also complies with standards, protection classifications and has the right certifications. Both those required by laws and regulations, but also more that we think should be obvious.

Our focus is on you

All materials in our garments are carefully selected and together with product testers from different professional groups, we develop clothes with a focus on what is important, the users. This means that every detail has a clear function and benefit for the user.

From product development to manufacturing, through to distribution and support, we set the highest standards of quality from the users’ perspective. To ensure that you get the right quality, fit, comfort and, not least, design, we not only carry out checks, measures and follow-up throughout the chain, we also protect the rights and safety of those who sew the clothes, and minimize our environmental impact. The UN Global Compact and the EU REACH regulation for chemicals are two examples that guide us.

37.5® Technology Stay More Comfortable All Day

37.5® Technology helps maintain the ideal body temperature throughout your entire workday. The material adapts to your body and activity – removing moisture and excess heat so you stay cooler when it’s hot and warmer when it’s cold.

This is made possible by active volcanic minerals embedded in the fibers, which naturally absorb and release moisture and heat. The result is a more comfortable workday with longer-

Quin – the future of safety in your workwear

Quin is a smart, built-in solution that makes your workwear the safest on the market. In the event of an accident, rescue personnel can simply scan the NFC chip with a mobile phone and immediately access critical information – emergency contacts, medications, and allergies – without any additional equipment.

This innovative technology moves with you, ready to provide fast and accurate help when every second counts. With Quin, you combine safety, smart technology, and modern workwear – a revolution in workplace safety.

Top Swede will soon offer a new line of trousers equipped with Quin technology.

lasting energy. Reduces distractions from discomfort so your full focus is on the job. 37.5® Technology works with you, not against you – helping to keep the right temperature and create optimal comfort from start to finish.

Top Swede offers two versions of a hi-vis T-shirt, with long and short sleeves. Segmented reflective tape for extra flexibility. Made of polyester with 37.5® technology.

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