Canned Proteins Are Having a Comeback

WE

Can DO IT

As the country seeks to overcome the current financial situation, households across America are going back to basics. Whether it’s cooking sourdough bread from scratch or whipping up an economical stew, consumers are finding ways to make their dollar stretch further.

Founded in 1945, Atalanta started our family-owned and operated importing business with Polish canned ham. We are excited about this opportunity to reinvigorate the passion of our heritage with the modernization of the canned protein industry.

Consumers are

PINCHING PENNIES1 67% of consumers think the US economy is in a poor state and 60% 41% believe their personal finances are poor as well.

Value is currently the #1 influencer when where to buy groceries right now.

44% of shoppers are cutting back on luxury items like meat cuts.

A can-do attitude

ABOUT PROTEIN

60%

60% of consumers are actively seeking to increase their protein intake.2 A high protein diet was ranked most important by 33% of women and 32% of men.3 55% of consumers have tried or are willing to try a Keto diet.4

The result ? US SALES OF CANNED MEAT

DURING THE 15-WEEK PERIOD ENDED JUNE 13, 2020,

WERE UP MORE THAN 70%, ACCORDING TO BLOOMBERG.5

SOURCES 1. Progressive Grocer Webinar July 2020 • 2. Hartman Group 2017 • 3. Technomic 2019 • 4. Specialty Food Association Webinar 2020 • 5. Meat and Poultry Uncanny Renaissance July 2020

Uncannily DELICIOUS & Modern Recipes Research shows shoppers have a can-do attitude when it comes to replacing expensive proteins with alternatives. While these shelf stable classics have been a staple for nearly a decade, consumers are finding ways to turn these classics into exciting modern dishes.

These pandemic pantry essentials get a facelift with new recipes you can count on like…

MODERN

Masubi

CRAB

Bowl

MAUI

Celebrity Luncheon Meat • 290150

RAMEN

Celebrity Luncheon Loaf • 296973

TERIYAKI

Ham

Celebrity Natural Juice Ham • 295725

Crostini

Martel Crabmeat • 505272

Tacos

Celebrity Luncheon Meat • 290150

CLAM

Bruschetta

Martel Baby Clams • 505017

Happiness is not a fish you can catch…

But canned fish can be pure happiness.

ITEM # BRAND ECONOMICAL MEATS 295725 Celebrity 290150 Celebrity 296973 Celebrity ECONOMICAL SEAFOOD 505017 Martel 505272 Martel 507859 Martel 609589 Martel 509590 Prima PREMIUM SEAFOOD ORT104A Ortiz ORT702 Ortiz ORT004 Ortiz ORT301 Ortiz ORT504A Ortiz ORT501 Ortiz ORT503A Ortiz ORT507A Ortiz ORT801 Ortiz ORT901 Ortiz

PRODUCT DESCRIPTION

PACK SIZE

UPC/EAN

Canned Ham in Natural Juices Luncheon Meat Luncheon Loaf

24/12 OZ 12/12 OZ 24/7 OZ

071270007570 071270007297 071270-399125

Baby Clams Crabmeat Escargot 96 Count Tuna Flakes Chunk Light Tuna

24/10 OZ 24/6 OZ 12/28 OZ 48/5 OZ 48/5 OZ

071270301036 071270301906 071270307021 071270396001 071270396018

Anchovies in Oil Piquillo Peppers Stuffed with Tuna Mussels Fried in Escabeche “Old Style” Sardines in Olive Oil Bonito del Norte “Ventresca” Bonito del Norte in Olive Oil, Oval Tin Bonito del Norte in Olive Oil, Small Round Tin Bonito del Norte in Olive Oil, Large Round Tin Bonito del Norte in Organic Olive Oil, Oval Tin Yellowfin Tuna in Olive Oil

10/1.6 OZ 12/10.5 OZ 12/4 OZ 12/6.7 OZ 10/3.8 OZ 12/3.9 OZ 10/3.2 OZ 6/8.8 OZ 30/3.9 OZ 24/3.9 OZ

8411320105276 8411320892718 8411320804031 8411320801055 8411320239001 8411320234006 8411320234310 8411320232903 8411320336000 8411320336007

1 Atalanta Plaza, Elizabeth, NJ 07206 • 908.351.8000 • AtalantaCorp.com FOLLOW US! Atalanta Corporation

@Atalantacorp