FaithCredentials_Pryde’s EasiFeed

Your brand’s best friend

Mitchell Pryde Marketing Manager, Pryde’s EasiFeed

About Faith Established in 2003.

Create commercial advantage for our clients through clever creative thinking.

Agency strengths: independent retail, automotive, FMCG and B2B Point of difference: internal media research tools and analytics

our culture

create commercial outcomes with

clever creative thinking

creative

on

curious

accountable Your brand’s best friend

can do hands

responsive

extension of your marketing team

OUR KEY PEOPLE

STEPHEN MOTTRAM

DAVID TRUSSLER

As a marketing graduate from the David Syme Business School (Monash University), Stephen spent the earlier part of his career on the client side of the table in a variety of national marketing roles where he had extensive consumer as well as B2B experience.

With a strong focus on touch point integration across traditional and emerging media, Stephen’s experience in the advertising industry is diverse and extends from financial services through to retail and tourism. Specific client experience includes IOOF, HSBC, City of Melbourne, RACV, Thrifty-Link Hardware, Smorgon Steel and Melbourne & Surrounds.

David’s career spans twenty-five years with important executive roles at Carlton & United Breweries, Melcann and Danks Holdings. In 1987 he co-founded respected Melbourne agency Words at Work Advertising where he made the successful transition from client to adman. David has a keen interest in the retail market and has worked on some of Australia’s largest retail brands including Thrifty-Link Hardware, Mitre 10, The Good Guys and Duncans as well as a host of other brands including ACI, CSR, John Deere, Pilot Pens, Electrolux, People Telecom and Dulux. A passionate proponent of marketing strategy, his qualifications include a Bachelor of Business (Distinction) and a Graduate Diploma in Marketing. David is also a Certified Practicing Accountant and a member of the Australian Institute of Company Directors. David’s key strengths include business transformation and development, retail brand differentiation, collaborating with multi-tiered stakeholder groups, understanding of the importance of a return on marketing investments.

FRANKIE EY

NERIO NESPECA

TERENCE HAMMOND

Creative

Creative

Creative

Frankie has worked at a number of the large multi-national agencies in both Melbourne and Adelaide over the past 20 years. Over that time her roles have included graphic artist, art director, head of art and creative director. Frankie has created advertising for clients such as Home Hardware, Guardian Pharmacies, University of Melbourne, IGA Liquor, Captain Snooze, CFSPM Shopping Centres, Isuzu and Everlast. With a passion for retail advertising, Frankie has been judging the Australian Catalogue Awards for ten years.

Nerio is a very experienced art director in print, tv and online media. Since graduating from Swinburne College, Nerio has worked on a variety of national brands such as Nissan, Bosch, The Good Guys, Ambra Hosiery, Teds Cameras, HBA and Melbourne Racing Club, within some of the most prestigious agencies. Nerio’s extensive filming and editing skills provide an invaluable capability when developing content ‘in-house’ for clients across offline or online media.

Terence has over 30 years experience in the ad industry. He has held the creative director position at multi-nationals (J. Walter Thompson, Leo Burnett) and locally owned agencies (Words at Work Advertising, the Solomon Partnership). His experience includes campaigns for Robert Bosch , Black & Decker, Mitre 10, True Value Hardware, Smorgon ARC, Smorgon Steel, Caterpillar and Komatsu.

Our Key People

Terence has won a number of awards including a Gold Clio, Bronze Lion at Cannes, MADC Gold, and has been a seven times Clio Finalist.

MEGAN BUTLER Media Having worked in the advertising industry for 15 years, Megan has held senior roles within both agency and media organisations which provides our clients within a unique perspective of the media landscape. With a strong strategic approach combined with exceptional negotiating skills, Megan has worked across a diverse range of clients with experience spanning retail, tourism and education.

BEN CROCKER

KATE FARR

Account Manager

Digital

Ben is the newest member of our Faith team and brings with him a comprehensive understanding of the role that digital media plays in marketing.

He has a Bachelor of Commerce and Masters of Marketing and experience in fashion retail and, most recently, as an Account Manager and Digital Producer at a full-service digital agency.

Ben brings a level of digital understanding that will greatly assist the agency moving forward and has worked with brands including Choices Flooring, Paragon Care and Bendigo Bank.

He understands the importance of digital as just one element of the overall marketing mix and looks forward to working with his clients to achieve their goals.

With extensive experience in project management and front end development spanning 20 years in both Melbourne and London, Kate is well placed as our digital director to deliver large and small scale web solutions to all range of clients and industries. Kate’s vast understanding of digital processes and technologies, along with her strong communication and strategic skills, ensures our clients are provided with highly engaging digital solutions.

Faith is a fully integrated agency

creative & design

media strategy, planning & buying

digital & interactive

social media strategy & management

brand strategy & planning

content creation & production

Media - tools, research & insights Media & Product Consumption Radio Outdoor Print Television Business

Digital

Morgan Asteroid

L&J eRAM MOVE coverage & planning system emma & morgan readership eTAM Analyzer / Schedulizer / MaximizerMediawise Tango system IBIS Industry Studies Nielsen Answers (ratings) Nielsen AdRelevance (competitive) Google Ads & Analytics SEMrush SEO, PPC analytics

Brand Characteristics & Essence attributes These are the material, verifiable facts that relate to a brand.

They are the statements that are tangible.

Faith have a range of proprietary tools which provide a base from which to build and describe the true essence of a brand and what makes it tick. Often brands already have this established, but often clients like to conduct an audit in conjunction with our creative team as a sanity check on the relative health of a brand and whether it holds a sustainable differentiation over its competitors.

functional benefits This is what the brand offers its customers. It is tangible, rational and real.

brand essence

emotional benefits This describes how our customers feel about us. It describes the feeling and perceptions that customers should have towards the brand.

values These are the distinctive values, beliefs and behaviours that a brand displays in terms of the way it operates.

Strategy Development Scoping & nomination of objectives

Review existing research & target audience proďŹ les

Development of brand essence & key insights

Development of stimulus material

CREATIVE STRATEGY Current belief

Proposition

Desired belief

Current action

Support

Desired action

Focus group research

Ambient/ below the line opportunities.

Partner opportunities.

ReďŹ nement of propositions

Creative development

Brands we work with Over the past 17 years we have had the opportunity to work with a diverse

2.1 Logo

Notes: The vertical logo is the preferred version to be used where possible and the horizontal logo is only to be used when height is restricted (web banners etc).

range of brands and some great marketing teams. From retail and financial services, through to FMCG, automotive, government and B2B communications. Through that journey, we’ve created an impressive creative portfolio driven by unique audience

Vertical

Horizontal

insights designed to engage and deliver better commercial results for our clients.

Sigma Brand Guidelines V1.0 – May 2015

OUR CLIENTS

Traditional White & Gold TIMELESS AND EASY TO ACHIEVE. ADD GOLD ACCENTS TO YOUR EVERYDAY DINNERWARE AND FINISH YOUR SETTING WITH STATEMENT CUTLERY.

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Gold Charger Plate $6.95; MAXWELL & WILLIAMS Cashmere 15cm Plate $4.95, 20cm Plate $6.95, 26.5cm Plate $13.95; LAGUIOLE 24pce White Cutlery Set Was $299 set Now $239 set, Butter Knife $9.99; KROSNO Harmony Sets of 6 Glasses Were up to $59.95 set Now from $23.95 set

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MAXWELL & WILLIAMS White Basics Pavlova Plate Was $29.95 Now $19.95 MAXWELL & WILLIAMS Cashmere 12pce High Rim Dinnerset Was $139.95 set Now $69.95 set

Salad Servers with Silver Handle Was $39.95 set Now $29.95 set

BUY 6 GET 8*

RVD Trifle Bowl Was $39.95 Now $29.95

MAXWELL & WILLIAMS White Basics Cake Stand Was $29.95 Now $19.95

OVER

60%

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25

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OFF

MAXWELL & WILLIAMS Cashmere & White Basics Assorted Dinnerware From $3.95ea

SPLAYD Set of 6 Mirror Finish Splayds Was $54.95 set Now $39.95 set

STANLEY ROGERS Baguette 88pce Cutlery Set. 18/10 Stainless Steel.

Formal Setting for 12 plus Salad Servers Was $599 set Now $229 set

*On the same item of the same value.

SALT & PEPPER Hana 12pce Dinner Set Was $159.95 set Now $79.95 set; STANLEY ROGERS Piper 12pce Cutlery Set Was $199 set Now $99 set; ROBERT GORDON Gatherings Serving Bowl $24.95, Jug $9.95; MINIMAX Harvest Set of 6 Glasses Were up to $59.95 set Now from $29.95 set; Set of 12 Eco Crackers $49.95 set

Reinde .95 w $16

Salad Servers with Charcoal Handle Was $39.95 set Now $29.95 set

White Charge Plate $6.95, CONCEPT JAPAN Koimari 15cm Small Bowl $9.95, 25cm Plate $19.95; NACHTMANN Noblesse Set of 4 Goblets Was $79.95 set Now $59.95 set, High Ball Glases Was $69.95 set Now $49.95 set; STANLEY ROGERS Baguette 88pce Cutlery Set Was $599 set Now $229 set

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Easy Entertaining HOST YOUR CHRISTMAS IN STYLE Gold Salad Servers with Leather Handle Was $39.95 set Now $29.95 set

AUSTRALIAN WOMEN’S WEEKLY Festive Table Cookbook $49.99 Italian Linen Tablecloths.

160 x 230cm $299ea Tea Towels $24.95ea M

Shop instore or online at minimax.com.au

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Our collection of stylish, warm Winter essentials are now available instore.

Here are some of our favourites for the season.

F

C 200 Women Book $60 Planting for Honeybees Book $19.99

STEPHANIE ALEXANDER 500ml Wattle or Eucalypt Flask $24.99ea

INNER SPIRIT Gardenia, Jasmine & Rose Set of 4 Scented Hanging Sachets or Drawer Liners $16.95 set Set of 4 Scented Mini Sachets $12.95 set

DAVIS & WADDELL Colour Pop Chef’s Torch $24.95ea

LOUENHIDE Mocha Beetle Handbag $109.95

OASIS Shimmer 500ml Insulated Bottle Were $39.95ea Now $24.95ea

NESTI DANTE Rose Soap Trio $19.95 set

GINGERLILLY Boxed Loop Scarf & Beanie Set. Super Soft. Pink or Grey $59.95 set

COLE & MASON Herb Keeper Was $39.95 Now $29.95

BLUNT Metro Umbrella. Assorted Colours $89.95

HEATHCOTE & IVORY Vintage & Co Hand Cream Trio $14.95 set Hand Cream Tin $19.95 set

PEPPERMINT GROVE Room Diffuser and Candle Gift Set $39.95 set

The PERFECT PONCHO FOR WINTER H

159.95

$

MODA IMMAGINE PONCHO The key item for Winter.

Made in Italy. Wool/Mohair blend.

One size.

Colours may vary store to store.

E

A. 39cm Round Fish Platter $69 B. 22cm Fish Plate $24.95 C. 28cm Lobster Plate $29.95 D. 24cm Octopus Bowl $29.95 E. Cast Iron Oyster Pan Now $34.95 Was $49.95 F. Seafood Shears $12.95 G. STAUB 2L Cast Iron Mussel Pot Now $299 Was $419 H. STAUB 28cm Marine Cast Iron Boullabaise Pot Now $599 Was $799 I. 8pce Seafood Tool Set Now $19.99 Was $24.99 J. Oyster Shucking Set $14.95 set K. Corsica: The Recipes $59.99 L. PYROCAST Garlic Prawn Pot Now $16.95 Was $35.95

Heavenly SCENTS

18.95

from $

PEPPERMINT GROVE CANDLES These fragrant soy candles are hand poured in the Southern Highlands of NSW. The unique custom-designed vessel features a polished silver lid that also acts as a protective barrier for surfaces.

G K

B

NEW SEASON COLOURS

J BARTENDER 100ml Bracelet Flask Was $39.95 Now $24.95

Shop instore or online at minimax.com.au

MIN158_Standard_2018_Mothers_Day_275x210_D6.indd 2

Minimax_Dec2017_36pp.indd 15

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MIN053

Our WINTER STYLE STAPLE

SAVE the DATE

SPRING/SUMMER INSPIRATION 2016

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HUNTER ORIGINAL TALL GUMBOOTS Keep your feet dry in any wet-weather conditions.

Black or Olive Green.

Only available in Toorak.

Minimax VIP 50th Anniversary THURSDAY 14TH SEPTEMBER, 2017 AT 7PM INVITATION TO FOLLOW

Brighton

Camberwell

Toorak

10 Church Street Brighton VIC 3186 Tel: (03) 9592 4533

582 Burke Road, Camberwell VIC 3124 Tel: (03) 9813 0888

585 Malvern Road, Toorak VIC 3142 Tel: (03) 9826 0022

STYLE, DESIGN AND SUPERIOR QUALITY ARE AT THE FOREFRONT OF THE HOMEWARES WE OFFER. Minimax has become a household name in the inner suburbs of Melbourne and with the exciting opening of our first interstate stores in Norwood and Adelaide City, we look forward to Minimax being a destination for your homewares and gift needs.

NORWOOD | 222 The Parade, Norwood Tel: 7099 8639 NOW OPEN CITY CROSS | Shop 36, 37 City Cross Arcade, Rundle Mall, Adelaide Tel: 8212 4322

minimax.com.au

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Set of 4 Cleo Measuring Cups $24.99 set Set of 4 Cleo Measuring Spoons $14.99 set Also available in Dog Design.

MASON CASH 29cm/4L Hearts Mixing Bowl. Cream, Pink or Red Were $99.95ea Now $49.95ea

KEEP CUP Changemaker Assorted Colours and Sizes from $14ea

Shop instore on online at minimax.com.au

15

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AGED CARE LIVING You’ll stay an individual with us.

This is Nancy, our resident roadie.

She toured Europe with her son’s band Bjorn Again and was famously credited as ‘tour mum’ on an album.

Nancy is just one member of Japara’s growing,

aged care family. She knows how it feels to have

her individuality celebrated and respected – whether it’s her likes and dislikes, passions and skills, family relationships or life experiences.

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1800 52 72 72 japara.com .au

AGED CARE LIVING You’ll stay an individual with us.

POINT

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GO

GO

GO

™

no LEAK clips

microwave cookware

350 ml

new line required

-

™

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no LEAK clips

1L

lids match bases

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no LEAK clips

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2L

new lids match bases

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4L

no LEAK clips

microwave cookware 6 cupcake tray

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Perfect for packet mix or homemade batters

Fast Ed recipes

no LEAK clips

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Stack 2 trays to easily make 12 cupcakes

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microwave cookware 6 cupcake tray

stock image

Easy sweet treats in just minutes!

Detailed cooking instructions available overleaf.

Find the right lid every time.

positional images for recipes

Recipe title here

With Match-ups Basics, lids and bases match in colour, so there’s no more mix-ups with Match-ups. area for barcode and legal

basics Full range available in selected Coles stores only.

Recipe title here

Easy Fast Ed recipes online at decor.com.au barcode and legal

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2018 INSTAGRAM FOODIES

PERFECT

@sydneyfoodsisters Caterina Sterrantino & Effi Tsoukatos, recipients of the 2018 Fresh Awards Blogger of the Year, are the creative duo behind their food and lifestyle website, the Sydney Food Sisters. They specialise in recipe development, food styling and food photography, having worked with many of Australia’s leading brands.

@naturally_nutritious

Christmas Recipe Book 2018

Melanie Lionello creates simple recipes using fresh ingredients and an abundance of flavour with a mouth-watering Instagram feed that will have you running to the kitchen. Melanie focuses on the enjoyment of wholesome, in-season food and sharing the joy of cooking and eating that food with family and friends.

@healthyeating_jo Jo Ross has a passion for healthy eating, nourishing her family with delicious whole foods and inspiring others to be the best version of themselves. Her plant-based journey in a family of omnivores has driven her creativity in the kitchen, creating easy and delicious recipes that everyone can enjoy.

@sugaretal Sonali Ghosh's favourite place is behind the lens where she sees food in an artistic new light. As a recipe writer and visual artist, her passion and eye for baking and art has resulted in being published across a variety of media ranging from magazines to cookbooks.

DESSERTS

Christmas Pudding PREP: 8½ hours (including rest)

110g (1 cup) LUCKY SLIVERED ALMONDS 60g (½ cup) LUCKY NATURAL HAZELNUTS, roasted, skins removed then roughly chopped 125g (1 cup) sultanas 125g (1 cup) currants 250g (2 cups) raisins 250g (1⅓ cups) dried figs, coarsely chopped

COOK: 6 hours

100g (½ cup) mixed peel 2 tbsp glacé ginger, chopped 1 tsp ground cinnamon 1 tsp mixed spice Zest of 1 lemon (1 tsp) 160g (½ cup) plum jam 185ml (¾ cup) brandy 185g unsalted butter, softened, plus extra for greasing bowl

SERVES: 8

65g (⅓ cup lightly packed) brown sugar 3 eggs, lightly beaten 75g (½ cup) plain flour, sifted 100g (1 cup) LUCKY ALMOND MEAL 100g (1 cup) fresh white bread crumbs

METHOD 1. Grease a 1.5 litre pudding bowl with butter. Line the base with a circle of baking paper. Combine the nuts, dried fruits, mixed peel, ginger, spices, grated rind, jam and brandy in a large bowl.

Cover and leave to soak overnight.

#LuckyBakesTheDifference #LuckyMakesPerfect

2.

Beat the butter and sugar until creamy, then beat in eggs to combine. Stir the butter mixture into the fruit mixture. Stir in the flour, almond meal and bread crumbs to combine well.

3.

Spoon into prepared pudding bowl and smooth the surface evenly. Cover mixture with a buttered circle of baking paper.

Cover bowl with a double layer of foil and secure tightly with string tied around the outside edge.

4.

Place pudding bowl on a saucer sitting in the base of a large saucepan. Pour in enough boiling water to come three quarters up the sides of the bowl. Cover saucepan with a lid and place over a low-medium heat and simmer for 6 hours, adding more water as necessary.

5.

Remove foil and paper then carefully invert hot pudding onto a plate. Cut into wedges and serve with cream or custard.

NOTES •

MAINS

•

Roast Pork Loin with Nut, Sage, Rosemary & Thyme Filling

The pudding can be made ahead, cooled completely and kept refrigerated for up to 12 months.

To reheat the pudding for Christmas Day, follow the cooking instructions in Step #4 above and simmer for 1½ hours to heat through completely.

CHRISTMAS PUDDING BY @LUCKY.NUTS

PREP: 15 minutes

1.6-1.8kg rolled loin of pork (ask butcher to score skin about 1cm apart) 2 tbsp sea salt

COOK: 1½ hours (including rest)

Filling 45g (⅓ cup) LUCKY NATURAL PINE NUTS 35g (⅓ cup) LUCKY NATURAL CALIFORNIAN WALNUTS 55g (⅓ cup) LUCKY NATURAL PISTACHIOS 2 tsp fennel seeds

23

SERVES: 8-10

3 garlic cloves ¼ cup sage leaves 2 sprigs of rosemary, leaves picked 4 sprigs of thyme, leaves picked ½ tsp sea salt

METHOD 1. Preheat fan-forced oven to 180°C. 2.

Place all filling ingredients into bowl of food processor. Blend until nuts are coarsely chopped.

3.

Open out loin, with skin side down. Spread nut mixture over flat side of meat and roll loin over the filling. Tie loin with string firmly at 1cm intervals along length to hold in shape. Rub salt into score cuts and over skin. Place loin in a roasting tray.

4.

Roast for 50-60 minutes or until juices run clear when pierced with a skewer. Remove from oven, cover loosely with foil and set aside to rest for 20 minutes.

5.

To serve, cut loin into 1cm thick slices using the score marks in the crackling as a guide.

ROAST PORK LOIN WITH NUT, SAGE, ROSEMARY & THYME FILLING BY @LUCKY.NUTS

13

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website development

app development

analytics & measurement reporting

Digital SEM

SEO

social media development & management

We have successfully helped many of our clients succeed with first page paid listings within their categories. With our expertise we are able to monitor our client’s campaigns individual needs, relating ads to keywords and site landing pages. We can ensure that our clients spend their money in the most

pre-roll & in-stream video

custom video content development

eDM

CRM integration

digital display advertising

search engine marketing

efficient way to achieve the best leads to their sites.

DIGITAL CAPABILITIES

Recent Digital Projects: Recycal Project Brief

Our client Recycal wished to contemporise a manual & disjointed series of internal systems which involved recording photographic evidence and linking incoming and outgoing jobs. Additionally they required the solution to improve and streamline internal processes and record keeping.

Solution: We planned, scoped and delivered a custom built, web based application with the following features • Desktop based interface for the Weighbridge offer to record incoming and outgoing truck loads; • Integrate MYOB via an API to push new jobs into the web app; • Link to weighbridge video camera IPs to capture still images of trucks while on the weighbridge; • Mobile based interface, developed as a hybrid mobile app to manage photography and load grading; • Multiple administration/permission levels; • Report feature with PDF generation and export.

URL: Recycal App is accessible to onsite authorised Recycal staff only.

Recent Digital Projects: Recycal Desktop and responsive device delivery

Recent Digital Projects: Recycal Completed Sites Client : Recycal - Castings Tasmania

Client : Recycal

3d Video Production: https://www.castingstas.com.au

URL: https://www.recycal.net

Recent Digital Projects: Homyped eCommerce Site

In 2015, we built homyped an eCommerce website on the Wordpress / WooCommerce platform. Due to the site’s success, with approximately 500 SKUs and a healthy turnover, we developed a Magento 2 website for homyped and custom developed an API to interface with their proprietary ERP. The Magento website was launched in early 2018.

https://www.homyped.com.au/ Homyped has been sold to new owners.

The foundation of the website built still remains, however the UI has been reskinned.

Wedding List Co - Digital Upgrade eCommerce Website

• Content planning • Creative • HTML development • Databases and campaigns management through CRM platforms

Recent Digital Projects: LFRA Custom Built eCommerce Site

https://lfra.com.au/

https://www.unwraplfra.com.au/

https://www.lfraawards.com.au/

eCommerce website with the following features:

News based website launched in July 2019

Awards Night Website

• Custom built booking system • Directory store

• Subscription system • Digital advertising

• Linked to LFRA booking system • Wordpress platform

• Member directory lookup • Member only access areas • Integrated with MYOB • Integrated with CRM

• Integrated with CRM • Role based administration levels for adding, editing and approving content.

Recent Digital Projects FMCG Sites

https://www.sunsol.com.au/

https://www.luckynuts.com.au/

divella/bonfood

eDM Capabilities

• Content planning • Creative • HTML development • Databases and campaigns management through CRM platforms

MEDIA CAPABILITIES & METHODOLOGIES

Media - Tools, Research & Insights

Media & Product Consumption Morgan Asteroid

Radio

L&J eRAM

Outdoor

MOVE coverage & planning system

Digital

Nielsen Answers (ratings) Google Ads & Analytics SEMrush SEO, PPC analytics Clicky.com Analytics (heatmaps & IP tracking)

Television

Print

emma & morgan readership

eTAM Analyzer / Schedulizer / MaximizerMediawise Tango system

Business

IBIS Industry Studies

Media Capabilities & Methodologies Media Plan Development

• Our philosophy is to understand our client’s business, their goals and the environment they operate in.

• We focus on becoming an extension of our client’s marketing team, aiming to go beyond the simple delivery of reach and frequency and create measurable business value.

Methodology for Developing a Media Plan Following a review of all existing research, data and industry trends, Faith employs the below model in developing a media plan:

• Media Brief • Objectives (Marketing, Communcation, Media) • Identification of Research & Tools

• Communicate Recommendations • Provde Rationale on Channel Mix

1 Understand

2 Assess Key Drivers

Communicate

Plan

4

3

• Target Audience • Media Marketplace Assessment • Creative Messaging Requirements

• Strategies & Tactics • Allocate & Optimize • Evaluate Tradeoffs • Address Contingencies

Faith Media Approach & Methodology for Buying Media Agency Ceiling

Client Negotiations Buy Negotiations

Better a senior Negotiator in a small agency, than a junior buyer in a larger agency.

Faith’s media buying methodology focuses on not only achieving the best possible discount levels but also the added value that is negotiated as part of the buy.

This approach takes Faith’s buying strategy beyond the one-dimensional approach of cost alone, to ensure we maximise every dollar spent and uncover opportunities that offer greater value in the context of the wider media strategy.

•F aith operates in the boutique agency space allowing us to ‘fly under the radar’ of contracted rate positions larger agencies are bound to •T he Faith team consists of senior media buyers who are skilled negotiators, have the ability to play the market and the knowledge of how to attain the best deal for our clients.

Align Campaign Goals (KPI’s) with Media Metrics (TARPs, R&F, Clicks, CTR’s)

End of Campaign Reporting At Faith, in-campaign monitoring, optimisations & recommendations and end of campaign reports are considered critical to delivering an effective media campaign.

In order to demonstrate ROI, Faith follows this process:

Assign Values to KPI’s to measure ROI

Google Analytics Access

Pre-campaign analytics to gauge current performance

Set up goals to track campaign

Create tracking codes

Campaign Launch

Daily campaign check-in for first week

Optimisations/Recommendations made

Final report collated post campaign

Thank You

167-169 Buckhurst Street South Melbourne Victoria 3205 +61 3 8646 0100 admin@thefaithagency.com.au thefaithagency.com.au