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Denim Day at Arizona State

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Denim day is the day to recognize and protest against sexual violence and victim-blaming. The movement originated in Italy when a girl was raped by her driving instructor, but the driver was found not-guilty because the girl was wearing “tight denim jeans."

The very first denim day was held in Los Angeles, California and was organized by a nonprofit organization called “Peace Over Violence.” The event was a huge success and included thousands of people wearing denim and attending events and rallies throughout the city.

Over the years, this movement has become more and more prominent with the use of social media and other platforms, as well as to continue the push to end sexual violence. Denim day has rapidly become a worldwide movement over the past 25 years.

Arizona State University holds many events, panels, activities that relate to denim day, and have been doing so since the movement has started. We recognize and stand with victims of sexual violence no matter what, and do not tolerate this behavior from anyone.

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