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LET'S WORK TOGETHER
G.S. Fries Construction is honored to be considered as your potential partner in bringing your vision to life. Whether you are embarking on a new custom home or a remodel, our team is ready to deliver an exceptional building experience from concept to completion.
You will find that we are built differently than most. GSFC is a family business made up of individuals with diverse professional backgrounds — from hospitality management and development to civil infrastructure, banking and CPA-led financial services, and complex estate construction. This range of expertise gives us a unique perspective on service, financial discipline, and quality craftsmanship. Above all, we share an entrepreneurial spirit, a commitment to meaningful relationships, and a relentless passion for excellence.
Our cornerstone philosophy is simple: “Do the Right Thing, Do it For the Right People, and Do it the Right Way.”
We operate with agility, intention, creativity, and focus. Transparency lies at the heart of everything we do — in every conversation, decision, and invoice. We believe trust is earned through openness, and we ensure our clients are informed and confident at every stage of the process.
Every project we take on receives the same strategic, organized, and detaildriven approach. By blending the best of commercial precision with residential craftsmanship, we deliver projects that are both efficient and uncompromising in quality. Our goal is always to maintain momentum without sacrificing the artistry and care that define exceptional homes.
We look forward to sharing our team with you and growing our relationship in order to provide a seamless building experience for you and your family.
Sincerely,
Gary Fries
THE COMPANY
OUR VISION
To be the most trusted homebuilder by providing exemplary craftsmanship and the highest level of client satisfaction.
OUR MISSION
To build exceptional custom homes that refelct the highest standards of quality, craftsmanship, and innovation. We are driven by a deep commitment to our clients - collaborating closely to bring their unique vision to life with integrity, transparency, and care.
OUR PURPOSE
T o build extraordinary homes and serve people.
OUR PROMISE
To contribute to the well-being of our team members, clients, partners, and communities by building trust and delivering extraordinary results. "When we expect extraordinary, we create something powerful."
OUR VALUES
ENTREPRENEURIAL SPIRIT
We are self-starters. We lead and challenge the status quo.
UNCOMPROMISING QUALITY
We deliver quality and build with excellence, precision, and pride.
CLIENT-FIRST COMMITMENT
We build strong relationships with our clients and execute their vision.
COLLABORATIVE TEAMWORK
We are built different! We promote an environment of collaboration and respect.
INTEGRITY & ACCOUNTABILITY
We are professional, humble, ethical, and we own our outcome.
INNOVATIVE SOLUTIONS
We consistently learn, grow, and improve through embracing innovation.
PROJECT TEAM
TEAM LEADERS
Our leadership team represents the best in the industry — highly skilled, deeply experienced, and aligned by a shared commitment to excellence. With diverse backgrounds spanning luxury residential construction, commercial development, finance, and project management, our team is structured to support the organization vertically, ensuring every phase of a project benefits from both strategic oversight and hands-on involvement.
At the core of our culture is a relentless pursuit of not only talent but the right people — those who embody integrity, collaboration, and a deep sense of ownership. We believe success is built through strong relationships, shared vision, and daily accountability. When we commit to a project, our leadership team remains fully engaged from start to finish. No one steps into the background. We lead from the front, staying actively involved in decision-making, problem-solving, and quality control throughout every phase.
We don't just work together, we win together. Our unified approach ensures alignment across all departments, fostering a seamless experience for our clients and project partners. In addition, we are committed to providing the necessary resources and support personnel to ensure this project is fully covered, runs smoothly, and meets the highest standards of efficiency and craftsmanship. With this leadership team and supporting staff, clients can expect a collaborative, transparent, and expertly managed project from start to finish.
GARY FRIES OWNER & CEO
In the early 2000's, Gary transitioned from an executive leadership role in hospitality management to begin his career in construction. In 2008. he founded G.S. Fries Construction with a focus on providing exceptional quality and building strong client relationships. Drawing on his hospitality background, Gary brings worldclass quality and customer care to every project. Since its founding, G.S. Fries Construction has built a reputation for excellence, with notable work in Silverleaf, DC Ranch, and Paradise Valley, and is now the exclusive builder of The Ritz-Carlton Estate Homes.
BO FRIES, CPA
CHIEF OPERATING OFFICER
Bo is a seasoned finanical executive with a strong background in accounting, finanical reporting, and risk management. As a key member of the G.S. Fries leadership team, she brings strategic insight and a wealth of experience gained from a distinguished career in banking. Before joining the team, Bo served as a President/CEO and bank director of an Arizona community bank, where she developed deep expertise in financial systems, regulatory compliance, and credit administration. Her leadership fosters a culture of financial integrity, accountability, and transparency across all aspects of the company's operations.
MICHAEL ROCK
VICE PRESIDENT OF CONSTRUCTION
Michael Rock brings over 20 years of experience in building, with a deep expertise across every aspect of the luxury home construction process. His background also includes several years in commercial civil construction, giving him a well-rounded perspective and technical versatility. Michael supports all phases of the building process - from project management and site supervision to coordinating with clients and overseeing superintendentsensuring seamless execution at every stage. His hands-on leadership and attention to detail play a key role in delivering finely crafted custom homes. He thrives
JASON MURRAY
GENERAL MANAGER OF CONSTRUCTION
Jason Murray brings 28 years of experience building complex luxury homes throughout Southern California, earning a reputation for managing high-profile, technically demanding projects with precision and excellence. His deep understanding of sophisticated luxury construction projects, combined with a handson leadership style allows him to navigate every detail of the building process with unmatched expertise. Jason is currently leading the $100 million renovation of The One, a 100,000 sq ft luxury residence. His proven ability to manage scale, complexity, and craftsmanship makes him an indispensable part of any high-end build.
COST BREAKDOWN
BASED ON A 24 MONTH PROJECT DURATION
SITE TRAILERS
TOTAL COST: $60,000
For a typical new build home with an anticipated 24-month duration, the plan would include one 48-foot site trailer to support daily operations. The trailer would provide workspace for the Project General Manager and Superintendent, as well as Project Management, Accounting, and Administrative Support staff. It would also include a dedicated meeting area to accommodate onsite coordination, client meetings, and visits from company or project leadership.
CONNEX STORAGE UNITS
TOTAL COST: $6,000
For the duration of the 24-month project, one Connex storage unit will be placed on site to securely store construction materials, tools, and equipment. This unit provides a protected, organized space for items requiring easy daily access while maintaining site safety and efficiency.
PORTABLE RESTROOMS
TOTAL COST: $12,000
For the duration of the 24-month project, a Port-O-Let will be maintained on site to support daily crew and visitor use. The unit will include regular servicing and cleaning to ensure sanitary and professional site conditions throughout the course of construction.
SITE ACCESS
SITE MANAGEMENT
Site access will be controlled via site coordinators who will monitor and direct vehicles to proper parking. All site access points will be monitored and locked each day.
SURVEILLANCE
We can deploy mobile security units which utilize cameras, offhours monitoring, and communication ability with potential intruders and law enforcement.
SIGNAGE
We will provide proper site identification, direction, rules, and regulations.
DEBRIS REMOVAL/ SITE CLEANUP
4-person crew, 20 days per month for 20 months.
SAFETY MANAGEMENT
We work with a safety consultant to administer comprehensive safety programs, weekly inspections, trainings, and ongoing support.
DUST CONTROL
Comprehensive program to include plan creation, permitting, water trucks, logs, inspections, and signage.
Site safety protocols will be administered professionally by the G.S. Fries team in partnership with outside organizations who specialize in safety implementation, compliance, and reporting. These programs will outline proper PPE requirements to be adhered to onsite and ensure OSHA compliance.
Fire Safety will be trained as a part of site safety and the site will include 20+ fire extinguishers, eye wash stations, and first aid kits in each building.
Weekly safety meetings, inspections, and audits will be performed by third party consultants.
PROJECT ADMINISTRATION
G.S. Fries proudly leverages Procore, the industry-leading construction project management platform, to streamline and elevate all aspects of project execution. By integrating Procore with QuickBooks Enterprise, we achieve realtime synchronization between project data and our accounting systems, ensuring accuracy, efficiency, and seamless financial tracking.
This integration virtually eliminates the risk of human error by requiring formal budget change events for any cost adjustments, ensuring transparency, accountability, and complete visibility across the entire team. This structure allows G.S. Fries and The Advocate to collaboratively co-manage fudiciary responsibilities with confidence and precision.
Procore will seamlessly administer and control all critical project functions including: project budgets, proposals, invoice management, RFI's, change orders, document warehousing, punch lists, project updates, project reporting, and warranty documentation.
There are no current expectations for client license or software fees.
SITE INSPECTIONS
G.S. Fries will coordinate all inspection services including Paradise Valley, Maricopa County, and any Special Inspections.
The only category carrying a cost will be special inspections - it is difficult to ascertain a proper amount without plan details but experience would provide an estimate of $10,000.
INSURANCE
Workers Compensation rates by Position:
Superintendents - $0.64 per $100
Clerical - $0.08 per $100
G.S. Fries will participate in any required financial disclosure and bonding requirements.
PROJECT EXPERIENCE
01 SILVERLEAF WHISTLING WIND ESTATE
20,000 SQUARE FEET
This 20,000-square-foot custom estate, located in the exclusive Silverleaf community, stands as a testament to our ability to execute highly complex, detail-driven projects at the very highest level. Designed by renowned architect Mark Candelaria, the home blends timeless Mediterranean architecture with modern, clean-lined sophistication— requiring an exceptional level of coordination, craftsmanship, and technical expertise across all phases of construction.
The scale and high-caliber selections of this project, along with the inclusion of specialty features—private spa, full-scale golf simulator, custom vehicle showroom, and state-of-the-art entertainment center—called for expert collaboration across multiple trades and disciplines.
This project showcases our team’s ability to deliver high-end, architecturally complex residences that exceed expectations. It is a clear demonstration of what we can bring to future developments of this caliber and beyond.
68,970
ON RITZ-CARLTON ESTATE HOMES
SQUARE FEET
4 ACRES
G.S. Fries Construction is proud to serve as the exclusive builder of The RitzCarlton Estate Homes in Paradise Valley — one of the most prestigious residential developments in the region. Our current work encompasses 69,000 sq ft spanning over 4 acres of active and completed high-end residential construction.
Each estate is a bespoke masterpiece, thoughtfully crafted across three distinct architectural styles and four highly adaptable floor plans that cater to a discerning clientele. Every home showcases meticulous craftsmanship, hand-selected finishes, and top-tier materials that exemplify timeless quality and elevated living.
This flagship project highlights the scale, complexity, and precision that define G.S. Fries Construction’s reputation for excellence. From site development to final handover, our team remains deeply involved at every stage, ensuring that every detail aligns with the world-class standards of the Ritz-Carlton brand.
With this project, G.S. Fries Construction continues to demonstrate its capacity to deliver exceptional residences in conjunction with large-scale civil and site development — solidifying our role as a trusted partner in the delivery of premier lifestyle communities.
03 NORTH SCOTTSDALE DESERT VISTA RETREAT
21,000
SQUARE FEET
This exceptional custom estate, set on five acres of unspoiled desert landscape, is a striking expression of modern luxury and architectural sophistication. Designed with a bold, contemporary aesthetic, the home showcases an elevated palette of natural stone, sleek lines, and expansive glass that blurs the boundary between indoor elegance and outdoor serenity.
Soaring floor-to-ceiling windows and multi-panel sliding glass doors flood the interiors with natural light and frame panoramic views of the surrounding desert and mountains, creating a seamless indoor-outdoor living experience.
Tailored for both grand entertaining and private relaxation, the home offers multiple entertainment zones, including generous living areas, a designer chef’s kitchen, and integrated smart-home features. A dramatic infinity-edge pool anchors the outdoor space, bringing a resort-style ambiance to the heart of the residence.
This project reflects G.S. Fries Construction’s dedication to exceptional craftsmanship, innovative design, and a commitment to building homes that are as functional as they are breathtaking. Every detail has been considered to deliver a home that embodies comfort, prestige, and timeless desert elegance.
EFFICIENCY THAT DELIVERS
This project is the perfect fit for our team. Our spirit, style, and creativity will embrace and maximize the speed, efficiency, and value proposition from beginning to end.
SPEED
Built for Momentum: This project aligns perfectly with our team’s dynamic spirit and innovative style. We are committed to maximizing momentum from day one through final delivery, maintaining an accelerated pace without sacrificing quality.
Strategic Phasing for Speed: Each structure will be built independently, allowing for overlapping schedules and strategic sequencing. Secondary buildings will progress through drywall and finishes well ahead of the main residence—dramatically accelerating the overall timeline.
Commercial-Grade Infrastructure, Residential-Grade Finesse: Leveraging a hybrid of residential and commercial subcontractors, we blend speed with precision. Commercial excavation and infrastructure will fasttrack site prep, utilities, and drainage—minimizing downstream delays.
EFFICIENCY
Build with the End in Mind: Our team excels in building complex structures by starting with a clear vision of the final product. This approach enables backward planning, ensuring every decision contributes to the end goal—eliminating waste and rework.
Optimized Site Logistics: The site will be meticulously organized for best-in-class safety, security, cleanliness, and operational flow. Dedicated supervision for logistics allows superintendents to remain laser-focused on vertical construction.
Integrated Systems for Streamlined Coordination: By leveraging deeply experienced teams and proven construction management systems, we ensure smooth coordination across trades, phases, and structures. Efficiency is not an afterthought—it’s designed into the process.
DRIVING VALUE - SMARTER BUILDING
We bring a disciplined, creative approach that prioritizes value at every phase—this isn’t just fast, it’s smart.
