Provenexpertise
Presented by Bahamas Sotheby's International Realty
Presented by Bahamas Sotheby's International Realty
Nothingcompares tothewaywetell yourproperty'sstory
Bahamas Sotheby?s International Realty aims to deliver unmatched expertise and unparalleled results We are committed to working closely with you as a genuine partner, guiding you through every step of your selling journey. This journey necessitates a creative and compassionate real estate agent? one who comprehends both the monetary and emotional value of your property, and provides a service that aligns with your elevated standards
Since 1945, Bahamas Sotheby's International Realty has been the leading real estate brokerage in The Bahamas. We bring together the country's most experienced and dedicated professionals, backed by a truly global brand with a heritage of unsurpassed quality For nearly 300 years the Sotheby's name has exemplified the promise of a life well lived and Bahamas Sotheby's International Realty is no exception.
P o w e r f u l t o g e t h e r
O u r B r a n d Y o u r A d v a n t a g e
Exceptionalservice shouldnotbealuxury
Over the decades, Bahamas Sotheby's International Realty has built an elite team of dedicated professionals who pride themselves on delivering exceptional service through unparalleled knowledge and dedication. Because every property transaction is unique, our service is tailored to match your individual needs.
We use the most sophisticated and advanced marketing, technological tools and online presence to meet the modern needs of our clients. Our global and local presence, combined with our unmatched resources, propel us as leaders in today's real estate market.
#1 $1B
LUXURYREAL ESTATE BROKERAGEIN THEBAHAMAS
ONLYLOCAL REAL ESTATEFIRM TO SURPASS $1BILLION SALES IN A YEAR
P o w e r f u l t o g e t h e r O u r B r a n d , Y o u r A d v a n t a g e OUR B RA N D, YOUR A DVA N TAGE
Luxuryrealestate leadersinThe Bahamas
Bahamas Sotheby's International Realty has remained the Bahamas Luxury Real Estate leader since 1945 The company was founded on the principles of integrity, knowledge and a genuine commitment to excellence.
With a total of 9 offices we have built a notable presence throughout the Islands of The Bahamas. Thus allowing us to advise on a wide range of properties from magnificent private islands, resorts and expansive family estates to stunning vacation cottages, condominiums and single family homes.
P o w e r f u l t o g e t h e r O u r B r a n d , Y o u r A d v a n t a g e L EA D ERS I N T H E B A H A M A S
Benefitsof workingwithus
1
LEGACY
2 3 4 5
BRAND
PEOPLE
NETWORK
MARKETING
Consistently attaining record-breaking sales over the decades,the Sotheby's legacy is unlike any other.
Sotheby's is a rare brand that instantly evokes quality, service and an appreciation of truly valuable items.
Our agents, staff and partners make our company more successful every day.
Sotheby's International Realty represents the only true,worldwide real estate network.
We partner with leading organizations to provide not just the most,but the best exposure for our listings. 6 7 8 9 10
REACH
With an outstanding brand,a robust marketing plan and a strong network comes limitless reach to potential home buyers.
STANDARDS
High resolution imagery, eloquent description writing and impeccable presentation are musts when promoting listings under Bahamas
Sotheby's International Realty
SERVICE
Bahamas Sotheby's International Realty's agents pride themselves in offering white-glove service from beginning to end.
TRACK RECORD
Since 1945,Bahamas
Sotheby's International Realty has developed an impressive track record, becoming the leading real estate firm in The Bahamas
OVERALL EXPERIENCE
All prior points combine to create one unrivaled,seamless client experience.
P o w e r f u l t o g e t h e r O u r B r a n d , Y o u r A d v a n t a g e
N OT H I N G COM PA RES TO GET T I N G EV EN M ORE T H A N EX PECT ED
Ournumbers speakforthemselves
Our average list price was 3 times higher than The Bahamas MLS average 3X
Our average sold price was 3 times higher than The Bahamas MLS average 40
We sold 40% of The Bahamas MLS Sales Volume 7% INCREASE
Our listed properties increased by 7% YOY
LOCA L LY UN RI VA L ED
P o w e r f u l t o g e t h e r
Bahamas Sotheby's International Realty
HIGHER
At
our agents and culture creates exceptional results. We're locally rooted, globally-connected, and leading our industry forward 3X
HIGHER
%
VOLUME
of MLS SALES
*2022 REPORTED DATA O u r B r a n d Y o u r A d v a n t a g e
26,0 0 0
Sales associates
1,10 0 Offices worldwide
4 8 Million sothebysrealty.com visits in 2022
# 1
Most profiled real estate company in the news
1.2 Million Engaged social media followers
75 Million Videos played in 2022
1744
The year our heritage began
$167 P o w e r f u l t o g e t h e r B ACK ED BY T H E B EST Nothingcompares toprovenperformance Global sales volume in 2022 *USD 81 Countries & territories
billion
O u r B r a n d Y o u r A d v a n t a g e
Weareatrue globalrealestate network
Sotheby's International Realty is the only truly global luxury real estate company with 26,000+ associates working in more than 1,075 offices across 81 countries and territories. Our unparalleled network acts as a catalysts in generating sales traffic for one another averaging over $4 billion in referral transactions each year
Our expertise in connecting affluent buyers and sellers globally along with our worldwide reach makes finding the ideal home anywhere on the map a seamless experience
P o w e r f u l t o g e t h e r O u r B r a n d Y o u r A d v a n t a g e GLOB A L CON N ECT I ON S
You?lllike thewaywework
PURPOSEFUL PHOTOGRAPHY
MARKET ANALYSIS
After a thorough comparative market analysis an exclusive listing agreement is signed detailing the optimal price for your property
MARKETING STRATEGY
Before your home is live on the market, we'll outline a powerful and bespoke marketing plan tailored exclusively for your property to procure maximum exposure opportunities.
Exceptional marketing begins with exceptional imagery. With home buyers consistently ranking photography as the most important feature on a real estate website, we leverage property photos throughout our marketing process to elegantly showcase your home.
LIFESTYLE & PROPERTY VIDEOS
A property video illustrates a compelling story for your home and is the best way to highlight its inspiring features. Listings with a video receive 403% more inquiries than those without.
AWARD-WINNING MARKETING
Our marketing delivers a cutting edge digital approach making us the modern go-to for buyers and sellers who expect the very best from the very best.
STAGED TO SELL
On average, staging a home leads to a faster sale and a higher price. We consult and collaborate to curate your home and increase its selling potential by setting an aesthetic that appeals to qualified buyers
P o w e r f u l t o g e t h e r 1 2 3 4 5 6 T H E S EL L I N G PROCESS
O u r B r a n d Y o u r A d v a n t a g e
What havewedone forsellerslately?
P o w e r f u l t o g e t h e r S I GN I FI CA N T SA L ES
LYFORD CAY, THE BAHAMAS $58,000,000 CAVE CAY, THE BAHAMAS $55,000,000 LITTLE SAMPSON CAY, THE BAHAMAS $29,000,000 PARADISE ISLAND, THE BAHAMAS $15,680,000 O u r B r a n d Y o u r A d v a n t a g e Sold Sold Sold Sold HARBOUR ISLAND, THE BAHAMAS $17,700,000 Sold
Noonecandraw moreeyestoyourlisting
With exclusive partnerships with leading media outlets, Sotheby's International Realty effectively reaches qualified global real estate consumers. Emphasizing brand exclusivity, impact, and web traffic, Bahamas Sotheby's International Realty clients gain dedicated exposure in prestigious publications like The Wall Street Journal, The New York Times, Mansion Global, Architectural Digest, and others, including proprietary publications by Sotheby's and Sotheby's International Realty.
P o w e r f u l t o g e t h e r B RA N D A DV ERT I S I N G
Paradse sand NP Roya Isand Eeu hera KamaameCay Andros O u r B r a n d Y o u r A d v a n t a g e
Theattention yourproperty deserves
The exposure and worldwide reach of our listings sets us apart We partner with media powerhouses to introduce your home to discerning audiences worldwide. We complement those efforts with targeted digital and print advertising plans that are often exclusive to Sotheby?s International Realty.
As soon as your property is on SIRbahamas.com, it is also distributed to sothebysrealty.com and across a variety of leading websites across the world, including authoritative news, lifestyle and financial voices and affluent real estate-centric websites.
P o w e r f u l t o g e t h e r EXCLUS I V E GLOB A L PROPERT Y D I ST RI B UT I ON
O u r B r a n d Y o u r A d v a n t a g e
Dynamicworldwide reachthrougheGallery
Our innovative eGallery app on Apple TV is displayed on high-definition screens in Sotheby?s International Realty and Sotheby?s auction house locations around the world. It is an exclusive, real time, dynamic property display designed to provide worldwide reach for the select upper- tier properties represented by our network
P o w e r f u l t o g e t h e r EGA L L ERY A PPL E T V A PP
O u r B r a n d Y o u r A d v a n t a g e
14 57% 36% 75M
Ourreach bringstheworld toyourhome
More than ever, clients are seeking luxury not only in their lives but also in their digital experiences. We make your listing easy to find online with our Webby Award-winning website and finely tuned SEO Sothebysrealty com and SIRbahamas.com enables millions of visitors to immerse themselves in engaging videography, impactful photography, and inviting virtual tours.
P o w e r f u l t o g e t h e r UN RI VA L ED WEB EX POSURE
48M
Fu l Year 2022
sothebysrealty
11AcrePrivateIsland Eeuthera,TheBahamas SEE DETA LS ? Add ess C y Sae XXXXXXX X X SqF XA
Sources: Goog e Ana ytics, Brigh cove, and L strac ?
com visits in 2022 Languages Visitors from outside the U S Organic search traffic Videos played in 2022
O u r B r a n d Y o u r A d v a n t a g e
Unrivaled webexposure
sothebysrealty.com
coldwellbanker.com
christierealestate com
knightfrank.com
berkshirehathawayhs.com
bhgre.com (Better Homes and Gardens Real Estate)
savills com
era.com
With online activation in higher demand than ever before, we are the industry leaders in seamless and enjoyable real estate interactions on the web.
P o w e r f u l t o g e t h e r T H E POWER OF D I GI TA L
WebsiteVisitsComparisons2022 O u r B r a n d Y o u r A d v a n t a g e
50,000,000 40,000,000 35,000,000 30,000,000 25,000,000 20,000,000 15,000,000 10,000,000 5,000,000
Ourreputation isyouradvantage
Our press office possesses strong relationships with leading national and international media outlets who drive buyers to our website and your property.
As the most profiled luxury real estate brand in the news, Sotheby's International Realty provides unmatched editorial exposure for notable properties.
Sotheby?s International Realty
Douglas Elliman
Compass
Coldwell Banker
Engel & V?lkers
Berkshire Hathaway HomeService
Keller Williams Realty
Leading RE Knight Frank
Christie?s International Real Estate
20 22 Press Share of Voice Reach Volume
P o w e r f u l t o g e t h e r PRESS EX POSURE
S o u r c e : M e l t w a t e r , J a n u a r y 1, 2 0 2 2 ? D e c e m b e r 3 1, 2 0 2 2 32%
29%
22% 17% 13% 16% 14% 14%
O u r B r a n d Y o u r A d v a n t a g e
State-of-the-art database
The Bahamas Multiple Listing Service (MLS) is a state-of-the-art database with many features to assist our team of agents in efficiently marketing exclusively listed properties, and invite Bahamian brokers and agents to participate in a co-broke on the sale of your property.
Additionally, The Bahamas MLS is a tool used for gathering data so estate agents can more accurately and precisely price your home to sell, and pinpoint market trends in order to capitalize on them when marketing your home.
P o w e r f u l t o g e t h e r B A H A M A S M ULT I PL E L I ST I N G S ERV I CE
O u r B r a n d Y o u r A d v a n t a g e
Affluent followers aroundtheglobe
The Sotheby?s International Realty brand creates exclusive content featuring our property listings on multiple social media platforms and engages with more than a million followers each day. Additionally, our YouTube channel has more subscribers and video views than any other real estate brand.
1.2Million
@sothebysrealty engaged social media followers
1.3Million
Social media visits to sothebysrealty.com
P o w e r f u l t o g e t h e r SOCI A L M ED I A
@SOTHEBYSREALTY @BAHAMASSOTHEBYSREALTY
O u r B r a n d Y o u r A d v a n t a g e
Yourguideto ourservicesand TheBahamas
LIVE Bahamas is the Bahamas Sotheby's International Realty's print and digital magazine devoted to being your guide to relocating and living in The Bahamas. It's a destination for connoisseurs of the true Bahamian lifestyle.
P o w e r f u l t o g e t h e r L I V E B A H A M A S M AGA Z I N E
ScanorClickHereToRead OurDigitalMagazine O u r B r a n d Y o u r A d v a n t a g e
Ourhigh-endresearch deliverstop-endresults
The secret to our expertise in high-end residential markets is our endless research.
Our annual Luxury Outlook report provides current data on trends and consumer behavior in residential markets around the globe. Naturally, the more insights we have into a market, the more we can help our clients make informed decisions
P o w e r f u l t o g e t h e r LUX URY OUT LOOK
O u r B r a n d Y o u r A d v a n t a g e
Sotheby?sis morethan justourname
Over the last two centuries, Sotheby?s auction house has built an iconic brand with unparalleled prestige.
Today, Sotheby?s International Realty builds on its legacy with the auction house by offering the same elevated standards and exemplary service We harness the global power of the Sotheby?s name and its proprietary database of 700,000 clients to create unique opportunities and introduce your property to the most qualified buyers all around the world.
P o w e r f u l t o g e t h e r POWERFUL H ERI TAGE
O u r B r a n d Y o u r A d v a n t a g e
Sotheby's ConciergeAuctions
Sotheby's Concierge Auctions is the leading global marketplace for luxury real estate auctions. This partnership between Anywhere Real Estate Inc and Sotheby?s auction house gives Sotheby?s International Realty credibility and legitimacy in the auction sale format for luxury properties
Auctioning a property enables homeowners and agents to accelerate the timing of a sale to as little as 60 days. In fact, auctions can build interest and competition for properties in a finite time period, just as they do for expensive artwork,wine, and cars.
In September 2022, Sotheby?s Concierge Auction?s global sales achieved $915 million in competitive bids.
P o w e r f u l t o g e t h e r
LUX URY REA L ESTAT E A UCT I ON S
O u r B r a n d Y o u r A d v a n t a g e
Trust builds alastingrelationship
Our clients put their trust in our experience, stability, and expertise, solidifying our reputation of excellence in the market. Our trust has been earned through decades of proven results.
P o w e r f u l t o g e t h e r
O u r B r a n d Y o u r A d v a n t a g e
P o w e r f u l t o g e t h e r © 2023 Sotheby?s Internat ona Realty Al R ghts Reserved Sotheby?s nterna ional Rea y® s a registered trademark and used w h perm ssion. Each Sotheby?s Internat ona Realty off ce s ndependen ly owned and operated, except those operated by So heby?s Interna ona Rea ty, Inc Th s mater a is based upon nformat on wh ch we cons der reliable but because it has been suppl ed by h rd par ies, we canno represent ha t is accura e or comp ete and t should not be relied upon as such Equa Hous ng Opportunity One of the world?s most trusted and respected brands Known for unsurpassed service The only luxury real estate company with a true global reach Experienced agents with local insights and worldwide connections Exclusive access to highly qualified global clientele Award-winning website with 48 million visits per year Exclusive media relationships increase your exposure Unique content promotes your property to a select audience Most viewed real estate channel on YouTube One million engaged social followers Comprehensive and customized plan for your home