Summer Fancy Food Show 26'
The Shelf Stable Boom
Brand New & On the Horizon
Virgin Olive Oils
Regionbyregion.Producerbyproducer. Everythingyouneedtoknowaboutthe oilswecarry.
Summer Fancy Food Show
June 28-30, 2026
Jacob Javits Convention Center
New York, NY
Acetaia Del Cristo
A L'Olivier
Amedei
Badia a Coltibuono
Caffè Vergnano
Cipriani
D’arbo
Edmond Fallot
Esprit du Sel
Melchiorri
Ortiz
Portomar
Riseria Campanini
San Ignacio
Safinter
Veá
Villa Manodori
STOP BY, TASTE SOMETHING NEW, AND SAY HELLO TO THE TEAM.
BOOTH NUMBER #2036
U.S.specialtyfoodsalesin2023-up149%overthe pastdecade,growingat5.4%CAGR(Compound AnnualGrowthRate)through2027.
Source:SFAStateoftheSpecialtyFoodndustry2024–25
THE SHELF STABLE BOOM
Thespecialtyfoodmarkethasmorethandoubledinadecade. Theshopperdrivingthatgrowthisalreadyinyourstore and theyknowexactlywhattheywant.Here'salookatthetrends, thenumbers,andwhattheymeanforyourbusiness.
$206.8B
Thespecialtyfoodshopperhasfundamentallychanged premiumisnowaweeklyhabit,notanoccasion Nowhereis thatshiftmorevisiblethaninshelf-stable:high-endoils, vinegars,tinnedseafood,andspecialtypastasareleadingthe "shelf-stablechic"movement productsconsumersdisplay asproudlyastheycookwith.Cleanlabelhasmovedfrom trendtobaseline,spendingisclimbing,andtheshopperready totradeupisalreadyinyourstore Thequestioniswhatthey findwhentheygetthere
62%
ofconsumerssaytheybuyspecialtyfoodfor everydaymeals notjustspecialoccasions.
Source:SpecialtyFoodIndustryDataReports,2026
Nowhereisthattrade-upmoredecisivethaninoliveoil. Theshelfhasmadeitschoice anditchoseextravirgin. Pure,light,andconventionalformatsaredecliningwhileEVOO istheonlysegmentgrowinginbothdollarsandunits,driven byMediterraneandietadoptionandaconsumerwhobuys withintention Thespecialtyoilandvinegarcategory postedabove10%salesgrowthevenastotalfoodvolume fell1.9%.(Source:SFAStateoftheSpecialtyFood Industry,2024–25)WeintroducedTuscanextravirginoliveoil totheUS retailmarketin1979 Wedidn'tfollowthistrend westartedit
Oliveoil showingbothdollarandunit growthsimultaneously
+2.1% YoY $ sales +9.1% YoY unit sales
Source:Circana/SFAxTheFoodInstitutexMenuData2026Outook
Thatsameconsumerisnowreshapingtheseafoodaisle At$3.5billioninretailsalesandgrowing,tinnedfishhas crossedfrompantrystapleintopremiumdestination. Wildcaught,Mediterranean-style,andEVOO-packedarethe claimsconvertingshoppers adirectlinebetweenthe seafoodtrendandthespecialtyoilsstorywehavecarriedfor decades Pairpremiumconservaswithspecialtyoilsand artisansnacks,andyouhaveoneofthestrongestdestination setsinthestore
Sardinesarethefastest-growing tinnedfishsegment-faroutpacing tuna.
+22.6% $ sales +15.3% unit sales YoY
SourceCircana/SFAxTheFoodInsttutexMenuData2026
Whatthedatatellsus andwhatthisindustryconfirms isthatqualityalwaysfindsitsconsumer.Theshelfstableshopperof2026isproofofthat.Theyknowwhatthey want,they'rewillingtopayforit,andthey'reshowingup in stores,online,andeverywhereinbetween Forretailers,it'sa setworthbuilding Fore-commerce,it'sabasketworthfilling Forthehomecook,it'sapantryworthcurating We'vespent overfourdecadessourcingtheverybesttheworldhastooffer andourportfolioishere,readytomeetthatconsumer wherevertheyare
Baby Boomers
GenX Millenials GenZ
1MelchiorriBlackSelectionEVOO
Hand-curated pick of the finest lots from the Umbrian harvest Intense green fruitiness, with a peppery warmth on the finish
2PortomarYellowfinTunaVentresca
Wild-caught from the Galician Rías, Portomar's ventresca the most prized, most tender part Packed in EVOO, it's rich, buttery, and built for the plate
3SafinterOrganicSaffron
The finest hand-picked saffron of the highest quality and guaranteed purity This saffron has been produced with full respect for the environment & biodiversity of the area
4CasaCiprianiNewYorkPanettone1KGinMetalTin PRE-ORDERONLY
Cipriani's classic panettone, handcrafted from five premium ingredients and presented in a beautifully crafted keepsake tin. Simple, pure, and unmistakably Italian.
5CiprianiHandwrappedPanettonewithChocolateChips PRE-ORDERONLY
Inside, the Cipriani Panettone with chocolate chips: a soft and fragrant dough, enriched with intense, harmonious notes, unfolding on the palate with balance and lightness.
6CiprianiPanettonewithChocolateChips750GRinMetal TinPRE-ORDERONLY
Cipriani's signature chocolate chip panettone soft, fragrant, and deeply satisfying presented in a classic style metal tin worthy of the tradition inside
ON THE HORIZON
7AmedeiToscanaSelection|Classici
12 Napolitains from the Classics line dark and milk chocolate made with nothing but craft and genuine cocoa.
8LazzaroniAmarettiOldTimeTin
Classic crunchy amaretti from Saronno, each pair wrapped in printed parchment and packaged in nostalgic keepsake tins. Serve with vin santo, espresso, or crumbled over panna cotta and gelato
9LazzaroniDolcePensieroAssortedCookieTin
Two layers of chocolate-enriched Lazzaroni pastries, presented in an elegant, giftable tin Perfect for tea, breakfast, or an afterdinner dessert and a beautiful gift
Refined pastries from the Lazzaroni range, enriched with fine milk and dark chocolate. Ideal for tea time, an afternoon break, breakfast, or as an elegant finish after dinner.
Westborn Markets CUSTOMER SNAPSHOT
On the shelf, Westborn carries Benedetto Cavalieri durum wheat pasta and Cipriani egg pasta and durum wheat semolina pasta and they know how to show them off. Their display uses wooden barrel risers to create height and an artisan feel, hard color-blocking by brand for easy navigation, and Italian wine flanking both sides for a natural pairing pull. Fully stocked, wellsigned, and destination-worthy. Ciao Bella, indeed.
About Westborn Markets
WestbornMarkethasbeenaMetroDetroit institutionsince1963 whatstartedasa neighborhoodproducestandisnowafourlocationspecialtygrocer,stillfamily-runintoits thirdgeneration.Thestoreshaveanold-world marketfeel:abundant,curated,andstockedwith thekindofproductmixthatmakesaquickgrocery runturnintoanhour-longbrowse.Wine,cheese,a butchercounter,aflorist it'sthekindofretailer thattakeswhattheycarryseriously.Whichis exactlywhythey'reanaturalhomeforBenedetto CavalieriandCipriani
Berkley 27659WoodwardAve. Dearborn 21755MichiganAve. Livonia 14925MiddlebeltRd. Plymouth 860PennimanAve.
