Issuu

11-Front Cover fp 4c.qxp_Layout 1 10/23/20 10:01 AM Page 1

www.simmental.org

11-CattleMax Software fp 4c.qxp_Layout 1 10/21/20 8:17 AM Page 2

11.20 ABS fp 4c.qxp_Layout 1 10/26/20 9:31 AM Page 1

Contents Nov TREG 2020.qxp_Layout 1 10/23/20 12:13 PM Page 2

CONTENTS the Register ◆ November 2020 ◆ Volume 34, Number 3

ASA Spotlight Cultivating Community, Customer Service, and Diversified Genetics By Emme Demmendaal Focused on his customers and community, Tim Smith develops premium SimGenetic cattle and supports junior development programs to provide a better future for the agricultural industry.

This ¾ Simmental bull is simply awesome. From his disposition to his incredible structure. Look at this bull’s hip, muscle, deepbody, bone and that clean front. I looked long and hard five years ago to find a bull like this and ended up buying his dam and breeding to get this bull so now others will enjoy. I own several Broker daughters now or I would be keeping him. BD: 1/23/2020.

Women of ASA By Lilly Platts Diane Duren is a longtime supporter of youth in the beef industry and has served as the Executive Director of the Nebraska Simmental Association for over 25 years.

Celebrating 30 Years of Perseverance and Publication By Lilly Platts The in-house production of the Register celebrates a 30-year anniversary and magazine redesign with three original staffers.

His sire, Profit is a proven reproducer in his own right.

What Can Breeders Do to Improve the Accuracy of EPDs? By Emme Demmendaal and Jackie Atkins, Ph.D. The best contemporary group and data reporting practices to ensure the most accurate information from the genetic evaluation.

His dam, out of Broker was an incredible Simmental heifer pictured here with some of her accomplishments and has turned it up to the highest level as a cow. She checks all the right boxes from structure to a perfect udder.

By Jackie Atkins, Ph.D. Data definitions, tips, timelines, and use.

Please contact me if you would like videos or stop by our southern Iowa farm to see this young bull and his dam, it is worth the trip. Bayer Farms simply put is all about cow power to reproduce the best beef possible. I love to sit and watch perfection in the field.

Bayer Farms Bill and Missy Bayer 6779 189th Street Albia Iowa, 52531 Bill Cell: 641-680-2377

Performance Data Collection Guide

How to Get the Most From The Genetic Evaluation By the ASA’s THE Department Total Herd Enrollment ensures the most accurate prediction from the genetic evaluation so that both commercial and seedstock producers make more informed selection decisions.

11-Sandeen Genetics fp 4c.qxp_Layout 1 10/26/20 11:26 AM Page 1

Contents Nov TREG 2020.qxp_Layout 1 10/23/20 12:14 PM Page 3

CONTENTS

CHECK US OUT ONLINE

the Register ◆ November 2020 ◆ Volume 34, Number 3

ASA Voices

Industry Insight

8 Trustee Viewpoint 10 From the Headquarters 40 AJSA Connection

52 Corporate Report 54 Beef Business 56 Cutting Edge 57 International

Data & DNA 42 Down to the Genes 44 Back to Basics 70 ASA Fees

Sales & Shows 62 Sale Results 64 The Circuit 72 Date Book

ASA & State Updates Cattle Trivia & Beef Dishes

46 Bulletins 48 Fleckvieh Forum 84 New Members

17 Menu Morsels 56 Cow Sense

American SimmentalSimbrah Foundation www.simmental.org

50 Foundation Focus 52 Foundation Honor Roll

Have you visited simmental.org lately?

74 Rates & Policies 76 Advertisers’ Index

Smith Genetics develops balanced phenotypes and top-end indexing cattle for seedstock and commercial producers. See page 12 for more information on this month’s ASA Spotlight.

The main page of the website has a new look highlighting ASA spotlight articles, industry news, and easy to navigate location for articles in a series.

simmental.org makes it easy for you. Sections include: © Industry News and Events © ASA Spotlight © EPD FAQs © Women of ASA © Down to the Genes

The Fine Print

About the Cover

the Register (Issn: 0899–3572) is the official publication of the American Simmental Association, published monthly, except bimonthly, in December/January, May/June, and July/August by ASA Publication, Inc., One Genetics Way, Bozeman, Montana 59718, and is a wholly owned, for-profit subsidiary of the American Simmental Association. Periodicals Postage paid at Bozeman, MT and at additional mailing offices. Member

LIVESTOCK PUBLICATIONS COUNCIL

Subscription Rates: $50 (U.S.), $100 (U.S.) First-Class, $150 (U.S.) All International Subscriptions. POSTMASTER: Send address changes to the Register, One Genetics Way, Bozeman, Montana 59718.

Printed in USA

11.20 Apex Cattle fp 4c.qxp_Layout 1 10/21/20 8:02 AM Page 1

11-20 Masthead.qxp_Layout 1 10/23/20 9:26 AM Page 2

Fleckvieh Female Sale November 21, 2020 • 1:00 PM Decorah Sales Commision – Decorah, Iowa

Please google stanleymartinsfarms for more information.

Watch for our sale catalog on DVAuction and our website.

STANLEY MARTINS FARMS 141 Hwy 18 • Postville, IA 52162 563-419-2444 (c) • 563-864-7305 (h)

We sell bulls every month of the year. 90% of our bulls sell from $3,000-5,000.

BOARD OF TRUSTEES Executive Committee: Tim Curran, Chairman Randy Moody, Vice Chairman JW Brune, Treasurer Steve Eichacker Fred Schuetze

Published By ASA Publication, Inc. One Genetics Way, Bozeman, Montana 59718 USA 406-587-2778 Fax: 406-587-9301 www.simmental.org Email: register@simmgene.com Canada Publications Agreement Number: 1875183

CEO Wade Shafer, Ph.D.

Business Manager Linda Kesler

General Manager Jim Largess

Managing Editors Jackie Atkins, Ph.D. Rachel Endecott, Ph.D.

Art Director Cynthia Conner

Sales Manager Nancy Chesterfield

Design/Production Joel Coleman

Advertising/ Editorial Assistant

Editors Lilly Platts Emme Troendle Editorial Consultant Dan Rieder

Media/ Website Administrator Kathy Shafer

Rebecca Price Accounts Receivable Carla Stephens

ASA PUBLICATION, INC., BOARD Chairman Randy Moody

Tim Curran Steve Eichacker

Vice-Chairman

Fred Scheutze JW Brune Executive Secretary-Treasurer Wade Shafer, Ph.D.

American

◆ ◆ ◆ ◆ ◆

Simmental Association

One Genetics Way, Bozeman, Montana 59718 USA 406-587-4531 Fax: 406-587-9301 www.simmental.org Email: simmental@simmgene.com

Executive Vice President: Wade Shafer, Ph.D. Immediate Past Chairman: Gordon Hodges

North Central Area: Tom Hook (2021) 11333 180th Street Tracy, MN 56175 / 507.829.5283 hookfarms@mvtvwireless.com

JW Brune (2022) 414 E 700 Road Overbrook, KS 66524 / 785.865.6624 jwbrune@embarqmail.com

Kent Brunner (2023) 3559 Upland Road Lost Springs KS 66859 / 785.466.6475 kent@cowcampbeef.com

Steve Eichacker (2023) 25446 445th Ave Salem, SD 57058 / 605.421.1152 es@triotel.net

Eastern Area: Jim Ligon (2021) 1362 Dyer Creek Road Cookeville, TN 38501 / 931.510.3328 gdcligon@gmail.com

Cliff Orley (2021) 1486 Mount Wilson Road Lebanon, PA 17042 / 717.269.0128 corley01@comcast.net

Randy Moody (2023) 811 Frank Hereford Road New Market, AL 35761 / 256.655.5255 randymoody@ardmore.net

Barry Wesner (2023) 1821 W 700 S Chalmers, IN 47929 / 219.863.4744 wesnerlivestock@yahoo.com

Western Area: Michael Forman (2021) 2451 Number 81 Road Ellensburg, WA 98926 / 509.929.0312 mforman7777@gmail.com

Tim Curran (2022) 1000 Cook Road Ione, CA 95640 / 209.765.1815 circleranch@volcano.net

Clay Lassle (2022) 42 Road 245 Glendive, MT 59330 / 406.939.1348 Irsbeef@midrivers.com

Tom Nelson (2023) 5831 Hwy 7 Wibaux, MT 59353 / 406.939.1252 nlcsim@midrivers.com

South Central Area: John Griswold (2021) 5922 S Brush Creek Road Stillwater, OK 74074 / 405.780.3300 john@griswoldcattle.com

Fred Schuetze (2021) 2649 Pear Orchard Road Granbury, TX 76048 / 817.894.0563 fred.schuetze@yahoo.com

Greg Walthall (2022) 1051 NE 500 Windsor, MO 65360 / 660.525.9921 gregwalthall@gmail.com

Dr. Gary W. Updyke (2023) 107030 S. 4250 Road Checotah, OK 74426 / 918.843.3193 garyupdyke38@gmail.com

11-ASA (Grant) Females First Red Simbrah fp 4c.qxp_Layout 1 10/21/20 8:05 AM Page 1

11-20 Trustee Viewpoint.qxp_Layout 1 10/26/20 2:12 PM Page 2

TRUSTEE VIEWPOINT By Fred Schuetze, Granbury, TX South Central Region Trustee To prepare for my final Viewpoint, I pulled all the ASA Board books dating back to January 2000, my first official board meeting, and it dawned on me that over the last two decades I have been involved with the ASA Board for 13 of those 20 years. Serving on the Board has truly been a great honor for me. Has it all been good? No. But the good far outweighs the bad. During those 20 years, I have developed a respect for those who have taken the time to serve on this Board. Serving, as with most boards, is a thankless job, done only because of the desire to make the Association better for the members. Personal friendships have been developed with many, if not all, along with respect for ideas that may be different than mine, that may lead to the advancement of the breed and its members we represent. In most cases, support for items passed after the vote is taken, is unanimous. The unanimous support is imperative, if the membership is to support the plans set forth by the Board. I continue to hear the existing board is divided and many decisions made are not in the best interest of the Simmental breed. Yes, we have disagreements as to where priorities need to be set, but we are also a very diverse breed with many facets. The duty of the board is to develop programs and opportunities for each facet.

In order to explain what I am saying, all you have to do is look at programs that have received unanimous approval from this board: New genetic evaluation run weekly; expanded carcass evaluation program to the tune of $700,000 over a five-year period; new advertising company that is rebranding the word Simmental; programs such as Cow Herd DNA Roundup (CHR) and now Calf Crop Genomics (CCG); a new Youth Director that has lead to the explosion of the youth program; expanded support for the Foundation; and the list goes on and on. I contend, a divided board could not get this much accomplished for all the segments of our breed. It seems that boards over the years have maintained a balance of ‘old timers’ and the next generation. If you look at the list, many of the old timers will term-out over the next several years. You may say this is a good thing, but I believe that the old timers offer a balance with history. I mention this because it is important to keep the next generation of breeders involved so that they might fill the board as time goes on and will one day become the old timers. I believe that the American Simmental Association is in good shape: the staff is devoted; financially we are in great shape; our new headquarters offers an excellent place for work and visitors; and even with Covid-19 things are continuing to move forward. In closing, I would like to thank staff and Trustees, present and past, for all that has been accomplished not only in the last 20 years but during the last 52 years. We have a tradition at Texas A&M University, in each April at gatherings around the world, a roll call is called for all who have passed away and someone present answers “Here” when the name is called; I am answering present for all Trustees, staff and Simmental breeders that no longer can answer “Here”. ■

11-Neogen fp 4c.qxp_Layout 1 10/21/20 8:08 AM Page 1

11-20 From the Headquarters.qxp_Layout 1 10/26/20 8:39 AM Page 2

FROM HEADQUARTERS By Chip Kemp Director of Commercial and Industry Operations ckemp@simmgene.com

Some changes are stark. Some changes are subtle. Our goal, whether stark or subtle, is to find and then embrace those changes that are positive and of true and lasting value — avoid, redirect, or distance ourselves from the rest. I bet you’ve already noticed some of those low-key changes while flipping through this version of the Register. This issue brings a “freshening” to the Register. I tip my hat to our Publications team. They have industry savvy and a time-tested approach that is profitable, and it works. But that doesn’t mean they settle or rest. They are open to “metanoia” (in Greek “changing of the mind”). As we prepare ourselves for the rigors of winter, the blessings of the holidays, and the heart of the bull-selling season are we willing to self-assess to determine what changes would benefit our families, our operation, our customers? Relative to the beef business, we all know the realities — loads of opportunity and loads of pressure. Many lament the pressure or challenges. We can’t ignore them. But, frankly, it’s a waste of time to obsess about them as well. Study them. Understand them. Then focus on the things we can control to impart added success on our customers and their operations. This is now a data-driven business. One can choose to ignore that. But doing that ensures obsolescence and ultimately will force your commercial clientele to go elsewhere for their genetic purchases. Admittedly, it can get heavy at times. That is why your ASA staff is here. Let us aid you (and your clients) in finding the data collection approach that makes the most sense for you. One approach I’ll leave you with. THE. Total Herd Enrollment is the most powerful tool that the engine of genetic evaluation has to better serve you. Use it. Find the level (services, price point, etc.) that fits your operation. And even more importantly, I strongly urge you (maybe “implore” is the better choice of words) to seek out your top couple commercial clients who have the skill and appetite to be involved. Get them enrolled in our commercial cow/calf option of THE. Pay for it if you must. FYI — it costs almost nothing. By getting them involved they become empowered and you have your own testing grounds for your genetics. Empowering them at that level builds a brand of customer service they’ve never received before. You’ve just added knowledge and strengthened the relationship. Easy? No. Fast? Not always. Important? All I’d ask is does your family intend to stay long-term in this business? If the answer is “yes,” then can there be any business strategy more important? ■

11.20 Genex fp 4c.qxp_Layout 1 10/21/20 8:10 AM Page 1

Cultivating Community Customers and Genetics.qxp_Layout 1 10/23/20 12:01 PM Page 2

Cultivating Community, Customer Service, and Diversified Genetics Focused on his customers and community, Tim Smith develops premium SimGenetic cattle and supports junior development programs to provide a better future for the agricultural industry. value of a work ethic.” Smith says, “As a part of the seedstock industry, we are the leaders that make the necessary changes to trickle down to the commercial industry. In a leadership role, I love mentoring the youth in our program.”

Providing Diversified Genetics

Tim Smith

By Emme Demmendaal hen customers buy an animal from us, and they're driving out the driveway, we're not waving goodbye to them,” shares Tim Smith, owner and operator of Smith Genetics, Giddings, Texas. For Smith, each buyer’s success, from the show ring, to college scholarships, and next year’s calf crop, is an important measurement of success for his business. “Whether you have a question involving genetics, calving difficulties, or why your heifer's sick, our clients know they can pick up the phone, and we will try to provide them with an answer and/or a resource to help solve the problem.” Smith is a first-generation rancher, leader, and businessman. Diversified in both breed selection and business offerings, Smith runs 500 head of registered Simbrah, Simmental, and SimAngus™ cows on land ranging from improved pasture to true Texas cactus country. The operation offers commercial embryo transfer and artificial insemination work in addition to an annual Cow Camp for youth to improve their public speaking and cattle industry knowledge. “I strongly believe agriculture is the best place for a family to raise good children that understand the value of nature, mankind, sportsmanship, and major skill sets, like the

“W

Spread over 6,000 acres and multiple locations, Smith Genetics cattle perform in a wide range of environments. As a firm believer in easykeeping cows that will work in tough environments, Smith shares, “From cactus and mesquite to improved coastal grass, our cattle have to work for a living. We don’t tie feed buckets around their neck. Feed efficiency and the ability to convert forage is very important to us.” Simmental-based cows provide diversification in genetic offerings for Smith’s buyers while he maintains the same proven cow family. He says, “The Simmental breed gives me the versatility producing Purebred Simmental, Simbrahs, and SimAngus from the same genetic base without starting over. I receive great support and data through the Association to make the proper selections in my programs. It gives the opportunity to work with youth, which is an added benefit to market animals.” Meeting the demand of his customers, Smith provides AI and ET work all year round. Any youth purchasing heifers from Smith Genetics has access to AI services, and can select semen from his herd bull battery at no expense to breed animals purchased from him until they are 21 years old. For his operation, he avoids calving in the warmest months of the year, but to meet age-class requirements for stock shows, he focuses on breeding for the different age categories. Providing the genetics for three breeds to different age-classes and shows has created a larger marketing base for Smith Genetics. He shares that marketing is at the forefront of his breeding program, “If I have a donor that produces 10 embryos, I’m going to stagger impantanting to have two or three heifers each month for three months. That gives me three age groups of outstanding heifers to market that won’t be competing against one another even though they are the same genetic base.” Because his cattle travel long distances, Smith pays special attention to his cows phenotypical structure as well as maternal traits and calving ease. While sturdy feet and leg structure is an essential trait to stayability, Smith says it also benefits the animal in the ring. “Because our cattle have to cover so much territory, we’ve been able to breed cattle that truly will stride and cover their tracks,” he shares, “If a junior at a show can get in the top of the class, and that judge says, ‘Walk them,’ we're always excited because our cattle travel well.” Along with other maternal qualities, each cow must be able to calve without assistance. Smith says, “Femininity, milking ability, and calving ease are critical for us. With how large our operation is, to tell you I’m standing at the side of a cow every time a calf is born would be nothing but a blatant lie. But I don’t feel like I have to stand over that SimGenetic cow because she's bred right and ASA’s provided me the tools to make those matings.”

Cultivating Community Customers and Genetics.qxp_Layout 1 10/23/20 12:02 PM Page 3

In addition to private treaty sales, Smith hosts the Synergy Produc120 Simmental, Simbrah, and SimAngus females are sold. Clients who have previously purchased from Smith are invited to market and sell cattle through his sale. Focused on providing balanced animals for seedstock and commercial buyers, Smith uses indexes as a tool to ensure he and his customers are selecting performance-driven cattle. While all the sale animals’ EPDs are viewable on their website, for the last six years, only the indexes have been printed in the catalog. Smith has found success in using indexes in addition to selecting for structural correctness, milking ability, teat structure, and femininity. “If you pick up my sales catalog, you’ll only see $API and $TI, no other EPDs, because those two indexes combine the other EPDs ensuring you’re not singletrait selecting. And it gives our new breeders the best insight on what they’re truly getting.”

Smith Genetics selects for cows that rank high in the dollar indexes and are phenotypically sound.

Encouraging Youth Each year, Smith Genetics works with 60 to 100 juniors who invest in Smith’s Simmental, SimAngus, or Simbrah cattle. Outside of the show ring there are a lot of other cattle-related competitions that Smith remains dedicated to preparing juniors for. “We try to help juniors through the contests that ASA and the livestock industry offers. We prepare kids with the ultimate goal of building a resume and qualifying them for scholarships.” One of the largest supporters of ASA’s Merit Awards, Smith commends ASA on providing a scholarship for the youth to apply to for further education, “A lot of people don’t even realize that our youth who come up through SimGenetics are eligible to win $5,000 by utilizing the three tiers of the Merit Awards. I truly think the American Simmental Association's youth program is the best-kept secret that we all need to be sharing with our industry.” To provide a space for juniors to prepare for competitions, Smith offers a two-day Cow Camp each May where juniors work on showmanship and livestock knowledge. The event teaches the youth how to select, groom, and present their animals. Other skill-building events are livestock judging, oral reasons, showmanship, herdsman quiz, and the genetic evaluation quiz.

At Cow Camp, Smith works with juniors to improve their public speaking and cattle industry knowledge.

“From the time I was 14 years old, Tim Smith has made a large impact on my life. Now that I am 24, he continues to show me there’s something new to be learned every day. He’s made an impact on many people’s lives, whether it’s in the cattle industry, business, or mentorship. He’s truly invested in helping people and making a positive impact on the world.” — Kaleb Fontenot, Temperance Livestock Company, Henderson, Texas.

“We go over all the tools used in our industry to select, sell, and show better cattle through skill-a-thon competitions,” he says, “Even though these are important ASA events, we also incorporate them into our stock shows in Texas with other breeds. At Texas Majors, it’s not uncommon for a kid exhibiting Simmental or SimGenetics to win those competitions which include a $10,000 scholarship.”

(Continued on page 14) November 2020 / Register

Cultivating Community Customers and Genetics.qxp_Layout 1 10/23/20 12:04 PM Page 4

Cultivating Community, Customer Service, and Diversified Genetics (Continued from page 13) While Smith enjoys working with youth and helping them exhibit cattle, he really enjoys helping them develop life-long skills and learn more about the beef industry. He encourages juniors to chase after the scholarships, “When they buy a heifer, I tell them ‘you might make money showing cattle, but the best way you can thank your parents and grandparents is to go out and win the scholarships. Further your education.’ Cattle are just a way to make the contacts to get those opportunities."

Simbrah-Simmental Superbowl

Smith, in partnership with Carlos Guerra, La Muñeca Cattle Company, Linn, Texas, and Bill Wentz, Olmito, Texas, formed the Simbrah-Simmental Superbowl, an event founded to support, encourage, and promote the involvement of youth in the beef industry and breeders of SimGenetics. Simbrah and Simmental breeders pay $1,000 per year to sponsor the event, in turn making females they breed eligible to compete in the Simbrah-Simmental Superbowl. Juniors then compete using these heifers for scholarship money in both phenotype and showmanship classes. Phenotype classes include Simmental, Simbrah, and percentage shows. Showmanship is split into nine age groups, with exhibitors of all breeds competing against one another. Held in conjunction with the San Antonio Livestock Show, the event awards over $47,000 from 47 breeders each year in scholarships, and in the past 28 years the show has awarded the youth involved in SimGenetics more than one million dollars. Smith says, “I’m a firm believer that if you take care of your breed, your breed will take care of you. To thank the kids who purchased our animals and do something special for them, we started the Superbowl. If you can touch the people that have purchased from you and let them know you’re supporting them, that’s a win-win for all involved.” From lining cattle up at the ring to announcing winners, each person who helps does it on a volunteer basis and accepts no money. “EveryCarlye Rodenbeck and Tim Smith share one volunteers and the Simbrah and Simmental breeders who sponsor, a celebratory hug following Rodenbeck’s we try to touch as many youth as we can. For us, it’s not just about who Reserve Champion finishing Showmanship. can pick the best animal — it’s about which child has the work ethic to go out there and “Our kids didn’t just buy a heifer from Tim. They learned skills work the hardest and learn showmanship. They can win just as much as the kid that’s got the for the skill-a-thon, cattlemen's quiz, showmanship, and sales high-dollar best heifer. I’m all about rewarding talk. They received so many opportunities to succeed. It didn’t youth for their hard work and effort.”

matter what their name was or what their background was, if they wanted to put in the work to learn, Tim helped.”

— Anika Sansom, mother of two juniors showing Smith Genetics heifers.

Cultivating Community Customers and Genetics.qxp_Layout 1 10/23/20 12:05 PM Page 5

Constantly Moving Forward

Smith uses Simmental, Simbrah, and SimAngus breeds to expand his offering to customers.

A SimAngus cow-calf pair on green pasture.

Raised on a farm in Kentucky, Smith remembers always being interested in cattle. He shares, “I was actively involved in 4-H and FFA as a kid. My parents raised burley tobacco, and worked more crops than livestock. So I was the family member who was involved with cattle and horses.” Smith earned his bachelor's degree in Animal Science from the University of Kentucky (UK). Out of school he accepted a position as Executive Secretary for the Kentucky Simmental Association. He shares, “Working for the Kentucky Association was how I truly got connected to Simmental; even though we had bred some cows at home when I was younger, Simmental was still what people considered somewhat new.” A year later, he accepted a position with Mike Malloy, Mt. Brilliant Farm and Achilles Cattle Company, while simultaneously finishing a master’s degree in Animal Nutrition from UK focusing on its impact on reproduction. While in graduate school, Smith taught Beef Cattle Short Course at Colorado State University, and in 1984, he moved to Texas for a position with Parthenon Corporation. He worked there for five years prior to starting his own business. Smith fell in love with developing his own herd and genetics, “I’ve been very fortunate that the cattle industry has always been a growing industry that's changing. I get excited about the changes, new opportunities, and more efficiencies that we have — not just in our cattle in the data collection, but also in the reproductive end of the cattle.” Smith is the proud father of his adult daughter, Haley, who is an occupational therapist, specializing in spinal cord injury and specialty rehabilitation at TIRR Memorial Hermann in Houston. When she was younger, Haley was very active in the Texas Junior Simmental/ Simbrah Association and the AJSA. Tim concludes, “I’m a firm believer, if you have a good work ethic, you will be successful in life. That’s one of the reasons why I love our youth programs. These kids learn work ethic and how to take care of their heifers, steers, or projects, and that transfers over to them when they select a career choice. I am excited to be a part of that.” ■

November 2020 / Register

Women of ASA 11-20.qxp_Layout 1 10/21/20 4:30 PM Page 2

Women of ASA By Lilly Platts Editor’s Note: The Women of ASA is a series of articles highlighting significant contributions of women in the Simmental community.

Diane Duren is a longtime supporter of youth in the beef industry and has served as the Executive Director of the Nebraska Simmental Association for over 25 years.

Diane Duren Diane Duren has served as the Executive Director of the Nebraska Simmental Association for over 25 years and has been an active supporter of youth in the Simmental breed. The Nebraska native has organized numerous events, including AJSA Classics, and has been an integral part of other junior beef events in the state. Duren grew up outside of Rising City, Nebraska. Her family farmed around 2,000 acres of row crop, raised hogs, and commercial cattle. She came up through 4-H, exhibiting cattle and hogs at the county fair each year. In 1993, after leaving her job with the Columbus Telegram newspaper, her cousin, Russ Ruth, Diane Duren Ruth Simmentals, was on the Nebraska Simmental Association (NSA) Board of Directors, and suggested that Duren step in to help with their publication, The Scoop, which had just lost its editor. She recalls, “Based on my newspaper background I started producing The Scoop, and covering all of their events, and then in 1995, I moved into the Executive Director position which included managing their day-to-day duties and continuing to publish The Scoop, and planning/coordinating all of their events.” Duren has been at the core of the NSA ever since, and is now seeing the second generation of youth come up through the Nebraska Junior Simmental Association (NJSA). “I literally have seen two cycles of youth come through our NJSA program. The kids that were involved back in the late 90’s with the NJSA and the Nebraska Junior Beef Expo are now getting their kids involved and it’s so rewarding to see them involved and active,” she says. “It is great to see how successful they have all become in their careers, and I know they’ll want the same experiences for their children.” Nebraska has hosted two AJSA Regional Classics, two AJSA National Classics, and an Ag Summit since Duren started with the NSA. Many events and organizations rely on people like Duren, who dedicate their time, in addition to having a family and a full-time job. When asked why she is willing to do so, she says, “It’s my passion for the junior program and NSA and the cattle industry that keeps me involved. I work a lot of hours and volunteer for a lot of different organizations, so it is imperative that I manage my time well and keep my projects organized well. I have a very supportive family that, throughout the years, have been very involved in this journey, too.” In addition to AJSA events, Duren also helps host the Nebraska Beef Expo. “I have coordinated the Nebraska Junior Beef Expo — which is seven breeds of cattle com-

ing together under one roof — which allows the youth to exhibit and compete in seven contests and show cattle in one weekend in June of each year, and it prepares them for AJSA Regional and National Classics. I have been doing this for 23 years.” Duren is also passionate about the role that state associations play in ASA. “State associations are the “heartbeat” of the Simmental industry. They know firsthand what is happening sooner than the national association, many times. Also, the state associations have direct access to the Simmental breeders and commercial cattlemen through print and electronic communication, various cattle sales and events. It is important for the state associations to keep their members engaged and involved and keep the membership growing and dues affordable. The states can be the best and most valuable asset to a national association if it is allowed, and not circumvented or discouraged. They are what makes the national association strong . . . without them the national association doesn’t survive.” Youth are at the core of Duren’s involvement. “They are the future, and not just for the cattle industry, but life in general. We need to create opportunities and be the best role models we can possibly be. Many of the youth involved in the NSA and AJSA are going great places in life, and it’s our responsibility to help encourage and be a positive part of that journey.” She believes that the AJSA is an important part of this. “I think the unique thing about the AJSA program is that it is so educationally driven. All breeds show cattle, so we are not unique in that, but I am a strong supporter of requiring the youth to compete in educational contests before they can show the cattle at regional and national competitions.” Duren, and her husband, Jeff, have three daughters, Shauna, Joni, and Audra, who came up through 4-H showing cattle and hogs. Duren now has four grandchildren. Duren has a full-time job at the Foundation One Bank in Omaha as the IT Director and Information Security Officer, as well as the Director of Marketing and Communications. She spent 15 years in the newspaper industry, but as the industry started to struggle, she decided to switch professions. She is also extremely involved in her community and has served through a variety of community organizations over the years. Duren currently serves on the advisory committee of the Butler County Area Foundation Fund, and recently headed up the passage of a $1.95 million dollar bond for the Butler County Ag Society Event Center. She is the president of the Rising City Library Board, and has been a past member of a number of organizations, including serving as the Red Cross Coordinator for community blood drives for seven years. ■

11-20 Menu Morsels.qxp_Layout 1 10/26/20 9:28 AM Page 2

MENU MORSELS Spicing up your dinner table with tasty, beef-based dishes.

Beef Bruschetta With Roasted Garlic-Feta Spread This recipe was submitted by beeflovingtexans.com.

Ingredients 1 beef flat iron steak (about 8 ounces) 5 cloves garlic, smashed 2 tablespoons vegetable oil 2 tablespoons olive oil 1 loaf ciabatta bread (11 to 14 ounces) 3/4 cup feta cheese crumbles 1/2 teaspoon kosher salt 1/4 teaspoon coarse grind black pepper 1 cup diced Roma tomatoes, seeded, ribs removed (about 4 medium tomatoes) 1/3 cup packed Kalamata olives, cut in half lengthwise then into 1/4-inch half moons 1/3 cup thinly sliced fresh basil leaves

Preparation Preheat oven to 375°F. Heat garlic, vegetable oil, and olive oil in a small saucepan over medium-low heat. Cook 8 to 10 minutes or until the garlic begins to brown. Remove from heat; set aside to cool. Drain garlic from oil. Reserve 2 tablespoons oil for bread and 2 tablespoons oil for tomato mixture; set aside. Cut ciabatta in half lengthwise. Slice into 18, 1/2-inch pieces; place on shallowrimmed baking sheet. (You may have some leftover ciabatta.) Brush each piece with reserved 2 tablespoons garlic oil. Bake in 375°F oven 10 minutes. Set aside. Chop cooled garlic and return to same saucepan; add feta. Heat on medium heat; cook 4 to 5 minutes until cheese is melted and looks like ricotta cheese. Keep warm. Season steak with salt and pepper. Place steak on grill over medium, ashcovered coals. Grill, covered, 10 to 14 minutes (over medium heat on preheated gas grill, covered, 12 to 16 minutes) for medium rare (145°F) to medium (160°F) doneness, turning occasionally. Combine tomatoes, olives, basil and remaining 2 tablespoons oil in small bowl; set aside. Spread 2 teaspoons garlic-feta mixture on each piece toasted ciabatta. Carve steak into 1/4-inch slices. Cut each slice into 1-1/2-inch pieces. Place two steak pieces on each piece of ciabatta. Top with 1 tablespoon tomato mixture. ■

Selling Simmental & SimAngus™ Opens, Breds, Steers and Embryos

Selling embryos by Surveillance and Pay the Price

Harvie Red Summit x Wheatland Red Ace Bred to WS All Around.

Saturday, December 19 – Mitchell, SD 12:00 PM – Ramada Inn Mitchell, SD•Cattle displayed at Rock Creek Livestock (formally the Old Bushy Park Place)

HILB Data Breach x Lock n Load

TLLC One Eyed Jack x Upgrade

Doug & Debbie Parke

Drew & Holli Hatmaker

153 Bourbon Hills, Paris, KY 40361 859.987.5758 (office )•859.421.6100 (cell) office@dpsalesllc.com

859.707.5248 (Holli)•423.506.8844 (Drew ) 859.987.0709 (fax)

November 2020 / Register

History of Register v2.qxp_Layout 1 10/26/20 1:07 PM Page 2

Celebrating 30 Years of Perseverance and Publication by Lilly Platts

The in-house production of the Register celebrates a 30-year anniversary and magazine redesign with three original staffers.

Cynthia Conner, Jim Largess, and Dan Rieder have been with ASA for 30, 35, and 40 years, respectively, and have been instrumental in keeping up with change, and keeping our magazines alive.

lipping through this issue of the Register, you have hopefully noticed some changes. ASA Publication, Inc., is incredibly excited to introduce these updates to the Register, which aim to make the contents easy to read, find, and to keep our publication as modern as the breed we represent. Our staff has been hard at work finalizing these updates, and we hope you, our membership, finds them as exciting as we do. ASA is extremely fortunate to have several employees who have been with the Publication for decades, and through many major changes. Cynthia Conner, Jim Largess, and Dan Rieder have been with ASA for 30, 35, and 40 years, respectively, and have been instrumental in keeping up with change and keeping our magazines alive. Our two main publications, the Register and SimTalk, are now staples of ASA and an important resource for members and the larger beef industry.

In the Beginning The evolution of ASA’s publications has mirrored many of the changes the Association has gone through in the last 52 years. In the 1970s, there were a number of publications, but due to a lack of revenue, only the Simmental Shield remained. This publication was founded in 1972, purchased by Joe Monforton, and later sold to Chester “Chet” Peterson, who published it from his home in Lindsborg, Kansas. The Simmental Shield was designated the “Official Publication of the American Simmental Association,” and ASA provided editorial material, a periodic mailing list of Chet Peterson its members, and had a working relationship with the publication. Under the contract, ASA had four pages of editorial space that could be used for advertising or information to distribute to the membership. This publication was not mailed to the membership and was only sent to paid subscribers. Peterson’s staff sold all of the advertising.

Simmental Shield, first issue July 1970.

August 1974 Simmental Shield

History of Register v2.qxp_Layout 1 10/26/20 1:08 PM Page 3

Finances again started putting a strain on the publication, and as Dan Rieder recalls, “At one time, Mr. Peterson reported that 40% of his advertisers were delinquent and uncollectable.” Peterson attempted to sell the failing publication to ASA several times, but was Dan Rieder turned down and it eventually came to a stop. The Register was born as ASA’s first organization-owned publication, starting as a six-times-ayear tabloid. Dr. Butch Whitman, Director of Performance Programs at the time, wrote scientific and techinical editorial, while Rieder, Director of Public Relations, wrote informational editoral and oversaw printing and distribution. This publication was distributed to all members and anyone who had purchased an animal in the last two years. In 1987, ASA saw an opportunity to turn the Register into a monthly publication. With this development, ASA The first issue of the the Register newspaper. Publication Inc. was established, a wholly-owned, for-profit subsidiary of ASA. The production was established in Kansas City, Missouri, and at this time, the mission was defined as “providing Education, Communication, and Information to the membership.” During this time, the use of field representatives was put into place to sell advertisements and attend sales. Each received a commission, expenses, and a salary.

and Rieder was named Managing Editor. Jeff Thomas transitioned to become Cynthia Conner was hired in 1990 in part due to her expertise with the General Jeff Thomas computers to help transition to inManager of house publication of the Register. the Publication, while continuing in his role as sales/field staff. Steve Sellers and Warren Garret were also hired in a sales/field staff capacity. Jerry Lipsey was hired in 1996. He made the decision to expand SimTalk, which up until this point had just been a repackaging of material from the Register that was distributed to commercial buyers — for a short period of time, this publication was called Let’s Talk. During these transitions, publishing on deadline had been Dr. Jerry Lipsey a constant issue, and Lipsey moved Jim Largess into the position of Publications Production Manager. As Rieder recalls, “He had instructions to stay on deadline — no exceptions no matter how big the ads or important the advertiser.” SimTalk’s large circulation meant that most advertisers were focusing on placing ads there to reach a larger audience. SimTalk became a reliable outlet to reach commercial producers, and the Register naturally became an avenue to reach the membership.

By 1989, the Register was in the same financial position as its predecessors. The cost of keeping field representatives on staff was not sustainable, and these employees were let go. A single in-house salesman was hired for the first time, Dave Zeller, which helped the magazine get out of debt to some degree but not entirely. When Brian Kitchen was hired to replace Earl Peterson as ASA’s Executive Vice President, he made it a condition of his employment that the Register be brought in-house. At this time, Rieder was hired as Editor, which is a position he held for decades. Robin Roberts was hired as general manager, and Jeff Brian Kitchen Thomas and Keith “Sundance” Ruff were hired as salesmen/field staff. Jim Largess, who had run the in-house print shop and overseen the mail room for five years, was asked to also start helping produce the magazine. Cynthia Conner was hired to serve as the leader of the art department. Roberts quickly resigned,

The first issue of Let’s Talk.

First issue of SimTalk Fall 1993.

By the early 2000s ASA Publication had accumulated a substantial amount of debt from years of operating in the red. To address the financial direction, ASA Publication was restructured, with the sales/field staff moving on to new opportunities and ad sales moving in-house. During that time, Linda Kesler had accepted the position of chief financial officer and was a key component in helping to resolve the financial issues. (Continued on page 20) November 2020 / Register

History of Register v2.qxp_Layout 1 10/26/20 1:10 PM Page 4

Celebrating 30 Years of Perseverance and Publication (Continued from page 19)

First issue of Sire Source 2009.

Wade Shafer, EVP, explains, “Though the traditional sales/field staff model had proven to be unsustainable at a number of points throughout ASA’s history, it was felt that an ASA presence at sales, state events, field days, etc., was needed to further member interests. To facilitate that need while maintaining fiscal Dr. Wade Shafer sustainability, in 2013 a new model was adopted that tapped into a large number of highly skilled and experienced consultants who represent ASA and ASA Publication on a contractual basis. The contractual consultants were dubbed ASA Specialists”. Rather than the traditional “field staff” model where full-time employees primarily focus on sales and marketing, each ASA Specialist’s major role is education. As such, Specialists are selected based on their ability to educate — several are former professors and extension specialists — as well as their location. Given that there is a Specialist in most areas with significant ASA member numbers, the new model allows for more local representation, as well as dramatically reducing travel costs and time. Since its inception, the model has evolved to include a platform that financially facilitates representation at events, which is triggered by advertising sales, as well as representation by full-time staff and Board members. Shafer continues, “It is safe to say that any ASA member, regardless of size, now has the latitude to secure ASA representation through the various avenues available to them.” The last 20 years have seen a massive financial improvement, as well as better organization, increased ad sales, and generally speaking, a better outlook for ASA Publication. Loans were repaid, and to date, the department continues to make a profit. During this time, longtime staff-member Nancy Chesterfield became the

Nancy Chesterfield

Rebecca Price

Joel Coleman

Kathy Shafer

Dr. Rachel Endecott

Dr. Jackie Atkins

Emme Demmendaal

Lilly Platts

2020 issue of Sire Source.

head of advertising sales, and has helped make both magazines valuable tools for producers and advertisers. Rebecca Price was hired as an advertising assistant in September of 2010. Joel Coleman, who has now been with ASA Publication for 16 years, was hired as a designer. The Sire Source, which continues to be published yearly, was introduced. First issue of American For six years, the American Simbrah Fall 1997. Simbrah magazine was published, but due to a lack of ad sales, it did not survive. In January of 2017, Rieder decided to retire, but stay on as a consultant, which he continues today. Paulette Cochenour proofed editorial for years, and also assisted Dr. Bob Hough in writing Simmental’s American Journey. Emme Demmendaal and Lilly Platts, both with bachelor’s in English from First issue of Simbrah Montana State University, International Spring 1993. became part-time employees of ASA Publication, and now serve jointly as editors. In 2018, EVP Wade Shafer added Drs. Rachel Endecott and Jackie Atkins as managing editors. Electronic media has also come to the forefront, as more readers stay up-to-date online. Kathy Shafer is in charge of simmental.org, in addition to running social media accounts like Facebook, Instagram, and Twitter. The editorial staff produces content specifically for online publication, and the website now houses an archive of editorial material so that readers can easily access important updates, tutorials, and much more. Paulette Cochenour

History of Register v2.qxp_Layout 1 10/26/20 1:11 PM Page 5

Education, Communication, and Information The three pillars designated years ago — education, communication, and information — continue to be at the forefront of ASA Publication’s goals. How these goals have been accomplished has changed dramatically over the years. Before the internet was commonplace, simply getting an announcement out to the membership took a lot of work. Rieder recalls, “We put out a lot of mail in those days. We had mailouts at least once a month, stuffing envelopes. We had a couple of full-time Dan Rieder employees to do that.” Largess adds, “Every time we wanted to say something we had to send out thousands of letters, because we had thousands of members. That is why I was initially hired — I printed the letterhead, the letters, and the envelopes.” Today, there are nine yearly issues of the Register, four issues of SimTalk, the annual Membership Directory, Sire Source, weekly eNews, simmental.org, webinars, social media, and eBlasts. If ASA has an urgent message to get out, that can be accomplished within the hour. Jim Largess

Transferring the art department from Kansas City to Bozeman was another major transition. When Brian Kitchen said that moving the magazine in-house was a condition of his hire, it meant that the change needed to happen immediately. In September of 1990, the drafting tables and computers were shipped to Bozeman from Kansas City. Conner and Largess took on the task of learning how to use this equipment. Largess recalls, “I had never really used a computer and said we needed to hire Cynthia full time. She had an art background, knew how to lay out material, and use computers. They printed the October issue out of Kansas City, and we were to print the November issue out of Bozeman.” Conner, who still serves as the head of design, recalls, “When Jim and I started, the magazine was partially computer and partially the old-fashioned way of using a drafting table. If you wanted a color ad, you would have a thick piece of board that you would put the ad material on with all of these different layers. It was Cynthia Conner very time consuming. We shipped it all to the printer. If you wanted four color pictures, we had to hire a local company to turn it into film. It was complicated.”

For several years, Conner and Largess would come back to the ASA office after dinner just to make the publication of each issue happen in time. Finding a printer was an additional challenge of the move to Bozeman. Printing the magazine in Bozeman wasn’t feasible long-term, and the team eventually chose Publisher’s Press because they were the best equipped to handle the transition to digital. Today, the magazines are printed in Louisville, Kentucky. Compared to today’s entirely digital process, the previous system was much more tangible. The layouts were waxed on boards, and often, a local business had to create film. The physical layouts were shipped to the printer and then turned into magazine pages. The introduction of digital processes and the unreliability of the new technology meant that the files had to be safeguarded. Largess was in charge of backing up the files, which was also cumbersome because the storage drives had very little capacity.

The three pillars designated years ago — education, communication, and information — continue to be at the forefront of ASA Publication’s goals. Largess also remembers the transition to digital and introduction of Photoshop. “We made that transition pretty easily. But by that time we were getting more savvy with computers. Cynthia and I had a lot of help along the way, but there was a big learning curve all of the time. We just had to go from zero to full speed, and Cynthia really helped make that happen.” Today, everything is done on computers, from the creation of content to the transfer of files to the printer. Conner, Largess, and Rieder saw the publications through all of these transitions, and have kept up with an impressive amount of change over the years. They, along with the rest of the staff, also remained dedicated to the company through many challenges, including the 90s, which were full of financial hardship. Conner and Largess put in many hours to keep production up-to-date, while other staff members, like Linda Kesler, were working behind the scenes Linda Kesler to pull through financially. Wade Shafer recalls, “Linda Kesler transitioned to the CFO position in 2003, which was a critical component to righting the ship with the Pub.” With the leadership of Dr. Lipsey, they were able to recover. Largess remembers that the termination of lifetime memberships and introduction of the Annual Service (Continued on page 22) November 2020 / Register

History of Register v2.qxp_Layout 1 10/26/20 1:12 PM Page 6

Celebrating 30 Years of Perseverance and Publication (Continued from page 21) Fee was a major factor in this improvement, which allowed the Publication, along with the Association, to continue at a profit. Rieder recalls, “By then, Jerry had recognized the problems. We expanded SimTalk, and it’s been on a steady incline ever since — the magazine and the Association.” During this time, Largess also became the General Manager. This position requires making sure that everything stays on deadline and is sent to the printer on time. Keeping content and advertisers on deadline has been an important factor in making the Register, SimTalk, and other yearly publications like the Membership Directory relevant and useful for readers. Largess says, “We are fortunate to have a crew where we all know what needs to be done.”

‘Embrace the Past, Imagine the Future,’ a phrase that was used to celebrate ASA’s 50 years, is also an apt summary of how ASA Publication has developed over the years.

Reflecting on her 30 years at ASA Publication, Conner says that throughout the changes, challenges, and improvements, she has always seen the customer as the priority. “I’ve always thought that we heavily emphasize customer service,” she says. “We bend over backward to satisfy our customers — it’s always been a high priority.” ‘Embrace the Past, Imagine the Future,’ a phrase that was used to celebrate ASA’s 50 years, is also an apt summary of how ASA Publication has developed over the years. Communications platforms continue to evolve, and our staff is committed to staying up-to-date with these changes. We hope that a look back at our history provides some interesting insight into how we got where we are, and also gives you confidence that we can and will continue to make communication a priority. ■

The November 2020 issue of the Register marks the 30-year anniversary of the production and design of the magazine coming in-house. Throughout the years, many changes have occurred in both the look and the content of the magazine; the November 2020 issue marks a full redesign of the Register.

Here are some highlights of the major changes: Cover - a more modern look for the cover including a redesign of the Register logo. Table of Contents expanded to two pages, new fonts, visuals with articles, and a more readerfriendly organization of regular columns. Color Palette - a cohesive palette to use across the various editorial and departmental sections of the magazine. Fonts - new and consistent throughout editorial. Headers and Layout - new for all the regular columns.

November 1990 Register front cover, Volume 4, Number 3. First issue produced in-house by Cynthia Conner, Dan Rieder, and Jim Largess.

November 2020 Register front cover, Volume 34, Number 3. 30-years produced in-house.

Marketplace and Services reorganization of State Marketplace and Livestock Services business cards.

9ST-ASA Americans Cow More Meams More fp 4c v1.qxp_Layout 1 8/12/20 3:03 PM Page 1

Breed

Simmental genetics bring calving ease, early growth, and cow longevity while keeping feed costs at a minimum.

Mature Cow Wt.

Hereford Angus Red Angus Simmental

Source: USDA MARC

1,419 1,410 1,409 1,404

$All Purpose Index ($API)

predicts cow herd profitability using valuable traits like cow longevity (STAY) and calving ease while keeping pressure on terminal traits.

Compare the profit potential of two Simmental bulls using $API

1 Bull Aâ€™s $API = $120 and Bull Bâ€™s $API = $180 2 Breeding 25 females/year 3 Used for 5 years

Bull

A B

$API

$120

$180

# Females per year

# years using the bull

Difference

$Terminal Index ($TI)

predicts profitability when all calves are harvested. Trait Marbling Carcass Weight Back Fat Post Weaning Gain Source: USDA MARC

Simmental cattle bring marbling and growth without too much fat. Simmental genetics perfectly complement British strengths and weaknesses for an ideal carcass.

According to the National Association of Animal Breeders, Simmental ranks second for semen sales compared to all other beef breeds and in recent years, the percentage of semen sold in the US from Simmental bulls has grown by 33%.

Profit Potential

$15,000

$22,500 $7,500

Just like an EPD, compare two bulls to see the expected difference in profit. Bull B is likely to result in direct revenue and expense savings of an additional $7,500 over the course of five years. Plug in your numbers for 1 , 2 , and 3 to compare your potential earnings.

Simmental rank compared to other Continental breeds First Second Second First

28% 21% $API $TI

$API increased 28% and $TI increased 21% in the last 20 years. This translates to an average increased profit of $3,440 per bull when used to sire replacement heifers and harvesting remaining calves or $1,498 when all calves are harvested.

What Can Breeders do to Improve Accuracy of EPDs_TREG.qxp_Layout 1 10/21/20 1:17 PM Page 2

By Emme Demmendaal and Jackie Atkins Ph.D.

Best contemporary group and data reporting practices to ensure the most accurate prediction from the genetic evaluation.

You can’t go to a cattle convention or a beef extension talk without hearing about how collecting whole contemporary group data will help you receive more accurate information from the national cattle evaluation. Typically, you encounter so much information, suggestions, and tips that you don’t even know where to start implementing and improving your own data collection. It’s overwhelming and you ask yourself, why bother? But at the end of the day, it’s important to know where your cattle stand to make a profit. For producers looking to capitalize on genetic improvements, data collection and reporting is an important part of their herd management because more informative EPDs and Indexes help them select more profitable cattle. Overall, there are a few factors to consider when submitting information to better predict your animal’s genetic value:

embryo transfer calves would contemporary differently than the rest of the calves. The environment includes things like the herd, year and season the animal was born, pasture, the amount of milk provided by the calf’s dam, the age of the dam, and the calf’s sex. A CG looks at fair competition as an animal grows, and it’s informed by management information that is reported such as pasture and feeding groups. The initial CG for a set of calves is created at birth. At weaning time, the date of measurement and the management code break a CG down further, and will likely continue to get smaller as yearling data is reported. As the calves get older, the CG will naturally get smaller due to culling, injury, sickness, death, or reassignment to a smaller group that reflects different management treatments. When a CG is reported appropriately, it improves the accuracy in EPDs and reduces environmental biases.

1.) what data you’re collecting, 2.) how you’re collecting the phenotypic measurement, and 3.) how you’re reporting the contemporary group records.

What is a contemporary group? To get a better understanding and prediction of how an animal will perform, there are three moving parts:

• genetics • phenotype (animal measurements) • environment The phenotype (like birth weight, weaning weight, etc.) that you’re collecting is a combination of the animal’s environment and genetics, but to isolate the genetic portion of an animal’s phenotype we need to eliminate as much environment as possible. A contemporary group (CG) is the best way to set the environmental effects as equal as possible. Generally defined, CG is a set of calves that are the same age, same sex, managed alike and exposed to the same environment. All the calves in a CG should be given an equal opportunity to perform. Any calves that are treated differently, such as sick, fed or housed differently, twins, or

• Know what your breed uses to define a group automatically — Herd/Year/ Season, job number or work order, age window, previous CG assignments, management code or pasture group, etc. • Focus on exceptions to your typical management – show cattle, sick calves, ET, first-calf heifers • Ask yourself “Were they given equal opportunity to perform?” • Once the CG is defined, report records on all calves in a CG

Report All the Data, All the Time Reporting the whole calf crop (and CG) is important because genetic predictions improve when complete and accurate performance data is submitted on every calf born in your herd. Incomplete or inaccurate data reduces the reliability of each animal’s EPDs. In addition to more accurate EPDs, the dam’s production record will be current with the association when a calf is reported each year.

What Can Breeders do to Improve Accuracy of EPDs_TREG.qxp_Layout 1 10/21/20 1:09 PM Page 3

• Report every calf in your herd.

Ryan Boldt, Director of Breed Improvement for the Red Angus Association of America

• If a cow did not calve, report the reason. • Every calf should be weighed at birth. • Weigh and report the DEAD ones, too. • Weigh all the calves at weaning. • Weigh the ones you plan to CULL, too. Reporting only the good calves does not identify the poor-producing animals in your operation. Oftentimes, breeders will only send in data on a portion (the top end) of their calf crop. When you don’t report the calves on the bottom, it’s more difficult to identify the bottom end of the genetics in your herd. Since the evaluation doesn’t “know” about the calves that were on the bottom end in performance, your top calves don’t get the credit they deserve. In other words, if you’re only reporting data on your top 20 calves, 10 of those calves will be below the average, even though you know that these 20 are top out of the 60 calves in the calf crop. Put succinctly, “The computer knows only what it knows. Data that doesn’t make it into the association and into the evaluation for all intents and purposes does not exist. It doesn’t count,” shares Bob Weaber, Ph.D., Professor and Cow-calf Extension Specialist, Kansas State University.

When your data is reported to the association, there are best practices for collecting it and how you’re reporting it to the association. Table 1 provides a quick summary of what data cattle producers can collect and what age windows are best. Table 1. Time windows for various phenotypes on cattle. Calving

Weaning

Post Weaning/Yearling

(first 24 hours of birth)

(160-250 days of age)*

(330-440 days of age)*

Calf Birth Weight

Weaning Weight

Yearling Weight

Calf Calving Ease

Dam Weight

Ultrasound Measurements

Dam Teat and UdderScore

Dam Body Condition Score

Feet and Leg scores

Dam Hip Height

Dry Matter Intake

Feet and Leg Score of Mature Females

Hip Height

Docility Scores

Breeding Soundness Exam Reproductive Tract Scores/ Pelvis Measurements Docility Scores Carcass Records

*Age windows based on the American Simmental Association guidelines – these may differ between different breed associations.

For example, one of the most impactful ways to improve the data you’re reporting is to make sure you’re taking the measurement at the right time. “When we calculate EPDs or even show things in the databases we adjust a lot of those measurements to a consistent age. Being able to have animals within the correct age window definitely increases our ability to accurately adjust those weights to a constant day of age,” Boldt says. Another factor when you’re taking weight measurements is to ensure that your scale is calibrated, cleaned periodically, and animals are weighed on the same day if possible. Weaber says, “There are standard errors in what we do, working systematically to eliminate as much of that as we can, can be really, really important to reduce bias in data recording, and make the genetic evaluation as informed as possible.”

Bob Weaber, Ph.D., Professor and Cow-calf Extension Specialist, Kansas State University

• Calibrate scale before weighing • Clean scale periodically during the day

Breaking Down Data Collecting and Reporting

• Take empty body weights

“Data is important because that’s what really drives the EPD calculation process,” shares Ryan Boldt, Director of Breed Improvement for the Red Angus Association of America. Collecting as many phenotypes as possible, including rare traits like dry matter intake and carcass data, is understandably important, but sometimes difficult to do, or do consistently.

• Weigh as many animals as you can on one day

• Take a measurements multiple times and average the numbers

Weight measurements are more empirical because they don’t require interpretation from the person recording the trait. On the other hand, measurements like dam udder score, body condition score, or feet and leg scores require the person doing the scoring to make a judgement. The best way to remove subjectivity from collecting data is to score using a rubric, be consistent on who collects the score, train, and retrain. (continued on page 26)) November 2020 / Register

What Can Breeders do to Improve Accuracy of EPDs_TREG.qxp_Layout 1 10/21/20 1:15 PM Page 4

(continued from page 25)

Boldt emphasizes that paying attention to the differences in observations is critical, “As long as we are consistent in how we score differences in a contemporary group, those differences are really more important than the absolute value you assign that individual animal.” Several phenotypes influence not only the prediction of that trait but other related traits (correlated traits). For instance, birth weight records not only influence birth weight (BW) EPDs but also, calving ease, weaning weight,

average daily gain, and yearling weight. Improving data collection and reporting for birth weight not only improves the accuracy of the BW EPD but several other economically-relevant traits to a year of age. Post-weaning data also has a large impact on economically-relevant traits yet a fraction of the cattle in the evaluation have post-weaning records. The chart below illustrates how few post-weaning traits are submitted to the genetic evaluation.

Number of Records in the IGS Database

This graph illustrates the amount of each type of data in the IGS database with pedigree as the largest followed by birth weight (BW), weaning weight (WW), yearling weight (YW), calving ease scores (CE), docility scores (Doc), ultrasound backfat (Fat), ribeye area (REA), and marbling (Marb), genomics, and carcass traits.

Help Paint the Picture of the Genetics in Your Herd! While the science behind beef cattle genetic evaluation is constantly advancing, breeders play a pivotal role in the quality of the records entering the evaluation. Submitting accurate contemporary groups and reporting records on the entire group (even the dead ones) improves the genetic predictions of the cattle. Breeders who have access to cattle after weaning should make an effort to collect post-weaning records like yearling weights, ultrasound, fet/leg scores, etc. Committing to expensive and hard-to-collect records like feed intake and carcass data shows commitment to improving the

genetic awareness in these critical economic traits. The evaluation only “knows” the information fed into it. Help paint the most complete picture of your cattle by submitting the most complete records from your herd. ■

To learn more, watch the August 2020 IGS Bull Session webinar at

internationalgeneticsolutions.com

11-Allflex fp 4c.qxp_Layout 1 10/21/20 9:14 AM Page 1

Performance Data Collection Guide_TREG.qxp_Layout 1 10/21/20 3:27 PM Page 2

Definitions, Tips, Timelines, and Use By Jackie Atkins, Ph.D., Director of Science and Education

f your life is like mine, you have a long list of things to do and moments of decision fatigue. Unfortunately, sometimes I end up working on things that aren’t as essential to my success simply because they are on the to-do list, easier to accomplish, or maybe have an undue sense of urgency about them from other people. Equally as unfortunate, sometimes I DON’T focus on other items that really are important because I don’t know how to proceed, feel overwhelmed by other distractions, or might not feel the same sense of urgency for this task. Performance data collection could land in the latter category but it is vital to beef cattle improvement. When it comes to performance data collection, the seedstock breeders, cow/calf operators, managers, and hired hands — all play a pivotal role in collecting phenotypic measurements and reporting them into a system to use the information to its fullest extent. This rests on your shoulders, my friends. If you want to get the most complete picture of the genetics of your herd, then you have to commit yourself to collecting the most complete set of records AND using them to analyze your operation and your genetics.

It is not enough to measure the animals and write it down in your record book or in a notebook. Records sitting in a pile of papers on your desk will NOT be used to their fullest extent. I have empathy that feeding records into an analysis of your herd’s performance or a genetic evaluation is not an easy task nor do many of us wish to spend hours with a computer working on this step. But in order to use your herd performance to its fullest, this is a necessary step. This might mean you hire someone to help digitize your records, twist the arm of a family member, or simply sit down and do it yourself. There are many ways to skin the cat and many software platforms to use. My advice is to find a system that works for you so that you USE the records you collect. The following information is to clarify the best approach to collecting various performance records and provide a one-stop shop with information you need to gather these data points. This article breaks down each type of phenotypic record and the best way and time ranges to collect them to take away any indecision surrounding this essential component of beef cattle improvement.

Birth Weight Collect within 24 hours of calving. Scale weights or hoof circumference with a hoof tape are acceptable methods to measure birth weight. If using a scale, try to get as precise of a number as possible, instead of rounding to the nearest 2-or-5-pound increment. If collecting hoof circumference, place the tape around the coronary band (where the hoof meets the hide) of a front hoof, tighten, and read the measurement. Make sure to use the correct side of the tape based on the gender of the calf. Be consistent with the method of birth weight measurement. Do not use scale for some and tape for others.

Performance Data Collection Guide_TREG.qxp_Layout 1 10/21/20 3:28 PM Page 3

1 = Born unassisted

Calving Ease Score This score indicates how easily a calf was born. Only scores 1 through 4 are used in the genetic evaluation of calving ease but scores 5 through 7 can be used to further describe the calving event. If a calf'â€™s birth was unobserved (hence unassisted), use a 1 as the primary score. If entering scores into ASAâ€™s Herdbook, every calf should have a primary score (1 - 4) but two digit numbers may be used for more thorough accounting of calving. Examples: Use 36 to indicate a hard pull and dead on arrival. Use a 25 to indicate an easy pull with an abnormal presentation.

2 = Easy pull 3 = Hard pull 4 = Cesarean 5 = Abnormal presentation (omitted from genetic evaluation) 6 = Dead on arrival (omitted from genetic evaluation) 7 = Premature (omitted from genetic evaluation)

Udder and Teat Scores Collect udder and teat scores within 24 hours of calving. Two scores are assigned based on udder suspension (1 - 9; with 1 being very pendulous and 9 being very tight) and teat size (1 - 9 with 9 being very

Score

small and 1 being large and misshapen). Ideally one person scores all the udders/teats during the calving season for consistency.

Udder Suspension

Teat Size

Very Tight

10-08-image

Very Small

10-13-image

Tight

10-09-image

Small

10-14-image

Intermediate

10-10-image

Intermediate

10-15-image

Pendulous

10-11-image

Large

10-16-image

Very Pendulous

10-12-image Very Large, Misshapen

Graphic used courtesy of the American Hereford Association.

10-17-image

CONTINUED ON PAGE 30

November 2020 / Register

Performance Data Collection Guide_TREG.qxp_Layout 1 10/21/20 3:33 PM Page 4

Definitions, Tips, Timelines, and Use CONTINUED FROM PAGE 29

Weights

Body Condition Scores (BCS)

Measure to the nearest whole pound increment. Scale needs to be calibrated and cleaned periodically. Take empty body weights â€” in other words, cattle waiting to be weighed that are drinking water will be heavier than cohorts weighed without waterfill. Ideally, weigh all cattle the same day or you can take two weights on the animal and use the average. Weaning Weight: Measure as close to 205 days of age with an acceptable window (with ASA) from 160 to 250 days of age. Yearling Weight: Measure as close to 365 days of age with an acceptable window (with ASA) from 330 to 440 days of age. Mature Cow Weight: Measure at the same time as collecting a body condition score (BCS). Weigh entire cow herd groups at the same production stage. In other words, do not weigh some at calving, some at breeding, and some at preg check time. Ideally the entire cow herd is weighed but if that is not feasible, weigh age groups of cows (for instance, all the two-year-olds and five-year-olds). For genetic evaluation, it is best to have a weight at two years and again by or before six years of age.

Scores can be used for both management decisions and to input information about the genetics for size and intake into a genetic evaluation. Like other subjective measurements, consistency is key. Ideally, the same person is assessing the BCS and scores on cattle are collected during the same production stages (pre-calving, calving, breeding, etc.). Bulls: Best timing is at least 6 weeks prior to breeding season and throughout the breeding season. It is ideal for bulls to enter into the breeding season in a BCS of 5.5 to 6.5 (neither under nor overconditioning is good for the success of the breeding season). A bull may lose 100 to 200 pounds during the active breeding season so evaluating BCS throughout breeding helps to determine if the bulls require supplementation. Cows: Best timing is 60 to 90 days before calving, at calving, and at weaning or pregnancy diagnosis. For genetic evaluation purposes, scoring cows at the same time as mature weight collection is ideal. For management purposes, scoring at weaning helps to know how to feed cattle leading up to calving as the ideal time to add body condition is between weaning their current calf up to the last trimester of pregnancy. Assessing body condition 60 to 90 days prior to calving helps to determine nutrient requirements as ideal calving BCS is 5 to 6. This helps the cow recover during the postpartum period and breed back in a timely manner. See next page for a descriptive table of each BCS.

Performance Data Collection Guide_TREG.qxp_Layout 1 10/26/20 9:35 AM Page 5

Visual indicators to evaluate Body Conditions Scores (BCS) BCS

Spine

Ribs

Hooks/Pins

Tailhead

Brisket

Muscling

Visible

No fat

None/Atrophy

Visible

No fat

None/Atrophy

Visible

No fat

None

Slightly visible

Foreribs visible

Visible

No fat

Full

Not visible

Visible

No fat

Full

Not visible

Visible

Some fat

Full

Not visible

Slightly visible

Some fat

Fat

Full

8 Overconditioned

Not visible

Abundant fat

Full

Not visible

Extremely fat

Full

Thin

Borderline

Optimum Condition

Adapted from Herd and Sprott, 1986; BCS = body condition score

Hip Height Hip Height/Frame (weaning, yearling, or with mature weight): The recommended site for hip height measurement is a point directly over the hooks (see image). Cattle should be standing on a flat and even surface. A word of caution about hip heights: the use of body condition score is a better genetic predictor of size and intake than hip height. According to the BIF Guidelines, â€œCaution should be taken when using the frame score equations and tables. These calculations were developed from cattle data from the 1970s. Cattle have changed tremendously since then, and the growth curve has likely changed, as well. The relationships of height as animals age may no longer be correct. Additionally, predictions of expected carcass weights or mature cow weights based on these frame scores that appear in many publications are

likely incorrect today. Cattle today tend to be heavier, at similar heights, to cattle used to develop the frame score equation.â€? Consult the BIF guidelines (guidelines.beefimprovement.org) for conversion of hip heights to frame scores at various days of age.

CONTINUED ON PAGE 32

November 2020 / Register

Performance Data Collection Guide_TREG.qxp_Layout 1 10/21/20 3:35 PM Page 6

Definitions, Tips, Timelines, and Use CONTINUED FROM PAGE 31

Docility Assess docility at either weaning or yearling (see "Weights" section for acceptable age windows). Score an entire age group of cattle at the same time (donâ€™t score some at weaning and others at yearling). The following table describes the chute scoring method used by the ASA. Have one person do all the scoring (avoid one person doing some of the cattle and another person scoring the other portion). Being consistent is key to subjective measurements like docility.

1 = Docile

Mild disposition. Gentle and easily handled. Stands and moves slowly during processing. Undisturbed, settled, somewhat dull. Does not pull on the headgate when in a chute. Exits the chute calmly.

2 = Restless

Quieter than average, but may be stubborn during processing. May try to back out of chute or pull back on headgate. Some flicking of tail. Exits chute promptly.

3 = Nervous

Typical temperament is manageable, but nervous and impatient. A moderate amount of struggling, movement, and tail flicking. Repeated pushing and pulling on headgate. Exits chute briskly.

4 = Flighty (Wild)

Jumpy and out of control, quivers and struggles violently. May bellow and froth at the mouth. Continuous tail flicking. Defecates and urinates during processing. Frantically runs the fence line and may jump when penned individually. Exhibits long flight distance and exits the chute wildly.

5 = Aggressive

May be similar to score 4, but with added aggressive behavior, fearfulness, extreme agitation, and continuous movement which may include jumping and bellowing while in a chute. Exits the chute frantically and may exhibit attack behavior when handled alone.

6 = Very Aggressive

Extremely aggressive temperament. Thrashes about or attacks wildly when confined in small, tight places. Pronounced attack behavior. CONTINUED ON PAGE 36

11-ASA THE 2pg 4c insert.qxp_Layout 1 10/22/20 3:12 PM Page 1

0 1 2 3 4 5 6 44

THE Enrollment Codes Cow Bred to Calve During the Season Heifer Bred to Calve During the Season Not Exposed – Moved to Next Season Exposed and Failed to Conceive – Moved to Next Season Exposed and Failed to Conceive – Moved to Next Year Donor Cow Recipient Cow Not Exposed – Moved to Next Year

60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82

THE Removal Codes Exposed and Failed to Conceive Aborted Age Appearance Calf Loss at Calving Calf Loss Post Calving Color Died – Calving Died – Other Died – Sickness/Disease Disposition Herd Reduction Hoof Condition Horned Injury Production/Performance Prolapse Sickness/Disease Sold, Breeding Purposes, Paper Not Transferred Sold, Breeding Purposes, Paper Transferred Structural Soundness Udder Quality Genetic Defect Status

Start with your Preliminary Inventory by accesing it online (see reverse for instructions), or use paper packet received by mail/email.

Instructions (See Enrollment Template below) 11.

*Confirm all active cows are listed This should include any cow enrolled in previous year, first-time heifers, and purchased cows. 2. 2 *Primary Code – Enter an Enrollment or Removal Code for each cow (codes are listed to the left). • Any cow remaining in herd should be given an Enrollment Code. • Any cow being removed from the herd should be given a Removal Code. 3. Additional Code – Optional field for secondary Removal Code 3 (Primary code MUST already have a Removal Code). 44. *A/B/C/D/N – Enter an enrollment option for each cow (see pricing on reverse). • All registered Simmental/SimGenetic must be enrolled in the same option. • Commercial or foundation cows may be in a different enrollment. • Enter “N” for any cow being removed. 55. BillCode – Enter “H” to pay half of the enrollment fee now and the second half will bill later in the year. If left blank, billing will default to full payment at time of submission. 6. 6 Remarks – Optional field if you wish to add additional remarks on a cow. This column is for member use only. ASA will not adjust enrollment based on this column. 77. To enter a new commercial cow, fill in the following: • “AnmTattoo” with the cow’s tattoo • “BirthDt” with the cow’s birth date • “BrdCds” with the cow’s breed composition The cow will be assigned a permanent ID number to be used for all subsequent enrollments and calf reporting. *All underlined fields are required

Enrollment Template AnmReg Nbr

AnmTatt

1 7

Primary Code

AddtnlCode

A/B/C/D/N

Season

Animal Name

BirthDt

Send Your 2021 Spring Inventory to ASA by December 15, 2020 • Online – using Data Entry section of Herdbook Services – www.simmental.org • Email – THE@simmgene.com • Mail – One Genetics Way, Bozeman, MT 59718

BrdCds

EnrYear

BillCode

Remarks

11-ASA THE 2pg 4c insert.qxp_Layout 1 10/22/20 3:13 PM Page 2

Total Herd Enrollment Payment Options:

Enrollment Fees: Registration Fees:

Option A (TR)

Option B (SR)

Option C (LR)

Option D (CM)

Total Registration

Selective Registration

Limited Registration

Commercial

$15.00 $0.00

$0.00 a $30/$40/$50

$7.50 a $30/$40/$50

$390/herd a $42/$52/$62

aDepending on age of calf

Choosing the best options: If you register > 45% of your calf crop. If you register < 45% of your calf crop and don’t use EPDs for selection decisions. If you register < 20% and use EPDs for selection decisions. If you have a commercial herd.

Benefits of Enrolling: EPDs to make informative selective decisions. Herd participates in genetic evaluation. Reproductive record on every cow enrolled. Commercial cows or cows of other breeds are eligible.

3 3 3 3

Reg. Animals Only 3 3 3

3 3 3 3

Females Only 3 3 3

Requirements when enrolled: Every registered SM/SI dam must be enrolled. Each dam enrolled must have calf or productivity reported/year. Deadlines to be met for enrollment and calf data.

3 3 3

3 3

Instructions for Online Enrollment www.simmental.org 1. Go to www.simmental.org and select Herdbook 2. Log In by entering • 6-digit member number (zero filled example: 000317) • Password 3. Under Data Entry select Online 4. Select the Inventory tab • Click Spring • Make sure year shows 2021 5. Select Update Cow Inventory Online -ORNEW Select file type then Download to load your preliminary inventory into an Excel spreadsheet 6. See front for Inventory instructions and codes for both methods of entry. 7. To upload completed Excel spreadsheet: • Save file to desktop and log in to Herdbook to upload spreadsheet. m Under Data Entry select Upload m Enter a Job Title such as “(Year/Season) THE Upload” m Under Type select Animal Enrollment m Click Browse – attach saved THE file m Click Upload File

Job must be submitted prior to December 15, 2020, to avoid late fees.

8. Review Errors and/or Warnings • Errors (indicated by red triangle at left side of line) m Select the Errors tab – errors will be listed and MUST be resolved before submitting m Herds in Option D must email job number to THE@simmgene.com for final processing • Warnings (indicated by a purple triangle at left side of line) m Select the Warnings tab – review each warning listed, correct if needed m Job may be submitted without resolving all warningss 9. Select Submit Data • If Edit Job button shows, select button, resolve the error(s) and submit again • Select Proceed to Billing for billing summary (After December 15, 2020, all options will have a balance due reflecting the $1.00 non-refundable late fee per animal.) • Select Add Payment. Enter credit card information. Select Confirm • Select FINAL SUBMIT (Enrollment will not be completed without this step.) • The Invoice Status will change to Complete, print and store for your records. 10. To save job and return later, click Save and Exit. The job will remain in an incomplete status under your account. Please note that billing is based on the submission date, not the date it was started. Job must be submitted prior to December 15, 2020, to avoid late fees.

11-ASA CMP If Beef is your business fp 4c.qxp_Layout 1 10/21/20 9:20 AM Page 1

KLER Promoter G15 ASA# 3613881 CMP Class of 2020

The American Simmental Association Carcass Merit Program (CMP) is the beef industryâ€™s most demanding and informative young sire test. The program is a hallmark of ASA breed improvement for economically relevant carcass traits. Commercial producers play an integral part in this project.

Participants receive: u $60 for each AI-sired calf with carcass information u Free semen on top young herd sires u Free ASA Genetic Evaluation on your cowherd u Free genotyping on terminal progeny u Keep any or all replacement females Become a Carcass Merit Program test herd today To learm more about the CMP visit www.simmental.org, then click Carcass Merit Program under the Commercial tab. Questions, contact lgiess@simmgene.com for more information regarding this program.

*The CMP is a structured young sire progeny test. Participating cooperator herds will random sample their cowherd with CMP semen, and the resulting male (or female) progeny will be harvested with individual carcass data gathered. ASA Staff will work with cooperator herds to provide bulls that fit the general criteria of your management program, however only bulls nominated into the CMP program may be used. Producers are encouraged to be somewhat proficient in Microsoft excel for accurate and consistent record keeping.

Performance Data Collection Guide_TREG.qxp_Layout 1 10/21/20 3:36 PM Page 7

Definitions, Tips, Timelines, and Use CONTINUED FROM PAGE 32

Feet and Leg Collect scores at 12 to 18 months of age on a cohort of calves or for mature animals at weaning or pregnancy diagnosis.

Scoring Rubric • Score the three traits (Claw Set/ shape, Hoof Angle, and Rear Leg Side View) on a 1 to 9 scale using the included rubrics. • If there is variation in the conformation of hoof traits between the front and rear/left or right, score the worst hoof. • The best time to evaluate cattle to capture whole contemporary group information is between 12 to 18 months of age. • Scores may be evaluated annually on mature cows (taken in conjunction with mature weights and body condition scores). • Score all animals prior to any hoof trimming. • Score animals on a level and hard surface, devoid of mud or grass to ensure an accurate appraisal. • Score all animals on the same day, by the same evaluator.

Feet and Leg Recommendations. Developing a set of educational guidelines for feet and leg structure for ASA members to better select and evaluate their own animals has been a high priority for the ASA science team. While much of the research regarding the use of feet and leg data in genetic evaluation, as well as structure’s impact on economically-relevant traits is still ongoing, membership can contribute to this research by voluntarily sending any data they collect on three traits: Claw Set, Hoof Angle, and Rear Leg Side View.

Claw Set

Hoof Angle

Rear Leg Side View

Performance Data Collection Guide_TREG.qxp_Layout 1 10/26/20 9:37 AM Page 8

Carcass Carcass Ultrasound (yearling age ranges): Scan data typically includes ultrasound back fat thickness, ribeye area, rump fat,and intramuscular fat. Ultrasound data needs to be submitted by a certified ultrasound technician (find one at http:// ultrasoundbeef.com/Technicians.php). It is important to note that ultrasound traits are not equal to harvest records. While they help predict carcass traits, emphasis on acquiring harvest records is vital to carcass trait prediction. Harvest Records (age dependent on feeding, breed, and type of animal): Harvest records are rare and valuable to understanding the end product produced. For genetic evaluation and management decisions, most carcass information boils down to 1.) the amount of retail product from an animal and 2.) the quality of the beef on the animal. Back fat thickness: Indicator of yield grade. External fat measured at the 12th rib, back fat thickness is used to estimate the yield percentage. As back fat increases, the percentage of retail product decreases. Dressed carcass yield: Calculated as the hot carcass weight divided by the live weight multiplied by 100 and influenced by fill, muscling, fat, hide, etc. Heavier muscled cattle have a higher dressing percentage. Hot carcass weight: Weight of the carcass as it leaves the slaughter floor. Ribeye area: Ribeye muscle measured at the 12th rib to indicate yield.

Yield grade: Calculation that indicates the amount of retail product and measured in whole numbers from 1 (most retail product) to 5 (least retail product), although yield grade expressed in tenths is best for comparing animals. Marbling score: Estimation of the intermuscular fat in the ribeye between the 12th and 13th rib.

Numerical Scores Quality Grade Marbling

Score

Prime

Abundant

10.0 – 10.9

Prime

Moderately Abundant

9.0 – 9.9

Prime

Slightly Abundant

8.0 – 8.9

Choice

Moderate

7.0 – 7.9

Choice

Modest

6.0 – 6.9

Choice

Small

5.0 – 5.9

Select

Slight

4.0 – 4.9

Standard

Traces

3.0 – 3.9

Standard

Practically Devoid

2.0 – 2.9

Additional metrics are used to indicate palatability of the beef and influence quality grade like color, firmness, texture, and tenderness estimates like Warner-Bratzler shear force.

Individual Feed Intake Individual feed intake records are often taken post weaning or around yearling age. Growth is also measured during the intake test period. Warm-up period: Depends on the background of the cattle and the type of feed intake system. If calves are already accustomed to eating out of bunks, a seven-day warm-up period with the feed intake system is likely adequate. For cattle that have not been bunk-broke yet, they could need up to a 21-day warm-up period.

Feed Intake Test: Recommend a 42-day minimum which allows for missed days due to weighing or problems with the intake measurement. Weights: Animals should be weighed two days in a row (to adjust for fill) at the start of the test and at the end of the test or cattle can be weighed five times throughout the test period. CONTINUED ON PAGE 38

November 2020 / Register

Performance Data Collection Guide_TREG.qxp_Layout 1 10/21/20 3:39 PM Page 9

Definitions, Tips, Timelines, and Use CONTINUED FROM PAGE 37

Fertility Records Fertility is a lowly heritable trait and influenced by many factors. The fastest way to increase fertility is to use a crossbreeding system. Breeding soundness exams (BSE), reproductive tract scores (RTS), and pregnancy records are all valuable records for managing reproductive outcomes in your herd. These also take specialized training and in many states require veterinarians to perform the service. Scientists at Kansas State University are looking into the genetics of fertility in bulls and are seeking both BSE and pregnancy records from producers to contribute to the scope of this study. Reproductive Tract Scoring and Pelvic Measurements: (four to six weeks prior to breeding). Used to assess pubertal status of heifers and cull problem breeders. Half of the heifers should be cycling (score of 4 or 5) for a successful breeding season. If less than half are cycling, consider adjustments to nutrition, timing of the breeding season, and including products that induce cycling in an estrous synchronization protocol (for instance, MGA® or Eazi-Breed™ CIDR® ). Breeding Soundness Exams (prior to breeding season): Performed by a veterinarian or a trained reproductive physiologist. Should include both a physical examination of the bull to determine his ability to move and physically breed plus a semen test to look for potential loss of fertility associated with sperm quality and movement. Pregnancy Status (timing varies depending on the method): Blood tests can detect pregnancy as early as 30 days post-conception, ultrasound as early as 27 days, and rectal palpation 35 days or later. These require trained personnel and have various degrees of accuracy. Use of ultrasound allows for detection of heartbeat and sex determi-

nation of the fetus. If pregnancy rates fall below your expectation, consult with a veterinarian or reproductive physiologist to discuss ways to improve fertility.

Regional Records Hair Shedding (ideally yearling during the spring — in most parts of the country May is best timing): Scores are on a scale from 1 to 5 with 1 meaning hair is completely shed (ideal for heat tolerance) and 5 having a full winter coat (worst for heat tolerance). If you missed the yearling age, shedding scores can be taken on mature animals as well. Ideally the whole herd is scored on the same day by the same person. To date, hair shedding scores are not used routinely in genetic evaluation but can be used as a culling tool to reduce heat stress (consider culling cows with a 4 or 5 score especially in warmer climates). Pulmonary Arterial Pressure (PAP; yearling cattle): PAP is an indicator of high-altitude disease and is used for the screening of animals who are susceptible to pulmonary hypertension. PAP testing is a veterinary procedure used to confirm the presence of pulmonary hypertension by measuring the pressure in the pulmonary artery. These measurements are typically taken at >5,000 ft of elevation in yearling cattle. A lower PAP score indicates less pulmonary stress, reduced susceptibility, and a more desirable phenotype. PAP scores are used both to determine if an individual animal is at risk for high-altitude disease and now can also be used in genetic evaluation to predict the likelihood of an animal’s progeny to have a risk of high-altitude disease.

Hair Shedding Score

Definition

Description

Slick, short summer coat (100%)

Hair shedding is complete

Coat is mostly shed (~75%)

Hair shedding complete except for lower region of rib

Coat is halfway shed (~50% shed)

Hair shed down the brisket and along topline

Coat exhibits initial shedding (~25% shed)

Hair shed on neck and around tail head

Full winter coat (0% shed)

No hair shedding ■

How to Get the Most_Genetic Evaluation.qxp_Layout 1 10/26/20 9:40 AM Page 2

Total Herd Enrollment ensures the most accurate prediction from the genetic evaluation so that both commercial and seedstock producers make more informed selection decisions. If you’re putting the time, effort, and money into collecting phenotypes, but not reporting them to the Association, you’re unable to capitalize on genetic improvements to produce more profitable cattle. The American Simmental Association has the solution — Total Herd Enrollment (THE). When you enroll in the THE program, you ensure the most accurate prediction from the genetic evaluation so you can make more informed herd-selection decisions. As a cow-inventory reporting program, THE is designed to gather production, longevity, and fertility performance data on the whole cow herd. In return, you receive direct benefits from investing in a program to help you make the most informed selection decisions for your operation’s future.

THE is Tailored for Any Cattle Producer: ■ Who needs EPDs on the whole calf crop to make informative selection decisions, or ■ Who collects data on the whole calf crop but has minimal registrations, or ■ Who only needs EPDs for replacement heifer selections, or ■ Who runs cows that are registered, commercial, or other breeds.

Total Herd Enrollment Direct Returns ■ Data Cost Savings — There are four different cost-saving options that vary depending on the data being delivered on the yearly calf crop. ■ Receive More Informative EPDs — Reporting complete contemporary groups leads to more informative EPDs, adjusted measurements, and herd reports, ultimately removing the bias in selection decisions. ■ Improve and Develop Female Records — A reproductive record on every cow, every year improves and develops female-oriented EPDs, such as Stayability and Heifer Pregnancy. It will also enable an accurate calving interval to be calculated. ■ More Genetic Awareness — Combining two major components of genetic awareness — pedigree knowledge and individual performance

— with the IGS Multi-breed Genetic Evaluation will provide more information on an individualanimal basis.

■ Contribution to Genetic Improvement — By submitting whole contemporary groups, more informative data is entered into the genetic evaluation each week, improving the timeliness of informed breeding decisions and replacement selections for your herd and the whole Sim-Genetic population. ■ Performance Advocate Recognition — Breeders who submit 90% of their entire calf-crop contemporary group on eight of the fourteen traits qualify as a tier-one Performance Advocate. THE herds with 90% of the records on 10 out of the 13 traits qualify for the higher tier system. Those who meet this designation are highlighted in the Late Fall SimTalk and online.

Better beef is created through making more timely, informed decisions. Evaluate your herd goals and select the option that will best suit your operation’s needs. Whether you are a seedstock or commercial producer, one of the Total Herd Enrollment options is bound to be a fit for you! If you have questions or wish to discuss your specific herd goals please call ASA at 406-587-4531 or email the@simmgene.com.

For information on improving the accuracy of EPDs, see page 24 For data collection definitions, tips, timelines, and use, see page 28 For THE prices and how to enroll, see page 33 November 2020 / Register

11-20 AJSA Connection.qxp_Layout 1 10/22/20 3:20 PM Page 2

AJSA CONNECTION Developing leaders through friendship, networking, and communications skills!

By Lauren Trauernicht, North Central Region Trustee, Wymore, NE

“A dream doesn’t become reality through magic; it takes sweat, determination, and hard work.” – Colin Powell These words perfectly sum up the journey that is my life thus far. For as long as I can remember, I have always wanted to be extremely involved in the cattle industry. I remember always begging my dad to ride on the four wheeler with him to round up cows and having to hold on to the gas cap with white knuckles as we flew around feeding tires. After I got a little bit older and realized there were more specifics than just the broad umbrella of cattle, the Simmental breed stole my heart. Being involved in the AJSA has been a very big part of my life since I was eight years old. I attended my first National Classic in Sedalia, Missouri, when I was nine years old. It was there that I realized how great this Association was. I had an awesome mentor named Kelsey, who had a huge impact on me and my outlook on my future as an AJSA mem-

ber. From that time on, I vowed that someday I would serve as a Trustee to help kids like me, and I have kept that dream ever since. My heart raced and I shook with nerves as I sat in the banquet hall in Brookings, South Dakota, this summer as those gray blazers were being handed out. I was so overcome with emotion and pure joy as I was handed mine and couldn’t believe my dream had come true! I am so excited for everything that is to come from this experience. From planning wonderful events for all the juniors, to meeting new people, to participating in events and shows yearround, to learning all sorts of new things. Although this may sound cliché, this is truly a dream come true and I could not be more thankful for this wonderful opportunity to grow not only as a person, but as a member of the AJSA. ■

2020-2021 American Junior Simmental Association Board of Trustees Eastern Region President, Cara Smith Pleasant Garden, NC 336-601-2681 carasmith142@gmail.com Luke Joseph Harker, Hope, IN 812-371-7976 lukeharker2252@gmail.com Rachel Dickson, Saint Louisville, OH 740-915-1160 dicksonfarms21@gmail.com Matt Koverman Minford, OH 740-988-0203 kovermanm211@minfordfalcons.net

North Central Region Clay Sundberg Arlington, IL 815-878-6758 sundberg.clay@gmail.com Grace Greiman Goodell, IA 641-512-1662 grace.greiman@gmail.com Martha Louise Moenning Hayfield, MN 504-923-1114 marthamoenning@gmail.com Lauren Trauernicht Wymore, NE 402-239-4517 lauren.trauernicht@gmail.com

South Central Region Kennedy LeAnne Early Leeton, MO 660-525-2583 earlykennedy@gmail.com Kaitlyn Cloud Carthage, MO 417-793-7824 kcloud2002@gmail.com Teegan Mackey Brenham, TX 512-718-3165 Tteeeeegan@gmail.com Sara Sweat McCaskill, AR 870-826-0808 sweat.sara03@gmail.com

Western Region

www.juniorsimmental.org 40

Sydney Schwenk Sandy, OR 503-847-6828 sydney.schwenk55@gmail.com Jonna McCullough Fort Benton, MT 406-868-0253 jonna3383@icloud.com

11-ASA Customer Service Team fp 4c.qxp_Layout 1 10/22/20 3:25 PM Page 1

When your business grows, our business grows. Accounts Receivable

Front-line Customer Service

Katelyn Gould

Tiffany Paulson

Cindy Newell

Sarah Unruh

Carla Stephens

ASA handles jobs of all sizes with care and timeliness.

DNA Department

Rachel Endecott

Lilly Platts

Molly Diefenbach

Lauren Skoglund

Rachel Pavsek

We work hard to give everyone the special attention needed.

Total Herd Enrollment To help with your planning, here are the turnaround times you can generally expect: s s s s

Voicemails returned within 1 business day Emails responded to within 2 business days

Jannine Story

Emme Troendle

Data Processing Support

Registrations completed within 7 business days Foundation registrations completed within 2-3 weeks

Please include the following information in your communication with the ASA: s s s

Membership number Job or invoice number

Marni Gaskill

Heidi Todd

Registration number or tattoo of animal(s) in question

For frequently asked questions and answers, check out simmental.org/newmembers. 406-587-4531 Amber Coila

Bailey Abell

simmental@simmgene.com

11-20 Down to the Genes.qxp_Layout 1 10/22/20 3:59 PM Page 2

DOWN TO THE GENES By ASA’s DNA Team Neogen recently upgraded the 47K low-density genomic panel chip from 47,000 SNPs to a 100K (one-hundred thousand) SNPs. This change not only means that the $50 genomic panel many members already use has twice as many markers, but the ASA Board of Trustees also approved the new panel for AI sire and donor dam approval. Any animal previously tested on the 47K lowdensity chip will not be approved, as the test was not the same as the new 100K panel. However, the add-on pricing remains the same, and moving forward, the cost to approve an AI sire or donor dam has dropped from $90 to $50 — keep in mind that an additional $25 defect panel may still be necessary.

Which panel is best for replacement females and herd sires? While this change does simplify the choice members have to make, one of the most common questions the DNA Department gets is which panel is best for replacement females and herd sires. The new 100K panel does simplify some of these decisions. The ultra-low density (uLD) genomic panel, or 9K test, is a very affordable option at

$33. Both panels include parentage, but the uLD test does not have the option for add-on trait pricing or the addition of the defect panel. In some situations, the 100K test is simply the more affordable option when add-ons are necessary. Having genomics on all, or most, of the females and sires in your herd, can be an affordable way to quickly increase the accuracy of EPDs, as well as improve the EPD predictions of progeny. With the updated panel, ASA will continue to suggest that any animal that will have a high impact in the herd be tested with the 100K genomic panel. A “high impact” animal is up to each individual’s interpretation, but a natural service sire, replacement females that you intend to keep for some time, etc., will benefit the most from this panel. The ultra-low density option is suggested for members who are on a tight budget, if they are just wanting to experiment with genomic testing, or if the animal(s) being tested are not going to have a high impact in the herd. The approval of the 100K panel for AI sires and donor dams will simplify testing decisions for young animals that breeders are hopeful to collect or flush. This update also affects the Cow Herd DNA Roundup (CHR), and Calf Crop Genomics (CCG) projects. The CHR tests will be denoted as a C100K, and CCG, as A100K in Herdbook. These two tests will approve the animal for AI or donor use. ■

Tips for submitting TSU samples ■

Ensure that the red cap to the tube is seated firmly so fluid cannot leak out of the tube.

■

No need to keep TSUs inserted into the red brackets after the sample is collected. Let the top of the TSU breathe so a sticky residue does not form.

■

Don’t send unused TSUs back in with your samples — you paid for those, keep them for your next sampling day!

■

Record tattoo numbers on box inserts. You can keep the box inserts and put all TSUs in a bag together to ship. This may save you in weight and size of packaging. It’s also easier for you to

interpret your sample labeling system than for lab or ASA staff to make handwriting judgment calls. ■

If you are tattooing animals the same day samples are taken, sample before tattoo ink ever comes close to each ear. Tattoo personnel and TSU collection personnel should not be the same individual. Tattoo ink in with the sample guarantees a higher failure rate than clean samples.

11-Buck Creek Ranch fp 4c.qxp_Layout 1 10/21/20 9:25 AM Page 1

11-20 Back to the Basics.qxp_Layout 1 10/22/20 4:02 PM Page 2

BACK TO BASICS Herdbook Updates! Read All About it! If you participate in Total Herd Enrollment, then you know that there are three ways to traditionally submit data to ASA: an online job; an excel spreadsheet; or paper form.

Recently, Herdbook has been updated to make it easier to submit your enrollment and calf data online. Directly from your inventory page, you can start your online job or download a spreadsheet by the desired season and year.

Start your Calf Data or Inventory Job: 1. Under Data Entry select Online 2. Select the Inventory tab Select the season Select the year 3. Select Update Calves Online or Update Cow Inventory Online – OR – 4. Select file type then Download to load your preliminary inventory or calf data into an Excel spreadsheet.

If you decide to download an excel spreadsheet, here are some steps to upload the data: Save file to desktop and log in to Herdbook to upload Spreadsheet. 1. Under Data Entry select Upload 2. Enter a Job Title such as “(Year/Season) Calf Data/THE Upload” 3. Under Type select the job type: either Animal Data or Animal Enrollment 4. Click Browse — select saved file 5. Click Upload File If you have any more questions on how to get your Total Herd Enrollment data submitted online, please contact the customer service team at 406.587.4531 ext 704 or email the@simmgene.com ■

11-ASA Cow Herd Roundup fp 4c_revisedJune2020.qxp_Layout 1 10/21/20 9:35 AM Page 1

11-20 Bulletins.qxp_Layout 1 10/22/20 4:08 PM Page 2

BULLETINS 2021 NWSS Postponed The 2021 NWSS has been postponed until January, 2022; updates can be found on simmental.org.

Six Trustees Positions Open A total of six Trustee positions are open in four regions. The Eastern Region has two open positions; North Central has one open position; South Central has two open positions and the Western Region has one open position.

The ASA Board of Trustees recently approved the updated 100K genomic panel to qualify AI sires and donor dams. Animals with a completed 100K, C100K, or A100K panel will automatically qualify as a donor dam or AI sire. Animals with a completed 47K panel will not qualify and must be re-tested at the 100K level in order to become an approved AI sire or donor dam. The genomic panel is now $50 to approve an AI sire or donor dam; add-on options and prices remain the same. The 100K genomic panel continues to be ASA’s recommendation for animals that will make a large impact in herds and is the only genomic panel with add-on pricing for coat color, horned/polled, and genetic condition panel. Please contact ASA's DNA Department with questions.

Election Timetable Nov. 12 Dec. 14

Trustee election ballots mailed and posted online. Deadline for Trustee ballots to reach Chairman of the Tellers. Call to Meeting mailed and posted online, including ballots, for any Rules or Bylaw changes. Jan. 8 Deadline for Rule/Bylaw change ballots to reach Chairman of the Tellers.

Upcoming 2021 Fall Focus Event The 2021 Fall Focus Board meeting and educational day will be held in Roanoke, VA, August 27 - 31. The conference headquarters are located at the Hotel Roanoke with a block of rooms available for August 26 - 31. Want to help support 2021 Fall Focus? Contact ASA to ensure your sponsorship is highlighted. Call the office at 406-587-4531 or check out fallfocus.org for more information.

Tracked Shipping Recommended by ASA’s DNA Department As the busy season ramps up this fall, ASA’s DNA Department strongly recommends that members send all DNA samples in a tracked package. This can be through any carrier, so long as a tracking number is available. We also strongly suggest that kits are sent to members in a tracked package, as the extra cost can eliminate delays in regular USPS shipping, and also limit the chance of the package being lost in transit. Priority shipping is the only way to cut down on the time it takes to get a sample tested, as there are no priority options at the lab. Upon arrival at the lab, testing takes three to four weeks, and additional time is often necessary for genomic panels to run through the evaluation.

Board Updates AI Sire and Donor Dams Qualification Policy Recently, Neogen updated their m i d - l eve l g e n o m i c p a n e l f ro m ~50,000 SNPs to ~100,000 SNPs. In Herdbook, animals with the former genomic panel are denoted with a 47K or C47K for Cow Herd DNA Roundup (CHR) samples. The current updated genomic panel is denoted with a 100K in Herdbook (C100K for CHR and A100K for Calf Crop Genomics samples).

Herdbook Update to Birth Weight Ratio and Collection Method The Board recently passed a resolution to change the direction of the ratio for birth weights so that larger ratios will be assigned to animals with heavier birth weights in their contemporary group and vice versa. This resolution came about to try to standardize the direction of the ratios so that higher ratios uniformly mean more of that trait. Additionally, breeders can now indicate if they use hoof tape to estimate birth weight in Herdbook. There is a column called “BwMethod” next to the column where birth weights are entered in the animal entry page. If the weights were estimated using hoof tape, then simply put a T in the “BwMethod” column. If birth weights were obtained using a scale, there is no need to enter anything.

ASA Launches Calf Crop Genomic Testing Project Calf Crop Genomics is a recent program launched by the American Simmental Association in collaboration with Neogen®. Calf Crop Genomics offers a 50% off GGP-LD genomic test including parentage ($25 compared to $50 equivalent test) to participating breeders who test their entire calf crop group. Genotyping entire contemporary groups is important to: 1. use genomically-enhanced EPDs (GE-EPDs) for selection decisions, 2. reduce selection bias in genomic predictions, and 3. increase the volume of genotyped animals for future improvements to genetic predictions. The latter two points make any singular genomic test in the future better for all members using genomics.

SimmApp Available Now Receive the latest beef industry news, ASA alerts, SimTalk and the Register magazines, Sire Source, press releases, industry events, deadlines, educational articles, and the ASA’s Youtube channel all in one place. Sign-up to receive push notifications and get immediate announcements tailored to your needs. SimmApp can be found on Google Play, Apple Store, or Amazon apps. ■

11-ASA THE Progressive Commercial Producer fp 4c.qxp_Layout 1 10/21/20 9:39 AM Page 1

11-20 Fleckvieh Forum.qxp_Layout 1 10/22/20 4:36 PM Page 2

FLECKVIEH FORUM By Larry Maxey, Founder and Superintendent, NAILE Fullblood Simmental Shows larryhmaxey@gmail.com

Author’s Note: This is the sixth in a series of articles for this column featuring some of the “Pioneers” so prominent in the introduction and rapid growth of Simmental cattle in North America. For this edition, we head south across the US/Canada border. The following is a very brief profile of perhaps the ASA’s most prominent pioneer, Don Vaniman.

Our Pioneer — Don Vaniman Space here limits my coverage of Don Vaniman. Pages could be written about him and his contributions to the ASA and in other publications they have been covered thoroughly. For those having an interest in a more detailed background of Mr. Vaniman, his affiliation with the ASA, and his remarkable achievements, that in depth historical inforVaniman, ASA’s first Executive mation can be found Secretary, speaking at the 2016 in Simmental’s AmeriASA Headquarters Grand Opening can Journey by Dr. Bob Hough published in 2018 by the ASA as part of the ASA’s 50 Anniversary Celebration. I encourage you to do so. I found Mr. Vaniman’s story to be quite fascinating. Much akin to the performance ideals and vision set forth by Travers Smith, responsible for getting old No. 1 Parisien to North America, Don Vaniman was also heavily focused on the performance side of the beef cattle industry. Although the ASA was founded in November, 1968, it wasn’t until 1970 that the association hired Vaniman as its first Executive Secretary. Prior to his hiring, he was the Executive Secretary of the Montana

Beef Performance Association. Being a performance advocate was a fitting prerequisite for the performanceoriented ASA. His background was right for the times. His legacy with the ASA is legendary and can be gleaned from Dr. Hough’s book. The Beef Improvement Federation “BIF” was founded on February 1, 1968. From its website, its mission is as follows: “The BIF is an organization dedicated to advancing all segments of the beef industry. The BIF seeks to connect science and industry to improve beef cattle genetics.” Obviously, the promotion of performance programs in the beef sector is a fundamental principle of what the BIF is all about. That said, how appropriate it was in July, 2008, that the BIF honored Don Vaniman with its Pioneer Award. This took place at the organization’s 40th Annual Meeting in Calgary, Alberta, Canada. The BIF Pioneer Award “recognizes individuals who have made lasting contributions to the improvement of beef cattle, as well as had a major role in acceptance of performance reporting and documentation as a primary means to make genetic change in beef cattle.” In the BIF press release announcing their selection of Don as their 2008 Pioneer Award recipient, a brief recap of his background, consistent with the aforementioned work by Dr. Hough, was given. Let me close with another excerpt from the BIF Press Release as follows: “During his tenure until 1978, the ASA assumed a place on the cutting edge of the beef industry. Many of the innovative programs instituted during his watch are now standards of performance throughout the industry. For instance, in 1971, the ASA became the first beef breed organization to publish a sire summary. Within a short span of a few years, every beef breed followed suit.” The ASA can rightfully be proud to call Don Vaniman a “Pioneer”. We certainly are for this column. ■

Don Vaniman and Parisien, early years.

11-ASA Genomic DNA HD LD uLD Testing fp 4c.qxp_Layout 1 10/21/20 9:46 AM Page 1

Which genomic panel is the right choice? Is the animal a current or potential AI Sire or Donor Dam?

Yes GGP-HD

Adding a genomic test to your decision is like knowing:

$90

Genotyping performed at NeogenÂŽ Genomics

25+ calving ease scores Will the animal have a large impact in your herd?

15 stayability records

Yes GGP-LD or higher

8 marbling scores

6 ribeye area measurements

Will additional trait or condition tests be ordered?

Yes GGP-LD

25+ weaning weights

$50 GGP-uLD

$33

Call or email the American Simmental Association 406-587-4531 dna@simmgene.com

11-Foundation Focus.qxp_Layout 1 10/26/20 3:00 PM Page 2

FOUNDATION FOCUS Foundation Legacy Lot All breeders who host an annual production, consignment, bull, or online sale are encouraged to donate the proceeds of either an animal or a genetic lot to the American SimmentalSimbrah Foundation (ASF). The donor may designate the proceeds toward either of the four pillars of the Foundation: Research & Technology, Youth, Education, or General. To participate in the new Foundation Legacy Lot and to become a member of the Foundation Legacy Group, one must donate either of the following to the ASF:

■ A minimum of 50% of the proceeds from the sale of a live animal or pregnancy.

Foundation Legacy Group Levels

■ 100% of the proceeds from the sale of a genetic lot (embryos, semen, or flush).

Platinum Gold Silver Bronze

Membership levels are based on the actual monetary value of the donation to the ASF during the year. If you are interested in donating a lot in your sale please contact an ASF Board member, sales manager, or ASF Manager, Darla Aegerter.

$5,000+ $2,500 - $4,999 $1,000 - $2,499 Less than $1,000

v Two full sibs sold in 2020 Ladies of the Lone Star Sale, they sold for $10,000 and $10,500 respectively. v Dam was Grand Champion Percentage Female at 2014 National Classic. v Sire was Grand Champion Purebred Bull 2017 and 2018 National Western Stock Show. v Heifer will also be on display at the National Cattlemen’s Congress in Oklahoma City January 10-12. v Proceeds from the sale of this female goes to funding our Merit Scholarship program. RRF Lola 1206H will sell Sunday, January 17, 2021, during The One Sale during the Nebraskan in Grand Island, Nebraska. The ASA Foundation is honored to welcome Red River Farms to the elite list of breeder on our Foundation Honor Roll. If you’re interested in purchasing or making a donation contact, Darla Aegerter at 402-643-8122.

ASA# 3787848 • BD: 3/7/20 • Purebred Simmental SC Pay The Price C11 x OBCC Lola 137Z CE BW WW YW ADG MCE Milk MWW Stay

9 2.8 80 120 .25

Doc

EPDs as of 10.23.2020

REA SHR $API $TI

58 12.8 9.5 39.7 -.38 .05 -.09 .92 -.32 118 75

2021 Foundation Donation Female from Red River Farms, TX 2022 Foundation Donation Female from Buck Creek OK/IN 2023 Foundation Donation from Clearwater Simmentals, IN 2024 Foundation Donation Female from Hart Simmentals, SD

11.20 ASA Foundation fp 4c.qxp_Layout 1 10/23/20 8:46 AM Page 1

Here’s to Future Foundation Female Donors: 2020 RS&T Simmental and Jordan Cowger, MO 2021 Red River Farms, TX

Thank you to all past Foundation Female donors.

2022 Buck Creek Ranch, OK/IN

Make the Difference! Gifts from donors are making a difference in the Foundation’s ability to raise funds to service education, youth and research needs of Simmental breeders. Continuation and expansion of these programs will depend on the charitable investments from visionary donors like you!

One Genetics Way Bozeman, MT 59718 asf@simmgene.com

Visit simmental.org/foundation to learn more about ASF Please consider making a taxable donation. Making a difference for the future of our youth and the breed.

Breeders Cup Golf

Here are some ways that you can contribute: 1. Support the Annual Foundation fundraising efforts being held during the National Cattlemen’s Congress January 10-12, 2021 and the Nebraskan January 15-16, 2021 2. Support the Annual sale of the Foundation Female during The One Sale, January 17, 2021, during the Nebraskan in Grand Island, NE. 3. Fall Focus Symposium 4. ASF Breeders Cup Golf Tournament. Held each year during the National Classic. 5. Making a Memorial contribution. 6. Support the new Foundation Legacy Lot Program. All breeders that host an annual production sale, consignment sale, bull sale, or an online sale can commit to donating the proceeds of either an animal or a genetic lot sold in their annual sale. Foundation is a 501(c)(3) corporation.

Fall Focus Symposium

Gala Fundraiser

Together as one team, our breed will f lourish.

11-20 Corporate Report.qxp_Layout 1 10/26/20 11:36 AM Page 2

FOUNDATION HONOR ROLL The most recent list of people who have made a donation to the ASA Foundation. Harrell Watts Jr, Sardis, AL Chan J Phillips Pawnee, OK Red River Farms Blythe, CA Wesner Livestock Enterprises Chalmers, IN Erika Jo Kenner Leeds, ND Wayward Hill Farm Versailles KY Tim Schaeffer Hagerstown, IN Martin-Trudeau Insurance Mitchell, SD We Invite You to Add Your Name to The List.

CLASSIFIEDS u WINWINCATTLE.COM Keep ‘Em Thinkin’! Visit updates often or phone: 605-464-7451. u IT PAYS TO ADVERTISE! Cost: $0.60 per word. Minimum: 20 words per ad. Deadline: 25th of second month preceding publication. Copy: Must be submitted in writing, along with full payment. Count as one word each: entire address number; entire street; entire phone number; and entire name. Mail your classified ad copy and your payment to: the Register Classifieds, One Genetics Way, Bozeman, MT 59718.

CORPORATE REPORT Walmart, Cargill, McDonald's Invest $6 Million in Grasslands The Walmart Foundation, Cargill, and McDonald’s are investing more than $6 million in an initiative led by the World Wildlife Fund that aims to make lasting improvements to the grasslands of the Northern Great Plains. The new program, known as the Ranch Systems and Viability Planning (RSVP) network, will support ranchers across the ecoregion — focusing primarily on Montana, Nebraska, and South Dakota — with technical expertise, training and tools to help advance grazing practices that improve the health of the land. By improving management of one million acres over five years and avoiding conversion, this effort will result in increased carbon storage and sequestration, improved water infiltration, and better outcomes for biodiversity. “Collaborative efforts like this can accelerate innovative, sustainable solutions and support ranchers in the beef supply chain,” said Kathleen McLaughlin, EVP and chief sustainability officer for Walmart and president of the Walmart Foundation. “Sustainable grazing practices that improve soil health, absorb carbon, and reduce water consumption can help to protect the land and people who depend on it.” As ranchers continue to adapt their plans to improve conservation and economic outcomes, and share peer-to-peer learning, through the RSVP network, WWF will work with ranchers on private and tribal lands to provide extension services in one-on-one and group workshops, offer ongoing technical expertise, and provide cost share and monitoring to help ranchers design, document, and implement ranch plans. “Ranchers are the most important stewards of the grasslands of the Northern Great Plains. As managers of over 70% of the remaining intact grasslands within this region, they hold the keys to its future,” said Martha Kauffman, managing director of WWF’s Northern Great Plains program. “The RSVP network will support ranching partners in plan-

ning and improving the resiliency of their operations, so they continue to provide habitat for wildlife, store carbon, filter clean water, produce nutritious food, and support communities for generations to come.” This program supports the Walmart Foundation’s focus to bring more sustainable, regenerative practices to the beef industry. Investing in conservation activities in the Northern Great Plains supports the stewards of those lands and contributes to climate resilience efforts. This partnership also supports McDonald’s ambition to use its scale and many relationships from the farm to the restaurant to help significantly reduce greenhouse gas emissions and evolve the food system for a resilient and sustainable future. The project is also part of Cargill’s BeefUp Sustainability initiative, which seeks to reduce greenhouse gas emissions throughout the company’s beef supply chain by 30% by 2030, measured on a per pound of beef basis against a 2017 baseline. Earlier this year, Cargill launched two other programs to support this goal, including a grassland restoration effort and an initiative to implement proven soil health practices in cattle feed. The Northern Great Plains ecoregion, which comprises approximately 25% of the total area of the Great Plains of North America, remains largely intact, thanks in part to its harsh climate, which has made agricultural expansion relatively difficult until recent decades. In fact, the NGP still supports 1,595 species of plants, which provide habitat for 300 species of birds, 95 species of mammals, and 28 species of reptiles. The Missouri and South Saskatchewan Rivers, in addition to smaller prairie streams, riparian, and wetlands habitats, provide habitat for 13 species of amphibians and 121 species of fish. Grasslands have evolved to be grazed, and cattle grazing, when managed well, can deliver many conservation benefits, including healthy grasslands, improved soil, and the preservation of key habitats. ■

11-ASA Calf Crop Genomics fp 4c.qxp_Layout 1 10/21/20 10:01 AM Page 1

11-20 Beef Business.qxp_Layout 1 10/23/20 9:00 AM Page 2

BEEF BUSINESS Experts Suggest Consideration When Feeding Co-products By K-State Research and Extension Feed cost is often one of the most expensive inputs when trying to balance the beef cattle budget. To help reduce that expense, producers will sometimes look to alternative feed products such as wet corn gluten, corn dried distillers’ grain with solubles (DDGS) or soy hulls, to name a few. “Often, alternative feeds are a byproduct of some other production system,” said Brad White, Kansas State University veterinarian and director of the Beef Cattle Institute. Factors to consider when looking to feed by-products was the topic of discussion on a recent BCI Cattle Chat podcast. In the spring, some ethanol plants changed their production to COVID-19related work such as producing industrial alcohol for hand-sanitizer leading to a concern that typical feed alternatives for the fall would not be available or pricecompetitive, according to Bob Weaber, K-State beef cattle extension specialist. “Ethanol production has come back and it appears that there is availability and a reasonable cost structure in the marketplace for DDGS, so that is good news for cattle producers,” Weaber said. When selecting the co-product to feed, veterinarian Bob Larson recommends producers look at their feeding mechanisms. “A lot of these by-product feeds don’t flow well through the augers and chutes because some can be really dusty while others are wet,” Larson said. “They can also be harder to handle because wet products will have a shorter storage life and dry products tend to blow away more easily.” Weaber added there can also be differences in the quality of the alternative feed depending on where it is sourced. “Some plants will separate the oil fraction off the distillers’ products, impacting the energy content of the feedstuff, while there can also be a variation in the dry matter content,” Weaber said. For that reason, he advises producers obtain or conduct a nutrient analysis of the feedstuffs when possible. Larson cautioned producers to look at their total feeding system or risk severe consequences.

“Some products have potential toxicities associated with them such as a high amount of sulfur in some distillers’ grains or corn gluten feed,” Larson said. The experts agreed that the main motivation for considering alternative feed sources is price. “Feeding co-products can be extra work and producers need to be aware of the potential for negative health outcomes, but if they can manage for those factors, alternative feeds can offer a price advantage helping to increase the profit margins,” White said. To hear the full discussion on alternative feeds, listen to the BCI Cattle Chat podcast.

Ag Groups Want To Remain In WTO By Greg Henderson, Bovine Vet Sixty-two agricultural organizations are calling on US trade officials and Congress to remain in the World Trade Organization (WTO). In a letter to US Trade Representative Robert Lighthizer and eight senior US representatives and senators, the groups ask to make sure that reforms in WTO policy are enacted, including expansion of US access to foreign markets and reducing trade barriers. The North American Meat Institute, Cargill, the American Farm Bureau Federation, the Animal Health Institute, Produce Marketing Association, and the Association of Equipment Manufactures are among the groups lobbying to remain in the WTO, touting success in the foreign export markets since 1995. The group said 20% of overall agricultural production in the United States is exported. The group notes that the current transition to replace WTO Director General Roberto Azevedo is “strongly linked” to the success of proposed WTO reforms, including reinvigorating the agency’s negotiating function worldwide. The WTO provides US agriculture with “most-favored nation” treatment in 163 countries, the letter states, representing more than 80% of the global economy. However, the group notes that WTO rules have not kept pace with changes in the global economy, and the organization needs to improve its efforts to hold members accountable and to maintain WTO’s governance in settling trade issues.

Also signing the letter were the National Milk Producers Federation, National Corn Growers, American Soybean Association, Leather & Hide Council of America, American Dairy Products Institute, and the National Council of Farmer Cooperatives.

US CattleTrace Is Focused On Beef Cattle Traceability US CattleTrace, a nonprofit company headquartered in Wamego, Kansas, is focused on setting national standards for cattle traceability. The organization is devoted to developing an animal disease traceability program that would protect livestock well-being, the cattle industry and public health if a disease outbreak would occur. CattleTrace started as a pilot project funded by USDA, the State of Kansas, and private funds. The program is a contact tracing system that would assist state and federal animal health officials in tracking sick cattle and identifying other animals that might have been exposed to them more quickly and efficiently. Currently, the US doesn’t have any existing regulations for traceability of cattle under 18 months-of-age destined for food production, Callahan Grund, Executive Director, said. The US and India are the only two of the 10 developed countries exporting beef that don’t have animal traceability. “We don’t want a disease outbreak to occur but if it does, we want something that is going to protect our food supply and our livelihoods,” Grund said in a recent interview. Traceability comes into play anytime there is commingling of cattle, similar to what happens now during the COVID19 outbreak with contact tracing. For ranchers this would be whenever their cattle leave the ranch and mingle with other cattle. If a disease outbreak would occur, that is the point health officials would want to be aware. Armed with this information, producers and animal health experts can take steps like sequestering and treating animals before they can impact the overall health of the herd or enter our food supply, mitigating the spread of a disease during an outbreak. ■

11.20 ASA PTP Ring of Champs fp 4c.qxp_Layout 1 10/21/20 10:12 AM Page 1

Only the four major shows involved in the national show rotation are eligible for the “ASA RING OF CHAMPIONS 2020-2021”. Shows include: 2020 American Royal 2020 North American 2021 The Nebraskan 2021 Cattlemen’s Congress

Award Divisions:

• Purebred Simmental Heifer of the Year • Purebred Simmental Bull of the Year • Percentage Simmental Heifer of the Year • Percentage Simmental Bull of the Year Qualifications: Exhibitor must be an active member in • good standing with the American Simmental Association Purebred Simmental: 7/8 Simmental and up

• Percentage Simmental: at least 1/2 Simmental, • but less than 7/8 Simmental Animals and their exhibitors must abide by the • rules of the show(s) in which they participate Ring of Champions award winners must • atAllaASA minimum complete an ultra-low density DNA test before awards are given

Additional information: PTP Coordinator 406-587-4531 ext. 518 ptp@simmgene.com

11-20 Cutting Edge.qxp_Layout 1 10/23/20 9:05 AM Page 2

CUTTING EDGE Smartphone App Could Boost Biosecurity for Beef Industry By K-State Research and Extension If you’ve stared one cow in the face, you’ve seen them all . . . right? New technology being developed at Kansas State University is likely to debunk that thought, capitalizing on the power of artificial intelligence to build a database of facial recognition technology for the cattle industry. In other words, just like humans, each cow in the herd has a set of unique facial features that modern technology can scan and later use to track the animal throughout its life. “We’re talking about a system here that has an incremental cost that is close to zero, and nobody would be (forced) to use it,” said KC Olson, a beef cattle scientist with K-State Research and Extension who has helped to develop the idea. “But there would be economic incentives provided by the beef industry to participate.” Human facial recognition is becoming more common in secure locations, such as airports. And, humans can log into their computers or smartphones simply by looking at a screen. “The technology is based on the geometry of the human face,” Olson said. “It uses a bunch of intricate biometric measurements to put a permanent identification on a human being so that later on, when that person needs to get on a flight or something similar, the technology will identify who they are. For humans, that technology is capable of nearly 100% accuracy.” “Our thinking is, ‘why can’t we have something like that for beef cattle, which could then be used to create a national animal disease traceability system?’” Olson said. “The need for such a system has never been greater. We need this extra layer of protection for our industry against a foreign animal disease or . . . possible malfeasance by somebody who’s an enemy of this nation.” Olson and a group of K-State experts in computer engineering, veterinary medicine, and animal science began discussing the idea late in 2019. While much of the world slowed down during the COVID-19 pandemic, they were busier than ever putting together the intricacies of facial recognition for cattle.

“Initially, we made short videos of 1,000 feeder cattle that were restrained in a chute, taking a panoramic view of each calf’s head,” Olson said. From the videos, computer engineers parsed individual images of each cow’s head and uploaded it to a neural network — a form of artificial intelligence that is self-learning. Once the pictures are loaded, Olson said, the system “teaches itself which of the biometric measurements are critical.” Recently, the K-State team tested the reliability of the network, feeding images of cattle already in the system, and some that had not yet been entered. Olson said the technology was accurate 94% of the time. “Given the fact that this was a really small data set, there are some risks,” he said. “You can actually over-train a neural network so that it gets really good with the database that was used to create it, but it’s a little helpless when you give it new material. “The major limitation right now is the size of the database. The bigger it becomes — in other words, the smarter the neural network is — the higher the accuracy becomes. Achieving buy-in from the beef industry is absolutely essential to make this as robust as possible.” K-State is working with Kansas City-based company Black Hereford Holdings to build a smartphone app called Cattletracs, which will allow producers to submit pictures of their cattle. The app is due to be released soon, though its full capability is not likely to be in place for several months, Olson said. “For producers who don’t want anything to do with a national disease traceability system, that’s fine. Nobody is compelled to participate,” Olson said. “An animal could be read into the database anytime, such as at the first point of sale after leaving its ranch of origin or anytime after that. “We do know that there can be economic incentives for animals with desired traits, and this system could help with that. But we would potentially get a lot more, including that all-critical element of biosecurity for our industry. The thinking is that this will eventually be applicable to most mammalian livestock species, including hogs and dairy cattle.” ■

COW SENSE

Elite: Superior: Excellent: Fair: Poor:

9-10 correct 7-8 correct 5-6 correct 3-4 correct 1-2 correct

3. Where was the 2006 World SimmentalFleckvieh Federation Congress held? 4. The thick, massive area characteristic in the neck region of a bull is commonly called by what term? 5. As a calf nurses, into which stomach compartment does the milk flow?

1. How many members are elected to the American Junior Simmental Association Board of Trustees?

6. What is the official name of the disease known by some as “red nose”?

2. What percentage of Brahman blood is found in a purebred Simbrah?

7. Name the four quality grades for which animals over 42 months are eligible.

8. What term also means “milk sugar”? 9. Acute Bovine Pulmonary Emphysema is generally associated with what environmental issue? 10. A feed constituent that functions in support of life is known by what term? ■ Answers: 1. Sixteen; 2. 37.5%; 3. Calgary, AB; 4. The crest; 5. Abomasum; 6. Infectious Bovine Rhinotracheitis; 7. Commercial, utility, cutter, and canner; 8. Lactose; 9. Abrupt diet change; 10. Nutrient

Listed below are ten questions designed to test your knowledge of the beef industry.

11-20 International.qxp_Layout 1 10/26/20 11:39 AM Page 2

INTERNATIONAL Canada’s First Research Smart Farm The University of Saskatchewan (USask) and SaskTel, the leading information and communications technology provider in Saskatchewan, will partner to launch a ‘living laboratory’ at the university’s Livestock & Forage Centre of Excellence (LFCE) to test, develop, and demonstrate world-class agricultural technologies. Through a memorandum of understanding (MOU), SaskTel and USask will focus on “smart farming” research and innovation to accelerate transformation in Saskatchewan’s agriculture industry. Smart farming involves collecting and analyzing “big data” so producers can make informed and sustainable farm management decisions that improve productivity, the announcement said. Driven by engineering, agricultural, and computer science researchers, this project will focus on conducting research, improving education around smart farming, and testing and validating new agricultural technology ideas and solutions. LFCE would be the first research smart farm in Canada to focus on maximizing efficiency in livestock operations through the latest technology in an interconnected wireless environment, the university said in a news release.

SaskTel and USask will invite key stakeholders in the agriculture industry, including ag tech startups, to identify challenges, propose solutions, and initiate projects to test and validate these solutions at LFCE. LFCE is a world-class complex of field and science laboratories that brings together every link of the livestock production chain under one roof. Modeling all aspects of raising livestock on the Canadian prairies, it encompasses everything from forage development, grazing management, and environmental sustainability to cattle reproduction, cow/calf management and feedlot health, growth, and productivity. In addition to beef cattle research and education, LFCE is a center for bison reproductive work, vaccine development and disease control, and nutrition.

German Meat Plants Probed For Alleged Use of Illegal Workers More than 40 meat processing facilities in five German states were reportedly raided as officials investigated whether workers had been illegally brought into the country from eastern Europe. About 800 police officers descended on the plants in the investigation focused on two companies — IRC and Burkina, the German News Service reported.

Ten people working for the two companies are suspected of falsifying EU travel documents for citizens of non-EU countries like Belarus and Ukraine, the news account said. A commission was set up in April to probe whether illegal contract workers were being brought into Germany, which has seen a series of COVID-19 outbreaks at meat processing plants. The German government in July approved a bill that would ban using subcontractors in Germany’s meat industry. It is expected to take effect in 2021, according to the report.

Brits Tire of Meat Criticism The British Meat Processors Association, tired of being criticized for a variety of problems, has unveiled a website aimed at dispelling negative notions about eating meat. The site, SustainableBritishMeat.org, defends British meat, praising its sustainability, high standards, and support for the nations’ agricultural producers. The British Meat campaign makes the case for a “balanced approach” in feeding the world’s nearly 10 billion people and addresses climate change, saying that British products address animal welfare standards as well as environmental concerns. ■

November 2020 / Register

11-State Marketplace bus card ads.qxp_Layout 1 10/21/20 10:55 AM Page 2

State Marketplace California

Illinois

Red River Farms 13750 West 10th Avenue Blythe, CA 92225 Office: 760-922-2617 Bob Mullion: 760-861-8366 Michael Mullion: 760-464-3906 Simmental – SimAngus™ – Angus

Iowa

Canada

Owner: Jim Berry

Bar 5 Simmental Stock Farms Ltd.

BAR

Commercially Targeted Seedstock

Cattle Manager: Ben Lehman 563-920-0315 6502 Rt. 84 South Hanover, IL 61041 815-297-5562

www.wildberryfarms.net

and circle

Circle 3 Genetics

Genetics

Office: Linda Lupton #636077, Holland – Euphrasia Townline R.R. #3, Markdale, ON, Canada, N0C 1H0 Phone: 519-986-1330 • Fax: 519-986-4736 Email: bar5admin@xplornet.com

Bulls, Females & Show Prospects Available Visitors always welcome

Website: www.bar5.com Ron Nolan 905-330-5299

Andreas Buschbeck Cell: 519-270-3258

Kansas

Indiana

Jeff & Leah Meinders & Family 3687 N. Co. Rd. 500 E • Milan, IN 47031 812-498-2840 Home • chm.excavating@gmail.com Jeremy Smith, Herdsman 706-424-1744

Cow Camp Ranch Kent, Mark and Nolan Brunner 3553 Upland Rd. Lost Springs, KS 66859-9652 785-466-6475 Kent 785-466-1129 Nolan 785-258-0173 Mark nolan@cowcampbeef.com

Spring Bull Sale – Friday, February 5, 2021.

Colorado

THE PERFORMANCE IS BRED IN – BEFORE THE BRAND GOES ON! Quality Red & Black Simmental

John & Barbara 812-546-5578 15633 E Jackson Rd. Hope, IN 47246

Dan, Jill, Luke & Chase 812-371-6881 Ben, Ashley, Gracie & Laynie 812-371-2926

DICKINSON SIMMENTAL AND ANGUS RANCH Kirk • 785-998-4401 (phone & fax) 2324 370th Ave. Gorham, Kansas 67640 www.dickinsonranch.com

March 20, 2021 49th Annual Production Sale At the Ranch

Dixson Farms, Inc. Carol Dixson, Kevin Dixson, & Lyle Dixson, D.V.M.

Steve: 217-799-1105 15957 N 200 E • Covington, IN 47932 hickscattleco@gmail.com • www.thediamondh.com

13703 Beaver Creek Rd • Atwood, KS 67730 785-626-3744 • drlyle@live.com www.dixsonfarms.com

11-State Marketplace bus card ads.qxp_Layout 1 10/21/20 10:57 AM Page 3

www.rivercreekfarms.com

Black Simmental Bulls & Females Purebred to Percentage

Wednesday, February 3, 2021 • at the ranch, Wibaux, MT

Jay 402-720-7596 • Clark 402-720-3323

180 Black Simmental, SimAngusTM and Angus Bulls to Sell Simmental Angus SimAngusTM

J&C SIMMENTALS

Bill Begger 482 Custer Trail Road Wibaux, MT 59353 Bill: 406-796-2326 John: 406-795-9914 darbegger@yahoo.com

29th Annual Production Sale February 10, 2021 Annual Production Sale March 19, 2021

Montana

Joe Mertz 785-456-9650 Bob Mertz 785-456-9201 Harold Mertz 785-456-9605 7160 Zeandale Road Manhattan, KS 66502

Jay & Kim Volk Clark & Leslie Volk Bob & Jeanette Volk

20604 US Hwy 30 • Arlington, NE 68002 volkjk@aol.com • www.jandcsimmentals.com Steve & Mary Gleason • Jake, Becky, Ben, Joe & Sam

J&C Annual Bull Sale – January 30, 2021

12410 Blazingstar Rd • Maple Hill, KS 66507 Phone: 785-256-6461 • Steve: 785-640-8060 • Jake: 785-640-8062 www.Sunflowergenetics.com

JD Anderson

Minnesota Dr. Lynn Aggen Office: 507-886-6321 Mobile: 507-421-3813 Home: 507-886-4016

Clay and Marianne Lassle 42 Road 245 Glendive, Montana Clay: 406.486.5584 Ryan: 406.694.3722 lrsbeef@midrivers.com

Performance with Quality

Matt Aggen Mobile: 701-866-3544 Home: 507-772-4522 Email: mattaggen@hotmail.com

Harmony, MN 55939 www.oakmfarm.com

Arapahoe, NE 308-962-6146 powerlinegenetics.com powerlinegenetics@gmail.com

Missouri LUCAS CATTLE CO. Registered Simmentals, SimAngusTM & Angus Cattle

Birthplace of the first Polled Black Simmental Bull Made in Montana Sale • February 6, 2021 Troy Wheeler, Cattle Manager: 406-949-1754 Gary Burnham: 406-439-2360 2515 Canyon Ferry Road • Helena, MT 59602 ASA No. 174 E-mail: ppsranch@gmail.com

402-641-2936 Cell Nick and Andrea 303 Northern Heights Drive • Seward, NE 68434 a.sloup@juno.com • www.sloupsimmentals.com

Triangle J Ranch Darby & Annette Line 35355 Arrow Road • Miller, NE 68858 308-627-5085 Darby Cell www.trianglejranch.com

Bull Sale last Sunday in January and Female Sale first Sunday in November.

Nebraska

FORSTER FARMS Just 20 minutes off I-80

Verlouis Forster Family 74096 Road 434 Smithfield, NE 68976-1039 Ph 308-472-5036 Verlouis 308-991-2208 Alan Cell Email: alan_forster@hotmail.com

“Red and Black, Polled, Pigmented Simmentals”

Western Cattle Source

)

Prickly Pear Simmental Ranch

(

Forrest & Charlotte Lucas, Owners Cleo Fields 417-399-7124 RT 91 Box 1200 Brandn Atkins Cross Timbers, MO 65634 417-399-7142 Office 417-998-6878 Jeff Reed Fax 417-998-6408 417-399-1241 www.lucascattlecompany.com Visitors Always Welcome

Jock & Brenda Beeson 100 Wohlers Drive Crawford, NE 69339 308-665-1111 (home) 308-430-2117 (mobile) 308-430-0668 (mobile) Email:wcsbeeson@bbc.net

November 2020 / Register

11-State Marketplace bus card ads.qxp_Layout 1 10/21/20 10:58 AM Page 4

State Marketplace North American Fullblood Breeders

KAELBERER SIMMENTALS Claye and Michelle Kaelberer and Family 4215 County Road 85 • New Salem, ND 58563 701-220-3124 (cell) • 701-843-8342 (home) Edge of the West Bull and Female Production Sale each February

BRINK FLECKVIEH 23098 Gunder Rd • Elkader, IA 52043 Jerry: 563-245-2048 • Preston: 563-880-2075 jbrink@alpinecom.net Visit our website: www.brinkgenetics.com

REGISTERED SIMMENTAL F-1 REPLACEMENTS REGISTERED BRAHMANS

8800 Row-Cab Line Rd. • Rockwell, NC 28138 704-279-3128 • 704-202-6171 Cell E-mail: myram@morrisonfarm.com www.morrisonfarm.com

ART-JEN SIMMENTAL FARM Arthur F. Jensen • 913-592-3047 18435 S. 169 Hwy • Olathe, KS 66062

North Dakota

In our 5th decade breeding Simmental cattle.

www.jensensimmentals.com

” “BBAS RK OF

ENNE

MYRA NEAL MORRISON

JENSEN SIMMENTALS Steven A. Jensen • 913-636-2540 24580 W. 319th Street Paola, KS 66071 jensensimmentals@gmail.com

North Carolina

SIMMENTAL CATTLE Adams, North Dakota 58210 Joe: 701-944-2732 • Mark: 701-331-3055

Roger, Jeanette, & Erika Kenner

5606 57th St. NE Leeds, ND 58346 Phone 701-466-2800 Erika 406-581-1188 erika.kenner@gmail.com Fax 701-466-2769 www.kennersimmental.com

SIMMENTALS

QBVJT

VJT Ranch

Power by Design 701-710-0843 Oakes, ND Quandt Brothers 701-710-0080 Sale Feb. 16, 2021

THE M jpbata@polarcomm.com ... ...QUALITYAnnual Production Sale • February 12, 2021

Wilkinson Farms Simmentals Terry and Cathy Schlenker Family 7649 49th Street SE Montpelier, ND 58742 701-489-3583 (home) 701-320-2171 (cell) www.wilkinsonfarmssimmentals.com

Mitchell Lake Ranch Jim Ethridge and Donna Adams 9834 James Cemetery Road Franklin, TX 77856-5838 979-828-5316 • 979-255-2882 cell jim.ethridge@hughes.net www.mitchelllakeranch.com Fullblood and Purebred Simmentals • Quality by Design

Terry Ellingson & Family

Phone: 701-384-6225 Cell: 701-741-3045

5065 125th Ave. NE • Dahlen, ND 58224 tellings@polarcomm.com • www.ellingsonsimmentals.com Annual Production Sale, January 22, 2021

Ohio

11-State Marketplace bus card ads.qxp_Layout 1 10/22/20 11:47 AM Page 5

Willis Simmentals 5759 Enville Road Marietta OK 73448 willissimmentals@arbuckleonline.com

Quality Simmental Breeding Cattle 10 miles east on Hwy. 32, 1/4 mile north on Enville Road.

Jon 580-795-4601

Bobby 580-276-2781 (ph. & fax)

PO Box 127 Harrod, OH 45850 419-648-9196 (home) 419-648-9967 (office) 419-230-8675 (cell)

Troy Jones & Randy Jones jonesshowcattle@hotmail.com • jonesshowcattle.com

South Dakota’s Source for Outcross Performance Simmentals!

Clay Ekstrum 605-778-6185 (H) 605-730-1511 (C)

John Ekstrum – Specializing in Hard to Find 605-778-6414 Red Breeding Stock – 36220 257th St., Kimball, SD 57355 clayekstrum@midstatesd.net • ekstrumsimmentals.com

South Dakota Benda Simmentals

Bruce and Sandra Flittie

Jim and Jay Benda 26106 366th Ave. Kimball, SD 57355 605-778-6703

Jim: 605-730-6703 (Cell) Jay: 605-730-0215 (Cell) bendaranch@midstatesd.net

11913 342nd Ave • Hosmer, SD 57448 605-283-2662 • flittiesimm@valleytel.net

Black and Red Breeding Stock Harley – 605-680-0845 Dawn – 605-680-4224 Kari – 605-680-4386 Home – 605-894-4464 Simmental Cattle – Club Calves Harley, Dawn and Kari Cable 2344 Rocky Road • Pukwana, SD hdcable@midstatesd.net

Christensen H Dunsmore 3C Christensen Ranch John Christensen, Cam & Tyler Fagerhaug 37273 216th Street • Wessington, SD 57381 605-458-2218 home • 605-458-2231 fax 605-350-1278 cell 458-350-2018 Cam

3 C

10904 387th Avenue Frederick, SD 57441

Kerry, Justin, and Travis Hart 605-252-2065 (Kerry) 605-216-6469 (Justin) 605-252-0894 (Travis) 4hooves@nvc.net www.hartsimmentals.com

R&R Cattle Company Steve & Elaine Reimer & Family 25657 345th Avenue Chamberlain, SD 57325 Phone: 605-234-6111 Email: rrcattle@midstatesd.net

Annual Production Sale

Oklahoma

March 19, 2021 • Wessington, SD

NLC Simmental Ranch Rick & Nalani L. Christensen Dunsmore & NaLea, Chase & Swayzee 21830 372nd Ave • Wessington, SD 57381 605-458-2425 • 605-354-7523 cell 605-350-5216 cell

NLC

Gary and Cindy Updyke Checotah, OK • 918-473-6831 (H) • 918-843-3193 (C) garyupdyke38@gmail.com www.facebook.com/UpdykeSimmentals

TRAXINGER SIMMENTAL

Reds, Blacks • Bulls and Females Private Treaty Sales

Mike and Terri Traxinger 11176 – 406th Avenue Houghton, SD 57449 Home: 605.885.6347 Mike’s cell: 605.294.7227 mtrax@nvc.net www.traxinger.com

Steve & Cathy Eichacker 605-425-2391 or 605-421-1152 email: es@triotel.net 25446 445th Ave Salem, SD 57058

(Continued on page 66)

Annual Bull Sale • March 5, 2021

November 2020 / Register

11-20 Sale Results.qxp_Layout 1 10/22/20 12:05 PM Page 2

SALE RESULTS 20th Annual Bulls Eye Breeders Sale

Illini Elite Sale

September 16, 2020 • Modesto, CA

September 20, 2020 • Shelbyville, IL

No. 80

Category SimAngus™ and Angus Bulls

Average

No.

$4,600

24 38 2 1

Bred Heifer and Cows Heifer Calves Steers Embryo Lot

$2,908 $3,180 $2,750 $3,450

Total Lots

$3070

Auctioneer: Rick Machado, CA Sale Manager: Eberspacher Enterprises (EE) Inc., MN Marketing Representatives: Val Eberspacher (EE); Matt Macfarlane, California Cattleman, CA; Jake Pockerine, American Angus Association, CA; Logan Ipsen, Western Livestock Journal, ID; and Jason Judge, CA.

High-Selling Lots: $8,000 – “Dmnd Oak Bonus Beef 523-16,” s. by Basin Bonus 4345, cons. by Diamond Oak Cattle, sold to Gansberg Ranches, Markleeville. $7,100 – “GRS Boulder G909,” s. by CCR Boulder 1339A, cons. by Gonsalves Ranch, sold to Thomas Deniz, Chowchilla. $7,000 – “GRS Bounty G947,” s. by Hook`s Bounty 6B, cons.by Gonsalves Ranch, sold to Mapes Ranch, Modesto. $7,000 – “GRS Main Event G955,” s. by TJ Main event 503B, cons. by Gonsalves Ranch, sold to Justin Bruecker, Chowchilla. $6,250 – “Dmnd Oak 38 Caliber 732-19,” s. by Baldridge 38 Special, cons. by Diamond Oak Cattle, sold to Mapes Ranch, Modesto. $6,000 – “Dmnd Oak Revovler 699-19,” s. by Baldridge 38 Special, cons. by Diamond Oak Cattle, sold to Mapes Ranch, Modesto. $6,000 – “RPF Mr. Hickory H92,” s. by Deer Valley Old Hickory, cons. by Flood Bros. Cattle, sold to Paso Robles Equine, Paso Robles. $6,000 – “GRS Paydirt G958X,” s. by CCR pay Dirt 2340C, cons. by Gonsalves Ranch, sold to Absher Land and Livestock, Hughson. $5,750 – “RPF Mr. Hold Hickory H90,” s. by Deer Valley Old Hickory, cons. by Flood Bros. Cattle, sold to Gary and Allie Silvera, San Jose. Comments: The Bulls Eye Breeders Group includes hosts from Gonsalves Ranch, Diamond Oak Cattle, Flood Bros. Cattle and Double M Ranch.

Category

Average

2 31 20

SM Bulls SM Cow/Calf Pairs SM Bred Heifers

$1,550 $2,774 $1,650

Total SM Lots

$2,303

Auctioneer: Dustin Carter, SD Sale Manager: Eberspacher Enterprises (EE) Inc., MN Marketing Representatives: Val Eberspacher (EE); Randy Rasby, Livestock Plus, NE; Jeff Kapperman, Tri-State Neighbor, SD; Jim Scheel, Cattle Business Weekly, SD; Rod Geppert, American Angus Association, SD; Kent Jaecke, OK; Kelvin Jorgensen, NE; Scott Werning, SD; Jeremie Ruble, IA; Rock Woehlhaff, Glacier Lake Livestock, SD; and Amanda Hilbrands, LiveAuctions.TV, MN.

High-Selling SM Lots: $3,000 – Bred SM Cow, “MCCS Abigail 73D,” s. by W/C Loaded Up 1119Y sold to Darin Mertens, Milbank. $2,800 – Bred SM Cow, “MCCS Blaze 30Y 17B,” s. by DLN Upgrades Legend Z32, sold to Rockin H Simmentals, Canby, MN. $2,600 – Bred SM Cow, “JDSC Y19 E60,” s. by W/C Loaded Up 1119Y, sold to Joseph Weber, Volga. (Continued on page 66)

11-Livestock Services bus card ads.qxp_Layout 1 10/21/20 11:19 AM Page 1

Livestock Services Auctioneers and Marketing

Genetics

Brian Bouchard Ph: 403-946-4999 Cell: 403-813-7999 • Fax: 403-946-4919 info@bouchardlivestock.com • www.bouchardlivestock.com

#27 McCool Crescent — Bay 11 Box 1409 • Crossfield, AB T0M 0S0 Export/Import Marketing & Consulting • Embryos • Live Cattle Semen • Domestic Sales Consulting/Management & Order Buying

Semen Available on Today’s Hottest AI Sires 866-356-4565 www.cattlevisions.com

ROGER JACOBS Auctioneer P.O. Box 270 Shepherd, MT 59079 406-373-6124 Home 406-698-7686 Cell 406-373-7387 Fax auctions@jacobslivestock.com

Internet/ Communications

Craig and Becky Hays 42942 County Road 37 Pierce, CO 80650 660-562-2074 www.ultrainsights.com

Data You Trust, Service You Deserve!

Insurance

WILLIAMS L and & Cattle A uction Co. MIKE WILLIAMS, Auctioneer 18130 Brush Creek Road Higginsville, MO 64037 PH: 660-584-5210 • Cell: 816-797-5450 Email: mwauctions@ctcis.net

518 Brownstone Dr. St. Charles, IL 60174-2807 630.945.3483 office • 815.762.2641 cell 630.945.3584 fax jim@jamesfbessler.com

www.jamesfbessler.com

November 2020 / Register

11-20 Circuit.qxp_Layout 1 10/22/20 12:12 PM Page 2

SHOW CIRCUIT Ohio Junior Simmental Summer Showdown

Overall 1. Cade Liggett, Dennison.

Date: August 8, 2020 Location: Wooster Judge: Blake Boyd, Mayslick, KY

Showmanship Pee-Wee 1. Sam Smith, Upper Sandusky.

Beginner 1. Taylor Wadsworth, Atwater. 2. Lane Reihing, Carroll.

Junior 1. Kate Liggett, Dennison. 2. Delaney Chester, Oregonia.

Intermediate 1. Emma McLaughlin, Woodsfield. 2. Billy Kegley, Navarre.

Grand Champion Feeder Calf “Mr. Lazzo,” s. by TLLC One Eyed Jack, exh. by Taylor Wadsworth, Atwater.

Reserve Grand Champion Feeder Calf “HB88,” s. by Charmont Quarterback, exh. by James Himes, Russellville.

Grand Champion Market Steer “ABCS Lexus Jack,” s. by Here I Am, exh. by William Kegley IV, Navarre.

Reserve Grand Champion Market Steer “NCD Silver Bullet 2G,” s. by In God We Trust, exh. by Bailey Dusseau, Graytown.

Senior 1. Cade Liggett, Dennison. 2. Garrett Stanfield, Manchester.

Grand Champion Bred and Owned Purebred Bull “WCCO/WST Making His Mark,” s. by Jass on the Mark, exh. by Tyson Woodward, Cambridge. 11-Junior Show BO Res Bull.jpg

Reserve Grand Champion Bred and Owned Purebred Bull “WCCO/WST The Price Is Right,” s. by SC Pay The Price C11, exh. by Emma Woodward, Cambridge.

Grand Champion Simbrah Heifer “Charmont Cranberry G28E,” s. by LN LMC 12th Man Y238, exh. by Katelyn Cowdrey, Russellville.

Grand Champion Percentage Cow/Calf Pair “M-R Fast Forward 830F,’ s. by WS Stepping Stone B44, Calf, “Wildydale Scarlett,” s. by GLS Declaration D611, exh. by Clara Wildermuth, Granville.

Reserve Grand Champion Percentage Cow/Calf Pair “Jones So Sweet 100E,” s. by Mr. HOC Broker, Calf, “JNRM So Sweet Moana,” s. by Monopoly, exh. by Jenna Norman, Wauseon.

Grand Champion Purebred Heifer and Grand Champion Bred and Owned Purebred Heifer “FFSC Vixon 16G,” s. by WLE Uno Mas X549, exh. by Collin Fedderke, Napoleon.

Reserve Grand Champion Purebred Heifer and Reserve Grand Champion Bred and Owned Purebred Heifer “Hall Black Star F802,” s. by W/C Loaded Up 1119Y, exh. by Carter Hall, Ripley, WV.

Grand Champion Percentage Heifer “JBOY Ms Heights 898G.” s. by WS Pilgrim H182U, exh. by Emma McLaughlin, Woodsfield.

11-20 Circuit.qxp_Layout 1 10/22/20 12:13 PM Page 3

Reserve Senior Calf Champion “FSCI Ms. Personality G119,“ s. by W/C Executive Order 8543B, exh. by John Ferguson, Chardon. Summer Champion “FSCI Built 2 Execute G049,” s. by W/C Executive Order 8543B, exh. by John Ferguson, Chardon. Reserve Grand Champion Percentage Heifer “WST/WCCO Freda 429G,” s. by Profit, exh. by Tyson Woodard, Cambridge.

Reserve Grand Champion Feeder Calf “HB88,” s. by Charmont Quarterback, exh. by Jason Himes, Russellville.

Grand Champion Percentage Bull “HEIL Mr BO 614H,” s. by Colburn Primo 5153, exh. by Amber Heil, Adamsville.

Reserve Summer Champion “SSF Lady S23G,” s. by GSC GCCO Dew North 102C, exh. by Garrett Stanfield, Manchester. Junior Champion “SVJ Forever My Lady G3,” s. by Mr. CCF Vision, exh. by SVJ Farm, Amity, PA. Reserve Junior Champion “Prestige/Heil Ms. Primary,” s. by KRMS Primary Candidate, exh. by Amber Heil, Adamsville.

Grand Champion Bred and Owned Percentage Heifer “Charmont Versace G87D,” s. by THSF Lover Boy B33, exh. by Katelyn Cowdrey, Russellville.

Grand Champion Market Steer “ABCS Lexus Jack,” Here I Am, exh. by William Kegley IV, Navarre.

Reserve Grand Champion Percentage Bull “FSCI Bombshell G199,” s. by W/C Bankroll 811D, exh. by John Ferguson, Chardon. Grand Champion Simbrah Heifer “Charmont Cranberry G28E,” s. by LN LMC 12th Man Y238, exh. by Katelyn Cowdrey, Russellville.

Reserve Grand Champion Bred and Owned Percentage Heifer “Halls Keepin The Faith G918,” s. by FHEN Halftime A127, exh. by Carter Hall, Ripley, WV.

Reserve Grand Champion Market Steer “NCD Silver Bullet 2G,” s. by In God We Trust, exh. by Bailey Dusseau, Graytown.

Ohio Simmental Open State Show Date: August 9, 2020 Location: Wooster Judge: Bailey Wesner, Chalmers, IN Grand Champion Purebred Bull “WCL No Limits G302,” s. by Mr. CCF 20-20, exh. by Cole Liggett, Dennison.

Grand Champion Purebred Cow/Calf Pair “HFHF Christmas Miss Noel,” s. by Haleys Mr Direct B214, Calf, “HFHF Miss Annie Oakley,” s. by TRAXS Rushmore 103, ehx. by Handrosh Farms, Litchfield.

Reserve Grand Champion Percentage Cow Calf Pair “Jones So Sweet 100E,” s. by Mr HOC Broker, Calf, “JNRM Sow Sweet Moana,” s. by Monopoly, exh. by Jenna Norman, Wauseon.

Purebred Females

Reserve Junior Calf Champion “Wise-Tito,” s. by WLE Uno Mas X549, exh. by McKaylnne Helmke, New Philadelphia. Reserve Grand Champion Purebred Bull WCCO/WST Making His Mark,” s. by Jass on the Mark 69D, exh. by Tyson Woodard, Cambridge.

Reserve Intermediate Champion “Prestige/RSF Secret Lady,” s. by Remington Secret Weapon, exh. by Amber Heil, Adamsville.

Grand Champion Percentage Cow Calf Pair “M-R Fast Forward 830F,” s. by WS Stepping Stone B44, Calf, “Wildydale Scarlett,” s. by GLS Declaration D611, exh. by Clara Wildermuth, Granville.

Junior Calf Champion “Halls Shez So Cool H061,” s. by W/C Relentless 32C, exh. by Carter Hall, Ripley, WV. Grand Champion Feeder Calf “Baker Peaches,” s. by In God We Trust,” s. by Kaitlynn Baker, Shreve.

Grand Champion and Intermediate Champion “FFSC Vixon 16G,” s. by WLE Uno Mas X549, exh. by Collin Fedderke, Napoleon.

Senior Calf Champion “FSCI Ms. Gemstone G169,” s. by W/C Bullseye 3046A, exh. by John Ferguson, Chardon.

Reserve Grand Champion and Senior Champion “Hall Black Star F802,” s. by W/C Loaded Up 1119Y, exh. by Carter Hall, Ripley, WV. Reserve Senior Champion “PPCC/CLPP Satin and Lace,” s. by W/C Loaded Up 1119Y, exh. by Prospect Cattle/ Brad Clapp, Hillsboro.

Percentage Females Junior Calf Champion “SBS Miss Primo H002,” s. by Colbrun Primo 5153, exh. by Strasbaugh’s Black Simmental, Danville. (Continued on page 66)

November 2020 / Register

11-20 Sale Results.qxp_Layout 1 10/22/20 12:07 PM Page 3

State Marketplace (Continued from page 61)

Washington Jud and Margie Flowers

Tennessee

Trinity Farms

12111 N. Bryan Road • Mission, TX 78573-7432

956-207-2087 email: judf@lonestarcitrus.com

Angus SimAngusTM Simmental

“No Nonsense” Simbrah Cattle Generations of Excellence Sale...first Saturday in March Robb & Debbie Forman Mike & Paulette Forman 509-201-0775 509-968-4800 2451 Number 81 Rd. Ellensburg, WA 98926 www.trinityfarms.info • Email: trinity@fairpoint.net

Texas Simbrah, SimAngus HT, SimAngus TM

& Simmental

LLC

FILEGONIA

CATTLE

Pine Ridge Ranch Pine Ridge Ranch Pine Ridge Ranch

Joe & Beth Mercer 327 CR 459 COMPANY Lott, TX 76656 Cell: 956-802-6995 Home, Office: 254-984-2225 bethmercer1974@gmail.com www.filegoniacattle.com

ATHENS, TX

Jane and Bill Travis billtravis@simbrah.com

www.simbrah.com

9876 PLANO RD. DALLAS, TX 75238 Office: 214-369-0990 Cell: 214-850-6308

SHOW CIRCUIT

SALE RESULTS (Continued from page 62)

(Continued from page 65)

Comments: Also selling were 79 Angus Pairs at an average of $2,708; 23 Angus Bred Heifers at an average of $1,789; five Angus Bulls at an average of 1,040; One Hereford Pair for $2,060; and one Red Angus Bull at $3,750.

Reserve Junior Calf Champion “Rockin’ C Lizzo,” s. by GSC GCCO Dew North 102C, exh. by Delaney Chester, Oregonia.

Grand Champion and Junior Champion “WST/WCCO Freda 429G,” s. by Profit, exh. by Tyson Woodard, Cambridge.

Jeremie Ruble purchased many lots for his customers as the sale consultant.

Lane Tekrony was among the buying crowd.

Chris Christensen, Christensen Simmental studied his catalog prior to the sale.

Reserve Grand Champion and Senior Calf Champion “CMCK Miss Cosmopolitan G53,” s. by KRMS Primary Candidate, exh. by McKenzie Powers, Lancaster. Reserve Senior Calf Champion “FSCI Ms Vision G249,” s. by DSFF Vision 363D, exh. by John Ferguson, Chardon.

Jay, Tara, Tanner & Garrett Mertens welcomed the crowd to their dispersal sale. ■

Reserve Junior Champion “FFSC Ms Honey 20G,” s. by Colburn Primo 5153, exh. by Collin Fedderke, Napoleon. Intermediate Champion “FFSC Ms Primo 12G,’ s. by Colbun Primo 5153, exh. by Camren Fedderke, Napoleon. Reserve Intermediate Champion “FSCI Ms Erica G178,” s. by Profit, exh. by Taylor Poff, Chardon. Senior Champion “Heil Ms Willow F12,” s. by TLLC One Eyed Jack, exh. by Amber Heil, Adamsvill. Reserve Senior Champion “S&S Sweet Honey 8900F,” s. by EXAR Classen 1422B, exh. by Nathan Videkovich, Ashville. ■

11.20 Schaake Farms fp 4c.qxp_Layout 1 10/22/20 1:19 PM Page 1

11-20 New Members.qxp_Layout 1 10/23/20 9:15 AM Page 2

NEW MEMBERS CANADA

ILLINOIS

MARYLAND

OHIO

CL Ranches Ltd 45001 Township Rd 244 Calgary, Alberta T3Z 2N2 Antelope Butte Livestock Ltd Box 10 Lundbreck, Alberta T0K 1H0

William Payne 1875 Richardson Rd Amboy, IL 61310 Landon Farms 3362 Rt 108 Greenfield, IL 62044 Jeremy Meyer 1553 Twp Rd 1300 N Biggsville, IL 61418

KL Lemmon Cattle Company 2516 Ebbvale Rd Manchester, MD 21102

B & R Simmentals 1262 Lincoln Pike Patriot, OH 45658 Brian McCartan 3700 Farmersville West Alex Rd Farmersville, OH 45325 Trimbach Cattle 3031shaker Road Franklin, OH 45005

GUATEMALA Edgar Humberto Dieguez Meneses 16 St 10-67 Zone 10 Guatemala, GT 1010

ARKANSAS Mason Walker 14844 Walker Rd Prairie Grove, AR 72753 Birkner Cattle 339 Pigeon Roose Dr Solgohachia, AR 72156 Davy Smith 2001 Greenwood Ct Gentry, AR 72734

CALIFORNIA Ron Gilliland 8787 Mace Blvd Davis, CA 95618 Waltz Ranch PO Box 627 Wheatland, CA 95692

COLORADO Paul & Marianne Kaiser PO Box 116 Stoneham, CO 80754 911 Cattle Co 5421 County Road 25 Merino, CO 80741 Garett Frank 18021 CR 25 Platteville, CO 80651

FLORIDA Tippin Hat Cattle Co 557 Graham Dairy Rd Venus, FL 33960 Sunshine Farm 4855 Arrowhead Dr Marianna, FL 32446 Nowak Farms 3160 Sandicrest Dr Cantonment, FL 32533

GEORGIA Steven Cooper 77 Lewis Roberts Rd Jefferson, GA 30549 Wyatt Sheppard 179 Sheppards Switch Rd Sylvania, GA 30467

INDIANA Norwood Cattle Company 9454 N Gundy Rd Roanoke, IN 46783 Gerkin Farms 6339 N State Rd 337 Orleans, IN 47452 Dalton Smith 2388 S CR 450 W Coatesville, IN 46121

MICHIGAN Clay Decker 31431 Swonk Rd Leonidas, MI 49066 Steve & Michelle Meert 25213 2nd Ave Allegan, MI 49010

MINNESOTA Josephson Cattle 401 E Lyon St Minneota, MN 56264 Jason Madison 55635 180th Ave West Concord, MN 55985

IOWA

MISSISSIPPI

Mike McMillen 1984 Timber Rd Corydon, IA 50060 RA Cattle Company 2479 G Ave Denison, IA 51442 Preferred Stock Farm 61228 Oxford Rd Atlantic, IA 50022 Bisinger Farms 1513 72nd St Monmouth, IA 52309 Jaylee Happe & Matt & Jana Utesch 6536 D Ave Washta, IA 51061 Tim & Laura Paplow 3196 270th St Nashua, A 50658 Brandt Ranch 2131 175th St Clarion, IA 50525 Lime Springs Cattle Company 6413 Quail Ave Lime Springs, IA 52155

Bar H Farms PO Bx 825 Hattiesburg, MS 39403

KANSAS

Regan A Gittlein 74747 344 Ave Wauneta, NE 69045 Keaton Macholan 2250 Road 47 Linwood, NE 68036 Michael P Fogarty Sr PO Box 134 Homer, NE 68030 Beutler Beef and Cattle Company 20814 Frances Cir Elkhorn, NE 68022

Abram & Dani Mertz 1331 Poyntz Ave Manhattan, KS 66502 Diamond Cross Cattle 207 S Concord Minneapolis, KS 67467

LOUISIANA Cottonwood Cattle Co 22059 Smith Rd Kentwood, LA 70444

MISSOURI Maple Lane Farms 6555 State Rd UU Fulton, MO 65251 Williams Brothers Simmental 19561 Highway Y Milan, MO 63556

MONTANA AOK Simmental 58 Beaver Crk Blvd Havre, MT 59501

NORTH CAROLINA Jolley Farms LLC 2440 Jenkins Rd Shelby, NC 28150

NEBRASKA

OKLAHOMA Glenn Cantrell PO Box 60 Lone Grove, OK 73443 Charles Mertz 81 Stoneridge Ponca City, OK 74604 Todd Wilson 23670 E 950 Rd Weatherford, OK 73096 Bryan Rosenquist PO Box 214 Yale, OK 74085 Jared Bain 9301 E State Line Rd Newkirk, OK 74647 Smith Cattle 630 West Old Fred Rd Chickasha, OK 73018

PENNSYLVANIA Slate Wind Farm 10157 Corner Rd Mercersburg, PA 17236

SOUTH CAROLINA Awendaw Farms 7613 Hwy 17 N Awendaw, SC 29429

SOUTH DAKOTA Hofer Land & Cattle 43604 269th St Bridgewater, SD 57319

TENNESSEE Jacob Fugate 341 Victor Ln Whitesburg, TN 37891

TEXAS 7T Cattle Company 2982 Wood Creek Rd Brenham, TX 77833 Robert Johnson Po Box 246 Paradise, TX 76073 Tom A Vestal 2905 Coronado Dr College Station, TX 77845 (Continued on page 73)

11.20 ND Simm Assn fp 4c.qxp_Layout 1 10/21/20 11:23 AM Page 1

11-20 ASA Fee Schedule.qxp_Layout 1 10/23/20 9:17 AM Page 2

ASA FEE SCHEDULE DNA Services

(Contact ASA For Testing Kits)

Genomic Tests:

Genetic Conditions Panel . . . . . . . . . . . . . . . . $25 (Must run with LD or HD)

*GGP-HD (Required for AI sires/donor dams) . . . . . . . $90 *GGP-LD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $50 GGP-uLD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $33 *Add-on tests available Stand Alone

Arthogryposis Multiplex (AM) Neuropathic Hydrocephalus (NH) Developmental Duplication (DD) Tibial Hemimelia (TH) Pulmonary Hypoplasia with Anasarca (PHA) Osteopetrosis (OS) Contractural Arachnodactyly (CA)

Add-on

**Parental Verification (PV) . . . . . . . . . . . . . $18 Coat Color . . . . . . . . . . . . . . . . . . . . . . . . . . . $20 Red Charlie. . . . . . . . . . . . . . . . . . . . . . . . . . . $15 Horned/Polled . . . . . . . . . . . . . . . . . . . . . . . . $33 PMel (Diluter) . . . . . . . . . . . . . . . . . . . . . . . . $20 Oculocutaneous Hypopigmentation (OH) . . $25 BVD PI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $5

Free $9 NA $19 Free

(Individual defect tests can be ordered for $25.) **Research Fee charged at $1.00/min – Includes but is not limited to: DNA re-checks to more than 2 additional parents, multi-sire pastures, excess time spent to confirm parentage, mis-identified samples, and samples arriving at lab without proper ASA paperwork. ***Prices are subject to change

DNA Collector Fees: Allflex TSU - $20.00 (box of 10) • Allflex Applicator - $40.00 • Blood Cards - $1.00 ea. (processing fee) Hair Cards - $5.00 ea. (processing fee) • Sample Pull Fee – $2.00 ea.

THE Enrollment Spring 2021 THE Enrollment — (dams calve January 1-June 30) — Early enrollment open October 15 through December 15, 2020. Late enrollment available until February 15, 2021.

A re-enrollment fee of $35.00 applies to any dam that is removed from inventory and re-enters the herd at a later date.

Fall 2021 THE Enrollment — (dams calve July 1-December 31) — Early enrollment open April 15 through June 15, 2021. Late enrollment available until August 15, 2021. Option A (TR) Early Enrollment *Late Enrollment *Late enrollment fees

Option B (SR)

Option C

Option D (CM)

FREE $1.00

$7.50 $8.50

$500/herd $500/herd

$15.00 $16.00

A member who has dropped out of THE and wishes to return, may do so for the next enrollment season. Re-enrollment fee is $35 per animal (maximum of $350) plus enrollment fees. Non-THE registration fees will apply to the calendar year when a member did not participate in THE.

American Simmental Association Fees First Time Membership Fee: Adult First Time Membership Fee*. . . . . . . . . . . . . . $160 (Includes: $50 set-up fee and $110 ASF)

Junior First Time Membership Fee* . . . . . . . . . . . . . . $40 Prefix Registration . . . . . . . . . . . . . . . . . . . . . . . . . . . . $10 *After January 1: $105 for Adults and $40 for Juniors

Annual Service Fee (ASF)*: Adult Membership. . . . . . . . . . . . . . . . . . . . . . . . . . . $110 Junior Membership . . . . . . . . . . . . . . . . . . . . . . . . . . . $40 Fiscal year runs from July 1 – June 30

Registration Fees: Registration Fees enrolled in THE Enrolled in Option A . . . . . . . . . . . . . . . . . . . . No Charge Enrolled in Opt B or C <10 months . . . . . . . . . . . . . . $30 Enrolled in Opt B or C 10 months <15 months . . . $40 Enrolled in Opt B or C 15 months . . . . . . . . . . . . . . $50

Transfer Fees: First Transfer . . . . . . . . . . . . . . . . . . . . . . . . . . No Charge Subsequent Transfers Within 60 calendar days of sale . . . . . . . . . . . . . . . . $10 Over 60 calendar days after sale . . . . . . . . . . . . . . . $30

Additional Transactions: Priority Processing (not including shipping or mailing) . . . . . . . . . . . . . . . . . . . $50 Corrections . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $5

Registration Foreign/Foundation Fees: Register Foundation Cow . . . . . . . . . . . . . . . . . . . . . . $17 Register Foundation Bull. . . . . . . . . . . . . . . . . . . . . . . $25

Registration Fees not enrolled in THE: Non-THE <10 months . . . . . . . . . . . . . . . . . . . . . . . . . $42 Non-THE 10 months <15 months. . . . . . . . . . . . . . . $52 Non-THE 15 months. . . . . . . . . . . . . . . . . . . . . . . . . . $62

11-Western Choice fp 4c.qxp_Layout 1 10/21/20 11:27 AM Page 1

11-20 Date Book.qxp_Layout 1 10/26/20 1:24 PM Page 2

DATE BOOK NOVEMBER 1 1 2 2 7 7 7 7 14 14 14 14 15 16 20 21 21 21 21-24 21 21 21 21 27 28 28

Hawkeye Simmental Sale — Bloomfield, IA Triangle J Ranch’s Annual Female Sale — Miller, NE Hanel’s Black Simmentals’ Female Sale — Courtland, KS Harriman Santa Fe Annual Bull Sale — Montrose, MO 24th Annual Southern Showcase Sale — Rome, GA Cason’s Pride and Joy Elite Female Sale — Russell, IA Hilltop Simmentals’ Dakota Ladies’ Bred Heifer Sale — Worthing, SD Irvine Ranch 16th Annual Production Sale — Manhattan, KS Anderson Land and Livestock Private Treaty Bull Sale — Stanfield, OR Deer Creek Farm’s Annual Bull Sale — Lowesville, VA Gibbs Farms’ Bull and Replacement Female Sale — Ranburne, AL SK Cattle’s Complete Simmental Dispersal Sale — Aberdeen, SD Houck Rock Creek Ranch’s Fall Private Treaty Bull Sale — Allen, KS Bichler Simmentals’ Production Sale — Linton, ND Heartland Simmental Performance with Class Sale — Waverly, IA 9th Annual Strickland-Driggers Bull Sale — Glennville, GA Best of Both Worlds Sale — Newark, OH Callaway Cattle Company’s 8th Annual AffordaBULL Sale — Hogansville, GA LMC and Friends Giving THANKS Online Sale VI — www.lamuneca.com Southern Cattle Company Bull Sale — Marianne, FL Stanley Martins Farms’ Herd Reduction Sale — Decorah, IA (page 6) Timberland Cattle’s Fall Bull Sale — Vernon, AL Yardley Cattle Company's Annual Female Sale — Beaver, UT Chestnut Angus Female Sale — Pipestone, MN Felt Farms’ Foxy Ladies Sale — West Point, NE Nolan and Bagby Performance Cattle’s Breeding For the Future Bull and Female Sale — Rockfield, KY 28 Right By Design Sale — Middletown, IN (page 77) 30 WLB Livestock Complete Dispersal — Douglas, MB

DECEMBER 5 5 5 5 5 5 5 11 11 12 12 12 12 12 13 18 19

Jewels of the Northland — Clara City, MN (page BC) Next Step Cattle Company’s 8th Annual Bull Sale — Livingston, AL Schaake Farms’ Legends of the Flint Hills Sale — Westmoreland, KS (page 67) T-Heart Ranch’s Fall Female Sale — LaGarita, CO The Source Sale Volume VI — Nashville, GA Tom Brothers Ranch Private Treaty Bull Sale (Opening Day), Campbellton, TX Western Choice Simmental/SimAngus™ Sale — Billings, MT (page 71) JS Midwest Made Elite Female Sale — Prairie City, IA Southern Cattle Company’s Arcadia Bull Sale, Marianna, FL Cowboy Logic Bull and Female Sale — Talmo, GA Hartman Cattle Company’s Customer Appreciation Sale — Tecumseh, NE NDSA Annual Showcase/Sale — Mandan, ND (page 69) North Alabama Bull Evaluation Sale — Cullman, AL Sandeen Genetics Buildin’ A Brand Sale — Blakesburg, IA (page 3) Trauernicht Simmental Nebraska Platinum Standard Sale — Beatrice, NE (page 10) Buck Creek Ranch's Grand Event — Yale, OK (page 43) South Dakota Source Sale — Mitchell, SD (page 17)

JANUARY 2021 15 15 17 19 22 23 29 30 31

Diamond Bar S Bull Sale — Great Falls, MT (page 59) SimMagic On Ice — Grand Island, NE The One Sale — Grand Island, NE Powerline Genetics’ Bull Sale — Arapahoe, NE Ellingson Simmentals’ Annual Production Sale — Dahlen, ND (page 60) Forster Farms 42nd Annual Production Sale — Smithfield, NE Double J Farms 47th Annual Bull and Female Sale — Garretson, SD (page 61) J&C Simmentals’ Annual Bull Sale — West Point, NE (page 59) Triangle J Ranch’s Bull Sale — Miller, NE (page 59)

FEBRUARY 1 APEX Cattle “Heterosis Headquarters” Bull and Bred Heifer Sale — Dannebrog, NE (page 5)

11-20 Date Book.qxp_Layout 1 10/26/20 1:26 PM Page 3

1 Gateway Simmental 41st Annual “Breeding Value” Bull Sale — Lewistown, MT 2 Koepplin’s Black Simmentals' Bull Sale — Mandan, ND 3 Begger’s Big Sky Genetic Source Bull Sale — Wibaux, MT (page 59) 3 Lazy C Diamond Ranch’s Production Sale — Kintyre, ND 4 Hart Simmentals’ Power Bull Sale — Frederick, SD 4 Stavick Simmental’s Annual Sale — Veblen, SD (page 61) 5 Cow Camp Ranch’s Annual Sale — Lost Springs, KS (page 58) 5 Kunkel Simmentals’ Annual Bull and Bred Female Sale — New Salem, ND 6 39th Annual Klain Simmental Ranch’s Production Sale — Ruso, ND 6 Powerline Genetics’ PAP Tested Bull Sale — Castle Dale, UT 6 Prickly Pear Simmental Ranch’s Bull Sale — Helena, MT (page 59) 6 Springer Simmentals Sale of Value Based Genetics — Decorah, IA 6 Stockmens’ Source Beef Bulls Sale — Wellfleet, NE 7 Hartman Cattle Company’s Simmental Bull Sale — Tecumseh, NE 8 Dakota Power Bull Sale — Valley City, ND 9 Edge of the West Production Sale — Mandan, ND (page 60) 10 Jackpot Cattle Company’s Bull Sale — Wessington, SD 10 River Creek Farms’ Spring Bull Sale — Manhattan, KS (page 59) 11 Felt Farms’ Brand of Excellence Bull Sale — West Point, NE 11 Lassle Ranch Simmental’s Annual Bull Sale — Glendive, MT 12 Bata Brothers/Bell Family 23rd Annual Bull Sale — Rugby, ND 12 Bred For Balance Sale — Starbuck, MN 13 Kenner Simmentals’ 25th Annual Production Sale — Leeds, ND 13 Mississippi/Dixie National Simmental Sale — Jackson, MS 13 Rousey SimAngus™ Bull Sale — North Platte, NE 13 Rydeen Farms’ 23rd Annual “Vision” Sale — Clearbrook, MN 14 Oak Meadow Farms 3rd Annual Production Sale — Cresco, IA 15 Bulls of the Big Sky — Billings, MT (page 59) 15 Houck Rock Creek Ranch’s Spring Private Treaty Bull Sale — Allen, KS 15 Iowa Simmental “Mark of Excellence” Sale — Des Moines, IA 16 QBVJT Power By Design Sale — Oakes, ND (page 60) 19 32nd Annual Power Bull Sale — Carstairs, AB 19 Dakota Xpress Annual Bull and Female Sale — Mandan, ND

20 20 24 25 26 27-3/6

Rhodes Angus Open House Bull Sale — Carlinville, IL Yon Family Farms Spring Sale — Ridge Spring, SC C Diamond Simmentals’ Annual Production Sale — Dawson, ND Illinois Performance Tested Bull Sale — Springfield, IL Mid-America Simmental Sale — Springfield, IL Hofmann Simmental’s “Buy Your Way” Bull Sale — Clay Center, KS

MARCH 1 Hanel’s Black Simmentals’ Black and White Bull Sale — Courtland, KS 1 Sweet 16 Online Bull and Female Sale — www.lot1.com 2 Hill’s Ranch’s Bull Sale — Stanford, MT 3 Klein Ranch’s Annual Production Sale — Atwood, KS 4 17th Annual Cattleman’s Kind Bull Sale — San Saba, TX 4 Brink Simmentals’ Phone Auction — www.brinkgenetics.com 4 Keller Broken Heart Ranch’s Annual Sale — Mandan, ND (page 60) 5 Eichacker Simmentals’ Annual Bull and Female Sale — Salem, SD (page 61) 5 KSU’s Annual Legacy Sale — Manhattan, KS 6 Kentucky Beef Expo Sale — Louisville, KY 6 Powerline Genetics’ PAP Tested Bull Sale — Castle Dale, UT 6 Trinity Farms’ Generations of Excellence Sale — Ellensburg, WA (page 66)

7 Gold Bullion Group’s Annual Bull Sale — Wamego, KS 13 Carcass Performance Partners Bull and Female Sale — Lucedale, MS 13 Dikeman and Huninghake Premium Genetics Bull Sale — Wamego, KS 13 Northwest Select Simmental Sale — Stanley, ND 13 Tennessee Beef Agribition — Lebanon, TN 16 Powerline Genetics’ Bull Sale — Arapahoe, NE 16 Schrader Ranch’s Bid Off Sale — Wells, KS 19 3C Christensen Ranch and NLC Simmental Ranch Annual Production Sale — Wessington, SD (page 61) 19 Sunflower Genetics’ Annual Production Sale — Maple Hill, KS (page 59)

(page 60)

19 R&R Cattle Company’s Annual Production Sale — Chamberlain, SD 19 Sandy Acres’ Bull Sale — Neligh, NE (page 59) 20 7P Ranch’s 27th Annual Spring Bull and Female Sale — Tyler, TX 20 Dixson Farms, Inc., Private Treaty Sale — Atwood, KS 20 Nebraska Cattlemen’s Classic Simmental Sale — Kearney, NE

20 Altenburg Super Baldy Ranch’s 29th Annual Bull Sale — Fort Collins, CO 20 Cattlemen’s Choice Sale, Fredonia, KS 20 Dickinson Ranch’s 45th Annual Production Sale — Gorham, KS (page 58)

20 MCA/MSU Bull Evaluation Sale — Crystal, MI ■

NEW MEMBERS (Continued from page 68)

TEXAS (Continued) Jay Jordan 1250 VZ CR 2403 Canton, TX 75103 Randy Brast 5830 Bitternut Dr Houston, TX 77092 Harrell Ranch 327 CR 4354 Winnsboro, TX 75494 Smith & Hinckley PO Box 330 Giddings, TX 78942

E. Guel Cattle PO Box 1776 Elsa, TX 78543 Dustin Clark 2120 Olive St Apt 1801 Dallas, TX 75201 Tony Steele 22 W. Broken Oak Ct. Spring, TX 77381

VIRGINIA Farrell Zack or Julia Jones 630 Shadow Wood Rd Chilhowie, VA 24319

Taylor Burgess 5921 Klines Mill Rd Linville, VA 22834 Raiford Cattle Farm 32200 Vicksville Rd Franklin, VA 23851

WISCONSIN Nolan Creek Cattle LLC7521 Marshall Rd Columbus, WI 53925 Goehring Show Cattle N1998 Cedar Rd 1 Adell, WI 53001

Brittany Rhyner 1650 Twin Bridge Rd Mineral Point, WI 53565 John C Bobek N2575 CR B Markesan, WI 53946 Katie Smits 1419 Mera Lane Kaukauna, WI 54130

WYOMING Shockley Cattle Co 79 Drake Rd Wheatland, WY 82201 ■

November / Register

11-20 Rates and Policies.qxp_Layout 1 10/23/20 9:20 AM Page 2

RATES & POLICIES Serving as American Simmental Association’s (ASA) official publication, the Register is mailed nine times annually, has a circulation of 5,500+, and is focused primarily on ASA’s paid membership. the Register is an 8 1/8 x 10 7/8 inch glossy, full-color publication that provides a direct and consistent line of communication to the ASA membership.

Ad Sales Staff For All Your Advertising Needs

Space and four-color rates for the Register: Space Rates

Non-Contract

5X Contract

9X Contract

1 page $770 $730 $700 2/3 page $660 $630 $600 1/2 page $440 $420 $400 1/3 page $330 $315 $300 1/4 page $220 $210 $200 1/8 page $150 3-inch mini $100 2-inch mini $85 2-inch card $700/year, 9 insertion $135 1-inch card $390/year, 9 insertions $90 Classified Ads $.60/word, $12.00 minimum, must be prepaid

Four Color $300 $200 $150 $100 $75 $50 $30 $15

the Register Deadlines for Publication: Issue

Sales Close

Ad Materials

Camera Ready

Mail Date

Dec ’20/Jan ’21 February ’21 March ’21 April ’21 May/June ’21 July/August ’21 September ’21 October ’21

Nov 13 Dec 28 Jan 29 March 1 April 1 June 18 August 3 August 30

Nov 20 Jan 4 Feb 10 March 10 April 9 June 25 August 10 Sept 10

Dec 4 Jan 18 Feb 17 March 19 April 20 July 9 August 17 Sept 20

Dec 18 Feb 4 March 8 April 5 May 10 July 23 Sept 3 Oct 4

Nancy Chesterfield 406-587-2778 nchesterfield@simmgene.com

Rebecca Price 406-587-2778 rprice@simmgene.com

Subscriptions • Domestic $50/year • First Class $100/year • All International $150/year (US)

ASA Publication, Inc One Genetics Way Bozeman, Montana 59718 USA 406-587-2778 • Fax 406-587-8853 register@simmgene.com

Send all ad materials to: register@simmgene.com or Fax: 406-587-8853 A non-refundable fee of $50.00 will be assessed if a client does not meet deadlines or if the client commits to advertising and cancels after the deadline or if the ad must be dropped to ensure on time publication. Advertising materials (including photos) must be in the Register office by the dates listed above. the Register, which mails by periodicals rate, assumes no responsibility for actual receipt date.

Design Charges Advertising rates are for camera-ready ads only. Additional design charges will apply to any ad that is designed by ASA Publication, Inc.

Layouts & Proofs Every effort will be made to provide proofs on all ads — if all ad material arrive in the Register office prior to the deadline and a correct email address or fax number is provided.

Advertising Content the Register and its staff assume no responsibility or obligation to verify the accuracy and truthfulness of advertising copy submitted to the Register. However, the Register reserves the right to reject any advertising copy or photo which the Register deems unsuitable for publication for any reason, including copy or photographs which are false or misleading.

the Register assumes no responsibility for the accuracy and truthfulness of submitted print ready ads. Advertisers shall indemnify and hold harmless the Register for any claims concerning advertising content as submitted. Advertising containing pedigrees or statements regarding performance must conform to records kept by the American Simmental Association. Copy deviating from official records may be changed as necessary without advertiser consent.

Editorial Policy Opinions expressed are the writers’ and not necessarily those of the Register. Photographs are welcome, but no responsibility is assumed for material while in transit or while in the office.

Terms All accounts are due and payable when invoiced. Interest charges of 1.5 percent per month (18 percent APR) will be added to accounts 30 days past due. If an account becomes 60 days delinquent, all ASA Publication, Inc. work may be suspended until full payment is made. After review by the ASA Executive Committee, ASA privileges may be denied to those with accounts over 90 days delinquent.

11-ASA Gain and Grade (Grant) fp 4c.qxp_Layout 1 10/21/20 11:30 AM Page 1

11-20 Advertiser Index.qxp_Layout 1 10/26/20 12:11 PM Page 2

ADVERTISER INDEX 3C Christensen Ranch . . . . . . . . . . . . . 61

Conover, Al, Auctioneer & Sale Management . . . . . . . . . . . . . 63

Kaelberer Simmentals. . . . . . . . . . . . . 60

Sales Call . . . . . . . . . . . . . . . . . . . . . . . 60

Kansas Simmental Breeders . . . . . . . . 58

Sandeen Genetics . . . . . . . . . . . . . . . . . 3

Keller Broken Heart Ranch . . . . . . . . . 60

Sandy Acres Simmental. . . . . . . . . . . . 59

Kenner Simmentals . . . . . . . . . . . . . . . 60

Schaake Farms, Inc.. . . . . . . . . . . . . . . 67

Kreis, Ron, Auctioneer. . . . . . . . . . . . . 63

Secondino, Krieger, Jame . . . . . . . . . . 63

Lassle Ranch Simmentals . . . . . . . . . . 59

Sherwoood Cattle Co. . . . . . . . . . . . . . BC

Little Creek Cattle . . . . . . . . . . . . . . . . 60

Shipman, Jered, Auctioneer . . . . . . . . 63

LiveAuctions.TV . . . . . . . . . . . . . . . 10, BC

Shoal Creek Land & Cattle, LLC . . . . . 59

Dickinson Simmental and Angus Ranch. . . . . . . . . . . . . . . . 58

Livestock Services . . . . . . . . . . . . . . . . 63

American Simmental Association . . . . . . . . . . . . . . . . . . 4, 7, 23, 33, 34, 35, . . . . . . . . . . 41, 45, 47, 49, 53, 55, 57, 75

Dixson Farms, Inc. . . . . . . . . . . . . . . . . 58

Lucas Cattle Company. . . . . . . . . . 59, 72

SimGenetics Profit Through Science. . . . . . . 7, 35, 45, 47, 49, 57, 75

Double J Farms . . . . . . . . . . . . . . . . . . 61

Martin Farms . . . . . . . . . . . . . . . . . . . . 66

American SimmentalSimbrah Foundation (ASF) . . . . . 50, 51

DP Sales Management, LLC . . . . . . . . 17

Miller Simmentals . . . . . . . . . . . . . . . . 59

DVAuction . . . . . . . . . . . . . . . . . 6, 69, 71

Minnesota Simmental Breeders . . . . . 59

Anderson Cattle Co. . . . . . . . . . . . . . . BC

Dwyer Cattle . . . . . . . . . . . . . . . . . . . . . 3

Missing Rail Simmentals . . . . . . . . . . . 61

APEX Cattle. . . . . . . . . . . . . . . . . . . . . . . 5

Eberspacher Enterprises, Inc. . . . . 10, BC

Missouri Simmental Breeders. . . . . . . 59

ART-JEN Simmental Farm . . . . . . . . . . 60

Ediger Simmental . . . . . . . . . . . . . . . . 59

Mitchell Lake Ranch. . . . . . . . . . . . . . . 60

South Dakota Simmental Breeders . . . . . . . . . . . . . 61

ASA Performance Advocate . . . . . 58, 59

Eichacker Simmentals . . . . . . . . . . . . . 61

Montana Simmental Association . . . . 71

Springer Simmental. . . . . . . . . . . . . . . 58

ASA Publication, Inc. . . . . . . . . . . . . . . . 8

Ekstrum Simmentals . . . . . . . . . . . . . . 61

Montana Simmental Breeders . . . . . . 59

Stanley Martins Farms. . . . . . . . . . . . . . 6

Bar 5 Simmental Stock Farms Ltd. . . . 58

Ellingson Simmentals . . . . . . . . . . . . . 60

Monte Christo Ranch & Investments . 66

State Line Simmental. . . . . . . . . . . . . . 10

Bata Bros.. . . . . . . . . . . . . . . . . . . . . . . 60

Elm Mound Farms. . . . . . . . . . . . . . . . BC

Morrison, Myra Neal . . . . . . . . . . . . . . 60

Stavick Simmental . . . . . . . . . . . . . . . . 61

Bayer Farms . . . . . . . . . . . . . . . . . . . . . . 2

Feeder Profit Calculator™ . . . . 52, 63, 66

Nebraska Simmental Breeders . . . . . . 59

Steaks Alive . . . . . . . . . . . . . . . . . . . . . 59

Begger’s Diamond V . . . . . . . . . . . . . . 59

Ferguson Show Cattle . . . . . . . . . . . . . 60

Nebraskan Livestock Show, The . . 50, 55

Sunflower Genetics, LLC . . . . . . . . . . . 59

Benda Simmentals, Jim . . . . . . . . . . . . 61

Filegonia Cattle Company. . . . . . . . . . 66

Neogen® . . . . . . . . . . . . . . . . . . . . . 9, 49

T-Heart Ranch . . . . . . . . . . . . . . . . . . . 58

Bessler Inc., James F . . . . . . . . . . . . . . 63

Flittie Simmental . . . . . . . . . . . . . . . . . 61

Neumann, Chris. . . . . . . . . . . . . . . . . . 10

Tennessee Simmental Breeders . . . . . 66

Bichler Simmentals . . . . . . . . . . . . . . . 60

Forster Farms. . . . . . . . . . . . . . . . . . . . 59

NLC Simmental Ranch. . . . . . . . . . . . . 61

Terminal Index ($TI) . . . . . . . . . . . 23, 75

Bouchard Livestock International . . . . 63

GENEX™ . . . . . . . . . . . . . . . . . . . . . . . . 11

North American Fullblood Breeders. . 60

Texas Simmental & Simbrah Breeders . . . . . . . . . . . . . 66

Bovine Elite, LLC . . . . . . . . . . . . . . . 5, 63

GGP . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

The One Sale . . . . . . . . . . . . . . . . . . . . 50

Bridle Bit Simmentals . . . . . . . . . . . . . 58

GGP-HP . . . . . . . . . . . . . . . . . . . . . . . . 49

North American International Livestock Exposition . . . . . . . . . . . . . 55

Brink Fleckvieh. . . . . . . . . . . . . . . . . . . 60

GGP-LD. . . . . . . . . . . . . . . . . . . . . . . . . 49

Brush Country Bulls. . . . . . . . . . . . . . . 66

GGP-uLD . . . . . . . . . . . . . . . . . . . . . . . 49

Buck Creek Ranch . . . . . . . . . . . . . . . . 43

Haley Farms . . . . . . . . . . . . . . . . . . . . . 61

Bulls of the Big Sky . . . . . . . . . . . . . . . 59

Harker Simmentals . . . . . . . . . . . . . . . 58

Cable Ranch . . . . . . . . . . . . . . . . . . . . . 61

Harl, Tracy Auction Company . . . . . . . 63

Calf Crop Genomics. . . . . . . . . . . . . . . 53

Hart Simmentals . . . . . . . . . . . . . . . . . 61

California Breeders . . . . . . . . . . . . . . . 58

Hicks Cattle Co. . . . . . . . . . . . . . . . . . . 58

Canada Simmental Breeders . . . . . . . 58

Hilbrands Cattle Company . . . . . . . . . BC

Canadian Simmental Country Magazine. . . . . . . . . . . . . . . 63

Hilbrands Simmentals. . . . . . . . . . . . . BC

50K DNA Test. . . . . . . . . . . . . . . . . . . . 45 ABS® . . . . . . . . . . . . . . . . . . . . . . . . 1, 61 All Purpose Index ($API) . . . . . . . . . . . 23 Allflex Livestock Intelligence™ . . . . . . 27 Allied Genetic Resources. . . . . . . . . 5, 71 Altenburg Super Baldy Ranch, LLC. . . 58 American Live Stock Inc. . . . . . . . . . . . 63 American Royal . . . . . . . . . . . . . . . . . . 55

Carcass Merit Program (CMP) . . . . . . . . . . . . . . . . . . 35, 57, 60 Cattle Visions . . . . . . . . . . . 5, 63, 78, IBC CattleMax Software . . . . . . . . . . . . . . IFC

Cow Camp Ranch . . . . . . . . . . . . . . . . 58 Cow Herd DNA Roundup . . . . . . . . . . 45 Customer Service Team . . . . . . . . . . . 41 Dakota Xpress . . . . . . . . . . . . . . . . . . . 60 Diamond Bar S. . . . . . . . . . . . . . . . . . . 59 Diamond H Ranch . . . . . . . . . . . . . . . . 58

Hofmann Simmental Farms . . . . . . . . 58 Illinois Simmental Breeders 58 Indiana Simmental Breeders . . . . . . . 58 Innovation AgMarketing, LLC . . . . . . . 43

North Carolina Simmental Breeders . . . . . . . . . . . . . 60 North Dakota Simmental Association . . . . . . . . . . . 69 North Dakota Simmental Breeders . . . . . . . . . . . . . 60 Oak Meadow Farms . . . . . . . . . . . . . . 59

Simmentals of Texas . . . . . . . . . . . . . . 60 SimTalk . . . . . . . . . . . . . . . . . . . . . . . . . 8 Sloup Simmentals . . . . . . . . . . . . . . . . 59 South Dakota Simmental Association . . . . . . . . . . . 17

the Register . . . . . . . . . . . . . . . . . . . . . . 8 Total Herd Enrollment (THE) . . . . . . . . . . . . . . . . 33, 34, 59, 61 Traxinger Simmental . . . . . . . . . . . . . . 61 Trennepohl Farms . . . . . . . . . . . . . 58, 77 Triangle J Ranch. . . . . . . . . . . . . . . . . . 59 Trinity Farms . . . . . . . . . . . . . . . . . . . . 66

Ohio Simmental Breeders. . . . . . . . . . 61

Triple Z Simmental . . . . . . . . . . . . . . . 60

Oklahoma Simmental Breeders . . . . . 61

Trauernicht Simmentals . . . . . . . . . . . 10

ORIgen . . . . . . . . . . . . . . . . . . . . . . . . . 63

UltraInsights Processing Lab, Inc. . . . . 63

Pine Ridge Ranch, LLC . . . . . . . . . . . . . 66

Updyke Simmentals . . . . . . . . . . . . . . 61

Powerline Genetics . . . . . . . . . . . . . . . 59

VJT Ranch . . . . . . . . . . . . . . . . . . . . . . . 60

Prickly Pear Simmental Ranch . . . . . . 59

Volk Livestock . . . . . . . . . . . . . . . . . . . 59

Prime Time AgriMarketing Network. . 77

Washington Simmental Breeders . . . . 66

Progress Through Performance (PTP) . 55

Werning Cattle Cattle . . . . . . . . . . . . . 61

Progressive Commercial Producer . . . 47

Western Cattle Source. . . . . . . . . . . . . 59

Cattlemen’s Congress . . . . . . . . . . 50, 55

International Genetic Solutions (IGS). . . . . . . . . . . . . . . . . 47, 52, 63, 66

CCi.live . . . . . . . . . . . . . . . . . . . . . . . . . 43

Iowa Simmental Breeders. . . . . . . . . . 58

Quandt Brothers (QBVJT) . . . . . . . . . . 60

Western Choice . . . . . . . . . . . . . . . . . . 71

Check Us Out Online . . . . . . . . . . . . . . . 4

J & C Simmentals . . . . . . . . . . . . . . . . . 59

R&R Cattle Company . . . . . . . . . . . . . . 61

White Farms Simmental . . . . . . . . . . . 61

Circle 3 Genetics . . . . . . . . . . . . . . . . . 58

Jacobs, Roger, Auctioneer. . . . . . . . . . 63

Red River Farms. . . . . . . . . . . . . . . 50, 58

Wildberry Farms . . . . . . . . . . . . . . . . . 58

Classifieds . . . . . . . . . . . . . . . . . . . . . . 52

Jass Simmentals . . . . . . . . . . . . . . . . . BC

Rincker Simmental. . . . . . . . . . . . . . . . 58

Wilkinson Farms . . . . . . . . . . . . . . . 5, 60

ClearWater Simmentals . . . . . . . . . . . 58

Jensen Simmentals . . . . . . . . . . . . . . . 60

River Creek Farms . . . . . . . . . . . . . . . . 59

Williams Land & Cattle Auction Co. . . 63

Clover Valley Simmentals . . . . . . . . . . 58

Jewels of the Northland . . . . . . . . . . . BC

Rolling Hills Farms Simmentals LLC . . 61

Willis Simmentals . . . . . . . . . . . . . . . . 61

Colorado Simmental Breeders . . . . . . 58

Jones Show Cattle . . . . . . . . . . . . . . . . 61

Rust Mountain View Ranch . . . . . . . . . 60

Win Win Cattle. . . . . . . . . . . . . . . . . . . 52 ■

11.20 Trennepohl Farms fp 4c.qxp_Layout 1 10/26/20 11:22 AM Page 1

11-Cattle Visions #1 #2 two pg 4c.qxp_Layout 1 10/21/20 8:53 AM Page 2

NEW

Full brother to W/C Bankroll

WS Proclamation E202

W/C Pinnacle E80

W/C Night Watch 84E

Mr. Hoc Broker C623

By CCR Cowboy Cut 5048Z EPDs: CE: 17 $API: 167 $TI: 98

By W/C Loaded Up 1119Y EPDs: CE: 16 $API: 134 $TI: 69

By CCR Anchor 9071B EPDs: CE: 18 $API: 156 $TI: 83

By Steel Force EPDs: CE: 6 $API: 85 $TI: 56

NEW

SSC Shell Shocked 44B

THSF Lover Boy B33

Longs Capitalist G523

Ruby NFF Up The Ante 9171G

By Remington Secret Weapon 185 EPDs: CE: 19 $API: 121 $TI: 60

By HTP/SVF Duracell T52 EPDs: CE: 18 $API: 150 $TI: 81

By W/C Night Watch 84E EPDs: CE: 16 $API: 142 $TI: 77

By Ruby`s Currency 7134E EPDs: CE: 12 $API: 121 $TI: 67

NEW

ACLL Fortune 393D

W/C Double Down 5014E

Ruby SWC Battle Cry 431B Mr SR 71 Right Now E1538

By MR TR Hammer 308A ET EPDs: CE: 8 $API: 98 $TI: 67

By W/C Executive Order 8543B EPDs: CE: 17 $API: 119 $TI: 75

By MR HOC Broker EPDs: CE: 13 $API: 106 $TI: 70

NEW

By Hook`s Bozeman 8B EPDs: CE: 16 $API: 152 $TI: 85

NEW

3/4 NAILE and NWSS Champ

SimAngusTM

GSC GCCO Dew North 102C PAL/CLAC Meant To Be 823E Reckoning 711F

TJSC King of Diamonds 165E

By HTP/SVF Duracell T52 EPDs: CE: 16 $API: 114 $TI: 71

By LLSF Pays To Believe ZU194 EPDs: CE: 10 $API: 109 $TI: 67

By Mr HOC Broker EPDs: CE: 12 $API: 109 $TI: 63

NEW

By W/C Relentless 32C EPDs: CE: 12 $API: 114 $TI: 62

NEW

PBF Red Paint F88

SC Pay the Price C11

JASS On The Mark 69D

W/C Relentless 32C

By W/C Executive Order 8543B EPDs: CE: 14 $API: 117 $TI: 70

By CNS Pays to Dream T759 EPDs: CE: 8 $API: 106 $TI: 70

By W/C Loaded Up 1119Y EPDs: CE: 12 $API: 138 $TI: 71

By Yardley Utah Y361 EPDs: CE: 9 $API: 112 $TI: 68

NEW 3/4 SimAngus

3/4 SimAngus

NEW

NEW 3/4 SimAngusTM

WLE Copacetic E02

WS Stepping Stone B44

B C R Perfect Vision F022

By HPF Quantum Leap Z952 EPDs: CE: 12 $API: 115 $TI: 68

By W/C Lock Down EPDs: CE: 12 $API: 125 $TI: 77

By MR CCF 20-20 3/4 SimAngusTM By CCR Anchor 9071B EPDs: CE: 10 $API: 123 $TI: 80 EPDs: CE: 14 $API: 112 $TI: 70

EPDs as of 8.4.20

LLSF Vantage Point F398

11-Cattle Visions #1 #2 two pg 4c.qxp_Layout 1 10/21/20 8:55 AM Page 3

NEW WS Revival B26

LLSF Pays To Believe ZU194 W/C Bankroll 811D

CLRS Guardian 317G

By LLSF Uprising Z925 EPDs: CE: 11 $API: 113 $TI: 67

By CNS Pays To Dream T759 EPDs: CE: 8 $API: 112 $TI: 71

By Hook`s Beacon 56B EPDs: CE: 20 $API: 202 $TI: 98

By W/C Loaded Up 1119Y EPDs: CE: 14 $API: 135 $TI: 73

Relentless brother – sexed semen available.

NEW

KSU Bald Eagle 53G

W/C Rolex 0135E

FELT Perseverance 302F

HPF Tradecraft D010

By Hook`s Eagle 6E EPDs: CE: 14 $API: 173 $TI: 96

By Yardley Utah Y361 EPDs: CE: 16 $API: 130 $TI: 68

By W/C Executive Order 8543B EPDs: CE: 13 $API: 106 $TI: 67

By JF Milestone 999W EPDs: CE: 6 $API: 110 $TI: 71

NEW

MR CCF The Duke G42

Erixon Bitten 203A

LCDR Favor 149F

SFG The Judge D633

By Mr CCF Vision EPDs: CE: 13 $API: 112 $TI: 70

By NCB Cobra 47Y EPDs: CE: 18 $API: 156 $TI: 77

By LCDR Witness 541C EPDs: CE: 9 $API: 157 $TI: 97

By CCR Cowboy Cut 5048Z EPDs: CE: 10 $API: 152 $TI: 92

NEW

TL Ledger 106D

GPG Focus 135F

OBCC Kavanaugh F236

LHT Viper 65E

By Profit EPDs: CE: 10 $API: 112 $TI: 64

By Mr CCF 20-20 EPDs: CE: 9 $API: 115 $TI: 69

BBy OBCC Unfinished Business EPDs: CE: 13 $API: 138 $TI: 79

By W/C Loaded Up 1119Y EPDs: CE: 16 $API: 134 $TI: 67

NEW

20-20’s brother

JBSF Logic 5E

Long`s Stand Alone B35

Mr CCF Vision Z60

Perfect Vision 26D

By W/C Relentless 32C EPDs: CE: 7 $API: 109 $TI: 63

By Built Right EPDs: CE: 7 $API: 127 $TI: 69

By Mr NLC Upgrade U8676 EPDs: CE: 11 $API: 107 $TI: 80

By MR CCF Vision EPDs: CE: 14 $API: 112 $TI: 70

Call for your free book

866-356-4565

NEW

SimAngusTM

Rousey Gold Strike 512C

JSUL Something About Mary 8421 CDI Innovator 325D

By Hooks Trinity 9T EPDs: CE: 16 $API: 144 $TI: 89

By W/C Relentless 32C EPDs: CE: 9 $API: 101 $TI: 62

EPDs as of 8.4.20

By TJ Main Event 503B EPDs: CE: 14 $API: 149 $TI: 91

Entire lineup online at:

www.cattlevisions.com Semen available on the best Angus and Clubbie sires too.

11.20 Jewels of the Northland fp 4c.qxp_Layout 1 10/22/20 2:22 PM Page 2