Spectrum Miami Prospectus, 2016

NOV. 30 – DEC. 4, 2016 6TH EDITION

EXHIBITOR PROSPECTUS

CLEANSE BY BENEDICT

COLD SONG, SHE, 2014 BY PAT R I C I A R I E G E R

BUTTERFLIES BY ANDY PRUNA

DISCOVER SPECTRUM MIAMI EXPLORE THE SIGHTS, SOUNDS & SPECTACLE OF MIAMI ART WEEK Spectrum Miami, a juried, contemporary art show featuring established artists, galleries, and publishers from around the world, has become an integral part of Miami Art Week. This renowned yearly event that takes place in the first week of December attracts art aficionados, collectors, and industry buyers by the tens of thousands. And Spectrum Miami is right in the middle of it all! With our move in 2015 to the Arts & Entertainment District, a 7.5-acre cultural oasis connecting Midtown to Downtown Miami, we are conveniently located near area hotels, restaurants, and local attractions.

Spectrum Miami is rich with opportunities for artists to showcase their work to an audience that’s highly literate in the arts and make valuable lifetime connections with buyers and fans. And for exhibitors and attendees alike, Spectrum is rife with exciting events, live performances, late-night parties, and more.

2016: OUR BIGGEST YEAR YET We expect this year’s Spectrum Miami to set record numbers of both exhibitors and attendees. Last year’s show blew 2014’s out of the water, garnering 29,000 attendees (a 14 percent increase) and over 160 exhibitors (a 23 percent increase). Help us make 2016 the biggest and best Spectrum yet!

ABOUT OUR NEW LOCATION Since our show relocation in 2015, the Arts and Entertainment District has been the new home of Spectrum Miami. One of the up-and-coming neighborhoods for the arts, the area boasts hip restaurants, speakeasy-inspired bars, and other exciting nightlife offerings. There’s no doubt that its location just minutes from all of Miami’s hottest neighborhoods—including Wynwood, the Design District, Downtown, and South Beach—make the Arts and Entertainment District Miami’s newest cultural gem.

Spectrum Miami was created by Redwood Media Group, purveyors of leading fine art shows and art magazines, including Artexpo New York, [SOLO], [FOTO SOLO], Art Santa Fe, Art San Diego, Red Dot Miami, Spectrum Indian Wells, Art Business News, and DECOR Magazine.

SPECTRUM MIAMI I NOV. 30 – DEC. 4, 2016 I WWW.SPECTRUM-MIAMI.COM

B E I G E 2 0 1 4 B Y J O N AT H A N B R E N D E R

WORK OF ART GALLERY

A R T W O R K B Y N ATA S H A K E R T E S

TESTIMONIALS SPECTRUM MIAMI 2015 TURNED OUT TO BE A HUGE SHOW FOR T H E L A W L E Y A R T G R O U P. W E E N D E D U P S E L L I N G A T O TA L O F 2 7 O R I G I N A L PA I N T I N G S F R O M 3 DIFFERENT ARTISTS PRESENT AT T H E S H O W. M Y C E N T E R P I E C E , “HOW DEEP IS YOUR LOVE,” E N D E D U P S E L L I N G D I R E C T LY AFTER THE SHOW FOR OVER $10,000 AND I’VE CLOSED ANOTHER COMMISSION ... AS A R E S U LT O F T H E G R E A T A M O U N T OF TRAFFIC WE HAD IN THE NEW L O C AT I O N . I T W A S A G R E AT EXPERIENCE AND I’M LOOKING FORWARD TO RETURNING TO MIAMI IN THE FUTURE. -Tanner Lawley 2015 Spectrum Miami Exhibitor

SPECTRUM MIAMI WAS AN AMAZING SHOW THIS YEAR! T H E B E S T PA R T O F T H E S H O W EXPERIENCE FOR ME WAS NOT O N LY T H E R E S P O N S E T O M Y ARTWORK, BUT ALSO MAKING MANY AMAZING CONNECTIONS ... AND GETTING IDEAS ON M A R K E T I N G A N D P R E S E N TAT I O N .

THE OVERALL EXPERIENCE MADE THE SHOW A SUCCESS FOR ME!

AT S P E C T R U M M I A M I , O U R S A L E S EXCEEDED $12,000 WITH “TREE OF LIFE,” AN ORIGINAL OIL, AND AN ACRYLIC SELLING FOR $7,500 ... A FURTHER $7,500 OF LIMITED-EDITION PRINTS HAS S U B S E Q U E N T LY B E E N P L A C E D WITH A U.S. GALLERY AND WE BELIEVE WE HAVE FURTHER SALES OF ORIGINALS IN THE PIPELINE GOING FORWARD. OUR OWN SOCIAL MEDIA COVERAGE OF THE EVENT HAS ALREADY G E N E R AT E D N U M E R O U S O N L I N E I N Q U I R I E S . W E W O U L D R AT E SPECTRUM MIAMI A 10 OUT OF 10!

-Souren Mousavi, 2015 Spectrum Miami Exhibitor

THE SHOW BROUGHT TO US ALL NEW BUYERS FOR THE WORK ... ALL OF THE BUYERS WERE COLLECTORS INTERESTED IN THE ARTIST’S WORKS. WE WERE ALSO APPROACHED BY INTERIOR DESIGNERS WHO EXPRESSED T H E S A M E R E Q U E S T. W E D I D N O T H AV E A P R I O R C O N TA C T O R KNOWLEDGE WITH ANYONE WHO VISITED THE BOOTH. WE SHOWED MANY OF THESE INTERESTED PA R T I E S O T H E R W O R K S N O T O N D I S P L AY V I A O U R W E B S I T E A N D T H I S C R E AT E D O N E S A L E I M M E D I A T E LY. W E D I D S O M U C H B E T T E R T H A N A N T I C I PAT E D .

THANK YOU AND WE LOOK FORWARD TO NEXT YEAR! -Adrian Albert, 2015 Spectrum Miami Exhibitor

W H AT A W E L L - AT T E N D E D , FA B U L O U S S H O W ! W O R K I N G WITH THE REDWOOD MEDIA GROUP TEAM WAS A PLEASURE. A N D T H E L A R G E R B O O T H R E A L LY WORKED WELL FOR US! THANKS F O R C R E AT I N G A W O N D E R F U L EXPERIENCE! -Deborah Ann Haines of DH Fine Art Photography, 2015 Spectrum Miami Exhibitor

R M G ’ S R E L O C AT I O N O F T H E F A I R F R O M T H E H O P E L E S S LY OVERCROWDED AREA OF MIDTOWN MIAMI TO THE ARTS A N D E N T E R TA I N M E N T D I S T R I C T PROVED TO BE A BRILLIANT M O V E . I T W A S A G R E AT S H O W !

-Stacy Conde of Conde Contemporary, 2015 Spectrum Miami Exhibitor

-Julia Carter, 2015 Spectrum Miami Exhibitor

WWW.SPECTRUM-MIAMI.COM I NOV. 30 – DEC. 4, 2016 I SPECTRUM MIAMI

E STIG MAS B Y DARIAN ROD RIGUE Z ME DE ROS

W OR K OF AR T G A LL E RY

ART WO R K BY G I A N N A D.

SPECTRUM MIAMI’S MARKETING REACH The Redwood Media Group team works tirelessly to ensure that exhibiting artists and galleries at Spectrum Miami reach a vast audience and that the show itself receives significant media exposure. To fulfill our marketing efforts, Spectrum partners with a wide range of publications and promotes the show through a wide-reaching, multiplatform advertising plan that includes online and print advertising, as well as robust email campaigns and social media coverage.

EMAIL CAMPAIGNS

We invest in a significant media buy to promote the show and drive trade buyers, collectors, industry insiders, and art enthusiasts to our venue. Last year, we generated 80,000+ media impressions through promotional campaigns targeting trade and consumer audiences. We also provide our exhibitors with complimentary tickets, of which we gave out over 20,000 last year.

SOCIAL MEDIA

The publications in which we advertise boast a combined circulation of over 2 million, whether in print copies or email newsletters. We’re proud to advertise with the following media outlets, as well as other local art guides: • • • • • •

AroundTown Magazine Art & Antiques Artforbes ARTnews Florida Design Magazine Gallery Guide

• • • • • • • •

With a combined email subscription list comprising nearly 63,000 industry professionals, collectors, artists, and high-end home and business owners, RMG sends out frequent Spectrum Miami marketing emails that include inspiring artist features, newsworthy show updates, and more to prompt interest in our exhibitors’ artwork and attract attendees to our show.

Spectrum Miami and its exhibiting artists will be promoted via synchronized social media channels such as Facebook, Twitter, Instagram, Flickr, Pinterest, and the Spectrum blog. RMG’s shows have a combined fan base of over 95,000 on Facebook, 11,500 Twitter followers, and 4,500 Instagram followers—and the numbers are ever growing. We continue to develop cutting-edge social media campaigns to keep up with today’s demand for up-to-the-minute info and exclusive content.

Miami New Times Miami Herald New York Times South Shore Media Santa Fean South Florida Luxury USA Today WHERE Miami

SPECTRUM MIAMI I NOV. 30 – DEC. 4, 2016 I WWW.SPECTRUM-MIAMI.COM

GEBHARDT GALLERY

NAHILA CAMPOS

BALANCING SCULPTURES

“N YC TO MIAMI” B Y ISAC K KO U SN SKY

E X H I B I T AT SPECTRUM MIAMI IS SPECTRUM THE RIGHT FIT? We are currently accepting applications from established artists, galleries, and publishers. Those who have several years of experience in the fine art world and who have gained sufficient exposure and recognition are encouraged to apply to exhibit at Spectrum Miami. We’re looking to represent a wide range of media, including painting, photography, sculpture, and glasswork—sorry, jewelry, tapestry, and arts-and-crafts work is not accepted.

Sound like you? Submit an application today to be considered for booth space at Spectrum Miami’s spacious, gallery-style venue. We can’t wait to see your work!

HOW WE SELECT EXHIBITORS

working with galleries and trade buyers. All exhibiting companies will be required to submit a portfolio or website for review. Upon acceptance from the Exhibitor Committee, you’ll be assigned a booth location (normally within three days).

THE EXHIBITION SPACE Spectrum Miami provides a streamlined, clutterfree venue in which artists and gallery owners can showcase their work with ease and style and in which attendees and trade buyers can feel comfortable. The venue enforces strict hanging guidelines and pays attention to detail and aesthetics in order to make the experience smooth and enjoyable for all involved.

Since Spectrum Miami is a juried show, we rely on our outstanding Exhibitor Committee, made up of art-industry professionals with stellar reputations in publishing and artist development, to select the exhibiting artists and galleries who will receive coveted booths at Spectrum. To be considered for participation, you must have previous experience

WWW.SPECTRUM-MIAMI.COM I NOV. 30 – DEC. 4, 2016 I SPECTRUM MIAMI

GORDON HUETHER

BLINKGROUP GALLERY

ZEN BY JEFFREY BISAILLON

B O O T H S PA C E & SCHEDULE Exhibitors at Spectrum Miami will enjoy presenting their work in our streamlined, aesthetically pleasing venue, which features spacious aisles for easy traffic flow and an architecturally designed floor plan.

Each standard booth package includes: • • • • • • • • • •

10’ high white hard walls A table, two chairs, and a wastebasket Two lights for 4’ x 10’ booth Three lights for 4’ x 15’ booths Four lights for 4’ x 20’ and 10’ x 10’ booths Booth signage Exhibitor directory text listing in the Show Guide VIP Passes for Opening Night Preview Unlimited Guest Passes for daily entry Artwork featured on spectrum-miami.com

SPECTRUM MIAMI I NOV. 30 – DEC. 4, 2016 I WWW.SPECTRUM-MIAMI.COM

Show Schedule Opening Night Preview Wednesday, Nov. 30 6–10 p.m.

Show Hours Thursday, Dec. 1 12–8 p.m.

Friday, Dec. 2 12–8 p.m.

Saturday, Dec. 3 12–8 p.m.

Sunday, Dec. 4 12–5 p.m.

FLOOR PLAN Out-1

120

122

Out-2

ENTRANCE

SCULPTURE GARDEN 112

COLLECTORS' LOUNGE

110

104

100

SC-1

115

117

119

111

105

103

206

116 SC-2

200 224

221

215

217

211

SC-3

322

324

207

203

308

304

300

326 *

319

323

315

307

301

303

-

400

424

426

428

417

415

516

514

413

407

411

405

401

504 502 504

506

520

513

519

521

509

618

505

503

501

604

602

600

RESTROOMS

SC-4

601

613

712

SC-5

719

715

717

611

607

710

706

CENTER COURT

713

709

SC-6

808

804

811

700

703

802

S818

812

705

603

807

801

S800

615

617

S827

S900

S825

SC-7

915

913

909

902

RISING ARTISTS

SC-8

S917

S913

S909

S907

S1018

S1016

S1012

S1008

S1006

S1120 S1121

S1017

S1015

S1011

S1118

S1116

S1112

S1119

S1113

SPECTRUM LOUNGE

S1111

S1110

S905 S1004

S903 S1002

S1007

S1005

S1003

S1108

S1106

S1104

S1109

S1107

S1105

S1100

S919

S1020

S1102

S921

S1022

S1021

S1019

1014

S1000

S923

919

S1101

SHOW OFFICE

LOCATION 1700 NE 2nd Avenue (NE 2nd Ave. at NE 17th St.) Miami, FL 33132

Floor plan & pricing are subject to change

PRICE

BOOTH SIZE

SQ FT

PRICE

SCULPTURE SPACE

10ʼ RISING ARTIST WALL

$2,695

8ʼ X 10ʼ

80

$5,295

FEATURED PLACEMENT:

$2,500

6ʼ X 10ʻ

60

$3,495

10ʼ X 10ʼ

100

$6,095

DISCRETIONARY PLACEMENT:

$1,500

6ʼ X 12ʻ

72

$4,195

10ʼ X 12ʼ

120

$7,195

6ʼ X 14ʻ

84

$4,695

10ʼ X 14ʼ

140

$7,995

120

$6,695

10ʼ X 15ʼ

150

$8,845

PREMIUM 6ʼ X 20ʼ 120

$7,195

10ʼ X 16ʼ

160

$9,195

6ʼ X 22ʼ

132

$6,895

10ʼ X 20ʼ

200

$11,095

6ʼ X 24ʼ

144

$7,345

10ʼ X 24ʼ

240

$13,145

10ʼ X 40ʼ

400

$21,095

BOOTH SIZE

6ʼ X 20ʼ

SQ FT

[FOTO SOLO] DISPLAY WALL PRICES 8’ X 10’ DISPLAY WALL

$1,995

CORNER FEES Corner booths under 8 feet Corner booths 8 feet or larger

$400 $750

Please Note: Both prices shown reflect a 3% cash/check/wire discount. Discount does not apply if to, pay and/or W W20ʼ WX . S20ʼ PECTRUM-M I A M I . C O $21,095 M I N O V . 3 0 – choosing DEC. 4 2 0through 1 6 I credit S P E card CTR U M PayPal. MIAMI 400

C O N TA C T U S Rick Barnett

Rosana Rader

Eric Smith

Rita Popowicz

Steve Cherng

A s h l e y Te d e s c o

Managing Director, Business Development Group rick@redwoodmg.com 831.747.0112

Business Development Director, Continental Europe, Russia, & Middle East rita@redwoodmg.com 310.862.6225

Senior Business Development Director rosana@redwoodmg.com 831.840.4444

Business Development Coordinator, Asia steve@redwoodmg.com 908.568.8899

President, Redwood Media Group eric@redwoodmg.com 216.225.0962

Director of Sales – Print Media ashley@redwoodmg.com 831.970.5611

WWW.SPECTRUM-MIAMI.COM